Social Media Video Masterclass: After Effects and Premiere Pro

1. Welcome to the Social Media Video Masterclass!: Hi guys, I'm Ryan, I'm social media video. I create an empty making social media ads full time for nearly three years, I reach top sellers on Fiverr. I've got my own social media video company, and I went from charging $40 video to upwards of a thousand dollars for simple videos. And I want to teach you how you can do the same in this class, I'm gonna teach you how to create simple effective video ads that convert the kind of videos that clients keep coming back for. And this isn't just going to be video editing tutorials. I'm going to break down various elements of the video and give you the skills to then put them back together again, how you like, we'll touch on video markets and editing, animation and even copyright in, in the shore. But action-packed course. This course is most likely for aspiring or existing video editors who want to create more effective social media videos. I do try to cater for all experience levels, but some After Effects and Premier Pro experience will definitely come in useful if you want to create videos for your own business, you will also find value in this course. We'll start the course with some theory, breaking down the various elements of social media videos and you will learn my logical approach to video creation. Then you'll put your skills to the test with real-world projects, creating your very own social media videos that you can use on your portfolio. By the end of the course, you'll understand the elements that go into making a video. You'd be clear on how to make videos for clients and various niches. And you have a small portfolio to get your freelance editing journey going. So without further ado, let's get started and I'll see you in the next lesson. 2. A Logical Approach to Social Media Video Creation: Welcome to the course, and thanks for joining. Please listen carefully because what I'm going to teach you is exactly what I do and how I think, which allows me to generate upwards of $500 a day by creating simple social media videos for clients in various niches. The first section is quite long, is theoretical, and there's a lot to take in, but this is more important than any video editing torial that you will find. Just to give context, I spent the first year of my video editing career doing tutorials on YouTube, taking animation courses, which definitely helped my skills, but didn't help me necessarily create better videos. And by better videos, I mean the right video in the right place for the right client. That's what I really want to help you understand to begin with. Great videos serve their purpose. They deliver the message in the best way possible, and I'm going to show you how to create videos that do this using whatever assets the client has. We won't waste any time, so let's get straight into it. First of all, when we get a video request or a client, we want to think, what is the point of this video? A lot of the time, the client will say, I need a video without really understanding why they need one. They'll often see a video on Facebook that is effective and think, I need one of those when actually, you could end up getting worse results with a video than you would with a simple image. So what is the point of a video? Video is simply used to either A, deliver a message, or tell a story, B, to inform or demonstrate a product or a service or C, simply to stop the scroll. The human eye is drawn to moving things, so you may use a video with the sole purpose of stopping people scrolling on social media. When we understand the client's product or service and what assets they have, we have a better idea of what kind of video to make. With this in mind, let's take a look at what I consider to be the top five categories of products or services that you may encounter on social media. The first category is physical products. For physical products, the primary focus should be the product itself. It's detail, it's nuances. Often, the client will want a video when they only have images to work with, and this can be frustrated because you're probably thinking, why would we make a video out of image? What do they expect me to make? Well, this happens sometimes and we just have to work with it. So what we can do, is we can animate the images to stop the scroll, and then we can use some titles and animation to help deliver the message. Top end fashion brands understand how to market their products. They'll get professional footage shot which appeals to the target audiences, desired image, their status, and their ego. This is when you should really use a video for fashion and otherwise static items. But often, the client will just have images and they'll still want you to make a video. So, simply put, we can make it move. We can scale things up and down. We can add some text and images and just make it a bit more eye catching. For other physical products with multiple uses, let's say for an example, an automatic light. I know it's a simple example, but the point is, with this kind of video, we want to demonstrate the product. You might get some captions on screen to help support the message of the product. But ultimately, the point of the video is to demonstrate what the product does and use the titles to help show how the product is convenient, how it can make your life better. And on Facebook, people typically scroll with the sound off. So it's important if we are demonstrating a product that we have some captions or some titles or some text on the screen to hook the viewer and stop them scrolling. The next category is online courses. Now, let's think about an online course and what that means in terms of video. First, the course creator, I always think it's a good idea to get a human in the picture, especially if it's a coach or mentor of a course that you're purchasing, like me in this video, for example, I would always have my face to be the underlying script reader. So I'm reading the script to the camera because it's my course, and I want to make it personal. Here's a big tip. People by people. So if you ever get the option to choose between images of objects or images of people, generally, we're more attracted to seeing other people. We can also think about showing little parts of the course to get people excited. So maybe there are fun parts of the course that we could screen grab and add in over our main footage. Finally, if there's student reviews or testimonials, we could always add these into the video as well. So how do we go about planning this video editing for a course? We'll practice this later, but here's a quick outline. And you'll find most videos follow a similar outline. It's really quite simple when you get your head around it. First, we need the base layer of foundation. In nearly all videos, I just call this the script, which may or may not be words. But ultimately, there's a script or a storyboard. There is a foundation. If I was creating a course, the foundation would be me reading the script. So Step one with this course would be I write the script that I'm going to read to the camera. Step two, I need to record the script to the camera, and Step three, we edit the video. And just to break down the video edit, we usually follow this format, or I usually follow this format. So, there'll be a rough cut of the original footage, so cutting out ms and Rs or pauses? I'll add in some B roll or support in footage and graphics. I try not to make entirely stock videos. It's really good if you've got the course creator's face on the screen, then you can add in some of the course, you can add in the reviews. I call this B roll. So this is additional support in footage. You can add in stock footage if it helps the video. But I'm always thinking, do I need to add this or am I just trying to make this look better. Because sometimes less is more. And then the third part when we're editing this kind of video is to add in a soundtrack. So we could add the music at the end, or we could add the music in part two just to get the flow going so we can feel the vibe and then add in the footage. But generally, we do a rough cut. We get the footage and graphics in and then maybe get the music in and tidy everything up so that it feels good. When you break down the process, it really is simple, and that's exactly what I did for this course and what I do for a lot of my clients, and guess what? It's exactly what you're going to be doing later on in this course. Yeah, one of the projects coming up is creating a Facebook ad with my big fat head in it, so stay tuned. The next type of product would be a digital product? This could include things like premier pro presets, plug ins, Chrome extensions, essentially anything that you can purchase that's not physical. The focus here should be on the digital product, of course, but how do you show it in its best light? Can you show its functionality? If it's a software, does it drag and drop? Does it make life easier? What are the best looking parts of this software that we can screen grab and drop into this video. Can you show before and after of a preset being used in a video? As you're probably quickly learning, it's all about making the most out of what assets we have and delivering the message in the best way possible. So do you have access to this digital product? Can you screen record demonstrations, using the product? I've done this for many products, and it's usually some sort of presets photoshop or final cut, and I'll record the process, render out the before and after, and show this is what you can achieve. We're always thinking with video. Here are the results. You watch the video. Here's the results you get when you use this product? And we're in a digital age, and there's millions of digital products being sold online. So we want to find out what is the most appealing about these products and demonstrate them in the video. Here's a quick bit of homework. Next time you see something that catches your eye. Maybe it's a preset back pack or a bundle. Have a think about what it is in that video that makes you stop scrolling and makes you want to click. Next, let's talk about applications. Apps can get a little bit advanced when it comes to the editing and animating side. Typically with an app, I think about the app's key features, and I write them down forming the script. If this is just a Facebook video, I might use a few key phrases and then show an animation of the app being used. It's a balance of showing the app and a title to help you understand what is going on on the app. You can use a screen recording for apps. However, it's a lot sexier when you illustrate the app interface and then animate it so you get a consistent, high quality look and feel. And you can really simplify the message. But obviously, to get illustrations and animations done requires a higher budget. So if clients want a really high end video, then I'll charge more to hire an illustrator, maybe even a storyboard and an animator. Menday com are a great example of digital software application videos. Here are a few examples of app videos that myself and my team have created. I usually write out the script. I might get a voice over recorded, and then I hand it over to an illustrator, an animator to put it together. You'll learn on your video journey, you can't be the best of everything, and sometimes it's good to outsource your weaknesses. Finally, how about videos for coaches offering one to one services or online coaching? Of course, the coach should be sent to stage. Similarly, to the online course, I would write the script for the coach to read to the camera. I would cut and edit the video so that it flows and remove any ms and s. I'll mix in some music, and if it's for social media, I'll add some subtitles or some captions so people can read and stop scrolling with the sound off. I might also add B role. If the coach has testimonials, I'll mix them into the video, or if the coach has spoken at events, we could add shots of that in. Generally, I want to add supporting images or video that help the video, but I do not add things for the sake of it. You'll be practicing all of this very soon in the project section. So thanks for listening, and I'll see you in the next video. 3. Lesson One Summary: Lesson one was a lot to take in. So here's a quick recap for you to come back to. First, let's remember these three important steps when starting a video. Number one, think, what is the point of this video? Are we showing off a product, selling a service? Number two, look at what assets you have or the client has or assets you can produce. Do you have images, videos, voiceover? If you don't have it, can you get it? Number three, think, what is the best way of delivering this message with the assets we have. For example, if we're dealing with a coach and they can record themselves talking to the screen, that is probably the optimal way of delivering the message. If we've got something quite long to explain, maybe we want to get a voice over rather than writing text all over the screen. I want to pass your certification exams first time. At Exam Labs, we've got you covered. Looking for a tech role. Don't waste hundreds of hours learning. Get all the answers verified by IT experts. Over 1,000 certification exams, including Cisco CCNA, Amazon AWS, PMP, Microsoft Djur and much More. With the 98.4% pass rate, you'll have your dream job in no time. Sign up for free now at Exam Labs and start changing your life today. Now let's recap the five main categories of videos. Number one, we've got physical products, which could be fashion, tools, lights, things that you can actually get sent to your home. Number two, we've got digital products, preset packs, Chrome extensions, digital downloads, anything that you can download. Number three, we've got online courses like this one. Number four, we've got applications which you can download on your phone. And number five, we've got coaching services. Finally, let's gloss over our editing workflow. Don't worry. We will get into this, but I want to set you up for success. So one, we always start with the script or concept. The more preparing you do, the less you're going to stare at a blank screen. Number two, we get the assets into the software. The essential assets that we're definitely going to use, we bring them straight into the software. Three, we do the rough cut, which is when we get things, everything that we need in there, and four tweaking and finalization. So we add effects, transitions, things like that later on. This process is important because it helps you build with the plan, so you don't end up staring at a blank screen. Here's a bonus tip to remember. People scroll Facebook and Instagram with the sound off. So make sure your first few seconds count and include some text or something to hook the viewer. Because if you just have stock footage and no text, it's going to be really bland and people will scroll pass because there's no sound. On YouTube, people have the sound on, so you can make use of a voiceover. You can also say more quickly with a voiceover than you can say with captions. You can have a voice over on Facebook, but you want to support it with captions or subtitles to make it most effective. Don't worry. This is all going to make sense as we get through the course. Like I said, I want to set you up for success and get you excited for what's to come. So I'll see you in the next video. 4. Build a Library of Inspiration: Before we get into creating some projects. I want to show you how to immerse yourself into the world of video ads and build up a library of inspiration. If I wish I started doing something sooner, it would have been this, so watch closely. Saving inspiration is great because when you're working on a project, you can quickly call back to previous videos that you've seen. You can also gauge the effectiveness of the video by looking at how many views, likes, shares and comments it has if it's on social media. Saving videos on Facebook and Instagram is really easy. As you're scrolling through, if something catches your attention, just hit the save button, and also consider whether the video is following the principles we learned in the first lesson. So when you do see a video that catches your attention, is it making the best use of the assets? So if you stop scrolling, say you saw a flashy typography video, but then you realize that it's not really working for the client, and it doesn't make sense, then I would remember this so that when you come in to make your videos, you can definitely make sure that you get the point across, which is what we're always trying to do. I find it good practice to analyze videos as I come across them. Again, like we learned before. Okay, so we've got maybe you're looking at a video for a lawyer, but it's flashy typography. It looks good, but I don't really understand, and I'm not sold on the project. So just remember those things. Now, for YouTube, here's a great tip. If you see a YouTube ad as you're watching YouTube that pops up that catches your attention, Maybe you like the animation or even the copy or the script. Right click the video and click Copy Debug Info. Then head over to www.addleg.com, paste the info, and you'll get a link to the original ad. You can then drag this link into a folder in the top save a folder in your toolbar and drag this link into the folder. And then you can give it a naming convention that will help you remember what kind of video is, for example, great typography, great copy, great hook, great design, whatever you like. So over time, you've built a library of Inspiration, which you can revert back to when you have a project to work on. 5. Understand the Elements: Okay, guys and girls, last video before we get into some editing with the first project. Now we know the types of videos and how to approach them. Let's look up all the elements that could be included in the video. This is the most important thing. When you understand this, you'll understand you already have all the building blocks for a great video. Don't need flashy effects or tutorials. You'll be able to create your own roadmap for each video. So first and foremost, we nearly always start with the script. Now dependent on the kind of video script could be text base, it could be a voice-over, it could be a talking head, or it could be testimonial videos. But ultimately, when making a video to deliver a message. So this is absolutely where we should start. If you try and make a holiday video and you jump right into download in stock footage of holidays, then you add the facts. You'll have no context to the video. And I think this is where a lot of people struggle. Additionally, the script is absolutely essential, so it serves as a framework or an outline for the video creation. So if you've run in a video on Facebook where people have the sound off, you might want to have a short typography based script. Or if somebody is talk in, you'll add subtitles so people see it with the sound off. If you've run a video on YouTube, you know, people have the sound on so you can make the most of a voiceover or a talking head introducing buffet table ordering. The free app that allows you to order safely inconveniently from the comfort of your table in bars and restaurants displaying the opposite sign. Ready for your next 90 out and download the basilica from the Google Play Store or the Apple App Store. Now, when you've got a voice-over, you can include more information quickly than you could if people had to read on screen. So obviously make the most out of whatever placement you are using will do a little crash course on scripts rights in later on. Next up we've got images. Again, depending on what you are working on, the client may have product images. Otherwise, you may need to source images. You can get royalty-free images from Unsplash Pexels. You can also get illustrations and PNGs from free Peck and PNG tree. And if you just search royalty-free images, there's tons of places out there that you can find images. But remember, typically, you don't need to worry about this until you have the script in place. So always start with the script next up, videos. The client may have videos of that product or service. They may have a video of themselves recorded talking to the camera, or they may have testimonial videos from that clients. You can get royalty-free stock footage from Pexels, which is free. And you can use that anyway, or you can pay for a subscription to a website, like Video Blocks for royalty-free footage. Again, if you search royalty-free footage, you can find stock footage everywhere. Next, music and sound effects. I like to use Sound Stripe.com in their subscription. You can get unlimited access to awesome royalty-free music and sound effects. It's not too expensive. I've tried other services, but sounds flips the winner for me. And there's a link to try a free trial in the attached PDF attached to this course. If you click that link, I might get a commission, but it doesn't cost you any more. So if you want the royalty-free music, try Sound Stripe. If you can't afford to get a subscription, you can try Bend sound, but with Ben sounds, you don't have the license to use it if you're going to sell the video. So I would pay and have Sound Stripe and then you can get a license and you can sell the video. And finally, shapes. So when great thing about aftereffects is that it's got a really flexible illustrates, a tool. I'm not the best illustrator, but I've learned to use the shape tool proficiently in After Effects. And it's great for simple designs, titles, and captions of adding extra elements to make scenes more interesting. You can get very creative and deep into shapes and animation. But that's not what this course is about. I'm simply making you aware that when you see animated shapes and designs, in-video ads, the potential to do that is all there in After Effects. I want to give you the foundations. And then if you want to go crazy with animation, I can send you in the right direction. But for now, let's just realize that shapes, splashes, circles, squares, arrows. They can all be created in After Effects. You can already illustrate an Illustrator, that's great. You can import your illustrations. Later on. She had to make a button subtitle boxes and even a simple foam mockup with simple shapes and after effects. So to summarize, here on the screen is a list of all the elements you can use in your video. You always start with the script elements. Then you can back it up with whatever you have to hand. You can always shoot your own footage or ask the client to acquire footage. But when you see things clearly like this and you start with a script, a concept, or even a storyboard, you'll know then what shots are images you'll need. This saves a lot of guesswork and staring at a blank screen. So just to recap, by now, you should know the main categories of videos and their placements, how to optimize for either Facebook or YouTube the various elements the videos are made up of. And I think this knowledge combined gives you a strong foundation so that when we get into the next project, you'll have a really clear idea of how to prioritize what is in your video and make the most effective video possible. So thanks for listening to this elements section, and I'll see you in the next video. 