Graphic Design Using ChatGPT: Packaging Design, Graphic Design For Branding, AI For Graphic Design | Engr. Hussein AttiƩ | Skillshare

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Graphic Design Using ChatGPT: Packaging Design, Graphic Design For Branding, AI For Graphic Design

teacher avatar Engr. Hussein AttiƩ, Entrepreneur I Engineer I Educator

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Introduction

      1:45

    • 2.

      Your Project

      0:29

    • 3.

      Setting Up ChatGPT For Powerful Designs

      4:26

    • 4.

      Generic Packaging Arrangement

      5:16

    • 5.

      First Packaging Design Option

      5:41

    • 6.

      Second Packaging Design Option

      3:03

    • 7.

      Third Packaging Design Option

      2:49

    • 8.

      Fourth Packaging Design Option

      3:55

    • 9.

      Fifth Packaging Design Option and The Comparison

      5:13

    • 10.

      Branding Aligned Packaging Design

      5:00

    • 11.

      Packaging Design Customization in Seconds

      9:45

    • 12.

      Die-line Details for Manufacturing

      4:39

    • 13.

      Next Level Pro Packaging Part-1

      4:27

    • 14.

      Next Level Pro Packaging Part-2

      2:23

    • 15.

      Next Level Pro Packaging Part-3

      6:02

    • 16.

      Graphic Design Edits and Modifications

      8:33

    • 17.

      Finalizing the Graphic Design, Product Placement and Packaging

      12:23

    • 18.

      Wrapping up

      0:18

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About This Class

In this class, you’ll learn how to incorporate ChatGPT into the world of graphic design to craft eye-catching, effective product packaging. Whether you’re new to packaging design or looking to enhance your skills with AI tools, this course will guide you through using ChatGPT to create packaging that stands out and elevates your brand.

What You Will Learn:

  • Leveraging ChatGPT for Design Ideas: Discover how to use ChatGPT to brainstorm innovative packaging concepts, from design styles to material suggestions, that align with your product’s identity.

  • Designing Packaging with AI: Learn how ChatGPT can assist in generating creative design prompts, color palettes, and structural ideas for your packaging.

  • Practical Packaging Creation: Gain hands-on experience in designing a packaging concept using AI-generated insights and graphic design tools, focusing on aesthetics, functionality, and brand messaging.

  • Refining Your Design: Use ChatGPT to fine-tune your designs by exploring feedback, generating alternative options, and refining every element of your packaging for maximum impact.

Who Is This class For:

  • Graphic designers looking to integrate AI tools into their packaging design process.

  • Entrepreneurs or small business owners aiming to design their own product packaging.

  • Creatives interested in learning how ChatGPT can enhance and speed up the design process for packaging and branding.

  • Anyone interested in combining the power of AI with graphic design to create visually compelling, market-ready packaging.

By the end of this class, you’ll have the knowledge and skills to design professional product packaging that tells a story, connects with customers, and stands out on the shelves, all with the help of ChatGPT.

