Transcripts
1. Class Intro: If you're an artist
looking to find ways to sell your art online and make an income from your creativity than
this class is for you. Hi, I'm Julie. I'm an artist and art business owner from
Vancouver, Canada. One of the ways that I make an income from my
artwork is through print-on-demand websites like
red bubble, societies six, and thoughtful, through which
I can sell my designs on real-life products like
clothing, stickers and more. I've been selling my art
on fossils since 2014. So I have nearly ten
years of experience. I have multiple Davos
stores and I've sold thousands of products to
people all over the world. I also teach other
artists how to sell their art online
through my website, YouTube channel, and
here on Skillshare, where I share a premium
long format content. In this class,
I'll be taking you step-by-step through
the process of creating your own
Zomba store so you can sell products from your art is a great print on-demand
platform for artists to start selling their art
online without any inventory. We're gonna go
through everything from setting up your store, creating your first products
store organization. And then I'll share with you
some marketing and protests, whether you're a
seasoned artist or just starting on your art
business journey, Salvo is a great platform
for you in this class. I'm going to share with you
all of my experience from the last almost ten years
selling on the platform, they have a huge
range of products available for you to customize. My intention is for this class to be a
resource for you to come back to over and over again throughout
your whole journey. By the end of this class, you'll have a fully
functional dazzles store and a solid understanding of how you can create products
from your art. Whether you're due to
the salvo platform or just trying to improve your
current fossils store. There's something for
you in this class. So if you're ready, I'm ready. Let's get started.
2. Supplies and Class Project: In this lesson, we're
gonna be going over the supplies and class project. Throughout this
class, we're gonna be going over setting up your XAML Store from
start to finish. To get started with selling
your art on Sawzall, you're going to need
some digitized artwork. If you don't already have a few artworks that
have been digitized, then you're going to
need to go back to my other Skillshare class
where I show you how to do that and follow the
lesson on how to digitize your artwork
for print-on-demand. And the other main thing
you're going to need for this class is a laptop
or a desktop computer. There are some functions of dissolvable website
and design tool that just don't work on anything other than a laptop or desktop. For your class project, I'd love for you to share your thoughts will store with me in the projects and resources
section of this class. In the next lesson, we're going to start
by opening an account and setting up our
first Apple Store. So we'll see you there.
3. Store set up and getting started: So to get started, you can navigate
over to zappos.com. In this lesson, I'm basically
going to be setting up a brand new store from scratch
under my existing profile. So if you don't already
have an account on Sawzall, you're going to want to click on cell on Savile up there on the top right corner and
create a brand new account. You can click on cell on Sawzall there and then
click on Register. Now, just go through the
steps to create your account. It's just going to be filling out all of your
personal information. So go ahead and just
create your account. I'm fill out all those
details and then I'll meet you back here so we can
start setting up our store. So once you've created
your causal account, you should see a page
like this which says, open a cellphone store. And as you can see, the store is 100% free. And the first thing
we need to do is come up with a store name. Now, this could be
your brand name, but it can also be a
completely different story named is depending on
what you wanna do. Keep in mind, you can
have multiple stores under your account with
different store names. For this store actually want
to sell my photography. So I'm going to call
it Julie Aaron photos. And as you can do, you can't put any spaces in between the words, so I just made it all one word. And here it says the
store name is available, so no one else has that
name, which isn't good. So I just check off the
capture and hit Create store. So on this page will fill
out our store details. And the first thing
we're gonna do is create the banner and the
logo for the store. So I'm just taking a look at this page here and the
dazzle Help Center, which gives you all of
the image asset sizes. So 22, 80 by 380 pixels for
our banner and the logo, five by 512 pixels. And it has some other
media info here, which we will refer
back to later. So I'll leave a link to this page somewhere
in the description. So going back to our store
information page inside your store as
private while you're setting it up if you want to. And on this page, it gives you some more information
about what that means. I personally don't
bother with it. But if you feel like
you are not ready to show your store to the world, you can go ahead and set
it as private for now until it's ready to publish. So here we can fill
out our tagline and our About section
for our store. We can do this a bit later. But first I want to add
the store banner ad logo. So I just threw some
things together really quick in
Photoshop and it's making me crop it even though I use the suggested dimensions. Again, I'm using my
photography for this doors, so I created a banner
from one of my photos. And now I'm just filling
out a few tags that are relevant to the type of
photos that I'll be selling. And you can obviously
change all this leader as your store evolves
or if it changes. And for the location, I'm just going to
put Canada for now. You can actually have the
location be something else, even if that's not
where you're living. And for my logo here, I'm also just going
to use another one of my photos that I'll be
selling in this store. So clicking over
to the Home tab, this is the homepage
for our store. We also have a profile and then Julie Aaron photos
is the store itself. So like I said, you can
have multiple stores and you can flip back
and forth between your public store front and
the back end by clicking on this return to store management and then view public storefront. And throughout this class we're basically going to be going through this store
completion section. And it's going to
raise our Z rank, which we'll talk about a
little bit more later. But basically we're gonna
go through all the steps here to complete our store. And now it's dazzle. There are tons of
customization options. You can customize your homepage. So it's really important to go through all these
different settings. If you go into Settings and then go over to advanced settings, There's a few things here
