Transcripts
1. Introduction: [MUSIC] In this class we're
going to design packaging for our very own luxury candle step-by-step with me guiding you
through the process. We'll take this from
the very beginning in the planning stage and
finding inspiration to modeling and conceptualizing your ideas in 3D and finally, imposing artwork
on the guideline so that you're ready to print. The goal here is not
only to provide you with a very impressive sample for your portfolio which
this class will, but also to teach
you plenty along the way about the
process and workflow. If you're perhaps a
graphic designer and you haven't delved into
packaging design yet, you're looking to
expand your skill set, this is a great place to
start and I can highly recommend branching off
into packaging design. Hey, my name is
Jason Miller and I'm a freelance graphic
designer based in London. Although I'm London based
I've had the privilege of working for clients
all across the globe, specialize in brand identity design and I've been doing this successfully as a freelancer
for over 12 years now. All you need to
follow this class are Adobe Illustrator or similar software and you definitely need
Adobe Dimension CC. As we come to the 3D
mark-up stage we're going to dive straight into
using Adobe Dimension and I'll guide you through
just what's needed to get this sample created
and adjust your lighting, your layouts, and so on. If you'd like to take a more detailed look
at using dimension and feel free to check out my other class which dives
into a bit more detail. Now, you'll be given a
few options if you want, you can design your own
logo and label from scratch that we'll be able
to use on our candle, or you're very welcome to
use a template I provided as a starting point and customize that as
much as you like. The real focus of this
class is going to be providing you with
something that looks impressive in your portfolio. Having fun learning
something new along the way. I'm ready for this. When you're ready,
let's get started.
2. Class Project: [MUSIC] Our class project, rather than just watch me create packaging for a luxury candle, you will learn so much more if you're able
to follow along step-by-step and create
your own unique version. If you're short on time, I'm providing some templates
in the class resources, which you'll be able to
use as a starting point. These fonts are live so
you can customize them, pick your own brand name, and make some other adjustments to ensure this looks unique. There'll also be other
elements you can tweak, such as the materials,
the colors, the fonts to make sure your piece really reflects
your taste and your style. That's it. Please feel free to create your own unique label, logo, anything you're able
to bring to the table. If you have the time
and you'd like to create a stronger
logo as you can, but you're not sure how, feel free to pause
this class and check out one of my other
classes that takes you through specific logo design
processes in more detail and then you can rejoin
this class when you've created a logo that
you're happy to use. Either way, I'm sure you're
really going to enjoy working through and learning
this packaging process. Let's get started in
the first lesson.
3. Planning Finding Inspiration: As always, it's so important to appreciate
the difference between finding inspiration
and simply copying something. The latter, we never ever want to do as
designers because it undermines the whole
point of someone hiring us to create
something unique for them. Now, the exception to that is this course where you're free to copy me as much as you'd like in order to learn along the way. Our goal here is to scope
out what others have done, see which approaches may
have worked for them, and come up with
ideas that we can put our own spin and our
own customization on. There's an expression, one good idea leads to another, and that's so true. Let's try to find
some good ideas. How can we do this in a
productive, constructive way? Well, here are some
elements you can try to analyze as you look
through examples. Why does this work so well? Which elements do
you like about it? Are there techniques you
could use in a different way? I'm sure I don't have to teach you where to
find inspiration. You can find inspiration
all around us. If you don't want to leave
even your home or your office, you can of course just make a Google search and that's what we're going
to have a look through. You could use Pinterest, you could use Behance. You'll find great examples
any of those places. Of course, if you're happy to
go on a little field trip, actually go to a store and look, particularly at boutique, beauty or luxury stores, have a look at what they actually choose to
stock in that shop, and that can be really
insightful as to what sells, what are the trends. That can be a really good way of finding inspiration for
examples that work. Sometimes what will
pull up when we do a search on social
media or Google, it can just be what's ranked
well with SEO, or keywords. Use the method you prefer, but I'm going to have a
little look through here. We're going to just
grab and single out anything that
catches our eye. This is quite interesting. They've actually done a wrap. This would be a label
I'm guessing that's wrapped around this votive, and they've used
an animal print. That's a lot louder, the kind of thing I
would often design, but that's interesting to see. This is something that
looks very rich from the use of a champagne gold. It's got a little
wax stamp on it. That's quite a unique touch. Probably a little bit beyond
the scope of this class, but it's always something
you could consider. This one's super minimalist. Remember, we're
trying to analyze when we find something we like, what is it about it we like? On this one, I think
it's for simplicity, simple texts, the left
alignment is quite cool. Because there are
so few elements, as if it's whispering
to you and we have the DNG candle with the animal print is really
screaming, look at me. Both work. It's good
practice to look through a mixed range
of examples like this, and just see what
catches your eye, and try to analyze why
it's caught your eye. I do quite like this as well. This is really nice. This is coming up big enough, so I'm sharing quite
a large screen. If you're viewing
this on an iPad, apologies if you're struggling to see some of the detail, but we're basically looking for examples and we want ideas, techniques, and elements
that we might imitate. This one, I think having a label stuck onto the glass
votive works really well, and they're giving
that label a border. That's quite a nice touch, and everything is
center aligned, just nice, and clean, and neat. That's quite a nice idea here. Logo type is sideways, the other text is upright. It's quite interesting. A label that's at a
different orientation, that's really eye catching. Maybe it was something
you'd love or hate, but that's quite interesting. They've got almost as if
someone's deliberately smeared a paintbrush and
it stretches from the top all the way
down to the front face. That's quite interesting. Maybe in principle, if you have artwork
elements you're using, can you carry them,
not just on one face, but if you are printing
on more than one side, can you use that
to your advantage? Could you carry something across to make it
feel more dynamic? That's quite a nice touch. I find myself attracted
to just the simple type, especially where
it's golden black. For me, it really screams luxury and it feels
quite elegant. Let's have a look on
Pinterest. That's a nice one. That's subtle variation there. For label, it's black but
it's got a matte texture, and the votive itself is black, but it's like jet black with
a more reflective texture. But just that subtle
difference between the two is really,
really nice touch. Maybe that's something
to bear in mind, subtle differences,
maybe just in texture. That's something you
could certainly pull across when you come
to your own version. This one, I'm drawn to as well. That's very nice. Coming up with a sticker that's gold with the detail of
a text cut out of it, I really like that. That's actually a concept
I've used in the past. I know that works well. Again, there's a technique. We wouldn't copy this. We wouldn't take
the same typeface, do the same border. It's not about that, but to take an idea and think, wow, that's really cool. What happens if I put
my own spin on this? You can see here, this is another version. It's a shame, it's
a little low-res, but it looks like
a textured gold. Already, when you're feeding
yourself with good ideas, one idea spots another, and it lets your imagination
start to build momentum. You start to think how you
might use or improve things. Let's jump across to Behance. As you're doing
this for yourself, grab and maybe save
just right-click, Save Image, some examples or take a screenshot if you're
on a tablet or a mobile. Just create a little collection
maybe be inspiration, not to copy but to spark ideas that you can refer back to if you found
yourself getting stuck. This is different. We've
got our logo here, but they've used a pattern. They've actually not
carried that pattern across all the phases of a box, but you get the idea. The packaging for a luxury logo can be quite a decorative, quite a detailed thing.
They've done that here. That face isn't serving any practical purpose,
it's just decorative. You can have a lot of fun. I like minimalism,
but sometimes it's good fun to design
something with a little more complexity
and a little more detail, as long as it's done tastefully. Spend a little time. When you're feeling
nice and inspired, and you've got some ideas that perhaps you might
like to try out, join me in our next
lesson where we'll select the packaging
we're going to use.
4. Planning Selecting the Packaging: Now in a real-world project, one of the first things you will do when designing packaging is deciding on what type of packaging you're
actually going to use. What kind of label will it have? Will it be printed directly
onto the material? Will you stick something on. Will you use a wraparound or
a little standalone sticker? Can you use transparent labels? Can you print directly
onto the glass? Well, these are
all possibilities, but in a real-world project, they often depend on the client's budget and sometimes the
client's preferences. At times, you'll be asked to propose what you feel
would work best, but most of the time, the
client will have selected something and tell you
what they're looking for. For this class, before we
dive into generating ideas, it would be good to establish some boundaries and
some constraints. That way, we know what we're designing and how
much freedom we have. For the example I'll be
creating in this class, I've deliberately picked
options that I know I can mockup in Dimension without running into
any speed bumps. If you came up with
a really elaborate, unique box, you
might struggle to find a model that's close
enough to replicate that. Here's a reversion
that we'll come to create in Adobe Dimension. I think it's got a good balance between simplicity and being complex enough that
I can teach you some techniques for customizing
this along the way. One portion of a box
slides onto a base. In a tactile way, it feels very premium as well. That's an added dimension
that, as graphic designers, if we're used to designing
digital artwork, we're not always
as aware of this, but not just for the
way things look, but the way they feel is quite important in
packaging design, choosing the materials
and even type of packaging you'll use
as is the case here, so this sliding box is
a really strong choice. Then you can see for
the votive next to it, it is a glass votive, but we'll paint
it a matte black, will make for wax black as well so it's a nice uniform theme. Of course, you don't
have to color it or use the same textures
that I have. But in my example, there's also a
champagne gold theme, maybe a gold theme
that I'll use as well. I know exactly what
I'll be using. If you can save
out some examples, it could be that
you just save and you indicate one of the
examples you found. That's what you're
planning to do. This here would be a black glass with a label attached
to the front of it. While in this example, you can see there's I
think a transparent label, which gives you a slightly
different effect. Then it is actually possible to print directly onto
the candle glass, which is a more
premium technique. You could choose that. Of course, for the boxes, there are many different
types of boxes you could choose from
something simple, something with a little
window that reveals what's inside to the sliding
box that used. For both, we'll give
ourselves the freedom to choose any color
or finish we like, both for the glass and the card box and we'll be able to use full-color
printing for the label. To throw in some more
complex techniques that you might find useful, we'll even allow
ourselves to use gold foiling for the box itself.
