Google Bard AI and Microsoft Bing AI for content marketing, SEO and everyday life!

1. Google Bard introduction for Skillshare: Hello everyone, what's up high? You're going, this is a new course about Google bought it. It's Google as the latest developments in artificial intelligence with generative content. Now Google has a massive advantage in this space because it already has so many years of experience in sewage and knows exactly what people are looking for. And unlike Jesse Beatty at this time, Googlebot is connected to the internet so it can base his answers based on everything that's currently on the line. And massive advantage. However, there are also few setbacks and Googlebot is not as precise and doesn't understand you just as well or just UP D does. And in this course are going to show you exactly what all the benefits of Googlebot, but also some of the common pitfalls. So that doesn't happen to you and you can use Google body your advantage. I'm also going to show you how you can do prompt engineering in a different way. And Google bot, how you can optimize it for your own articles and how you can ensure that it's really life and accurate information. An excellent, I'm also going to take you to the competitor Microsoft AI because on Microsoft Edge browser, they also have a interactive AI machine that generates scolded for you doesn't do a little bit in a different way and it will show you exactly how and how I use it now, you can use it to. So if you would like to benefit from all these new developments by Google or Microsoft and uses software for free discourses for you. Now, I'm Victor David. I've overdone years of experience in content marketing and AC side of client side and also public speaker. Many people follow me for my advice, content and you can take all the benefits and all my knowledge of the testing I've done for you right in the school. So hope you sign up and get started straightaway. 2. Project for course Google Bard AI and Microsoft AI: Now as part of this course on but ai and Microsoft AI, I would like you to come up with a piece of content that you can upload to the project gallery here on Skillshare. I'll teach you exactly all the ways and how you can use prompt engineering and a few techniques to make artificial intelligence, which sounds a little bit generic. It is something that's fat person. I'm really suits you and you can use it for your personal blog, for your work, for LinkedIn, for Facebook, any platform you'd like, or if you're not on the internet, you could also do allow through a friend of the speech, you name it. There's so many ways in which you can list generated if artificial intelligence for your benefit, you exactly how you can do it. And it has also a worksheet that you can download. And once you have absorbed all this information, you can definitely do it. I'm showing the fraud if the end result here on Skillshare gallery. I hope you are as enthusiastic as I am and let's get started. 3. Your Google Bard account and the Main Features: Now once you sign up to bond, this is what you will see. It is the bond in the experiment form. And of course I hope that eventually it will come through a fully fledged mode. But for now it is just an experiment. Now what does it mean? And Google is just trying out to see how people react to it. And it comes with a word of warning. And I'm going to start off with that because Google is actually following what you are doing. Bombarded wants to learn what kind of prompt you gave it two, and wants to understand what people use it for. And that's understandable because Google wants to make it better. But you should also be aware that Google will launch it on their surface. That could be their AI that is analyzing your entries, but it could also be a human person that looks into it, what you searched for. So just be aware that that will happen. So one thing you probably shouldn't be aware of that it has like the bot activity here. Once you click on that, it'll show you all the prompts that you have given to Bart like yesterday, it does it a little bit of BOD and show me everything that I have already put into the software. Now. I don't mind because everything that I entered was just for testing, but just keep that in mind. If it is something personal or if it is data from your employer, just be very careful with that. The other thing that I would like to show you is that you can only have one chunk at a time. Whereas with THE beauty, you can have multiple chips and multiple conversations at one go. Here's only one. I need to reset it, which is a bit cumbersome, but there's a few ways that you can work with it. E.g. you can save a conversation externally. Now let's get started with a few ideas. I'm just to keep it very simple. Can you write a post about I mean, very generic. Let's see how it goes. And one other thing you will see jetty PT is typing it for you as bada boom goes in one way, which is a very different way of doing it, but it's quite fast as well. I need to say that it does it very well. So when we look here, there's one featured like to show you that you can say few or a draft. So instead of needing to do prompt engineering and we get to that in a moment, you can already see different ways on how you can use the outcome that gave you in different drafts. So this is one way, this is draft number two. Number three says basically submitting its homework to you in three different versions. Isn't that great? Now let's say like what the throat, but a few things here already. But I like it to be more focused on both plants in an office environment. And again, I'm just making this up as an example. Can you? And now it does it for me, it all in one go, spit