Transcripts
1. Introduction: Have you tried making
a five OR gate because 0 results or do keep
thinking about it, but you keep putting it off. Well, not anymore because today I'm going to walk
you through not just creating a Fiverr
Gig for creating a fiber gate that
actually sells. My name is Ryan. Four years ago I threw
up Fiverr gigs selling short video ads for $40
with no expectations. Slowly but surely orders came in and each time I
increase my prices, but I also learned how
to increase the value I deliver and ultimately charge
a premium for my services. I learned to charge
$1000 for what other people were
charging in $50 for. That's how I got top
salary in two years and made just over
$50 thousand in my second year on
the platform after starting from scratch
with 0 experience, but it wasn't without
its problems. I had tons of
cancellations, headaches. I worked with the
wrong clients and undervalued myself for years. And I'm gonna show
you how you can avoid making the same
mistakes that I made and how you can break through the
noise and deliver based on the value you provide in this short but
actionable course, I'll take you by the
hand and walk you step-by-step through creating a five gig that
actually converts. I'm gonna show you how to
optimize your profiles, get the right gape descriptions, get your pricing right, and your requirements so that
your process is seamless. You appear professional
and friendly, but you also operate like a
real business person and lead the projects to get in those
Raven five-star reviews. And although my primary
gig was videos, I've used the same process for
creating a consulting gig, which has also got sales
and five-star reviews. And I'm going to be
teaching new concepts so that you can follow along and market yourself
regardless of what nature in. So if you're a
freelance designer, editor, consultant, programmer, or any other kind of freelancer, I'll walk you through creating your perfect Fiverr Gig
that actually sells. And I'm gonna show you
how to do that today. Every step of the way you'll
be stopping to take action, I'll be rooting for you
through each video, pushing you out of
your comfort zones and holding you accountable. And I promise it will
be worth it in the end. So put distractions society
for an hour or two. Join me today unless
finally create the perfect Fiverr Gig
that actually sells.
2. Welcome! (How to use this course): Welcome guys, thanks
for joining us and congratulations on
taking the first step. That's what we want to do
throughout this course is take huge action. And by the end of this course, my goal is to have
you hit publish on your Fiverr Gig
that actually sells. So before we get into it, I just want to give you a
brief introduction video to explain how this course is
going to work to motivate you, get you excited to
get you overcoming the fears and get you
ready to take action. So please don't skip this
video or any other videos. And let me just go
through a few key points. They're going to help
your freelance career. So like I said, the
goal here is to get you in the next
hour or 90 minutes, possibly two hours, to actually hit publish on a Fiverr Gig. That actually
converts. To do this, I need to prepare You, help you find your audience, who target, and what you offer, and turn you into a
specialist so that you stand out from all the other
noise that is on Fiverr, I'm gonna give you a
step-by-step process. And what you need to do is
just follow along the guidance and complete the step before
moving to the next step, there may be points
where things won't be perfect and that is
completely fine. We're not aiming for perfect where a man's get things done. I'm actually trying to
help you build the habit of finishing things if
you've already taken action, which is habit number one. Habit number two is
finishing that project, project or finishing
that course. If you think about
it, how many projects are courses if you
started and not finished? Well, don't let
that be one today. Put aside all distractions. Turn your phone off and
just focus on this and you will feel great when you
finally publish that gig. And like I said, you can always go back and
make it better. It doesn't have to
be perfect now, but it needs to get done. That being said in
the first few videos, I am going to prepare you so don't worry
about the path that lies ahead because prior
to create in the gig, I'm going to prepare you
and to help you craft your offer so that you
know what you're saying, who you're helping, and you
know exactly what you're going to need to do by the
time we're creating your game. You're gonna be excited
to put it out there. And not only are you
going to create a gate, but I'm actually tricking you into becoming a better marketer, a better freelancer, and a bad professional
and entrepreneur. So what you can expect in
the videos for each step, your description
profile price in, I'm going to give
you an overview. Then I'm gonna give you
examples of good and bad. Then I'm gonna give
you your action task. If you don't quite
understand something, drop a comment below the video and I'll answer
as soon as I can. If you just not feeling too
confident, that's fine. If you have doubts, that's fine. Just proceed. Like I said, I really want to
get this through because I know that a little
insecurity might pop up, but the main thing is you take action and
push through that. The worst thing that can
happen is nothing happens. And the only way
you can guarantee nothing happening is if
you don't publish a gig, just a bit of motivation. If you're nervous, feel
the fear and do it anyway, like I said, if
you have doubts or insecurities, just ignore them. And finally, just to give
you some confidence, I want you to remember when we are reviewing
the competition or competition as much
so I'm gonna help you differentiate yourself
so you can stand out, specialized in charge more. When it comes to viewing your competition
or other people. I've got two main rules here. Number one, don't get put off by the quality of
their work being too good and thinking
you'll navigate that because they had to take
this very first step. Number two, take inspiration
from what they're doing, but just don't copy, do not copy the competition
or other freelancers, not word for word. You can look at what
they're saying and why, and work that into
your own scripts. But really is probably not going to work for you
because It's come from them. And you want to take
the principles, which is something that
I'm going to teach throughout this course. The principles of what we're
doing, what we're saying, and how we're targeting
our audience and why you want to take them and apply it to
your own business. So that being said, that's everything out the way. I hope you're excited
and I hope you motivate is what I would advise doing now before you
go to the next video is just go and create
a Fiverr account. If you haven't, if you already have a Fiverr
account, great. I haven't created a
video on this because I created my Fiverr account years ago and I can create
another account, but I don't think there
are any steps that will hinder you in the
progress of creating a fiber campus should
just be named IP address, date of birth, that
basic kind of stuff. Get the Fiverr account created, do what you need
to do to get that creative if it's
already created, less get into the next video, you've taken to massive steps. You've enrolled in the course. You've watched the first video. Now it's time to go
onto the next step. I'll see you in the next video. Let's keep this momentum
and less launch the perfect Fiverr Gig
that actually sells today. See you in the next video.
3. Your Perfect Worksheet : Hey guys, welcome to the course. Just before we get into things, I've made a quick update just to make things very easy for you. So around this course, around this video somewhere, there's going to be a
document now there's only one downloadable
resource for this course to keep
things nice and simple. So what you can do is you can download this Word document. What we're going to do is as we go through each step of the gig, instead of creating
it live as we go. So you're not jumped in-between the course and
Fiverr and you don't risk clothes and
a gig that's half finished losing your progress
or anything like that. I've made a Google document, which as we go
through each step, so for example, step one, we're going to
create your offer, which is gonna be a gig title. You can download this
Word document and you can go in and you can
write your gig title. And then when we move
into the next module, I'll explain everything
and give you some examples and things like that and get
the ideas go in. Then you can come
back to this document and you can write your price, you can write your
pipe price title. So by the end, when we get to publish, all we do is we'll go to create a gig and
you should be able to copy and paste most of the information that
you've already planned. If you did leave the course, you won't lose anything essentially because you've
got it all saved here. When you download the document, there's three things
that you can do. Actually, there's two
things you can do because one of them is related to
one of course modules. So when you download
the document, if you click this link, you can actually get
access to the Google Doc. And if you go to File
and make a copy up here, then you can make a copy
in your Google document so that you can access this by Google Docs.
Why is this good? While Google Docs automatically
saves and it will, you can access it from anywhere. So if you went on different
computer, you can access it. And here's just something
that I like to do. If you go File, make a copy, and then click this
hyperlink at the top and drag this down
onto your task bar. You could rename this
to perfect Fiverr Gig. And now you have a quick link. So the next time you
open up your computer, you can just click
perfect Fiverr Gig, you go back and it's
automatically saved. There's also a link in here to my Facebook community where I can support freelancers and the community just keeps each other motivated
posting results, posts and videos and things like that from all my courses. So click here. This will take you to
the group where you can join and you can use the
password Fiverr gigs to join. The very first task here is
to download the document. You can either keep the
document downloaded and saved on your computer and then join the group and
then move on to the next module where we actually get into
the meat and bones. There is also a
recommendation here, but by the time you get this, I think I'm going to put the additional
resources further down, which I will start doing now. And this will just keep
things streamlined. We don't want you to
get into distracted. We want you to launch the gig, but I have poor I
will put anything I mentioned any good videos on pricing and things like that. I'll leave a link in
this one document. Also, if I have a do
update the document, you can just click
the link again and then go to
make a copy again. And it'll give you
the updated versions. So I've just wanted to
make this really simple. After each module,
you've got one place to go back to your document
where you write this out, you can come back and then when you're finally at the point
where you hit Publish, you can copy and paste as you go through
the Fiverr gig and you can create the Fiverr Gig quickly and everything
will be nice and prepared. So look forward to
getting into the modules. I'm sure you're going to
take a ton from this course. I've put a lot of effort
into going into detail to help you with sales and marketing yourself
as a freelancer. Look forward seeing
you in the next one. Thanks for joining. I'll see you in the next video.
4. Important Update to Help You SUCCEED: Hey guys, So I wanted to put one more video before we
actually get into the course because I'm getting
some questions that I think I want to answer ahead of time for
a load of people. I also want to teach you about how I teach and how I learn. And I also want you to
take this course really seriously as a course
that gets you results. Not just a bit of fern is actually designed
to get your results. So I just want to
hammer this home before we get into the video. I'll try and keep this
video short and sharp. Everything I create is
designed to help you. So please just stick
through this video. It won't be long. Let's
just get into each point. First of all, this is about creating the perfect Fiverr Gig. One question that
might pop up a lot if you have a gig while already, we'll extract the knowledge
from this course and apply it to your own
or make a new gig. Again, I can show
you what I've done, but it's down to you and your intuition to go and
do what is right for you. So you can take this knowledge and go and apply it
to your own gig. This course focuses on what
actually gets your results. So things that you're
not going to find in other courses and things that you can't just go
and google quickly. So copyright and marketing, not terms and conditions and things that you
can google quickly. So if you want,
just, for example, you could be wondering like, how, what do I need to get
to a level one seller? Well, all the requirements
of right in front of you on Fiverr there, one search away. I don't want to waste
your time talking through the boring stuff that
you can find out quickly. So please use your initiative. Let's go and find
out those questions is not meant to be fun. I don't want to put a downer on this is
not meant to be fun. It's meant to get you results. Getting results is hard, but here's all the
help you need. So I can deliver ten times the value in
a slideshow like this. In the same time, it would take me to make a two-minute video with animation and graphics and
music and stuff like that, but that's all distracting. So high production video, I would rather use slides, talk to the screen like
this so I can deliver it like a human being
and really help you. So please don't expect you all
to be like YouTube videos. They take a very long
time and to be honest, they barely ever cover
exactly what you need. So following on from that
0.10 tips is not enough. You can't just watch
attend tip video. You need to actually be
explained something and then take action on each thing and
practice and push yourself. And that is what this
course is designed to do. This, the document is no joke. It's not just there for fun. What I teach in each
step is designed to push you to another level of
freelance marketing. So there's one saying, if you're not motivated, discipline is doing something when you don't feel like
doing it because you know, it's the right thing to do. Everything I teach is designed to push you
enough to another level. So watch them, watch the module, go-tos document, do the thing by actually putting
things into practice. That is how you are going to level up and you're going
to feel accomplished. Watching YouTube videos does not accomplish anything
without action. If you follow each
step and take action, you will get results
in your life. You are building the habit of taking action and completion. Things that most
people don't do. They're looking for a quick fix. This is not a quick fix. I welcome feedback,
good feedback. So can you provide
another example of this? Can you clarify what
you mean by this? For simple things, please
do a quick Google search. How many gigs can I make? What can I charge? What
are the requirements? Don't be lazy. These are things
that you can Google. This course is designed to give you the things that
you can't Google. My personal experience that
is really going to help you. Again, I'm being hard but fair. And if you want to survive and you want to
thrive as a freelancer, you really have to
have thick skin. And hopefully the way I teach is going to help
you develop that. I'd rather focused in on things you cannot learn quickly that I've learned over
several years that actually help you
sell your services. And also testing is everything. If you get an idea,
go and try it, you might be the first ones
to do something different. So create a new leash, finds a new work in platform. You do not need to ask me
if you can try something that your gut is telling
you that is going to work. For example, can I
make another gig? Can I make a broad gig? Can I make a niche gig? Make all the gigs
go and find out, I can just show you
what you need to do. I can help you, but it's down
to you to take the action, to use your initiative to think, I've got an idea,
I'm going to try it. I have tried so many courses
to create so many courses. I've tried so many ideas. I've tried so many
business models, you wouldn't believe so. If you have an idea, you have to go for it and
just know that you will always level up your skills
just in the act of trying. I am continually update and
improve in this course, I'm only adding
valuable examples and practical advice that
helps get more results. I've done tons of courses. I don't like long
boring courses. I like right here's an action. Go and do it. And I know that I am
going to level up. So that being said, like I'm adding
this update in now, if something's repeated or
clarified in another area, if some of the quality varies
at any point is because I'm updating this course and I will tell you if there's
an update as well. Once again, I don't
miss waste my words, guys, so please
don't skip anything. I'm not trying to
make this course longer with pointless things. I'm trying to make it the
most value pack course actually changes lives. You can literally miss one sentence that is
going to give you an aha moment and really help you for
the rest of your life. So just even if you break it up, go through each module, a 100% focus, watch, take action, move on
to the next step. Get into the process of
completing and take an action. Please don't skip anything. Don't skip the actions. You I guarantee you will
get to a point where you think or I don't want to do
this, I feel uncomfortable. There's some little reason you can't we'll address that reason. It could be, for example, my camera's not good
enough to shoot a video. Well, just shoot
with what you have. I'm not very good
designer design to the best of your ability. For example, with a thumbnail, I don't have any money
to buy a thumbnail, go and just make a really
simple thumbnailing Canva. So whatever that objection
is, don't let it stop. You publish in this gig. And remember, this gig might
not make you a millionaire, but the act of taken
action is one step closer. Finally, freelance
in his heart, guys, freelance in his heart,
clients are difficult. It's not easy and it's
not for everyone, but it's much more
fulfilling than work in an hourly rate for somebody
for the next 30 or 40 years? When you think it's
hard, just think. I'm glad it's hard. Because if it's hard
and I'm gonna push through my competent
competition, most people won't follow
this path all the way. Most people have
doubts and give up. So if it's hard, That's good. You need to push
through the hard things now so that life gets
easier later on, more fulfilling, more fun. And I tell you up, when you wake up and you're
doing your own thing, you have to take a
step back and really appreciate where
you've come from. So progress might
be incremental, might start off really
flat like this. But as your skills compound, it goes like this. So get through the hard
parts and push through. And then finally, thank
you for your support. I understand that this first
message might be a bit, it might be not what
you're used to because most people want
to tell you it's really easy, it's really fun. That's not life,
that's not reality. So thank you for your support and I really look forward
to helping you take action. So remember, if you
need more examples, if you need more
clarity on something, let me know if it's
a simple thing, just quick Google search. If you still can't find the
answer, then let me know. I wish you all the best. I really hope you get
through this course. I would love to see
somebody one day say Ryan, thank you for that course. I my life has changed ever
since I took that course. That's my goal. Tell me what I need to do to help
you get there. Thanks, Ganz. See
you in the next one.
5. Step 1. Create The Perfect Profile: All right guys, welcome and congratulations
on taking action. Our first step of the day is going to be
creating the perfect profile. Now, I don't want to bore you talking about
the obvious things. I want to try and give you as much value as I
can about creating little differences with
your profile that are gonna make you stand out more than the average
person on Fiverr. We just want to make sure
you tick all the boxes. So this might not be the
most exciting module. I'm already excited to get
into your offer and help you create a great
offer that converts. But first, if you've
just signed up, you're going to need
to create a profile. So I won't spend
too long on this. But I'll go through
and I'll give you as much in detail as I can. So if we just have
a look at mine, I'll just give you a
quick overview here. So quick disclaimer. And level two at the point of timing because I was off
Fiverr for a few months, so my rank dropped
from top seller. I don't want that
to worry anywhere, and I've actually been
top seller twice. Top salad, they hand-pick you. But I wasn't active for awhile, so I went back
down to level two. But that's no problem. It hasn't actually affected lot. I was just working
on other things. So let's just take a
quick look at my profile. Unless extract the
data we can from it. So first of all, although we'll go
in more detail, let's just take a
quick look here. First of all, I've got a
smile in profile picture. I look friendly and professional,
although I'm outside. As I'll explain later on, I found with this
picture I just have better conversations
because they say don't judge a
book by its cover, but ultimately we do so also
it's a colorful picture. It's not black and white. So it's very transparent
that that is me behind these videos
and that builds trust. My username is
Ryan Collins, 995. I didn't really put much effort in when I made this years ago. I didn't expect
anything to happen. But you can put more
detailed in your username. If for example, say that
you are a video editor, you could have something video. If you are going to
specialize in that niche, it will help you
probably to have your niche design or
video in your name. And then I say, I create
video ads that convert. It's really simple and I understand that's what
business owners want. Like I said, we'll get into
a lot of that later on. And for this video,
before I carry on, you can just watch this video through and create your profile. Afterwards if you want, you can watch the video back, however works for you. But I want to give
you as much detail as I can and you need to have profile created before you actually move on
to the next step. The first thing we want to do is fill it out as much as possible. The more stuff you
can put in there, actually good quality stuff than the better it's going
to look more filled out. Unlike you've taken
this seriously. You're not just being lazy basically from UK
members since 2019. So this is all we can really view from here.
So let's move on. So don't underestimate the
importance of your profile. So in the short module, I'll help you stand out, avoid a few common
mistakes and look friendly but professional
with the perfect profile. If you're just starting out
as we go through the course, I will show you why it's good to specialize rather than
being a jack of all trades. But suppose you're still
working out your path. You're not sure what career path you want to take for now, as we fill in your profile, your description, just pick something which you're
doing right now, which should represent
who you are. If it's videos, they say
that you make videos, but don't try and do too much. So you see it quite a lot. People who say, I do SEO, website design,
graphic design videos. You can't possibly do all
of those things and be good at all of
them unless you've been doing this for 20 years. And if you had been
doing this for 20 years, you probably wouldn't
be watching this video. So if you've got whatever
your main focuses right now, use that you can always
change your profile later, but don't let it
stop you getting the profile done because you aren't a 100% sure who you
are yet, that is fine. If you're juggling
multiple skills right now, are still learning. Just start with one or
two as placeholders on your profile while you build
and get more experience. So all I'm really
saying there is one skill or niche and roll with it while we
create the profile. This will all make a
lot more sense later. What makes a profit profile? So you've got your
profile picture, headline, description,
portfolio. You can take tests,
linked accounts, skills and education
and certificates. And we'll just flip
through these quickly, but give you some
ideas on the way. So your action
task at the end of this video is gonna be
created the perfect profile. But I say the perfect profile. This is a continual
development today. We still just want to get
this done so we can move on. You can fill out your profile as we go or do it
after the video. You don't have to put
something in every box, but if you have if you fill it out and beef it up, like I said, it's gonna make you
look more legit, legitimate. The profile picture. I am convinced
that I get treated differently depending on
what profile picture I used, the best experience I have, and the most engagement is this photo where I'm
smiling is in color, is taken with a good
camera and it's outside and it captures
the human element. It just shows I'm
a normal person. I personally feel
these two, this is. And I look a bit too arrogant. And this one, I definitely, if I told somebody, for example, because I liked to
lead interactions, I say I don't recommend this. But you, because you're just staring at that profile picture, you can get the wrong idea. It's just what we do as humans. We make judgments really easily. So smiling, colorful
profile picture again, I've tried more serious
entrepreneurial live in photos, but I feel like I've
come across as arrogant. So yeah, my what I've
done over the years, I've tried lots of photos. When I've got this photo, people are just warm and welcoming because I look
warm and welcoming. And in the next slide I'll share some profile picture
best practices. And just quickly, it doesn't
matter where you're from. I've had people
say to me before, they're from different countries
and they don't want to put their picture
because people, because they think people
won't pay as much. That's just rubbish.