5. Understanding a Dieline: What is a dieline? Well, it has something
that intends to be folded and
assembled to be 3D. Looks before it's
3D when it's flat. If you imagine
yourself completely opening and flattening
an Amazon parcel, that is essentially for what
a dieline looks, of course, because in most cases we
can't 3D print packaging. It has to be designed
in a flat format and later assembled and refine packaging does a
really nice job on this blog post
here of explaining what a dieline is
with some examples. I like with the
summary they've given in the packaging
and printing weld. A dieline is a template that
ensures that the design of a physical package is laid out correctly before
going to production. It is a flat diagram with markings indicating
wherever packages fold and cut lines are so that summarizes
it really nicely. They've got some examples
here where they show you the object
mostly constructed, and then you have the
deconstructed dieline on variety. The more you look at these, the more you'll
start to figure out which portions
translate to which. They also provide a
really nice guideline to creating these
in Illustrator, which we'll do ourselves
later on in the class, but I'll share the
link to this blog post because it might make useful further reading if you want to dive
in a bit deeper. This is another website
that I'll share a link too. This is diecuttemplates.com. They provide you with and you do have to pay to actually
download for usable dieline. But they provide you with
these pre-prepared for a very wide range of
boxes and styles, some fairly complex ones. This is a useful resource. If you didn't want to create
that from scratch yourself, you could just use one they've
prepared for you here. I'm sure you can
find other resources online where you're
able to find the same. While we can create a simple
flat label and adhere that to the front of the
glass and votive for our candle glass, for the box, we want to do something, but it should look a
little more premium by not sticking labels on, by actually printing
directly onto the box that will have
a higher-end field, but it means we have to create a blueprint of sorts
for the printer to use. Now for this class, we'll actually work on conceptualizing and designing
the individual elements, then working on them
in 3D first and we'll circle back at the very end
to building our dieline. Why work this way around? Shouldn't we start
with a dieline first? Well, an advantage of
starting with a dieline can be the precision
you're able to work with. The ease of swapping things out and the fact that when
the concept signed off, you don't have to go and begin constructing
that from scratch. But for problem is it really takes experience
to get your head around the waivers 2D elements are going to fold
and come together. Because your client also likely doesn't have
that experience, it can be hard for
your client at looking at the 2D guideline, it really get an appreciation
of a waiver concept, going to work in practice. I've found working with
the individual pieces. Then testing things
out in 3D can work better for both designer
and the client. That's the workflow we're
going to use in this class. We understand what a dieline is, we understand how
we're going to use it. But for now, let's get started
with our first element, which is a logo for our candle.
6. Preparing the Logo: [MUSIC] The first and perhaps the
most important element, the focal point is the logo. Now really, this project is intended to both
teach you a workflow, but also give you a strong piece to show off in your portfolio. So, you have a few
options to choose from. One, you could either create or if you
have some available, use one of your
own sample logos. Two, you're welcome to use a sample logo that I've provided
in the class resources. It's an AI file, so you'll be able to open it up and you can actually
change the brand name. You'll need the correct
fonts installed to do this, which are Lato and Trajan Pro. You can license for these
both from Adobe Typekit. If you're using Adobe CC, you likely have that as
part of your plan already. Option 3, you can create
a very simple word mark logo simply by typing the brand name in your
own favorite font. Or four, if you've got
the time to spare and I highly recommend doing
this if you haven't already, feel free to watch one of my other classes on logo design. Create a strong sample, then rejoin me
here when you have that ready to use
for this project. Assuming you're choosing
either option 2 or 3, I'll guide you through
that here in this lesson. If you're using one of the
other options I mentioned, feel free to skip this lesson
and start the next one. When you open up the sample
logo file I've provided, this is what you should see. First of all, you may
get a warning if you don't have the correct
fonts installed. You want to install Lato, you need the thin and the
light weights for this, and Trajan Pro 3. I'll include links to these
at the bottom of the screen. With those fonts installed, you should be able
to double-click and edit this text to enter
your own brand name. Now, you may not need every
version I've created here. On the third artboard, there's a version that's
just plain white. You can't see that because it's shown on
a white background, but if I put a background
there you can see, it's sitting there
with white text. The idea is to give
yourself some flexibility. If you had just one
version of a logo, then that dictates the options you'll be able to use
on the packaging. I wanted to give you a version where you have a nice
gold background, so it would effectively
look like a gold sticker, and then you've got
your text on top of it. You could actually use
black text on top of this. If you select the type and
you use a black swatch, and that could
work just as well, especially if your candle
packaging itself as mine will, has a black background. That would create the effect of almost a see-through
element of a sticker. You get the point. You
have some options here. This one, I've just
colored a gold, but you're going to really
make this shine and come to life with the effects you
choose in Adobe Dimension. You could customize
each one of these, but you'll probably
struggle then to have the artwork
match perfectly. Let's start with
this version here. You may not have three lines. You may just have a
strong brand name, so let's say ''Evoke''.. Especially if you have
this big bold type, I quite like to mix that using a tagline that gives
you a contrast underneath. It gives you a sense of scale. I think a nice, neat tagline tucked
underneath is a good idea. Just be sure when you're
finished, to zoom in, just tidy up the sizing, so that you have a
nice crisp edge. Make sure that it looks
good optically as well. Feel free to spend a little
more time if you want, if you want to add some
customization to it, and go for it. We're then going to
delete what was here. Having copied, select it all, '''Command'' or
''Control C'' to copy, and then with the next
artboard selected, ''Command'' or ''Control
F'' to paste in front. That will give you the
exact same positioning. We'll do that for this artboard, so I'm going to delete
everything here, paste that in place. If I want to change
this to white, select the text and
use a white swatch. If you've opened my template, you'll have access
to the swatches. You will have the standard
colors and you've got a gold and even a gradient gold that I've created for the
stickers that you can use here. Let's do this last one. Delete what's there,
paste in place, and then let's select
our gold swatch. There we have it. Do the same. Try to come up with
a nice brand name. If you want to spend a little
time making it your own, please feel free to do that, but this is a starting
point you can use. If you don't want to
use that template as a starting point,
that's absolutely fine. You can come up with
something yourself. But a few suggestions, I think for this
luxury packaging, I found that really nice, classic looking serif
works really well paired with something more
modern and minimalist. I think the two
compliment each other. Otherwise, you could
try something that is just minimalist and modern
through and through. If you're doing that, just be careful to
balance for weights, if you've used a very
light weight here. For this, I've used
Lato hairline, then on the tagline, if I use hairline as well, well that's just too thin. Even in illustrator
that's hard to read. When we export to
PNG for the label, it's not going to
render very well. You want to use a weight
that compliments that. I wouldn't make the tagline
bolder than the main text. To me that looks a
little unbalanced. But if you choose something, if it makes the weights
look similar or the same, or make sure the weight for your main brand name is
bolder than the tagline. Just a few tips if you want to write something out yourself. But just use your favorite
font for a tagline in there, if you are able to
adjust the spacing. This would look really boring for tagline if it
had default spacing. That's no good to me, that's a bit boring. Super extended spacing gives you a sense of presence and
it looks quite elegant. Don't just use the
default values. Experiment a little if you want. But by all means, pick your favorite fonts and see what you can come
up with yourself. There's actually
no need to export anything from here yet, but with your logos saved, join me in the next lesson where we'll put our labels together.