I wanted to show you so you can customize
your store front. So this is what's
going to show up on your public star friend. So right now it's defaulted to these visible sections and
you can add and remove them. As you can see I'm doing here. So once we have some products, categories, collections, and
that sort of stuff set up, you can go back in
here and then decide which sections you want to
show and in which orders. So you can decide
whether you want the category titles
in grid or not. And there's just some other info here that you should
just take note of. If you have a Google
Analytics account, you can add that. This section here is just
talking about how Zazen might sell your products on other
websites like Amazon, e.g. which you can decide not to do. I just leave it checked off because I don't mind if
they saw all my designs on other websites as
long as they're paying me up to you if you want to do that as
well as the design transfer. Definitely go through and
read more about all of that so you can make a
decision that works for you. So back over on the Home tab, we're going to start
going through all of these store completion steps. The first step is to
fill out your story. So back in this store
information tab, we can just fill out
a simple tagline and a little bit of a
description just so we have something there which
we can totally change later on and revise
and make it better, which I always
recommend that you do. But for now I'm
just thinking about the kinds of products
that I'm thinking of selling and the
types of designs and photography that I'm
planning on selling, though. Give it a little bit of
thought and just fill out a few sentences
here for your store. So you can write something about the types of designs and
photographs that you're selling. Definitely keep in
mind a few keywords. You can also tell a little
story about yourself, the artist or the photographer, just to give it a little
bit of a personal touch. So I've got some keywords here, dreamy aesthetic photograph. I also have many of the
same in my tags as well. And for my website, I'm just going to put
my Instagram link, which you can see here is my photography
Instagram account. And you can totally use
that as your website. That's absolutely acceptable if you don't have your own website. I'm just adding a few more tags here under the tag section. I don't know if there's actually
a limit on the number of tags you can have
in this section. It might be ten or
something like that. So I'm just adding some
more of the tags that are going to be relevant to
the artwork that I'm selling. So now that we've got our
basic store info filled out, the next step is to
create our first product. But before we go
too much further, I want to show you
some basic navigation of the novel website. I'll meet you in
the next lesson.
4. Navigating the Website: In this lesson, I'm
gonna be talking a little bit about what Zavala is. And then I'm just
going to show you how to navigate the website. So dazzles what's known as a
print on-demand marketplace, which basically means
that the items are only printed and shipped when a
customer places an order. So they basically
have a bunch of blank products available
to choose from. And then whenever the customer orders the product with
a specific design, then they create that product and ship it to the customer. So there's no upfront
inventory and the customer can basically get a unique personalized product. So when you upload
your art to incisal, you can sell your art on all
these different products. And then Zazi will take care of the printing,
manufacturing, shipping, and customer service
so that you can just focus on creating
art and designs. So now let's get into how
to navigate the website. And this is the homepage
when you're logged in, I'm going to scroll back up to the top and you can click on the logo here just to get to
the same page that I'm on. So to start with, we have
the shop and explore tabs. The Explorer tab is kind of
like this Instagram feed. You can like and share your own in-situ versions
of your products. And then over on
the left-hand side, you have all of these
different tabs, including a Create tab. So this is one way
that you can get to the blank products
that you can create. Now this other stuff,
illustrations, backgrounds, etc, you
can't solve that. So the only thing
that you can sell are the blank products
with your own designs. So we can quickly go through
these other tabs here there's trending gifts cell. So here's another area where you can find
the blank products. And they have new products
here, top products. So there's multiple
ways that you can get to the blank products. And my staff is like your
designs and liked products. And then live, you don't really need that if you're
selling your own art. This is more for customers
and explore as well. It's kind of more for shoppers
rather than designers. So this create
top, it's probably more where you're going
to spend your time. There's also this
hamburger on the top. And under this menu is just another way
for people to shop. And there's also the
create your own here. And if you click on View all, that's yet another
way to get to all of the blink products that
you can create for sale. So there's also some stuff here on the top right of the screen. So this is like
notifications and messages. And then your avatar
here and your cart. And if you click on your avatar, there's a whole bunch of
selections here as well. And this is where you
can check your earnings. And you can also view collections, earnings,
saved design, check your other stores, like if you want to navigate
to one of your other stores, you can click on stores and it's showing my public profiles. So I want to switch to return
to profile management. And then to show
all of my stores. You go to Show all stores. So if it's not showing up there, that might be the reason. And another way that
you can navigate to your store is if you
click on your name, then it's going to show like your member account and then all of your different
stores here. So that's another way
that you can navigate to your member homepage or
your store homepage. So this is my
overarching account under which I have
multiple different stores. And it's not likely
that your customer is really going to
even see this page. So you don't really need to spend too much time here,
but as you can see, it shows all of the different
collections that I've created in multiple
different stores. And it's going to show likes, any products that I've liked. And then it's going to
show the stores that I've pinned to show
on this profile. So you can use
that little pin to pan or unpin your
store to this suction. So from here I can navigate to my Juilliard photos
store friend. So this is the storefront
as opposed to the members. So that's my member
creator profile there. So as you can see when I
clicked into that, now, I am on my profile