Don't do that. Just put a smiling photo. It doesn't matter
where you're from or go into that more now, profile picture
best-practices, get a clear, smiling and
professional headshot. It doesn't have to
be corporate where creative people were
entrepreneurs and freelancers. You can be wherever, just have a headshot. Don't worry about
where you're from. Like I said, it doesn't
matter where you just put a smile in photo
and people were like that. Would you trust talking somebody
without a profile image? So there's a lot of freelancers
that will hide behind a logo or something because they think it looks like
you're a big company, but you're on Fiverr, you're most likely a freelancer. And if it's just because you don't want to put a
picture of yourself up. I understand. You don't have to put a
picture of yourself up, but we're talking about
making a successful gig here. If you've got a picture
of yourself smiling, I think I say it next, actually operate as an agency. If you are an agency but don't hide behind a
logo because people buy people and the thing that
skyrocketed me to success, which we'll get on
later down the line. But I had a video as well of me talking and it
builds so much trust, you know what you get in
and who you're talking to. And also it just
shows that you're a professional and you
take it seriously. Also color stands out more
than black and white. So I'll show you some examples. Don't know why he didn't
fade in, but here you go. You've got some color
in the background. Great, great pictures
just to clear, phase sharp might not
be smiling a 100%, but these two guys, I've got color in the
background because when you're scrolling through a bit of
color makes you stand out. You can go to canva and cut the background out your
picture if you want, put it on color,
whatever you want to do, people do on social
media and Facebook, but color our ISO into color and we'll skim past because the text is
black and white, the background is
black and white. So if you've got color, it's gonna make you stand out. So the profile headline again, this is just a
short little blurb that you can put about yourself. You get a little space onto your profile image to
write what you do. In the coming modules, I'll help you deep dive into
your offer an audience, and I'm really looking
forward to it. I've already got some great
content created for now. Just keep it short
and sweet again, you can come back and if
you're stuck for inspiration, what do you do and who for, you know, I may, I make graphic designs for social media,
anything like that? It can even just be about you as a person in the description. Now, here you got a
bit more space to say about what you do on Fiverr, as you'll notice as we
go through these videos, when I show you how a message, clients and sales and
things like that, I'm really casual,
not unprofessional, and I still use correct grammar. I still stay on topic,
but I'm casual. It's not corporate and it builds more rapport when you are
casual professionals. So you can share a summary
of your experience, but you can also show
some of your human side. So I've been writing
my message for years, so yours doesn't have
to be like this, but I'm a UK based social
media content creator or a marketing consultant, have a sixth sense for sales. And everything I create
is geared towards getting your results are not all that serious though
in my spare time, I love geeking out
on video games and I compete in
a lot of jujitsu. Thanks for stopping by drop me a message if
you need anything. It's like a normal sentence
as if you're talking somebody you've
just met and being friendly and welcoming,
but still professional. You don't need to say, you don't need to list off achievements or
anything like that. Just a little bit about you, who you are and a
bit of indifference. Drop me a message if you need anything like you're happy with. But you're happy without. Again, by the end
of this course, you're going to discover
so much more about who you are and who you serve
that this could change. But let's just get a nice
little paragraph in there. And like I said, you can go back and do this
after this video, but I would just watch the video so that you know what,
you're going to come across. The portfolio. I'm not sure I got this option when I
turned the top seller. I'm not 100% sure whether this is by default for everybody now, but it's pretty
self-explanatory. You can show off your best work. But something extra that I do is I add a little
description on each project. Project I like to demonstrate value by
talking about how we create a video and it's less
literal additions to show the visitor that I'm
serious about what I do. And anytime I get an
opportunity to kind of Flex some knowledge to show that I know what
I'm talking about. I always do it. We'd it into my conversations. This may be only
available to top sellers. I've got the option,
but it might, it might be, it might be
available for everybody. Now, I'm not 100% sure, but if you don't
have the portfolio, you get it when you get to
either level to our top cell. I remember it opened
up afterwards. So I just wanted to give you a little portfolio example here. So as you can see, under
one of these videos, I wrote probably one of
my favorite creations. We made it bold scroll
stop in flat 2D, fun and informative tech and
all those conversion boxes. So I just put a
little description, so I wasn't lazy and
just uploaded the video. I put a little
description saying this one of my favorite
creations I put, I showed that I actually
thought about it. What sometimes people will see a video on the
portfolio and say, I want one like
the academic one, or I want one like the, I want one like the
user replay one. And I'll put a little
description because I know that people
are gonna look and they're gonna get
an opinion of me on how I write and how I describe and how seriously
I take my work. So little things like
this really do add up. If you haven't got
a portfolio yet. No problem, ignore this step
and keep moving forward. You can take tests and
in Fiverr as well, fiverr has test bill in
which will help you learn, but you also test your skills and you show credentials
on the platform again, you've got ticks
and green boxes and all this colorful
stuff kind of just builds up to give you
a really full profile. So as you can see, my analytical skills
aren't the best, but my customer
services top-notch and After Effects is not bad. It is worth going through
and getting some tests. I think they've introduced in mandatory English tests you have to pass to sell
on the site now. But at the time of writing, I'm not 100% sure. Like I said, it's a
bit awkward because I created my account years ago. So I are not able to start
a new one to walk you through some things I just
have to let you know about. And if you can find
out and you can drop a comment and
let me know there maybe we can add some in
calcium's that of course. So other people know, but I know every time I
create a new gig, it says I've already
passed the English test. I assume now that when
you start up as a seller, there is an English test. Unfortunately, I can't help
you pass the English test. If you fail a test, you can retake the test
after three months. Okay, so there's
another feature now that says among my clients, if you've got permission
from the client, you can go and you can get the name and you
can add them on. So like for instance, if it was like Walmart having among my client's
Walmart, Fiverr, ETC. They would be great
to put on there. So it's kind of like on a
website when it says as trusted by and they list the
clients that are trusted by this as a
form of social proof. Again, it just adds to your credibility and
linked accounts. It never hurts to get extra free organic traffic
your social pages. I've had people contact
me before on Facebook saying they found me on Fiverr and it must
be through this. But just while I'm
on that point, remember, in a conversation, never say to anyone, can we work on Facebook or if you against Terms of Service to try and get
them to work off Fiverr. So it's just a
little point there. If you are starting
out, be careful not to ask people to leave
Fiverr to work with you. We'll get to all that
later right now I am just briefly going through
the things on the profile. Skills. Simply put, you can declare
what skills you have. When a client
competes a project, they have an option to
endorse the skills. And if you complete tests, you'll get a green texts. So you put what
skills you've got. And then when people
endorse them, they will show up
on your profile and you'll get a green tick if you complete a test as well. So again, it just shows
that you're legitimate, that you've got skills. So fill out the skills relevant, relevant to your niche. But don't try to just
put everything in there. Like I said at the start, you just want to focus
on stay in your lane. So video editing,
video advertising, advertisement design, Premiere Pro aftereffects
YouTube marketing. So I have really niche
down on video and you would obviously pick the skills that are
relevant for you. Education and certification. I've not used these
features because I have no formal education or
certification worth talking about. But if you do have university or college degrees
or anything like that, you can put in here certifications
you can also put in. But the ultimate goal
is to just fill out your profile so that
you look legitimate. And now your action
task here is to create your perfect profile before we really get
into the good stuff, is gonna be thinking about
your gig, who you can serve, how you can get more
people click in and buy-in and pricing
and sales and money. All that great
stuff is coming up. But for now, you need a profile. So hopefully you created
your Fiverr account before. You might have already created
your profile if there's anything extra now that
you've thought about, maybe take another look at your profile and then
when that's complete, less move on to the next step. Put what you've learned
in this module to work if you haven't
got a profile picture, don't worry, you can
update it later. You can just put a picture
of something else or a logo. Although like I said, I
recommend the colorful, slightly colorful,
smiley profile picture. Like I said, done is
better than perfect. I know it's called
the perfect profile, but we're aiming
to make it perfect over time, really easy. Go back through the
video now if you need to finish that
profile, fill it out. If you haven't filled
it out already, maybe you don't need to take a test right
now because they take 45 minutes and I'd
rather you get through this course and get
the get created, but just a refresher if you've
already created a profile. And for those who are brand new, here's what you can expect if you haven't
created a profile. If you've got your profile, if all the boxes are
ticked and you're happy, Let's move on to the next step. Drop a comment if
you need any help, see you in the next video.
6. Step 1. Perfect Profile Examples (Luis - Student): Hey guys. So I just wanted to
give you a quick example of a good profile that actually I had a student hire
me for coaching. So we worked together over six months and
eventually he became a great video editor and now actually works with me
on client projects. But I just want to show
you the profile quickly, just to show you a
pretty cool profiles so you can see what
we did here is we took his face out and we've
added a colorful backgrounds. So actually when it's
small like this, you can see a
colorful background. So it kind of scrolls
stopping if you'd like. So it's quite intriguing. And then you can see
in the description, we fixed up the description. Unfortunately, I don't
have the before version because we did this before I even knew I was
making a course. But I've just, we've
made it quite fun. I loved my cats, my wife, and create an awesome videos. So it's just a very
human sort of approach. Then we wrote the description. Hey, I'm Louis, because he was
new to five where I wanted to kind of because
he he's already got experience in making videos. But I wanted to frame
it in a way that is, even though I'm new, I'm
not rubbish basically. Hey, I'm Louis,
I'm new to Fiverr, but I've been editing
videos as a hobby for more than five years and now I want to offer my
skills as a service. I love transforming dull, boring footage into
engage in videos that keep people watching
and help you increase, increase revenue
for your business. If you have a bunch of footage and you want to
make it look amazing, simply place the orders a day, otherwise, drop me a message. This is Louis his profile. So as you can see,
just a quick example. The reviews both from me
because he did work for me, but we did them through the gig. So you can see that. And then also on the profile, we can take a quick look
at his gig as well. So you will need to later on, we're gonna be going through
all of these elements. But I'm just gonna give
you a quick overview now. So obviously to
five-star ratings, I paid him properly
through this. I did it properly. We weren't just trying
to get reviews on there. Don't do that. I
think you can get caught for doing
that. It's not good. So all we've done
is used a video that is already created
for the gig cover video. I won't play the whole video, but you can see it's just
a video sales letter that we wrote together. He edited this actually
for one of my clients. And then we've got
another portfolio video which I delivered, although he's made much
better video since then. And Louis has actually
had messages on Fiverr, but has been so busy anyway that he hasn't really
been all in on it. It's just to show we
set up a brand new gig, brand new seller
and he's getting messages just from
having to reviews, which I'll show you later. You can get them are friends. You can get friends and family, or people or social media in your network to come
and review you, but they have to
buy the service. And you don't want to
send them a $5 gig. Just to get a review, you can get in trouble for that. So we'll just have a look
at the description as well. Again, stay tuned because we're going to go
into all of this. But about this gig, coaches, consultants,
course creators, you know, people by people you've
probably decided on a VSL to sell your
product or service. Maybe you've even got
the copywritten on your talk and had
recorded, but it's boring. There's no music, no
graphics, no B-roll. How is anyone going to keep watching while That's
why I'm here to help. I've been making videos
as a hobby five years, bringing my skills
to the market, learning from a friend
who was a coach, I realized there's
a need for editors who specialize in
marketing videos. And after creating a
long-form video for a coach, I can say I'm detected. So if you want to jazz up your video sales
letter would engage in graphics music B-roll, and you never want to look at
adults and software again. Either place me an order
or drop me a message. Thanks Louis. We'll go into this
copyright in later. But the hawk coaches
consultants course, your hook in the viewer
that is watching your given them a story
about how you came to be. Then you're building up some desire and then you're
asking them to take action. But again, saw come in later. It's under ads and social media. Then we've got three packages, 60-second high-quality
added, 122nd, five-minutes. So 125 minutes. As you can see, it's
straightforward. Everything is not confusing. So again, we're
gonna get into this. You don't want this
to be confusing. So up to 60 seconds
high-quality editor and music as stock footage and
custom graphics. And then you've got
the same up to a 120, up to five minutes. So you can see that you
get the same thing. The only thing that
changes is the price. Because if people
get confused here, they're not going to buy because confusion for customers and no, remember this because we're
gonna get to all this later. But I just wanted to give
you massive value now and actually show you
something I created, how we've written it. And then let's go here. Look, you've got delivery time. You can add on two-day delivery. So we start at five. You can knock it down to two by adding an extra £38 there. Yeah, the basic gig is a 1087. We want people to look at it. If it's $5, nobody's
gonna look at it. So I hope you've enjoyed this as a little updates, by the way. So I'm adding it to the
start of the course. I just wanted to show you
guys where we want to go before we actually get
into the nitty-gritty. And every, every module is going to go in
detail on price, in detail on descriptions, and give you the action task. If you want to come back here
and look for inspiration, you can see what we have done. And you're sort of gap better idea as you go
through the course. I hope you've enjoyed
this quick video, wanted to deliver a
ton of value up front. This is Louis, his profile. I'm Ryan. I'll see you
in the next video.