7. Preparing the Labels: [MUSIC] As with the logo itself, I've given you a
starting point here with this AI file sample labels. Essentially again, we just
need one of these options. This top row of the
front-facing label, I would suggest using the
same for the front of a box and the front
of the candle votive. Over one of these in
my example will be a sticker and the
other will actually be printed onto the box. This still use live text. You could make your
customizations here if you want. You can change the
fragrance at the bottom. But I would suggest copying and pasting your chosen logo onto the artboards you
want to use and just delete the artboards
you don't want to use. But this is where if
you do give yourself a few different versions when
we come to Adobe Dimension, you'll be able to
try out a number of options and see what works best. You may even want to create
additional versions. To do that, if you open up the artboard tool
which is Shift O, and hold Alt and drag to
duplicate an artboard. With that duplicate,
for example, if I wanted a version
where we just have white text on a
transparent background, I can select this, click the white swatch. There, I've now got
that ready to export. Create different
versions if you wish, until you have something
you're happy with. You're free to
deviate from this. This is just an example I've given you as a starting point. We have a simple key line that just ties in the
fragrance at the bottom here, but you could really
create anything you like. For the ingredients and a little our story
label I've created, which I think is a nice touch, the brand in my sample
is the ornate orchid. I've got this
simple artwork with the opacity tone
down to 40 percent, just two flowers from
orchids to decorate this. I may or may not use that. If I didn't want them, I could just select
and delete them away. We've got a web link at the bottom and just
Latin placeholder text. But it will paint a more realistic sample of a wave is
packaging might look. I think adding little
touches like that. Here are the
placeholders feel free to customize and tweak them. You can change the fonts, of course, change the colors, and you can duplicate to create as many
variations as you like. Another factor is for the
purpose of this demo, I've just eyeballed the sizes. I've literally just come
up with something that I liked for the look
in the proportions of. In a real-world project, you would carefully size
each of these labels. For example, if I bring up
the artboard tool again, Shift O, and I make sure I've got this label here selected. If you look over in
the properties panel and appreciate if you're
on a mobile device, this is going to
look very small. But you have a width and a height value over in
a two right boxes here. You can simply type in, let's say it was 2,000
pixels by 1,500 pixels, and that would size
it accordingly. You can also type in
other dimensions. You could do 20 cm by 30 cm. Illustrator will actually
convert that for you into pixels depending on the
resolution you're working out. In a real-world project, you'd plug in those
sizes very carefully, and you'd also want to include a bleed on the edge
of the artwork. If you don't know how you
can do that by simply going to file document setup. Here you can add a bleed, three millimeters
would be standard. Essentially what that means, it wouldn't be
such a problem for a label like this was nothing
to bleed off the edge. But for mislabeled, for example, it gives a little bit of
freedom for the printer, so you would need to stretch your artwork overweight
of that bleed. That way even though the
printer is aiming to cut along this black
line for this label, he's got a little bit
of a margin for error. Just a little tip
in case you were working on a real-world project. But for the purposes
of this demo, when you are happy with some
labels you've prepared, simply go to File, Export, and not Export for Screens, but Export As and you can
use any filename you like, but you want to select
Use Artboards and All. When you export that, you'll have some options, resolution, and anti-aliasing, as well as background color. I would make sure
the background color is set to transparent. You'll want that for
some of your labels. For anti-aliasing, I would definitely choose
type optimized. For the resolution, dimension actually supports
a maximum of 2,000 pixels longest width for
any artwork you import. I found it works
better to work at screen resolution and things actually appear
sharper in dimension. Then if you sport huge artwork files and then dimension has to
downscale them itself, which makes it run
a little slower to. I would use the settings
here and hit Okay when you're happy and
save out your labels.
8. Background Elements: [MUSIC] First of all, you don't have to have
any background elements. If you prefer, you
can simply keep this clean and minimalist. But for this sample,
I'm going to show you a few different options which
we'll explore together. It's good practice to see how this could work if
you need to use them. This is an artboard I've created and I'd
suggest doing the same to lay out some background elements which
you'd like to work with. You don't have to use
vector files for this. Bitmap is absolutely fine, so you can use JPEGs, PNGs. As you can see here, I've
collected a range of things, but I'd just like
to experiment with, I'm perhaps going to use
V's much more subtly. I don't think I'd use
V's at full opacity. I might take v
transparency down. If a color is not working, I can always change the color
of a tone in Photoshop, maybe even use black
and white or monotone. But for best place to
find these would be from a stock website that you can't just grab
elements off of Google, especially for a real-world
project for a client. In fact, it could get
you in big trouble. For a small cost of
licensing a stock element, I highly recommend doing that. You can see some of
the elements I've picked out came
from Adobe stock. You should have access to that. You'll even have an account
if you're using Adobe CC. I've searched for here Orchid
on black because I know I want a black background
for my box and my votive. Just have a look and
see what's available, see what inspires you. Sometimes rather than just
searching for gold stars, for example, I've searched
for gold stars background. You'll see a big
difference when you actually include reward
background in a search. These tend to be graphics and elements that will
blend a little more easily into your artwork for the purpose you intend them. Gold orchid on black would have some interesting
results for me. You can see from this
template design here, this is maybe a
little too strong, but some useful elements
you could play with. Something like this, where
you've got this kind of hand-drawn gold leaf feel, this could look really premium. Something like this could
work nicely as a background. Again, perhaps you want
to pull the opacity back. It's not too strong. But elements like V's
are perfect to give you some options and give you some freedom to experiment
with your artwork. I wouldn't license any
of these until you've tested them and you're
sure you want to use them. You can see on my artboard here, some of these still have
the Adobe Stock watermark. I've still got a reference
number so that if I try one of these
out and I like it, I can then go back and
license it and swap it out. I would simply position them on artboards and then
I tend to export my artboards so that
I've got things nice and organized and all my
backgrounds are in one one. That way if I need to license something and view details
have been cut off, I can come back here
and I'll be able to see in the document
name on the top left. I can see exactly what
the licensing number is. Try to prepare a few potential
backgrounds you can use. You don't need as
many as I have here. I've just tried to create a
range to give you some ideas. We'll try some of these
out in our next lesson, where we finally
get to 3D modeling and finding a starting
point for our artwork.
9. 3D Model Finding a Good Starting Point: [MUSIC] In this lesson, we want to open Adobe Dimension and find
you a starting point. Find you models or assets
that come as close as possible to the packaging
you are hoping to create. They are both basic or included assets and
also premium assets you can access in
Adobe Dimension. The starter assets, and that's the default
view you'll see, if you're in the
design view and you have starter assets selected
from the drop-down. Some of these basic shapes, like the cube and as we
scroll a little further, one of the options I've
used here is the pipe and that gives us a good enough starting point to model something and in fact, I'll show you an example
here of a project I created, vis-a-vis rendered exports
using both shapes, just using a simple
cube and a pipe. Feel free to look through
the starter assets, find the closest fit. But there is another
way and if I scroll across my art board, you'll see the difference between the starter
asset and something someone has modeled
professionally and then uploaded to the
Adobe Marketplace. This has a little
bit of extra style, the bottom's a little bit narrower than the
top of a votive. It actually has the wax
inside as a separate element. It also has the wick inside
as a separate element. There are some
advantages to using a premium assets
and I'll just move myself out of a way
here so that as I scroll to the bottom
of a starter assets, you can see where to
access the extra contents. You've got a hyperlink here, browse Adobe Stock, and when you click on this, it comes up with a full 3D
marketplace and these are all elements you can license and you can
import in two dimension. If we search for candle. For example, you can see
there's quite a range of models people have created, and here's the one
that I've licensed. Feel free to have
a look at that. See if there's something
that more closely matches what you're
hoping to create. If you have purchased
the premium asset, that should actually appear in your library in the top left, where it says starter assets. If you instead click the
drop-down and go to libraries, give it a few minutes
to sync that to your account and you should actually find those
assets in there. I'll share just a
few tips to help you navigate around dimension
in order to do this. From the pain we have
undistorted assets. You do have filters. You could filter by model, by material which we'll come to, by lighting which will also
come to and then by image. Under models, to drag a
model onto our 3D Canvas, you literally do just that. You click, drag and release. You'll notice where our control handles for any selected object. You just left-click to select
and there are free axis. The green is y, v red, pink is x, and the blue is z and
the outermost arrow, each of these axis, if you click and drag, allows you to move
along that axis. The circular control handle
on either of the axis, if you click and drag, it allows you to rotate along
that same axis and finally, the square control
handle on either of these axis will allow you
to scale along that axis. If you hold the
Shift modifier key, then it will allow you to scale proportionately,
which is useful. You can use Control
or Command Z to undo. Undo the changes I made there, and we have an object selected
if you hit Backspace, that will delete it. Something else you'll find useful when an
object is selected. Over on the right-hand side here you've got a scene window. Each object is
represented by a folder, and within that folder if
it has different elements, you will find them there. For our votive here, we've got wax and I
can actually toggle the visibility to
hide those element, which is another way to see which element you're
working with separately. We'll look in the next class
changing their materials, and the colors of these assets. Another set of tools
you'll need to get around the software
are the camera tools. Your mouse swill allows
you to zoom in and out, holding spacebar and
then right-clicking and dragging allows you to pan around the canvas and
simply right-clicking and dragging allows you
to orbit for camera. Using those simple tools, the software is
really intuitive. You can probably dive
straight into it and start using it just given
those few techniques, if you are someone that would
like to learn a bit more about dimension before
continuing, well, I do have another class
where we take you through all of dimensions
functionality, and how to use it
with confidence. But for the purposes
of this class, I'll focus on just
sharing with you what we need to create this
project specifically. So I've actually selected
the models I'm going to use. You can see here, these were
some of the options I found, just the plain starter cube, or there was this option
for a sliding box, which is quite nice, and also this one which is my favorite and I've
managed to adjust for scaling because I
didn't quite like this where it was 50 50. I wanted a bit more space at the top to play with my artwork. To accomplish that, I simply selected the box, scaled the entire thing down, not proportionately to get the base and the ribbon
in the position I wanted. Then looking in the folder, I selected just the
top and scaled that up to the proportions I wanted. There, we've customized that
model ready to be used. It depends on the model
you've downloaded, but often if they have
individual elements, you can scale those individually
to customize it further. If I move across here, these are the final models
I'll be using and they didn't come with these
black and gold finish, so in the next lesson, I'll teach you how to customize the materials and to get the
effect you're looking for.