Meet Your Teacher

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Engr. Hussein AttiƩ

Entrepreneur I Engineer I Educator

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Level: Beginner

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Transcripts

1. Introduction: What if I told you you can create this? This, even this using artificial intelligence. I'm talking about product packaging. As a creative professional, as an entrepreneur, as someone trying to package any product, whatever it is, you need to make sure that the packaging is quite presentable. It showcases the brand identity, and it reflects your own creative vision. However, the process is very demanding. It's cost intensive, effort intensive, not to mention the chances of failure are really high. We've seen this a lot where you buy packaging for a realize the packaging does not reflect the brand itself, or the graphics are out of line, and the list of errors is quite endless. Well, not anymore. In this current powerful class, I'm going to show you how to harness the power of artificial intelligence, specifically Chat GPT, to create beautiful professional packages and packaging for whatever product that you are dealing. We're talking about fashion accessories, appaels, whatever it is. I'm going to show you how to utilize artificial intelligence to create packages which stand out. And not just that. I'll show you how to create different variations, alter the buildup, alter the material of construction of the packages, the integration of the logos, even the reflections of sunlight on the logos. I'm going to show you how to modify these as well. And we're not done yet. I'll show you how to present those packages and your products within real life settings, whether we're talking about shelves, shops, certain displays, whatever it is that you have in mind, to present those packages, I'll teach you exactly how to do it in this current powerful class. 2. Your Project: Your project for the class revolves around creating the packaging for a certain product, whatever it is that you have in mind. Afterwards, you're going to be displaying the packaging for the product that you have created across various designs, various concepts, and showcasing them across various applications in our day to day lives. That way you have a clear idea how to showcase and present these products. Afterwards, you're going to be sharing your design concepts and the packaging for the product that you're working on with the rest of the community for feedback. 3. Setting Up ChatGPT For Powerful Designs: Now, the first thing that we need to do is we need to set up HATGPT and primate. If you're new to HATGPT, simply navigate to chtgpt.com or open AI. Whatever I'm going to be teaching you is going to be working perfectly fine as part of the free account or the paid account. All of these tactics I'm going to be sharing with you are applicable. So feel free to experiment with these as you go about utilizing HATGPT. So once you land on hat GPT, the first thing you're going to see is the prompt window. And what we need to do at this current stage is that we need to prime CHAT GPT and set up in a way to help us create the packaging for our products. And this is what we call from a prompt engineering point of view as prompt priming, in which we assign a certain role for hATGPT to apply the processes based on that role. So I'm going to say, act as a professional graphics designer, and I'm going to combine it with another wall. And a product packaging expert in order to help me create the packaging for my product. Now, this prompt will provoke Chat GPT to respond in a way which will confirm if it actually understood what you're trying to do or not. And based on my experience, the response would be some key insights related to the roles as well as we ask you about the product that you're trying to get the packaging done for. So click Enter. Now let's take a look at the feedback from HAGPT. Got it. I'll approach this as a professional, both graphic designer and product packaging expert. So we can create packaging which is visually appealing, functional, cost effective, and aligned with your brand positioning. This statement by itself confirms that CHADGPT understood the role, and to confirm it even further, take a look at the fonw statement. Before I present the packaging concepts, I'll need more detail so I can tailor the designs that truly fit your product and target audience. At this current stage, let's assume you're working within an organization or you are creative, trying to build your own product. You need to get the branding, the marketing, the design, the packaging into place. You should be having some sort of branding elements. Let's say, the color palettes, you do have a logo in place, which will help you get your product packaging finished in the best way possible. However, to keep things generic for all of the creatives and the entrepreneurs and the professionals, watching the current a course, going through the current class, we're going to keep things quite generic, where we're going to be having the general approach, which will be customized based on your own unique circumstances. So before I present the packaging concepts, I'll need some details to tailor the designs. At this current stage, you'll find that HAGPT will ask you about the product name. Description, what it is, what makes it unique product category, food, beverage, supplement, beauty, electronics, et cetera. This is very important because this will dictate the type of the packaging as I'm going to be teaching you. Key selling points, target audience, packaging requirements, type of packaging, box, pouch, jar, material preferences, paperboard, corrugated glass, aluminum, plastic. Take a look how powerful these options are. The dimensions if possible, the primary function, the brand style, the logo, the color palettes, and the style guide, if you have one, the tone of the design, the market positioning, and the list goes on. So all of these are details that you should be having, well, not fully, but to a certain extent, related to your own brand, your own product. You don't have to input every single one of them on the contrary, get as much details as possible. And the whole purpose of this is to confirm that at this current stage, we are good to go in terms of building our packaging for our product. 4. Generic Packaging Arrangement: Welcome back. So at this current stage, we have successfully set up Chat GPT in a way to help us with the packaging for our products. Take a look at the final end from the prompt we have previously generated. Do you want me to start by creating the packaging concepts proposal first? Or we should go through these questions, the previous ones. So I can tailor the design perfectly to your product. What I'm going to be following from this point onwards, I'm going to go with the general approach first because at a later stage, if you do have your own unique requirements, this will help you map them to your own unique case rather than using my own, for example, color palettes, my own logo, which will make it customized specifically to my own application. We needed to keep it quite generic in order to fit in your application. So what I'm going to do is right now, I'm going to have Chat GPT move in a direction, which is to create general packaging approaches such that we're going to leave the place for the logo as blank, and we're going to use, let's say, the bare minimum packaging style in order for you to get inspired in terms of how could this fit within your own brand or product? What we are going to do is we are going to create the packaging options for a product where the place of the logo will be marked as logo for future integration with my confirmed logo design, the packaging concepts and design will be generic in terms of colors such that when my color palette is ready, we are able to customize it on the spot. This prompt will allow you to have general packaging options for you to see which one fits based on your own unique requirements. Let's say you're selling an electronics product, or you run a coffee shop, or you have your own secret beverage or sauces that you're trying to promote whatever it is. We're going to keep it generic that way. Fits for all of the applications. Now let's click Entry. Take a look at this. Let's take a look at the response. So we will be creating generic unbranded packaging concepts with the logo placeholder marked as logo and keeping the colors in neutral and adaptable. So when we brand palette is ready, we can instantly apply it. For me, personally, I prefer this approach because think about it this way. We're using the packaging as a canvas. We are trying to add our unique product packaging to a canvas instead of having a ready made option. So let's take a look at the steps. Step number one, define the product and the packaging scope in which we're going to. If we have some colors, we can use them, shape, structure, style. The type of the product is liquid, powder, solid, capsule, packaging styles box, pouch, bottle jar, size, intended sales channel marketing position, the concept range, what are the different types we're going to go for the placeholder colors, the labeling of the logo space, the generic text placeholders for the product name. These are very, very powerful customization options. The deliverables, the three D mockups, the flat dial line views, notes on materials and finishes. These are very powerful over here. To outputs that we're going to be generating the packaging in realistic setting, a flat dialine views. We can hand them directly to the packaging manufacturer and the list goes on. Now, take a look at the final two prompts from CHAD GPT as a response. If you want, I can also prepare them so you can drag and drop your final logo and colors later. With that we designing from scratch, this is very powerful if you would like to have some variations in the design. If you're working in a company, for example, you're trying to submit a proposal to your line management. This is very powerful. Do you want me to start by suggesting the best three to five packaging structure options for your product first or should I jump straight to the mockup creation. So at this current stage, we have actually primed Chat GPT for the setup for the packaging, where we have confirmed that we're not going to be adding a certain logo or a certain color palette. However, we're going to be creating a series of packaging options where we have the ability and the flexibility to modify them based on our unique preferences. 