it out this way, again, shop and change it anyway, I'd like. But another way that I could do is instead of having to retype it every time, what I can do here, like when it go edit text, I can change it here on the change of prompts so they don't need to start rewriting it every time. It is quite an advantage of a lot of platforms. So emphasize instead of a bullet ant environment. And can you make it? Thanks. There we go. Now it will start at, for me. Again, I love this little Turning thing. And there it goes again. Now it's more long form as before bed like dot points. Okay? And now it is more of a long form text. Now back to what I earlier said. You can go to bot activity and check what you have generated here. And if there's somebody that you don't lie, by the way, if you're typing something you felt a little bit silly about or you just don't want to the history. You can just go to Delete and delete everything that you have generated before. So e.g. now from the last hour, I will delete what I just wrote is an example here. Now it's not a function I would like to show you, and that is the Google IT function. Because unlike other platforms, this is made by Google and Google has of course, a lot of experience in search. So with the Google a button, it can show me all the other options that my question could relate to you. And if this first testing for me, whatever related topics are that I could be interested in. So e.g. benefit of having indoor plants in an office environment. Plants could for the home office while the benefits of having flowers in the office, etc. So if I click on one of those, it will do a regular Google search, just like you have when you go to normal Google search. And there it has it. Now, I wanted to show you this because you can go back and forth between what Google knows about both plants. But just as an example, by the way, for a blog post. But you can also double-check if it actually makes sense or to Google boss comes up with, because it's the final piece here in this lesson as I really want you to be aware of Google bought as an experiment mode, which means it is just trying out if it works, how people react to it, but also how good does so far is. And when I write about both plants, it's fairly easy for you to get it right, but if it goes about a little bit more complicated matters, it can't get it wrong. And in this course, I'll show you a few ways how it could go wrong and how you can protect yourself from it. But one of the features is that you can just Google it to ensure that what it spit out is actually correct. So here e.g. I. Can just check if it actually makes sense in check actual websites that have the same kind of information, then I'm pretty sure what he says is right now once again, but plants can't go wrong with that too badly. But if it's something more complicated, you definitely want to check. You got it. All right. Now another thing I'd like to show you is that you can give feedback to Google. Again, it's in testing mode. So if you're saying, Okay, this is great and then Google knows that it feels bad. You can tell Google and give them feedback if you're of course wants to do that. And you can even type to Google what went wrong. So if you'd like to help out in making this often even better, and you can just type it in whatever feedback you may have for Google and eat an AI machine or human person will look at it on Google's. And if it's nothing specific, but if it is just irrelevant or not factual correct. You can just press that button. Also, Google is warning you that could be potentially, and of course, accidentally offensive or unsafe. So keep that in mind as well. They should always double-check what the software generates for you. So this is a few caveats I wanted you to be aware of right from the start. I hope it doesn't sound too negative, but you need to be aware of it. And I'll show you a few of the other functions that you can really use any everyday life to use Google bot. 4. Bard AI and Google's guidelines on use of Artificial Intelligence: Now with artificial intelligence, you probably figured out that you can generate content very, very fast and heaps of it. And as you probably know, the more content you have usually that really helps to get high positions in search rankings. And if you post on social media and more people will notice your posts. So usually having more conduct is better than having less content. With AI. You can produce this really fast. So you probably think, okay, well that makes it really easy for me to get high up in the search rankings. Now that's only partially true because there's a catch like if the content is a bit of spam, if it is just made to game basically the search engine like Google or Bing. And then Google will find out and you actually get penalized for it instead of getting rewarded with high search rankings. So you need to be really sure what you're doing here and now you're getting it right so you're not get balanced, but instead of getting rewarded by Google and by being in other search engines. So I'm just going to have a look here at the Google blog and see what it says on AI. It tells me here appropriate use of AI is not against our guidelines. It means is that it's not used to generate content, primarily. Manipulate says rankings, which is against this band policies. So that already tells you that if you use AI as part of your content marketing strategy, that is okay. But if you're just using it to get very high into the search rankings by just over mentioning certain keywords or having pulse or look very similar to each other, it's going to not do well in Google. When you're creating content using AI, you need to keep one really key