rather than my store. So just be mindful of when you flip back and forth
between those. So this saved design section, I also just wanted to mention that anytime that you
click into a product, whether it's your own product or even someone else's product, is going to show up here. So you can actually save your design and come back
to it to work on it later. But you're going
to find that under your profile, not your store. So as you can see here, there's just a bunch of random
products that I worked on. And I can actually go to
someone else's product. So we'll just go find a random product here
in the marketplace. And I'm going to click on
that and go into personalize. And let's just change
it to j and a, that's me and my
partner is initials. So let's just see
what happened there. So now I'm gonna go back
to my saved designs. And now you can see here
that product has shown up. It doesn't matter if it's your
designs or someone else's. They're going to
show up under here. And you might just want to go
through and clear that up. Sometimes if you're
not going to use it, just go in and delete these. If you are not going
to wind up actually publishing it or go in and
finish the design leader. So from this page I clicked on my avatar and it kinda
looks different. So it's showing me
the same stuff, but it's it looks a little
bit different from this part. And that's because that's
kind of the old website and some of the links
will sometimes I knew back to the old version
of the Sawzall website, so don't get too
confused with that. It's kind of like a glitch. I don't know. Just
be aware of that. Sometimes you might
encounter parts of the website that are a little
bit different looking. Your profile also has
its own settings, so you can go into the settings
and advanced settings. And again, just like
the individual store, you can add and remove sections. You can show which stores that are going to show
up on your storefront. You can select whether
or not to show your badge on your stores. So going back up top, there's also this messages
section where customers can send you a message if they want a custom product
or something. Sometimes I was like spam
that come through there. And then notifications
are some notifications. And then you can also change the location that
you're viewing from. I just keep it on the
US version personally, and that's pretty
much it for now. I encourage you to just click around the
website and kind of get a feel for how to navigate
the website on your own. And then we'll meet you back
here for the next lesson. We're going to start
creating some products in the next couple of lessons. So we'll see you there.
5. Creating your first products: In this lesson, we will
create our first product, a simple cell phone case. I'll also show you how to make a T-shirt later in the lesson. So to get started, you can navigate to the
blank product page via the Create tab or any of the other methods that I showed you in the
previous lesson. I'm just scrolling down to
select the cell phone cases. And I'm going to click
on iPhone case and just pick one of the ones
that are listed here. You don't have to
actually create one of every single type. When we click on the one here, there's actually going to be a drop-down where people could select from all the different
cases that Sawzall offers. So don't think that you have to create one for every device. So from here I'm going to
click on Customize this divine and it's going to open
up the Zavala design tool. So this is the south designed tool and it's kinda
like a mini Photoshop. So under the My Files
tab on the left, click on upload
images and upload your first design that you want to add to the
cell phone case. I've uploaded my
first photograph and I'm going to expand it to
fill the entire product. You can see there's this
fence and fill option. And for this type of
thing you want to fill because otherwise
you're going to have an issue where it's not
covering the entire product. And you definitely want to
have the full product covered. So now you can see
there's kind of this line at the very top
of the cell phone and the bottom where
it doesn't quite look right and it's not
covering the whole thing. You can also use this scale
tools with the plus and minus to adjust
your image as well. There's also this
toolbar at the top, or you can use a line tool. The tiling for when you
want to make patterns. Filters here are
pretty fun to use. You can change the color
of your design and create new products so
it's from the same image. So you can have multiple
versions of the same image. I used to go back and make
sure to expand the image. I'm hitting fill again to
make sure that it covers the whole case and
then hitting done, and I think it's ready. Now styles, I'm going to
hit the solid button. And now we have our post
product for sale page. And here we need to fill
out a bunch of information. So starting with the title, we're just going to quickly describe photograph
and then I'm not putting in cell phone case
or anything like that because it's going to do
that automatically for me. So I'm just going to
describe the image and then it's going to suggest
a marketplace for me, you can manually select from all the different
departments. But this is where
I want it to be. Anyways, I'm going
to select that. And then my description, I'm just going to add a
sentence or two here with some keywords and
describe the photograph. I'm adding a couple of the
same keywords as my title. And then I'm also going to add those same keywords
into my tags as well. And that's just like basic ICO, which is going to
help your images get found in the marketplace under product merchandising,
Change options. And then you can actually change the default phone case that you want to
show in your store. You can also select like
this model or this model and style only if the artwork
maybe wouldn't look good. On the other cases for whatever reason and
events and occasions, we don't have any categories
that operate now. So for categories, if you have a specific person in mind
who the product is for, you can add it there. You can also select the story
you want the product to be published to you if you have
multiple different stores. Now we're just
going to search for some relevant tags
that we can use. So I'm just going
to the homepage. Basically, I'm just describing my design and seeing
how other people have been describing
similar types of photographs on
the marketplace. And then I'm seeing the types
of keywords that people are using to lift their
designs in the marketplace. So this is going
to give me an idea of some of the tags that I definitely want to
use for my product. So like girly, cute, rainbow. Now I'm just adding in
a few single word tags. You can also add tags with multiple words and
short phrases. So keep that in mind. You can also look for tags
on individual product pages. So I went to, I like the
top products and just took a look at the tags