5. First Packaging Design Option: And welcome back to a very powerful lesson that will definitely ignite your creative journey and will get you in so at this current stage, we have properly set up hat GPT to create the general buildup for our packaging. Now, before we start creating unique packages for unique products, I'm going to show you the different types of packaging. That way, you have a clear idea which one fits based on your own application and product that you have in mind, such that you're able to modify everything to fit your own unique circumstances. So I'm going to mention at this current stage, we are going to create the visual examples for the various packaging options such that we have a clear idea how to move forward with a certain design. Here we go. So this will prompt Chad GPT to actually provide for me various options to visualize for the packaging such that we're able to select the best fit based on our unique application. So take a look at the response. We'll create visual mockups for various packaging options so you can clearly see which direction feels right before committing to one design. This is very critical because as you build up through the prompt engineering practice, every single line of command and the chat that you're having with CHAD GPT is utilized to fine tune the output. So keep that in mind. So these will be generic with logo place holders, neutral colors, and simple text place holders. Here's the plan for the visual examples. Excellent. Packaging options to visualize will cover a mix of popular, versatile structures so we can compare the aesthetics, practicality, and market fit. That's a great output because let's assume you have no idea how your product fits from a visualization point of view, from a packaging point of view. How would you like to present it? You need some inspiration. This will help you develop that part before you dive into the creation of your own custom packaging. For example, stand up pouch, works for powders, dry foods, modern eco friendly options, excellent rigid paper box, electronics, glass jar with lid, plastic bottle with the label, cylindrical tube packaging. These are powerful packaging options and it's giving you where to use them. Now let's take a look at the design approach. It's going to utilize neutri colors, white, gray, and beige, easy to recolor later, logo press holders, text for the product, the benefits for the product, and the weight, multiple angled, front, angled and close up shots, excellent, realistic shadows and lighting so we can see them how they look like in real life. See how powerful this is. So now, if you want, I can create all five mockup side by side for comparison or present each option individually so we can review them one at a time. So at this current point, it's up to you. Would you like to have all of them side by side or review every single one of them by itself? I prefer that we go for this option individually because let's say you would like to download the design, you'd like to modify by itself, you have the ability to do so. So what I'm going to say is, let's proceed with each option individually here Now, Chat GPT will start generating one option at a time. It's not going to just simply go through all of them like one go. On the contrary. You have to just simply take a look out of the first option, then you type proceed, proceed, proceed in order to keep generating every single one of these options. So if you are new to graphics design, if you are new to branding, to marketing, to packaging design, product design, this will help you establish an important milestone where you're able to understand the various types of packaging options, whether you are creative, you're an entrepreneur, you work in an organization, whatever it is. That way, you're able to attach the actual label to the visual. Take a look at this. This is one of the mockups. Or examples for the packaging. And here you go. Take a look at this powerful output. Now, the first option, which is the standup pouch, this is the resealable. This is option number one. Take a look at the powerful output that we have over here. We're able to see the logo. That's one. We're able to see the product name. We're able to see the benefits, in case you'd like to add some benefits, the net weight of the product, if your product fits within this criteria. Now, this is a very powerful application why because I'm able to see if my product fits within such a packaging, such a packaging option. We're using a neutral colors, no branding integrated whatsoever, placeholder for the logo, placeholder for the product name, the benefits. That way, I'm able to get inspired. I'm going to be using this for my product or not. Now, let's transition to the second packaging option. 6. Second Packaging Design Option: Now we're going to be taking a look at the rigid paperboard box. We're proceeding one packaging visualization at a time. Let's proceed with this. Proceed with this. Design. Here we go. So simply, once you set up everything properly, like I've taught you so far, you'll have the ability to just simply type in proceed, and Chat GPT will understand that this is the next design that comes in the sequence of the designs. So we started off with the standup pouch. The second line is the actual rigid paperboard box. Let's take a look at how the rigid paperboard box looks like. Keeping in mind, if you have your own unique design in mind or your own unique product, feel free to jump to whatever option that you have that suits your own application. Let's say you do have skincare supplements or specialty food items. This where you go for glass jar with a lid, for example, as a go to option. And you can just simply get to that part directly. Now, as we're going to see, Chat GPT will still maintain the same design approach, neutral colors, having placeholders in order to confirm exactly which direction we're going to go forward with. And like I've mentioned, the more details you add at the previous stage, the definition of the product, the concept range, the more fine tuned the app will be. But you don't have to go qui extensive and make things complicated. You're able to achieve these professional outputs, professional packaging, which normally takes months of teamwork to sort out within a couple of minutes using the very powerful prompt structure that I'm teaching you right now, integrating graphic design, branding, marketing, and packaging design concepts in one complete bundle to help you Excel in the best way possible. So let's take a look at the output, which is in three D, by the way, quite realistic. This is the second option that we have created, which is the rigid paperboard box. Excellent. So we can see the placement for the logo, the product name, the benefits, the net weight. Often, you tend to see this within perfumes, right? So you have the ability to download this. You click on Download over here as well, and you have the option to actually download it, modify it, or present it. Let's say you work in an organization or you're creative within a department or you're building your own product line. You have the ability to download every single one of them. Then when you confirm your brand identity, you confirm the logos, you confirm the color palettes, you have a clear idea which packaging option is the best fit for your own unique application. Now, we're able to get this packaging option. Let's take a look at another packaging option. 7. Third Packaging Design Option: Welcome back. So now we're ready to proceed with another packaging option, which is the glass jar with lid. I'm going to say proceed with the design. Now Chat GPT will list for me or create for me the visual representation for the packaging. And as you have noticed so far, we're creating some sort of an integration between the labels. And where did they fit in terms of packaging point of view and the visual lineup. So if you're new to this completely, you're a complete beginner, you don't have to look here and there for how the packaging looks like. I'm teaching you how to do it with ease right over here, within the best tactical way using solid prompt engineering practices. Will allow you to come up with your own packaging, with your own designs for your own unique product. And it's important to confirm at this current stage, we are still using neutral colors. We don't have any logo in place, no product name, no details whatsoever, which makes the output very powerful because it's customizable. If you take a look at the previous options, for example, the first step, the shapes, the structure, the styles, the product type, and form, the size, all of these details were necessary to customize it specifically based on our unique circumstances. And now I'm going through the generic approach for you to build up that knowledge and to get inspired for your own unique product before we dive into creating something quite specific for a certain product that way you have a clear idea how everything is actually packaged together. So as the design unfolds, we're able to see it's a three D design, which is very powerful. We're able to have these three D visual mockups, which will help us visualize our product in the best way possible. And guess what we're not done yet. I'm going to show you how to get quite extensive with these applications such that whatever product that you have in mind, you're able to customize its packaging in the best way possible. So this is the glass jar, perfect design. Take a look at the lid. Take a look at the logo placement, the product name, and the benefits. This is next level. If you click on the image, you can see it's quite real. It's three D. It looks quite realistic, which helps us visualize our product placement. Now we're going to transition from the glass jar to the actual glass to the plastic bottle with the label. 