7. Step 2. Craft Your Perfect Offer: Okay guys, welcome
to the course. I hope you're excited
to get started. There is an absolute
ton of value. You cannot miss this video. We're gonna be talking about
creating your perfect offer, which will also double
down as your gig title. I won't confuse you right now. I'll just let the slideshow presentation speak for itself. But where can I go deeper into why we are doing certain
things with our gig title? And in this video I'm
gonna be setting you up so that when you
create your gig title, you have a much better
idea of who you're serving and what service
you're going to provide them. So what we will learn
in this presentation, what is an offer and
why is it important? Why keywords matter? Volume versus specificity? I've put together an
offer template formulas, so I've made it easy
for you to create your own gig title
and your offer which you can use in all
your other marketing. And at the end there's 11 example gig titles so
that you can feel inspired. And then obviously
the action tasks at the end is going to be
creating your offer. For this module, I recommend watching the entire
video through to understand everything
before starting to create your
offer, a gig title. But if you want to take notes on pen and paper or a Google Doc, however you work, best. Follow along and take
notes if you like. I'll tell you when to actually leave the course and
go and take action. Because remember
what I'm trying to do is I'm trying to
paint the big picture. Give you some knowledge, gives you something to do
and help you keep learning, but actually putting
those things into practice every
step of the way. So what is an offer? An offer is a proposal of something for somebody
to accept or reject. Is that simple? In the marketing world, your offer is what you
provide as a service. So this could be a course
or review and audit, a design, a video, coding, programming,
whatever your services, whatever your businesses, this is what you're
offering to the world. Our goal in this video is to
make your offer compelling. On Fiverr, your offer
will be your gig title. That's the context that I'm explaining offer
with right now. We're thinking about
our gig title. How do we summarize in 80 characters what we
do and who it's for. Your gig title on Fiverr will
always start with I will. This is what it looks
like, so I will. And then we're going to
type in our gig title, which is going to
represent our offer. Let's talk about why keywords
matter and new Greek title. Your gigs operate on SEO,
search engine optimization. This means your gig will
be more likely to be shown to the most relevant
people searching. So whatever they're searching, the most relevant gigs will
be shown to them first. But not only that, the algorithm rewards positive engagement. So if you get clicks and
you get good reviews, you'll go up in the
search rankings. So obviously at the beginning you're going to
be at the bottom, but with the right title. And later on we'll go into
categories and things. But for now we're just
really focus among title and the right keywords. You'll have more chances
of being found initially. And if you follow this training, I can make you look so much more specialized that you'll
get more clicks. So for example, if you have the word Facebook
in your gig title, you will be more likely
to be shown to people searching for things with
Facebook in the title. But if you have Facebook
ads in the title, you will be even
more relevant to people searching
for Facebook ads. Specifically, the
two primary keywords in your gig title will most likely be the
service you're providing. So that can be
designed or editing, plus your audience's business
or platform of choice. So coaching or consulting
business, Facebook, YouTube, Instagram, these are all
keywords are gonna be relevant for what the
person is searching. Here is just one bonus tip for helping you discover
popular keywords. If you go to buy-in
on Fiverr as a buyer, and then you start
searching your keywords. Popular search In terms. We've searched Facebook up here. Popular search terms will
pop up automatically. And this is what
can help you get inspiration for what people are actually searching for us. So obviously yours can
be something different. But if you search Facebook
at right at the top, Facebook ads in social
media advertising category and social media design,
the most popular. So when you've got
your search term, you can also put your, put your actual search
term in here and you can find out what categories
they fall in as well. Kind of like Google, these are the most popular
search terms. There's just a little tip. When you do come to
discover new Rome keywords, you can get some
inspiration from that. Now volume versus specificity. So volume is the amount and specificity is how specific
the search term is. And I don't mean to confuse you, just trusted that this well, if it's a bit confusing now, it will sink in overtime. And you will understand by
the and not just on Fiverr, but in marketing
worlds in general, in my opinion, and many others, it's better to be
great at one thing than to be average
at lots of things. Short, there may be
less people who need your services if you
specialize in one thing. But as a specialist
you can charge more. It can be more difficult to be compared to others because
you're the go-to person, person in that niche. Little spelling mistake there. You get better and faster
at your one thing, which means more
profit because you can do great work in last time. You shouldn't be punished
for doing work quickly. If you're really good at it, you get better at
delivering your message, which is marked in
delivering the message, your messages, how
you speak to people, how you deliver your offer. So you'll get better
at delivering that overtime because you're
focusing on the one thing. You could actually
build a brand about what you do specifically. There's just some context for volume versus
specific obesity. If you're trying to catch, to manufacture at once, you might not catch one. Or there's a saying, the man who chases two has catches none. Here's a couple of
examples when we're talking about volume
versus specificity, so broad or general? More search volume
unless special, specialized, I will
be a video editor. I will be your graphic designer. I will edit your Tiktok, YouTube, Facebook,
instagram videos. Now, the last one, you will appear
on more searches, so it is good in that area and you're
still specialize in, but you're specializing
in for niches. So now, if we look at some more specialized
and targeted titles, less volume or more specialized, I will be your
YouTube video editor. I will create beautiful Facebook and Instagram graphic
design posts. I will create beautiful
graphic designs for your fashion brand. I will create powerful short Facebook and
YouTube video ads. You can see these are a lot
more tailors and specialized. So if you imagine if someone
with a fashion brand is searching for fashion posts, fashion designs, fashion
graphic designs. These two pop-up, I will
be a graphic designer. I will be, I will create beautiful graphic designs
for your fashion brand. Who do you think is going
to be more appealing? Let me just move my face. As you can see, I've all, I've also carefully added
some descriptive words to meet the gigs are more exciting, professional
and compelling. Descriptive words here,
beautiful, beautiful, powerful. And over here we haven't
got descriptive words. So hopefully you've
already got ideas popping in about what you're going
to put for your gig title. The magic spot is being specialized enough
to be the go-to, but still have a popular
enough service that there are enough people that actually want that offer or service. How do you find out if
people want the service? While you go to Fiverr, you search as a buyer
and start searching. You can look for gigs
with lots of reviews, read the comments on what
people like and don't like. This is just great
advice anyway, if you cannot offer anything, if you're going to
create something similar to what somebody
else has created, if you see the reviews
and you'll see I liked this but I
didn't like this. That gives you ammunition
for your gigs. So you know what people
want by looking at reviews. Now is also a good time to pay attention to gig titles,
descriptions, and thumbnails. So you always want to be just absorb in an observing of
what people are doing. But basically, if you go over to Fiverr as a buyer
and you search, I will design a tribal tattoo. And you know, it's that there's ten gigs and not many reviews, then maybe that isn't
the most popular niche. But then if you
search video editor, you can see hundreds and
they all look the same. But if you see, I will add it your YouTube
videos for your channel. Then you know that
guy does one thing. He's a YouTube
channel video editor, and you can always
make other gigs. But the point is, there's
a rule basically, confusion for customer
is a no ripe. You want your title to say exactly what the gap
they've searched it, they see the title, they go to the gig. The gig says the same thing. The portfolio is the
same as the gig title. It all makes sense
and they're like, yep, this is the
guy or the girl. That's where you want to be. I'm going to give
you a formula now. That is going to help you create your own gig title based
on what we've learned. So now we understand
that we're offering our services to the world
through our gigs title. Let's look at a
simple formula for creating a compelling
gave title. Okay, So I understand that not everybody
watching this course, maybe English isn't
your first language. So I've put the
English terminology but I'm just going to
explain what it means. I will verb. Verb is the doing word. What are you going to do? So creates, produce,
design, anime. I will design you and, or a, and then adjective. You can get a describing
word in there, a beautiful or professional
or converting. Then the noun is
the thing, right? So the noun is land and page, website, social media post. And then you can optimize
more for SEO by saying four. And then you could say
social media platform. So I will design you a beautiful social media
post for Facebook. You could even go further to talk about
the client's business. If you make converting video sales letters for
coaches, you can say, I will write you a converting video
sales letter script for your coach in business. Now if anybody searches scripts, converting coaches, business, you're going to appear
in those searches, you've got more
chance to appear, but you're still going
to be very targeted. So if they find that person
were five-star reviews and you're the go-to video sales letter
copywriter for coaches, then you can charge a
lot more because you're the specialist in the industry and it's supply and demand. So if you are the person
that specializes in that, and you've got
five-star reviews, not just supply and demand, but the business owner is more than happy to pay
more to get a specialist, to just get the job done. Because if the job is done properly nine times out of ten, it's gonna make the
business owner more money. The more you can specialized and actually get business
owners results in a niche, which is easier
when you focus on one thing than try and get
results in everything. Then the more money you're
gonna be able to charge. But not just charge it because
you want to charge it. You can charge it because
it's actually worth it, because you're actually getting the results that you promise. Gig titles are limited to
80 characters as well. So I thought I'd pop that in there just so
you've got an idea. One more thing, like I said, Oh, just think about what the
client really wants. Results. This could be cliques, lead sales conversions,
but also status. So in marketing we appeal
to time, money status. Those are three things. People pretty much one. And this is how you can
increase your value. Because if that
business owner spends $40 on a video for spends three hours talking
with video ads, sell revised net
talent and what to do. That business owner could
be making $500 an hour, not working on that. So the video is
actually cost him $1540 because he had to go
through the whole process. And the video editor wasn't
lead in the interaction. Whereas if the video editor
charges $500 and then says, or the video ad
creative, if it's, for example, I will create you a convert in social
media video ads. And the client asks
you some questions, we'll get into the
message in and how to talk to clients
later and get the deals. But if you say Yep, I
know what you need. A brief summary. How is $500? The client knows that
if they pay $500 and they save three
hours of their time trying to educate someone
on what they need, then that's actually going to be worth more than if they got a cheaper video and had
to spend time on it. So that's just extra
value for you. I hope that makes sense, but that is what is really
valuable to a business owner. Being able to just go, I need this done and
now I can get back to focusing on my work is
what you want to be doing. So I know I went on a
bit of a tangent there, but all of this is extremely important and
valuable to remember. So that is what
value you provide is you take the weight off their shoulders and
you get the job done. And if you specialize, then you know, you can
confidently get the job done. It's gonna make you more
confident to charge more money before you
get to your action task. Here's just 11 example
gig titles for various niches that I just made up on the
spot this morning. Create a scroll,
stop in Facebook, Instagram, YouTube video ad. Sometimes you're going to
have to edit the title a bit because there'll
be too many characters. But you want to get the
keywords in there as well. I will be your
social media manager for your fashion brand. I will write a
compelling blog article for your coaching business. I will create a customized
12 week diet plan. I will animate your
business logo. I will draw, I will draw you a storyboard for your
next advertisement. I will design a
converting landing page or website for your
e-commerce business. I will design your new bathroom. You, there are rarely. You'll be surprised
there are unusual, unusual niches on Fiverr. I've had people storyboard, I've seen those people
like interior designers. I've even had a fashion
consultant builds me a wardrobe of what I can
look good in on further, I will create a
marketing strategy for your coaching business. I will create an
organic growth strategy for your YouTube channel. I will get you more
Instagram followers. Again, this is a result. It's gonna be very appealing. Heroes and heroines. Here's the action task. Prepare your Fiverr Gig tight or so time to put what you've learned in
this module to work. So I recommend opening up a
Google Doc for this project, for this whole course. Open up a Google Doc, name it My perfect Fiverr
Gig and keep it saved to your taskbar or somewhere easily accessible so
you stay on target. So that it's always in your mind that you
need to get through this course and you can just click it and easily access it. I use tons of Google Docs. I think the great they save automatically and you can
access them anywhere. Get a Google doc, go back through the video
if you need to, and use that formula so that you can create your
perfect Fiverr Gig title. And if you need any help, please drop a comment below. But I will say I can't review everybody's
Fiverr Gig titles. If I've missed anything, you're unsure where
something might fit, then drop a comment, maybe
the community can help. But obviously I can't go through and review
everyone's Fiverr gigs. I would just never be able
to even finish creating another course if I review everyone's individual
titles and Fiverr gigs. But that being said, you've got everything you need
now to create a gig title. If I've missed anything, please drop a comment below. Let us know. If you're already
excited as well. Drop a comment, tell us that you have created
your gig tile and you're excited to get onto the next bit and get
that in a Google doc. And then when you are done, when you've got your gig title, remember, it doesn't
have to be perfect. It doesn't have to be right? It will change over time and you can create
multiple gigs. Now is not the time
to get it perfect. Now it's time to get it done, but get it done properly. And so go back through
the video if you need if you need anything
else from me, drop a comment. I hope you're excited. Thanks for watching and I'll
see you in the next video.
8. Step 2. (Part 2) Time for Some Tagging!: Okay guys, welcome back. So we've written our headlines, so I'm just gonna
show you my headline here and then we'll
look at the category, the subcategory and
the search tags. And obviously the categories, There's a lot of categories
is going to totally depend on you and what
service you're offering. But I can show you my thought
process when I'm choosing my category and how you can choose your search tags as well. If we have a look here,
my gig title I have written and I'm actually filling out this worksheet as we go. This is going to help
me make sure that I get everything
in here as well. And you'll get the version
without my writing. And so I will write an adult a converting VSL video sales
letter for YouTube ads. I'm not sure why it
says YouTube ad there, but as you can see in here, I've written for YouTube ads. So just to cover
some things I know the grammar isn't
proper in here, so write and edit a converting
VSL video sales letter. Essentially, I'm
trying to hit VSL as a keyword and video
and video sales letter and YouTube ads. It says Looks good, however shorter
title sell better. I agree, But also I'm
hitting more keywords, so I'm going for more
impressions here, but essentially I'm going to
write a video sales letter. They shoot the footage. Then I edited. So now I need to
pick a category. So this is where you could find yourself stuck
between two categories. So we've got lots
of categories here. We've got graphics and designers marked him
writing and translation. Ultimately, I think the
primary category for this, although I'm writing the
video sales letter script, it's going to be creating
the video as a whole. So I'm gonna go
video and animation. And then so category
we've got video editing, short video ads, an animated GIF centers
and out Truths, etc. I think short video ads, video editing is a
very broad category and I'm thinking short
video ads is more niche. We're talking about ads
not just as some videos, video editing is going to cover YouTube videos and
things that aren't ads. But I am right in a, we are, we are looking for video
sales letter for YouTube ads. So this whole project
is the end result, is a YouTube video ads not
just delivering the copy. So I'm going to put this
in short video ads. So I just wanted
to show you that because you are going
to get to a category. If you want to have a look
at the categories here, there is graphics and
Zion digital marketing, right in and translation,
video and animation, music and audio program intact data, business
and lifestyle. But you don't really
need to plan this. I think you can do this
when you get to it. So depending on who you are, you can go and everything
has got subcategories. So ultimately, I
just don't think it's worth going through
every category here. So you can cross
this bridge when you come to actually put
in, in your gig. The next part that
I wanted to show you here is gig metadata. So because I'm niche and down, I'm going to click YouTube. So obviously this is going
to show more in YouTube ads, video type, not defined
animated live action or other. I might put other
and I might just put video sales letter. It's not animated, it's not an, an animation video, it's
not a live action video. Then video orientation, simply select up
to three options. I could put horizontal
because I think that YouTube ads are primarily
horizontal there. They are landscape 16 by nine. So the most important, these, the categories will pop up and
various things will pop up depending on what your niches. So I can't go through every
possible combination, but just know that when you've put your title and
you'll get these two. But what you can do now is
we can look at search tags. So search tags are going to help us come up in certain searches. So I'm definitely going
to use YouTube ads, but you can see as
I type youtube, different things pop up. I'm going to type
YouTube ads and I'm going to type video
sales letter. I'm going to type VSL. And then what I could also
do is if I want to go over to Fiverr and
search for YouTube, you can see we've got
YouTube video editing, but I think that's more
for YouTube channels. Whereas if I put YouTube ad, we've got YouTube ads, but it also shows a
sim video marketing and in short video ads. This is another way that
you can find your category. But again, you can save this
for when we actually go in. But in the meantime, you can go over to Fiverr, click on buy-in as
if you're a buyer. So up here it's
switched to sell in at the moment because
I'm viewing as a buyer and you can start typing your keywords to see what
category it might fall in. You can also do this later. But the main thing we're
looking for is there, So for me, YouTube
ad video there is. And YouTube ads, campaigns. So if you type,
YouTube ad is showing, again the most popular ones. So I can go back
to my tags and I can type YouTube ad video, and I can type YouTube ads
campaigns. There we go. I've got five tags. They're all related. I've got niche down video and
animation short video ads. And I've got a kind of
a niche product here. The difference being I'm not just going to
write the copy, but I'll write the copy
and edit the video. I hope this helps. So your next task here, part of task one, task 1.2 or 2.2. After your gig title is to
go and write five tags, five things that you
think people will search. You can also go to Fiverr as buy-in and you can type them in. But remember, we're not
setting up the gay gap. The idea is these can go into your worksheet and then
when you find your tags, you can write them in here. So YouTube ads, YouTube
ads, campaigns. So go over to buy-in. You should have
your title in here, go over to buy-in, come back
and write your tags in here. And it's these little details that are really going to make the difference in whether you have a successful
gig or not. So I just wanted to
add this little bit. Just to recap then
your category and your gauge metadata are
completely depend on what you do. And you can pick them
when you get here. You can find out later on
down the line as well, by putting your keywords, you can see what
they fall under. I could've picked
video marketing. I'm gonna go with
short video ads. And then finally,
your task here is to search for the five tags
and go and put them in. So you can see
letters and numbers only five tags maximum. Very important part,
which is going to help you with your SEO. Hope you've enjoyed and I'll
see you in the next video.
9. Step 3. Profitable Pricing: Hi guys, Welcome to the
profitable pricing module. I'm sure you're
really excited about this one, really fun topic. And there's loads of valuable, valuable stuff in here that's probably going to motivate you. So I won't waste any time. Let's just get into the module. What we're going to
learn in the module, how much to charge and
how much not to charge. Single offer or packages. The popcorn tract or
the popcorn strategy, price and titles and
descriptions and upsells. The action task at
the end is going to be to name your price. Like I've said here, kind of
reiterating the same thing. So each step of the way there's a Google doc
attached to this course. You should be following along and fill in in that Google Doc. I've already put in order the things you need to
fill in in the Google Doc. Or if you've saved
it to Google Sheets. And after this video, your, your task will be to add it your single offer or your package offer
price and title and description of your offers to your Google Doc or Word
doc, whatever you're using. So again, just watch it through, Take it in and take
notes if you want. And then afterwards if you
need to go back through, scrub back through
the video and just get a price in
there, ready to go. We'll create the gig live
at the end of the modules. Yeah, we're not gonna, we're not gonna create
the gig as we go. We're creating it
in the document. That way, you can't
lose anything. How much to charge? There is no right answer. I know this isn't the
answer you really want, but there is no right answer. It just comes down to testing. But obviously you're
going to charge a little bit less to begin with, but I'll show you
more about that soon. You charge based on
the value you create. So what you've got
to remember is that especially if
you're an employee you use to whatever your
minimum wages or your normal wages
is quite hard to imagine after a year of
learning and other skill, or a couple of months
and learn another skill that you can actually
charge more than, than your hourly rate
without certifications, without formal education,
things like that. So the value you
create really comes from whatever you are creating. Chances are you're
creating it for business and they're gonna make money
if what you create as good. So what this whole
course is designed around is helping
you really tap in to specialize in providing one solid surface for business
that actually get results. So the way you are
creating value is one, you're saving them time
because they don't have to go back and forth
with you because you're an expert at what you do, which is kind of what
we've already dived into. And then number two is, that's the opportunity costs as well as called the cost of them going back and forth for hours is the cost is
their hourly wage. And if they run a business
that can be quite high, Then number two, you're also, if you create something
that actually gets results and you take care to make sure that what you do is actually going to work. So if you're making social media posts
or graphic designs, if you think about why
they need the design, is that, for example, in, there's a video
pricing creativity. If that logo is for re-brand, for a multi-million
dollar company, they're not going
to spend $20 on it, but it's still a logo. I'll link you to some great
videos and stuff later on. But ultimately, you want to charge based on the
value you create. And I know that doesn't
give you a number yet. You've got to remember
Fiverr takes 20%. I'm an engineered
profit to grow. So I worked for
four or five years. Yeah, I got a little
studio setup. I've got a decent enough place. But I worked for four or five years and then at the end I paid my taxes and I have
nothing as a freelancer. You because you're you're
using the time for money. You don't grow unless
you charged profit. Which again, I can link you to a guy who can explain
it much better. But without profit,
you can't grow. If you're not growing, you
can't serve your customers, which means you can't help them. So it's not unethical to charge. Profit is actually necessary. What business doesn't
charge profits. So we all work out
our hourly rate. You might even take
away your expenses, but without profit,
you're going to end up years down the
line with nothing. You need to charge
profit to grow. You need to consider
your monthly expenses. I pay probably about 250 or $300 a month
on stock footage, Adobe image websites where
I can get images from and PNGs and background curtain out tool and another one to
make fancy captions. There's all these
little expenses and music, everything adds up. So you've got to consider. That those monthly expenses and that you have it already
for the business owner. You're not gonna need anything. Your stock footage, music, you know, all your
subscriptions are included. And that's in any niche again. So you need to really consider your monthly
expenses as well. So you probably already guessed that charging $5 is a no-go. Like I said earlier, consider how much time it takes
the business owners do it themselves and all the time you've spent
learning the skills. So you need profit
Fiverr take 20%, you've got monthly expenses, your skill, your time, and other people want you
and the opportunity costs of the business owner not having to go back and forth because
you know what you're doing, getting them results
with minimal hustle. And first, research
your audience. I think what I meant there
was just understanding. So it depends who the
who the client is. Not necessarily on Fiverr, but if you understand your
client before you set a price, you can see how big a deal
this video is going to be. If thereabouts spend
a million dollars a month and ads on it,
It's a really big deal. You can charge more.
Probably not so relevant for fiber because you've got
a fixed price there. So ultimately you cannot
grow with five or $10 gigs. I don't think in any country, five or $10 an hour is going
to cover the 20% loss, the profit to grow, the expenses, all that. You really need to think
about those things. And another thing for people
in different countries, if you do not charge
based on where you are. So think about US clients. I admit at obviously, you know, there's going to be
there's going to be a line where it's going to be more difficult to charge
tons of money. As if you were in the US, if you're in a different
country where, where the economy is different. But also remember, like a $100 to you might
be $500 in the US. The cost of living in
the UK is so expensive, I have no choice
but to cost more. But what I'm saying is don't think that
because you live in another country where
things are cheaper, that you can't charge the same. Of course you can. Nobody cares they want the result,
I promise you. So to summarize, if you're
just starting out with 0, reviews charge at
least $40 for service. The average trades
person in the UK, we'll charge about £40 an hour. That's probably going up.