that they were using and added a
couple of those. And I also checked
sunset phone cases to see if there were any other
good ideas for a tag. So now I think we have quite
a few tags to work with, and that should be
enough for this *******. We can only put ten tags anyway. So I think that's pretty good. Now under the
additional information, I'm going to select
a general audience. Obviously, if you have something
with nudity or violence, might want to adjust
that to an R or PG 13. And then I just leave
everything else. How it is the royalty
at 10% checkoff that writes Spock their
view the product page. And now we can see. Our product listing. So now our product is
published and in our store. And we can click on the storefront and take a
look under the products tab. And now we see our
product is there. So great job. We've published
our first product. Now I'm quickly
going to show you how to make a T-shirt in case that's more of the type of
store that you want to open. So to create a new product, I'm just going to start
from the Zavala homepage. So I'm just going to navigate
there and then click on the cell on the
left-hand side. I'm going to scroll
down to where it says create a product
and click on that. And now we're back to
this page where you can select all the different
blank product. So I'm clicking on
t-shirt and scrolling down just gonna go with
this basic women's T-shirt. So now clicking on
Customize this design. And then it opens up the
design tool once again. Now click on upload images
to upload your design. I'm going to use one
that I already have in the My Files tab. There's a bunch of
other tabs here, text elements, products that
will go through in a bit. I'm just going to click
on my design to add it. And I have the snapping on, so I'm just dragging
my mouse to snap it to the middle and
then dragging it up a little bit and looking at the preview model on the bottom right to see
what it looks like. So I think that's
looking pretty good. You can see all the
different views to see it, like how it looks when
it's flat or on the model. Should also note that this design has a
transparent background, which is what you want
for t-shirt designs. So now we're going to hit Done. This product is ready
to add to our store. From here you can choose
different colors for your t-shirt if you wanted to change how it's displayed
in your storefront. Like for this one, I
might actually use red because it's like a
Valentine's Day design. So that might work better
or even not black. I think I'll go with the red. You can also change the actual model and the t-shirt that you
want to display. The Amazon and your customer can also choose from all these
different options as well. So again, you only
really need to upload one t-shirt and then people can choose from all the
different shirt options. So tons of different color on Fit options for your customer. And I'm just going to use the
basic one and click felons. Now from here I'm
going to fill out all the same information as we did for the cell phone case, but obviously geared toward
this particular defined. Now there's lots more to cover. So I will see you
in the next lesson.
6. Advanced Product Creation Custom Templates: So in this lesson, I'm going to show
you how to make a cell phone case with
customizable elements. So it's been a few
days since I recorded the previous lesson and my Z rank has already
gone up to a two. It did take a couple of
days though to update. So just be patient and expect to wait a few days for
things to update. If you click on the Z rank link, you can read a little bit more
about what the Z rank is. It basically helps
your products to rank higher in the marketplace. It doesn't say here
that the rank is not currently factored
into the marketplace, but it also sounds below your store will appear
and have preference as the suggested search result and that you're storing needs to have a Z rank of four or
above to have this enabled. So obviously it's an important or they wouldn't have this. So to continue on with
our mission of completing our store and raising the Z
rank two a four or higher, we're going to continue
toward the goal of creating tens or products. So this is a quicker
way to create. Another phone case is by
clicking into your design that you already created
and hit Edit design. Now you can quickly
create a new phone case by clicking on Change Image. And then just selecting
a different image from your media gallery
and was in your gallery. You can also create albums, which I've done here. So you can create them for different stores or categories. So I'm going to
create a new one for my Julie Aaron photos assets. So now I'm gonna go back
into my gallery and just move a couple of these images
over into that folder. Clicking on that little i, and then add two album, and then you can
select the album. You could also create a new
album from that dialogue. So now I'm just going
through and adding those other Julie Erin photos
assets to that folder. This will just
make it way faster to find images in the future. You can also delete
photos from here out of description and
change the title. So now that we've done that, I'm gonna go back
into that folder and upload some more images that
I want to use for the store. So I've uploaded this new
photo and I'm going to click on it to apply it
to our cell phone case. And it's going to apply it with the same settings as
the previous image, but it's a different size. So now I'm going to add a text element to
this product and then turn it into
a template that your customer will
be able to edit. So I'm clicking on the Text tab and then clicking on Add Text. And my text is just
gonna be a name. So I'm just coming up with a random name that's
not too short, not too long, but kind of
like a medium linked name. The font is just whatever
I used last time, and it defaults
to a black color. And here you can see
there's a whole bunch of different options for your text. So under Fonts, there's a
ton of different fonts you can choose from and
you can favorite them. So you could come back
to some of them later. And for the color, I'm just
going to choose white. There's also a color
picker that you could pick a color from your design. And then I'm just
going to make sure the text is centered and the textbox is not going
outside of those green lines. So the textbox is
basically as long as your customer can
put their own texts. And you don't want to
going off the sides. And just going through
the other tools. There's like
justification tools, scale tools, Rotate, Flip. There's different ways
that you can change the size of your tags
and the alignment. There's also letter
spacing, line spacing. So you can really tweak your
design to how you want it. Just to demonstrate this, you could add a
second line of text and then how that
all as one, um, change the line spacing so
that the words are closer together and the letter spacing just move