6. Project One - Talking Head Edit: Okay, so now we're going to get into our first project. And the goal of this project is we're going to edit a little bit of footage. We're going to learn to cut sonata in Premiere Pro, just the basics, because understanding the fundamentals is essential, I'll show you some shortcuts that I use. We're going to cut and add a bit of footage, which is me talking, it's my VSL. And along the way I'm going to give you the steps that you can take. But let u be creative with how you want to take this project. Because I don't want to give you every step I do. Because when I do that, we'll end up with a group full of videos that look exactly the same. So I really want to help you understand the fundamentals of what we're trying to do so that you can go and get creative yourself. So let's open up Premiere Pro. I'm just going to save this as talking head VSL. And we're saving in the location of your choice. So in your Project 1 folder, you should have a piece of footage Ryan VSL and edited. So we're just going to create a new project. I don't usually worry about these settings. Mercury Playback Engine, GPU acceleration is better by, by all accounts, but I don't know too much about it, but she uses different hardware to make things work better. Thus my technical understanding of it. So let's open up a new Premiere Pro, and I'm going to go to Workspaces and editing. So at the top Workspaces Editing and then you can even reset to save layout. So now we've got the standard editing layout. So even if you're brand new, if you follow these steps, you're going to understand. Now what I'm going to do is I'm going to get my folder. And you can either go file or sorry, File Import and, or just get the folder and drag the VSL and adds it into the timeline, which is at the bottom. So this is what it looks like. So the first thing I need to do here is I want to get the audio right because if we cut it up into different sections, into different segments, sorry. We're going to have to adjust the audio on all of them. So the first thing I want to make sure is that when I press space bar to play this, the audio is kind of between six and 12, never above minus six. So if you look on the right here, if you want to make eye-catching socialists will go in the audience plan. Icon actually hit icon, actually hear it because I've got my volume down, but I can see that it's not in After Effects and Premier Pro, but it's not too bad. But let's just bump this a bit. So if I drag this a liner, if it is, I want to get this audio on him. He L2. Over the past three years, I reached top sellers on Fiverr, started my own social media video ad business. Okay, So you create The audio is ripe what we wanna do and remember this what I'm showing you now, this is my process. If I get testimonials, if the client, Scott, any any soil footage where someone's talking, get the audio right before it cuts it up. Golden rule number one. So now what we're going to do is we're going to hop between two tools, c and v. C brings up this cut tool, and V brings up the selection tool, as you can see down here for C, razor tool, the selection tool. If I drag this bottom bar in and out, or I press R or T, zooms in and out of the timeline. And I'm going to play it through and look for any mistakes or gaps or poses or, ums and ahs. And so let's just go, let's just watch this once through. If you want to make eye-catching social media videos, but you don't know what star or you've watched countless YouTube tutorials on After Effects and Premier Pro, but still can't get your videos looking good, then you might want to hear me out. My name is Ryan. Over the past three years I reached top seller on Fiverr and started my own social media video ad business. I took my video creations from 45 dollars a video to upwards of $500 just for creating simple videos, which I can often create in a day. And before you ask, not the best video editor, I'm not the best copywriter and I'm definitely not the best animators. So how can I charge $500 per video? Yes, a great portfolio does help, but ultimately the client wants the video to get results. They want it quickly. And I can charge $500 because I'm confident that I can make the right video for the client using whatever assets they have. How well, that's what I'm going to teach you in this course. Okay? Not so we've got a home here. So what I'm gonna do is I'm going to zoom right in by dragging this right in. And I'm going to press C to get my cut tool. I'm going to make a snap. Then I'm going to go forward. And just before the waveform gets bigger again, I'm going to make another cut. And now I'm going to press V to get my selection tool back zoom out. And you can see my segment. And I'm going to take it out. Now. I'm going to drag this back. Now, see how it snaps in the timeline. Because the snapping tool is on. If I press S, It turns off. So if you have a look here, S makes this magnet go on and off. If it's off, the footage isn't going to join on my accidentally go over all leave a little gap. So what I'm gonna do is press S and let it snap. I'm going to teach you in this course is not about Flagship. I think that's fine. Teach you in this course is not about flush effects or complicated animations. It's about making the right video for the client and being able to turn it around quickly with minimum for us to do this, you need a simple roadmap for video creation and be able to apply it to any niche. And that's exactly what I'm going to teach you by the end of this short course, you will have the knowledge and skill set to one, determine what video ads could be made for a client in pretty much any niche. And to be able to quickly find inspiration and ideas for the client using whatever assets they have to be able to find inspiration for the client, whatever assets they have. Okay, so screwed up here. So go back, delete after one too. So as I go back to the afterwards, so we want to find that one niche. And because I say unto, but there's actually three things. So what we're gonna do, pretty much any niche. Zoom right in. And two, and where there's no audio, I want to just make a cut there. Then I want to go forward to, to this too. And now look, we'll delete and much any niche to be able to find inspiration for the client, whatever assets they have. And obviously I'm messing around with the teleprompter here, so I'm going to make another cup. So go back, delete after 12. Okay. Which any niche to be able to quickly find inspiration and have ideas for the client using whatever assets they have. And 3, you'll be able to get started on those videos without wasting time staring at a blank screen or no, this isn't true. Lots of long born tutorials. Having a logical, commonsense approach to creating videos for social media and apply it to short concise projects. This stuff I'm going to teach you is literally the methodology that makes me stand out on freelance websites, on social media and has clients back into work with me as three years of long nights and dedication and I'm sharing it with you in this course. There will be theory that will be added in and you will level up by the end of the course. All you need to do is be a 100 percent focused, willing to listen and learn. So if you want a tactical edge against the video edits and competition and you want to start churning out effective convert in social media videos. Simply enroll in the course today and I'll see you in class. Okay. So that's it. There was only two little edits in class. I might even do a cut here. And then just to make it edgier, I'm going to go and then I'm just going to cut off the end. So now what we've done, just to recap, we've just cut out the ums and ahs. We've got the volume right? And now we have one nice, We have now one nice file. Now, what we might want to do is bring in some audio. So what I'm gonna do is I'm gonna go to Sound Stripe and I'm going to show you how I work out what music I want in my video. So I'm gonna go with Sound Stripe. Remember there's a link in the document. If you do want to help me out, there's an affiliate link. If you sign up for Sound Stripe, I might get a commission. Not a lot, but, you know, every little helps and you don't pay anymore. But here is how I would pick music for this video. You can search by mood, characteristic, genre, everything like that. So what I'm going to look for is maybe inspiring. And what I'll do is typically I'll turn the volume down. So at the bottom of the Sound Stripe. So if we play a song here, Let's go. I might turn the volume down. And I'm going to play both. At the same time. You want to make my caption social media videos, we don't know what. So obviously this, right. Let me explain before we've got too much going on. I'm going to play this through. If you want to make I can, I'm going to select music on the side until I get a feel for what feels good. So you wanna make eye-catching social media videos. We don't know at all. You've watched countless YouTube tutorials on After Effects and Premier Pro store 10ms. Ryan, over the past three years, I reached top sellers on Fiverr and started my own social media video ad business. I took my video creations from $45 a video to upwards of $500 just for creating simple videos, which I can offer you the day. And before you ask, I'm not the best video editor. I'm not the best copywriter and definitely not the best nanometers. So how can I charge $500 per video? Yes, a great portfolio does help, but ultimately the client wants the video to get results. They want to quit. I'm not thinking inspiring. I'm thinking something more. More beats or percussion, right? I'm going to pause for a second while I find my song and then I'll come back to you. Okay, So I found a song. I like, so I'm going to license it and I'm just going to call it Ryan VSL. And we're going to download it from Sound Stripe. So now let's drag this track back and we're going to drag it into the audio track, which is the green track underneath our existing audio. Now we need to get them balanced so that they sound good together. So what I'll do if I press Play, you probably hear that the music below is too loud. If you want to make eye-catching social media videos, we don't know whether you've watched countless YouTube tutorials on After Effects and Premier Pro, but still can't get your good. Then you might want to hear me out. My name's Ryan. Over the past three years I reached top sellers on Fiverr and styling know is how music just makes all the difference. Wanna make eye-catching social media videos. We don't know where to start, or you've watched countless YouTube tutorials on After Effects and Premier Pro, but still can't get you produce. Good. Then you might want to hear me out 10ms, Ryan, over the past three years I reached top seller, is going to take an ear to work out is how loud it should be. But generally, I just play it by, if you want to make eye-catching social media videos, we don't know where to start, or you've watched countless YouTube tutorials on After Effects and Premier Pro, but still can't get your videos look good. And you might want to hear me out 10ms, Ryan, over the past three years, I reached top seven on Fiverr. I have my own social media video. I business. I took my video. Okay, so now when we get to the end, I'll show you one little thing that I'll do with the audio. Because after the end, I'm going to put like a call to action. So I'll keyframe the audio to increase. And then what I'll do is I'll zoom right in here. And then I'm going to click somewhere on the audio. And now in effects controls, I'm gonna click this little stopwatch and see it makes a diamond here. That means at this point, it's going to remember there is this volume. And now I'm going to press forward with the arrow keys with Shift, hold, Shift, press forward like 33 times and that's going to move the frames forward. And I'm going to change this to minus five. I'm going to go up here and change the levels minus 5. So if you have a look, is made two keyframes and it's increased, the volume, which you can also see down here is going to minus x. So I might even just go to minus 10 on that second keyframe. If I hold Shift, it's going to snap to it. And I might just put this at minus 10. So you'll see what it's gonna do is it's going to go from minus 70 to minus 10. I still think I wanna go a bit louder. So let's go minus 8. And then I'm just going to put a cut on the end. Now what I can do is I can go to, if I go to my Effects and I type constant power or constant power, I can drag this on the end and it's going to fade out the window. There we go. So now look, we've got, if you want to make eye-catching social media videos, we don't know where to start, or you've watched countless. We've got the the audio on the top. The rough cut is now edited so that it works. We've got the audio on the top. Simply enroll in the course today and I'll see you in. And then we've got a nice fade out. So now what we can actually do if we wanted to, you can keep working with this file or you could export it. I just want to check the volume if you want to make. I feel like it's a bit loud, so I might go back. What we can actually do is I can change the first keyframe. Just remember whenever this stopwatches blue, if I change the volume here, is going to create another keyframe. So what we wanna do is we want to go to this first keyframe and am I actually go to like minus 20? If you want to make eye-catching social media videos, we don't know at all. You've watched countless YouTube tutorials on. I feel like that's a loss of long borane tutorials is from happened a lot as three years of long nights and dedication. And I'm so that's it for now. So first of all, I'll show you how if you want to say you're going to take this into After Effects, which is what we will do actually will take the central artifacts. I can go File Export Media. And what we'll do is we'll find Project 1 folder and I'm going to go Ryan VSL. And I usually save it as P, P edit. So if I click PP add a, I know that this has been edited in Premier Pro already and I hit Export. So now we've got a file that's been exported. Find the Project one folder, Ryan, VSL, PP, ADA. If you want to make eye-catching social media videos, we don't know at all. You've watched countless YouTube tutorials on After Effects and Premier Pro, but still can't get you produce the good, then you might want to hear me out. My name is Ryan. Over the past three years I reached top sellers on Fiverr and start my own social media video ad business. I took my video creations from 45. So now we've got the audio and the video mix down. What we wanna do is start adding in B-roll or captions. And I think we'll start with the captions, although you can add captions in Premiere Pro, I prefer to do this in After Effects because you can get a lot more creative. It is a little bit more difficult, but I'll show you exactly how to do this. So I'll see you in the next video. If you want to make eye-catching social media videos, we don't know at all. You've watched countless YouTube tutorials on After Effects and Premier Pro, but still can't get you produce looking good, then you might want to hear me out. My name's Ryan. Over the past three years, I reached top sellers on Fiverr and started my own social media video. I business. I took my video creations from $45 a video to upwards of $500 just for creating simple videos, which I can often create an a day. And before you ask, I'm not the best video editor. I'm not the best copywriter, and I'm definitely not the best animator. So how can I charge $500 per video? Yes, a great portfolio does help, but ultimately the client wants the video to get results. They want it quickly. And I've been charged 500 dollars because I'm confident that I can make the right video for the client using whatever assets they have. How well, that's what I'm going to teach you in this course, is not about flash effects or complicated animations. It's about making the right video for the client and being able to turn around quickly with minimum fast. To do this, you need a simple roadmap for video creation and be able to apply it to any niche. And that's exactly what I'm going to teach you. By the end of this short course, you will have the knowledge and skill set to one, determine what video ads can be made for client in pretty much any niche to be able to quickly find inspiration and have ideas for the client using whatever assets they have. And 3, you'll be able to get started on those videos without wasting time staring at a blank screen. And no, this isn't true. Loss of Longhorn tutorials is from having a logical, commonsense approach to creating videos with social media and apply it to short concise projects. This stuff I'm going to teach you is literally the methodology. The makes me stand out on freelance websites, on social media hand has clients back into work with me as three years of long nights and dedication and I'm sharing it with you in this course. That will be theory that we'll be editing and you will level up by the end of the course. All you need to do is be a 100 percent focused, willing to listen and learn. So if you want a tactical edge against the video Edison competition and you want to start churning out effective convert in social media videos, simply enroll in the course today and I'll see you in class. 7. Project One - Part Two - B Roll: Okay guys, welcome back. So we've got the edited file and it's all looking good. And now we need to, well, we can add some B-roll to this to make it look better. So by B-roll, I just mean we can overlay footage. So like I said in the previous videos, we always start with the script. This is the foundation that you can add things on top now if you want to make it look better, or if you want to backup any points that I'm saying in the video. So that's what we're gonna do here. And the reason I'm in Premiere Pro is because you can add B-roll in Premiere Pro. And you can also add in After Effects, but I'm going to show you the difference, and I'm going to show you a couple of cool things that you can do. So I won't show you, oh, I'm not going to make the whole video with you right now, but I'm going to show you how I would go about adding some B-roll. So Festival less listen to the video and find a point where we could add something. If you want to make eye-catching social media videos, we don't know where to start, or you've watched countless YouTube tutorials on After Effects and Premier Pro, but still can't get introduced that good then you. Okay, So countless tutorials on After Effects. So what you could do here is you can go to YouTube and you could search after facts tutorials, okay, check this out. So we could get the snipping tool here, and we could take a snip like this. So now we've got this image and we could add this image in. So I'll do this first and then I'll show you another way that we can do something. So I'm going to put all this in the Project one folder for you so you can capture your own, your own B-roll. But I'm also going to fill out the folder for you. So now if we go back into Premiere Pro, Let's just open that folder again. You can see after effects in the recent files here. And I can just drag, I can drag it onto the timeline just on the top. So now we've got this kind of thing. So this is really basic. So we'll get to the point where it says After Effects tutorials, YouTube tutorials, tutorials on After Effects and Premier Pro, but still can't get introduced a good. Okay, so now what we can do is we can just drag this out and last for this time. And obviously it doesn't look good at the moment, but I'll show you how we can make it look better. Let's YouTube tutorials on After Effects and Premier Pro, but still count. So I might have it for a few seconds. Okay, so what we can do is we can animate this now. And I'll show you what. I'm not going to go into too much detail on the animation because we'll add little bits and slowly as we go through the course because I really want to get you going and we can build on the skills as we go. So now if I click on my second video layer, which is this SNP, you can see that it's obviously it's too small for the screen. So I can do is I can go up to scale. And any of these blue numbers you can drag left or right to make smaller or bigger. And just like we did with the audio, if I click on the stopwatch, so I'm going to have my slider at the start of the timeline. Click on the stopwatch, this little animation button here. And then I'm going to go to the end of the timeline. I'm going to hold shift. So it snaps to the end. And now I'm just going to zoom out a little bit, just a tiny bit. And you can see it's created two keyframes, which adds this scale animation. Okay? So these keyframes might take a while to get your head around. But ultimately what I'm saying is when I click the stopwatch, it saying at this point in time, I want the scale to be 16, 6. And then we scroll to the end, we create another key frame. And it's saying, I want this to be 15, 8. So then we'll animate the difference. So if you look as I drag it left and right, the scale goes up and down. And you can do that with position, rotation, anything you like. But it's a lot easier for me personally, it's a lot easier to use in After Effects because you can change the speed of this animation and things like that. But anyway, so this is just one quick example. If you want to make eye-catching social media videos, we don't know at all. You've watched countless YouTube tutorials After Effects and Premier Pro, but still can't get introduced looking good. Okay, So the next thing I'm going to show you is snag it. So what we can do is we can go to the same YouTube page and we can use something called snag. And now this does cost, but I'm going to show you how it works. And I found this, I start making much better looking things. So we'll use snag here. I'm going to click Capture, and I'm going to click down and it's going to capture the scrolling window. So now check this out. It's going to create an image from the whole scrolled window. And I can just click the stop because otherwise it's just going to go on all day. Okay, great. So now you can see we've got this image. I can crop the sides so I don't get all the other stuff. And then all of our do is share file and I can save this in project 1 folder. Let me just make sure this will crop the top and the bottom. And I'll save this in the Project one folder so you can use this as well. So let's just go Project 1. And we can call this YouTube scrolling screenshot. Okay, so what we could do instead of doing this, we could add the scroll and screenshot in. So let's delete this first foil. Scale up. And now we can animate the position. So this looks a lot better. So I can make a keyframe. Scroll down a little bit. Countless YouTube tutorials on After Effects and Premier Pro, but still can't get into it. And there we go. So that is one little bit of B-roll. And now what you can do is you can go through for the various bits less lessons will also say an After Effects and Premier Pro but still can't get you. Good. And you might want to hear me out. My name's Ryan. Over the past three years I've reached top sellers on Fiverr. Okay. So my name's Ryan. Over the past three years, I've reached top sellers on Fiverr. So what I might do is go over to my, is we can go over to my 50 gig. And we can do the same thing here. We can take a snip of this and we can save this Ryan 51. And then what we could also do is if we click on the profile, we can make another snap like this. So I'm going to include this B row all in the folder so that you can use it as well. I'm just going