10. 3D Model Setting Materials: [MUSIC] This is actually the starting point for
the assets I've chosen, and if you just jumped in from the end
of the last lesson, this looks far less impressive. In fact, it looks quite basic, so being aware of a
flexibility you have to change for materials
is quite important. You can use a really
basic starting point, but you can very quickly start to make it look
much more premium. First of all, I'm
going to try to change the materials for
our glass votive. Of a moment there's a
bit of transparency. We have a separate element. If I select this for
the wax, for wick, and the glass and
I'm going to change the filter on my starter
assets to materials. Again, there are actually
premium materials that you can purchase, but I've found the
starter assets for materials at least are
more than sufficient. I'm going to use this matte
finish for the glass, and then with that glass selected which I can
either double-click. You can see here it
says glass and we have a label Matte for the
material that it's using. I'm going to under Properties, change my base color. I'm going to change that to something that's
maybe an off black, a map black color. Quite like that. That's great. You
can see I actually dragged and applied that
material to everything, to the entire objects
which I didn't want to do. I wanted to apply it
to just one element. I'm going to double-click
to select for wax. This time rather than
dragging and dropping, I'm going to just click
this wax material here, and you'll see that
applies it to just for selected element of the object. I'm going to be changing
that color anyway to again, an off black maybe
something about their, I deselect to get
rid of the outline, I can get a good look of the
way that's coming together. The wick could be black, but let's do something a
little more interesting. I'm going to select the wick
and the material, well, it should really be, I guess
a type of rope, isn't it? I'm just going to use
cardboard and then color it with something as close to a champagne gold
as I can get it. I think something about there, maybe a little lighter. That's it, that's nice. Now let's turn our
attention to the box. I really like the preset texture that they have for this
piece of ribbon here. I want to make sure I
don't overwrite that. I'm going to carefully select
the elements one by one, so I'll start with the
top and I think again, use a matte finish for this. I'll click "Matte" and
we'll use the same color. It keeps your recently used
colors at the bottom here, which is quite useful. Now if I want to match this
exactly on the bottom, rather than going through
the same process again, I can simply select the bottom by either double-clicking it in the canvas or clicking it
from here within the folder. If you use the I shortcut
that will take you to the eyedropper tool and if you then click on the object
you want to copy, it will not only copy the
exact same finishing color, but it will create a link, and under the contextual
actions here you can see the option now appears
to Break Link to Material. What that means is until
I break that link, whatever changes I make now to the color of a
finish is going to apply those to both
parts of the artwork. Undo that, change and I'll
leave two materials linked. That can be quite handy if
you have a whole range, let's say, of objects, and you want to link
certain materials that can be really time-saving tip. I'm almost happy
with this as a base. We could call this V, here's one I made earlier. I do just want to change that
strap to a champagne color. I'll double-click this
time to select it. This textile matte, I just want to change the
base color and again, I can use the recent
color I created. The gold there matches the champagne gold
of the candle wick. I'll deselect, and that's it, we've changed the
materials and that we're ready to start loading
our artwork onto this. Let's do that together
in the next lesson.
11. 3D Model Place the Graphics: [MUSIC] I'm starting this lesson by showing you what
I hope to create. This is it. This is
the finished version, which I think works really well. This is just the
low res preview, by the way, as you're working, when you actually export
and render something, it will fill in all the details. Don't panic if your artwork
looks a little low-resolution as you're working in
this preview view we'll come to
rendering it later. How do we go about positioning our different labels that
we created earlier and export it as PNGs onto our
objects to achieve this? Well, let's go back
to our starting point here that we'd reached from the end of the
previous lesson. We have in materials
and finishes set, and we now want to place the
graphics on the objects. To do that, in much the same way as we
change the materials, double-click the portion of these objects you
want to work with. I've just selected the
glass of my votive here. Under Actions, you want
to look for this icon, Place Graphic or Modal. Click that, and navigate to the location you've exported
your various labels. I'm going to use
the label that has a field Gold background and the details reduced
from it in black. Let's open that. You'll see that appears and
you can click to drag and reposition that on the
surface of the object. Now I'm going to move
my camera so I'm in a better position to see this. Now you'll notice there's
control handles around the edge of this and
I'm going to use those to click
drag while holding Shift to reduce the size to
something I'm happier with. I think about there. That's looking good. I think that's the effect that I'm going for, for the votive. Then for the box itself, again, I'll double-click and we'll click on the Place
Graphical Model action. Of course, your artwork may
be different so you don't have to recreate
this exactly as I'm. You're free to experiment
and see what works. I'm going to use
this version here. You'll notice this
time when I place it, it's badly warped out of proportion and that's
because we had made some changes to the dimensions of
the original object. To alleviate that, I'm just going to click and Drag
this control handle. This time without
holding Shift and I'll keep going until
the overall shape surrounding the control
handles is as close to a perfect circle
as I can get it. Unfortunately, there's no way to set the default scale here. You have to eyeball it. Now these are only intended as conceptual mock-ups anyway
but it is annoying. I hope it's something dimension
will update in future. I'm going to scale this
proportionately now. We'll go to about
that size there. Again, just eyeballing it. I want to position that
centered on that face of a box. You can see peeking away there, there's a few versions I've created earlier
that I'm going to run through with you to
give you some ideas. Those are the front faces and you may be
wondering how do I add another layer onto
the same object. Again, we'll double-click and these here effectively
work as layers. When I click under Actions
to add another graphic. This time let's use
the brand story and you can see that appears
above the other graphic. You can drag and drop
to change for layering. For this, it shouldn't
matter because they're the same color and
they're transparent. I'm going to drag this
until it forms a circle, a position this on
the correct face. I could leave it like
that but because I've got these floral elements and there's a bit of a
sharp edge to those, I actually want
to position this, so those flowers they sit perfectly in the
corner of the objects. This is going to
take a little bit of nuancing but I think the
effects will be worth it. Unfortunately, you can only
scale from the center. You have to keep dragging and making little micro adjustments. But there we are without
too much trouble. That's it. That's the
effect we're looking for. When we come to
render, of course, all this will show
up nice and sharply. That's our story, that I've positioned on the
right side face there. We'll just turn to
the back and we're going to put ingredients
on the back here. When you place artwork, it will tend to
place it relative to the position your
camera is facing. I've rotated around to the back, I'll double-click to
make sure I've got this portion of the
objects selected. It doesn't really matter what you have selected in the
layers palette here, you just click, "Place graphical model"
and this time we'll add the ingredients on the back. Again, drag the control handle to make these form a circle. I suppose really we
should have this match the size of our board that we
have on the next face here. Let's do that. May just have to fine
tune it and try to make those look nice
and consistent. It may just be a concept
but details like this, I think made a difference
between a feeling professional and looking
a bit amateurish. Once you de-select, you can
double-click to select again. We can go into the
folder and then select the graphic you want regardless
of where you're facing. You could rename these as
well to help yourself. If you wanted, just double-click and you
can type in a new name. It's going to nudge
for ever so slightly. There we go. I'm happy
with the way that looks. That's quite simple but
I think really stunning. I'll show you a few
other examples. Yes. That's what we
set out to achieve. Interestingly, I use the white version
of our story there. Of course, you may be
wondering what about for backgrounds that we have prepared and in
these samples here, I have dragged in
background layers. This version I
particularly like, I think this looks
really stunning. It's got this subtle
hand-drawn or kick pattern. I'll show you how to
position this because it's a little different to
the other graphics. If I move back across
to my version here, which doesn't have a
background graphic, I'm going to double-click to select the top part of a box. Use the same method as
before to add a graphic. This time I'll navigate to my background elements and select for graphic
I'm looking for. Again, we'll just turn this to a circle so that it's
not being warped. Now at first this looks
like a mess and I think that's due to the
opacity being too high. Under Properties,
as soon as we bring the opacity down to around 40. Now there's a sense of
perspective and the background isn't battling for attention
with the other elements. I'm going to drag that down
to be the bottom layer, just above our
finish, of course. You've got a choice of either. I could stretch and
position this either, so it just sits
on this one face. If I stretch it further, you will notice it will actually automatically start to reach around the other faces of the object but it tends
to warp a little. The preferred method
if I shrink this back, is under placement instead
of decal to use film. I then got to do
my scaling again. You'll notice it's
set to repeat. As I scale this down, it will simply repeat
the same pattern as many times as needed to cover
every surface of a box, which is really useful. I'm simply going to scale, let's hold Shift to
make it proportional. I'm just going to
scale this until I'm happy with the way it looks. If it's scaled
somewhere like there. I think the detail was fighting a little
bit with my logo. Just want to scale it, something like that
could be quite cool. But I think I settled
something around there. If we look at the version, I spent quite a bit of time playing with that
until I was happy. I really liked
this version here. You can see I'd lower the
opacity even further. On this one, the
opacity is just 19, so it's a very subtle