So that could be like a personal trainer and
massage therapist. Generally, if you've got a
skill and your charge an hourly $55 up to a $100 for a plumber or
something like that. So probably more even if you just don't know and you've got 0 reviews
charge at least $40. Don't don't go for five or ten
because a lot of the time, even when I'm hiring
someone or skim over 510, you may have to work
a bit longer for less initially until you
get clients coming in. So I think that goes without saying people are gonna look, you have no reviews. You might have a portfolio, but if your gig is
written really well, if your portfolio is good and if your
question is on point, all of which I'm gonna help
you within this course, you will be able to get
those first reviews. I'll also try to
help you try and get reviews from social media, from family and
things like that. Little tip when you are full, if you fall and still getting messages, put the prices up. If they stop buying
after you put the prices up for awhile, drop the price a little bit. Finally, don't assume the price is too high if people don't buy. So look at the customer journey. So ultimately at
the start, I mean, if you just put the prices up 20% and then everyone
stops by and you can assume it's that because you know what
it was like before, but when you start,
if no one's buy-in, don't just assume is too
high and your process down. First thing everyone does, and it's the last
thing you should do. So don't assume the
process to high. Look at the customer
journey when they see your thumbnail
and gig description, and they click, does the
description and the gig, does everything match up? Or do you go from one thing slightly off to another thing? Do you look like a specialist or you're trying
to do everything? So just a little tip here. This is not my channel, I'm not affiliated or
anything like that. This guy is the best
for pricing creativity. This is Blair ends, and this is the future. Christo Blair and
taught the future. And I've got two of
Blair ends is books. One is called
pricing creativity, and the other one is
the, something manifest, I can't remember,
but these videos, if you just search the future, they're great videos to watch. This one has millions views, 4.1 million views
is the best video. So instead of going to a
Facebook group and saying, how much do I charge for a logo? Which is the most
popular question. I see him freelance groups. Just go over to this channel. I'll also leave a
link in the document if I haven't already go over to the future subscribe and
pricing value not time, how much do you charge
for a logo pricing? Creativity is also relevant, so good and it's just
going to blow your mind and you'll have less of a
problem putting your prices up. So do you do a single
offer or packages? So if you don't know
already on Fiverr, you can have one single offer
or you can have packages. So you can have three offers
of different process. Let's think about this. Can you actually
break your offer, whatever you're
offering, can you break it into three packages? So if you've got
a graphic design, you can add things
to the package. If you are going
to add things to the package segment on
deliverables, not effort. This is huge. I see loads of designers and
things say in good design, better design and best design. Business owner who cares about
their business is going to want the good design, not the best design. You should be doing your
best work every time. It should be the
best every time. If you go into add three
packages to start out, you might be better
with one single offer. And then if somebody
messages you, you can find out what they need and give them a custom offer. I did that for a long time. But if this is more advanced, it by the annual be clear. So if you are going to
break it up into packages, segment on deliverables
are not effort. So package one
15-second video package to 45 second video packaged
three, two-minute video. I think that's what mine is.
I'll show you in a minute. Designs one designed
three, design ten designs. Landing page, landing page, landing page with tracking, landing page track in SEO, a month of help or support. So think about if you can break your offer up so you've
got your main offer. Can you break it
into three if you find it hard to just
leave it for now, but is something worth
considering as well? And I'll show you a bit
more about how to price it. So consider the popcorn
pricing strategy, which is an advanced
pricing technique that I'll show you
in the next slide. If you're struggling to pick
three prices right now, just keep it simple
with one price. And this is the most
important bit confusion for customers or no. So keep your offers seamless
throughout the gig. Keep the pricing simple. Problem I see again is with
three packages is you've got one thing in one package that isn't in the
second package, but isn't the third package. And complicated combinations of what's in the packages
is just difficult. And, and as soon as somebody, you've probably been
scrolling through social media or
clicked on a link, been looking at a
course or something and then you couldn't quite
find what you need quick. So you just close it. You know, there's
that moment where a customer gets confused
and just says no. Confusion for a
customer is a no. So you always want to
be looking through the perspective of the customer. When I see the ad,
when I click the Add, when I land on the page,
when I see the video, when I read the description, when I look at the pricing, is it or seamless
doesn't make sense? And is this a person for me? So go through that
journey as well. Just might as well just show
you my just an example. So with the packages, I've broken it up
into 15 seconds, up to 45 seconds, and a two to three-minute
video sales letter. And we can take a quick look
at the descriptions as well. So I made it a bit fun. The scroll stopper, this is later in the video sales letter. We'll get into the descriptions
and titles and stuff, but essentially, I'll
make it very clear. 15 seconds, 45 seconds
to three minutes didn't put 1530 seconds because
people just pick 15. And sometimes it goes
over and I don't really if it goes over 15
seconds and it's like 20, I don't say I'm going to
charge you for five seconds. We can have a quick look at
the descriptions as well, perfect for short,
snappy video ads. I think I've updated this up to 20 seconds and
I've written 15 there. Example, nobody's perfect, not even me, believe it or not. So up to 20 seconds concept copied xi1 animation,
no voice-over. Standard mortar, say stainless
the stinger, but longer. So just saying you've got everything that's included there is also included in there. Then this is just
completely different. This is two to three
minute video sales letter. That's fine. That's not confusing
because it's still like you go 1545029. I don't need that one. Perfect for coaches,
consultants to three minutes VSL
copyright and an editing. So it's kind of a
different service. But the reason it's there,
there's two reasons. It's the popcorn
pricing strategy, which I'll show you and set
the popcorn pricing strategy. You've probably already
guessed what this is, but if you go to the cinema, you'll probably see a small, The cinema or the movie theater. You see a small popcorn, $3. The medium popcorn, the
decoy might be like $6.50. And then the last
popcorn is gonna be $7. So this is just a little bit of an advanced pricing strategy. Don't have to think
about it this much. You can just pick one price. I'll give you some
example prices as well for different
services after. But ultimately,
when you faced with so they did the test and
when you're faced with like small three large Seven, people are gonna pick
small most of the time because seven seems
like such a jump. But if you put this decoy
in this medium for 650, people make the decision between these two
and they decide that wireless only
$0.50 more for large. In this example, they
want the large to win. So you're gonna go small, medium 650, large, seven
while we could get large, or you could even call
it like extra large. But really this is the price
that you actually want. And this is a decoy and not
many people buy that one. Or you can even bump
this up like force $4 for small, 650 for medium. So it's less than double more. And then like an extra
50 p for the large one. It's just something
to think about. They do this in cinemas. You'll always add an extra 50, pay extra for those
curly fries or whatever. So here's just an example which is just applied
to a Fiverr Gig. So short one short video ad
to 753 short video ads for 453 short video ads optimized for Facebook
story in YouTube. So basically you'd get
nine renders there. If you were looking at these, you'd be like,
well, one is to 75. If I'm going to get
one, I might as well get three for 445 because it's like
only 150 bucks more. It's like 1.5 more for triple. That seems to be
more valuable o, but then I'd be
stupid not to pay $30 to get this for
Facebook story on YouTube. So this is the one that
we want them to win. But if they still buy a
short video ad, cool to 75. So then here's just like an alternative example of
what I just showed you there, where we have a middle winner. So one short video, add 375, brought the value of the lowest price product up. Three short video ads. The one I want them to get, 445 is just a little
bit more than the one. And then three short
video ads optimize for Facebook story in
YouTube, sex 75. So it's actually
quite a bit more. It's $230 more for this one. So they might go 1375. You can't have this
most popular on Fiverr, but you probably see
this on websites a lot. 1375044543. Why would I get one if
I can get for 4543? And no, Thus Thus too much. I don't want all
that other stuff. I just want three
short video outs. And there you go. So if you are going
to use packages, here's some good ways to do the pricing to help you get
the price that you want. But also, if somebody
doesn't take that, They just take that. You still get 375
for the video ads. So it's really hard
to lose. Like this. Just don't, don't offer
too much at the starts, keep it simple and go
through the processes. So some prize starting points. Hopefully you've got, you've got some wild ideas and you're already thinking
about how you can break your services up. Remember there's
upsells as well. So like you can just have
one gig and upsells. We'll get to the
upsells and sac. Here's some pricing starting
points if you really can't decide. So short video. By the way, the, I totally made these up. But sometimes people
are like, Yeah, this is all great Ryan, but how much do I charge? So here's just some examples. If you want to just do it
this way, just go for it. Short video at $95,
thumbnail, $40. This is wherever you are in the world by the way, of course, everything that I talked about in this course
applies worldwide. Cover photo design, 40
bucks, landing page 175. No idea. I don't make landing pages social media
posts or designs. $30. That's just like
one post, you know, like somebody you could do
in Canva, logo design, $90. Just pick somewhere and start as the reviews come in,
the prices go up. If they stop as a reviews and the orders
come in process go up if they stopped buying while maybe the
price goes too high. Let us look at package
titles and descriptions. So like I said before, we've got the score
services liberty of sales layer here and
three descriptions. So just a few quick
notes about these. Like I said before, be
clear on deliverables. One, social media posts, 15 second video AT don't
make it ambiguous, like good video, better
video, the best video. Because what people
are trying to do that, The trying to do the
popcorn pricing strategy. But they're being completely way too obvious
about everything. Just saying good best. Kind of like saying I just
want you to click the best because it all almost
comes from doing, you do great work and you want to spend time
on it, be as scared. You won't get the client's
if you charge too low, just don't charge too low. It's never worth wasting your time on the ones
that are too low. Because what do you do when a higher ticket client comes in? You can't because you've got the lower ticket
loans to work with. And every time you push
the bar, it stays there. So don't use ambiguous phrases. Feel free to add some
creativity. A catchy title. Describe who is perfect
for like I've done there, perfect for short
snappy video ads, perfect for coaches,
consultants. I've just make things a
bit more human and fun. So it doesn't have
to be or rigorous. The alternative to this would be like landing page design, great landing page design, amazing graphics and
just very general, like very vague stuff. And make sure your titles and descriptions are aligned
with your initial offering. Basically. If you're, like I said before, the funnel journey, they
see your thumbnail, they click it, they go there. Everything needs
to be congruent, it needs to be aligned. Just make sure that your
titles and your description is what you're offering is the
same as what you advertised. Finally, I think upsells. So there's so many
different niches and categories I can't go through and look all the
different upsells, but I can show you mine and I can give you some principles and however applied to pricing
strategy to these as well. So keep them relevant, keep them simple and
easy to understand, and don't just put
loads on there. I actually just like having two to the two that aren't
going to really bother me. Pick what applies to your niche. Again, I don't have all
the categories here, so I can't show you everything, but I'll explain
these in a second. Don't give them reasons to spend too much time comparing your packages with
and without upsells? Yes. So if you've got three
packages and then up on different video on different
video lands, for example. Best example for me because I do videos or even
three design sizes. And then you've got upsells
for Lance and sizes. It's kinda get confusing. So you don't really want
to upsell anything that is already separate because what they'll do is they'll
go and be like, well, okay, So this one with the fast
delivery is this one, but fast delivery is included
in the premium package. So do I get this
fast delivery and they'll just don't
make it confusing. So two things I don't offer in my initial three variations
are additional orientation. Video could be square and
then it could be landscape, and extra fast delivery. Basically. I use popcorn trick where my
delivery, I've raised this. I've put the delivery length on my initial videos at 77 days, seven days, and ten days, even though I can
do them in 1A2. The basic offers 7710, because one is 15 seconds once 451 is a two to three minutes. Additional orientation
here, 778170707170. I've kept all the prices
the same as well. So if you think about it, well, if I'm paying 450, This is what I want them to
think a little bit down here. So while it if I'm paying 450, I think my video is 375 for
the one, for the short ones. So while if I'm paying 375 and I've got to
wait seven days, I might as well pay 70 more and get it in
two days, you know, so I've raised the
initial delivery length and then I offer
faster delivery. Another thing I see, basic gig, $5.24 hour delivery.
What can you upsell? How can you make
any money is crazy, so just don't do that. Charge may make it higher
the higher initial offering, and then add on
those little things, you know, you're
anchoring higher. So yeah, there we go. So I hope this gives some ideas. So this is pretty much
like a 70 out of 450, So like 1 fifth of the price. So for example, you could
have a $170 design. Then in delivering just one
day for forty-five dollars or something like that,
or normal delivery. Three days, 24 hour delivery. Business owners are busy. They want they don't
want to waste time. They'll pay for 24 hours
delivery, promise you. Alright, then superheroes, action task for today
is name your price. So put what you've learned
in this module to work. Just decide, first of all, are you going to do one price? Are you going to do
three packages if you're in doubt or so confusing, just do one, just pick a price. So the Google doc provides
us in this course, just open that backup. There should be saved to your desktop or you've copied it to Google Sheets and is
saved in your taskbar, go in, you've got
your gig title, now is your price
because that is the order that things go. When you've done that,
think about any upsells you might have and their prices. So maybe break out your offer. So think about if you are
gonna do three packages, pick three prices,
then work out, how much would you charge, charge, charge 25% or 2020 or twenty-five percent
more for 24 hour delivery. 20th, 25% more for like
an extra orientation. Summing this gonna
take you ten minutes. What I think would be good was one solid offer with an act
with a fast delivery upsell, That's nice and simple. If you want to go to three
packages to upsells, however you want to do it, go to the Google Doc now, get a price in there. You've seen some examples. So there should be more
than enough for you to just at least pick a price. And then you can
see how it goes. And then just a reminder, if people start buying Great, put the prices up as they buy. If they stopped by
an after you put the prices up at
a certain point, like really stop and that's
the only change you've made. Then you can assume that
the process too high. Move on when you've
completed this task. Thanks guys, I hope
you've enjoyed it. I really enjoyed
making this module. I'll see you in the next video.
10. Step 3 (Part 2) Custom Offers: Okay guys, I just
wanted to give you a quick extra video
on custom offers. A custom offer is
an offer that you can send with a custom price, custom details to a client. So they might be messaging. You, asked him for something
that isn't going to fit with any of your
existing packages. So you just put the price, but the details, and I've got a little one on the screen here. I just wanted to show you
how it's going to look. You can see here I
will provide you with a video marketing strategy. You still click on the gig
when you click custom offer, I'll show you how you send
the customer for in a minute. I've just written
here Google ads, funnel and video creatives
analysis and report. So basically they, it
turns out after talking, I thought, well, a video isn't probably the
best thing for her. So she wanted to spend
$500 on a video, but from everything
I was looking at, the problem was somewhere else. So I thought, well actually how about we do like
a full breakdown of everything you've
got going on with Google ads and analyze your videos and like really
give you a value packed plan. It's gonna make you more money rather than just making a video, which is also just something
good to do as well. If you think that they are not going down the right
path by buying new services, then actually tell them, well, I think this is gonna
be better for you. You can even jump on a call, charge $100, talk for an hour. You can whatever you
think helps people, business owners on five are looking for
someone to help them. And if you always thinking about what's best
for their business, then it's really going to come across and people
who appreciate that. So you can see I've just put a little description
when our Zoom call, keyword research and PPC setup seven-day delivery so you can pick the delivery time as well. It was 500.366. And we'll just go through
I just want to show you quickly when you're
in the message1, say you, say you're talking
to a potential client. This button down here, create
an offer, you click that, and that's how you're
going to get to the point where you can
put the details in. You just need the, you click on the gig
that's related to. And then you put in
a brief description, the delivery time and the price. Very simple. And I've got a couple of tips here that are just going
to help you out as well. When the client when the
client's requirements don't fit in your basic standard
or premium packages. You can just send
a custom offer in the messages if they're messaging you and
they're also great. This is what I used to
do when I started out. So I'd have one simple
like for example, it could be a 15-second video, could be one landing page, one design or three designs. Instead of doing the packages, you've just got one basic offer. And then when you talk
to them and say, okay, so whilst the problem, what do you think you need? Okay, how about we do
this, this and this? I can do it for $500 or
something like that. So basically if
you're talking to the client and you've
got 11 package, what you can actually do is
they can't really compare your price in the
custom offer to your packages because
you've only got one offer. So for example, you
can have one video, 20-second video ads and is say $300 or
whatever the price is. But then you have
more conversations. A lot of the time people
are mastered and say, I love your work, but can you do something one minute long? And then you say,
yeah, tell me a bit more and I'll send
you a custom offer. Here's just a little example, extra dot there, unnecessary. You can add in your
gig description. When you fell in the
description on your gig, either at the end, the call to action, you can say. So if you're ready to go, simply odds are
the basic package. Or if you need anything extra, drop me a message and I'll
send you a custom offer. So you can have, you can still do custom offers and
the multiple packages, but just a little strategy
is to have one offer. And then as you
talk to customers, you find out what they need and so all and what you
can help them with. And you send them a custom
offer for a package. But you can't have
just custom offers. That's one thing that used to bother me because most customers don't fit in perfectly in each package and I don't
want it to be confusing. And I also wanted
to always charge more based on the value
I'm gonna provide. If you've got like a
15-second video for a $100, and then you say, Oh, I'll do your
30-second video show, I'll send you a custom
offer for $500. That's not gonna make sense
because the price between your basic 15-second video in your custom offer
doesn't make sense. But if you have a 15-second
video for a $100, and then you say, okay, well I'm make you
a 15-second video and I'll optimize
it for Facebook, YouTube and Instagram has 250. While they're actually
in their head, they get in three
videos for the $100. There's just some ideas
of how you can do it. And I've got an
example here of how to select custom offer suggests
that kind of thing. I would say, Hey, thanks for the message short, I can make you a worm video
and adapt it for Facebook. Youtube and Instagram. First-pass will be with
you within seven days. How is $500? A lot of
people say in sales, not to ask them, but I it's just the
way I tightened speak. How is 500 is quite casual. And they usually just say, yeah, cool or oh, well, actually, to be honest
thinking about it, I've rarely ever had
anyone say thus bit expansive because at
the end of the day, if they've seen the gig and they're already talking to you, they've got an idea
of the prices anyway, but yeah, so there you go. There's custom
offers for you and some advice on how
you can sell it. And here's just a
few examples you can see customer does this is what it looks
like in your sales. So October, November,
within less than a month, I had 3 seven hundred fifty
five hundred one hundred. So you can also, when you're in the gig, when you're actually
working on the gig, if they need anything extra, that's not already included,
that you haven't covered. You say, Oh, okay. Yeah, I can make those changes. I'm going to need to
charge a bit more. How's another $100?
Is that okay? I'll send you an offer
now and then you send a custom offer
for the extra. That's pretty much
it on custom offers. Just wanted to add
a little update here because I know that's
another part of the pricing. All right. See you in the next one.