to show you how to do something cool by making this more 3D and adding some text in After Effects, some other ways that you can spice this up. And then in the next video, what we'll do is we'll add the captions. So like I said, I want to give you the tools so you can get creative. And I've just felt my coffee everywhere. Okay, so now when I open up After Effects, if I click New Project, I can click New Composition From Footage. And what I can do is I can find my original footage, which is in this folder. And it will be Ryan VSL P P edit. And now what I'll do is just bring this in as its own composition without the B-roll. So here is why I like aftereffects and why it's good for animation, but also why it's what is downfalls are. So the main thing really is when you add a new file, a new asset, it goes up in order. So I'll show you what I mean. So we've got 50 here, but see how it's created another asset above. And basically if we duplicate this, so as we add files, this gets longer. So as you're editing, you're going to be building across this way. Whereas in Premiere Pro, you would more likely, if you added these next to each other, you could just have them all on one line. So if you've got long edits, aftereffects can be tricky, but I'm going to show you when we do the captions, how I work around this. So let's just, let me just show you one little technique that I think you'll find quite cool. So if I drag my 50 snip in here, same as we did before. I'm just dragging into the project. Here's a very important tip when you're in After Effects, make sure you save your project straight away because Premier Pro will prompt you to, let me just say this project 1, a Premier Pro prompt you to save, but After Effects doesn't. And if you don't, then you're going to lose everything. So if we go layer new solid and I'm going to color drop on the white and then put this behind. So I've got this on the background. Now. What I'm going to show you is just how to rotate this in 3D. So as you can see down here, I've got my source name and then I've got this 3D cube button. If this is complicated, by the way, don't worry, stick two primary approaches added in. As we, as I go through, I'm just going to show you the building blocks. You can edit this video however you want. In fact, I encourage you to do it. So when I go to when I drop down Ryan five or after clicking the cube, I can click orientation and I can actually rotate this, which I think is really cool. So what you can sometimes do is you can get like a slow rotation. So if I click keyframe on orientation, go forward ten seconds or so, or five seconds, and then we just go back to 0. I'm not the best video editor, I'm not the best copywriter and Dangun this little animation. So obviously I want to trim the solid behind as well. So let's find that bit where I say top sellers on Fiverr, 10ms, Ryan, over the past three years I reached top several that are on Fiverr, sellers on Fiverr, and start my own social media. So we'll bring the keyframes close together, seller on Fiverr and start my own social media. And what we can also do is we can add a shadow to this, rotate an image. This might look better actually if we change the color of the solid. So now we have reached top sellers on Fiverr side, my own social media. There we go. And now we can even add a drop shadow. If this was a bit lighter, you will see about it. So let's go. And I'm going to play around with the shadow. So I'll just search drop shadow. If I put this softness up to like 50, you'll see it creates more of a shadow behind. Maybe I'll put the distance to 10, opacity to 25. And now we have a nice little shadow on Fiverr and start my own social. But to be honest, I like when the solid was more like this color on Fiverr and start my own social media when I started my own social media video ad business, or I could do here, is I can take another scroll in screenshot of my website. So if we go to Ryan Collins Video.com, I can go back to snag it, capture another scrolling screenshot. And I'll leave this in the folder for you as well. Remember, edit this however you like using the B-roll that I'm saved in a folder. But I can go here, share file, Ryan website. So now what I could do is I can drag this in. His little shortcut for you. If you press Control, Shift, Alt and g is selects to the height of the screen. Hey, h goes to the width of the screen. Now what I could do is I can click a line and go to the top up in the align panel. Then we can just keyframe. If I press P, get the position down. You add business. I took my video creations from four. And then we can just hit upon the key PIDA few times to own social media video. I business. I took my video creations from 45 dollars a video to upwards of $500 just for creating simple videos. Okay, So that's pretty much what I wanted to show you for now. You can also do is add tax and solids. So let me just show you quickly one more thing which I can often create in a day and before you ask, are not the best video editor. I'm not the best copywriter and definitely not the best animators. So how so what I'm gonna do now, I want to put some topography and I want to say, when it says and I charge $500 per, how can I charge $500 is not the best animators. So, so what I'm gonna do just before it says, how can I charge and in a drop-down the wave form. And we'll do more practice with this, the waveform on the audio. And we'll do more practice with this with the captions. How can I? So what I'm gonna do is I'm going to create a new solid layer, new solid. I'll actually, let's just do text. So I'm just going to put how I'm going to create a new text layer by clicking the text icon. I'm going to make it white by clicking the color. And I'm going to make it aligned to the center. Let's see what it looks like. How can I, how, and then what I'll do is on the waveform, I can kind of see where the woods, how can I, so I'll go to Khan and then I'll press Control Shift and D. And I'm going to type in here. Now I'm going to press Control Alt Shift H fit so the width of the screen. This is just the design on doing how can I, how can I, how can an, every time I split it, I can just click and then Control Shift G Again, my job. And I charge. You could do this in small tax, you can do it in big tags. You can put a solid behind. And so how can I charge 500? Charged? How can I charge $500 per video? $500 per unit? So as you'll see, this is the last bit that I'm going to show you. And then I'm going to leave you to do this yourself. How can I charge $500 per video? Per video? But I hope what your understanding is, a video. When we do the we do the rough cut first, get the music and audio, and then we can start adding B roll to make it more interesting. And this is exactly how nearly every video that you'll see on social media is done. So how can I charge $500 per video yet? So that's it. So you can use Premiere Pro, you can use After Effects. This is how you add your B-roll. I will be added in the visit. Well, the final version of the video, you'll already be able to see because that is going to be the actual video for this course. My name is Ryan does one final thing, FY21 to put this on Facebook or Instagram, then you might want to make this square. So if you go to Composition and Composition Settings and change the width to 1080, if it's asserts 1080 by 1080, you can see that we fit into a square because a square takes up more space on social media. And then what you might want to do is adjust the angle, just the foramen. If you want to make eye-catching social media videos, we don't know as an asset guys. So go through Duo your B-roll and then finally we'll add the captions in the next video. But I'm just giving you little nuggets of advice so that you can work out how to go through how to add this VSL style video. How can I charge $500.5, $100 per video? So I'm just giving you the little nuggets of advice or you can go through, you can add it this however you like. If you want to go and get any more B-roll, you can go over to my Facebook profile now, my Fiverr profile. You can go on YouTube. You can snap, you can use snag it. You can screen capture, like, like I'm doing now is create this course. There's multiple ways that you can get assets when you don't have many. For now, let's leave it at that as we'll be going through other projects. But when you make this video, when we've actually finalize these videos, you can get them reviewed in the group and you can post on Instagram and tag me at Brian Collins video. But let's get the videos done first. So this will be the first edit and eventually we'll get it looking good. It can be a portfolio piece you can post in the group, help each other out. So for now, get the B-roll done. On this video. And in the next video, we'll add, I'll show you how to add captions. 8. Project One - Part Three - Captions: In this lesson, we'll learn to add captions in After Effects. We add captions so that people read the first lines of text when scrolling on social media with the sound off. We'll learn how to use the shape tool and the Text tool. We will align our text to our shape. And I'll show you how I quickly add captions or titles using my own split method. There's various ways that you can add captions in After Effects or Premiere Pro. There's tools such as RAB.com that transcribed. You can also upload to YouTube, turn on captions and then download. But I find you still spend time arranging the time stamps properly and you don't get as much flexibility over the design. So I still like to do this manually and you can get very creative with it. Okay guys, so the first thing I'll do is in my video, I'm just going to drop down my file, my audio on my waveform. And now I'm going to find the first line of copy. If you want to make eye-catching social media videos, we don't. If you want to make eye-catching social media videos, I'll find the depth where this ends. I'll create my text and I'm just going to type a few, want to make eye catching social media videos and all aligned centrally. Now you can see the one line is too much. So I've got three options here. Option number 1, make the character is smaller so that they fit. Option number two. Don't use the whole line. Social media bycatch in social media videos. We'll finish up eye-catching patch in social and option 3, user on two lines. Those are the three options. For the simplicity of this tutorial. I'm going to stick to one line because I want to show you how using one line you can get through it quite quickly. So I'm just going to make the text a little bit smaller. And I'm going to select all the text and drop that towns for, say, I'm going to align to the bottom alliance essentially, I'm going to hold Shift and just press just once, which is going to move up 10 pixels and then maybe five more without shift 1, 2, 3, 4, 5. Okay, so now what I'm gonna do because it's white and you can't quite see, although it does look good. Make sure to change the font to whatever you like. First. You might use Montserrat. I'm using Proxima Nova, bold, I think it looks nice. You could also change this to regular and then bold certain words if you want the design to look cool. Now, what I'm gonna do is I'm going to select my shape tool, my rectangle tool. And I'm just going to create a box just a bit bigger than the text. I'm going to bring it underneath the texts layer which will align them. And then I'm going to hold Shift or Control, sorry. And click both. And then I'm going to click a line in the top corner. So if we align to the composition is going to align to this box. But if we align to selection, they will align to each other. So what I'll do first is aligned composition and then align centrally so that they're both vertical. We wouldn't align horizontally because it's going to put it in the middle. So then we'll go to Selection and align horizontally. Now I'll probably press T or dropped down the shape layer opacity and the transform and take this down to about 60 percent. And I think that looks like a good caption. I might play around with the design. There we go. So those captions that great. So now it's a duplicate the process, What I wanna do is I want to make sure paragraph is on-center text and I'm going to find the next sentence. If you want to make, I catch in social media videos, we don't know at all. But you don't know where to stop. So what I'll do now is really simple. I press Shift, click both, and then I press Control Shift and D, which splits both layers. I drag them up. And now we have an new layer. We've split the layers. So now I find the second sentence. We don't know at all. But you don't know where to start goes to about here. So I'll split them again. And then all I do is type, but you don't know where to Start. And then I can click on the shape, press V to get my selection tool. And I can just drag this down and make it a bit smaller. Then I can bold but you don't know it. Stop. Scott a bit wider. So I might want to make this rectangle little bit wider to give it some space. And now if you have, if you want to make eye-catching social media videos, we don't know at all. You've watched last sentence, or you've watched countless YouTube tutorials on, or you've watched countless YouTube tutorials. So I split them off, and I split them off so that I can keep going. And then it's just a case of, or you've watched countless YouTube tutorials and then maybe eyeballs YouTube tutorials, and then come down here. We don't know where to start, or you've watched countless YouTube tutorials on and not say, that is really. So now you should have your, you've got your main video file, you've learned added that. Then you can add your B-roll and effects. Then finally, you can add captions, make it square before we added the social media. So this is how I would finish this project. Make sure to design it however you like. These are just the tools that I use to make things look good. You're free to do whatever you want. When you finish the video, please go into the Learn video for social media group and post. And I will also say that a lot of this stuff actually boils down to design when we get into the video, rather than video editing. The kinds of things you see on social media media, often, a lot of design work mixed in with animation. And if you do want to lend design than I would recommend Lindsay Marsh and her graphic design masterclass, which I will keep linked. The document saw somewhere around this video. So that should last task. Go ahead, add captions to your video and then post in the group for feedback. You can also post on Instagram and tag Ryan Collins Video at Ryan Collins Video. And I think that's that's great. So I'll see you in the next video. 9. NEW UPDATE! Quickly Create Subtitles and Optimise Videos for Facebook: All right guys, In this tutorial, I want to show you how you can quickly create a Facebook version of a video when you've already made a video in like a landscape format. So maybe you've made a video for YouTube like this. Video in the middle is, it's in landscape and you want to quickly make this into a square for Facebook, because obviously people scroll on Facebook with the sound off. So having a title is good, obviously is the design is really basic, but I just want to show you how to do this. So what I'm actually going to do is make a new project. So I'm just going to do this from scratch. And I'm going to show you guys how to do this because Premier Pro has got a new feature to transcribe the text automatically. And I'm going to show you how to add in everything. So I'm gonna put Video 3 and here because it's the, it's the third video for this client. And we'll just close down the timeline so we go into our folder and we've got this video. I won't play through the whole thing, but ultimately it's about trade in. And you can see, you can see it's all in landscape, right? So obviously if we turn this into a square, it's going to cut off the text and things like that. We don't want to do that. I'm just going to drag this into this sequence. And obviously it's going to make a sequence that is the size of the clip, but I want it for Facebook. So I'm going to go sequence settings at the top, and then I'm just going to go 1082, 1080 there. And it's going to lock this in 25 frames per second. This is just what I've, this video was rendered that so everything is the same as saying changes. Basically, it's saying any preview files or needs to be deleted. But look when we change the size, because in somewhere in preferences I've got snap to size automatically on. But what you can do just to just to show you in case that's not on if the scale is up or down, or we'll do is put this the scale at 100 here. It might be different depending on whether it's automatically scaling when you import, but it doesn't matter however big it is, you just want to get it so that it just fits perfectly with no lines either sides. And now to transcribe what we're gonna do, look how simple this is. So we just click the clip and then we go to text. We need to get a textbox, so Window Text, and then we just click Transcribe Sequence. So this is a new feature in Premier Pro. I don't know a lot about it, but I'm going to just show you how to do it quickly. So od on track mix that just shows, you can click Audio ones you just saw. If there was music and then taxed and it was split up, you can choose which one you want to transcribe. I'm just going to put mix because this is actually audio weren't audio. One is the only track we have, but it is actually mixed with some music, but it's going to find it anyway. I collect transcribe. And now it is just going to run through and it's just going to transcribe the sequence. So this is just going to take a second. I'll show you how quick it is. And then what I'll do is it's just going to create the text blocks. So you don't even have to write, you don't have to drag the text in. This has always been like a really big problem with primary approved that is difficult to do the subtitles and you would have to go to rev.com and get subtitles transcribed and then drag and drop them in. But this makes it really easy. Alright, so you can see now that has transcribe the whole script. Now we just, and it's so accurate, it's, it's, it's actually scary. So now we click create captions, create, create from Sequence transcript. All right, so we're creating them from here. We're not creating anything new. I keep everything the same here. I think you'll automatically picks the right amount of characters for the width of the video. Lines, singular double lines. I don't mind being double lines. Just means we're flicking through less blocks. And then I'll show you how to edit them. So I'll click Create. And voila. Now, if you look when we drag through, some of them, might be like you might want to move them up a little bit. Some like you don't really want three lines like that. I think that looks bad. So what I'm gonna do is I'm going to, first of all, to change all the fonts. I'm going to select them all and make sure I've got the essential graphics tab opened up on the side. And now I'm going to go down to like 45, maybe even 40, just until they're on two lines, right. Because I don't want like one word on the middle, so I get the maximum I can. If I go for Yea, I want like the maximum I can without it being on two lines for six, assist you. 42. There we go. And now if I, so I've got the Essential, Essential Graphics tab here. If you don't have that, you can go Windows Essential Graphics and open it up. But if we click all these graphics together, I can see that they all want to move up a little bit. So now I'm gonna come back to a line and transform and see the second one here. This, this, this moves up and down. This one moves left and right. So I'm going to 0 that so by holding the morning, getting that one in the middle than the rest. Okay. Right. Okay. Let me let me just show you this again. So the ones that are on a single line are going to be lower. So what I would do is I would look at the double lines first because mostly going to be double lines. And now if we scrub through the double lines, are in the right place. They don't move up and down. Like if you were just the manually, they might be a little bit out of line. And now we're just going to scrub through and we're going to look for ones that are just on their own line. See for this one, for example, is too low. So what I'm gonna do is I'm just going to click this one. I'm going to move it up a little bit. So it's nice and in the middle. And then I'm going to move this one up and the middle. Same again with this one. Do, do, do, do, and then this one. I'm just gonna move this up. Move this from the Apollo that okay, now obviously, you know, be on Facebook. You might want a headline as well. So we can just go and click Text at the top. Financial institute of, let's just say stop gambling, starts trade. And that was going to be a little tagline. Align that to the middle. And now we have a when training educators and capitalizing with COVID. Oh, and I just want to drag this title across. And there you go. So that's pretty much like the quickest way to optimize a video. So if you're making videos for a client, you can upsell them. You can say like do you want giorni YouTube optimize one with subtitles. You can charge extra for this, and it really doesn't take long. But you should still charged properly because at the end of the day, you'll learn how to do this and you're solving a lot of problems for them. So again, just one little extra thing. If you wanted to put like a background in here, you can go up to project new item column and then you could just maybe create like a, I want to be careful with the colors here, but you can just whatever background you want. Just stick a background behind your video. So you can quite easily get a new color in here. And then if you want to edit this text, again, Shadow, turn the shadow off. Here. You don't want a stroke. I don't think I didn't think a stroke looks nice. You've got a background here as well. So, you know, if it's over the edge, you can, you can get a little background and then so you can read it. And then you can just change the fill color of the text as well if you want to. But to be honest, I just like it like that. Think it's nice and simple. And now I'm going to render this out. I'm going to render this out and I'm going to send them to the client. So I hope you've enjoyed this little tutorial. See you in the next one. 10. A Short Course in Scripwriting: Now we've created our first project. Let's dive deeper into the script. As discussed in the first theory lessons, the script is the most important part of the video in 99 percent of cases is the story, the message, or the offer that we're trying to get across. Copywriting is a beast of its own, but get you started. Here's a very simple outline that can be applied to videos, pose video sales letters, and more. Hook. Problem solution, CTA, or call to action. Let's start with a hook. The first few seconds needs to hook the audience, call out the demographic, maybe touch on something that's struggling with. But you've gotta be careful not to discriminate or get too personal, Especially when marketing on Facebook. Here's an example of a hawk that I would use in my marketing. If you're watching tons of after effects tutorials by a social media videos still suck, then you are missing out on one critical element that will change how you approach video creation forever. This calls out the user, somebody who's watching