effect indeed. Now, this looks quite nice to
have some contrasts between the base of a box being plain black and then having that
pattern just on the top. But if you wanted
that pattern on the bottom as well,
unfortunately, the eyedropper tool can't
copy graphics you've placed. We're going to double-click
to select for base, add a new layer, and select our pattern. We'll just repeat
the same process. We'll go to "Fill"
it's set to repeat, will lower the opacity or
work with it at 40 percent. Just so you can see this on
the video and then again, I'm just going to
move the control handle so that our
scaling isn't warped. If you wanted, you could drag, and you could try to
position this and scale this so that it matches up perfectly with the
pattern above. I actually found this arrived
at a size where you get the impression of a pattern flowing across both
portions of a box. That works, I think
really nicely. Let's just zoom across. Here's the other version
I created earlier, and let's show you some of
the other examples that can be created using the
elements I've picked out. Here for he votive itself, we've got a far
more minimal logo, so it contrasts a little with via the box has that
key line around it. This we've just got
for plain texts, so that looks quite nice. Here we have a very subtle
background, some black roses, and the bottom portion of a box contrasts that
this time we've also taken the attention away from our little ribbon and that
ribbon is a subtle black. That was another option. This option here will look
just at the box this time. This is abstract almost
art deco pattern that we've used quite
a loud background. Then we tried to
place the label for the front on a gold sticker, so that creates quite a
different impression. Maybe that's for
you, maybe it's not. Then we have this version here. Again, maybe this
is to your taste. Maybe you quite liked to use
imagery to sell a concept. I prefer it a little
more minimal. But this is an effect you
could achieve and because we've got the layering
and the transparency, it shows what you're
able to do in dimension. You could have a logo
actually overlapping and interacting with a
background image behind. Another option, this
time I've monotoned, just a simple image of an orchid and that's been
placed behind the logo there. Bleeds around the
corners a little, which just shows off the
fact that we're able to print directly onto the
entire surface of a box. Not just stick a label on. Hopefully, looking at
some of those options, give you some ideas of what
it's possible to create. But of course, please dive into this and using
these techniques, see what you're able to create yourself using your own labels, and your own logo and
your own artwork. Once you're happy with the
way your model is looking, you're ready for the next
lesson where we look at setting the scene
surrounding our objects, at playing with a lighting
and really getting this ready to render in high-res.
12. 3D Model Set the Scene and Camera: [MUSIC] Our goal in this lesson is to
position the camera, set up the lighting, and even the background. Instead of something like this, which is nice but
a little boring, we want to create
something like this, which really has
an extra dimension to it because of the
lighting and the background. It's even possible to
create something where we render a reflection, so we get the impression of maybe a glossy showroom floor. We can even render the
gold portions so that they really pop and
look like their gold. I'll show you how to do this step-by-step from our
starting point here. If you bring up the version you're happy with
of your object. The first thing we
want to do is click anywhere on this
background Canvas. You should then see
under Properties, you have a background checkbox. I'll show you the way
of recreating what I've done for my hero
version of this. But you can feel
free to play and experiment and do something
different yourself. I'm going to change the
background to a jet-black. Then still with a background selected, underground plane, which you want to
ensure is toggled on, I'm going to bring up the reflection opacity
to about 50 percent. At first you notice that
seems to do nothing, it makes no difference. That's because for the
more advanced effects that take up your
processing power, you have to actually
toggle a preview off or on if you want to
see how that's looking. Up in the top right here we have Show Hide
render preview. When you click that toggle, you'll probably start to hear my CPU fan come on as I do that. You can see it renders
that reflection there. A reflection roughness, well that will affect
how I guess clear, almost like looking in a mirror, or as I increase
the roughness how diffused that reflection is. I've noticed the more
it's diffused the longer it seems to take to
render that preview. I'm going to leave it at
about 9 percent for now, and I'll turn that preview off just [LAUGHTER] so you
can hear me over the fan. Immediately that's made a big
difference to this scene, it adds a bit of drama. But the lighting
is a little basic. We've not changed it. This is just what you
get out of a box. First of all I'm going to select my votive and just
rotate it a little, and then rotate the box so that they're facing each other. I've got a more
interesting position I can work with here. I think that's a nice angle that should show off
everything nicely. I'm going to pan up
so that we should get plenty of reflection in below. Now the lighting,
if you click on the lighting filter under
your starter assets, you have an environment light, which basically sets
the makeshift theme that is sitting behind
you behind the camera, and the objects
interact with that. If I click on some of
these examples here, you'll see that it will now
render this as if it was sitting in this
lighting situation. If I click on some of
the more unusual ones, you see you could even have
a colored stage behind you. You could make it look
as if it was sitting out in a forest on
a sunrise campsite, on a lake, all sorts of things. I just want to go for the
studio panel's lights. Then I'm going to add
directional lights so I'm able to manipulate
further myself. To do that, if you
click up under directional lights,
the three-point light, that will straightaway
drop in free lights, and they appear under your environments heading
here on the scene. We have a key light, a fill light, and a back light. At first to get used
to what these do, you can simply twirl the
visibility off and on. Then I would suggest to turn
one light on at a time, and play with it to
understand what it does, and position it to achieve
what you want it to. For my key light, this is going to be a fairly intense light that I'm going to, under Actions here, you've got this crosshair icon, who will actually let you
point with this selected, Aim Light at Point. I'm going to click to have it
hit this portion of my box. That creates quite a
nice interesting shadow. I quite like that. But you can also manually
change the rotation here, the properties, to see
what this will do. Unlike the environment light,
these directional lights, you'll notice they are actually capable of casting a shadow, one object to cast a
shadow on another. You can also adjust for
height if you like. You can see when
it's lower I get a little bit of a shadow
here in the candle. You could raise that up
to remove that shadow, or perhaps you like it. I think I quite like
to have that there. You can change the
size of a light, and you can soften the edge. Again, you get just a quick idea of this in the quick preview, but if you turn on
the render preview, you start to see with much more detail what that
light is actually doing. You could make your changes with that render preview turned on. Every time you change
your setting you'll notice it will
refresh the preview. But as I've warned you, this really will test
for power of your CPU. I tend to work with it off. I'm happy with the key light, so I'm now going to also
activate the fill light, and the idea of this is
usually to soften shadows. I don't really want to
soften the shadows, I think they add quite a
nice sense of drama here, so I'm going to lower the
intensity right down. I'm going to rotate
this until I see is hitting just the
portions I want it to. Next, the backlight. Again, I quite like the drama
without that being added. I'm going to lower that down. But I'll just check
my render preview to see how that's
coming together. I'm really liking that. I think that's definitely the effect that I'm looking for. When you've positioned your camera angle you're happy with, so for me that's
the angle I want. You can save camera bookmarks, and then each of these bookmarks
you'll have the option to render from that
exact position, so you don't have to worry
about coming back to it again, which is really useful. You'll find that here, there's a camera bookmarks icon. You just click the little plus. I'm going to call this Front. Then if I rotate round. We could have a
view perhaps here, and call this side. Now something else you
have the option to do, and I'm not sure it will
work well in this scenario, but if you had for example an object that you wanted to fade away in the background, you can actually click
under Environment, you've got Camera in your Scene. Under Camera, you can change the field
of view if you wish. You can also use Focus. By twirling Focus on, clicking Set Focus Point, and then adjusting
the blur amount. You'll notice that it will
actually start to fade other objects as if you have
a bouquet, a depth of field. If I turn on the render preview
to better show you this. You can see now most of
the focus is just on this very narrow central portion of a box, there, that logo. That might be an effect
you want to create. In this case it's not
what I want to do, but you do have that option. When you save a camera bookmark, it will save all of these
settings on the camera focus. As soon as I go to my bookmark
and click back on Front, you'll see that focus
disappears and it goes back to exactly the camera settings
that I had before. One last thing we're
going to do before we're ready to actually
render this out. That is to make the elements
that I intend to have gold foiled actually render
as gold in the app. We can do that if we
double-click to select, or at least attempt to select
the right graphic here. I can see it's actually grabbed the repeating pattern behind. I'm just going to click until I get the right
one. There we are. I'm looking for my logo
on the front face. Under Properties,
you can see you have a roughness and a
metallic slider. When you increase
the metallic slider, I'm going to put that up to 90. That creates the impression
of something that's very reflective and it takes on the properties of
something metallic. The roughness is how
mapped or glossy this is. Even if you increase the
metallic all the way to 100, if our roughness is still high, it's still at 84, it just won't look reflective. As soon as I lower this down
to make it more reflective, you notice that starts to, even in the quick preview, make quite a difference
to the way this looks. If I deselect and I
click Render Preview, you should see that's now really got a gold shimmer to it. In a high resolution render, that should come out and
look really striking. You can repeat that
method for any of the artwork that you want to be rendered with a metallic finish, which I'm going to do. Then when you are happy, join me in the next lesson where we'll render
this together.