guideline in mind, and that is Google ranks your content based on E, a, D. Now, what does that stand for? That means expertise, experience, a third, liveness and trustworthiness. What does Google mean with that? Well, it basically means that what the policy that you put out there on the web is based on reliable information like the expertise that you have, true experience that you have. Like he could be an alternative fields you could have firsthand knowledge about or you could have interviewed a number of papers about it. Like showing that you have some experiences like you're talking about. It's assertiveness. So you have a sort of authority in the field. People respect you for your opinion, state it makes sense. And again, it doesn't need to be, you need to be some kind of full professor in the field, but you need to know a thing or two about your topics are that people believe It's about, of course, and trustworthiness that's kind of ties in with all the other ones that people can trust. Your column that goes to the last thing as Google wants is sending people to websites that is not providing the right column here people were looking for. So keep this one in mind, E a T. Now, if you look further into the blog, it gives you a good advice on content generation. It does say like consider the IE AAT. And it's basically saying, okay, if it is written in a birth Brussels away, then Ai is okay. Then you use it to generate content for your audience and fill them in on what additional things are used in a creative way down at work as well. But if you're just using it to gain the search ranking than now, I hope that is clear, very important one now, when we go to bond, That's actually a FAQ part of it where Google also expands on this and I definitely recommend you to keep this in mind. So just bought.google.com slash FAQ, where it talks more about AI. Now the audit part of really likely to pay a close i2 is Google AI Blog and the principles of ai does Google uses? So have a look at ai dot Google slash principles and here it's explaining exactly how to use AI for your flip side, for your content creation, for social media and so forth. It explains it all very nicely in detail. And in the remaining of this course, I'm going to show you how I use these principles for Colette creation, but keep these two blocks in mind and that way you'll always stay abreast of what's currently happening in AI and Google search rankings. 5. Content Creation with Google Bard AI: So now we get into the exciting part of content creation with Bot AI. And I'm going to show you how I would create a blog post about any topic. And just for the sake of it, I started the topic about both plants. It could be any audit topic that you have in mind or something you're passionate about. Now, one thing that's already learned is that if we don't want to have generic contents, I can ask you to write me a blog post about both plants and it will do so, but it's probably sounds a little bit generic. So to stand out more into your field and to show that you're an expert. And of course, you don't do it if you are an expert, but you want to separate all the topics that you want to write about from the content that it has. Because if you don't separate it, then Google will do it for you and envelope will probably become a little bit generic. So first one is select the topics I want to write about and then I'm going to generate the content. So I'm now going to go into a robot. And I'm gonna say, Can you maybe? And it is thinking for us, and it probably gives it to us NMR mode. There we go. Then blogposts topics for both plants I think are pretty good actually, how to care for both plants? Can Portland problems, how to propagate both now? And it's actually make sense. And it comes with many more blog posts to blow. That is pretty good. So now I'm going to look at other drafts to see if the other ones are probably better. Mean you can check, you could also ask it like come up with 20 or 50 or 100 or whatever you want. But you probably get at the first one to get the topics that you want. Now, one thing is body doesn't store the conversation. So what I'm gonna do is just copy this all here. This is actually quite handy. It just go to Copy, easy. Go to a Word file here, and then I'm going to base it in paste. There we go to end here all the topics just to make sure I keep what I generated. Now out of these, I'm just going to select the ones that I think are probably good topper. Let's just start with the first one. I mean, that that already sounds pretty good. So I'm just going to copy this one. Say it is writing a blog post on one of the diesel generators for me. Um, okay. It is pretty nice. It has a few different forms of contents. For now, I'm just going to have a look what the other drafts are saying. Let's say draft to similar style. I need to say like dot points a bit of paragraph texts, but that's okay for now. I like it What is writing here, but I wanted to bid bit more, longer form. So now let's do it again. Can I copy it? I'm going to go back to my Word document. I'm just going to save everything that it did for me just to ensure I have it. I've base it in here. I go back to Bart. And now I'm going to change the prompt here at the top. And because you can, instead of doing it again, you can just change it here, which is really handy. Good too. So instead of having a just tips and tricks and now rise in different way, in a way that I think is more useful for my readers. It does it but not entirely. It is not yet long form. And that is probably just because while it is still an experiment face, maybe by the time discourse lands in your inbox or your browser, it may have improved