after effects tutorials, somebody who is stuck making social media videos. This means my ideal client will stick around to watch. I've also hooked them with curiosity and a little bit of fear that they are missing out on one critical thing. They want to find out what's next. The problem. Now we can talk more about the problem. I'll also add in some credibility about myself. So people trust me and listen to what I'm saying. My name's Ryan over the past few years are reached top sellers on Fiverr and type my own social media video, our business with 0 experience. The first few years I did the same thing as you guys. I watched all the tutorials, made flashy videos from templates only to find out they didn't convert. My clients weren't getting results. I realized business owners don't need flashy videos. They want videos that do the job, videos that convert. Now we'll move on to the solution. I decided to focus on understanding what makes a video convert and started including the key elements into my videos. I stopped trying to make complicated flashy videos, and I focused on two things. One, getting the message across in the best way possible and to making best use of the assets the client has. Since applying these methods, I've developed a system that allows me to make client videos quicker, more efficiently, and more consistently. Not only that, I'm making videos that clients love and a willing to pay much more for. And that's what I'm going to teach you in this course. Finally, let's look at the offer or call to action. I've broken down my video creation process into simple digestible steps. So you can skip years of headaches and borane tutorials and cut straight to create in simple effective videos will apply theory to live projects, cut straight to the chase, making videos you can use in your portfolio and start get an interest from potential clients, whether you're brand new to editing or experience with After Effects and Premier Pro, you'll find value in this course. I'm not teaching you how to make complicated videos or animations. I'm giving you the built-in block so you can get started creating, converting videos in any niche. And you can let your imagination run wild and get creative for yourself. This is a very basic example of copy clients, client projects, project copy is going to vary, but the underlying concepts remain the same. One, hook the audience, and give them a reason to keep listening or reading, to understand the problem and relates. Three, demonstrate your solution and for offered the solution, tell them what to do next. Along the way, building trust and credibility will help your conversions. You can do this by including your achievements, reviews, ratings, and customer testimonials. Also, the more you differentiate your product and show it as a new opportunity rather than an improvement on an old one. The last people will have to compare it against similar products. I'll leave some script templates in the attached documents for you to view and fill in as you wish. Now let's check out some examples. This first example is a fashion or e-commerce products. As you can see, the video doesn't directly follow the hook story of a model, although it has all the elements of a conveyor InVideo Ad, the first line is a hook, everything proof jewelry. This also doubles down as a problem solution because a lot of jewelry makers, Kingo Greene, Scholars it when it gets wet. So this angle is geared towards that problem. The rest of the copy is using a mix of imagery which appeals to stay as the buff tattoo guy, looking cool, keeps his jewelry on all day because taken off and put in our jury can be a problem. Whilst overcoming objections along the way. People might be thinking, but it's a good quality. Does it stop sweat? Does it break, will fade. All along the video is answering the concerns the viewer may have. And it's also important to know is there isn't a talking head or voice over here. The focus is on the awesome product videos and the copy of the titles help overcome objections. You're maximizing the efficiency in the video by appealing to the client and overcoming objections. At the same time, a better use of talking head for this product would be something like a customer testimonial. Let's take a look at a second example, something a bit different to our first one. This video is from masterclass who make incredible video ads from talking heads, just like we learned in the first product. Here's a great example. Everything in life is a negotiation. When you cross the street, isn't negotiation, getting your coffee at Starbucks is a negotiation. You're probably it's free to seven negotiations every single day. Your life could be in a completely different place just by improving how you negotiate. Shaders are working around the clock. The deadline for execution has passed us now to help break down the Investigation, FBI Special Agent hostage negotiators to propose my role as a hostage negotiator was to connect authentically with the victim or the victim's family and with the hostage taker, everybody really deserves to have somebody here. Would they have to say? In my masterclass, I'm going to give you all the strategies and tactics that I developed as one of the top hostage negotiators in the war. You're going to learn everything from bargaining to reading body language, to the neuroscience that you can use to literally Ben people's reality. Negotiation is letting the other side have your way. So mirroring creates the opportunity for them actually to present you with your deal. Only they thought it was their idea. It's just a simple repetition of the last one to three words of what somebody said. Got the actual recording and the Chase Manhattan bank robbery, hostage taking, vanity or know anything about it, your grade? If my drove away, chase your driver away. My training was America and a bank robber started blurting out stuff. They had no intention of saying people love to be married, they loved to be encouraged to go on. These skills help you improve your life. Sometimes people say to me, these tools are just manipulation. It's about win-lose. That is not the case. Great negotiation is about great collaboration. Why does it matter to you? You should get better negotiation because however you life is that you can do better. I'm Chris Voss, and this is my masterclass. So that video is pretty epic. I'm sure you see a lot of the elements from the first script we wrote. The hook, everything in life is a negotiation. When you cross the street, it's a negotiation. It's not a typical Hooke of colon are a pain point, but more delivering value, creating curiosity. It's teaching you something new so you want to keep listening. We then learned about crest and his role as a hostage negotiator, given him credibility and a reason to listen to him. Because the first thing we're going to think is who are you? Why should we listen to you? He then gives a sneak peek into the solution where he talks about the masterclass. And then finally, we're asked to join the masterclass, which is the offer. And this video, although APIC still consists of simple elements, it's just very well-planned. Step one, like I've said, would have been to write the script. That wouldn't be more planning involved, potentially plan the cuts in between because there are really two scripts, the script narrated by Chris, then there's the titles, the pop-up window between like this for example, everything in life is a negotiation. Then it says, meet your new instructor in text, then get an a coffee at Starbucks is a negotiation. I don't know how they plan this, but they may have written it out in one script differentiating between what is going to be spoken and what is going to be titles. Or they may have written Chris his script out or from the parts of the masterclass that they wanted to be the main storyline. And then added bits in between to help us the story. As you can see, the rules can be bent and broken that the overarching elements that must take place are the same. One, capture the user's attention to keep the user less than 3. Tell the user what to do next. This could be the same with Facebook posts. Anything you read, Magazine's headlines. It's all the same, three elements. So like I said, that the copyright in is an absolute beast of a subject. But hopefully this has given you some insight into how you can create your own videos, scripts, copy for your posts, and promote your own services. All I can say is keep learning, keep taking know, uh, videos and post the stop you and make you read. Think about what things you buy and what copy converts you. Make sure to check out the document LinkedIn, this course for my favorite copyright and resources. And I'll see you guys in the next video. 11. Design First Animate After: Design first animate after this isn't a tutorial, this is a concept, this is quite possibly the most important national I can teach you a father thought like this years ago, I would have saved hundreds of hours. So when creating a video, whether it's a short animation, a holiday video, maybe you've got a voice-over and you're creating a YouTube video, it's important to get your designs in place before you start animating. Sounds simple, it might sound obvious, but what you'll find is if you don't take time to plan your scripts and designs, you'll end up with inconsistent videos, Massey timelines, and you'll find it harder to make edits. I like to imagine two types of editing, linear and layered. Addison, I made up both of these terms, but I'll try to explain. With linear editing, you might build your first frame than animator. Then we'll transition into the next scene. Layer based editing. You'll get all the assets for the entire video in place first. Then animate the text and images. And then as you go along, maybe add a transition or some effects where you think it makes sense. I like to think of effects and transitions like salt and pepper. I sprinkle them on when everything is in place, only if they add something to the video. For example, if you have a hard cut between two scenes, maybe you want to add a transition. If a scene is moving a little bit slow and it's boring, maybe you want to add a slow scale to the text to keep it moving. Let's take a quick look at this example for mortgage video. At first, I got the essentials into the video. The copy was confirmed. So it's easy to get that straight into the timeline. We know it has to be in the second, I refine the designs, the timing, and the copy, playing it through multiple times before making anything move at all. Play in it through, looked a bit like a storyboard. Third, I animate it, the video. Then I offset my animations as I worked through and make sure everything flows. Animation is a beast of its own. If you want to go into detail on animation, I will leave the only cause I recommend in the link document. Hopefully the short section has helped you. Maybe you have an aha moment like I did when I start to think like this. When you start editing your videos in this way, there'll be cleaner, more consistent, and your project files will be a lot easier to understand and manage. I'll see you in the next video. 13. Eleven Steps to Creating On Brand Credible Videos: Great and videos can be a drain in process. And there's nothing worse than when you deliver a video to a client. And they just don't like or they expected something different. So what I wanted to do today is I wanted to put together a short guide that's going to give you steps so that you can keep the process moving forward. You know what you're doing, the client knows for you to end and it keeps you both informed and happy throughout the journey, throughout the client's journey. That's why I've put together 11 steps to create an on-brand, credible videos and keep your client happy with minimal revisions. It's taken me a lot of trial and error cancellations, arguments, staring at a blank screen and ultimately paying to bring together this list which I wish I had years ago when I started making videos for clients. And this is going to help reduce all the issues that can come with creating a video ad for a client. So I've reviewed my process top to bottom, and I've broken it down into 11 steps, and this will make it as seamless as possible. So like I said, it keeps things moving forward, keeps you both informed and reduces the rest of cancellations. So if you haven't got the information from the client, then somewhere around this course, I'm going to, if I haven't already include the essential client requirements that you should be asking when you onboard a client. But anyway, let's get into the 11 steps. So step number one, read through the client requests in details so the clients can send your form. Just no distractions. Read through what they've sent with an open-mind. So you're not trying to do anything of force, anything to happen at this point. I find a lot of this whole process is just absorbing and Latin ideas come to you rather than trying to force them, it always works better. And it is a painful process because you do just have to absorb information. So right now, we're just going to read through the client's information. Number 2, click on each link and explore the websites that can be their Facebook or social media, instagram. And you just want to understand the client, but not looking too hard again, to study the client would just look in like, what's this style like what assets and images to the US, you know, because you want to deliver them something that's in line with what they're already doing. If they're gonna post on their feet or their wall is going to have to look like it's come from them and it's their brand. So at this point, you are clicking on their social medias and you're just exploring the client to get a feel for what they are like. Number 3, sift through the assets to find high-quality selections and download the best images or videos so you can download things at your own discretion. But what I like to do is I look through the folder, I watched through the videos. There's some things that are obviously no good, like pre edited videos already have text and images all over them and That's, there's unusable content. There's definitely usable content, and then there's maybe content. So I go through, if I see something I love, I download it straight away. But I don't just download gigabytes of footage because I don't want to clog up my computer. So step 3, sift through the client's assets, find the highest quality selections, download them, and by now you should have a feel for the client. You, you've seen a few images or videos they've got, and it's starting to paint a picture of what you can actually do. So number 4, write a rough copy of the script for the video. So it could be a voice-over or texts on the screen, but we want to focus on the offer or message. Get across. So if you haven't seen the copyright in Crash Course, which should be around this video as well. There's some script templates in there. By now, you should have a good enough idea of what the client does and the message that they wanted to liver from a combination of the information they provided you, the copyright in Crash Course and their existing websites and social links. So with everything together, after absorbing the client's information, you should be able to write something, just get a rough draft of the script written out. Number five, find information from say, Facebook or YouTube videos, preferably with good social proof, or videos that are working and married a separate script. So what I mean by this is a, in earlier lessons, I would have advised to save social media videos that have lows as social proof. So lots of likes and shares and comments save those videos because it means that work in YouTube videos that you've saved, you should have plenty of inspiration saved in various places. So what you're going to do by now, hopefully at this point, you, number one, you know your client, number 2, you've got some rough copyright and Now you can look for inspiration, the works with the copy for your client and you can get an idea of, we can write this and make the video style like this. Number 6, provide the scripts and inspiration for the client and give an idea of what needs to be done. So now you can deliver both the copy and the link to your client. So I'm I drop a friendly message that says, Hey, so I've looked through your information, your website and assets, and I feel we can work with a script like this. And then I'll insert the script and we can create a video in this kind of style. And i'll, I'll insert the video inspiration. And I'll say, let me know your thoughts. Thanks. And they might come back and say, Yes, this water won't. No, it's not what I want. But it gives you a starting point because if it's not what they want, you can ask them what they want and ask them to send you inspiration. Or if they know that it's not what they want, you can say this is what's working. It's my idea. Was your idea if you don't like this idea. So number seven, when the script and the visual information inspiration is confirmed, begin working on the video by getting the essential assets into the editing software. As per my video training, start with the essentials and work from there. Bring the copy, bring the best videos, the ones that were definite yes. Is previously downloaded and just put text on videos and move things around so that you've got something in the video. It'll get you over that initial painful hump of having no idea. Number 8, create a rough cut of the video with music and visual, visual design that delivers the message is on brand. So now you should have things in the video, but it's all just pretty random and rough. So what we wanna do is work through each scene. Make sure if it's stock footage or design that you use up building the scenes of the video so the placement of the text, get the graphic designs in, but I wouldn't be anomie. And at this point, I just began the final designs in place and thinking, Is this the best image for the scene? Is there a video that I can use at this point? You know, it's more about the shot selection and the design, the topography, but no animation at this point. Number 9, animate the video. So now everything is in place. Now we want to really animate the text and work on the timing. Play through the video with no animations and just think about what really needs to be done. So what I find is if I play through the video with no animations, I start making adjustments to get it flow and more. And I think does it keep moving, isn't engaging. And are any points jar? And if it cuts hard from one scene to another, I'll put a transition in. But I don't just put things in for the sake of it. There's always a reason. And if I have no reason, I don't put it in. So be careful with your effects and animations. Keep them congruent with the style of the video. If you've got like a law firm, you probably don't want glitch eText because it's not Electric is not technical, it's not wow, you know, so you want to keep things on brand, treat the styles, sorry, treat the effects like seasoning on your steak. Alright? So you don't just dip your stake in salt and pepper, you sprinkler on. Let's give it an extra taste. And if you're vegetarian, will, you know, however you season year potatoes? I don't know. Number ten and finalize the first draft of your video and delivered to the client, provide any additional comments that might justify the client, that might justify changes the client may object to. For example, as you can see, I swapped out one sentence for graphic. Could, we can make use of the product at this point. So what I mean here is finalized and Randy, a video delivered to the client. But what I do is I think if I'm creating a video and I think the client, you know, consciously, the client is going to be a bit confused here because it's not what we agreed on Isle Royale no, in a Google Doc for that client. So I can justify why I did it. It had a time, so it takes a little extra work, but it removes their objection objection before they can even say it. So I might make a change to the copy of design in their best interests. But if I do a confidently say I made this change because of this, if they don't like it or they don't want it. At least you tried just do the video how they want to do it. So something that I'm learning with client revisions is it's, you know, you've got a really thick pick your battles. It's like a lot of the time, the client might not like something. If you think their idea is wrong and yours is right. Well, I would say is, I advise keeping it this way because of this, but show a video. You just let me know what you want. This is my advice. You just pack a lot of the time. They'll say No, you're the expert. And at that point you have to just proceed. You can't say no, no, no. I'm not sure because you want to be sure. And if you're not sure, they won't be sure. So just say if they don't like it, you know, say, Look, this is my advice. And a lot of the time the changes will just be small. Pick your battles and choose whether rarely these arguments are debates because it can, it can get quite heated when you've put all your energy and creativity and creating a video on the client wants to just destroy it. While, you know, is it a hill you want to die on, really just pick your battles when it comes to that. Give them your idea and the reason why. And if they don't like, say, okay, this is my advice. But a short video, just let me know. You show you want to make the change. If they say yes, no problem, get the video done, move on with life. Create another video. And then step 11, the bass step, hopefully take the money or revises necessary. So now is the moment of truth. They might love it or they might hate it. But you did your best job and it's out of your control this point. But hopefully, these 11 steps helps you make that process so much easier. So thanks for listening and let me know below, let me tell me about your client experiences. Have you had experiences where you've delivered a video to a client and they come back and they say, What is this? Because that is when you have to redo your entire work or you might even lose the order. So hopefully these 11 steps make things easier. The actually in a PDF attached to it wherever this video is that you watch. And now that should be a PDF attached somewhere around this video that are really going to help you. You can have this handy. So the next time you free it in the video, you can just bring this up and you can follow the process through. Let me know how you get on with this process. I hope you've enjoyed it and I'll see you in another video. 