11. Step 4. Write Your Delicious Description: All right guys, welcome back. We're almost there. You're almost at the
point of launching your gig and
publishing your gig. I realized this is
getting a bit long, It's getting a bit deep. But trust me, what you're going to learn
in this module is going to translate to all
your marketing in the future. So I realized you can't just
write a gig description. You have to learn the
fundamentals of copyright in, I've actually put together, this is pretty much a
little crash course in copyrighting, which is going to help
you write forever more if you have no
copyright in experience on minimum copyright
and experience, I'm going to show you what copyright in ears and
how to apply it to your Fiverr Gig so that you can convert those people
that land on your page. But I won't tell you all now because I've got a
presentation made, so let's just get straight
into the presentation. Stay with me. As usual, I recommend watching the video in its entirety
and making notes. Then going back to fill in your description
in the Google Doc. Come back and watch the
video again if you need to remember donors
better than perfect. Right now with this course, I am thinking there's
things that aren't perfect, things I want to change,
but if I keep doing that, I'll never get it done. So in this situation I'm
actually leading by example. So this is the gig inscription. This is what it looks like
when you create a new gig, you can see a bit of my gig. And if you stay to the end, I'm going to show you my
actual copy for my gig. This is what it looks like. You can see 1200
characters down there. What we're going to
learn in this module, the importance of copyright in a simple copyright
and framework, A-I-D-A, which has
been used forever with examples applied to
various freelance niches. So you can apply it
to your Fiverr Gig. Essential copyright and elements that you want to include. Examples throughout. And then at the end
there's an FAQ section, but that's pretty
straightforward, frequently asked questions. And you're finally your
action tasks today will be to write your
delicious description. See what I did there. Copywriting. Copywriting is the
act or occupation of writing text for the purpose of advertising or other
forms of marketing. The product called
copier sales copy is written content that
aims to increase brand awareness and ultimately persuade a person or
group to take action. So as persuasive writing in, persuading people
to take action, which is exactly what we wanted to do when
they land on your gig. The importance of copyright
in the very first words on your gig description and
show your audience of viewer whether you
really understand them. This is your best chance
to convert anybody that clicks without
a gig description, they are more likely
to click away. And you've got 1200 characters to get your viewers
to buy or leaves. So it's really
important what you use for those 1200 characters, which is quite short. So it's probably the
most important skill you can learn in the Internet
age besides sales, copyright and, and sales
fundamentals will never change. But for example, video editing
software might change. It's a very high paid
skill on its own if you can become a copyright
and get results. And this is going to
apply to many areas, not just your description, everything you do from now on. So social media posts, website copy titles,
prices and descriptions. It all benefits from
understanding copy. A slight change in your copy. It could be the difference
in sale or no sale, but do not worry, you will improve over time. But we can get head-start
now with this course. So A-I-D-A, a simple copywriting framework that stands
for attention, interest, desire, and action. So we need to get their
attention January Interest, create desire, and then
get them to take action. You want them in an emotional
state ready to take action. So let's start with
attention or hook. Your first sentence or two
in your description should be designed to call out
your viewer, who are they? What are they searching for? The business owners,
entrepreneurs. Are they looking
for a website ever done any more sales
or conversions? You call that immediately. You talk to the person so they know that you're
talking to them. For example. There's various types
of hooks as well. So I'll give you a
couple of examples here. So everybody thinks they
need a video curiosity hook. So it generates curiosity. Obviously, I'm alluding to the fact that you might
not need a video. Nobody clicking your posts. That's pain appeals,
appealing to their pain. The pain of nobody has
clicking their posts. If you make graphic designs
or posts, or for copywriters, for example, most copyright is don't know what it's
like to be a coach. So you're kind of, it's information is a fact, but it's like you're going
to tell a story as well. This is imagine a copywriter
writing copy for coaches. They start with
this headline than a coach who's reading
is gonna be like, oh, you've just eliminated all the other copywriters because you're a coach
and a copywriter. Landing page not converting. If you're a landing
page designer, again. There's a pain point there. So people are searching for
a landing page designer. So through your research
and your understanding, you know that people won't conversions on
their landing page. That's what they're
really looking for. How about a programmer before you hire another programmer? Read this. Again, curiosity,
it's going to make people move from one
step to the next step. I think Joe sugar man said, copyright in his making. People read the first bit, then the second bit, from the second bit to the third bit, from the third bit
to the fourth bit, That's what we're
trying to get them to do while adding the
elements we need. Now interests. So you've
got them listening, you need to create
interests so you can bake them into listening, like on YouTube videos. Watch until the end to see X. Or like I did in
this video where I said if you stay till the end, which I hope you will anyway, I'm going to show
you my gig copy. That just so happens
to be at the end. Like a top ten list. You won't believe number two. People are gonna want to
know what number two is, or you can start
telling the story. You want to show you understand. You want to emphasize, empathize with the viewer. I understand the pain you're in. You've tried this,
this, and this. And you've got to say, you're, you're trying to show them
that this is a new solution. You can also throw some
rocks at your competitors. Just be careful and
do it tactfully. So like most other video
editors are doing this, this, and this is
why it's wrong. What you're doing is
you're demonstrating your knowledge and why you
do things differently. If this is too much, just bear with me, it will make sense
at the end when we go through some examples. For example, nobody
clicking your posts. Well the truth is
most people just copy and paste the same
old Canva graphics. And they aren't paying attention to what actually converts. And then you can go into say and how you do things differently. This is for graphic
designer kind of thing. Here's another example,
landing page, not converting. Well, it's most likely
down to three core issues. Then you're going to demonstrate your knowledge when you
explain the three core issues. Because it's going to show that you know what
you're talking about. And it's going to make pupil think about what might be
wrong with their landing page. And that you can fix it. By the way, make sure you
are continually asleep, learning and understanding and improving understanding your
audience and pain points. And keep looking
at the competition and what they're doing
right and wrong. So this is just a little
prompt that I wanted to put n. So this is a lifelong process. You don't have to
know everything now. But if you are saying people
are doing things wrong, you have to have the answer and you still have to get results. What a lot of people
do wrong is they say, I make videos that get results. But do they even
get the results? Do they have the evidence? Can they prove it until they
know what gets results? That's where you've got to go deeper and the
deeper you go into B and that specialist
that actually knows and actually delivers, the more you can charge, because that's what people want. So you've hooked them, you've generated interests, now, you've got to build
some desire for you, so you want to deliver
your solution. So remember, generally
in sales and online, people have tried
and failed lots of things before they
got to your gig. They've probably had ten or 15 other designers
or video editors. They've had a lot
of bad experiences. I think about 80% of the stuff I've bought
I've never used. Because by the end it's
just not quite right. You can create desire
through various methods. Ultimately, you
want to make them believe that you're the one
that can get them results. And you're the one that you can do this through various means. So you can show them, you understand, you can
show them a new solution. You can show you do
something that others don't. You can share your history
and your credentials, and you can share
your successes. So these are all elements
that build your credibility. Here's a bonus tip. Don't rely on being cheap and
given unlimited revisions. This is a classic mistake that sets the
completely wrong frame, shows you don't value
your own services. And if you rely on
unlimited revisions, they don't want
unlimited revisions. They don't want to spend
time going back and forth. They want to pay more and get it done right the first time. So saying I'll do anything for
you, I'll drop everything. 24 hour delivery,
unlimited revisions, $5, all that is all cheap and it's all cheap mindset and you'll attract those
kind of customers. So here's some
examples for desire. So after the hook and the intro, you've tried XYZ
and it didn't work. Well, my name is Ryan. After three years
of trying to make videos for my own business, I realized what other
video editors doing wrong. They use fancy graphics
and templates, but they're not thinking
about conversions. As a business owner myself, I know what it takes to
make a convert in video, and that's why in this video, in this gig, I'm gonna give you a video made by a
business owner. For a business owner. I wrote that in two
seconds earlier, but it just shows you're saying, you might think this,
you've hooked them. You show you understand them. They've tried something before, but this is why this is gonna
be different this time. That's what's gonna make them. That's what gets me the kind
of reviews where they say or when they send me a message
and say Ryan erasure gig, I feel like you're
the guy is because I understand what they
need and it just flows. So here's another example
for a landing page designer. See the thing is
we're most landing page designers and programmers. They simply focus on the design and not what actually
converts the Copy. This gig, I won't just
design your landing page, but I'll design it around
your copies so that it flows seamlessly and keeps people scroll them from 1 to the next, all the way down to
your Buy Now button. So what are we doing here? We're saying again, you've
tried by inland and pages. Basically a marketing, nice design will look
nice and draw attention. But if the offer, if the message isn't clear, kind of like your thumbnail, we'll get to creating a
gallery gig and a thumbnail. The thumbnail could be great, but then if you read the page and the person doesn't
really understand, you'll end up with
something pretty, but it's not going to convert, it's not going to
turn that into sales. Were saying you won't just
get the landing page design. It will be designed to go with your copy to
keep people flowing. It's just adding something
a little different there. Finally a third example,
graphic designer. See the thing is
we're most sellers. They use copy and paste graphic design templates on Canva. They don't understand the
importance of keeping things on-brand and
designed to convert. Yes, I may charge a little more, but everything is custom-made to get you the result you need, which isn't just
a pretty design, is more clicks, leads and sales. But like I said before, if you're going to promise that, then start learning
and understanding what does get more
clicks, leads and sales. And that will get you
understanding marketing better, your market yourself better, and you get the client's
better results. Before the action part. In the freelance gig, you might want to add
something like I say, what you get in this gig, scroll, stop in intro, converting, copy,
professional animation, etc. So make it descriptive
and attractive. So this would probably be in the interest bit I just
wanted to reiterate, adds a little breakdown
of the service, but even take time to make, I could say animation
design graphics, everything but
professional animation converting copy instead
of animation and copy. See what I mean, nomads and those little descriptions
to make it more appetizing. Finally, action
is really simple. You've told him all
about your service, now it's time to tell
them to take action. So here are a few tips. Make it clear and
concise what they need to do next every time, even like at the bottom
of a page in a post, it's called a call to action. So you tell them
what to do next. But you have to be very clear
at the end of this course, at the end of these modules, I say every time I go back to the Google Doc, take the action. You need to be told
even if you're asking for sales or money, reiterate the
results, for example. So if you're ready to drown in likes audio, video ads today. You can also ask them to message you if you
need anything else. So sometimes people
have questions, so you say, I like to say, so if you're ready, if it seems like a good fit, place the order today it or
drop a detailed message. I even say details because I don't like a lot of
people will just say, hi, I need a video. They their time waster is, to be honest, that's the truth. The time wasted as I ignore so many masters because
it's just high. And a real business owner, I thought I said at the end, a real business owner
will put in the effort to tell you what they need to. Because the more effort
they give up front, the more you'll understand, the less back and forth. So that's kind of a
little red flag as well. On Fiverr you get a lot
of people just say, hi, big red flag. Example for,
examples for action. Ready to go, simply place your order or drop
me a message today. If you want to Pro design this on-brand and actually converts, place your orders today. Not sure if this
gigs right for you. Drop me a message, otherwise place your order now. My gate closes when I hit five orders so I can
focus on my clients. So if you think
I'm right for you, place your order today
and let's get started. I want to get started. It's really simple. There's three packages
with a few extras. Build your package, Hit order and I'll take
care of the rest. I'm not saying if you'd like to while I suppose
I do say actually, if this gigs right for you. But otherwise, you still command
and you're saying placed the order or don't translate into the
sales later on as well. When you say Okay, I'll I'll send you an invoice. When you've paid the invoice, I'll start the work. In the next slide. I'm gonna show you my
actual gig to help you. I didn't really want to do this, but please don't copy
for two reasons. One, it's just rude, unethical, and probably illegal. And two, it probably
won't make sense. If you copy my lights
just gone out. It won't it probably
won't make sense if you copy my gig word for word, because I've built the
brand and the reputation. So it's coming from me and it's the way I speak and
everything else I do. So take inspiration from it, but turn it into your own words
and please don't copy me. Here's the gig. You don't need to print a video. You need the right
message sounds to the right audience on
the right platform. Thus the hook, because
there's lots of pretty videos, templates,
blah-blah-blah. This is where most
editors get things wrong. They focus on flashy videos
rather than flashy visuals, rather than your offer. Luckily for you, you landed here and then we go
into the solution. So problem pain solution. I'll address the
three points above using my battle
tested systems to make sure every
second counts when it comes to increase
your conversion rates. If you're looking for
high-quality copied designed to convert professional level
adults in an animation, scroll stopping image
message in an imagery. First-class UK based
communication throughout, you're in the right place. I work best with
digital services, apps, testimonial, mashups,
online consultants. There's not might not
be the basket for drop ship in fashion items,
e-commerce in general. Reason I did that was
because that first of all, drop shippers on the
audience I want to target. Every time I've worked
with a drop shipper, They just seem too and I
don't want to generalize, but it's based on a history
of probably five out of five bad instances where they
wanted to haggle me down. They want it to be cheap. They're young and they're, they don't understand
the value behind one good ad is all you need. And yet there's also other sellers who are really great with
drop ship and videos. So I just recommend
they go there. But also what I'm doing, if I'm saying I don't want
to work with these guys, these guys are actually
going to be qualified. They're going to feel qualified. And they're gonna be like, I believe that you work
best with these people because I'm not saying I can
make any video in any niche. I'm saying I work best with
these guys and not these. So if you were if you were
an online consultant, you'd be like, Oh, you work well with
online consultants. That means I specialize kind of like what we
talked about earlier. It's still see this cake,
then you're in luck. My gate closes when I max out to ensure I deliver the best
service to every client. So if you think my
gig is right for you, please place the order now
or drop me a message today. So let's just have a look. Hock. You don't need to print a video, you need the right message,
blah-blah-blah, story. You can also break it
down as hook story offer. Hook problem solution,
credibility offer. There's lots of
ways to look at it. But hook story, this is where most editors go
wrong, blah, blah, blah. And problem solution. If you're looking for high-quality copy,
blah, blah, blah, you're in the right place, then we've got the
qualification. I work best with you
and not with you. And then we've got the
action or the offer. So I've put a reminder of this
in the Google Doc as well. Faq section, it comes below description and
I noticed it there, so I thought I better
put it into this video. So pretty simple if you think clients will
have any questions, how do older blah-blah-blah, if you get repeat question
from from buyers, you can fill them out on the
FAQ on the description page. And if there's anything
actually that you couldn't add in
your description, you can put them in FAQs and you can always
update them later. In my experience,
nobody reads them. Maybe they do, but
I still get lots of masters asking the same
stuff that's in the FAQs. So this is what it looks like. Questions, have you made
loads of people ask, have you made videos for XYZ? And I pretty much can make
a video in any niche. But even if I haven't, I know I could. So the question is kind of
redundant because if I say, they're basically saying, Can you make me a video
in this niche? But they feel like if
you haven't made one, like, Can you make me
a video for a dentist? Imagine you're a
graphic designer. And somebody said, Have you
made a video graphic design for a dentist and you said no. It doesn't mean you can't. So anyway, how do I get started? Pretty obvious, but you
can still ask people, you can still tell people, placed the order of message me. Will you appear in my
video or do my voice-over? I don't do that. And can you take
a video or photo? I don't do that either. I don't do any footage. I just do design copyright
and editing an animation. Everything from my laptop and I won't appear in anyone's video. This is a really good place. Because if people ask you the same questions, you can say, please take a look at the
FAQs and get back to me. Also, there's an
extra little step. I didn't really want to make
this module any longer, but the work process, you can now add your work process steps
and what's included. To be honest, I think
it's all a bit much. But you can do there. So you can put how
the process goes, requirements, research,
script writing. You can also put this
in your description. So I used to have a
version where I said, here's how it works. One place, the order
to collect the assets. Three, you get back to
work and our work on your video for we can revise
it five completely order. You can add that in. But you still want your hook, you still want your store and
you still want your offer. So guys, I know
that's been a lot and feel free to go back and
forth through the video. Hopefully you took some notes. If not, there's reminders in the Google Doc and don't worry, it doesn't have to be perfect, but I didn't want to just tell you to
create a description. I wanted to show
you how I do it. So hopefully you enjoyed
and got value from that queue rate, a
delicious description. So we're almost there. Keep it up where we're going. Great. Put what you
learned to work. Update your Google doc with
your delicious description. Remember copyright and
his lifelong practice. You'll get better. Take these tips, apply them
to all of your marketing. You can hook story off or on your Facebook posts
In your Instagram. When you are done, move on to the next step. Also, please drop a comment if you find a value
in the course and please feel free to leave me a review if you're getting
value from this course, I worked really hard on given you absolutely everything
you need to succeed. I want to make this
the best value from any course
that you've bought. So it's time for you to
create your description, go back to your document, make sure you get that done. Don't take too long
and it 1520 minutes. And get to the next module. You can always go back
and make things better. Thanks for watching. I'll
catch you in the next one.
12. Step 5. Submit Your Requirements: Guys, welcome back. We're two steps away from
finally publishing this gig. If you're still here,
congratulations. I'm sure a few people
have dropped off by now, but obviously the ones
that stick through and actually hit Publish
are the ones that are gonna be in it to win it. Also on that note, remember when you think
there's lots of competition, think about even going through this course, having the doubts, thinking it's not going to
work, actually taken action. These are the things
that separate the people who are gonna succeed from
the people who aren't. So, you know, your
competition is already wiped out from the
people who take action. In this next step, you've got to put
the requirements, which is basically a list of
questions that the client will that you can ask the client before
they start the order. So the order doesn't start until they filled
in the questions. And if you don't know already, basically your delivery
time starts ticking down from when they submit the requirements
with all the questions. So what you wanna do in the requirements is you want to ask and be very
specific and say, I need this to get
started and they have to agree that they've submitted
everything they need. Most of the time, you'll have to go
back for something. But basically the requirements
don't be lazy with them. Be very specific and direct
and we'll get into it. This won't be a long module, but essentially this
is how you prepare. And I'll give you some
tips along the way. Of course, the
requirements section is where you collect
information, the gig time, it does not start until the client is filled
in the requirements, like I just said, you
can choose to give the client short
paragraph answers, long answers, attach files and
multiple choice questions. I never use the attached files. It's always ask for a link to a Dropbox or Google Drive with all the assets
for this project. Here is just basically
what it looks like, what the requirements look like. So you can see free
tax-free tests. I put free texts and there's
also a button where it says required and I click
required on every one. That means they can't progress
until they filled it in. So here's some tips. Be specific, don't be shy. For example, please leave a folder with assets that
can be used in the video. Please don't leave a drive
with hundreds of folders or please attach a high-res
PNG of your logo. Asked for examples
of styles that they like so you can
meet the expectations. Asked for links to
social media and landing pages for inspiration, if that's going to
help you out with your project and leave a box
for additional comments. So please leave animal relevant information
that you think will help the project here
because the client more often than not once, to say their bed. So they want to just get
it out what they want. Also make all boxes required. Like I said, they
can always write an a F if it's not required. What I asked for on my video
gig Again, I make videos, but whatever it's
just to give you some ideas for your niche. So whereas the video go in
YouTube, Facebook for example, what landing page will the
ad R1 to please leave links, do you have any styles or
inspiration that you like? Have you got any
existing ads that work and don't work well? Do you have any brand
fonts or colors? Please send, sorry, typo there. Please send fonts. If not on Google fonts, please leave Google Drive with assets I can use in this video. Please don't send me a link with the a 100 folders to shift, sift through
relevant files only. Sometimes they'll
just say, oh yeah, here's the Google
Drive because they but then there might be loads of stuff that is
relevant in there. I asked please get
it all organized so that I can just focus on
doing what I need to do. Then please leave anything, any additional information you think will help
the project here. That's it, really simple,
submit your requirements. Put what you've learned to work. Go back to the Google doc, Put your requirements in there. Just think of
anything that's going to help your projects. And you are one more
step away from launch. And so there's a really
easy one. Lascaux, get it. See you in the next one.
