Transcripts
1. Introduction: Creating a YouTube
channel isn't difficult. Just go to youtube.com and create an account and
start uploading videos. Everyone can do this. Problem actually comes in actually growing a
YouTube channel. And she'd get an interview's
getting subscribers to eventually push
that milestone of being partnered in this class are run you
through step-by-step, my process to try
and to get videos to rank number one
every single time. Now if you do not know who I am, my name is Jamie OA
is and I've done this several times for a number of different
game and channels. I've created loads of gaming channels are
normally I get them partnered in around two
to three months at a max. And it never started out this way right at the
beginning button. Now, I have a process
through trial and error. In this class, I'll
be showing you my process so that
hopefully you can replicate the exact same thing for your channel will be going
over the correct way to plan video's keyword
research and using that key words to
actually plan your video, going through a titles
description and eventually uploading a video where
once you do release it, you should be ranked
in somewhere within that search term,
preferably number one. That way you'll be able to
constantly get views for that video without you having to do anything extra on top. And gradually over time,
this will snowball effect to hopefully build your channel if you are interested
in all of this. And I highly recommend
staying tuned and following the rest of the
class without further ado, let's just get straight into it.
2. Software Needed: Firstly, before we
actually get into creating our videos and actually going through
the whole process, there are some
tools that we need. In fact, there is only one. This is vidIQ. And vidIQ is a site that you
can use which does give you data based on your YouTube
channel and also suggestions. It is also a Google
Chrome extension so that the next time
that you go into YouTube, you'll have different
sections which gives you different information
and more added data on top of search terms and on top of your channel
to install vid IQ, that will be a link in
the class description. Or you can just go
into Google and type in BET IQ and it'll
be the top link. You click that and go through
the steps for you to create an account is quite
easy because it just links into your
Google account. You will sign in using
Google and it will link to the YouTube channel
that you are looking to grow. Now if you don't want to use vidIQ, that's perfectly fine. There's other tools out
there such as Tube Buddy. For the purpose of this class, I'm sticking to vid
IQ because there's a one that I've
been using a mode, the two body pretty much
does the exact same thing. So if you do already have two body after watching
other tutorials, stick with it, get
comfortable with it. You can still do the same thing. It's just gonna be in
different areas once you actually go and use their
site as a disclaimer as well, I do have the paid
version of it, IQ, but when I first
started, I didn't. I use the free version. And in this class I'll show you both how to use
the paid version, the free version to
actually benefit you. Now that we do have a
keyword tool installed, we will be using this later, but as of right now,
it's just getting to the rest of this class.
3. The Correct Way To Create YouTube Videos: The rank within YouTube search. It starts right
at the beginning, even before you
record your video or even before you
plan your video, it should be the first
thing that you do. Most people record, edit, and then start to upload
their video first. And then once it actually
comes to that stage, that's when he starts to think, Oh, what's a catchy title? What do I put in description? What do I put in the tax? This is a mistake. This is the wrong way to do it, especially if you're looking to rank within YouTube search. What you do in here is uploading a video which you
may care about. But once it comes to
uploading is actually you sit in her fingers
crossed, plan, open that tap video
does get attention, that people stumble across that video and start watching
all the way through. This is the wrong
way to do things. Instead of recording videos. This way, we're actually going to spend
some time right at the beginning of what the
video is going to be about. That way we can find specific keywords that people
are already searching for. We can also see the competition
for those keywords. But if search volume
is extremely high, but competition is low, well, we know that there's
a gap in the market. We know that we can tailor
videos specifically for that keyword and specifically
for that audiences needs. Once you actually upload the video when it comes
to being published, that will hopefully
already be an audience they're looking for
that video topic. If you do these steps correctly, once it does come to
a few months or even a few years after that
video has been released. That topic is still
search regularly. You will still be
getting views and this leads to evergreen content. You can still record the
videos you want to record, but you'll be telling them
for your audience's needs. Let's say you want
to be creating a finance channel
around cryptocurrency, you can still do that, but you'll be looking for
specific keywords which relates a cryptocurrency which do have high search volume,
low competition. And you'll be supplying
videos for that topic.