14. Project Two - Holiday or Restaurant?: The next project I'd like you to put everything you've learned to work with a short video ad. You have two choices. You can advertise a restaurant or a holiday. You can pick what kind of restaurant you want to advertise or what country you want to advertise. If you choose a holiday, you have complete freedom over the video add it must be suitable for Facebook news feeds. So remember what you learned previously in the course. It doesn't have to be long. Just want you to put what you've learned into practice. Nothing more, nothing less. Remember the process. We will go over this in a second but write your script first, download the assets, get your rough cut into the timeline, then refine your video, add effects and transitions when necessary. So let's recap before you get started. For short video ads like this, I like to keep the script sure. And even single words sometimes just to run along the footage, remember if people are scrolling with the sound off, they won't stop scrolling for stock footage. So you want to get a word in the first few seconds, catch our attention. Here's a rough example of a script for a holiday video. Explore, connect, create. Ryan Holidays escapes for the creative book today, right? So it's short and simple, but you get enough of an idea of what this is about to click the ad. Or for a restaurant, sizzling stakes, crispy fries, sizzling steak, get 25 percent off today. That simple, you can make it longer or shorter however you want. But if you follow this framework, then you should end up with something quite impactful. So imagine a few words running over some stock footage. I always start with the script, the concept, then move on to design the ad. So open up a Google document, pick your niche, write your copy. Remember you can use whatever words you like. Think about people, food, cultures. I really want you to create your own video and show it off in the group. And I'll see you in the next video. 15. Project Two - Editing Example: So now that we've got the script written down, I like to get the furthest the music and the coffee together really roughly and just get an overall feel for the video. So usually if I'm at, It's in a lot of footage. I star in Premier Pro, but because this is a very short video, I'm just going to jump straight into After Effects for the flexibility with the texts. If it's sure, it will probably take me longer to just jump between Premiere Pro. You could do your ad in Premier Pro, render out, then do the texts and artifacts or just too old and aftereffects if it's short video. So how I do the rough cup? Well, I'll show you so I'm just making a brand new project. I know it's going to be 1080 by 1080 or square ratio because it's Facebook and I'm just going to call this composition main and make a square video. So I know that my text needs to be in the video. So instead of staring at a blank screen, I can just put straight away travel. I know the script so it's travel connect create. So go travel connects, Create, okay. Ryan Holidays. And then we can just go duplicate this layer. But now I know it looks like crap. But the point is we're just getting everything in so we know it's going to say travel, connect, create, book. Now, obviously, if your scripts a bit longer, you can work it out. But the point I'm trying to show you is the text is in there now, notice down at a blank screen, remember that's always the goal. Okay, So now I've got the text in there. I could go over to video blocks, which is what I use for travel. I just might type travel in here. So travel, okay, this looks good. Travel. Connect. I might just find people laughing or something like that. Remember, I want you to do your own script. I'm showing you how I structured the video, how I get together, but do your own script so people laugh and make people laugh in here. And the, OH, very quiet, very cheesy. Might just put laughing and see if we can just find light. Yeah, there we go. That's good. Laugh him. And then painting for Create. And then we'll just put a drone shot. Okay, so this is just quickly, but I just want to show you how to. So when these in, I'm literally just really rough here. We're not trying to be perfect or anything. So we've got we've got travel, we've got connects, and we've got Create. And I'm just arrange in the Layers. And I'm Ryan, Ryan holidays. But now you can turn these off if you want to be if you want it to look nicer. Okay. So we've got travel of a say, it's everything is a bit long. So what I could do if I want them to be even, is I can snap them all together at the start. And if I want it to go 1 second each, I can just hold all impress the right square bracket and turn them all off. So now I've got 1, 2, 3. And this would be where my logo would be. And book now of a C, I can make a button here. I could make this all look a lot nicer, but that's pretty much it. I think it's already pretty sweet. So now it would just be a case of in the music and the audio in there. Now you could always do some design work. So suppose you wanted to make this look nicer. Item C, YOU couldn't. Maybe, if you want in the corners, maybe you want to make the screen look a bit nicer. You can always add some colors or some frames or whatever to whatever you, whatever your brand is. Maybe your book now has got a, it's more of a button. And we can make this, we can make this like a rounded button like we've done. If you haven't already seen the button tutorial, maybe made that purple that we go and we can jazz it up. But as you can see, just quickly, you can make these very, very quickly and very simply. But this is, this is down to you now. So I just wanted to give you a quick example of how I could maybe make these videos, but the creativity is down to you. So you can pick your restaurant, pick your restaurant or a holiday, and post your project here and in the group. And I look forward to seeing your work. 16. Shiny Button Tutorial: In this video, we're going to make a shiny animated button and an end card for social media video. So we're going to begin by designing a button, aligning things up, adding a low gradient, some animation, a little drop shadow and finish off with some basic scaling of an image and some text just to fill it out. So hope you enjoy, see you in the next video. In the video. Okay guys, so-called cool projects for you today. I want to give you something that's going to help you learn after effects if you're a beginner, but also something that I use a lot. So we're going to make a little button which could say order now or sign up today. I pretty much put this kind of thing on the end of every video. So what we'll do is we'll create the button and then we'll create like an end scene. So to get started, let's open up After Effects. Again. You can follow along, or you can do this separately, watch it once, and then have a go yourself. So I'm just going to create a, I'm going to save a project. So I've opened up and I'm going to save my project as button. And now we're in After Effects to make this simple for you guys, I'm going to reset default saved layout, so we should, so that's at the top by the way, Window workspace, default, save layout. And now we're in After Effects and I click New Composition. You can make this any size you want. I'm just going to call this composition main. And then we've got width and height at 10, height at 1080 by 1080. And we can just put the time down to 10 seconds. 24 frames per second is fine. But again, none of these matter too much. The main thing is we have composition here. So the next thing I need to do is I'm going to get the rounded rectangle tool. And I'm going to just drag it out like this. It doesn't really matter what size it is to start. And you can see that we've got some shape layer at the bottom. The Shape Layer is the layer that holds the shapes. And you'll notice if I make another shape without clicking off, I've got two rectangles in the shape layer. So you want to be sure to just have one. And then remember you can click V or click here to get off your Shape Layer, click down in the gray. But anyway, we're going to click our Shape Layer. Drop-down, dropped down to rectangle path and increase the roundness. And you can see increases the roundness of the edges and it caps out 100. So you can increase the roundness to 100. Going any further doesn't actually do anything. Now let me show you something. If we press S, clicking on the shape layer, it's going to show us, us scale parameter. Now if we press bigger and smaller here with the anchor point in the middle, it's going to grow from the middle. So what we need to do is we need to unlink this scale. If we want to make it bigger and shorter but from one dimension, but see how it stretches and it distorts from this point is flies around the edge. So just a quick tip. When you are scaling a shape layer with a rounded edge like this drop-down rectangle. The rectangle path unlink x and y, and then adjust the size. And now you can see we've actually got a circle that extends and it doesn't distort. Because when we're not the store in the shape layer, anyway, that might be a bit advanced. So for now, I'm just going to go through this process again very quickly. So rounded rectangle tool. Let's drag it out. Let's go to align and put it in the center. Align and then down rectangle, drop, drop down rectangle, roundness 100s. And now we have what kind of looks like a button. Now we can click our text and we can click on a text and we can click the type and sign up today. And obviously I want to make this look nicer so we can make the tax whites. I'm going to drop it down, so, and then I'm going to align it to the middle as well. Now, if we click off, we've got something that kind of resembles a button. So I'm going to show you a few little tips and tricks. Let's say these buttons at the bottom of the screen and things are aligned. What we can do is we can hold Shift and select the layer and the text. And now you can see a line says to selectional composition if we aligned so the composition is going to align it centrally and vertically. Horizontally and vertically to the center of the composition. But if we just want them to align to each other, then we select them both. And click Selection. Now, they aligned to each other. And then we can go to composition for just vertically. Now, the button is at the bottom. So if you align them together first, then you can move them around or you can align centuries of the composition. Another way to move both around would be to go Layer New Null Object if you want. But you don't need to do this now and just shown you. I'm just going to make that yellow to make it clearer. Now, if we select both of these and choose this little pick whip and assigned to a null object. We can actually move the entire button around, which is useful when you've got an animation, you've got a few layers and you don't want to move them all together, you can just assign them to a null objects. So now we've got this button. I'm going to show you a cool trick on how we can add a little gradient to the button. But first let's animate the bus and let's just make a simple animation here. So I'm going to drop down a shape layer. I'm going to drop down the rectangle, one rectangle path and size. And I'm going to unlink the size properties. And I'm going to go to 1 second for now, I'm going to click the keyframe on size. And then I'm going to go back in time and I'm going to put the size to 0. So now you can see we get this animation, but obviously it looks quite bore. And so let's bring this back. Let's make this 12 frames. And now what we're gonna do is because it's just a flat animation. We're going to select both keyframes and we're going to press F9. And because originally they were linear, so they just go one speed. And now we get a nicer smoother animation. What we could also do actually going to drag this our alphabet, the animation select both keyframes. And I'm just going to poll, I'm going to play around with the speed. So let's have a look. Which one looks good? I like that. So if you see what we've done is we've pulled, we were selecting both the keyframes. Press F9 and click this graph editor here, you can see it speeds up and slows down. But if we click this handle and drag it all the way left is going to speed up quickly and have a longer slow down. And we could even drag this out to 1 second. There we go. That looks really nice. So now what we can do, because obviously the text is only revealed, the tax is already being shown, right? So what we can do is we can duplicate the shape layer and we can move above the text. So of a sea we can't see at the moment. But what we can do is click on the text. If you haven't got Track Matte down here. Or you can do is you can toggle, make sure you've got this little button clicked and it shows Track Matte. Now, if we make the track matte of the text, Shape Layer 2 is going to show the text where Shape Layer 2 is. So now you can see that sex is revealed by the Shape Layer. So hopefully you're keeping up. If not, feel free to pause, slow it down, go back through. We'll recap at the end. So now I'm going to show you how you can add a cool little gradient to U shape layer. So first of all, I'm gonna make this a nice-looking color. I'm a fan of like a bold pink color. So now the bottom shape layer, because the top one is invisible, has just the math. So we'll change the bottom shape layer, it's a pink. Now I'm going to duplicate the shape layer and I'm going to click on the rectangle tool. When I click on the Rectangle tool, if you look at the top, we've got two buttons. One is to create shape, and one is tool creates mask. We want to click tool creates mask. And we're going to draw a mask over the top half of the shape layer. Now what we're gonna do is we're going to click on the Shape Layer and click on Fill. And if we change this color just to a lighter pink, you can see we get a kind of really harsh gradient. So now if I press F and I increase the feather to like 30, It's going to add a bit of feather to that mask. And feather just means it fades out the mask. So if we go to 0 here, you can see it's a harsh line whether mask is now if I increase the feather, it softens it up. And now we've got a nice little gradient on the button which almost makes it look 3D. And if you want to take things a step further, you can click on sign-ups day and go to effects and then drop shadow. And we can double-click. I think that's a very harsh shadows. What I might do, I'm going to put the distance down to 0 and then I'm going to put softness to 20. And now I've got a really, really sexy looking button. So now what we can do to add a final touch to the button. We can pre-compose all the layers. So we're going to select them all and press pre-compose. And what this does is it makes a new composition of all the layers. And I'm going to call this button. And now when it's precomposed, you can see it's made a composition the size of a square. But if we click this little rasterized button down here, it collapses that composition to the size of the button. So it's this little button here. And now if I press Y, click on my anchor point and hold Control, I can snap the anchor point to the center of the button. So now I can also control the whole button and the animation with the composition, but that's not the plan here. The plan here, I'm just going to add a very cool light sweep to the button. So I'm going to drag my light sweep by searching CC library. I'm going to drag the line sweep on the button. I'm going to bring the little widget D down. And I'm going to change the angle so that the light is going from left to right. And then we're just going to keyframe this animation. So the center icon, we're going to bring all the way left. Then we're going to click Center and effects controls. Then we're going to go forward a couple of frames. I'm holding Shift, so I, I move across in a straight line. And now we're making a keyframe for the second part of the light sweeps. So now that we go and now if we wanted to, we can adjust the parameters. We could make this a smooth light sweep. We can bring the edge intensity down. So it's more of a flat animation. But I really like that look. And then to finish off, what I'm gonna do is I'm gonna go to Unsplash and we're going to find a random picture. Now I've seen a camera. It kind of makes me wanna do something with a camera. Let's just make an end card here. Okay, I've got an idea. I'm just going to take this picture, these trees, because green and purple kind of compliment each other. I think. I'm going to press Control Alt, Shift and h. And then I'm going to get some tags. And I'm going to type holiday adventures. I always seem to default to holiday. And now what we can do, let's just, just spice this up a little bit so we can go scale. I'm going to scale the image so that it goes up maybe to 35. So we've got this kind of thing. Actually, let's scale it to 30. And what we could do is we could move the button animation forward a bit and we could animate the text. So I'm just going to go to a pasty. I'm going to go to 12 frames. Animate the opacity to a 100. And there we go. So hope you've enjoyed. Now we've got a nice little end card that looks really clean. And you've learned how to create a shiny button. 17. The Only Two Plugins You Need: Before your next project, I want to share with you two fantastic free plugins to have fun with. Now, I'm not saying to rely on plugins. And if you don't know how to animate, it's definitely great to learn. But when you churn out a lot of videos, anything that saves time is a great help. The first plugin is animation composer. You can download it for free with a free spot. And I primarily use this for enemy and text. You can add animations to tax by just clicking one button and it's really easy to adjust. And you can use this plug-in in After Effects and Premier Pro, however, I think it works a lot better in aftereffects. There are tons of extra download packs for animation composer. I own most of them, but I find the 1000 plus texts presets and the motion presets very useful. I'll leave links to all the products in the attached document. The second plugin is motion bro again, you can download it for free if you want high-quality transitions and elements at the click of a button. This is the plug-in for the free pack comes with easy to drag and drop transitions, which literally save you hours. There's no point in trying to say create these transitions on your own. When I started out, I was doing a lot of YouTube tutorials learning complicated transitions, and as cool as it is, there's just no need if you are making a lot of videos and you want to do this for a living. So being able to just select the layer, click the button and transition is great. Motion Borough has a library of extras. You can purchase like shape elements, sound effects, backgrounds. So feel free to have fun exploring those options for now, I'd recommend downloading both free versions and playing around with them in your next project, I'll see you in the next video. 18. Advanced Tip - Link After Effects with AE: Okay guys, as I'm recording the previous video, which you probably already watched the animation compose video. I'm just about to edit this. So I wanted to just add in a quick tutorial because I think there's some things you're going to see in here that will be worthwhile like Lincoln Premier Pro to After Effects. So if you sue, obviously we've got two minute video here, so that could get very busy and After Effects. So let's just play a part of this clip before your next project. I want to share with you two fantastic free plugins to have fun with. Okay, so I'm going to put text in here, but obviously, I don't really like using text in Premier Pro, but let's just say to the only, might even put in caps the only two plugins I use. Okay, all I want to show you here if you look. So this is where the title is. We've got the timing right in Premiere Pro. Before your next project, I want to share with you two fantastic free plugins to have fun with. Okay, so now what I'm gonna do is I'm going to right-click this tax and I'm going to put replace with After Effects composition. And now what's gonna do is it's going to open up After Effects gives us a composition the exact same size. And then we can animate in After Effects because animating in After Effects is a lot easier than anomie and in Premier Pro, especially when it comes to tax. So let me just show you how this works. So this will load up. We'll just create a will save this project. So just quickly the only two plug-ins to plug-ins. Okay, so now we've got this composition. I can completely added this in After Effects. So, oops, don't want to calculate, see how broke I am. So now what I'll do is I can align the anchor point to the center, align this. And I'll add a little scale animation. So I might go 0 and go up to 15. So I get this nice little scale. Let me just check the font. I feel like we could do. I kind of like that last phone. There is a happy accident. So now I can even add motion blur. Maybe bring ok. Now if we go back into Premiere Pro, before your next project, I want to share with you two fantastic free plugins to have fun with. Now I'm not saying too. Okay, so now let's do one more example. I've got a snip of animation composer here. So it's an image, right? Policy, the image just looks like this. So what i can't, we can't go 3D in Premier Pro. So I could do this. But we can't go 3D, which isn't a problem. But just for demonstration purposes, if I go replace with After Effects composition. Now it's in a composition. We can click 3D. We can drop down the transform. And we can move the orientation. We can make it 3D. We can spin it around on angles if we want. Let's just push it back a bit. So now we could just Alliance, it's all quickly, just 3D. So now we can animate this orientation like this. And now if I go back into Premier Pro and just have fun with now, I'm not saying to rely on plugging in anime in that. So the point of this was just to show you that you can link these compositions. And it makes life a lot easier. So if you've got, say you like working in Premiere Pro and Israeli downs choice, you could do this whole thing and aftereffects is just going to be a bit different because, you know, your layers, blah, blah, blah, yeah, layers down here, an increase in up each time. So as you're getting lots and lots of cutscene, you're going to be going up and down here a lot. So if you don't want that and you want to keep it organized in Premier Pro first. You can just follow your next because you can, you can add footage or EGM Premier Pro. And then maybe once you add some animation, you can just replace with the composition and then go and create the animation in the composition. I find this helps with time and a lot. So yeah, that's pretty much just wanted to throw this in while I work on the video that you have probably just watched. All right. I'll see you in the next video. 