13. 3D Model Render your Project: These are the
settings that I felt most happy with
and I've actually placed a light so that it
deliberately casts a bit of a shadow from the
votive onto the box here. I quite liked that effect. I'm ready to render and this
is a very simple stage. As long as you have your
Camera Bookmarks saved out, you simply go to the Render
tab up in the top-left, and there are just a few
settings to choose from. First of all, you want to tick the Views use
to render from. I don't need the Current View, I just want the bookmarks
views that I had saved. You choose a Filename, the quality, I found medium
is usually more than enough. Using the high-quality, it
really can be quite slow depending on your canvas size and that's something I'll
jump back just to mention. We go to Design. Your Canvas settings
aren't set under Render, it's set here under
the Properties. So you can't have the
background selected. You have to click
off the canvas, have nothing selected
and here you can set your canvas size
and your resolution. This is what will
actually determine the output size of your
final rendered artwork. You can plug that in here. It won't actually affect
the artwork on the page, but it's going to affect the
size of this renders up. I've found this is okay around 2,000 pixels at longest edge, and then 150 pixels per inch. That seems to be just fine for something you'd want to
use in your portfolio. Going back to the Render tab, there's no need to export. This as a PSD. A PNG is just fine. You want to choose the
location to save this to. When you are happy, select a folder and finally
click Render. You'll see it will
do two things, it will start to
create a preview of its progress as it
renders these with all the lighting and
effects and you'll also see eventually an estimate
of the time remaining. Depending on your canvas size on the machine you're using, this could take between, for me, it's estimating just a minute
or so for each item here. But it could take 10 minutes, it could take an hour, depending on your machine
and your canvas size. Once that's finished,
you should have something like this
that you can proudly show off in your
portfolio and I'm really happy with the way
these previews have come out. I've done a tighter shot there with a slight
depth fulfilled. I thought that was quite
nice actually to show off the relationship
between the two items. View of it shows via the back, the brand story and
the ingredients, and I actually couldn't decide whether to show
a little bit more of a candle wick to shoot from
higher up or lower down. Not sure which I prefer there. Also the lighting on the side, I thought maybe the hour
story was a bit distracting and there where it shot with a little more
mood and atmosphere. I quite like that. Either way, you've got freedom
to play with the options, perhaps give yourself a few different versions
to choose from. Remember, you will
have to readjust the lighting each
time you render. Although it can save
out Camera Bookmarks, it can't save Lighting presets. To get around that, you could simply save
a new dimension file. Set your lighting for one scene until
you're happy with it. Save that maybe as version A, and then actually change your lighting and save
a new dimension file. That would allow you to render with a few different lighting
options to choose from.
14. Dieline Preparing or Creating: Let's assume you're almost
at the finish line. You've created these
stunning 3D Mockups, your client has picked
their favorite. Maybe you've made some tweaks
to the name of a fragrance, perhaps to some of the
details on the ingredients. Everything is ready to be signed off and committed to print. Well, your flat label for the candle votive
is simple enough. You just need to maybe add a bleed if it doesn't
already have one, size of that, and
send that to print. But unfortunately for our box, we can't just send our Adobe
Dimension file to a printer. They won't be able
to work with it. This is where we
now need to circle back and create our dieline. Now, most often, a printer will actually provide a
dieline for you. If you or your client have
reached out to a printer, you've obtained the quote, you've agreed on the packaging
you're going to create. Usually, it's in
their best interest to provide you with a dieline so that you can adjust the artwork for the way
they want to print. But there may be cases
you actually need to obtain or create a
dieline yourself. We're actually going to
create our own version in this lesson so that you're fully prepared for any situation. We're going to base it on
a template I've found, this is again from
diecuttemplates.com. You can see in the preview here, this is a sliding box exactly
as I want it to appear. If we scroll up to
this sample dieline, if you're prepared to pay for them to
create this for you, you just plug in
the dimensions and you'll be able to
download the dieline as a PDF with layers intact and you can start
using them in illustrator. If you want to do that, you can simply jump ahead
to the next lesson. We're actually going to create, not for all three portions of a box because there's actually
some repetition here. If you look for lower bases
are actually the same. We're going to focus
on the techniques you need to do this for the
top portion of a box, and then you can repeat that as needed for the rest
of your artwork. We're going to start
with a blank artboard in illustrator. Usually, you would
carefully size this, so you'd pick an
artboard size that reflects the overall
size of your dieline, maybe with a little
margin around the edge. Then under layers, we're
going to create a layer. I'm going to label this guide. If I just drag in, just to show you what
we're aiming to create. This is the preview we
saw on that website. We're looking to create
five faces, not six, because of course this
will be the top portion of a box that slides on the base. It's just this left section
we want to focus on here. We're going to
create five faces. If we wanted this to
be a perfect square, but that makes it even easier. Each face can be
exactly the same size. We just need to add cutting
marks of a flaps on the edge. Now again, this is
where it's worth communicating with
your printer because they may have a
preference or suggestions as that how you work
these flaps in. But we're just going to go buy this to create our template now. I'm going to start by
using the rectangle tool. I'm going to eyeball this. I won't be using precise
dimensions, but of course, you would, in doing this
for a real-world project. You can see as I
drag and I'm holding Shift to constrain this
to a perfect square. You can see there's a little tooltip that pops
up with the dimensions. For a moment, we're almost
60 by 60 millimeters. Instead of driving yourself mad trying to get
that just right, if you drag it somewhere close, and then under properties
and transform, you can actually
plug your dimensions in here and we can make that 60 by 60 millimeters. Exactly. I'm going to give this an outline and make
sure it has no fill. We'll pick a color
that's most often used for cutting marks. We'll use a red. Then because each of our faces
will be perfect squares, we can simply Alt drag. I want to make sure
that intersects and overlaps precisely with
a square next to it. We'll do the same to go up, make sure intersects, the same to go down. Each time I'm just
selecting, Alt dragging. There now we have a
base of our five faces. You could add a bleed if you wanted by adding three
millimeters outside this. I'll show you a quick tip
I would use to do that. I would select all of
these shapes, copy them, paste them in front,
use Pathfinder, to unite them all
into a single shape. I can show you that's
a single shape by just changing the fill temporarily. You can see it's a single
shape made from all of our artwork and then to add
three millimeters to this, we simply go to Object
Path, and Offset Path. By offsetting that by three
millimeters, there we are, that would give us our
three-millimeter bleed. Click Okay. Remove the fill. Change the stroke color
from the red that we use for cutting marks to say
something like a purple. You'll notice we've still got a filled shape in the center. That's what happens
when you offset a path. Which leaves your
original inside, so we just select
and delete that. There we have our faces. A bleed around the outside which interestingly wasn't
included in this template. There was no bleed. But I think it's useful
to remind yourself. You want to make
sure any detail, any artwork bleeds
across that area. Then the flaps are usually hidden because their
folded and tucked. We don't have to worry about
the bleed for the flaps. But now we'll add
them on, in the end. It depends if you
want to round these, you can see these have kind
of got a slanted edge. You could do
something like that. You could round them. We can do something similar. This is going to be super easy. But because our
dimensions are the same, because it's perfect
square faces, we just need to create one flap, we'll be able to copy this
everywhere it needs to go. I'm just going to select
everything and just drag it to sit a bit more
centrally to give us space. I could always adjust for
canvas size if I needed, that's not a problem. Now again, using
the rectangle tool, I'm going to just drag making sure it overlaps with
the anchor point. It doesn't have to be precise, but let's say we wanted
10 millimeter flaps. I'll drag over here, and then under 'Properties', let's just make sure that's
exactly 10 millimeters. I'll zoom in, and we're going to first select the top-left
anchor point, and just using the arrow key, we're going to nudge
this to the right once, twice, three, four, five times. For the top-right anchor point, same selects it, one, two, three, four, five. That just gives us a nice little beveled
shape to that flap, and there we go, that's
a template for our flap. Now we're going to Alt drag. This is where it
can be quite useful to have a preview as a guide, just to remind yourself
where flaps will be needed. We're going to drag this
wherever it is needed. We'll drag, and we'll
just place a flat there and there. We'll select these
three, we'll Alt drag, we'll select transform, the shortcut for
which is E. Then, as long as we're outside
these control handles, we can click, drag, and as soon as I hold Shift, it's going to snap at
45 degree increments. I want to rotate it 180 in total and drag it down into place. There we are, those are
the majority of our flaps, we just need to do the two ends. I'll select one of these, Alt drag it, again
transform, rotate, snap it 45, 90 degrees, drag that, and let that snap into place. Once more, drag this, transform, rotate, snap. Let's just make sure
that's perfectly aligned, there it is. One last thing
we'll need to do is change the color of these flaps, I probably should
have done that before transforming and dragging