4. Keyword Research: Keyword research is by far
the most important step of you creating successfully
rank and YouTube videos. You get this wrong,
then everything else is a complete
waste of time. The good thing is
that it's very simple for you to do to help
with keyword research. We're going to be
going back to vidIQ. This is what we
installed earlier, depending on whether
or not you got the paid version or
the free version will depend on the
process in which you're gonna be going through
to find key words. We're gonna start off
with the paid version because this is by
far the easiest. But if you haven't got
this, don't worry, because we will go through
the free version later. With the paid version, you can head over to
the main site for vid IQ in there on
their dashboard. It will give you information
about your channel. It'll go through all the
different types of analytics which you can find on
your YouTube studio. Thing that we're going
to be using this for is actually going up to the top. And then you'll be able to see keywords. You click on that. It'll show you a
completely new area that you'll be able to
find, a search bar. And in the search bar, if you type in your
channel topic, you'll get a list of loads
of different keywords. If you have a gaming channel about Red Dead Redemption to, you can type in Red
Dead Redemption to if you have a
cryptocurrency channel, which is more specifically
about Bitcoin. You can type in
cryptocurrency or even go as far as
in-depth as Bitcoin, no matter what you type in here, as long as it's something that
people are searching for, there will be a list of
other unrelated keywords which relates to the keyword
that you initially put in. Each keyword that is listed, there is some information
you should know about the right-hand side. It will tell you about
the search volume, the competition, and
the overall score. The search volume shows
you how many people on average are searching for this search term
every single month. With the competition, it gives
you a good indication of how many other
creators are creating YouTube videos that fit
that YouTube search term. And then with both
of these results, vid IQ put together
their own overall score, which is pretty much based on the search volume
compared to competition. If there's a very
high search volume, but very low competition is going to have
a highest score. Well, if there's a lots of competition with very
low search volume, then it's going to
have a lower score. If you're just creating
a YouTube channel, you've got no videos
up there and you want to start ranking
straightaway, the best thing for
you to do is look for those with a high score. These are those with
a high search volume but low competition. It gives you a higher
chance of Rankin. If you've got the free
version of video IQ, you do not have this feature. You can go into keywords
and you cannot type in a keyword which
relates to your channel, but it will only give
you a few suggestions. The rest is locked
behind a paywall. This is not an issue. We can still do keyword research and we
can still use a bit IQ. But it just means that we
have to do a bit more work. What I like to do is
go over to YouTube and YouTube and the vidIQ
Google Chrome plug-in, you have a completely new area. Every time you type
into YouTube search, any type of search term, it IQ will pop up on the
right-hand side of your screen. And we'll tell you
different types of data based on that search time. It's again, some of
these features will be limited because
you do need to pay, but it gives us the
information that we need. So for example, if you type
in anything into YouTube, it'll still give you
that search volume. It'll still give you
that competition, and it'll still give
you that overall score. It's still the exact same as if you are using
a paid version. It is now you need to type
in what individually into YouTube search for
every single keyword that you want to be looking at, you'll just have to type
it in individually. Whereas before the paid version will give you
suggestions of loads of keywords that you
could use which are better than the keyword
that you initially put in. If for example, I have
a Red Dead Redemption to channel where I record Red
Dead Online money methods. Those are the most popular
videos with the paid version, I would type in Red
Dead Online money into that search bar. And then IQ will
give me loads of different suggestions related
to read that online money. But with the free version, I'll go into YouTube and I'll type in Red Dead Online money. If it's a good
keyword, I'll use it. If not, I'll leave it. And then I'll type in money, Red Dead Online, money, audio, audio money, and just go through a load
of different variations. And even though lots
of these variations, they may say the
exact same thing. They will have different search. For example, Red Dead
Online money has a search of 1566 every single month. The competition is medium, with the score being 44. But money read that
online will give me a search or 5,970
competition medium, but a better score of being 47, maybe a slight difference, but it gives me a higher
chance to rank within money Red Dead online rather than
read that online money. And sometimes there'll be a huge difference in
the amount of people searching for that specific
keyword within that order. And it does make a difference.