them further apart. So you can really just play
around until it looks good. You can also change
the orientation of your texts to vertical in case you wanted that
for your design, though just tons of little
options for tax that you can tweak for this product. I'm just going to keep
it as the first name and now we're going to
turn it into a template. So to do that, you
might have to expand the more options
it'll drop down. And we're going to turn on
make this a template object. So once we do that, this little product label comes up and we also want
to have allow editing on product page on this
URL parameter name, we want to leave it as text1. The product page label is what your customer is going to
see on the product page. So we're going to change
that to your name. So now we're going to hit Done and go to the product page. And you can see
the name is there. Now you can see it
has this personalize, this template, which
when you click on it, you can see the
name that we set up and the your name
label that we created. So now your customer
can easily just add their own name on
the product page. So now we've checked
that it's all set up correctly and working
how it sheds. And now we're ready to
submit our products that we're going to click
on the cell it button. And because we basically copied from our other cell
phone product, It's actually kept all of the information that
we added previously. So this is a great way to create similar products more quickly. So now I'm gonna change my
title to something with a custom name and then
describing my design. I want people to know
that they can add their own custom name
to the cell phone case. So now I'm just going
to continue to fill in the product information like we did for our previous products. And in the description, I'm also going to add a
little bit of text explaining that it includes a
custom name feature. So for now I'm going to
leave the store category as new products and remove most of these tags that
aren't relevant to this design and
add some new ones. So you can use quotes
to add multi-word tags. So I'm going to add Milky
Way, Northern Lights, forest, purple, and
other descriptive tags. I'm also going to add custom
name in case people are specifically searching for
Custom Name phone cases. The rest of these settings, I'm just going to
leave as they are. And same with the
royalty information. And now we'll check off the
rights box and click post it. Now we've published our product
so we can scroll down and click on See my product to
see our finished product. So now we've created
our first product, which has customizable
template options. So next we can move on to
creating a more products for our store so we can fulfill the task of creating
ten store products. Will see you in the next lesson.
7. Creating a 2-Sided Throw Pillow: In this lesson, we're going
to continue working on our store completion by
creating ten store products. And another way to get to
the blank templates is to click on the menu on
the top left corner. Scroll down to create your own, then click on View all. Now we're back to the
same blink product page. This time I'm going
to create a pillow. So I clicked on
pillows and poof. And now I'm just selecting
a basic throw pillow. Now I'm going to
click on Customize this design and open it up
in this as a design tool. Now I'm going to
upload my image. So when I click on that, it's automatically going to
cover the entire product. So I don't need to
hit Fit or fill here. But what I am going
to do is go into my Layers tab on
the left-hand side. So from here you can
see that this product actually has a front
and a backside. So here I'm going to select my image and click on Edit Copy. Now I'm going to click
on the back layer and then go to edit paste. You can also use Control C and V for this or the
Mac equivalent. So now we have the same image on both sides of the product. There's some other
image settings here that we're not
going to use right now. But we could flip
the image maybe if you wanted it to be like
backwards on the other side. So now we're going to hit Done and take a look
at our product. This one has some pretty
nice in Situ images that you can choose from for your listing can
change the size. I'm going to pick one
and click on Solid. And now I'm gonna go through the same listing process that
we went through previously. So I'm not going to
show all that again. So now we have three products in our store and we
need to have ten. So now I'm gonna go
through and create these seven other
products So we can complete that step of
the store completion. So now you can go ahead and create your ten store products. And in the next lesson, we're going to share
the tensor products. So we're going to
knock out two of those tasks to raise the Z rank. So we'll see you in
the next lesson.
8. Sharing 10 Store Products: So now I've got my ten
different store products. And I just did some more
cell phone cases and throw pillows with
different photographs. So back on the home tab we can see our store completion is 55%. Now, the next step we can do is actually to share
ten soar products. I'm going to skip the
creating collections for now and share the term
store products first. So to do this, we're going to head over
to our products tab, and we're just gonna go through each individual
product and share it. One of the places
where I really like to share my Zazi listings
is Pinterest. So this is my Pinterest account. And I have different boards for the different types of
product that I pin. So I definitely recommend
using Pinterest for this. So on the product page, you click on the little
box with the up arrow. And then it gives you
this little dialogue box with different ways that you
can share your products. So you can share a direct link, share to Twitter,
Facebook, and Pinterest. So you can decide
what works for you. There's also shows
a preview of what your product is going to
look like when you share it. So it's gonna be this
mockup with the chair. You could select a different
one if you prefer. So now I'm gonna go to this cell phone product and
click on the Share button. Now I'm going to click
on the Pinterest option. And it doesn't actually show
the Pinterests dialog box, but I'm just pinning
the product here to my cell phone cases board
and then it's done. Yeah, I guess because I'm
logged into my account. It's not actually showing it
here, so sorry about that, but just know that I am pinning
it to my Pinterest board. So anyway, now we've shared
that product as well. And we just basically
need to go through that for every single
product that we have here. So I'm just going to go
through the same process for all of these products and share it to the different relevant Pinterest
boards that I've set up. Now that we've shared
our ten store products, we've completed that portion
of the stores setup. So now we can move
on to discussing store organization,
collections and categories. So we'll see you in
the next lesson.