19. Project Three - Youtube Ad Edit: Okay guys, for this next project, I've created a short sharp voice-over for you to create a YouTube ad with. The company is called events by Ryan and they specialize in event management for all occasions, including weddings and birthdays. They take care of transport, the Dina, Even the dishes. And it's down to you to edit a video for YouTube, considering everything you've learned this far in the course, to get started, simply download the projectory events voice-over, which should be in the course download folder or attached to this video. And make sure to post your project either on this platform or in the group. When you're done, Good luck. 20. Grid Tutorial: All right guys, so brace yourself. We're going to make a pretty cool grids of collage thing. I've seen it. You might have seen on the masterclass video if you watched the earlier videos in the course. But I really like this kind of colors thing and I've been using it for Instagram posts and things like that. So without further ado, let's get into it. So let's hit new composition. I'm making mine 1080 by 1080 and making it square. And I'll just call this Main ten seconds long. Okay, so now I'm going to press Control and N, and I'm going to make another new composition. I'm going to call this box one. And we're just going to drive box 1 into the main composition. Now there's nothing in box one and we need to be able to see what's going on. So I'm just going to drag a picture in that I've saved from Unsplash. Now I'm going to press his cool shortcut so I can press Shift and left arrow. And it's going to take me back to my previous composition. Now if I scale my box down to 20, you can see that it's become little. And because this is 20 percent, we should be able to get five across the top. But we're going to have slight gaps between each one. What I'm gonna do now is I'm going to duplicate this box. I'm going to hold Shift and hit down. And I'm going to zoom in and I want the boxes to be touching. I don't want a gap in the box. So there we go. So now that's, that's perfect. Now I'm going to do is I'm going to select both boxes, duplicate them, and drag them down. You just want them to be perfectly in line. The reason I'm doing this, doing two and then four is just because it makes it quicker. So I'll duplicate them all again. Drag these new ones up in the timeline. And I'm going to show you some shortcuts to make this really quick. So you can see there's a gap there. So there we go. So now they're all touching. So what I wanna do now is I want to select all of these. Press Duplicate. I'm going to hold one and drag it to the top and the timeline. Now I'm going to press Control Shift. And I hit six times across. So I'm going to duplicate again, drag the map again, shift six times across. Duplicate again, drag them up again. Hold Shift six times a cos duplicate again, dr them up again. Shift six times across. Okay. Now if I select more, I can just line them up. So they're all kind of in the middle. And I'm going to do this with images and I'll show you how to fill them in quicker as well. So now what we need to do is we need to assign a null to each row. So I'm going to select them all. And because as we will go in, I was dragging them into the top. You can see that they're all in order. So I select them all layer new null. And it puts a null above that row. So now I can select more, drag a null. Now if I hit P on this now, you can see I can drag it up and down. So I might drag this one up. Then I'm going to select the second row, and I will select them down and timeline. And we just repeat the process, pad the molds and the null. And just repeat the process for each one. So now what we can do if you, by the way, if you're doing this with video clips, is going to be very slow. So what I would do is get the template made. Get the template made an animated without videos, or with a low-res image first, and then add the videos after when you know it all moves and algae like semicolon. Because otherwise it's going to be rendering really slow. You won't be able to preview the animation. So now what I'm gonna do is just animate each of these nulls in no particular order. Might just just randomly different speeds, different directions. However, you wanna do this ion generally doing position 1, 2, 3 with Shift hold, Shift position maybe two or 3217300. And another maybe even do four over here. It's just 10 pixels at a time. So now we've got this kind of animation. I might even swap some of these round. So some go up, somewhere down, and actually make it go a bit further. There we go. So right now it doesn't look that impressive because it's all same picture. But it will look cool when I think I might even get the middle one, go in, up, not the other way around. That's not the middle one. So this one. Yeah, we got going on. There we go. So now they're going in different directions. So here is the track, okay, because they're all box 1. If we change the image in here, if say I put my face in there, Let's just drag, Let's drag this masterclass image. And now I know it doesn't look right, but see a replaces the mall. So what we need to do now is we need to create a new box for each box. So 1, 2, 3, 4, 5, 6, 7, 8 says a 5, 8 is 40. So I'm gonna go, I'm gonna go to box 1, and I'm going to duplicate this to 40. Now here is something that you probably you might not know. I didn't, I can't remember one island S, but it's a cool trick. Okay, so box1, we'll leave at the bottom. Click the next one on the timeline hold Alt. And now just drag box to insulin timeline doesn't even my own. And see how Box 2 is changed to box 2, but it's a new composition now. So if we change anything in here, it's not going to change them all. So thus box to, let me remove that image. Then we click box three, Alt, drag box 3, click box for all Dropbox for. And we've just got a div this 40 times. I know it's not fun. Okay. So now all the boxes are full. It's literally just a case of going into each one and change in the image. So I'm just going to drag a new image in here. And what I do is I drag the image when I press Control Alt Shift H or G, or Control Alt Shift H and J and it'll leave a snap it to the vertical, snap at horizontal. And it just helps me fit it in quicker tab. And back. There we go. All right. So I won't make you watch while I replace all of these, but I'll go ahead and pause the video. Then I'll come back when it's overplay. Okay, so I've downloaded all the images. I just want to show you quickly the process. So boxful. Drag it across. And just in my downloads box five, drag it across. All shifts and buck or Shift and left arrow. And just drag them in. Shift, Left Arrow, drag it in. Control Alt Shift, H, Shift Left Arrow, drag it and drag the face and drag it. And now I'm going to go with the next law and then doing some landscapes. Oops, Drag it in. This is obviously really rough, but I just want to show you how to do it. All right. So you pretty much caps the Jeff. Just ongoing. Keep doing this now and I'll pop back when this is all done. Shift. But and I'll show you the result. Okay guys, so now you can see I've got this. Oops. Now you can see I've got this animation. There are some little gaps. I've realized in like for instance, here, there's a gap. So what I would do in that case is I would just select everything above. And I will zoom in and just tap down, down, down, down, down until there's no gap. That perfect. And same again. Down here. I'm just no ascenders gaps. And if there's gaps on one, that's probably. Gaps on all of them. Think of selected the wrong one. Yep. So you can adjust this and get the gaps right, but I don't want to waste your time. Watch me filling gaps. You've got the gist of it. This is how we get that collage. Now, if you want to do the thing where I zoom out from when the colors is in the middle. Then what we need to do is first of all, we need to find the null object that controls the middle. It's not that one. Not that one too. So maybe it's this one. Okay, so we've got the one that controls in the middle unless delete the key frames here. Now, what we want is we want to go to layer new camera at the top. Layer new camera. Don't worry. I know there's a camera, but it's not going to be too complicated. So we'll go lane layer new camera and make everything 3D, make all the list 3D. Okay? And now what we're gonna do is press P on the camera and we're going to zoom all the way in just until they're right on the edge of the screen. All right, so like here, then it was null 123123 here. So we can move the null now. And so this fits the screen. And you can even see by the bound in lines, the gold lines, they kind of help you see when it fits. All right, so let's just say this is at now. So if we zoom in and out with the camera, we've got that kind of animation. So what I might do is I'll zoom in a little bit. And then I'm going to over three seconds. I want to zoom out to say here. And then finally, go all the way to the end and just nudge it out a little bit. So we get like this long, maybe 2.5 seconds and one and do is I'm going to press F9. And we get this kind of easy ease animation. But I actually want to change this a little bit. So what I'm gonna do is go to keyframe velocity, and I'm going to select it to 75, the influence to 75. And I might derive this out forbear from the start, so we don't. So we've got a little pause before zooms out. And now we can play around with this. Maybe you want to change the animation so you can get the keyframes. You can play around with the speech you could have. But I think it was quite get how it was before. Okay. So now when this has happened, so I'm going to change this to a picture on my face. So let me just drag my face. Actually less drag this face. And because this is a nice face and when I advertise this is going to stop the scroll because it's pink and it's bright. And now what we can do is I'm going to write on the top, I'm going to get good tutorial. I'm going to basically turn this into a mock tempo. So great tutorial. Now live. And I'm going to change my text to white. Go for different font. Let's try, let's try Gotham bald and see how that looks. But as you can see, we can't really see it. So what we're gonna do is we're going to create a new black solid layer. So Layer New Solid, make it black, bring it underneath. And we're going to put it down to 75 percent. Okay, now, let's go a second. Enhance a keyframe on 75, go back and make that 0. And we could even do this over 2.5th here. And we can even do the, we can copy and paste the opacity animation on the text if we want. Except we need to make sure the tax goes to a 100 percent. I like the black can be for the text. Okay. So this kind of thing. Looks pretty good. That's pretty much what we what we were aiming for. But I think I'm going to change on the social. Play around with the text a little bit. Scared says 70. I want to make this bigger. Good tutorial. Now, live. Join the social media video last class. Okay, and now we can put this down to 35. Cool, cool trick with design is to try if you've got bold text at the top that you want to be the main text. Try have in the next text. The size. I don't really like it on two lines. I'll put in the social media video last class. Okay, So we're going to get copy. I'm going to reduce those animations a little bit. And I'm going to copy them onto this as well. And then I'm going to make a little button, I think. So, yep, bom, bom. And then if I go to my rounded rectangle, I'm going to make a little button here, dropped down the rectangle path. Make this round because I like a round button. Might change the color. Purple is nice, nice and creative color. And then I might type joined today. And I'm going to just drop that down into the button. Okay? And now we might even, what I might do with the button is I'm going to animate the size. So I'm going to click Size and I'm going to bring it down to circle. And then I'm gonna go to six seconds. And I'm going to extend this out. And I'm going to bring it so that the speed starts fast and then slows down. Now just a quick tip, I'm going to duplicate this layer, bring above joined today and I'm put the track map onto the duplicated layer so that it reveals the text. And I might press U and I'm just going to bring these keyframes and a little bit. And these ones are a little bit. And you can see that the background is zooming out and zooming back in because of the keyframes on the camera for some reason, if you look at the background, it goes out and then it goes back in. So sometimes you need to put keyframe interpolation to linear, and it will stop that happening. And then finally we might want a little fade out. So what I could do is make a new Solid, make a black solid. Go to the end, hit T for opacity comes to the stop, bringing that down to 0. And just to keep, just to get this move in from the stop. I think I actually want the I want this to start when when the screen is black. And there you go, guys. Saw you do it. You can do this with Instagram reviews and all sorts of stuff like that, I think is a really cool tutorial. Hope you've enjoyed post your work and the group, and I'll see you in the next one. 21. Thank you! What next?: So guys, that's it for now. I hope you have learned a lot and I can't wait to see your projects. Make sure you share your projects in the group and get feedback. You can do all the tutorials in the world, but you don't get better. And so you start really putting them to work with real life projects. And that's what this course is designed to do. I want to give you the building blocks so that you can put elements into your videos that you're actually use because you can learn all the animation techniques in the world. But at the end of the day, if you've got nothing to apply it to, It's not really going to translate or make sense. That being said, if you see anything on social media, if you see an ad you like, if you see an effect or a style or a design, or you want to learn how to recreate anything that you see, make sure you post in the group, tag me. And if you do post any of your work from here on Instagram, you can also tag me and our review your work and we can grow together. So thanks again. Make sure to let me know if there's anything else I can do to help you grow as video editors. And I'll see you in the next video. 22. Edit Like Fulltime Filmmaker! (Ad Breakdown): Hi guys, welcome to another lesson, which I have been thinking about for awhile because a lot of people asked me to edit videos, like full-time filmmaker. So full-time filmmaker, content creator.com. These guys use similar styles. And you can see why, because they look very good. It's quite a popular style. So what I'm gonna do is first of all, let's play through the video and we'll make notes on what they're doing. And I think we'll play it through once so you can just see it without me talking. Then we'll play it through again. But we'll look to recreate each piece. Maybe I'll break it up. I don't know, I'm seeing how this goes. So maybe I'll break it up into different sections depending on how long it's gonna take to actually put things together. Because I want you to be able to access the material easily without having to just drag through like an hour-long video. So let's take a quick look at this video with no Ryan talking. If the price of full-time filmmaker has kept you from instantly improving the quality of your videos. I've made a brand new mini-course, condensing our 600 plus video course into a jam-packed starter course. In this three-hour starter course, you will learn what gear to buy the best camera settings to use basic lighting techniques, my ten rules of composition, my four methods of keeping subjects and focus. My most used camera angles by top ten camera movements while focal lengths to use and in what scenarios? My top ten audio mistakes I see rookies make my top ten editing mistake, I see rookies make n. Lastly, I dive into the business side of video by sharing the six steps I took to it. So 0-6 figures and then how I scale that to a seven figure business through my top ten sources of revenue and on top of all the jam pack Education, I'm also throwing in my custom Orange and Teal lot are keyboard shortcuts to speed up your editing. Some set solvers for your phone to easily remember camera settings while you're on set. And our own custom library of sound effects of our hundred most use sound effects. This education derived from a decade of shooting and editing over 1,000 videos for big clients like Hyundai LG can and Adobe, Huawei and many more. Coupled with these bonus assets, if applied, can help you instantly land video clients and turn a love for video creation into an extra income or even a full-time business. What students who have taken this start a course have claimed that they've learned more in these 3 h of content than they did in an entire semester at college. But no, we aren't going to charge you thousands of dollars like college Would. You can join today for just $27. So click below, gets signed up, get instant access to everything, apply what you learn and see immediate improvements in your videos or your money back. We'll see you inside. Okay, so there we go. That is the full-time filmmaker add. So let's go through and let's just talk about what we've got. I think for this video we'll go through, I'll discuss what we have, maybe show you where they might get some of their assets from. And then in later videos, we'll start recreating things. Okay, so let's play through it one more time. I'm going to give you some commentary. So if the price of full-time filmmaker it okay, so first of all, we've obviously got talking head video here. And we've got just a box with a title and then we've got another red box. Notice that they use in bold, contrasting colors, very obnoxious, big, bold fonts, contrasting colors. And the number here is going up. And you can do this in After Effects, and this is called you. You can use a slider control to make that number go up. So I'll show you how to do that in one tutorial. So I'm just actually going to make notes of these so that in the following videos, I can help you recreate. Okay, let's keep going. Kept you from instantly improving that. If you, if you notice as well, There's also a wiggle. So these boxes are floating a tiny bit. Filmmaker has kept you from instantly improving the quality of your video. So we'll make sure to wiggle on. I've made a brand new mini-course condensing are sick. You, we've got a little glitter element here as well. So that can be done using Premiere composer. Dancing are 600 plus videos. Okay, so let's have a look at this. We've got a couple of things going on in this scene. So what I'm gonna do is I am going to put the playback speed on nought 0.5. And I'm going to just turn the volume off for a second. So they're scrolling down on the screen. They're scrolling down. Maybe it is a yes. So they've probably screen recorded and scroll down like this. Scrolling down and also the cameras zoom and n. So you'll notice a lot of this is there's a design and then the camera zooms in. So look at scrolling down and the camera is zooming in. And so we'll, we'll cover that in another video. And then over the top you can see the screen goes darker. The screens getting darker as they're bringing in the new element. So this would be a case of adding a gray solid and animating the opacity over time. So as that's happening, you've got this 600 videos coming in. So you can see we have this title here. And as the numbers of crawling up, as the numbers crawling up, the box is getting bigger. So there's expressions that do this, but also I'm pretty sure that you can find a template or that there's probably a faster way of doing this rather than using expressions and After Effects. I'm going to work that one out as well. And then we've got two arrows that come down from the side. So these arrows again, they could be templated elements. So template title coming in, you could use Premiere composer to make something like this. And then the arrows as well. Then not using just like a wipe transition because if you look the end of the arrow head grows as well. So there's definitely, these are probably template. It again might be able to use Premiere composer will have a look if we can recreate this. So we've got 600 videos come in, the two arrows coming down, and then we're just scaling in. Okay, So again, using Premiere composer in After Effects, we can make this, this is a 3D transit transition for the bundle because if you look, the bundle comes in, it, it's almost 3D like it's come in horizontal and then it goes to vertical. And this is just a PNG image of the bundle. Well, the screen is going in the background and then the arrows animate out. So I mean, even that is a pretty, if we just take a look at how long is this little, little clip. Boom. 4 s. Okay. Now again, Stata here, we can use Premiere composer to make this 3D text animation. Now we've got a zoom transition. Again, can do that in one-click primary composer. They've got some great B-roll. These look like title templates. So we can probably get some title templates from After Effects. Another glitter here, another glitter when he flexes finger. Premier composer, title template, a template. Keep in focus here. Okay, So what is, what we've got here is we've got a we've got a crosshair sort of design. And it's tracking the face. So we can, we could add any object there and we can track the face and it follows the face. Next. Next we have a multi-screen with a title. So let's see if it's zooming in as well. Now, this is just cutting up nine screens, nine parts of their course, not basically nine videos with nine titles. You can create separate compositions for each of these in After Effects, or you could probably do this in Premier Pro as well. I think we're using a lot of After Effects for this. I imagine what they've actually done is they edited the video in Premiere Pro and then add the after effects graphics on after. Another title. And same here. Okay, So with this where basically staggering and then reversing a lot of images. So let's have a look nought 0.25. So you'll see we're just cut in-between 123 456-123-4567 were kept in between six or seven shots. So they've got the sharp, they've got the millimeter at the bottom. And they cut backwards and forwards between the six or seven shots. So you can stagger it, and then you could duplicate your layers, reverse it. Duplicate layers reverse again. I'm keeping it by the way, I'm keeping it on the screen like this because it's because I'm on a wide screen monitor as well. It's going to be a bit more difficult to show you. And by the way, I've got the sound off just because we're just focusing on graphics anyway. So right now I'm not too bothered about sound. Again, title template here. Even if we can't find the exact template is the title template and you could make them yourself or and then reuse them. Or you can just find them from Envato Elements, motion bro, premier composer, title elements. But I think the main thing here is to remember that what they've actually done is edited the video first and then added graphics and accents afterwards. That's why it's called After Effects. Because if you try editing after Effects, it can be very difficult. Nothing. Again, we've just got a screen capture of, we've got a screen capture of typing here and the camera zoom. So now we've got a website. We've got a website embedded into a video. So there's multiple ways to do this. But ultimately let's have a look. We've got there's this could be this could be a video. A video with dollies. You could do a dolly zoom. It could be green-screen laptop with the background or you could have an image of the laptop and then a different background video. But I think this is just a screen added into a dolly zoom on a laptop, which we can definitely do. And here we have just some number graphics animations. So we've got, so you would design one of these, essentially designed one and then duplicate it, change the number. We've got the same animation that we had earlier where the text makes the box bigger, same arrow, same animation at the bottom. This is just an added element with the lightning. It's just, you can get that from Premiere composer shape elements pack. And then a zoom transition. Again, we've got a pre-designed graphic here. And does it do? So? We had a little light sweep. See how there's a light sweep. So the light sweep is on the reveal. If you have a look, if we go nought 0.25, speed. Whoops. Let's have a look now. Ready? See how it's revealing in so we've got a wipe go in just before a light sweep. So almost looks like the light sweepers revealing it. And that is basically an apple mockup with the screenshot, a title above and light sweep. Now if we go to playback