them, but there we are. Let's select over flaps. We won't use yellow
because that's very difficult to see on white, we'll use a blue for that. These are just guidelines
anyway. There we have it. Now technically some of
the lines that we've highlighted with a red color, some are cutting marks, but others are simply where
this needs to be folded. While as long as the printer
understands what to do, they don't really need that. Let's add that just to make sure this looks completely
professional. Using the direct selection tool, the shortcut for which is A, I'm going to drag and select all the paths within
that selection there. Then shift drag to
select these paths too. I'm going to cut, to take those paths away, create a new layer, which we'll call Fold, and then use Control or Command F to paste those in place. Now because of the overlap, we actually have
two of each path. If you want, you can
select and delete, select delete, so that you just have
one of each remaining. But selecting those paths, we want to go to Stroke and we're going to turn
these to a dashed line. I'll use a free
point dash for this. Lastly, let's change
the color and let's use perhaps just a gray for this. Now we have dashed
lines to indicate where the artwork is not going
to be cut but just folded. We have a red line, although some of the flaps
are overlapping that, so actually, let's
grab these flaps, I'm just shift clicking. We may as well tidy this
up, we'll cut those. Again, why not do another
layer just to show flaps, and we'll Command Control
B to paste that in behind. Now you can clearly see the red cutting mark
the whole way around. Now if you've sized your
artwork in Illustrator, that's usually enough
of a printer to go by, but to be extra careful, it would be a good idea just to add labels with the dimensions. I am going to add yet
another new layer. I'm going to call
this dimensions, and then simply
use the line tool. We want to drag 60
millimeter width. Under Stroke, I'm going
to add arrowheads. Arrow seven is just
perfect for this. Then we'll change the color
of this to medium gray. We'll add text, and label this 60 millimeters, going to change that to
a medium gray as well, so move that right right to our little arrow,
select from both. We don't have to do
this everywhere, but in just a few places, we can drag this just to indicate and to make
it really clear to the printer that these are the dimensions
we're working with. Again, remember while there
are industry standards, there's a certain way printers expect this to be presented. Really the key here
is communication. As long as you communicate
what's needed, the printer's bear to help you and work with you to get the
results you're looking for. Now we've really do have something that's
clearly labeled, it's ready for us to put
our artwork in place, and then, in a
real life project, this would be sent to print. Now before we do that, if you're really struggling
to get your head around and understand the way this dieline will fold and come together, and until you've
worked with it a bit, that's not anything to be embarrassed about,
it takes practice. I highly recommend
physically printing it, cutting it out just with
some scissors or a scalpel, and then trying to construct
and assemble that together. Actually seeing that
in front of you, comparing that to your artwork, it can really help you to bridge the gap in your understanding,
if there is one. Until you become more
familiar with the process, it can be good
practice to do that, just to make sure
you've not oriented something on the dieline
the wrong way around. Now the printed area is
usually the exterior, the outer facing portion
of your packaging. Naturally that dictates the way it's going to fold or be glued. But on some more complex pieces, particularly if a dieline from a printer isn't
labeled very clearly, it's always best to
check with a printer. You could send them
something like this, where you've simply labeled each face of a die
alongside your mockup, so that you're indicating they match and just ask the
printer to confirm. It's so much worth spending the extra time and getting
that confirmation if you're in any way unsure or the dieline hasn't
been labeled clearly. We're all set. Hopefully we understand how and where
things are going to fold. Now we need to impose our artwork onto
the dieline itself.
15. Dieline Imposing your Artwork: If you followed me
through the last lesson, we actually created this dieline from scratch just
for our artwork, which in this case is the
top portion of our box. Perhaps you've found
something online. Perhaps you can ask the
printer to send one to you. But in either case, once you've received
or you've created a dieline that you're ready
to apply your artwork to, this is how we go
about imposing it. You will need a few things ready to make this
easier for yourself. Bring along your renders from Adobe Dimension
because this is a really good reference
point to remind you the outcome you
are looking for. Then in Illustrator, you'll want not the exports, but the original versions of your labels and any background
elements you've used. When you are ready
with those items, the first thing we want
to set is our background and we're going to lock
all of the guide layers. We've got dimensions, fold, cutting guide, and flaps. We want to work just on
this bottom layer here. The first thing
I'm going to do is drag a shape that is essentially going to be our
base, our background color. Because our box needs to have some artwork printed in
regular ink against the black. We're not going to use a black box and then
just print gold foil on. We're going to have
the base of it behind the foiling printed
from the dieline. You could actually open
dimension and you could find the exact color that
you used for the base. I know that the one
I'm happy with is 33, 33, 33 RGB, which gives me a matte black. I'm going to copy paste in
place and when finally rotate this so that it's
perfectly overlapping with bleed and you can see there's
no area where it's missing. If I did that and then
the printer trimmed, and even a little bit of a
white was stuck on there, then that would look
horrible on the packaging. You want to make sure it
goes all the way out to your bleed guideline and
there we have the base. Now, because this
is a top of a box, we're essentially going
to fold this down and this face in the center here would be the very top of a box. I'm actually going to
use this flap here at the bottom to be the front. I'm going to look at my preview
again to remind myself. I think the first
thing I'll try to position is our pattern. Let's get our pattern in place. I'll grab this from the
background elements. Now, you'd have a
few options here. If you'd use something
like this image, you would of course using a
version that you'd licensed, you'd simply paste in and
you'd manually position this, to cover that face. Now, if you were happy
to crop this and to simply have it end your
bleed marks on that face, then that's quite easily done. If however you wanted
a portion of it to just bend around
onto the next face, that's a little more tricky. The method I'd recommend for that would be
to duplicate this. I've just pasted on top, so we've now got essentially
two copies of it. Use it as a guideline to crop
this left portion and then do the same in reverse to
crop the right-hand portion. That way you actually have
the two separate elements of this image and you can rotate that into place on
your next face. Problem is because we have
to allow for a bleed, that's not going to be
completely precise. The printer can't guarantee
that the two portions, when they're trimmed,
they're going to line up perfectly. Depending on the item
of packaging and wherever certain folds and
joins are going to go, you may actually
want to avoid having artwork that's detailed
that flows across faces. With a pattern you can
usually get away with it. You'd certainly never want to do it with texts and even with an image like this,
I recommend caution. That's just a little
technique if you came across that
with your artwork, otherwise keep it maybe to
one face for simplicity, in my version vote, I need to take a
background pattern. I have an expanded
version of it here. I'm going to need to
position this really to flow across the
background of everything. I'm going to do that now. This may deviate a little. I'm not going to slice it
into five different pieces. It may deviate a
little from what we see in the concept here. But because it's so abstract, I'm happy that the concept
is still going to work. I want to make sure I've got the bottom layer
selected and we could do a new layer and here we
could paste this pattern. That's come out absolutely
huge so I'm going to zoom out, scale this down. I wanted to at least cover most of our artwork
there. That's good. You could even
leave it like this, but I think this looks a bit messy with so much
of this overlapping. What you could do is once you're happy with the
positioning, select it, cut it, select your base color, and you'll want to
make sure your base is just one object. Mine was two objects, so I'm going to use the
pathfinder and unite, and then over in the left here, on the drawing modes
we're going to switch to draw inside. Finally, I'm going
to paste that in place inside my base color. When I de-select, we have a much tidier, unnecessary but much tidier looking artwork on our dieline. Now, don't forget
the locked layers. Ultimately they are not
going to be printed. They're just there
as references. This is actually
what we have so far. We've got the base
here, for our box. Again, this is where
it's good to flick back and forth to your 3D model because you'll notice I need a quite a subtle finish for
that background pattern. At the moment, this is really bright and really loud and
it's showing in full color. I'm going to
double-click to select my pattern and I want
to lower the opacity. In my 3D mock-up, I was down to almost 20 percent. I'll see how that looks here. That to me looks maybe
a little too faded. I'm going to go
up to 30 percent, and I'm happy with that. I'll turn my guide
layers back on. That's dealt immediately with something that can
be quite tricky. It can be very off-putting
if you've come up with a 3D mock-up like this
and you're excited, you're ready to
send this to print and you suddenly realize, well, we're not printing, we folds
but link around the side. Instead we're printing with separate flaps that
needs to fall together, which means perhaps you can't print across all of these faces. We'll suddenly realize why
and an understanding of dielines and how this
works that can save you. In my case here, because my pattern
is so abstract, this is absolutely fine. I'm happy for this
to fold together, that's going to work well. For a real life project, having experience with this and perhaps with