5. Tags : Now that you know how to
get high ranking keywords for the free and paid
version of vidIQ. The next question is, how do we actually create
videos around them? So still using the paid
or free version of vidIQ, you need to get a list of keywords which are high ranking. And then you're going to
create a video around them. More high-scoring keywords
you can find the better, but you need to make sure
that they fit within 500 characters once you add them all together to better
manage all of this, what I tend to do at this
point is open a Google dogs. What I typed down is title,
description and tags. And under tags, what
I'll be doing is listing every single one of those
high ranking keywords. That's an IFA finding within YouTube search
using vidIQ or just use an a paid
version of video IQ as BET IQ keeps on
giving me keywords. I'll keep on typing down
every single one which has high surge but low competition given it a very
high overall score. And I will just write
down every single one, just double-checking
every now and then. Now I'm not exceeding
that 500 character limit. Reason we're looking for 500
characters is because later, once we go to use these keywords
as tags within YouTube, YouTube allows us to have
a maximum 500 characters. It can't go above
500 characters, and it's unlikely that you're
going to get exactly 500 to look for anywhere
between 400,500 and total. So for example, with my gaming
channel around fee for 22, I went into vidIQ and
typed in fee for 22, and then click the
overall score. So it showed the
highest overall score all the way down to the lowest. And I added all of those high keywords
into my Google Docs. I kept on listen every
single one of them because those are the ones
that have a higher chance of ranking in my notice after a while that the
words that kept on coming up if FIFA 22 sniping or sniping
filters before 22, I've been filtered
and the list went on to it made sense
that I create videos around sniping
filters because that's going to give me the highest
chance of being noticed. That's what people
are searching for. And there's not enough
content creators producing content
for that subject. It's also important that
the videos that you get here do relate
to each other. So I knew because I
did play fee for 2222. Sniping filter is a way to
trade and make coins within the game in the exact
same search results that vidIQ gave me, there were different types of content creators names
that were also included. There's some stuff which it
doesn't even relate to FIFA 22 because sometimes people
mess up with this search. It is based on what your
audience is searching for. And sometimes your audience
lookup weird things. It's still needs to
relate to the same topic. I'm creating a fee for 22 video. I need to have keywords which
relates the fee for 22. I will not include keywords
such as Bitcoin or cryptocurrency just because
it has high ranking tax, because those tags and those key words do not
relate to my video subject. It has no benefit to me. It's not going to give me more views and it
brings no benefits. Viewers that are,
we'll be typing in Bitcoin or cryptocurrency
because all of a sudden a FIFA video may pop up and then not going
to click that video, which gives them a
less chance of YouTube recommending that
video in the future, the first-time going
from all of this, it does bring quite a bit of confusion because at the
minute you're currently collecting a load of different
high-ranking tags for your video without actually knowing what your video
topic is going to be. This point whenever I'm
doing this research, I also don't know what my
video is going to be about. I don't know what I'm
going to be recording. That's perfectly fine because now we have a list of loads of different high-ranking
keywords which we can create a videos around. This brings us onto
the next step.
6. Title: Before the higher ranking
keywords that we have. Unfortunately, it's
not enough just to use those keywords
within our tags and ranked number one back in the day when YouTube
was first released, this probably would have worked, but unfortunately,
nowadays there's just way too much competition. Youtube Vin tells us that tags don't make that much
of a difference. It says that tags
can be useful if content in your video
is commonly misspelled. Otherwise, tags
play a minimum role in helping viewers
to find your video. And now that we do have the
keywords within our tags, we can then use those
tags to hope influence our whole video,
including our title. And that's our next
step with your Google Docs open under title, you're going to list a load
of different title ideas and video ideas using a tax
that you've put together. For my video, when I
was searching FIFA 22, I found that the
best search terms were around FIFA 22