this, but sometimes you just need to be a little bit more specific and digest one of the flaws of artificial intelligence. It doesn't understand things just like a human being would. So I'm just going to ask a writable and indoor with five funded words. Let's see what it does in that way. And again, it is searching, it is thinking. And now it gets a little bit longer, not much longer. Okay, This is really good. It looks a little bit similar to what I already had. I can choose from other drafts. Now, I want to make it a little bit more specific again, just to show you how we can get more out of it. So instead of, I mean, this could be a good post. But I want to create a content in a way that I feel is really resonating with my audience. So when I look at these topics here, I'm just going to say, you know what, a controlled environment for both plants that could be a good Blockbuster about both plant enthusiasts. So I'm just going to say I'm picking one part out of the generated content and ask it to expand on that. Now, this is already helping me again is very much dot point. That is good, but I'm not going to ask it. Flowing text. It already is getting better. There's more flowing is a bit longer, which is good. I'm going to copy it out, but now I still need to work on it a little bit. So that's what I'm gonna do next. I'm going to copy this. I go to my file, my file here. There have the things that I already saved. And what I'm now going to do is just see, okay, what, what did this come up with? What is, what is interesting here? Maybe let's get rid of these stars. That's not a penalty by the way. If I want a more flowing text and they probably need to sharpen changes a little bit. Now, as Bart gets better and better, you probably don't need to do this anymore and you can direct it more on how you'd like to form it to be. But as just a limitation we have, I think this is already improving here in this way. Now there's one more thing, how I would like to change and I wanted to become a more personable because as we already learned, it needs to be paid based on expertise and authority of an estate you have. So I could post this on my website about both plants, but could also help is that, uh, probably start opening with some reasons why caring for your pot plant makes sense. So maybe I would want to start with when I had etcetera. So I'm now writing a personal story about how did the first time I had to put planted died very sad. And from there I learned I'm blending and mixing in some personal experience with AI generated content where the personal experience shows that afterthought stiffness that I know what I'm talking about. I mean, it's a true story. And then the rest of the text is AI generated, but it does make sense. It is based on real information. That is correct. And that way I can create a longer form content based on much less effort by hand, so to speak. But it's still authentic and it still comes from me. So I'm just going to work on this further and further until I have a version of every alike. And then I shorted, I can use that for my channels. Could be a blog post, could be various social media. 6. Next Steps on Content Creation with Google Bard AI: So what did it now is changing the text a bit additive fuel personal elements and went back to the AI machine to add a few more paragraphs, removed a few things, and that way it came up with a texture that I like. So now I'm gonna go back to, but I'm just going to say, Can you write, then? There are the thin articles for me. That is already pretty nice. So what I can do now is post my article that I have here on my blog, like the long form content. I'm going to ask it, but I probably want to send a bit of traffic to my block. So I'm just gonna go, can you write a Facebook post? And now it will write for me a Facebook post as well on indoor plants and already has the headline and the body and all of that. Now I'm not sure if I wanted this list. I can also say now, of course it actually is pretty nice. That's a good start. I can always do go for Google it to have some more inspiration if we wanted to do that. But I'm not going to do is change the prompts. And I don't want that list because it looks a bit funny on my Facebook. I'm just asking you to change that part of the post there or does it for me, you see, now the list is gone. So in this way you can keep on changing this prompt fields here in the top. You can always edit it so that you don't need to have like version of the version of the version. You can just add it directly here in bar, and it will keep on changing it until you have a version that you like. Now you can do the same technique now for LinkedIn, for medium.com, for any platform like irregularly ride on. And that way you have one topic, but you have many different versions of the content. And likely would like to social media post pointing to your website or your shop or wherever you'd like to traffic to send to you. That way you generate traffic to your site relatively easily, just as Googlebot, it's that easy. 7. Code and SEO with Google Bard: Now we're going to take it one step further and look into code. Now unfortunately, Googlebot can create a full list of code for any solution that you may look for. But what it can do is optimize your article furtive is placing H1, H2 tags like they would do an HTML. So I'm not going to edit this top bit here. And with the keywords in it. An HTML format needs to think about rather just asked, but if everything is right, it should do it the right way. Here it has an SEO optimized article with HTML format. You're probably wondering, why is that important? Why would I care? Well, the H1 and H2 tags tell Google how it should