difficulty it could cause if you had a more
detailed background image, well, that experience helps
you guide your clients. It's why sometimes you may avoid certain ideas
because you know, it will cause you a headache when it comes to
printing and production. You'll be pleased to know
that was the hardest part. Now, we just need to position
our labels in place. Now, there are two
possibilities. One is that we're not
using gold foiling, and I'll show you the method
if that were the case first. With this layer selected, I'm going to go across, I'm going to select and grab the artwork for my
front label here. I'm going to paste. Again, that's come
out absolutely huge. Let's scale that down
proportionately. Again, with a real-life project, you would be far more
careful and precise. I can see from the
little magenta guides will pop up here that's
perfectly centered. I'll release that. Now, you could outline
your type here, but I would highly recommend first getting the sign-off
from your client on the dieline before you outline your type because if he
needed to make any changes, if perhaps they changed
their mind on the fragrance, we'd have to start dragging all your labels into
position again. I would keep it
live texts integral the absolute last moment. That there reflects the
effect I'm looking to create on the front of
this top face of a box. Next let's go to this face
to rewrite our story. If you think about how this
will fold from a dieline, we will need to use this
face on the right here, but we need to orient
the artwork so that the top of the artwork
is facing the top, the center portion of a dieline. Again, I'll go to my labels, I'm going to select and copy. I'm expecting this
to pace huge again, which is the case. I'll just scale this down to roughly the size I want
and then we'll zoom back in. This is for one,
I've got to orient. Ninety degrees to
the side so that the top of the artwork is
facing the top of a box. Actually, because this
one was exported from the artboards where I'd cropped the details
of this flower off. We've got a choice here. We could leave a little
bit more negative space around the edge, or I could enlarge
it and just have the flower bleed off the side. It depends, you
have the option to choose what you think is best. I think the key is that
there's equal space visually around the
key line and the edge. Looking at the red
cutting guide, I think that's where
I want to place it. Visually, for me, that looks nice and
comfortable, and balanced. What I'd suggest is grouping your artwork for this label, so I'll do that with command
G. With that grouped, I'm going to just unlock
this layer here where I know I've got this stroke
for the dimension, and I'm going to shift-click. I've now got the artwork
selected and the stroke. I'm going to click so that
you can see that it's highlighted in magenta
that's the selected object. Now, if I use the align tool, I can align vertically
so that it lines up, and I know that's perfectly
centered within that space. That's a little
tip you could use. It's always worth making
sure things are precisely aligned rather than
eyeballing them. This is how our
artwork is looking. We've got two of
those faces ready, and now we're going to
repeat that technique to place feed
ingredients on the back. Let's go across to our labels, I'll grand this artboard
for the ingredients. Again, I'm expecting
this to be huge, so I'll just scale this down. Something I need to
do for consistency, I'll just group the artwork. First of all, position
it and make sure it's exactly the same size as this box we have on the
right-hand face here. Otherwise, that's going
to look very amateurish. They're the same size. I can now drag this
roughly in place, going to rotate it so that
the top of the artwork is nearest the top of a box so that when they fall down,
that's correct. I'll use the same trick
again to center this. Select the artwork,
select that stroke, left-click to highlight that
stroke, and use center. That was already
centered nicely. Vertically, I don't have
anything I can grab here. So what I'm going to do is
create just a little rectangle for this purpose that expands
the height of that face. Shift to select both
that and the artwork. I'll click to make that
rectangle the key object, and then I can click and align, and that did just
shift slightly. It's a bit of a headache
aligning things, but it's well worth getting
that right rather than sending something to print and realizing it's not
quite centered. I'm going to lock the
dimensions again. Now, just to finish, some of you may have
picked up on this, but there is a small
mistake to our dieline. Now, over the printer could happily work with his artwork. We actually have the
flaps are outlined in a separate color
and our cutting marks. If it were sent to
print like this will actually chop
off our flaps, which is not what we want. Technically, some of
these lines here, where they're just
inside of a flap, they should actually
be folding lines. That will be the
final adjustment we make to this artwork. I'm glad I made this mistake because it's a good
chance to show you how to work with this once you've put
it all together. To make this adjustment,
first of all, I will hide the artwork
we've just imposed, so that's on the
bottom two layers. Now, we can just
see our dieline, which is still of course,
positioned perfectly. We want to unlock our guide
layer and our flaps layer. Using not the regular
selection tool, but the direct selection tool, which will enable us to choose
just one path at a time, we're going to click, and then shift-click, and select every one
of the puffs that has a flap sitting
outside of it. We're going to hit the eye key to bring
up the eyedropper. We just want to click on
this dotted line path, which will then copy the style to the lines we had selected. We now have the
correct folding lines showing on this artwork. It's up to you, you could, I think for the
printer's purposes, leave the flaps outlined like
this in their own color, have been nothing
wrong with that, or you could give
the entire exterior the same red cutting line, and just remove the
little blue line we still have on the
interior of the flaps. I will do that by clicking
to hide the guide layer. Again, using the
direct selection tool, so you can bring that up
here by clicking the A key. We just want to
click and delete, and click and delete the
inside puffs of each flap, which will open this up nicely. If you want to check
if that matches up, you can twirl the
guide layer back on just to see you've
not missed anything. The last step will be to select all of the artwork
on the flaps layer, and you can use the little area here clicking that will select all the
artwork on the layer. We can change the color again by hitting eye
for the eyedropper, and selecting a red puff
from our guide layer. De-select, and we've
now, as it should be, got a red cutting line
which can be used for the entire exterior
of the dye line, and our folding lines are now showing in the correct place. Now, for some printers, this really won't matter. They're going to work
with the artwork you'd sent them anyway. But in case, let's say
you were working with a particularly
fake type of card, and maybe if a printer
using their die cutter that was going to perforate
some of the folding lines, and will score them in some way to make it easier to fold, will then having this
laid out and having a distinction between
folding lines, and the cutting line
that would be essential. I'm glad we've come back to adjust and include
this at the end. If we twirl on the
visibility of our artwork, we can now see
everything in place. Hopefully, the time
we've spent looking at how to create a dieline, and just now even make a small adjustment to it for
a certain printing scenario. Hopefully, this prepares
you and it gives you an understanding of how your artwork would
be sent to print. Now, I appreciate you for the
class project is probably just the 3D mockup that
you're looking forward to sharing and showing
off in your portfolio. I'm going to include
this Illustrator file for the dieline just
so you can open it up, reverse engineer it,
deconstruct it if you like, and hopefully learn something from playing with it yourself. Now, a last step will include before this would be
theoretically ready to go, is indicating which portions of this artwork should
be gold foiled. Now, if gold foiling
was included, usually your printer
wants to see something, certainly on a separate layer, and usually inked in a way that their machine will be able to pick it out from the
rest of the artwork. Sometimes they'll ask
you to place it in 100 percent magenta
or 100 percent black. Now, you can see my
document color mode is already set to CMYK, so over some transparency
and blending going on this would all be
output as a CMYK file. To indicate our artwork to
be foiled, first of all, we're now going to
outline the type, and also expand any strokes. To do that, I'll click this first group of
artwork on this face here, and the shortcut to outline type is control or
command shift and O, and you'll see the
type is now lost its live effect
and it's outlined. Next, we'll go to "Object"
expand appearance, and will ensure we expand
the fill and the stroke. Doing that gives us a
single foreground color for all of the artwork
we have selected. We're simply going to double-click
in the color palette. We're going to change this
under the CMYK values to 100 percent magenta
and click "Okay". Finally, we'll cut, I'll create a new layer, and call this gold foiling
and paste in front, with positions of our artwork
exactly where it should be. Now, visually, this looks awful. We've caught something
that's bright magenta in the middle
of our artwork. But this is to indicate
to the printer, this is the portion
to be foiled. We simply repeat those steps. Then, just don't
forget to cut and position that artwork on
your new gold foiling layer. As a final check, if you twirl off the visibility, you can check what's
going to print on the gold foiling plate, and what will be printed
with regular ink. That covers quite a wide
range of scenarios you could run into when wanting to
prepare your artwork for print. But at least now, as well as being able to design something
that looks stunning, you have an awareness of a
process that takes place for actually getting this artwork to print as you intend them.
16. Conclusion & Thanks for Watching: [MUSIC] Well done and thank you
for watching this class. I hope you've enjoyed
following it as much as I've enjoyed
sharing this with you. I can't wait to see what you've been able
to come up with. Please be sure to upload your creations in the
class projects area. Thanks again for joining me. I really appreciate it. Please leave a review
if you've enjoyed the class and if you
haven't already, be sure to follow
my profile so that hopefully I can see
you in the next one. [MUSIC]