sniping filters. So I looked at creating loads of different video ideas around
FIFA 22 sniping filters. I will just type down
anything that came into my head wherever it was
a good idea or bad idea. I just wanted a list of loads of different titles and
video ideas together. In around ten to 20, I came up with ideas such
as FIFA 22 sniping filters, easiest fee for 20 years
and I've been filtered the best FIFA 22
stipend filters, my top ten feet for
22 sniping filters. Always make profit with these
FIFA 22 sniping filters. How to make coins using these
FIFA 22 sniping filters, guaranteed profit using these
FIFA 22 sniping filters. And the list will carry on going on with all of
these video ideas. Some of them may
relate to each other, but a lot of them are
completely different. The easiest life and filters isn't my top 10s
type of filters. And the top May
10 not be sniping filters that I can
always make your profit. All of these can be different
videos and all of them fit around that high
ranking search term which we found earlier. In this case, for me, it's FIFA 22 sniping filters. You'll also notice as I
went through that list that there are a couple
of which sounds similar. So for example, always
make profit with these FIFA 22 sniping
filters is the same as always make coins with these
V for knife and filters. And similar to guarantee profit by using these FIFA
22 sniping filters. These are all very similar
titles and I could create three separate videos which show three different types
of training methods for sniping filters. And there'll be
completely different. We can still use them. But I'm also looking to see if I can create one video which will be much better performance than if I was to go and do free. So I would much rather
have one very good, highly performing video rather
than having free average, I feel like most people will
be in the same position. So I looked to create
a different variations of the same title
to see if there's a title which will
sound a lot better compared to anything else that
I've put together before. Remember, we are trying to find key words that fit within
the YouTube algorithm, but the algorithm will
only put it in front of people that are likely to look and click on that video. At the end of the day,
we still need to have a catchy title which
appeals to people, IPL click on videos
and not algorithms. What I end up doing is writing down ten to 20 video ideas. And at the end I'll go through
each of those video ideas, write different types of
variations if it's needed, but I'll pick the one
that sounds the best. One That's the catch
is this is subjective. I can't tell you which
title to write out. That'll be perfect every
single time because it won't. You just need to trust
your instincts of what sounds the best and move
better suit your audience. I can tell you my
full process in the title that I
picked for this video, the title that I picked
is you can become rich using these before
22 sniping filters. The reason I picked
this is because firstly includes our keyword being
FIFA 22 sniping filters. That's right to the end. The second reason is
because it has a promise to the viewer that
they can become rich. If they use this FIFA
22 sniping filter, they will become rich. And for lots of players
playing FIFA 22 ultimate team, they want to have a lot of coins because if they have
a lot of coins, they can use those coins to buy better players and they'll
perform better in game. Play as being rich
is a big thing. Then finally, it also made it personal by including
the word you. I could have included
a video which said, I became rich using these
FIFA 22 sniping filters. Let me use an AI, makes it only about me. And for a lot of people
that see that video for the first time without being
subscribed to the channel, without seeing any
of my videos before. They don't care about me. I'm no one to them, but they do care
about themselves. So when I promised them
that they can make money using DSP for
22 sniping filter, it's likely that
they're going to click that video with the
video idea you select. It needs to be catchy but
don't clickbait if you lie within your title and can't deliver within your video later, then loads of people are
going to hate on that video. And the worst being is that
they're probably going to click off and never come back
next time in the future. If they stumbled
across your video, they're probably not
going to click it because you're known
now for clickbait in if you have a
title which says five easy cooking recipes which you can do
under five minutes. It needs to be five recipes
under five minutes, you can't have one recipe
which takes about 30 minutes. Make sure that the title is enticing and appealing
to the viewer, but also don't lie. It needs to be something
later on when you do get to record an
unplanned your video that you can actually do.