value this information like e.g. the H1 tags shows that it's a title or subtitle for H2, etc. Now you can copy paste this and place it into your WordPress blog or any other content management system that you may have. You can also look into further and add a few more keywords. If you feel that it's appropriate, of course you shouldn't overdo it, but you know where you can place them. Usually the ones in the H1, H2 tags are rank better than in the textbook. You don't want to overdo it. Now. It definitely helps. Thank you. Google that was amazing. I can just copy paste out. Now, the next thing I'm going to ask it, can you create a form? Okay, great. I'm conduct for for my website, it should be able to do this. Right. And it does. I tested out the steps involved. That's not what I wanted. Now. It just tells me how to do it. That's not what I want. Okay, So I'm just going to change to prompt the form. Can you create code for a contact form for my website? I need to be quite specific with Google bar to ensure it got it right. What I wanted it to do, and here is the code. So now it gives you the code for contact form. And then it also tells me, okay, Basic only formula customized. Want to add additional fields. The website, you can use HTML for you, or you can use a form builder plug-in. I can also ask it how to do it. So where? All my website, of course, maybe it needs to be more specific and see if Google bias and the standard. But I just asked, here, does it it does tell me, Okay, here's an example of PHP file you can use to process the form, submissions, Etc, basic example. Another example. You can go back and forth as many times as you want. It can also explain you more about PHP or about WordPress or whichever platform you use. However, I would still recommend you to use a plug-in or use a built in form. If that is available, you can use it with Googlebot or generate if AI. But usually if you create it through a plugin, then you already know it is sounded works and also the layout, like the works better with this theme that you already have. That is just my tibia. One more a bit of a funny thing is that I want to test it out. I asked you to write, make me a website and it said yes, but it actually couldn't do it. So just to show it to you for fun, can you create a full website for me? I asked that and let's see what it says. Yes, of course I can design greater Phillip Sofia Because any purpose, steps involved creating a website. The website for you, please contact me. I'd be happy to discuss your product and provide you with a quote. Now, this is where blood goes off because it is not a web development company. And the testing mode, before I created this course, I kept on pushing Google for it and asking it to create it for me. And eventually it's cooling anymore. Which is kinda funny but also kinda sad. So always be very realistic, visible. It can do. What I learned is Edvard has a bit of a people pleasing attitude, so to speak. It will also always try to say yes. And what probably happens is that it learned from the large data that it has access to, to ride these kind of responses like I will say yes, provided well, that's kind of things because that's what a normal company would do. But of course, Google can't actually do it, so you can keep on pushing it. But eventually it will say No, I can't do it. So I'll probably tell me, No, I can't do it. Sorry. There are limitations here. It would be happy to greater episode for you do an adjustment services to undeveloped with the learning. There we go, it won't work, but just for the sake of it, let's have a look. So it does give me the outline, but it can't actually create it for me. Now. I can keep pushing it just to make the shoe department, but you probably already clear data. It can't actually do it for me. Well, what you can do is ask a bar to help you with the outline for your website. So e.g. you could say that, can you what should I include? I made a few spelling mistakes here, but the good thing is that a software understands what I meant. So that's a good thing. Sure. Hey, if you're things to think about being creative website, my target audience, my purpose, your content, all those things. Now, I can copy paste it in a Word document again, start with this for a marketing plan. I could also actually ask it for that. And now you can do like for each of these things, you can ask Bart for more information so my target audience, Can you give me more information on this? Where are people that are interested in both plants, etc. So just play around with it a little bit like and it will create it for me. So it is a bit of a thought style. Let's put it that way. This is maybe not the kind that you want to put online, but it will help you with your idea. It will help you with some things that you want to consider when you're creating a new website, being greater than new business, you can just ask it all these kind of things and it will give you some things to think about, which is always very helpful when you start a new endeavor. Now, if this answer is already helping you, but you could also take upon suffered and always dig deeper, like asking more questions or just Google it and see what it says then. Pretty neat. 8. Keywords with Google Bard: Now we get into an exciting part of Google bought and debt is keywords, as you probably already know, if you use the right keywords, it's much easier for people to find you because the search engines find articles based on keywords and when, amongst a few other things. But it's always good to have the right keywords into your block. Now, if you're just going to spam your blog full with the word bop, bop, bop, bop, bop plant. It starts to look very