13. Step 6. Stop The Scroll: All right guys, welcome back. This is the final stage. So basically if you've just
done your requirements, now you're onto the thumbnail
or the gig gallery. There's a few things to
take note of in here. But again, we're really close, so congratulations if
you've got this far, hopefully you've learned a ton, you feeling excited and you're ready to go and
publish the gig soon, I'll create another gig and you guys can see it in action. So here is what it looks like
when you get to this part, it says encourage
buyers to choose, but your gig by feature and
a variety of your work. So you can put images in here. So this could be images
of your designs or emit or a thumbnail or
anything like that. So you can use one
image as a thumbnail. That will be the thumbnail
is the image that pops up in the feed on Fiverr. But you can put images
of your work here. You could create one image
with a few examples. If you're a designer, if you're a programmer or someone that uses
numbers of stats, there's something
coming later on. So you can see here that your thumbnail is gonna look
like they're so basically, let me just talk about
the thumbnail a second. So this is a good thumbnail. So the thumbnail, you can see
this is actually a video, so they've created a video
and you can play the video. So you can have a
video thumbnail. You can see here there's two awesome looking
designs here. And also notice people stand
out more like as humans, we're all drawn to people. Here's a great YouTube
thumbnail design. So with your thumbnail, what you want is you
want big bold text, contrasting colors, and
a face or an image. It's very much about having
a colorful contrasty images. This is the style right now. So basically, these are what you want your
thumbnail to look like. So you want your headline or
your copy in your thumbnail. So it could be like your
gig headline or it could be examples of your
work is all going to depend on you and your niche. And now you can either
hire somebody to create your thumbnail or
I'm going to put one little extra
bonus video after this video with a free
quick tutorial on how you can make your
own thumbnail on Canva when I'm getting ready
to create my own gig, which I'll also run you through. So you can see here these are some examples of
some thumbnails. This is a professional
fight business header, customize your needs with a few examples of headers
to Facebook covers, boxes, professional
boxes, the logo here. And then you've got
the YouTube thumbnail. So hopefully you've
got a good idea. You can see, I think this one
pops the most and this one, and they've both got
people and they've both got big bold text. The thumbnail should
stop the scroll, look professional and
enticing for people to click. This is not to be
confused with the video. So you can add a video, but there will still be a
thumbnail for the video, which I'll show you in a minute. Tips one scam, people by
people's faces always work well. Bold colors and contrast. And if you can't
design yourself, just hire a designer for cheap or create your own
thumbnail and Canada, Like I said, I'm
gonna follow up with the tutorial on how
you can do that. If you're going to hire a
designer for your thumbnail, make sure to check the portfolio of the salad
matches the quality of the thumbnail because a lot
of the time there'll be a really good-looking
thumbnail for the seller. And then you look at the
portfolio and it's not as pretty much not the
same person sometimes. And the quality of
the work is worse, makes sure you
practice the same. So put your best
foot forward, yes, but make sure that all your
workers at the same column E. So I've had lots of bad
projects by people who haven't taken my course clearly advertise
a high-quality project, charge $5 and they
obviously outsource it to a cheap team and you get
back a lack in project. The communication isn't there. And this is what happens
if you charge too little. You need to do a lot. And if you're doing
a lot, you can't focus on the clients. Then like I've just
a waste of time. Usually when I buy somebody $5. Not only that, but more recently in when I
bought a thumbnail, they didn't use
the right picture. We had three rounds
of revisions. They didn't read what I
put in the requirements. They didn't lead the project. So remember this from me. I'm both a Fiverr seller,
Anna Fiverr buyer. It's a bad experience and I
would pay more to not waste. I'd rather spend $500 well than waste $10 because
it's also wasting my time. So don't be that seller. This is where your value
lies in leading the project. And if it takes longer, initially, just make sure you get them the best
possible project. And also I'm gonna go through some communications
from sales and lead in. I'm going to get into
that after we've published the gig
because it'll take awhile to get messages anyway. And I'm going to
show you what to do when you do get that. So on the video, a video you can put a video
in must be shorter than 75 seconds and smaller
than 50 megabytes. So here you can see I put a video that I shot the
video talking to the camera. I edited over the
video and you can see there's a play button and
that is my thumbnail. I've got I chose the frame that says you
don't need a video because I think it's quite it's
that curiosity thing again from the copy me and there's a face
and people like, What has this guy got to say? If using a video, what
you could also do, I've seen a logo designer just show clips of his
sketching, of his drawing. And he's one of the top rated
salaries and I think he was making $20 thousand
or more a month. And not just at the video just shows a next level of care. It shows that you are all
in on this project, right? So if you can show off
your best work in a real, but again, you can
just use a thumbnail. Remember, we're not
trying to be perfect now, but I'm giving you
ideas for the future. A video of your design
in screen capture your process adds up to show, you know, what
really goes into it. And the other one is taught to the camera
and add it over. So it's called a video
sales letter, like I do. You can read to the camera
and edit over your design. You can read your copy, you can read your script, the camera for 75 seconds, or hire somebody to edit your video so you can
talk to the camera, film the bits that
you want shown, and then you can go and hire someone to edit the video
and you can use that. But I will say don't use a
video for the sake of it. If you've got an idea and it
needs a video than use it, but don't just use a
video for the sake of it. If you're a programmer
or say you do Google ads or Facebook ads
or something like that. What you could do is you
can drag and drop a PDF, which might be a consultation or a strategy or anything that
would be shown on a PDF. You can drag them
into documents as well so you can show
off your work here. I don't have any
examples of documents, but you could use this
section for stats, analytics, reports, plans, strategies, basically anything
that's going to be in a document you can upload
to that part as well. So again, here's some scroll
stopping thumbnail designs. And your action task
here is to create your gig thumbnail
video and your gallery. So put what you've learned
in this module to work. So if you've got three images
of projects you've done, go and find those images and
save them ready to put in, go and get a thumbnail created. If you can't hire and
you can't design, you can go straight to
the next video now, and I'll show you a
quick tutorial on how to make a thumbnail
using Canva for free. So when this step is done, you can actually get onto
publishing your gig. You can take everything from
your document into your gig, but you need the
thumbnail already. So I recommend get the
thumbnail ready or watch the next video for
the thumbnail tutorial. And then after that, when
we get to publish your gig, I'll just walk through life. Me, put in me creating
a gig from scratch by dragging and dropping
everything I have in the document into the gig. So you can watch
that and then you can finally go and
do it yourself. You should be well-prepared. Now I'm ready to
publish that gag. And then there'll be a
couple of more videos of me talking about what
to do after the gig, even though this is about
launching your gig. I wouldn't, unless I
left you completely happy with the value I've
provided, I wouldn't be happy. So we'll talk about some
basic ways to sell to customers who messaged you some things they might say
in questions they might ask, and how to sell over messenger
and a handful of messages. How to deal with
client communications, revisions and things like that, and how to get
your first client. Hopefully, you've enjoyed
the next action tasks. Now, go and create your
gig thumbnail or video, or head over to the
next video where I'll show you in Canvas
just quickly how to make a quick
thumbnail in Canva. Thanks for watching. See
you in the next one.
14. Step 6. (Part 2) Make a Thumbnail FREE in Canva: All right guys, welcome quick little bonus
video for you here, how to make your own
design on Canva for free. Canva, canva.com, CAN va.com. As you can see here, my absolute mess of a thumbnail because I'm really
not a very good designers. So I actually recorded
another video where I tried showing you how I
would design my own thumbnail. But I don't because I'm just not a designer and it
looks terrible. So what you can do if
you're not like me, is you can go to canva home
and you can find templates. If we go to templates, then we scroll down here. Let's have a look. Social
media. So here we go. This already looks
like a great template. So I can put video
sales letter here. And I'll just drop the font
size down until it all fits. All I've done is I've
clicked on the text in the template and just drop in the
size down until it all fit so we can make
the box wider here. I'm just going to
have to adjust this. Now. I'm gonna put copyrights in. And editing here. I can just drag this across video sales that are
copyright and an Edison. Now obviously we don't
want him in there because that's not me. So that would just be weird. So what I'm gonna do
now is I'm going to, I've uploaded a picture of me. I've already cut
the background out. But if you want to cut
the background out, there's loads of programs that you can use to cut
the background out. Just Google background remover. There's even one in Canva. So you can use that
if you want to. So here we go. I've already got a
picture of me here. That is good enough. So can put videos, sales, latter copyright, and an editor. Now you can see obviously it's hiding behind
my sweatshirt. If I go, if I put it white, now that it's fine on the sweatshirt and now
this is too bright. Now if I put it red,
you can see it. And I'll just move
me across a bit. Video sales letter, copyright
and an editor of a C, a five up here doesn't
really mean anything. So what I could do is if
that doesn't mean anything, I can bring the
video editing up, video sales letter, copyright, copyright in and
editing can go here. And then what I might even do is I might add a search for a tick, see if there's a
tick and elements. So you can search elements here. So if we put tick and I can actually change the
color of this tech as well. So I want like a bright green. There we go. I like that tip. So now
I can just move this up. If we just duplicate that tick, I'm actually going to delete
this one and then duplicate this one because I want
them the same size. So copyright and Addison, I wish there was
three things there. And what I could
also add is I might, I might add five-stars. So for port five-star, boom. You can add the
five-stars as well. Even that, that's good enough. I would be happy with that. If you're not a good
designer, you can. And you can't afford
to hire anyone. You can just use Fiverr and it's really good
and really easy. Obviously. You need some design
understanding. Certain things, space
and things like that. Like whitespace you want to be, you want to be careful of. So now I'm gonna go click, click, click, click, click. I can select all this and I can move it
up so it's all halfway. Now it's perfectly balanced. Then I can bring my face
up or maybe I'm holding, I'm just dragging
up and down here, keeps it all the same size. Then if you wanted to change
your background as well, you can change the background. If you click here, you
can go to the fonts. There's a ton of fonts here. But I kind of liked the
font that they already had. I trust their design
judgment better than me. So you can see this
is looking okay. So now this background, you could use an image. See here there's a different
image for this background. So what I could do, I wonder if I can grab
that background and click copy and then go back. Yeah, there we go. I could
use that background, but I kind of liked
this background. It works with the color. Yeah, that's pretty much it. And then what I'm gonna do
is I'm gonna go to Share. I'm going to go to Download and then keep
it at P&G download. This is going to download now. Now, if I click Open, I have my thumbnail. So there we go. There's just a quick video
on how you can create your own thumbnail on
Canva completely for free. Just find a template, swap the words out. Triangle, just some
basic design things. Think about the space. You want. Enough room around
everything to breathe. Picture of a C helps convert
battery that builds trust. Even if I look a bit serious. Then you can click to swap out the fonts you can collect,
swap out the background. You can upload any
image you want. You could grab this guy and
just put video, sales letter. You know, you can really
easily just get on Canva, swap things out,
swapped the picture, and make a quick thumbnail. I hope that helps guys when you're ready,
when you're ready, when you've got
everything together, go through the document, make sure you're happy
with everything. And then the very next video, we're gonna be publishing
the gig, which is amazing. So I'm going to be going
through creating my gig, dragging everything in
life just to show you. And then I'm gonna hit Publish, and then it's down to you
to go and hit Publish and then come back for the
additional training after. Because as long as your videos, as long as your
gig is out there, people could be looking at
people, getting eyes on it. So that's where you want to do. You want to put
yourself out there, then you want to keep
working on building, promote input and yourself and other places using everything that you've learned
in this course. So I hope you've enjoyed this video and I'll see
you in the next one.
15. Step 7. PUBLISH!: Hi guys, welcome back. This is the moment
we've all been waiting for where we actually
create the new gig. So let's just get
straight into it. What we're gonna be doing
is we are gonna be taken all our information from our perfect Fiverr Gig and we're going to
be copying it over. As you can see, I've already
filled everything out here. I'll talk you through
what I've done and hopefully you get some inspiration
along the way as well. So you can do this
in two ways, really. You can just skip this video, go to create a new gig
and put it in yourself. Or I recommend watching
the video through, then going and
doing it yourself. Or if you want to pause the
video and work along with me, that's fine as well. What we're gonna
do here is we're going to click create a new gig. And we're gonna start
copying and pasting it in. So I'll show you
my gig as we go. I've got my gig title here. So if you remember, I wrote, I will write and edit a converting VSL video
sales letter YouTube ad, except I want to make a
little change to that. I will write and
edit or converting VSL video sales letter
for YouTube ads. Then in category title
cannot contain I will. Oh, I've already got I will. So we've removed that because
I will is already there. So all you're going to copy
and paste is after I will. Then what we're gonna do
is go down to category. And like I explained earlier, my categories is going to
be video and animation. And I was stuck between video
ads and no short video ads. Fu remember as well, I'll type YouTube ads into
search as a buyer and you can see it comes in video
marketing or short video ads. So I know if I'm in
those two categories, I'm in the right category. So in this instance I'm going
to click short video ads. Now it's asking me for platform,
obviously just YouTube. You cannot click
multiple platforms here. I remember once I swapped my platform to Facebook
and I got more clicks, but this is very
much for YouTube. So if you've got
various platforms, just click one video type, I'm going to put other
and I'm going to write video sales letter because I don't think it's a live action video
or an animated video. I actually write the scripts, they shoot the video
and then I edit it. And video orientation, I'm getting asked here
I can do vertical, square, horizontal or any, and I think I can
click all three. But to be honest, is mostly horizontal because
YouTube is that shape. And then for my search tags, I've got my tags written here. I'm just going to copy my tags. I'm going to paste them in and just do them one at a time. So YouTube ads,
YouTube ads campaigns. And if you remember, you can go to buy-in
and you can start typing your keyword and it's
gonna give you some ideas. Youtube ads, campaigns,
YouTube video ad. Then if I go back, video sales letter and VSL, video sales letter and VSL. So if people put these
search terms and they're more likely to show you, is more likely to show you. List tag less cannot contain tags with more
than 20 characters. So that's probably
YouTube ads campaigns. So I might put
YouTube ad campaign, shortened it down,
so now it fits. Now remember pricing. So if I worked on my worksheet, so one package or three, so I'm just going to
be put in one package. So I'm gonna turn off
offer packages up here. Now we've got basic, which is name your package, which was down here. So name your package up to
three minute VSL copy editing. Something that you can
do here as well is I like to put capital letter. I like to make this look nice. So I put capital letters
for the main words. So minute copy and editing. I've just got capital letters. I suppose you could
even put two, but I will generally, generally leave too small. This is just, it's almost
a little design element, but I like it to look good. Let's see if we can get
video sales letter. No, it's too long. So for the title, we're
just going to have that. And then the description
where we can have up to a 100 characters. I'm
going to go back. I'm going to copy
my description. Scroll stuff in hook converting, copy, high-quality editing, an animation, effects included. Then there we go. So scroll stop and
Herc converting copy. Again, what I could do
if I want to do is I can make it look like a headline with the capital letters, but I wonder if that will
make it too hard to read. So I'm just going to
keep it like this. Scroll stopping, hook converting copy and high-quality
as an animation. B-roll as effects included. If I can get music. I can't get music in there. In fact, I'm just going to
change this up a tiny bit. I'm gonna put consultation copy. Copyright in an
editing, one hook. Body copy. Music and B roll included. Okay, cool. So now we've got the
three main things, consultation copyright
in United States. One hook, B-roll copy music and B-roll body copy music
and be wrong included. I've got on my gig on the delivery time,
I've put ten days. So we're going to put ten days video editing
and script writing. We're going to put that
in their revisions. I just put on to I
can put 180 seconds. So it's three minutes. So I'm gonna put a 180
seconds because it's 123 minutes is up
to three minutes. 180 seconds is the
maximum runtime. Number of length variations. There is no, I don't think you have to select
anything we'll see now. So number of length variations, like how many different
lengths are included? There isn't just 11 orientation. I'm just going put one for each. Product Symmetry,
background music included. And then we go over to
the price and it's 1200. So I'm gonna put 1175 actually. Let's have a look. 1200. Yeah, we'll just
keep it at 12 hundreds. Just a flat price. Now we've got extra services. So if I go down to my upsells, write any potential
upsides here. Additional orientation
and faster delivery are both default ones here. Let's just put additional
orientation when 75 for one extra fast delivery three days and also
gonna put 175 in there. Then I'm going to put add gig extra and three extra hooks. I wonder if I can add research. Yeah, I'm putting consultation
research copyright in an additive one hook copy. Yeah, we've got research
in there as well. I'm just trying to increase the perceived value in the description consultation
research copyright in. Cool. So now when we go down to three extra hooks
I've written here, I will write three. I will write and edit three extra hooks for
you to test with. Or I will write, edit, and render three extra
hooks for testing for an extra 475 and
an extra two days. There we go. So this is the
price in subscriptions. So you can offer
people subscriptions if you want to give them a
discount, saved three months. If they order three months
worth now one month, three months, they get 10%. But I'm just keeping
it simple one-off, three upsells than I'm
gonna save and continue. Briefly describe your gig. So I've got my gig
description down here. So I'll copy and paste it
in and you can read it. I'll also show you a
little bit about editing. The gigs are designing it. So first of all, here's
something else I did when I wrote it originally. I went to Format, No, sorry, tools, word count. And it shows you the
words and characters. These are the characters
on this entire page. But the gig description, I did that on its
own page first. And it came to, if we scroll down
1108 characters, so I know that this should fit. Here we go. So you can
see at the bottom it tells you how many
characters you've used. Now what we can
do, I've got the, got the description in here, so I'll read this
first if you're a coach consultant
or course creator. So first of all,
I'm going to put capitals for each
of the titles here. Coach, consultant,
or course creator. Chances are people
are searching for the solution you
offer on YouTube. What better way to reach your audience than pop
up on YouTube one, they are currently
searching and stop them in their tracks with the
skull scroll stopping VSL. My name is Ryan
and I'd be making video ads for nearly five years. And then I've got some
bullet points here which I could add the
bullet points on. I've made over 1000 videos. I've launched six courses
and I've managed, I've managed YouTube ads for course creators
for eight months, spending over $150
thousand on the platform. I've also taken every, nearly every YouTube ads
course on the planet. It's fair to say, I know a thing or two
about YouTube video, video sales letters.