7. Description : If your tags and title now done, the next step is to
write a description, and this is probably
the easiest part. There's a lot of
copy and paste in after you do this
for the first time. So going back to
your Google Docs, scroll down to your tags, copy every single one
of those key words, head back up to your description and paste every
single one of them. Now you just need to spend a tenth of 15
minutes writing out sentences which include
every single one of those key words. Remember what we said earlier. We have keywords so that the algorithm knows where
to push that content. But at the end of the day, it's people that
click your content, those little ones that
click your video, hit the subscribe button, hit that like button,
and hit notifications. You can't just copy and paste all of these key words
and just leave them within the description
they need to make sense to the viewer. Layout of your description
is entirely up to you. You just want to make
sure that you're using every single one of those
keywords that are in your tags. But now that in
your description, and they actually make sense if the viewer was the scroll down and actually read through it. If you're not sure how to
lay out your description. And then I finally just
recommend copying mine. This is what I do for every
single one of my videos. And it has been this way for the last couple
of years with their only been a few small
changes every now and then. But firstly, I'll start off
with a brief description. This is only a couple
of lines and it sums up my video
using just a couple of those key words that are in those tax underneath
this brief description. The second thing that I'll do is just copy and paste the title, Making sure that
the keyword that's included within the title is now also within my
description under the title, I will then have any
types of links to sponsorships and endorsements
or even my membership link. If I have any different
my fever channel, I'll have my fever
coined sponsor and also memberships to the channel by Red Dead channel
hasn't got anything. It's rare that I have
any sponsorships on that channel and I also haven't opened up
any memberships for that channel under this. And this is where I have the
huge bulk of my keywords. This is where I do an
in-depth description of what the video
topic is about. I'll probably have
anywhere between 70 to 80% of my keywords just within this paragraph going through
and making sure that it makes sense included in every single one of
those key words. But also trying to sum up the
video telling them exactly what a sniping
filter's going to be about what we're doing
within the video, how much profit they can make using these sniping
filters and so on, you need to do the
exact same thing under this in-depth description, I have a final CTL action which has some information
about the channel. And those are still
include a few key words. So this is where I'll ask
the viewers to subscribe to the channel if they wanted
to see more content, such as an enlist, different types of keywords for that content that
relates to that channel. Then finally, I include
any type of social links. These will be social links
to my social media accounts. Plus on top of that, I also link back to some of the previous videos in
which I will just copy and paste the title and also the YouTube URL into
this description. You type in all of this
out for the first time. It might seem like a lot, but after you've done this, then is just about
copying and pasting. You can actually copy
a lot of stuff such as your YouTube call to
action about the channel, then all of your social links
and just copy that up to the YouTube Upload folds so that you never have to
type this out again. This is what I do. It's just actually typing
this out for the first time, getting it in the
layout that you want, which does take a lot of time. After that, it should only be ten to 15 minutes to write out a brief description
and then in-depth description of what
that video is, including all of
those key words. And once this is
done, There you go. You now have your tags,
title, and description, or revolving around
high ranking keywords. Last thing for you to do is
actually get that video done.
8. Create Video: This is now the part in
which you plan record, edit, and export that video
to get ready to upload. Now for this class, we're not going to
be going in depth and how you should
be recording videos, how you should be planning them, and how you should
be editing them. This class is about
how to rank within YouTube using search
engine optimization. It goes without saying
that your video is still important. It needs to mentally
fit the title and description and the keywords that we put together earlier. It doesn't, people will
click off and they'll never come back or they'll
start spam and center. It's all clickbait and
people shouldn't watch. You need to make sure
that you're delivering on your promise that it
says within the title, if your title says alive ways that you can
make money from Bitcoin, it needs to include
five ways in which viewers can make money from Bitcoin at this stage as well, you're also going to need to create a thumbnail
in a farm know is probably just as important as everything
else is what we've done. It'll be the first
thing that people see when they type in how to do sank within YouTube or whatever search term they
are typing into YouTube. You'll video pops up and it's
called an awful thumbnail, then not clicking on it, they're going to be
clicking on someone else's. And if that keeps on happening
time and time again, YouTube will eventually remove
you from that search term, so you're no longer Rankin. All of this does need
to fit together. Is a class about making
sure that you're getting the correct
keyword research done. Maybe at some point
within the future, we will do a class on how to create a good-looking
thumbnails or how to get a video which has
a higher audience retention. Now, I highly recommend just going onto YouTube
and finding how to create a
good-looking from those if you're not sure in this area, better yet, if you
do have a budget, you can actually hire someone to create a good-looking
thumbnails for you. This will save you a
lot of time and they'll probably do a much
better job of it then you haven't no experience with any photo editing tools. This is still an
important subject and make sure that
you get it correct. But I said for today, we're not going to be going
in depth within this.