spammy and as definitely not what you should do. What you can do is ask bought for a few keywords that are relevant to pot plants. And again, I'm just using powerplants as an example. You could have any other topic. So I'm just going to ask, can you find and he has some relevant keywords related to both plants. And yeah, I would say that actually does make sense. It also gives you like few extra information here on the bottom. And then it also gives you a bit of insight into how you can use these keywords for your blog. So in a way, BOD is giving you the keywords, but it's also giving you a bit of a tutorial on how to use these keywords when you want to rank better in Google, isn't that graded? Google gives you feedback in this way. Now I'm going to ask me with so I'm going to take it one step further. Aside from knowing what the keywords are, I'm not going to ask it how difficult is it to rank on these keywords? So it provides me information that Google already has in Google, AdSense and AdWords or ads, where it is showing me how hard it is to rank on them. It will be easier to rank high in Google on the words other plants. And it would be harder on cacti, that would be even harder on bonsai. There could be numerous reasons why that is the case. We go in-depth into a moment. He had explained to you why that is the case and why did the work. So it also gives you a few tips like if you're new and how does it work and all of that. So now I'm going to ask it just, just for the sake of it, just to test it, but also for learning purposes. I'm going to ask it. Why? Bother thinking to explain it to us? There are a few reasons why it is hard to work on. The word bonsai is probably search term that a lot of high-quality right-sided already rank for the word bulls-eye. And Google's algorithm is constantly changing. We, there's always the case. Adhered ex-slaves, you some tips on how to rank well on the word bonsai. Not bad. I mean, it's really good at, teaches you how to do this. Now I'm gonna do one more thing. I'm just going to say, okay, let's say easy is potted plants maybe start with an easy one to rank on that. I mean, it sounds like a bad avenue of just diving off a heel block. So why? Why is it easy to rank on the keyword potted plants? And that's thinking it's trying to explain it to me. Because plants have relatively low competition is means it's easy to rank in search results. There for reasons not as popular as many high-quality websites. If you want to rank, you can do all these things. That's already helping me a lot. Isn't it great for Google? I really like it. So to further fact check this, I'm just going to Google it as well, just to see what the Google algorithm actually says about it than maybe some other websites have some ideas and norms as well. I can double-check it on some keyword websites. There are few here my search rankings, e.g. you could also look into moss. You could lose in SEM rush at a few tools that you could use for that. But this has really given me very good insight. So now that I have this list of keywords here, I'm going to ask it, whereas it, just for the fun of it, can you write me? Copy down what the plans are going to ask for more keywords around both plans because that is where I would like to rank on me. So ten more keywords around potted plants. Now what I see here is most of this is a long form keywords, usually long form, long tail, I should say, long-tail. Keywords are easy to rank them because it's a combination of words. Whereas like if it's only the word planned, it's probably hard because they're more reps that are rank for them. And it also explains us how it can be used. It does help. Now I'm going to ask it, can you, with these keywords in it, isn't as great as Google rights SEO, optimize content. It is like ranking its own exam almost like it is telling me exactly what to do and then it does it for me, it does my homework. Isn't that great? So here's an SEO optimized article and pull plants as a key which you provided. Isn't that beautiful? I mean, this is only a start. A longer form is usually better than a shorter form. As already said, you'll want to check that it is authentic, that is provided through inflammation. Just posting lots of AI generated content on the Internet will not really help directly. You really need to check it, make sense. Probably want to expand on a few of these things, but it already gives you a very good headstart into the right direction to get your content and your blog post in the right level. And SEO optimize, Isn't that beautiful? This is so powerful, so get on it. Try it out for yourself, right, a few articles with this tool and see how it works for you, for your SEO efforts. 9. Microsoft AI introduction: We're going to look into Microsoft AI because Microsoft also took his own tune on this new generative AI developments. And it took a little bit of a different turn. And Google did where Google has its own platform, BOD, as I have shown you, that Microsoft has a built in AI machine within the browser. It already has so that you can do your online searches next to doing your AI generative content. And it does it in two different ways and I'll show you how it works. So here we have the Microsoft Edge browser, just a normal version. You can download this for free. But as a very interesting button here on the top it says, are discovered being bottom. And here we can basically check with the browser. Whereas normally, when you would search for something, you search for something and it will generate you a result and you may like it or not like it. But here you can say like, I would like to learn e.g. I. Like to about woodworking if I have an interesting about that. And