9. Categories and Collections: In this lesson, I'm going to be discussing how you can organize your thoughts will store using categories
and collections. First we're going to
create some collections. So under the collections tab, I clicked on new collection. Now I'm just filling out
all the information here, like the name of my collection, adding a few tags, description. And I want it visible in
my Julia and photos store. You can also choose the default store for
this collection, which I also want to be my
Julia and photos store. So make sure you take
the time to fill out all of this
information as it will help with the ICO
of your collection. It also helps to have all
this filled out in case it ever wants to promote
your collection. They're gonna be looking
for collections that have all the
information filled out. So I already actually had a cell phone collection
created for my other store. So it's not letting me it create another collection
with the same name. So I'm just going to put
photos here at the end just so that I know which cell
phone case collection. This you won't have to do that because this will be your first collection that
you've ever made. So don't worry about that. Now you see we have
our collection, but it doesn't have
anything in it. I'm just gonna go
ahead and also create a collection for the
throw pillows as well. So I'm just going to fill out all the same information as we did for the cases
and finish that up. Now we have our first
two collections created. Those since we need to create ten collections to
raise our Z rank, I'm going to create another
couple of collections that are more based
on the design. So there's a few ways to
approach collections. And in all honesty, it's like completely
up to you, uh, you wanna do with collections. So by product type. So we've got cell phone
cases, throw pillows, e.g. by design. So you can have
like tropical ocean waves, clouds at South drive. And the third way is by usage. So you could have a collection
for birthday parties, St. Patrick's Day,
different holidays, office supplies,
stuff like that. So if we click into one
of these collections, you can see that there's
nothing in it right now. So we're gonna go back and start adding some products
to these collections. So to do this, we can go
over to our products tab. And the first thing I'm
gonna do is check-off the little checkbox next to
each of the cell phone cases. Now I'm going to scroll up to this little tab at
the top that says Bulk Actions and then click on Actions and then scroll
down to Add to collection. There are various
other options here, but I'm going to click
Add To Collection. And then I'm going to select the photo cell phone cases
collection that we created. And now I'm just going to do the exact same thing
for the throw pillows. I'm just checking
off the little box next to all the throw pillows, going up to the Actions
tab, clicking on that, and then down to
Add To Collection, and then selecting the throw pillows collection
that I've created. So now we've added all those
products to that collection. So the next thing I'm
gonna do is click on all of the products that have this dreamy Cloud
aesthetic photo and then add those to my Cloud
collection that I created. So you can have
the same products in multiple different
collections. So if you're unsure about where a product might fit
into a collection, you can just create
multiple collections. The now when we click
on this collection, we can see we have four products
now in this collection. So the collections you can
customize with a banner, which I'll go through
a little liter. You can also customize the cover image of the collection here you
can see it changed cover. You can either select
a different product or select an actual image
from your media file. And you can also organize within your collection by
clicking on organized. And then you can drag
your products around or use the little arrows
to move them to the front or the back
and just change up the organization of
your collection. So whatever the top three
products are that you have in the collection is what's going to show
up in this part. And that's also what's going
to show on your homepage. If you add the collections
to your homepage. The next task that we
need to do to complete our store is to create
ten store collections. And I felt that I
needed a little bit of inspiration to come up with
some other collection ideas. The one way I like to
do this is to click on the trending tab
on the left side. And then just take
a look at what other creators are doing. This person has a
variety of design-based, product-based, and occasion
based collections. So again, this is really
totally up to you. And really it's depending on the types of designs
that you're creating, the types of occasions you're
creating four, and so on. This person has kind of created a color based collections and also some youth-based
ones here like school and office, kitchen, sunset art. So that's like
more design-based. So now that we have
some more ideas, I'm ready to continue
creating our ten collections. So I just went ahead and created a few more collections here. You can also organize your collections by clicking
on the little arrows. And you can also
drag them around, same as the actual products
within the collection. So I'm just moving
my collections that I have products
in to the top. Then make sure you click Done to actually save those settings. So now I want to add these
collections to my homepage. So I went into settings and
then under advanced settings, I'm going to add collections to my visible sections
on my homepage. And then I think
I'm also going to add latest products created. So now these three sections
are what should show up on my homepage and in that
specific order as well. And don't forget to click
Submit to save your changes. So now if I go back
to my home tab, and now if we scroll down, we can see these sections that we've added
to our homepage. Now you can see the, some of the
collections are empty, but that's fine for now. We're going to add stuff
to those as we go along. So we're done with
collections for now. Let's move on to talking
about store categories. So if we go to our products tab, you'll see the categories
on the left-hand side. Categories are found on the left-hand side of
your products tab. And you can kind
of think of them as departments and a way to organize your store for both your customer
and for yourself. So we can start to think about the different categories that these products would fit into. So we've basically
got throw pillows, which could be like a
home decor category, and cell phone cases, which we can have