8. Fourth Packaging Design Option: And welcome back. Now we are ready to proceed with the next option, which is the plastic bottle. If you have noticed so far, I'm simply typing proceed with the design since I have properly set up CHAD GPT from the get go. If you notice the conversation, the prompt structure is very systematic, engineered and a perfect way to actually deliver results in the easiest way possible. So it's simply a matter at this current stage, typing, proceed with the design, and you're able to just simply keep releasing these designs on the go, compared to having to go through the process quite randomly, which might make it quite complicated and you lose track. And Chat GPT might release results here and there, which make no sense. At the end of the day, it's a tool that you need to know how to use to fill up your own unique applications. So now we're going to have the plastic bottle with the label design generated. So we have the options for either jars for powders, for example, we got the paperboard packaging, if we do have perfume as a product, or if you're selling, let's say, whatever a supplement or a coffee, for example, you go for the resealable packaging. So you do have all of these various options which fit various types and fit various applications and various types of products solids, liquids, powders, detergents, beauty products, cosmetics, whatever it is. Whatever it is, we're able to actually create some packaging for it, mockup for it in order to visualize the output. Now, I'm expecting Chat GPT to have a slight variation compared to this one. Take a look at the sizing over here. The dimensions are smaller compared to the dimensions for the one over here. And this is very important because once we have set up everything quite perfectly, HAD GPT will create the packaging based on the best practices seen in the market. This is very important. You want your packaging to stand out. It will not just simply create a random package. It will create a package and a visualization. That actually reflects the real market best practices. Now, take a look at this output for the plastic bottle design. Sometimes it takes a couple seconds to release this depending on how many queries JAD GPT is having. You can just simply refresh the chat with HAT GPT in order to expedite the process as well. Now let's take a look at the finalized design. And like I've mentioned, Feel free to go through the previous steps to go through the tailoring of the designs to meet your own unique product directly. I'm walking you through these steps such that if you have no idea where to begin, what to do, what to start with, then you do have an idea how to proceed from A to Z. Now, take a look at this plastic bottle design. This is basically for shampoo, for detergents. This is very powerful. I have the ability to download this as well. We're still using the neutral colors as part of the packaging. Take a look at other options that we have so far. So we have covered the stand up pouch, the rigid paperboard box, glass jar with lid, plastic bottle with the label, cylindrical tube packaging, which is coming up next. 9. Fifth Packaging Design Option and The Comparison: Welcome back. Now we're going to proceed with the cylindrical tube packaging option. Now, these are the top five options that CHAD GPT has presented for basic packaging approach, neutral colors, placeholders. We're not adding any brand identity whatsoever. Now, at this current stage, since we have a clear idea, what are the packaging options that we have based on various products? Feel free to use your own color palette, get your logo if you have one, inject the product that you're using. For example, you have a beverage. You do have a certain supplement or a sauce or a shoe or product electronics, whatever it is, whatever it is. This is the stage where we start to fuse the general packaging options, the layout, since we have gone through the steps and prompt engineering sequence in the best way possible, now we are ready to add some sort of level of uniqueness. We're able to add the color palettes. We're able to add the logo. That way, we're able to customize the packaging in order to fit with our own design requirements. Now, what I'm going to be doing is I'm going to have the current design, which is a cylindrical tube packaging. Which is a very powerful, unique style of packaging before diving into the customization approach. And when I say customization, I'm going to fuse in some random color palettes and a random logo that I've created in order to in order to build up a unique packaging which aligns with a specific product. Now, you could have your own unique product. Let's say, you're selling shoes, you're selling accessories, whatever it is. Feel free to get your logo at this current stage and get your color palettes ready because it's a matter of dragging them and dropping them into the prompt window. In order for CHAD GPT to proceed further with the packaging customization. And I'm going to show you as a level, at a pro level, how to place your products in a way that reflects reality. So let's take a look at the last packaging option that we have over here, which is the tube. It's a very, very sophisticated design. I like this design quite a lot because it's modern compared to the previous ones, which helps you stand out. And if you notice, the cylindrical tube packaging works for luxury teas, candles, rolled items, premium foods, unique shelf presents. This is very powerful. It helps you market your product easily. It has map finish with foil options for future customization. So if you take a look at the final output, here we go. The logo, the product name, and the key benefits. So now we have all five packaging options, visuals ready. Do you want me to compile them side by side comparison sheet so you can easily choose your preferred direction? We can proceed with that. That way, we have a full on comprehensive comparison that you could download, that you could download. Then you can use it to confirm exactly which product packaging fits your application. Let me show you how. Proceed with the comparison Sheet in PDF format and create a table in the chat too. So this will provide me with two different options. Option number one, I can have a PDF format that I can just simply print, download, use it for your own um ideation process, creative journey for your own company, hierarchy reporting, for example, if you're working with a graphics design department, you need to have a meeting with your team to discuss this. This will help you get through the process, as well as a comparison sheet and table, which will allow you to add some sort of customization to this unique approach. So this is the comparison sheet. You can just simply click on it, and this will download the file, then you can open it, which will have exactly the same table over here. We got the packaging type, the description and then we have the option to add the pros and cons for each option. Now, you could find tune this as much as you'd like. You can even integrate small images within the table or have a completely different column added by simply mentioning add the pros and cons for each option. That way you have solid grounds for comparison before you decide how to move further with the product packaging that fits your own unique circumstances. 10. Branding Aligned Packaging Design: Welcome back. Now we're going to have the packaging quite customized to fit the logo and the brand identity where we're transitioning from the general packaging options to a more unique application. Now, like I mentioned, at this current stage, feel free to get your own logo, color palettes if you have, and simply inject them over here. Feel free to add them. Drag and drop the images directly into the chat window. For example, I do have a logo which is set up for the current example, which is the creation of coffee beans product line. So I'm going to mention at this current stage, at this stage, we are ready to proceed with my own product packaging, which is a premium coffee beans blend, which is called Roasted beans. Here we go. So now I'm changing the direction from generic to specific. I'm having CHAD GPT, customize the packaging for my current, let's say, brand, which is roasted beans, which is a premium coffee beans blend based on the current chat I'm having with CHAD GPT, I'm going to be sharing the logo, which includes the color palettes. I'm going to mention I will share the logo, which includes the color palettes to be used to create my own unique custom packaging. So this prompt structure, feel free to copy this prompt. It will help you customize your design from the get go. So what I'm going to be doing is I will prompt HAGPT to get ready to receive the logo. Here we go. Now I'm going to have HGPT ask for the logo. Here we go. Now we know your product is premium coffee beans blend called roasted beans, which could be quite different for your own application, and you'll be sharing the logo with color palette. We can take the generic packaging concepts and transform them into brands unique coffee packaging. That's very powerful. Now, Chat GPT will ask me for the logo brand colors. We can add the files, whatever file is, we'll extract the color palette, define the primary, secondary, and accent colors for the packaging. It will take a look at the coffee packaging structure for premium coffee beans, has selected the best option. The standup pouch with valve is the industry's favorite. But we can also adapt. We can go for the standup pouch, rigid box with inner pouch, cylindrical coffee tube. That's very, very powerful in terms of customization. And finally, for the third step and the fourth steps, we have the design adaptation where we place the logo. We customize the color palettes, add specific details, for example, the origin, the flavor notes, add premium printing effects, very powerful, and the deliverables would include