Here's the process. So we want to break this up
and make it look excite. And so I'm gonna put coach, consultant or course
creator in bold. Because that way people coaches consultants and course creators
gonna see that quicker. I think this only formats, when you read it
on the computer, stop them in their tracks
with a scroll stop and BSL, I can make that bold. You can also highlight things. Then as this is more
of a title as well, my name is Ryan and
I've been creating. I'm actually going to go
bold and underline on this whole first sentence. Then I'm going to unhighlight that and scroll stopping VSL. We could also make that yellow. So if you see coach
consultant course grade scroll stopping and VSL, what we're doing is we're
highlighting the bits because most people actually
skim over stuff. And you can play
around with this. It is just what, what
you like rarely. Now we've shown I
understand who they are. What better way to stop them with a score of stopping VSL. My name is Ryan, I'd be
making ads for years. I've also taken nearly
every YouTube ads course on the planet. It's fair to say I
know a thing or two. Here's the process. I'm going to bold and
highlight here because I think this is
an important bet. This is where we're
sort of breaking up. First, I'll collect some
details and researcher offer. Do some research. I don't think that sounds as
good as researcher offer. Next I'll write the
first pass of your VSL. Then when you're happy, down to you to shoot
the VSL to the camera. Finally, I'll edit your VSL to a high level so you
can get it testing. You can get testing. I only work with a handful of clients at the time so I
can get the best results. Therefore, my gig closes
at three clients. Place your orders today
and let's get to work. Otherwise, drop me a
detailed message and I'll reply as soon as I can. Thanks Ryan. If you're
a coach consultant, of course, create a
chance our people are searching for the solution
you offer on YouTube. What better way to reach
your audience than pop up on YouTube when they are currently searching
and stop them in their tracks with the
score Southern VSL. My name is Ryan. I've been making videos
for nearly five years. Thousand videos, six
courses manage YouTube ads. Taken every course on
the planet fat to say, I know a thing about YouTube
video sales that as here's the process, sounds good. Place your orders. They now
somebody's gonna happen. It's not going to let me save because I've said
YouTube so many times. You can see here
YouTube too many times. So I've got to remove
YouTube a few times. So, which is a
little bit annoying. You can't say the same
word too many times. Okay, guys, so I had to fiddle around with
it a little bit to take out the word YouTube because I had the
word YouTube too many times. So all I did was I made
some little changes, change YouTube to YT. And basically now it's
letting me go through. There's also this
milestones feature. It doesn't look like my gigs
in an eligible category, which is quite frustrating
actually because I want to break this
up into milestones. So essentially
because I'm writing the copy and then
exits in the video, I might get to a point
where I write the copy, I deliver it to them, and then they take
a month or to edit the shoot the video
or they never shoot the video or
something changes. So if I break it up
into milestones, I get paid halfway. I get paid whatever I
set the milestone at. So say it's $1200. I get paid $600 for
the copy and then I get paid $600 for
the final edit. That means if they don't come
back for the second part, I still get paid. Although it's not letting
me put the milestones in the for some reason it must
not be an eligible category. So I'm actually going to go
and look into that myself, but I'm not going
to let that hold me back from lunch
in the gig today. So now we get down to
frequently asked questions. So I'm just going
to add FAQs here. My FAQs. Do you record the video? No. I will write the copy. You will record the
copy to the camera. I will edit your recording. Then we're going to add that. We're going to add another FAQ. I know they'll ask, will
you appear in the video? Will you do voice-over? I'm gonna say I
don't do any spokes, person or voice-over work, but I can help you
find and hire one. Then finally, do do voice over, so they're both covered
in that one FAQ. So here we go. Now I've
pasted my description in. Obviously you're
following along, so pasted the description
and go through your FAQs, put milestones if
you want to break up the payments Sony for
really large gigs, to be honest, I wouldn't,
I wouldn't do that. I wouldn't make it
too complicated. And that will save and continue. Now get all the information you need from bias. Get started. So we've got our requirements. So I've got my
requirements here, so I'm just going to
copy and paste them in. What is your offer? Going to add that. Who is your target audience? Obviously, this is gonna
be different for you, but I'm just pasting them in. You can see I've
got required here. Who is your target audience? What pains are they typically
m before they meet you? That one. What results
have you got for your existing clients? That one? Please leave a link
to the landing page we are sending people to. Do you have any existing ads? If so, please drop
links so we can review. And again, I understand you probably have
a ton more to say, so please leave and irrelevant
information in here. Okay, great. Okay guys, so now we're onto the final bit where
we upload our video. So I've made two
mistakes here and I don't want to pretend
that I don't make mistakes. I actually want to show you
the mistakes so you can see what I've learned so that you don't have to
make the same mistakes. So the first thing
is I'm making, I'm making a gig for a
video sales letter, right? So it would only make sense
for me to include a video showing my video sales
letter skills with my video. But as I started, I had to come up with an idea so I can work along
this course with you. I wasn't actually intended
on making a gig for myself, but I wanted to show
you step-by-step. So I've made a
thumbnail for now. However, if the niche is
video related, you 100%. Once you use a video, the idea here is you can get quite matter and you can use your skills to
show your skills. So I should pop up and talk a video sales letter
to the screen and add it over it to show
my video sales. That's a skills. However, I didn't not only that, I took the latest I took the latest Fiverr sizes
from a website and I went to add my thumbnail
and it's actually given me a different recommended
size, 1280 by 769. So the good thing is
if you've made this in Canva with Canva Pro, which I think is $10 a month. You can go Canva pro, resize and it will try to keep everything the same
but adjust the size. So let's go back and look. In 1280 by 769. Let's go 1280 by 769 here
and then copy and resize, and it will make
another version, but you can see the sizes
of changed a little bit. So what I'll do is
I'll just adjust the images so that they fit the new size
before I upload them. So you can see YouTube here. I can probably make that
a little bit bigger. Got a bit more room now, and probably the same
with the copy down here, but I don't want it too big. I like a bit of
space on the edges, but again, I'm not a designer. However, overtime, I have
learned some design skills. So when I started
doing all this stuff, when you start out really
you're going to start out. You have to pretty much
learn everything as a freelancer because you've got to learn to market your skills. Sometimes you haven't
gotten the money to hire a designer to begin. So you've got to learn
some basic design, but all those skills
compound over time and you develop into a better marketer and designer and everything. So there we go. I could just
tweak this a little bit. Just for the sake of this video, I won't mess around too long. On here it's snapping
so I can just use the up and down keys just
to adjust a little bit. I can hold Shift to select
all three of my little ticks. You can actually make them
all bigger at the same time. I think that looks good. There we go. And I'm just going to use that. So we'll go share, will
go download and you can literally just drag
your thumbnail in here. So let's go over to our gig. Drag the thumbnail in. And there we go, boom,
there we have it. I declare these
materials to create a moment self, my
team, blah-blah-blah. Youtube video sales letter. And that is it. Now we hit Save and Continue. Please upload a video.
And here we go. Disaster has struck. Absolutely have to
upload a video here. Because I've chosen a video gig. I've probably, what I'm gonna do is I'm gonna go
back and I'm going to leave a warning which you've
already watched by now. So I'm going to add that warning into the video gigs so you
don't have a disaster like me. I've got the thumbnail, but I have no choice but to
otherwise shoot a video. So for the sake of this course, I am going to go
and make a video. I'm gonna have to go
and make a video to upload it because I
can't come this far. I'm not complete this just when I was about to
launch this course. Now I need to make a video. See, we all learn
something along the way. So if you're making a video gig, you absolutely have
to use a video. It won't let me won't let me
go across without a video. So guys, I'll be back
when I have a video. Okay, guys, so I have found my gig video
for my other gig. It's not ideal, but it's gonna
save me shoot in a video. Which, and if I
shoot another video, it's going to store me
get in this course out. And I really want
to get this course out because I think it's great. I've downloaded my video here. You can see my video
is downloaded here. I won't play the video right now because I'm not sure
that you'll be able to hear it with the screen that I've got this
recording setup. But if you're
interested in seeing the video sales letter
than just let me know, but aren't gonna
do, I'm gonna drag and drop my video in here. And that is going to
upload as that's uploaded. And let me just explain
what's happens next. So as you can see, RCV promo video under review by our trust and
safety team, which is great. Then what we do is we
click Save and Continue. Almost there. Let's publish or gig and get some
buyers role in him. This is amazing
if you've reached this screen or you do
now is you hit Publish and you can see your
gig is open for business spread the word
to boost your sales. So here is something
that I have done repeatedly for years when
I get a client project. If I'm allowed, if the
client gives me permission, I take the project and I'll
post it on my social medias, and I'll write a little post to promote that project project. And it gets me more
buyers on Fiverr. Sometimes five or we'll
give you discounts for getting new people in and things like that they
save on the fee. So what I'm gonna do is I'm gonna take this fiber link now, and I'm going to copy this link. When we click done. You can see that, right, a write and edit, a convert it first in VSL video
sales letter for YouTube. So I can click Preview here
and boom, there it is. If you can't see the video yet because the Fiverr review
team is reviewing the video, but eventually the video will be playable so you'll be
able to play it there. What I would do now is
after creating the gig, I've used my social
media for years. I've optimize my social media. Here's a little tip for you. A public page, an actual
Facebook page won't get as much views
as a personal page. So over the years
I have completely turned my page into
a business profile. It's not a business profile, but I post and I networked and I actually have another
course on how to properly attract
and close clients on social media by re-posting
results and things like that. But you can pretty much, you can pretty much
see what I'm doing here by posting on my profile. So what I might do now is
if we go to a post here, and also I've got an
Instagram Ryan Collins video where I do the same. I'm going to post
this link and you can see the preview to the Fiverr
Gig is going to come up. So I'll just give
you a quick example of how you can post. Now bear in mind my post, my copy is gonna be
different to yours. I will write an
editor converting video sales letter for
YouTube ads for $1200. So what you can see now is
I'm going to write a post. Your poster is
gonna be different. But things you could do, you could ask family members, you could post a
link to your gig. You can ask family members, you can post, say this
was your first gig. You could say, Hey guys, I'm trying to get
into freelancing. I've been working on my
skills for six months. I really understand getting
results in marketing in my niche and I want
to help a few people. And to do so, if you can help me start my Fiverr
Gig and get it rolling, you can get in now at a
discounted price, etc. So you can write a
post and post that on all your public profile.
So that's my advice. Put it everywhere, put this gig everywhere to get
some traffic in, even if you get some friends
and family to help you out. What I would recommend
is obviously, you're not just saying can you go and buy something at $5, give me a five-star review, make sure you do the work
practice, the whole process. And at this point, I would now that you've
published this gig, before we move on to any
additional training or anything, set up your profiles, your social media
profiles, optimize them. And then go and post where you don't even have
to optimize them yet, but go and post gig. So I'm gonna say, I've made nearly a 1000 video ads
over the past few years, with Facebook being
temperamental. Recently, I've noticed influx in YouTube, ads been ordered. In fact, I've generated incredible results
for my clients, such as and then
I'll put at G7 fx, who is now a consistent client. I've actually trained
and editor to work with me who is now
installed in his business. If you're a coach, consultant or course creator, and you want to stop
your perfect client in their tracks with a scroll
stop in VSL for YouTube. Head on over to my new Fiverr
gig today to get started. Okay, so there we go. So now I've just written
a little post using the same frameworks that we
use when we wrote our gig. And now I'm just going
to hit Post here. And then I can take that post, I can copy and paste
that on LinkedIn, instagram, YouTube, Twitter. You can put it everywhere. So obviously it's down to you. It's up to you how
much you want to do. But I would highly
recommend that you take your results and you post everywhere until you find something that
works for you. So if you've made
it to this point, if you've hit published, and now you're looking at
your first Fiverr gig or maybe a five gig this
better than before. Congratulations. Spend the rest of the time, try and to get your
first clients in. And when you do get messages, you'll definitely want to know how you can
turn those messages into clients and I'll give you examples in the coming videos. So congratulations if you got to this point, seriously,
great work. Most people won't
get to this point. I'll see you in the next video.
16. Social Media Inbound Client Example: Hey guys, So I just
wanted to share with you the result I
got from posting that example post on my phi of my Fiverr Gig on
my public profile. In the course, obviously
I've been showing you how to create your gig pricing and
everything like that. But then how did you
get your first client? Well, obviously it's gonna
be a bit different to me because of how I've built
my social media network, which is what I teach in
the client blueprint, which is attached and document. But I posted and I wrote life my post using the copyright and skills
that we've learned. I've made nearly 1000 video
ads we've faced with being temperament or I've noticed
an influx in YouTube ads. In fact, blah, blah, blah,
talked about results. I posted my $1200
YouTube VSL gig, my brand new gig, and I got, I was
surprised actually, I got 36 likes, 12 comments. Somebody asking me, saying
they're gonna learn, they're gonna start putting
their business on YouTube. But straightaway, I got a message off a guy who
owns a huge company. Hey man would love to talk
about getting us VSL scripted, but it will be more
than three minutes. And I've already set here that this gig is one to
three minutes long. And he's saying it's gonna
be more than three minutes. And I've already said
here that it's $1200. So we already know this is gonna be 1502 thousand minimum. And because I know
the company is huge, I'm probably going to go in at three key or
something like that. But I just wanted to show
you an example of how, remember I started from
nothing I started, I was doing this very
same thing except changing the word into
suit my audience. So it would be like the translation for somebody just starting out would be like, I've been studying video
editing for six months. I'm learning how to make
videos that can convert. I've made these videos from myself and I've just
made my first gig. So please, if you're a family or a friend and you want to try
a video for your business, let me make you a video, get it at a discounted rate and be my first success story. You post that and you should get an inbound
message like this. And then how to close
the inbound message. We go over in the next train. And so I just wanted
to give you a proof so you can see exactly
how this works on social media as well as Fiverr and how you can get
your first five or clients.
17. Congratulations! What Next?: Hey guys, if you're
watching this video, I just want to say
congratulations, because that means you've
actually got through the course and you've
published your Fiverr Gig, which means you've
taken a huge action. You're gonna get results over most people because most
people don't take action, they don't finish courses
and they don't get results. So you might be
thinking at this point, well, what next,
what do I do now? I don't want you to sit there
staring at your Fiverr Gig, waiting for somebody to
happen because that is the wrong way to get business. So what I would
recommend first of all, is take these
principles that you've learned and then go and
apply it everywhere. Go to social media, go to your Facebook
like I did earlier. Write a post like we've
learned to write, demonstrate your
skills, demonstrate your value in your knowledge. Use the simple
messaging framework that I'm gonna show you in the next video so that you can close these
inbound leads. Or if you really want to learn to dominate social
media, cheeky plug here, I've got a course with a
discount linked in the document, the seven-step social
media client blueprint. And I showed you how to attract
clients on social media. Just wanted to get
that out of the way. But ultimately,
you don't want to be stuck staring at your gig. You can make new gigs. You can sign up to
other freelance sites, or you can take the skills we've learned and you go and
push yourself on Facebook, Instagram, Tiktok, Linkedin,
Behance, dribbble. If you put if you put
all your work out there until you get clients coming in from one place consistently, then you can go deeper on
the thing that's working. So my recommendation is
go shotgun approach, put your work everywhere and then when something
starts work in, narrow down and focus and go
all in on what's working. So just a general tip. Do more of what's working too, less of what isn't working. But don't stay still. Use this momentum to go
and push yourself on all platforms until
somebody asks you, Hey, I love your work. I wonder if you can help. If you don't have
any client share, I would spend 18. If your time trying
to get clients, you can learn on the job
in the creative fields. This is the formula I use. I spent 18% of my time
trying to get clients. And every video I make or
every client work I make, I try and make 1% better
thing within a 100 videos, that's 100% better, but also the compound skills,
increasing the, all the videos about
and I'm getting paid and I'm learning to get clients and I'm learning itself. These are things freelancers
just don't focus on. And it's why you're stuck in group saying how much
to charge for a logo. Why can't I get clients? Because you've got to really go and put yourself out there, demonstrate your value using
the copywriting techniques. If we've shown until
people message you, then you can close them using the messages
sequences I teach. Thus the process that I've used. Also if you're full app, remember if your full
to put the prices up, if they stopped buying, maybe the price goes too high. That's what I've done. I get four, I put the prices up because it's just
supply and demand. And also remember if you feel
uncomfortable, don't worry. Your value is what your project is worth
to the business owner. It's not your hourly rate. You need to stop thinking
about your hourly rate. And lastly, just
thinking about how happy you are at urine
new hourly rates. Also, there's extra
modules in this course for you to go and learn more about your
five-year journey. I want to make this course. I want people to come
in thinking this is just gonna be another
Fiverr course. And I want him to leave
saying this basketballs ever, this is like a marketing course. It's amazing. So I
want your feedback. So tell me, what do you
want to learn more about? What bits did you live,
what base did you hate? I really don't mind. I'm open to all the feedback. Just please remember
that ultimately I made this course as something to teach you things that
actually get results. I didn't want to go
through every set in it over because you can
just Google that stuff. And I want to spend the time wisely on giving you results. So if you have any good
questions of goods suggestions, please let me know. If you haven't already
joined the group, make sure you go
into the Google doc attached to this course. Joined the group, say hello, I'm in the Fiverr blueprint. There's about 1000
people in that group. It used to be a Fiverr. It used to be a
video editing group, but now it's small like
a freelance screw. And I love it because
I love teaching about freelancing just as much as
video editing and animation. Finish the modules in this
course during the group. Also, if you know anyone who
wants to start freelancing, we'll just send them the
link to this course. And you can make $10. They'll learn about marketing and also they get a month free. So you get $10 for
referring them. I think you might
ask double-check, but you get your referral link, you refer a friend, you get $10. They learn amazing stuff
and they get a month free. So if you know anybody
saying how do I get clients, I need to set up a five OR gate. Well, hopefully this course
is the one for that. And if it's not
remember to let me know and I'm gonna make it
the basketball service. So you basically get you
basically got free coaching. If you just drop the comments, but make sure they're
good questions. And this is content that everyone's going
to benefit from. So just remember, work smart, get results, report those
results to get more clients. If you're full, put
the prices up and go and smash your work everywhere until you
get inbound sales, be pushing your content, I'll create new content. And then when you get
those inbound sales, use the little cells
outline that I teach you. And when you get
your first sale, get over to my group
and say Ryan Joe Scott, my first inbound sale. You're a legend. Thank you very much. Congratulations so far account wait to hear about your results. See you in the next video.