a tech category. So right now, all we have is
this new products category, which is the default one that Zazi will just
create for you. To create new categories. You're going to click
on the All categories on the left-hand side. And here you have the ability
to add new categories. So I just clicked on
add new category. And you can actually
have multiple categories within categories. So keep that in mind while
you're setting them up. So I'm just going to start with a really overarching
category of home decor. You can also add a custom
category thumbnail. We're gonna do in a later
lesson for now hit Done. Now I'm just going to
add another category for the cell phone cases. And you can also go back in
and change these later if you decide you don't like how
you've organized your store. So don't worry if
it's not perfect. So now I'm just clicking on
the home decor category. So below home decor, I'm clicking on
add new category. Now you can see it's new
category under home decor. And I'm going to
create a sub category here for my throw pillows. Okay, I just change
it to pillows because that's more generic. Now I'm just gonna do
the same to create a cell phone cases subcategory under our tech
accessories category. So now if you look over on the left-hand side
under categories, you can see these categories and subcategories that
we've created. So now I'm going to click on My Products tab and go back
to where all my products are and then checkoff all
of the cell phone cases. And we're going up to this, auctions dropped down and
then set store category. Now I'm gonna go to tech
accessories and click on the cell phone cases
category that we set up. You could even have
a third row of subcategories and
maybe even four. I'm not sure how many
you can actually nest. So now I'm going to do the
same for the throw pillows. So going up to actions, set store category, clicking on the home decor category and
the pillows subcategory. So now if we go over and
click on that category, it's actually still empty
because like I said, it takes some time for things to sort of work themselves
out in the back end. So just be patient and it should eventually move
over into the category. It's just isn't immediate
for whatever reason, I would just come back
in a few days and chalk. So another way that you
can create categories is on the post product
for sale page. So when you create a new
product under store category, you can actually create new
categories from this section. So here you can either select
a category that we already created or you can click
Clear and then click on New. And then you can also select the category that you
want it underneath. So you could create
a subcategory or a top-level category right
from this post product page. So e.g. I. Can create an Apple
Watches category under the tech
accessories category. And now if we go back to our Products tab and look
under the categories section, click on tech accessories. And then you can click on
the categories tab there. You can see it's added the
Apple Watches category. So that's just another quick way to add categories to your store. If you're adding a
new product that you don't have a category for yet. It's now our shop is starting
to look pretty good though. In the next lesson,
we're going to continue to add to
these collections. And I'm going to show
you another quick way to create new products
for your store. So we'll see you there.
10. Design Transfer Tool: In this lesson, we're
going to continue adding products to our store
and collections. And I'm going to show you
another quick way to create products using the
Design Transfer Tool. I'm going into one of the
products I've created. I'm scrolling down
to where it says transfer design to a product. Now you can see there's
already a few products here that it's suggesting you
transfer your design to. I actually kinda like
this wall clock. So I'm gonna click on that. And you can see on the mockup, it's already applied
our photograph. You can change the style
of the clock if you like. You can also go in
and edit the design and change it up, add text. You can also add
numbers to your clock. I do this for some of my
clocks and some of them I just leave the photograph. So this is totally up to you. I also sometimes just add an image that has all
of the clock numbers. So you could create something
like that in Photoshop with a transparent background
that just has all the numbers and
then just add it as a layer for your clocks. So for now I'm just going
to leave this clock as is. You could also use this
Design Transfer Tool to transfer to any of the other products
that they have available by clicking
on view all products. And here you can see all the different
products that you could transfer this divined too. But I'm just going
to click back and then hit the Select button. So you can see here
that it's transferred all the information from
our previous product, including the tags
and the description. It usually also
transfers the title. I'm not sure why it
didn't this time. I'm just going to manually
type in the title here. And it's also suggested a new
department for our product. And under the description, obviously we want to change, throw pillow to a wall
clock and then change any other part of
the description that doesn't make sense
for this product. And under recipient
you can leave it as is or clear that
away or change it. And we're going to create a
new category for wall clocks. So I clicked on New and then select the category
homes or core. Click, Okay, and then my new category is gonna
be just a wall clock. So now I'm just checking
that all the tags still makes sense for
this product and design. And I think they all
work pretty well. So I'm just going to check off the box and click on post it. And now we've created our
new wall clock product and we can click
on see my product. And here we have our published
while o'clock product. Now on the top here
under listing tools, we can quickly add
it to a collection. So I'm going to search for my photo wall clocks collection and just add it immediately
to that collection. So now this product
listing is complete. So now if we go over to our collections tab
and scroll down, we can see that our wall clock
is now in that collection. And if we click into it, we can see that it's there. Now if we go back to
our Products tab, we can see all of the products
that we've created so far. So using this design
Transfer Tool, I'm gonna go ahead and create some more products to fill
in these collections. And in the next lesson, we're going to create some
bands for our collections and then share them to complete
that part of the Z rank. So we'll see you in
the next lesson.