three D realistic mockup flat dieline or ready for your packaging manufacturer. That's very, very powerful. Now we are ready to customize our design. Like I've mentioned, for hypothetical cases, we're going to go for the design concept for a premium line for coffee beans. So I'm going to share the logo file. Feel free to get whatever option that you have at this current stage. If you have a certain logo in mind, this is the stage where you drag it and drop it. So I've added the logo. Here we go. This is the logo, roasted beans. And the Chad GPT will analyze the logo, and it will start to customize the options. Take a look at the feedback from Chad GPT to confirm to confirm that it understood what needs to be done, and it has read the logo properly. Take a look at this. I've gotten your roasted beans logo from the logo. Your primary color palt appeals include deep coffee brown for the bean and the text, correct, warm amber flame orange, excellent, gradient shadow tones for depth, optional for print, but great for mockups. The backside. Excellent. Perfect. Here's what I suggest. Start with the standup pouch design, since it's the most common premium coffee packaging, integrate your logo and colors into the pouch mockup, add coffee specific placeholders. Once approved, adapt the design to rigid box and cylindrical tubes. Now, let's see how does this look like up next? 11. Packaging Design Customization in Seconds: Welcome back. Now, let's take our logo and start mapping the entire brand for the product line, like we have mentioned, we're going for the premium coffee beans. This is the logo. And now let's take a look at the first option. And this is the beauty of properly creating or crafting prompt structures. Now, it gets easier and easier. Now, take a look at the requirement from Chad GPT. You want me to proceed with your branded stand up pouch packaging mockup. Proceed with the Moka, here we go. Now, take a look at the design. You will be surprised that it fits naturally at this stage. We're able to take the product the actual raw packaging and map our logo, map our color palettes in a premium way which reflects realistic designs compared to just having something basic. So if you are a beginner at this current stage, within the class or you are an expert, you will definitely find something within the current class as a takeaway, which will help you take your application to a whole new level. Now, let's take a look at the mockup quite excited to see how the mockup would look like simply by adding a logo, which includes the color palettes. Feel free to inject whatever customization that you have in mind. Now we're having the packaging unfold for the first design option. Take a look at the backdrop. It looks professional already. This is very, very powerful. I'm quite impressed with the current design approach that we're having right now. Even the realistic representation for the coffee air outlet or valve, this is professional. Take a look at this. Quite impressive. Roasted beans, take a look at the selection of the packaging, the option for the background, the logo placement, the fonts used, medium roast, the origin, the flavor notes to be added, the net weight. See how powerful this is. This is a pro level going from the basic design, which look like this, right? To actually mapping it to the design requirements for the logo, for the color palettes, and this looks quite professional. And it has selected the go to option, like literally, when I buy my own coffee beans, this is the packaging that I use I find the zipper, we got the Air valve for quality, and this is the premium go to packaging option. Now, let's take a look at another option, proceed with the rigid box. Now at this current level, we are mapping our brand identity. We're mapping our color palettes, our logos to the custom packaging requirements such that we're able to select whatever option best fits our unique requirements and unique application. And like I've mentioned, feel free to add your own logo. This could be a logo for your own shoe line, for your own beverages, tools, a ts, whatever it is, your ecommerce, whatever it is. Feel free to add it at this current stage and then start building up your custom packaging. And we're not done yet, by the way. It's not just simply a matter of showing you at this current stage the packaging customization. I'm going to actually quite surprise you with what we're going to be seeing in terms of the finalized approach to demonstrate how our packaging will look like in reality, such that we're able to make important design decisions at an early stage. So now we're expecting the rigid box design before we confirm our selection. And frankly speaking, I would like to go with this current option as well as this current option. So I'm going to be selecting these two options for demonstration purposes, and I'm going to take you to a different level in terms of showcasing your packaging options. Now, let's take a look at the rigid box. Now, this looks quite unique. However, for a coffee brand, typically, we don't usually find the rigid box packaging, but Chad GPT has done a really good job reflecting the quality and the design for the premium coffee blend line that we have over here. This is a very powerful approach. Now I'm going to proceed with the design that we have, which is the rigid cylinder. Proceed cylindrical. Here we go. Got it by itself. Proceed with the cylindrical. Tube. Typically, these are the best options that you could go for for, let's say, my current brand, which is the coffee beans, either the soft packaging over here, the resealable, or the cylindrical coffee tube. Now, the cylindrical coffee tube is often used for premium products. You can use it for high end cosmetics, high end supplements, teas, herbs, coffee beans, coffee powder, for example. These are some ideas to help you get inspired. So we're going to take a look at the cylindrical tube option. We can go for this one or this one. These are my go to options. So after making the selection, we have a clear trajectory right now. What is the packaging option that we need to do? I'm going to actually provoke Chat GPT to suggest additional ideas I could use to help me take the practice to a different level. Now, we're going to have the cylindrical tube unfold, and I'm quite excited to see all of these designs, because, frankly, speaking, if I were to do them by myself, it would take me days, if not a couple weeks in order to really fine tune every single detail, not to mention, go through the entire rendering and the design phase to reflect the nature of the product in the best way possible. Now, obviously, this needs a bit of fine tuning to add some details, modifications. That's perfectly fine. I'm going to teach you exactly how to do so. But it's getting 90% of the job done for us. So we're going to have the cylindrical design released. And like I mentioned, I'm going to go for either the resellable a pouch or bag, and the cylindrical tube. Now, usually this takes a couple seconds at tops. But since you might be having a lot of queries in terms of the chat, it might take a minute or two, compared to the typical design process, oh, you're saving hours upon hours of trying to do this. Take a look at how the design is unfolding. This is very, very powerful, very, very impressive. And I'm able to see from the get go that we're going to have a really unique packaging for the current coffee brand that we are dealing with, which will be my confirmed choice, by the way. Like, I'm not going to go for this. And over here, this seems more professional, more unique, and it will stand out as a premium coffee beans lines. Take a look at the finishing of the product in terms of the detailing and the three D designs, which by default completes the theme. We got the logo, we got the color palettes. We're able to have the cylindrical packaging. It looks premium, by default, right? It looks premium, which is my preference in terms of coffee beans for the current line or project that we're working now, obviously, we can go for the comparison again, but I'm going to be selecting this option to move forward with. So I'm going to confirm this selection. So I'm going to just simply copy this, by the way, just copy this cylindrical tube. Here we go. I will proceed with the cylindrical tube option for the packaging. So congrats. So far, we're able to reach this point where we have the ability to create the custom packaging for our unique application. But like I mentioned, I'm going to actually push Chat GPT to take it to the next level. So here's what we can do next to finalize the production. Flat line design with the exact dimensions from your packaging supplier. This will include the actual layout that you present for manufacturers to produce and bulk the packaging, material and finish recommendations, product cost and notes. Now, we could go for the production ready dieline on the spot. I'm going to be showing you this up next. In addition to some important differentiations for the finishing, that way, you're able to even fine tune the design further such that you could add exactly what you're looking for from a design 12. Die-line Details for Manufacturing: Welcome back. So, we have confirmed the previous selection for the cylindrical packaging in line with our brand requirements. We're able to proceed with further customization options. I'm going to start off with the flat dieline design. Then I'm going to customize the finishing. So let's proceed with the flat dieline. Here we go. So now, this will give me some hypothetical dimensions. How would it look like? Let's say, I'm going to be presenting this for the manufacturers to design this for me, right? So it will present for me all of these options. Required specs for the dieline, the height, diameter, lead height, safety margins, print area, inner back details, extra design elements, all of these stuff. However, let's say, let's say you have no idea. Just simply go for the standard coffee tube size. It will help you save up the whole hassle. Proceed with the standard option. Chad GPT will refer to the market standard