speed, we call normal again. So this, we have two compositions. We have obviously the, the non-graded one here. So this is before color grading. We have the same video clip. One isn't color graded, one is color graded. So two video clips on top of each other. And basically video clips and off each other. One with one title, one with another title two compositions. And then what we do is we use a mask or a linear wipe transition to wipe the one off the top so that it replaces. Again. I think we're gonna see a lot of the same repeated features here. And this is something that you really should do as well as is when you have when you have your, when all the work is done and you've got the templates ready, you just reuse the same assets throughout to keep it consistent. So if you have a look, we'll go nought 0.5. Again. The linear wipe with the light sweep is revealing a pre-made box. And we've got the same animation. Increase the size of the box as the letters come out. Then we'll do it again. But you can see here actually this PNG, you can still see some of the outline of the mock-up where there might have been a shadow or something called a completely clear background or completely cut out. Same again, light sweep and increasing the title with the letters. Same again, 3D transition for the mockup. And same again in the background we've got a video, could just be stock footage with the blue. And we see how the mockup still has the square because the PNG at sea because it's got shadows. So when it was cut out, it hasn't cut out completely all of the shadows so you can see that. Okay, keep going. So we've got some nice shots here. And now we're just flicking through some PNG logos. Nothing, nothing remarkable to mention there. Very cool. I'm quite jealous of that studio setup. Look at that monitor like 100 " wide. Now we're just going over again. Texts comes in and we get a grayish background so the text is easier to see. And again, preset 3D animation from Premiere composer. Easy enough. Going through. Here, we've cut out to people we've green screened up. No, sorry. Well, there's two ways. I think actually these were rotor scoped out. So they wrote a scope, scoped out and then a design put behind. So we can definitely cover that. Very nice. So what we've got here is as the, we've got a transition. So as the money goes down, we have some sort of mask to wipe away the next screen and it goes down and it goes straight into a slow zoom. So if you zoom in and only this background layer is 3D, the arrow would seem to get closer. I'm sorry, the arrow would stay the same. So what we've got here is we've got a composition, is a screenshot with an animated arrow, and then the camera zooming in both of the layers of 3D. Same with the stars. Actually see how the stars aren't getting closer. They are not 3D, so they're not being treated as 3D. Once again, bold. Bold, title with white and red contrasting colors. Number goes up. We can, will have already done that. Just a little transition, opacity, another glitter. And then finally, we've got the 3D entry with the two arrows, the number increasing and a little scale on the course before another linear wipe. And now the glitter. Two compositions, one footage over the other. And then simple. So we can use motion tile to make this background another After Effects. Motion tiles used to repeat this logo. We've got the, the characters fading them by letter. Again, you can do with this is all premier composer take 2 s to do that. And the arrow point and laugh because on the Add, It would be here. So that is everything. And in the next lessons, we're going to be going through, recreate in these actual scenes. So hope you enjoyed that breakdown. Hope, hope it gives you something to think about and you're excited to see what comes next. 23. Edit Like FTF Part 1. Price Countdown: Hi guys, welcome back. So in the first tutorial of the several tutorials on this full-time filmmaker add. We're just going to recreate this tiny little snippet here. And these skills, remember the skills that you learn well compounds. So you'd be able to use these in other projects in different ways. So let's just click play and just look at this quick animation. So remember we've got two boxes and we've got a wiggle, wiggling. And then we've got a number count and down with the dollar attached. So I found out how to basically I used to make the number count down and then add the dollar to the side, but the dollar doesn't move with the number. So what I'm gonna do is I'm going to show you how to make it do that. So this is very quick. So let's just watch videos. I've made a brand new mini-course condensing are. Okay. There we go. We can even do it with the sound. So I've opened up After Effects here. I've already got the animation here, but I'm going to create a new, I'm just going to delete this and we'll do it again from scratch. So first of all, I'm going to make myself a little ad. Well, I'm doing this course, so video editing, Let's just get an image in the background. And let's maybe download this guy. So we've got this and I'm going to add a new solid. I'm just doing this just to so it stands out a bit. Okay. So I mean, you don't need this. You could have your footage, you can have whatever you like. But let's take a look. First of all, let's get the design right. So we've got two boxes, except I'm going to change the texts. So I'm going to go up to my Shape tool. I'm going to drag out a box. I'm gonna make it white. And I'm going to hold Control. Double-click the anchor points, put the anchor point in the middle. Now let's align this. Okay, So we have the box. Now I'm going to make a new text layer, social media masterclass. Very big text. It's a very big title actually. But there we go. So obviously I'm going to align this with the box. Now the font I am using is Roboto. I've just liked robots are recently. If these two are out of line, by the way, you can hold Shift, select them both, and aligned to selection around here. Even if you align them both to the composition is going to work. Okay, so social media masterclass, they might use a different font, but any sans serif font is pretty much going to work. So you could go Montserrat black. So I'm going to scale the text down. And I'm going to just basically grab the edges of the box and make it fit. Social media masterclass. So there we go. What we can do as well, because this is wiggling. If you have a loan or 600 plus Bu mini courts can have wiggling around 100 plus made a brand new mini-course, the wiggling around individually of each other. So what I can do is just to show you quickly, I can just go to effects type wiggle, double-click position. And it's going to add a wiggle. But obviously it's going really far. So what I'm gonna do is I'm just going to go to wiggle amount in pixels and just put five. There we go. Now we're gonna get onto the numbers. So we're going to create another box. And this one is red. You can click read like this, make it your own read, or you can color pick their color doesn't really matter. And now we're going to make another text layer. And I'm going to type 247 because I'm going to go from 247 down to 247 down to 70, 667, sorry. So we're going to scale this up. We're going to go to a line down, down, down. And obviously the box doesn't really need to be that big. So we can bring the box and a little bit, I actually feel like these numbers are too close together, so I'm just going to adjust those. So there we go. So we've got 247. And now what I'm gonna do is I'm going to click on the number. And I'm gonna go to effects and type slider, slider control. Now I am going to drop down the text and the source text. And I'm going to grab this pick whip. And I'm going to put that on the slider control so you can see now it's zero. Now press Control, double-click to get my anchor point in the middle. And I'm gonna go to about one-and-a-half seconds. And I'm going to type 67 here at one-and-a-half seconds, create a keyframe, go back to the start, and go to 247. So let's have a look now. Obviously you can see you've got all the decimal points, which is a bit of a problem. So all that means is we need to make a change to the expressions. So if I click on the layer and I press E, if I press E twice, it's going to open up the expressions. Or you can drop down the layer, drop-down the text, drop-down the source text. And you can see there's an expression which is from where we linked it to the slider. So now what we need to do is we need to just add a tiny bit to this formula. So we're going to type math dot round. And then we need to open a bracket here, but we delete the second bracket. And then we just put another bracket on the end. And now we get this down. So you go into go math dot round open bracket than what was there originally, and then close the bracket on the end. Now, another step further, if we want to add the dollar sign, obviously you could just draw $1 sign here. But if you noticed as we pad it to the slider, as we slowly went to zero, so it would remove the dollar sign. You could draw $1 sign here. But then when it gets down to 67, the dollar sign isn't going to move in with it and it looks bit weird. So what we're gonna do is we're going to change this expression a tiny bit more so that we can add the dollar sign. So we're going to type S and then equals. And then we're gonna go to open parenthesis and we can put whatever we want there. So I'm going to put $1 sign there. And then a plus. So S equals, and then in quotation marks, whatever you want. Now you can see the animation. The dollar sign moves with it. Now finally, to add the glitter, you could go and search for stock images of glitter and things like that. But we're going to use something called premier composer. But it doesn't look like I've got premier composer installed on my aftereffects. So I'm gonna go over to Premier composer download for Windows. I don't know why it's not installed. It used to be installed, but I may as well show you how to install it. Click Yes, you're gonna be using this a lot. Click Install. Open Project product manager. Okay, great. Alright guys. So it turns out I just had to uninstall and then install again. And it found it maybe I moved a folder or something. So I clicked animation composer here and I've got this window has popped up, just going to drag this into the top-left, drag it out. And you can see shape elements, fixed duration, glitter. And they've all got a little sound effect. So we're just going to click Add. And you can see, we can just move that down there. There we go. I might even now if we want to show it in the animation, I might just bring it back a couple of frames. Drag this across pressure, you closes all panels. That goes down. And then finally, there is a clicking sound. And new mini-course. Sounds like a chain. I've made a brand new mini-course condensing. So I'm gonna go to sound stripe. I'm going to go to S FX type chain. That sounds similar. So we'll just download that for now. Obviously you can spend more time look around, drag the same. By the way, there's Lint sound stripe around this video or with this course. If you download, if you get sunstroke from that link, it supports me because I get a commission which is great because I try and offer these courses really affordably. So anything extra helps. So now if we watch, but we want the sound to end when the animation ends. Okay, So I also, just, for design purposes, I'm going to select all of my layers and I'm going to move them up. We do need video in here as well. I'm going to post this on my wall and see if anybody wants to buy my course and then how to do that. So. Here we go. And now if we want to render this out, well, I'll show you two things that you can do. So first of all, you could render this out. So let me just show you how to do that. So I'm going to drag the competition down, crop it to 45 to 4 s. And then we're going to file export add to Media Encoder. I'm using Windows Media Encoder, but you can just add to the render queue if you want. But I recommend using Windows Media Encoder because it goes to H.264, which is basically MP4. So it will load up in here. Now we're going to, we want Match Source. We want high bitrate, H264, okay? And then I'm going to click where it saves edit like full-time filmmaker. And I'm gonna make a new folder like video. I'm just going to put ads. And then in ads I'm going to put FCF one. And I'm going to call this count down. And then we'll press Play. Now we go to here. We can just open this up. And if you wanted to, suppose you just wanted to render this out so you can use it in your projects. Let's just, we can delete these bottom two. And we're going to go File export, Add to Render Queue, go down to settings, settings file, and we want to go output module, and we want to go RGB. We want to go alpha. And alpha just means the transparency won't be rendered. So you can literally drag this element in. Or if you have another composition opening Premier Pro, I'll show you how you can just link this straight in Premiere Pro just really quickly. This is what I recommend you do. I recommend you edit your main video so you've got your foundational voice-over. Then you've got your main edit, the long edits you want to do in Premiere Pro, and then you want to add the After Effects after. So I'm going to call this one FDF project. And then we'll just find a new folder to save this. So edit like full-time, full-time filmmaker. And I will go Create. Now I'm going to just add some completely random footage in. So let's just go. We've got someone typing on a keyboard. I know this isn't going to make sense. I just want to show you a really cool way that you can do this. So I'm gonna go editing and I'm just going to make the screen look recognizable for you guys. So this is the basic editing setup in Premiere Pro. So suppose we've got our whole video in here. I can go to After Effects. I can save this composition. And now I can just go to my project panel and see this composition is called main. I'm going to rename this and I'm going to call this SMM graphic, but something like that. I'm going to hide these layers. Now, save the project. I can literally drag this into the Premier Pro folder with the sound. There we go. And now I could render this out. But that's how you can do it. So you'll be going through your edit. Then you save. You just create a composition, create the graphic you want, save it, and you just drag it down and drag it straight in. I'm going to actually export this one as well. I'm going to use this. So hope you've enjoyed guys. That is how you make the number counting down the sound effect, the wiggle, the box, and we have barely got started. I'm really enjoying this project. Hope you are as well. Let me know if you enjoyed. See you in the next one. 24. Edit Like FTF Part 2. Product Mockup Animation: Alright guys, welcome back. I hope the rain is, it's raining right now, above my room, above my studio. So I hope it's not too distracting or too loud. I'll try to keep the video nice and quick and simple if it is, But it's raining and we're gonna get into another project. The next part of this video is when the screen scrolls down, it zooms in and there is a gray overlay. This. So we're going to recreate the scene. So all you need, I'm going to show you two ways. So I'm going to use, I'm actually going to change the text because what I'm gonna do is use this as an ad for this course to put this on Facebook and get more people in the course. So instead of 600 plus videos, I'm going to say, well, this is my website for this course from my personal website. So I'm going to say 123456. I'm going to say six projects. I'm going to say six projects. And I'm going to use the screen scrolling as the, so what's included all together? I just realized I have this twice by accident. So I'm going to use, I'm going to say six projects and I'm going to scroll the screen. I know it's not as good as 1600 videos, but I'm going to say six projects. I'm going to scroll the screen in the background and I'm going to just put all the projects in here. I'm going to make a graphic. So I'm going to just walk you through the entire thing. So let's go. So first of all, the scrolling screenshot. So we can do this in a few ways. On there when they're zooming into the course and they're scrolling down. So what I could do is I could screen capture. So I could screen capture the screen and I could just scroll down like this. But what I'm gonna do not I don t think it's like that because it's just going straight down. So I think they just go in doo doo doo doo doo doo, doo doo doo or e.g. if we're in this one, they just go in like this and scrubbing down. But I haven't actually got, I haven't got 600 plus videos. So what I'm gonna do is I'm going to use a scrolling screenshot of my landing page. And I'm just going to animate the landing page. So I'm going to use Goal full-page, which is a extension, which lets you just snip a full page and download that. And then I'm going to scroll that. So what I'm gonna do is I'm going to open up my After Effects project. I'm going to create a new composition and I'm going to call this scrolling screen. Okay? So now, like I said, you can have a scrolling screenshot or you can record the screen scrolling. So I'm going to select this go full page has made it as wide as my wide screen monitor. So I'm just going to zoom this up until basically it's like this. And then I'm gonna go to a line and just align this to the top. And let's just make the animation 5 s long. So we can zoom in a bit here. Let's go, let's go 5 s. And we'll just scroll all the way down. Or you can just go a line to the bottom when you're on. So you make a keyframe at the top and then align to bottom. And now it's gonna go. And there you go, you've got that sort of animation. So as you can see, it's zooming in to the scroll. So there's two ways you could do this. You can use scale and position. So I can go scale and then I can go to the end. And I could go to 160, say, and it's gonna go and it's going to zoom in. But the problem with this is the reason they are zooming in. Is there zooming in on the course numbers that are on the site? So what they, what you would do in this situation is you would keyframe a scale. Then you will click Keyframe the position to move over to the right and look more at the scrolling icon. So check this out. But I just think it's a bit too much for this project for me to zoom in as well. We actually, this is fine and it's left and right. So I don't want to cut anything off. But otherwise what I would do, I'll just show you e.g. it's not going to look right, but I'll put the position here. And then as we zoom in, I might move the position over and then also scale here. Then as we scale, I'll leave a keyframe for scale here. And then I'll zoom in a bit here. And now. Moving in but closer to the right. But like I said, with the screenshot I'm using everything is in the middle, so I don't really need to do that. So we'll just go with this. And I think that's good enough. The next thing that happens is there's this gray overlay, which makes the title and the graphic stand out. So we're just gonna go layer new solid and then make this gray overlay lay. Conveniently, I was using gray overlay and we can just keyframe it to about here. And then maybe go to 2 s, hit opacity 78 there, 1 s, we can go to zero. So it goes like this. I actually don't really like the gray. I'd probably want to change that to black. So I'm gonna go Layer Solid Settings, change that to black. So we can go. And then we're going to add the graphic over the top. So you can see, you can see it says 600 plus videos. This is probably the bit you're most excited about as the box is open-end. So I think they use, but I'm gonna go to Premiere animation composer, essential topography, textbox, textbox fill rounded, textbox, outline rounded. And you can see here this animation is probably the one they're using. So we're going to click Add. And I'm just going to go, I'm gonna, you can see it's already installed, the graphic. I'm going to click into the composition. Actually, let's go back and see if we change it here. So let's change the text you want to click and composition. Click on the text layer. And I'm going to change it to, I'll just turn off the transparency so you can see it. Six editing projects like that. And then if you wanted to change the color and the size and everything like that, what you do is just, we're on the scrolling screen in here and we can go color container fulfill. And we could go to green like this to read, sorry, Color container fill doesn't look like it's, why is it not filling? You can see opacity fill here is down to zero. So we're going to turn this up to 100. And then we're gonna go to Color container stroke. We're going to go white. And we're going to just move this up here. So let's have a look. Six or 600 plus videos. And then you can just play around with the dimensions of this so you can round the corners more or less like this. So they got fully rounded corners, padding vertical. I think that widens it up a bit. I'm going to put six amazing projects. I'm going to put seven because I'm going to make another one. So seven amazing projects. And we've got this sort of graphic. Now you can see the animation starts and ends here. So I'm gonna go, you can make this come in quicker or take longer. And you can also, you've got an out animation here. So, uh, let it out. You just delete that. You can. Well, there might be a way to just remove the art animation, but I'll usually just pull it over so it doesn't go up. Okay, so we've got seven amazing projects like this. So they've also got, I think it's a little bit bigger as well, so we can just scale it up, maybe go about here. This thicker stroke. It's not 100% and rounded either, so we're just gonna go like 50 on the rounded corners. I can turn off this action safe now. Seven amazing projects, 600 plus videos. And I think that looks pretty good. So now, same again, animation composer, it's pretty much essential animation composer for this. So again, if you haven't got it, you can go get it. If you use my link, it will help me out, but you don't have to use it. So these are the, these are the arrows. 