9. Bring It All Together: With your video now done, hopefully you planned recorded, edited, and export
it so that you have a file ready to
upload to YouTube. Now it's actually time to
bring it altogether, though, over to your YouTube channel
and start uploading a video. Whilst this uploaded,
you can open up Google Docs from earlier
and copy the title, description and tags and paste
them all over on YouTube. This is also a part in
which you will upload a thumbnail which
resembles the title and is enticing enough
for people to click if they did see your video
at the bottom of your video, there may be some settings
which you may want to look at. There's not one thing I recommend everyone
turning on or typing in because it depends on your video and was included
within your video. So if a company
reached out to you for a sponsorship and you include a sponsorship
within that video, you should click the
setting which say so. If you've got a gaming
channel like me, it also was scrolling down, I'm finding the game
title and typing in the title of the game
in which your plan. This is just an extra bit of information at
YouTube could use to share that video to
like-minded people that are interested
within that game. If you're not creating
a game in channel, you don't have this option, but you may have other
types of options dependent on your
channel category. This is why I
recommend just taken some time to read
through it may all be new to you if it is a newly created channel and this is your first ever video, but after a while, you will understand what's
there was not there, what you need to take, what
you're not supposed to take, and what you're supposed
to be included. This is now your video
getting uploaded. You can go all the
way to the end and you can then set
it to be public, straightaway, private, unlisted, or you
can schedule that. What I normally do is
set it to private, making sure that
I've double-check everything and making sure
that everything is perfect, no spelling mistakes within
my tags and my description, my title, and also including anything else such as whether or not it should be
part of that playlist, whether or not there's
an end screen, whether or not there's any cards that are part of that video. This is where you will take some time to actually just
go through everything, double-checking, making sure
it's up to your standards. Once everything is done, I will now and
schedule my video. But every single one of
my channels I do have a scheduled that I tried
to follow. So far. It's been successful,
so I will continue to follow it with my Red Dead
Redemption to channel. I will upload at 515 every Sunday unless there's
a new major update in which I'll be going daily, but videos will
still be uploaded at 515 in my fever channel, I'll upload at 415 every
Monday, Wednesday, and Friday unless a new fever has been released in
which I'll be going daily and uploading at 415 for every single one of those
videos every single day. Having a schedule will help
with return and viewers. You won't have returning viewers if you've just
created a new channel, but gradually over time, if you stick to the schedule, your viewers will
understand when your videos are going
live, eventually, if you keep on doing this, you'll get viewers
that will instantly click your video the
second it goes live. Notes don't haven't
competitions of who's the first comment is really starts to help you
with engagement. And a schedule that you stick
to is entirely up to you. It needs to fit your patterns
so that you're able to create videos flows times
without being overworked. And on top of that,
you need to be there for that video for when it goes live
so that you can immediately reply to comments. You also need to have
that video schedule actually be beneficial
to your audience. Upload an ad good
times for them. Reason that I go 415 from my leaflet channel is
because for 15 should be enough time where there's the most amount of
people that are looking for fee for content to
actually see FIFA content. They've either just finished
school, college, university, or work to be at home, ready to relax them, particularly even
play some FIFA. And this is based
in the UK audience, so it works out being
very well for them with my Red Dead
Redemption to channel the audience is predominantly
within the United States. So I upload a bit
later at 515, my time, which ends up being
around about 08:00 AM to around midday within
United States across all the time zones. If you're not sure
what days are, what times do you
release your video? You can do a bit more research into your target
market audience, or you can just experiment, experiment went upload and
at different times a day. And gradually over time you understand what
does well for you. You keep on doing this. Youtube actually gives
you enough analytics to tell you when it's your
audience most active. Before this, you do
need to upload videos quite regularly for YouTube
to understand this data.