based and its database to confirm exactly what kind of dimensions are used to provide the dieline for manufacturing purposes. Take a look at this. We got the height, diameter, lid height, material, print specs, artwork. Excellent. Everything seems ready. Now, I'll prepare the technical flat dieline for your roasted beans, branding so you can hand it directly to the manufacturers. Take a look at this option as well. Do you want me to also include the gold couple four stamping, copper foil stamping, a suggestion in the dieline mockup, so the supplier knows where to apply it, that will make it look even more premium. I was about to select this, by the way. Going through this current option over here, the foil stamping. That's very powerful. I'm going to keep it as part of the finishing, but let's include this. Here we go. So now I'm going to have Chad GPT, create the dieline over here rather than a PDF because sometimes the PDF does not reflect all of the measurements exactly. That way, we're able to save ourselves the hassle from trying to go back and forth. So I'm going to copy this just to make sure that it gets it properly, create the technical flat dieline over here, then click on SND now, HAD GPT will not create a PDF because once you go through the process of creating a PDF with a lot of measurements like the ones over here, you might miss something. So I'm going to have CHAD GPT go about the process of developing this over here. It looks like my environment was reset, so the di ine just created was lost. If you want, I can quickly recreate the technical flat dieline packaging, again, right now, so you can download it. So I don't want to download it, okay? I don't want download. Instead, I want the design in the chat. Here we go. Because we have trained at this current stage, hat GPT to go about creating a PDF from the previous prompts that we have shared. Now I'm going to have hatGPT avoid creating a PDF because sometimes as I go about creating a PDF with such measurements, you might miss stuff in the actual PDF. So to avoid the whole hassle of recreating things here and there, we're able to just simply create them within the actual chat itself. So we want to create the technical flat dieline. Here we go. Schematic style drawing showing bleed line, safe zones, panels. Excellent. Perfect. So we're able to utilize this as part of the custom design packaging when we are trying to hand these notes, for example, for the manufacturers, they might be asking you for something like that. This will help you actually just get an idea. Like, this is the actual cylinder. This is the cut line in blue. This is the safe zone where you keep the text and the logo. This is the full red dashed outline extends beyond the bleed area. So this is next level in terms of the manufacturing process. But typically, you wouldn't be going into such details because once you go about handing these details over, it's sufficient for the manufacturer based on their own interactions with other customers to provide you exactly what they're looking for. However, we're not done yet. I'm going to be showing you right now how we could actually modify the finishing to make a pop up 13. Next Level Pro Packaging Part-1: Welcome back. Now we're going to be proceeding with the finishing options. Like we have mentioned, at this current point, we have selected the following cylindrical design. We've created the flat line or the die line basically for the manufacturing purposes. If needed, feel free to utilize this if you'd like. But like I've mentioned, it's good to know, but it's not mandatory. But we're interested in at this current level is the customization and the finishing. So I'm going to mention at this stage, I would like to explore various finishing options. So this will allow me to utilize my previous design and now customize it even further. Take a look at the output. Now we got lamination finishes, specialty printing effects, texture and material enhancements. Feel free to explore the briefing for every single one of those details. However, however, I'm not going to go through the exact description. I would like to see how they look. Now take a look at the suggestion from Chat GPT based on my brand. Since your logo uses deep coffee brown and warm orange flame, a premium finish could be matte laminate base, copper fold stamping, spot UV, Ibo logo, warm orange inner lid. So we have the finishing options, and then we have the suggestion for the finishing. So this is what we're looking for. I can generate mockups for the cylindrical tube in four to different finishing combinations so you can see how each would look like before deciding on the final one. So we've landed at the right place. Just simply type in, like I've mentioned, proceed with the options one at a time. That's it. No need to make things complex. Let's go ahead with the simplistic approach. So now we're going to go for the first option, the finishing option number one, which is the matte laminate copper fold stamping on the logo. That's very powerful. If you have no idea what that means, we can just simply see what that means, and then we're able to make up a decision, right? The look and feel, matte laminate, copper fold stamping, minimal extra decoration, keeps a premium and elegant. Now, as we go through the mockup, this will be the next level from the initial design. So we started off with the raw general packaging, then fused our logo and our branding and color palettes. Now we're adding further levels of customization in order to make sure that our product really stands out through the placement in the market or in the industry, whatever industry that you're at, and this applies to whatever product that you have in mind. Simply for demonstration purposes, we have used the coffee brand option. This applies to soaps, electronics, sauces, cosmetics, and the list goes on. So this is the first mockup that we have in front of us. Let's take a look at the finishing. As I can see, we have some matte finishing over here, has some sort of a leather feel to it, which is quite premium. And if you notice the background or the backdrop, it's more aligned now with the product. Take a look at the logo. This is quite impressive. Take a look at this. Here we go. The packaging, the print, the foil texture that you have on the actual packaging representing the logo, even the briefing chocolate and caramel as part of the aroma for the coffee beans. This is very powerful. Like, this is very impressive. Take a look at the difference between this and this this seems quite too generic, like off the shelf, this looks quite premium, right? Take a look at this customization that we have done so far. By applying smart integration techniques, we're able to take our product and make it quite unique. Now, let's take a look at the second finishing option. 14. Next Level Pro Packaging Part-2: Welcome back. Now, let's proceed with the second finishing option. Proceed with the next option. Here we go. So we have previously come up with the first option that we have, which is basically option number one, Matt eminate plus copper foil stamping on the logo. This is a very powerful design, and this is one of my favorites so far. Let's see if we're able to get a more impressive design. Something which is quite more impressive. Now, the second finishing option, we got the laminate with spot UV pattern. This is very powerful. It will add some dynamic effect to the actual logo. Copper logo for the cylindrical tube, the look and feel, laminate base, copper foil logo and text keeps the premium metallic shine on the flame and the brand name. This is very impressive. Spot UV pattern, it's like a UV effect, like it's actually shiny. Subtle, glossy coffee bean pattern wrapping around the tube, only visible underlight for a hidden premium effect. This is next level. Like, I really can't tell at this stage, which one is my favorite. Shall I go for this one, or shall I go for this one. But I think this beats the odds over here. Like, if we examine this even further, take a look at the covers, the finishing, the foil structure, the UV option for the beans, such that we're able to see this under the sunlight, the print, and the layout, this looks premium, it has this leathery premium feel. So this is very powerful. I'm able to see now that this is no longer the option to go for. This is the option to go for. It's more premium. I truly hope that you appreciate the transition from very basic, no design whatsoever to a generic design that fits our brand to full on customization, and we're able to select which one really fits our brand image. Now, let's proceed with option number three, and let's see if we're able to get a more impressive design as well. 15. Next Level Pro Packaging Part-3: Welcome back. Now, let's proceed with the third option. Proceed with the next option. So far, both of these designs that we have gotten, the first one and the second one, they are quite impressive. Luke literally, these are solid options. Now, if you take a look at the previous prom from Cha GPT, we had the various lamination finishes. Various printing effects, textures enhancements, inner and lid finishes, and the suggested combo, right? Now, the three options that we have went through so far, these are the standardized options suggested so far, but this does not conclude the list, by the way. We can just simply push for additional options where we can just simply say proceed with another option or create a unique option, or you could just simply change the color palettes. This is where you get quite into the detail where you are trying to make the product looks or the packaging, match the product requirements as much as possible. So if you take a look at the third option, and all of them, like I've mentioned, they get the job done. Like, I'm really content and happy with all of these designs. But if you'd like to take it one level further, feel free to tinker with that as well. Take a look at this incredible output. All of them, they are unique. This is option number one. Option number two, take a look at option number three. Like I've mentioned, I