now it starts to help me finding the right content that is available online. So it's looking for woodworking basics and a few techniques are various search prompts in one goal for me. And so instead of meet needs, it goes to all these websites is now chatting to me, back to me. What I wanted to learn, which is a very smart way of finding information on the internet. That is pretty good already. So he had to write it, explains to me how it works, but it also gives me the links where I can find more information. And if I click on that, evoke, explain further about It's about. So I can basically talk back and forth to the sulfur and it's really very, very helpful. Now I can basically check this. My browser board I could also do is compile. So it's an interesting one. Here. It will do the AI that also barred does and it also just GPT has. And I can ask it to write an article for me. And also in the different ways that I would like it to be, like in a casual way to gesticulate inflammation. Really funny way, professional. Let's say I want to write about woodworking for beginners. Gastro, no, I wanted to share six star, that's probably better. Paragraph now, I wonder blog post. Let's first start with a few ideas that's out of the field is medium is okay, generated graph for me. Let's see what it comes up with. What we love about this way of doing it is that it gives me all these options here on how I'd like it to be like older style stood ideas like it really guides me in how I want the content to be created. So here it gives me a preview. It says running for me on a few ideas that I could write about my woodworking, blog post or a website, or maybe a social media posts and woodworking. And by the way, I'm just making this up. You could have a completely different interests or you could use it for your professional endeavors and maybe something that you would like to ride for the company if you're in marketing or just like a personal project that you may have. So here it starts to write about a few things. That's pretty good. Now let's say, I like it, but let's say I didn't like it. I'm just going to click stop. And I'm going to change a few things. I'm just going to say, okay, one of the more casual and one of the one paragraph and unwanted short. And now it does that for me as well. Isn't it great? What it can do for me? This is a very good way to do conversational AI. Basically it is generating it from it, but also to give feedback to the software and then as well adjusted SII place. Now it has the same topics but in a more gentle way or shorter way I should say, which, which I like. It's done faster. Okay, I like this. So now I can just click the Copy button. And I could copy this into a Word document if I use a dare for both social media post, whichever way I'd like it to be. Isn't it wonderful? Now of course, I'm going to change a few things here and I'll show you a few more things that you could do with it. 10. Content Creation with Microsoft AI: Now the beauty of Microsoft's AI is as you can just keep on playing with it. And there's various prompts, tones, formats, length, until you got it right. And that is a good way to come up with an article. But what I'm now going to do is to try out a few thoughts started. So a few ways to help the software trick on my own fancy my own imagination on how I can go further with my blog writing and why I'm doing that. Well, if you always have like generative AI, it is okay, but it looks a bit generic, but the software can help you to come up with new ideas, with new lines of thoughts as new avenues to go down to your readers will appreciate. And you can probably add a few things on your own experiences or maybe your own humor and your own style to it. And it becomes more personal mobile than just generated content and Google appreciate it as well. So instead of just asking you to write only about woodworking, I'm just going to ask it. Can you ride a few than the memes on Friday? A few funny memes and woodworking. So I'm gonna go click funny in this instance, Of course, I just want some ideas. Just shortest. See what it, what it does. Now it gives me a few ideas and I'm not going to copy paste that and place it directly into my blog or on the social side, just want to get a few ideas as a few thoughts on us because we have all been done. Like if always had, we've all had this moment that you had to create a piece of content and you have no inspiration. So basically the machine can help you generate it inspiration for you. So here we have a few ideas. May finally finish your project and realize you forgot to send it and they have more clamps and claws side of the road and think it's all the possibilities. Okay, not bad. And they're very situational. I need to say that. That's what I also asked for me. So that's kinda makes sense. It does not bad. I probably would need now to source some imagery with it that could work well with this. So that's one way you could go down to create a few ideas on a target audience that you may have in mind. Now let's say instead of woodworking, I have a whole different audience. Let's say you a few ideas or maybe not more informational. And I wanted ideas as well, short, okay, so now I'm going to ask you to write a few ideas on block post for someone in HR. This making it up. But I think it could be useful to some professionals. And again, you can swap it for our profession, tract the benefits. So now we can generate the whole list of topics that we could possibly ride on. And then we could write the article with it using the generation button, then go back and forth. But what we could also do, I mean, I could of course do this, but I could also do is just change the