100 per cent. Look at this arrow, see how the head pops out. There. You see the arrows come up. Okay, so now I need to big fat arrows. So we're going to add an arrow here. Click Add. Now we can rotate it. Let's go. Yeah, rotate 90 degrees. And we're going to scale it down. Make it a bit smaller. Bring it across here. And now we want to stroke width. Oh yeah, we're gonna make it. And then we'll go 150 on the tip. 175. That's a big fat arrow. K and we'll make it like that. Sure. So like that. And again, I'm just going to take that off the screen. And now all we do is duplicate this layer transform. Flip horizontal, flip horizontal, flip vertical. And then I'm just dragging across layer transform to flip vertical. Oops, Okay, that's not working. Layer transform. I'm being so stupid. Layer transform. Flip horizontal. There we go. Oh yeah, look at this. Now. See, this is how you learn guys. This is how you learn how to do stuff like the best people do it. So there we go, six or seven amazing projects. One of our thing is, is one of our heroes is not the same as the other one. Yeah, it needs to go up a bit. We don't want to see the corner cut off the side. We want it to look like one thing, you know. So there we go. I think they look nice. I'm thinking this is just a tiny bit lower into the right. That looks good. So we're gonna get this sort of thing so far. And I want the arrows to start just as this animations and in so there we go. That's looking beautiful. That's fine. I'm happy with that. Seven amazing projects. Okay, now we need to meet the graphic. Alright, so I have actually got a graphic for the social media masterclass. And that is drag this graph again, actually got someone on Fiverr to make this. So what I could do, I could just put that in, but I feel like I want more graphics. So I wonder if I can quickly make some Guys. I'm gonna see if I can create a graphic and then I'm going to come back to this video. But you wouldn't have to wait because I'm not going to pause it. I'm going to come right back now. All right Guys. Welcome back. So after playing around a little bit, I have settled on a sort of product, product mockup that I'm going to use. So I just went to this website, smart mockups.com and I went to technology. And basically they've got loads of mock-ups where you just make a design upload, it gives you a mock-up. So I found one that has five things here. And I think it looks good for now for the sake of this video. So what I'm gonna do is we've got desktop screens here, images you can see it's got the image size 1920 by 25, 60. So what I've done is I've gone over to Canva and I've just created a quick design using a screenshot from the course. I've got the black box at the top. We've project when talking with the title and then the name of the course at the bottom. And this is a mock-up that I already had made. So you're going to need you can you can put anything I'm showing you really the principle of what I'm doing. But you can obviously get this design, design something yourself. But essentially, we're just creating a mock-up to show you how they make this animation. So making this mock-up, they've obviously got designers to go and do it. But for the sake of the video, I obviously want to get it done. And I'm gonna make a little ad which I'm going to actually post to get people to enroll in this course. So now if we upload project when you can see us at the back there, but we actually want, I want this at the front. So I'm gonna go Upload Image project one. Boom. Look at that. So you've got the project one there and then sign-up to download. Let's have a look for a free account so you can download it probably in a not in the best quality. So what I'm gonna do is I'm gonna go and make project 2345. And I'm going to upload them to this. I'm going to just design them quickly and then I'm going to download it and add it into the video so that I can show you basically how this goes. Alright guys, I'm back and I've made five little mockup design things and download them here. So now you can see we've got our mock-up here. So according to this video, the arrows point in the mockup. I'm going to drag the mockup into our composition. As you can see, it's got a white background, which isn't great. So let's just go back and see if we can download this. Your mock-up has a watermark to get rid of it. Scribe to the Pro plan. I can't see them watermark to be honest. I'm gonna go to actually here's something we can do for go to canva and just create a zone, a whiteboard. I've got the download here. There's 1 million ways as well that you can make these mockups, by the way, drag the smart mockups in world. Why is this? I don't want the white board. I'll want a just like a new zone and we'll just go presentation. Drag the mockup in. Smart mockups like this, make it bigger. And because it's got a white background, Canva Pro lets you just remove the background really easy. So I'm just going to click this. Go edit image, background remover. That's going to get rid of the background. Now I'm going to share download PNG and I'm going to click transparent background, download this. And now we have a mock-up that we can drag into our projects. So I can bring this down. I can change the text here. I'm gonna go five amazing projects because it's actually 52 of them are bonus tutorial. So don't really want to say don't want to lie. So let's go back and have a look at this animation. So that was just a rotate over the top. I've made a brand new mini-course condensing our 600 plus video course. Okay, oh, and the arrows do disappear. So I have whipped the arrows off the screen. So what we'll do is we'll just make them disappear from about here. And the other one will just sort out the outline basically where it says out. Thus when the animation starts going out. So at the moment we've got this. And now all we need to do is I'm going to hold Shift Alt, sorry, and left bracket to start this here. And now I'm gonna go to Motion presets and 3D transitions. And we've got a rotation. And it's got a bit of an overshoot. So this is just another plugin from animation composer. So this is the closest one, I think. So we're gonna go click in here and zoom in and it's gonna go. They go and we're gonna put blur on. There we go. I think that is pretty much it. Let's go back and have a listen to the sounds now, because kept you from instantly improving the quality of your videos. I've made a brand new mini-course, condensing our 600 plus video course into a jam. So we've got the brush because that comes with motion broke with Premier composers. So if you listen, the brushes already there. So all I need is the keyboard. And I have a keyboard, I'm just going to type keyword search here. One thing that I do and don't do the best is I'm not very organized. I'm not going to lie. I know that keyboard typing work thus fine. So we're dragging the keyboard typing and we want that to start here. So let's go down and scroll across. And we've got and just as it ends, let's do this. And there we go. Project to, I'm going to render this out and I'm gonna make a little post on my wall to get people into this course. I hope you've liked this project, hope you learn in lots. And I can't wait to get into the next one. 25. Edit Like FTF Part 3. Title Templates: All right guys, welcome back. In this video, we're gonna be looking at the titles that appear all the way through this video. So just to quickly give you a recap, you can see we've got these camera gear, camera settings, lighten techniques, composition, etcetera. So I'm going to show you how you can manually create these titles, but I'll also show you what you should really be doing, which is using templates. And I'm going to show you how to use them in Premiere Pro and After Effects and why you should use either one. So first of all, let's go into Premier Pro. And I'm gonna show you the first way, which I think is the easiest way, is to use a plugin like motion bro, or premier composer. So first of all, let's just look at premier composers. So if I go to Window Extensions, premier composer, if you haven't already got this, I should have talked about this already in the course somewhere. But you can go into Premier Pro, Premier composer.com or animation composer. You can download it for Premiere Pro. And After Effects. What we need to do is we're gonna go into, let's have a look in the starter pack. You can see we've got textboxes, titles. And to be honest, they're a little bit basic than not as clever as motion row. So let's just go to Presets at the animations for just text. But the text boxes actually has different styles of texts and things like that. And these are all free in the starter packs. If you want, you can click Manage products. You can go to the website and you can buy more. If we have a look at essential topography is another text pack that I've got. And if we click on this, you can see we get a lot more. So we got a lot more different animations here. Let's just use one like this. So I'm going to click Add. And if I press Play, you can see I have got this kind of animation here. And what I love about this is, well, first of all, to move it around, we can go to effects controls in the top-left and we can just move this whole composition around. And then we'll use the essential graphics panel on the right to change the text and the font so we can put amazing titles like this. Then when we click off, it's going to change to Mason titles, but all the animation and everything is all coded to change. So we get something like this. So you can see as they're going through this video is just a quick fire. It's the same template. Camera gear, camera settings, lighten techniques, composition, etc. But to do this animation yourself all the time is just gonna be really time-consuming and pretty pointless when you can just do it using these. So over here on the right, you can change the scale of the title. You can have the title this big. So you can just go, boom, amazing titles. You can have changed the skew, so you can have it to the side, scale it up a bit, bring it up like this. You can play around with these. You can change the color and you can make them on-brand, So they're using a red. And this is probably the easiest way to do this. We'll go skew less, just go for if scale up amazing titles. And you can see pretty simply that you have this kind of title. That is the first thing I would lean to, especially if you're going through and you need to add titles, say the same thing again and again. I would go to Premiere composer. Let's just have a look. There's a bunch more. There is the starter pack, which gives you some sort of template titles. But I bought the essential topography pack, which really comes in handy because there's loads of different loads of different templates on there that you can use. So let's just have a demonstration. We can even use this call-out. So I'm just going to add this call-out and we'll try something different. So you can see we've got this call out here. So what we can do is we can move this and I can move up. And I could put like camera gear here. Camera gear. And I can put tutorials or something like this. Press Go camera gear. I put cameras gate. And now we could track this to the camera, but i'm, I'm gonna do that in another video. So there you go. You can see we have camera gear tutorials, and that is premier composer. So moving on, we've got motion bro, which is another plugin. So the thing with motion bro, is if you have a look, if we go into After Effects, I've got the same bit of footage in here. We'll go motion, bro. You can see we've got all these title templates on the, you can see, we can see the previews. I feel like these ones were all a little bit long and they might be using a lower third. Let's just put a lower third in just for an example, press Okay. You can see some of the fonts are missing. So what we can, this is how you use motion bro, in After Effects. I'm just going to click into the composition and text a taxpayer in tech. See we can just change. So I can just type. Amazing. You can see it goes off the screen a bit. So we would need to bring the size down. Again. I feel like lower thirds and more for names, a title, templates like this. And we'll just change the font sets so I could go to bear bass, new here by bus and then we can go to, I don't know, Montserrat black or Montserrat bold. And then we'll just go Montserrat bold or regular. And now if we just go back, by the way, I hold cat, I hold shift and click the left arrow to go back. So you can see we've got this template here. I know I screwed up the spelling, but we've got amazing title templates. It looks terrible because in the, in the interest of time, I'm not adjusting it to make it look good. So let's actually just do that templates. So really this is for a name or something like that. That looks a little bit better. And because of the color, probably want to make this like a lighter color because the background is dark. So if we go yellow, amazing title templates, you can see we can add them in here. And what you could also do if you really wanted to, if you had this in its own composition. So if we just align this to the middle, and we save this project, let's just go to Skillshare and just save it. I'm just gonna go test just for the sake of this. So what we can also do as well, we call this Main or I just call this Title one. You could drag this into Premiere Pro, into the project, put it above. But as you can see, that's a really long way to do this. So I think for Premiere Pro, ultimately premier composers seems to be the quickest way. Now you can use motion bro, with Premier Pro, but let me show you the problem with that. So motion, bro, when you open up your emotion bro folder, and this goes for all motion graphics templates. So I'll show you now with motion bro, you could go to a place like story blocks. You can go to Envato Elements. And you can search for titles after titles, Premiere Pro, right? And you can download any of these titles. So like a glitch title like this, these kind of titles, you can find any title that you like when you download them. They're going to be a motion graphics file. So I've downloaded motion bro, which in After Effects Motion bro, just connect straight in and you can get this preview. So I have this pack, and this pack is called The 20 to 50 elements graphics pack is linked around this course. So if you do want to use After Effects, you can get this quite easily. And if you use my link, I'll get a small commission which doesn't cost you anything else, so just helps me out. But I love this pack because you have got text messages, things like this, infographics, basically all the templates you could ever need. The method I like to use is use Premiere Pro to do humane cut. And then you can create a composition in After Effects and drag it in. But if we were going to use motion, bro, I've got the same pack for motion bro. So titles like this. Same pack for Premiere Pro. But here's how it works. You have to go to the Essential Graphics panel, go down to Add a now in the motion braille file and in any motion graphics template, you're going to open, you can see for after effects they all just link up. For, for Premiere Pro. You don't get a preview. You have to go in and you can't even see it. So I click Lower Third three here. I have to go in and you can see I only now do I see the templates. So if you do, this is the difference between Premiere Pro and After Effects. After Effects is really good for graphics with Premier Pro, this can be a lot more difficult, so I can drag my lower third title then. I can use effects controls to scale it down and bring it over to the right. And I can change the text up in the right. I could put amazing. Let's just go. We'll go amazing. Title templates or easy, Let's go easy. Easy title templates. Now if I wanted to take the size down so it fits in the box, I can do that. But what if I like the box size? Well, there should be yeah, there's a controller down here which is going to control the box. So let's move it to the left because it's not covering the guy. And we'll bring it out like this. And now we can go back. Easy title templates. There we go. So that is how you're going to use any motion graphics file. So, yeah, you've got a bunch of choices there. If you wanted to create on your own, Let's just go into After Effects. I'm going to create a new composition. And let's see if we can just create something similar to what they already have. By the way, I haven't even practice this. I'm just going to give it a go. So let's slow it right down. We'll go to Speed. Let's find the speed I want this on, literally the slowest it can go. So nought 0.5. Open it up and let's watch what the animation is. Okay, so first of all, we have two boxes, one revealing the other one. So first of all, I'm going to create this kind of animation. So I'm going to create, I'm going to just make the background black so we can see. So we're going to have one white rectangle and I'm going to create it like this. And I'm going to align this to the center. And now I'm going to click Scale. I'm going to unlink and I'm going to go to about 15 frames in press scale, go back to the start. And I'm going to scale down to zero. And then I'm just going to click both key for nine because of my recording software. F9 doesn't do the same thing. So I'm going to keyframe assistant, easy, ease. And now you can see we've got that sort of animation, right? So if you see there is also a brown one which is kind of offset like this. We'll look at the gray animation next, right? So the white reveals, but it looks like two little white dots, but really it's a gray one over a white one and they're both offset. So we're gonna go in here, we're going to duplicate this animation, move it a couple of frames forward, and we're going to change the color to red, e.g. and there you go. We've got that kind of animation. And now what we're gonna do is we're going to create, we're going to put amazing titles. Create some text. Make this white, scale it down. That was quite lucky, that actually fit perfectly. So now we want amazing titles to reveal. But it looks like it's also track and n. So if you have a look, these letters are further apart and they track in. Yeah, they track in. So basically what these letters do is if I go to effects and I'm going to go to Tracking, decrease tracking, right? So it's going to do this sort of thing. So you can see this decrease tracking animation. We're going to just make the animation the same size as the one below. So we've got this kind of thing, right? But we don't want to see it as the, we don't want to see it. We want it to be revealed by the red. So what I'm gonna do now is I'm going to duplicate layer two, which is the red. Then I'm going to click on amazing titles. Click on Track, Matte, Alpha, Matte Shape Layer three. And now it's revealed beyond the red. So you could do this manually and you can repeat this and keep for every video. Or you can just find some templates where it's already done because there is a little bit more to it because I don't. So look, so the whole thing gets smaller afterwards as well. So now what we will be doing is turning this into a composition and animating the whole composition down. But it's a lot of work for a little results. So if you just want to make your own like this, you could just do this. And then you can go to Project. We can go title tutorial, duplicate that title tutorial two. We can just change this texts easy. And we can put copy and paste like this. And now we've got titled tutorial copy and paste. And if we just go to Title one, or we'll just call this one main. I'm just going to drag in my footage. I know this is quick and dirty guys, but I wanted to give you most bang for buck, because I think using Premier Pro Envato Elements, anything where they've already got them. It's gonna be the easiest way. So I'm going to just grab, grabbed the competent composition now. And then I'm going to drag the one composition in, snip it off the second one and we've got, and then if you want to make another one, you just duplicate. And we can put new module. But suppose we want the text bars to be a bit smaller. Say we want this to fit. All we're going to do is go to the Shape Layer. And then we'll go to, we'll go to scale on the shape layers. We want to bring this down a little bit. So we're gonna go to like, let's go to 90. And then all we do is go to each shape layer and we'll just change the second key, frames and 90. Now, there you go. That's how you get those animations. And to promote this little, little course, what we're gonna do is I'm gonna get title three because I did them out of order. Title to title one, type three, type one. So it soon because I want, I want new module, amazing titles, copy and paste like this. And then we'll just cut it off there, turn it into a GIF, and it will loop. So I want to, I'm going to just get to more clips. So we can go YouTube, talking head like this. Or let's go YouTube. Youtube. Just trying to find some stock footage of people talking to the camera. Basically. Download that one. And we can put talking camera. And we can go like this. And we'll just drag these into After Effects. And now I'm just going to cut them off on each, on each one. So we get like a little ad that we can use. Last one, drag that in. And just for tidiness, I'm just going to drag them over the right ones. And then we just want to make sure we're not covering up the faces, right? So we go position would just drag them down here. So 830, that'll do, we do 830 on this one as well, position 830. And then we'll go 830 on this one as well. So we've got this. There we go. Now I'm going to export this, use this as a little ad, but hopefully that's shown you how you can do it paid. You can do it free. You can do it however you want. All you've got to do is go through your video when you're editing in Premiere Pro and when you're listing things off, you can use permanent composer, animation composer. You can go over to Envato elements. You can download any title you want and use them in Premiere Pro or After Effects. Or you can use motion, bro. But that is how you get these titles in there. Hope you've enjoyed this one. I'll see you guys in the next one. 26. Edit Like FTF Part 4. Camera Tracking: All right guys, In this next video, we're gonna be learning how to track an object in After Effects so that we could have e.g. like in this video for methods of keeping subjects and focus my most whose camera angles. So let's go into After Effects. And what I'm gonna do is just drag in that footage of the Montauk in. It's gonna be really quick tutorial because it's really easy. So we've got the GoTalk in here. Now what we're gonna do is click on the layer. We're gonna go over to tracker. If you haven't got tracker, go to Window tracker and the tracker panel will appear. Going to click Track Motion is gonna give us this little track point. Now if we click on the middle of the track point, you can see we can track any part of this camera because it's got the most contrast. I'm going to choose the red dot. You can actually make the area bigger or smaller if you want to cover a bigger area. But because we've got this very precise red dot, I think it's going to track fine. So now what I'm gonna do is I'm gonna go to analyse and click Analyze forward here. Press play. And you can see the tracking point is analyzing the camera moving. There we go. So now I've got the tracking point and is following the camera. So the next thing I need to do is I'm going to create a new null object. So Layer New Null Object. I'm going to go into the tracker and then go to Edit Target. So I'm going to change the target to null. Then don't forget to click Apply x and y dimensions. And now you can see our red null object is following the tracking path of the camera. Now it's really simple. All we need to do is add our callout. Remember, you can have a graphic, you can have anything you like. I want to change the text here. I'm going to click in and I'm going to go to Edit title, texts, a camera tracking. And then I'm going to click on all the texts. Gonna go to Barabbas, new and texts B, I'm going to put new tutorial. So now we've got this animation. Now it's just a case of going back. We can scale this down. We can put this however we like. Let's go back to the start, actually less go to where the animation is fully revealed. And I'm going to line it up. And then all I'm going to do is for position, I'm going to tie position to the null object. And now you can see that we follow the camera and that is how you create the tracking animation with call-outs or any sort of image you want. So I hope you enjoyed that tutorial and I look forward to seeing you in the next one.