really, really, really think all of them, all of them, they are grey options. And I started off with having this as my favorite. But it turns out this became my favorite, and this one is gray as well. Take a look at this metallic lid. The logo display looks professional, looks glossy, looks premium, right? Has this metallic feel to it, which makes it stand out. So as we have seen so far, we have covered the first option, the second option, the third option. How about the fourth option? Let's take a look at this. With the next one. And you can just simply download these. You can click on Download, and you're able to add them to your own mood board. You're able to add them to your own design briefing. If you're having a discussion with your team members to confirm which design fits your application, this will help you have a clear path in front of you. Now, let's take a look at the fourth option, which is the craft paper texture, mat print, copper foil logo. So this will have a natural, eco friendly, artisanal feel. Matt finish keeps a soft, minimal glare, rustic premium look. Okay, so I can see where Chad GPT is going with this design. It's mainly related to sustainability. So for customers who are more into sustainability, eco friendly products, they're able to actually relate. Such a design. And it has actually changed the background completely to reflect such an arrangement. And this is very powerful. Like every single one of them is unique by itself. Every single one of them is represented in the best way possible. If you have noticed, take a look at the background, dark gray, light gray. Even lighter and gray. Now, take a look at this, beige and look at the packaging. Roasted beans, dark roast, bold and rich. Excellent. Excellent. This is very powerful. Now, all of these designs so far, these are professional. So we have went from basic no idea in terms of the preferred packaging to having a solid professional packaging that would take you months trying to figure this out. Now, let's proceed with the next option. Proceed with the next option. Now, we do have option number five, which is the full on metallic wrap print details for the final variation. So these are five different variations. Every single one of them is literally a completely different design from the previous one from the previous packaging. Now, you could customize this even further if you'd like. You're able to modify some of the requirements. Feel free to tinker with us if you'd like to add some sort of customization or any modification. You can just simply inject a prompt, asking Cha GPT to alter a certain parameter. But I'm going to show you how to actually do this at a professional level to get the best results. Now, let's take a look at the full metallic wrap details, the look and the feel. The entire tube has a metallic shen, copper gold tone for striking premium look, map printed details. And this is incredible. Excellent. This looks quite premium. It looks metallic. It looks functional. This is a very, very, very solid design. Now, we're able to create a side by side chart, including the images. Feel free to experiment with us or just simply the naming with a comparison for you to pinpoint exactly what is the packaging that best fits your own application. Let's explore these one, two, three, four and five. So we're able to generate professional grade packaging for a specific product, for a specific brand in the most professional, most effective way possible. And we are not done yet. I'm going to show you actually how to modify some of these elements at a more intricate level. 16. Graphic Design Edits and Modifications: Welcome back. Now I'm going to be showing you how to add some sort of customization to any of these designs that you have selected. Let's say, for example, I would like to customize the following design. What I would do is I would click on it. Then this will prompt me to the following window. Now, if you notice on the right hand side, we have a toggle option. We're able to go through all of the designs that we have covered so far. That's one thing to keep in mind. Take a look at the top part over here. We got a stylls. The stylls acts like a graphic design, pencil or pen. So what I'm going to be doing is I can select on this or take a look at the prompt window. Describe what would you want to add, remove or replace. So I'm going to show you two different options. First of all, by typing. So I want to change the color of the lid to matte black. That's one. So that's one option where you click on the image and then this will prompt you to the window that I've mentioned to actually add, replace or remove simply through the addition of a prompt, and you would notice that the image over here has a connection to the actual prompt. This is one way to modify some elements within the design. It's very helpful in terms of adding, removing, replacing key prominent elements which pop up. However, if I would like to design specific elements, like a specific element that I need to change, I do have a different tactic that I'm going to be teaching you in a bit to help you go ahead and modify the designs as much as possible and in any way that best fits your own application. So we have went through from these professional grade three D mockups and designs. And now at this stage, we are going through the process of further modifications to meet our own unique preferences because at the end of the day, hatGPT is a tool. And you could have your own unique preferences as a creative, as an entrepreneur, someone doing this as part of your project, your organization. You could add these details. Now, take a look at this modification. We've gotten this previous design. Now we're able to shift it to a completely different design, right? This is very powerful. So I was able to modify this on the spot. Let's say I would like to get modified or to change a specific element that I'm not able to conveniently type within the prompt windows. I would click on the image. No need to type in directly. Click on the stillus. This will give you this small knob to select certain key elements. So for example, I would like to change the background. So I'm going to highlight the background over here. Okay? Or this part only, let's say, change the selection to include reflection. Or include sunlight rays for a nice effect. Here we go. Let's say I would like to have some sort of lighting exposure over here as sunlit area. I'm not going to be able to type this as a prompt specifically because I need to mark a certain location, which is the one over here. So I'm going to follow this tactic where I'm going to have the selection, like I mentioned, I click on this, I open the tills. Then I mentioned change the selection to include sunlight rays for a nice effect, and you're able to spot this, by the way. In the process of generation where Cha GPT is actually modifying that specific element. This is very powerful. So you could add the modification through a prompt or you're able to just simply inject the stillus to mark the area, and then you combine it with the prompt in order to modify the specific location or specific element. Now, take a look as the image unfolds. You're able to spot the sunlight rays as part of, let's say, a dynamic effect. This is very impressive because even the lid itself, it's reflecting the sunlight. Now, compared to the previous one, we had no lighting effect. Simply neutral background. Now we're adding an effect over here where we have sunlight, and the sunlight actually reflects on the actual product compared to the previous design option that we had over here. See how powerful this is very very impressive, and we're not done yet. So I'm going to click on this again. How about let's say over here, I'm going to have a small espresso cup. Add a small espresso cup in the selected location. Here we go. So I have some sort of an effect, lighting effect on the design for the packaging. Now I'm going to add another layer of customization. Since it's a coffee brand, I'm going to include an espresso cup to be placed in exactly the specific location. And feel free to get creative with your own project, with your own design. You're able to get unlimited endless options and variations for any application, whether let's say you have your own soap brand, you got your own pastry shop, you got your own clothing line, it's up to you. All of these tactics that I'm teaching you right now, they work for creatives. They work for entrepreneurs. They work for companies, they work for professionals. So regardless of your walk of life, the skills that you're learning right now, they will help you level up your application in a way that normally would take you years to do so. So I'm quite excited to see the current finalized design over here where we're going to be adding a small espresso cup. However, like I mentioned, still, we're going to push it one level further. I'm not going to be just simply a going through the packaging only on the contrary, I would like to show you how the packaging would look like in real life, like through the actual product placement. So we have customized the following option, right, the following design. Now, we could select any of the designs that we would like. However, since I've already modified the following design, the roasted beans, I'm going to use this to carry on with the demonstration in terms of how to take our packaging for our product to new heights to a completely different level. Now let's take a look at the design as it unfolds. As you can see, I can see some shades over here that reflect a coffee cup somehow, which adds a certain vibe to our product, right? Now, once this finalizes, I'm going to be selecting one of the designs, and then I'm going to be showcasing the actual product. Take a look at this powerful output. Very, very impressive, right? It actually selected an espresso cup that matches the theme the branding, even the espresso inside fits perfectly with the sunlight and the background. This is professional, like next level. Even the light is reflecting properly on the espresso cup. I did not select a white espresso cup on the contrary. I selected something which matches the color palette. This is very, very powerful. Feel free to go through the customization, to tinker with it, to get creative and to get inspired. 