tone and go into Funny and see if that generates me a different drafts to make it less generic. Because usually HR and funny, I've not really a thing she would think God able to go well to get it, but it would probably make something quite unique. Now, of course, I want it to be appropriate. I don't want to offend anyone. And AI can accidentally offend people. So always keep an eye out for that. But how to deal with a boss or micro-managed every day? I mean, that's probably a problem that many people would have in everyday life. So that is a very detailed problem that I could now ask the software to expand them. So I'm just going to copy this. Now. I'm going to go, can you write a okay. I want, I don't want It's funny. I want IT professional blog posts for it. I wanted medium, generate draft, and they are does it for me. So just start first with the ideas and all the things you to kind of stick with your fancy. Then you pick the one that you like, and then you just ask it to write it for you. So if you always keep these steps in mind, you always have something original that is not directly auto-generated, but I'm like comes up with new ideas that you otherwise probably would not have thought about. Okay, I'm reading this. This looks pretty good already. A few concerns. Yeah. It does make sense. It does make sense. Oh, it goes on. It's actually good tips right away. I need to say that. And it's quite long as well. Hello, thanks. By the way. Microsoft, you are doing yourself here. And I haven't even pressed the wrong button. I think of that. It's got to be displaced. Only thing you need to wait a little bit, but of course you couldn't have written it yourself that long, faster. So that is okay and we can have a cup of tea and reviewed if it isn't, right, okay, Now it's done. The only thing is it's quite long to read in a very small window. I think it's quite a good piece of text already. You may want to chop and change a few things, like it's quite long form so I can now copy this, place it into a Word document as I've shown you earlier. Then maybe I want to say like add a few top tips, so I copied that, saved it. Now another block button, maybe the top this can you write on to deal with the boss or marks everything? I want it to be professional and want to just ideas. I wanted short. So what I'm now doing is like I copied the text, had already generated, I place it in a Word document. Now it is generating the top dip stuff like at the end of the article, a few punchy lines to give it a bit more flavor. You don't have like this wall of text, but it's been a few short takeaway is if people could really use, I think that already makes him up burstable. So now I'm going to go through this. I think this looks pretty good already. I'm happy with that. If there was anything that you feel is not right, you can remove it. If you have a personal anecdote that you would like to blend in, please do so, make it more personal, like it comes from experience. Definitely builds into your assertiveness and your experience that Google EPEAT will appreciate for optimization and search rankings. I can add a few more things like add another paragraph may be punchy ending. I can maybe ask it for some headlines or titles and I'll copy that as one article I placed into my blog post and I can post that. Isn't that beautiful. Now to go along with that, I can even add one more paragraph for Facebook or for LinkedIn to generate some traffic to my blog post. And I'm done. It is that easy? How beautiful is AI to help you in your everyday work life? 11. Bard and Microsoft AI course wrap up: Thank you so much for joining me in this class on Google bought and Microsoft AI. I hope you found it useful and can use it for your own projects on generating content that is relevant to your niece or your industry or your special interests that you may have. You can use it for blocks, for social media, for work assignments and so forth. And as the British say, the proof of the putting is the eating. So hop on either of these platforms and try that for yourself and how it can help you. I've also given you a few caveats what it can and cannot do a mean. It is definitely limited to a certain extent. It can always get the question right, get it done, get the answer right. It's can't always be up-to-date on the latest developments and you probably need to chop it into a few easy steps for the software to understand, but you're really wants. So that is something for you to try out and test if you can make it work and do a beautiful article. But I'm sure with all the tips and techniques that I've shown you today, it will definitely work for you. Now, one more thing to keep in mind, that is all the information that you put into these platforms. It will be reviewed by Google or Microsoft and they could store it. So do not enter anything that is personable order this company like a secret information because you don't know where it will be stored. Of course, the neighbors next door, and I've got to find out about it, but it could be somewhere in a database. Now, I hope you loved it next to that, lots of other videos on similar topics that also have a separate course on jet GPT, if you're interested for content marketing where you go really deep into how you can use jet CPT, which is probably more advanced in some parts than others. I mean, each of these platforms have their own strengths. So it'd be lovely to see you there. But if this is all that you needed to know about AI, I'm very glad that you're part of this course. Thank you so, so much for taking on this journey with me. I loved being here, teaching this to you and help you really took away what you were looking for. Thank you so much.