18. Simple Inbound Sales System: All right guys, welcome back. We've got another juicy value packed little presentation
here for you. This is the summary of
sales things that I've learned over years and I've just made it super
simple for you. There's basically
three steps to it, so that you literally can't go wrong and you
can start closing clients when they
come in because there's so many people
are viewed your profile, then a percentage of
those will click, and then a percentage
of those are message. So you really want
to make the most out of those messages when they do message you wherever
you like sales or not, this isn't really sales. This is more consultant and
you'll see why in a minute. But ultimately you've
got to make the most of every
single message that comes through if you want
to get clients make money. So the objective is to forget sales and think
about consulting. So what we're really
doing is we're finding out the
problem like a doctor. We're gonna ask questions until we're sure we can
solve the problem. And then we can
comfortably say yes we can while the client is
spell out the problems. So first of all, you'll see and if you
can actually help, then you'll see and if they
are also a good fit for you, so you're not an employee, it's a business-to-business
transaction. You want to see if they're
a good fit for you. You're going to filter
out time waster this. You don't want to
give away your ideas. So we're gonna learn to do it in a way where we're not given away ideas and you want to charge based on the value you provide. Here's three steps. You welcome. This is specifically
for five, by the way. Otherwise, there would be
some rapport at the start, which I suppose you
can do in the welcome, but ultimately
they've already seen your gig and spoke
message do first. So you're going to welcome, you're going to consult
and you're going to close. When a client first messages, you simply say thank you for the question
and you confirmed some extra details kind of blend in the welcome into
the consulting phase. But ultimately in a book called How to Win Friends
and Influence People, the literal thank
you at the start. Thank you for the
question is going to give such a better impression? Example, Hey, thanks
for the message. Have you got any ads
running currently? Remember what I'm teaching you, this is not a script. You look at what
they've said and ask a question that you
genuinely need answered. So we'll get into well, what if I don't
have any questions, but ultimately they
sit in a scripts. This is just a
conversation you're understanding the
building blocks of a conversation with
one person who needs help and the other person
can provide the help, provide in that it makes
sense for both of them. In the unlikely event the
client provides everything. If the client has everything you need in the first message, 100% understand the product from the message and
you have 0 questions. You can confirm the project
back to them straightaway, straight to a close. However, this is very unlikely. If they did say Here's everything I need
his everything I've got. Can you do it? Hey, thanks. A detailed message. I can see a vision here. I can create a, I've said tiktok video, but ultimately what
you're doing is you're confirming that
you've read the message. I've had so many
times where I went to order something
off of freelancer. And they just say, yes, I'll design anything you want. And it's like wait a minute, did you read the brief, did that if they also you
want to match the effort that they put in which we'll get to in a minute, red flags. If they put a lot of
effort into the message, you put some effort into confirming OK. You want
this, this and this? Yes, I can do it. No problem since simply place
the order to get started unless the scope is
outside of the order. So say you've got to pay sick package but
they weren't more. You can say, Okay, XYZ, this is what you want, how is, and then you say the price. But I'll give you
some more examples. There we go. Or how is say, for example, hey Tyson message, you want these tiktok video
ads, No worries. How is 500 bucks? I'll send you a custom offer. Just some examples of the red, red flags really good
clone visited by a client. A good client message
would be like, Hey, I love your work, I've fashion brand and
needs some videos. Can you help? Hey, I have XYZ problem and you seem to be
the guy for it. Can you help? Or it's not my favorite
message, but they say, Have you made a video
in X or Y niche? What they're really doing
there is they're saying, I like your work,
but I'm not sure that you can do
it in this niche. The problem I have here is, if you say no, that
probably didn't assume. You mean you you can what
you could say to this, have you made a
video in Acts niche, you could say, I haven't, but my process works for
all videos in any niches. I've got systems
for every niche. Then a backline
would just say, hi, if you've got a high, I mostly put them in spam,
which I'll say later. Or I need a video or starting out asking
for a cheaper video. Hey, can you do a deal? I'll need lots of
videos later on. Two ways to approach this. Ignore it. Or you just say, how about let's do
one at full price. And if it works well
for both of us, then we can discount
future videos. You don't with by1
Godwin free and a sharp, you buy the first one, then you get the other one free or maybe not buy
one, get one free. You wouldn't buy one, get one
free on your surfaces here. But ultimately you buy more, you get a deal. So you could say here, are you going to buy
all the videos now? You can give a deal for
all the videos now, but you don't give a
discount on the first video, on the promise of later videos, because there's
no guarantee that they're even going to
buy another video. Any kind of request
to bargain upfront is spray brood a
lot of the time, especially if they're not
giving you a good offer. They're not saying,
Hey, can I get ten? Will you do me a
deal on ten videos? Awesome, you can do a
deal on ten videos. Just knock 10% of the price of ten videos or graphics zones
or whatever your niche. But if they say, Hey, can you do me a deal
on the first video, I'll have loads of
work if it's good, they basically asked him for a cheaper asking
for it to be good without even any guarantee that they'll give
you more videos. So that's a red flag. So I personally put
high masters and spam. So if I get a high, put it in span, you
can always say Hi, how can I help back? But you'll probably
get something like if they say hi
in the first one, the problem as you'll be
met with something like, I need a video and
it's like you're dig in blood out of a stone. Finding out what
they really need is a red flag from the start. If they're making, you work
to find out what they want, it's a red flag from the start. I personally stay away
from these interactions. You could be passing up a good opportunity
taken about one. So here's a really good
example of somebody opened in meat or
their first message, hey Ryan, you're the guy I need. I've been advertising mainly
on Google ads on Keynes got a campaign asap, I
need a video for this. My competitor has this. The message even went on. This was a good client. This is a real example
of a good message. Here is my reply. He actually adds a bit on, Hey Craig, thanks for this. Do you have assets or images
and videos to use the icon? Take a look at so I asked
her question because it shows I've read his message and I'm making sure I can help. That gives them more
confidence in me. It shows on not being lazy. I'm not copying and pasting. And if he answers my question,
the more he answers, the more he's invested in me and the more likely as to buy. I'm also not making the
mistake of saying yes, sir, I can do anything
you want now in 24 hours to the
highest standards. Thus, how most people think
Saleem works on Fiverr, even without
understanding the client. If I hire somebody
and they say they can help and I know they don't have all the information
to make the decision. I wouldn't hire them
because I don't trust that they've
even lessened. That being said, don't ask
questions for the sake of it. Just make sure you're
confident you can help and show you've listened and understand
the projects. So here's the reply again. Hi Craig, thanks for this. Do you have an assets
and the images of videos to use that I
can take a look at. Then you go through
a consultation, you'll go back and
forth with questions he might reply if you
need anything else, you basically ask questions
until you are comfortable, you can complete the job. And then before you
ask for the payment, you just reconfirm the the
job, what needs to be done. So ask them questions. You can say yes and agree
without giving away ideas. So you don't want
to be saying, Yeah, I think I can do this and I can do this and I can
use After Effects, and I can use Photoshop and will make you don't want to do that. That's not where you
want to be doing. You want to be asking
questions like a doctor before he
prescribes the medicine. And then you say, Yeah, I've
got just what you need. You want to talk about
the result and not the how the business owner doesn't
really care how you do it. They just want to
understand that you can do it and just ask questions
until you are comfortable, then you can move on
to closing the sale. So here's an example
of the close. Okay, Cool. 30 seconds should do it. We can work on the
copy together. I'll help you find and hire
a VOR asked for silver, usually a $100 or so, then I can use your
assets and add it over the video if
that sounds good. All the standard package. Otherwise, shoot me any cues. Really kind of casual, friendly but professional shows. I know what I'm on about. I'm reconfirming everything
we've talked about. That's my clothes. Simply confirm you understand, reiterate the agreement and then ask them to
place the order. Or if Santa Ana custom
offer say the price, then send the custom
offer and they'll either accept del object, not reply. Here's just another example. I actually missed an asset name kind of mirrored how much
she was invested in me. So she's not sending
big messages. I'm not sending messages. How long do you want
it to be, Jess? Two to three minutes. How
much do you challenge would be one K for two
to three minute video. She didn't reply. Objections. An objection is good. Sorry. An objection is when
they don't agree, but they asked something
else or say something else, there's a reason
they can't do it. So objections are good because
at least they've replied. No reply leaves you with
nothing to work with. An objection boils down primarily to one thing I
think I even wrote two. They don't think you can do the job or achieve the result. So I meant two things here. Or they don't think you fully
understand the project. So that's why they might say no. So here, how do you
create the video? I'm interested in
having one made this. I really don't like
this kind of thing. How do you create the video? That's the wrong
question to ask. That is, they don't trust that I really
know what I'm doing. So maybe they want to
see why I say CFI, say I use After
Effects or something. Do you have any more
examples you can show? So here's just a few ways you can overcome any objections. So provide more comfort or
an example and they'll say, Okay, or you follow it the
next day with ready to go. So have you gotten
more examples? Sure, here's my portfolio. Drop your best work,
and then move on. Don't sit around waiting
for clients ever. How will you make the video? Hey, I build videos and
Premier Pro or After Effects. Just leave it there. Don't oversell it. It's too expensive. And it's more expensive to spend money on a video that
doesn't convert, but not there's a line, you don't want to be arrogant, but it's true and
it makes people go. That's true. And it also shows that you're
thinking about conversions, which is sales clicks, etc. These are just some ideas. But ultimately what
you're trying to do is you provide comfort and
let them decide again. Here's an example
of conversation, hay rack and you can
help me a video. Thanks for the message.
Do you have any assets, JavaScript, can you share
a few more details? Sure. So we've got this folder. We want sales on Facebook, etc. Okay, it looks good. I think I can help or write a script design and
animate your video. I think this style is good. You could show a great
example, house 500 bucks. How will you do the video is
the objection is a process, but don't worry,
I'll check in with you every step of the way. Here's my portfolio. If you want more examples, let me know when
you're ready to go. I've overcome the objection, but I'm not hanging
around there. I'm moving on from the objection saying let me know when
you're ready to go. Like, they can't really keep asking questions when
you keep asking for the sale. And then they say, Okay, sounds good. Let's do it. Great. I'll send a
customer for now. That is confirmed. We can get started, boom, done. And in case you don't know in Fiverr in the message inbox, you can click create custom offer and you
can click the gig, but then you can put in a
price and you can make it longer or shorter or
bundled deal or anything. So just to recap, your goal is to ask
questions until you are comfortable that you can
take on the project. Then you close the deal. By asking questions
you don't give away your ideas or waste time and
you lead the interaction. And it means you
start on the right. It means you've confirmed
you can do the job. They trust you, they can
get on with their work and you're not on that
back for weigh in. I'm just just the frame
is set the right way. They trust you as
a professional. They don't, because when
they don't trust you, they're going to tell you what
to do more than not gonna, you're gonna deliver a video. They're not going to trust
that the videos right? So you want to lead the interaction properly and
this is the way to start it. So don't talk tack know
bible technical house. So yeah, what I'm
gonna do is I'm gonna go in after effects. I'm going to add
adjustment layers. And then I'm going to just don't talk about
the technical thing, just keep focused on the result. If the objection is how
you're gonna do it. Oh, I use Photoshop. I use a couple of
tools, Photoshop, ETC. Really casual. And let them let them either ask the
real question that they want or look at the objection and just answer
it with one or two lines. An objection just means they want more comfort that
you can do the job. That's pretty much it. But don't oversell yourself. Don't say I promise
or a guarantee or you'll get the best
customer service. Don't they don't care. Here's your action task. Close your first inbound sale. I would love to see comments Somewhere around this video
of this course saying, I actually close my first sale. Thank you Ryan. That would be great. That would make me
feel very happy. When a client masked you. Judge, you remember, welcome. Be nice to start. Hey, thanks for the message. Unless they just say
hi, then just say hi. Consultation. Ask them questions, make sure
yeah, I think I can help. I've got your diagnosis here
and then go for the close. They'll either accept the
offer and place the order. They'll ask another
question where you say where you overcome the
objection, and then you say, Let me know when
you're ready to go or place the road when
you're ready to go, overcome the
objection, Go back to sale or they won't reply. And I don't chase people
up who don't reply, my ego doesn't let me. But if you wanted to the
next day, you can say, Hey, ready to go on this, I've got some
free-space tomorrow. I can get this done. I hope you've enjoyed that
little crash course in sales. If you want to learn
more about sales, I recommend just getting on YouTube because there's
tons on YouTube. And that's pretty much
where I learned it or buy books, read books, watch on YouTube and
just trust the overtime and through experience
little bits here and there It's
all going to build up. And eventually you'll, you'll leak into all
areas of your life, your marketing, your
Facebook posts, Fiverr gigs, blah, blah, blah, even your conversations
and your confidence. I think sales is essential, just as I think copyright
in is essential and copyright in is persuading
with words on a page. Sales is persuading with
words out of your mouth. So I hope you've enjoyed this. Go get it and let me know
when you've got some sales.
19. Analysing Your Metrics: Hey guys, So I keep
getting asked, basically, how do I get more clicks
on my gigs or I've got no orders or what
should I look at? So I've thought
I've put together a quick tutorial on how
to look at your metrics. Again, I'm only giving you data that I've
learned over time. And I'm going to show you
some examples of what happens when you change your
gig and it gets better. So first of all, what we're going to learn
in this quick presentation, the three metrics you should
be looking at on Fiverr, what the metrics mean, and how you can improve
them to get more sales. So the first one we're going
to look at is impressions. So impressions or how many times your gig has appeared as
people are scrolling. So if they're scrolling through and your gig comes
up in the feed, then that's going to
count as an impression. Your impressions are
determined by SEO, such as the keywords
in your title. Are you targeting the
right people with enough search volume
so that they can find you the gig category
and subcategory. So earlier on in the course, we would have picked
a good category, Video Marketing and
things like that. And here's just a note. Positive engagement rewards, positive feedback from
the algorithmic rhythm. This is the same on social
media and same on everything. The better experience that
the buyers or viewers have, the more your stuff is
going to get shown. So convert more customers. So if you get more impressions and then you convert that
into more customers, then you get a good review. This kind of thing
is going to happen. And I'll show you all three
timelines side-by-side. At the end of this presentation, if you aren't getting many
impressions with your gigs, you want to revisit
your headline. Check that you've got keywords that people are
actually searching for. Check your gig category
and subcategory. Now we move on to clicks. So obviously cliques
or how many people, how many times people clicked on your gig after seeing it
when they were scrolling. And your clips are
determined by your headline. Is it compelling
that people want to collect your thumbnail? This is a lot like YouTube,
headline and thumbnail. Neil, are the two things that
make people click there. The only things really
in your control, but you also have
a price as well. So if you're getting lots of
impressions but no clicks, if your thumbnail
doesn't stand out, your title or headline
isn't effective or your price is too
low or too high. So if you've had thousands of
impressions but no clicks, then maybe it sure. Thumbnail, maybe it's just
not a very nice thumbnail. And you could improve that. Maybe you got to go on Canva get a thumbnail design or you hire someone to
fix your thumbnail. Also, Salah level comes
into it a little bit. If you're a new salad, probably going to be
a little bit harder, but it doesn't mean it won't
happen to get a click. And then also when you
work with clients, they show now your clients
where it says Mike, clients and it'll show
the logo of the clients, but you have to
get them approved, but you can put your
clients on your gig. So it's all social proof, ratings, reviews, your
headline, your thumbnail. It all makes one big package and that's what we're
working towards. But just because you
haven't got anything yet, doesn't mean that you can't
keep trying to improve. And finally, orders. So obviously orders or how many sales you got after
people collect your gig. And your sales are determined
by your portfolio, how good your work looks, your gig description, you really understanding
the customer, are you differentiating
yourself? Is there a reason
they should pick you over somebody else? Your price, obviously,
price is important. Like I said, the more you
can differentiate yourself, the less the price matters. But a budget is still a budget. So to be reasonable,
and of course, your sales skills are people mastering you but
then not buying? Well, you might just
be complicated. You might be asking too much. You might not be asking enough and just going
straight for the sale. These are all things that
you need to work on. So if you get in lots of clicks, but you have no orders, you want to revisit your
gig and ask yourself, is my offer clear? Is it clear what I offer? Like I said earlier,
good, better, great, things like that don't
actually mean anything. You want to make it really
clear what the deliverable is. My package is confusing. What I was just saying. Then. You may be people want something from package one but not
from package to a U, given different things
in different packages, the packages should be
you're either adding more but not more than the
minimum that's required. Like if you're gonna make a
thumbnail and then one gig, you're like Add Image As, and then one gig,
another gig you like add image and icon, things like that, just
don't make sense. Everybody wants image, icon
and text on the thumbnail, so make sure that your
packages aren't confusing. And if you can't work out three decent packages
that makes sense, then just use one package. And is my price too
high or too low? Well, again, I don't want to get you pricing
yourself too low. That's not the goal. The goal is to get paid
what you're worth. But there is a price that
point that could be too high. And I've just started
a new gig actually. And I've priced myself a
bit lower, not too low, but low enough that
people can just take a shot and see
what the work is like. So now I'm just
going to give you some quick way to look
at the maths basically. So to work out the
click through rate, you take your clicks, which is 23 here, and you divide that by
the impressions that, and then you times that by 100. So 23/1, 0.4 K or 1,400, then time times by 100 is 1.64%. Click-through rate. I don't think that's too bad. I aim for two to 3%
click-through rate. To work out the conversion
rate, your sales, you divide the orders
by the clicks, so 2/23 and then you
times that by 100. So that's 8.69. So I think actually
10% is pretty good. So two orders out 23
clicks is nearly 10%. And so really good
conversion rate. So it's all about testing. So you don't want to
keep changing your gig. You don't every day because
when you do that The, you're given the algorithm
new information and it's likely that it's
going to knock it down a little bit on the SEO. So when you do make a change, leave the gig for a few weeks, make a note beforehand
of the metrics and then look at what
improves or gets worse, but don't keep changing it. If you're going to
make a few changes, do them all at once and then test but make a note
of what you changed. And at the end of the day is all about it's all down to test and what works
and what doesn't. I didn't, I don't
have a magic formula. I just try so hard to get things go in and when they
go in, I leave them alone. And I might adjust the
price a little bit. And then if it slows down, might have to reduce
the price or whatever. But the main thing is
you get your first sale, you overdeliver, you make
it easy for the client. You deliver the value. And they will give you
a five-star review. And let me show you
what that does. So here's just a
gig, to be honest. I haven't been on Fiverr
properly for about a year. I've been working
on other things, but let's have a look there. So I brought this
gig back to life. So I think what I did here, so these are clicks,
but I actually posted this gig on social media. So I got a few gigs here, and then I got a sale. And when I got the
positive feedback, you can see I got it. The clicks, the impressions, and the orders go up here. So as you can see, Fiverr, since I've
got two orders, fiber is given my gig
way more impressions, like nearly 150
impressions a day. So if we look at this, the gig performance here, we've got clicks as well. So the clicks go up and as you
get more clicks to orders, five are obviously thinks, Wow, people are odor enough. This guy, Let's show
into more people. Then you get a five-star review. Let's show him to more people. So you really want to get these
going in an upward trend. And when you do, you want
to leave it and make smaller and smaller
incremental tests? So your action task is to go
and check out your metrics. Take a look at gig,
see if there's anything obvious you
can go and work on. And also, it really helps me out if you
guys leave a review. So if you're getting
value from this course, please go over to wherever
you leave a review and leave a review and
let me know what you think So we can help
more people out. Thanks very much. Any questions? Drop
them somewhere around this video.
Thanks a lot guys.
Ryan Collins, Video Ad Veteran