17. Finalizing the Graphic Design, Product Placement and Packaging: Welcome back. So we have added the element of customization, and we are done with the packaging option. Yet, I would like to see how would my product look like in a typical setting, let's say, in a supermarket, in a cafe, whatever it is. So I'm going to select the current design just simply because we have modified this. That's merely it. So my finalized design is option number five over here. So I'm going to be selecting this, finish option number five. Here we go. So I'm going to be copying this. We are done with the packaging selection. And that was my finalized Design, which is, here we go, finishing option number five. Now, I would like various displays or various visual displays for how the product would look like on the shelf in a cafe or any suggested setting. So this prompt will actually have CHA GPT try to display some options for me to be able to visualize the packaging in a real life setting. Let's take a look at the feedback from CHA GPT. Here we go. So option number five has been selected. We have finalized this. As your final packaging design, we can now create multiple realistic placement mockup so you can visualize the roasted beans brand in real world settings. Here we go. So these are the suggested visual displays. Now we got option number one, retail shelf display, cafe counter placement, lifestyle scene, home brewing, gift set arrangement, close up marketing shot. And like we have done so far, let's proceed as easily as possible. With one by one. Simple as that. If you have followed what I've taught you so far, up to this current stage, your job gets easier and easier and easier, and your prompts gets shorter and shorter and shorter. Now, let's take a look at the visual display number one, which is going to be the retail shelf display, okay? So how would our design look like as part of the retail shelf display, and we're going to go through every single one of them, all of these for you to see how your product could fit within various contexts. So this is the first display that we have. These are the scene details. Multiple tins of frosted beans arranged neatly on a premium retail shelf. Excellent, warm, inviting store lighting to highlight the copper finish, slight depth of field to keep focus on your product, but show surrounding context, consistent design, excellent. So it's setting up the scene in details. Now we're adding some sort of videography, cinematography, sort of speak to our packaging design process or display process of the packaging in order to see how our design or our product or the packaging for our product, how would it look like in real life settings? Take a look at this. This is very, very impressive, right? Here we go, we got a shelf, and we got roasted beans. Looks quite premium, quite extraordinary. I'm really, really, really impressed with such a design, even the lighting effect actually just gives the packaging like a level of attention, which is very remarkable, and we're able to do so within a couple of minutes. Now, let's proceed with option two. Here we go. So we're going to take a look at the second display option, which is very powerful. Here we go. Cafe counter placement, and more natural placement for the product. So let's take a look at the scene details, Tina forsy beans placed prominently on a wooden cafe counter, background express machine, cups, and light cafe ambience, warm inviting lighting with shallow depth of field. Excellent. A few coffee beans scattered on the counter. Excellent. Like, these are some powerful details. As part of the scene, which will set up a really, really nice display for the product packaging. So if you recap from the previous lessons and lectures so far, we've started off from a simple idea to a basic packaging option, diffusing our logo, fusing our design, color palettes and building up to a final placement of the actual product of the actual packaging on the shelves. Normally, the process would take you months as part of teamwork, and we're able to do this by ourselves in a very strategic and a very powerful way. Now, let's take a look at the image as it unfolds. Here we go. So we're having a cafe ambience over here, which is very nice, which fits the theme of the product. Let's explore the packaging as well. How would the packaging look like? Excellent coffee counter, we got coffee beans. We got the espresso machine, the coffee machine, and this is the display. Excellent display. So we have the shelf. We got the coffee house or the cafe. Now let's proceed with the next one. Simply type in, proceed. Like I mentioned, it gets shorter and shorter. It gets more convenient to get these results because we have set up everything quite perfectly from the get go. Now, the third visual display is a lifestyle scene. Home brewing. So roasted beans, tin plates on a kitchen counter, French press or pour over coffee maker news, morning light coming through a nearby window, some coffee beans scattered, maybe a cup, mid pour for an action feel, warm, soft tones for relaxed home atmosphere. Now, let's create the scene details. This will showcase your product being used. Within day to day activities. This is very powerful. So I'm able to showcase my coffee brand within cafes, within shelves and supermarkets, within households who use coffee, for example, using my coffee brand. So this packaging, combined with the placement of the packaging and the product will help you confirm which packaging best resonates with your own brand, which packaging best reflects the core brand identity that you're having from A to Z without wasting months trying to figure this out. Now, as we can see over here, the scene unfolds. We got the coffee machine at the back. Here we go roasted beans. We got an espresso cup over here. That's very powerful. How about the next display, which is the gift set. I'm quite curious to see how my brand would actually fit as part of a gift set arrangement roasted for my brand, which is roasted beans. So the scene would include tin placed inside an elegant gift box, surrounded by coffee accessories, excellent, small scoop, white espresso cup, and a pouch of beans. Soft filler material, like show a craft paper for premium look, warm lighting to keep the premium and inviting feel. I like the design approach for as part of a gift set. If you are a coffee lover, for example, and you know someone who loves coffee, you can give them this coffee set, which is a great display, a great packaging option as well to pass on the product. And all of these tactics like I'm sharing with you, they apply to whatever product. That you're dealing with. Feel free to experiment with us based on your own unique requirements and circumstances. For example, if you are using these tactics for a gift set or snacks or sauces or cosmetics or tools, electronics, accessories, whatever it is, these tactics that I'm sharing with you right now, they apply, and they work perfectly. Feel free to tinker with them to see the end results based on your own unique circumstances. Now, as we're having the image unfold, I can see the gift set box. We're able to see the espresso cup. You're able to see my coffee brand, and you're able to see the small shreds over here and a small coffee beans bag for a premium look and a scoop for coffee beans. That's very powerful. So now we're able to see the product and the packaging within a gift set setting. How about from a marketing perspective? Let's go with a marketing shot. Is my packaging? Is my product designed well enough to be marketed easily? Let's see. Proceed. Now we're going to have a close up marketing shot with scattered coffee beans. That's going to be used as part of the marketing initiative for the product itself as a final step when you have confirmed the actual design for the packaging. Now, take a look at the scene details, roasted beans, tin as the main focus, coffee beans scattered naturally around the tin, dark moody background for premium, dramatic feel, spotlight soft spotlight to make the copper and matt black op, shallow depth of field for an artistic marketing look excellent. This is professional marketing footage. Now, the image over here, we could use it to actually showcase your product as part of marketing initiatives, if you're going to be creating some sort of ads, for example, or as part of a meeting that you're having within the department, if you're working in a corporate setting and within the design department, or you are creative within an agency, you're trying to reflect and showcase a mockup for the product. All of these tactics that I'm teaching you right now, they serve the purpose. Now, let's take a look at the shot for the marketing initiative. It looks quite professional. Take a look at the lighting effects, the background, the actual logo placement, and the setup of the actual product amongst the coffee beans. Very professional. So at this current stage, we have successfully created professional packaging for a product from the get go, where we have started completely from scratch, having no idea whatsoever how we are going to be building upon our product packaging requirements where we had basic designs, to actually moving on to integrating our brand identity, then getting to finalized modifications, then moving into customizations, then actual placements of the packaging and the product as a whole. So I truly hope at this current stage, you're able to get inspired in terms of applying these tactics to your own unique circumstances. 18. Wrapping up : Do, what do you think? Impressive, right? I truly hope that you found the class quite helpful. If it helped you take up your skills to a whole new level, at least 1% in the right direction, it's a job well done. I look forward to receiving your feedback on the current class and make sure that you follow my profile for the latest releases and updates, and I'll see you in the next class.