10. Well Done: There you go.
Congratulations. You have now uploaded a video
where you have a much higher chance of
ranking within YouTube search than if you was just to
record a random video, upload it, and then try to think of a good
title description and tags later is where you're creating
deliberate content. And hopefully at the end, you'll be able to
have success as you rank within YouTube search. If you have just created a brand new channel and you've only upload it to one video, it's unlikely for you to rank. I'm sorry to say that YouTube hasn't gotten enough
data from you or your viewers to know
whether or not they should push that video
further forward. Because it's going to
be generating views and keep people watching
and staying on YouTube. It can be a very slow
process at the beginning, but it's still important
that you go through the whole of this
process step-by-step, making sure that you are still getting the correct keywords, using those within
a description, using them within a title, and then planning the video because they may not
promote you straight away, but a few weeks or a few
months down the line, they will promote you because
you've done it correctly. A very good example
of this is when I did start my FIFA channel, I started it within 2021. And the first video
that I uploaded was the ultimate beginner's
guide to actually start in FIFA 21 ultimate theme. This video got a couple of views when it
was first released. Most of them was
probably from me, but because I went from
the correct process when going through all
of these other areas, making sure that I
did it correctly a few weeks down the line
as I'm uploading my fifth, sixth YouTube video,
all of a sudden, YouTube started to promote
my previous videos, helped me having to do anything. Video had a good
audience retention. It was an okay from now, but it also had the correct
keywords within the tags, description, and the title. And once I proved myself
to YouTube that I can bring a return
an audience back, That's when they
pushed it to this day. That video is now
ranked under fee for 21 of how to start a
new ultimate team. And even though fee for 21 is not the latest
version of FIFA, I'm currently playing FIFA 22 and the time of
recording this class, but that FIFA 21 video is still getting views,
is still ranked. People are still searching for that term and it's
still gets views. This is where it can lead
to evergreen content. Some of the best
performing videos you'll have in your channel
is evergreen content. And evergreen content
just means that it's in YouTube search and
it doesn't change. You can have it
for weeks, months, and even years where people continuously such
that search term. And because your video
is ranked up there, people keep clicking, your video is keeps on
bringing many views. Do you has that
keeps on happening. You get lost subscribers. And if you're monetize a lot of revenue from it
without having to do anything else on top of video works for you
every single second, every single day,
every single week, every single year, as long
as it's in YouTube search, it'll keep on doing that. This is really what
you're trying to aim for. I have done this many times across the FIFA
channel and as you saw, but also my Red
Dead Redemption to channel and some of
the other channels that I've put together. One of the best
examples that I have is on my Red Dead
Redemption to channel, I created a video which
is called the ultimate beginner's guide to success
within Red Dead Online. And at the end I include
brackets of the year. This video was
created within 2020, sort of brackets did say 2020, but once 2021 row round, I noticed that the introduction to read dead didn't change. So I changed the
brackets to be 2021, all the way through 2021. This video God views
once 2022 road round. Well, I changed the
brackets again to be 2022. This is evergreen content. It doesn't change, it
will constantly be getting views across
those two years. I've managed to get 1.2
million views from that video, just not video by itself. And it generated just
under 4 thousand pound. This video was so successful
that within 2021, I did do an updated
version of that video. It was better quality
within audio, gameplay and editing, but it
also gave a few extra tips. That video was called
updated ultimate beginner's guide to success in Red Dead Online, brackets 2021, but it's now called
brackets 2022 because it's still the exact
same is the first video that I created was
very successful and the second follow-up video
had a fairly similar title. Youtube instantly pull it up
there within YouTube search, I was ranked yet again. Now till this day, both of them are
continuously get him views. And whenever someone tries
to do a similar topic by copying the exact
same video or doing similar thumbnails and creating the exact same description
using the exact same keywords. It doesn't matter. My video is still ranked. You can also see with the vidIQ Google
Chrome plugin that it gives you a bit
extra information. It shows you the top creators
with that search term. And you'll notice that within the search term of how to
start right dead online, I am able to beat rad Brad who has got 12.9 million
subscribers, and also PlayStation access, who has just over 2 million. There I am with 66 thousand
and I'm ranking above them. This is the power of making
sure that you do have that correct keyword
research in place. We still need to
deliver a good video, but it starts with
that keyword research. You can do the exact same thing as long as you do it correctly. Unfolded process step-by-step.
11. Ending: This is the process that
I go through for every single one of my videos across all of my
game and channels. If you do have any
questions about anything, please feel free
to leave them in the discussion and I'll
try to get back to you as quickly as possible if you want some extra tips and
then please feel free to reach out to me over on Twitter where you can
follow me at jurors 97, or just send me a direct
message where I can actually give you some extra helpful
tips if it is needed, would be awesome if
there's class did help you rank better
within YouTube search will understand the
process of creating videos on YouTube that makes sure
that you do give it a review. That way it will help
other people who are like-minded look into create YouTube videos just like you, and also look into
rank within YouTube. But anyway, thank you
very much for watching. I hope you guys did enjoy. But for now, I am
going to see here.
Jamie Owers