11. Collection Banners and Sharing Collections: So it's been a few days since I recorded the previous lesson. And you can see now that my store is that
a Z rank of four. And I still haven't even fully completed the store
completion section. So that's pretty awesome. And in this lesson, we're going to create
some banners for our collections so that
we can share them. Technically, you
could share them without adding a banner, but we might as well do it. So you can see here I've
added a few more collections. There's two ways to add
banners to your collections. You can just use a photo like I've done here and just crop it. I mean, that totally
works and looks fine. However, the way
that I like to do it is to go into the product. And then you can
click on More Options and then click on download
a product mock-up. This is going to
download this in Situ image that the
product is mocked up on. So you can go through and download a few of these mockups. I like to go with four of these. And then we're going to create a banner using these mock-ups. So you can go ahead and download
the product mockup for, for products in the collection that you want to
create the banner for. So you can use something
like Photoshop for this. But I'm going to
demonstrate it using this free Photoshop
alternative called photo P. So if you
go to photo p.com, you can follow along with
me it to create this banner or just use an image editing
software of your choice. I'm just going to
quickly look up the pixel size of the
collection banner. So I kinda had to
do some digging, but I found it here in
the Zavala help forum. So it's not the same size as your store banner is specifically
a collection banner. If you're looking this up, make sure that
you're looking for the collection banners eyes and not the store banners eyes. So here I found collection
banners are 11, 40 by 315 pixels. Back in photo P. I'm going
to create a new project with the dimensions
11, 40 by 315. I'm going to make
it 300 DPI image. And then click on Create. Now I'm just going
to File Open and place and then selecting those four mockup
images we downloaded. Though now they've each
loaded onto their own layer. And I'm just dragging
them and snapping them into place to create our banner. So I'm just moving them around until they cover
the full banner. And it looks nice. And this is how I
create the majority of the banners for
my collections. And I'm just going to
move the clock above the cell phone cases
layer and just adjusting everything a
little bit so that it looks nice and balanced. And just moving around
the designs that I have, a variety of designs. So you can play around
with this until you like how it looks. Now you can just go
to File export as a JPEG and download the
file to your computer. I like to adjust the quality
to 100% and then click Save. Now back over on our
thoughtful collection. I'm going to click on
Update, banner and change. And now I'm going to upload
that image we just created. I'm uploading the banner to my Juilliard and photos folder. And now I'm going to click
on it and it's applied that image to my collection. And I just feel like
that looks really much nicer than just the
photo by itself. So now we can click on Share. And then I'm going to actually
share this to Pinterest, like I did with my
individual products. And it doesn't show my
Pinterest dialog box here. But I am just
pinning it to one of my Pinterest boards that
I set up a previously. So now we can go
ahead and do this for each one of our ten collections. So go ahead and do that for
all of your collections. And then we'll see you in a bit. Now you can see our store
completion is that 95%. And the next and final thing
we need to do is upload the ten media items and we'll go through
that in a future lesson. But in the next lesson, I want to show you how to create custom category images and then add those to your homepage.
12. Customizing Categories: So in this lesson, we're going to create
custom cover images for our categories, and then we're going to
add them to our homepage. So I'm navigating
to my Products tab. And then scrolling
down to where it says all categories on
the left-hand side. So to start with, I'm
going to click on this new product category
and just get rid of it. Now you can see
within this category there's no products
left in the category. So now we can delete
this category. If it shows any products
underneath the category, you'll have to wait
until they've moved. So now we have our two
top-level categories at home decor and
tech accessories. So I'm going to
click on home decor and then scroll down to one of the products
that I want to use for my cover image. So one of these incidents, you throw pillows,
looks pretty nice. I think I'm going
to use this one. I'm gonna go up to
more options and download product mockup like we did for the
collection banners. And once again, I'm going to use the free Photoshop,
alternative photo p.com. You can follow along
in Photoshop or another image editing
software of your choice. So I just went ahead
and opened that image into photo P. And now
I'm adding some text. So I'm adding the
title of the category, which is home decor. And I'm making sure
that it stands out against the background. And just playing
around with that until it looks how I want. And of course, choosing
a nice-looking font. And that always takes forever because if
you are a designer, you know how many
different fonts that you can play around with. And you know that
you can just spend hours trying to pick a font. I'm not really sure
about this font. I'm probably going to change
it to something else. And you do want to
have a font that reflects the vibe of your store. And you also want
something easy to read. So I think I'm gonna
go with this font. Yeah, that looks pretty good. I'm just going to center it. So now I'm gonna go to
File export as a JPEG. And I'm going to rename the
file and then hit save. Now back on HHS Oslo, I'm going to navigate back to my home decor category
and click on Edit. Now I'm going to click on
the category thumbnail and upload that category thumbnail
that we just created. Once it's done loading, I'm just going to click on it. And it's already
applied our thumbnail. So now I'm gonna go back into my settings and go back
into the advanced settings. And now I can add the categories section to my visible sections. I'm going to click Add
and it moved it over. Now I'm just going to drag
it up so that it's going to be on the top of my homepage. And I'm going to uncheck
Show category titles in the grid because I already have the category title on my image. So we don't need
it to show twice. And now I'm gonna
make sure I hit Submit to save those changes. Now when I navigate
to my Home tab, you can see my home
decor category is there. But we don't see
the other category. And that's because it's not going to show
up unless you've actually added that
customer category image. Now I'm just going to go
ahead and do that for my other top-level category, which for now is just the
tech accessories category. I also wanted to show you
that under the products tab, if you click on View
Public storefront, you're now going to
see your categories under here as well. So this can also
help your customer to find products in your store. So now that we have
all that set up, the next and final
part of completing our store is to upload
the ten media images. And we're gonna do that
in the next lesson. We'll see you there.
13. Adding Media Images to Complete ZRank: The final step that we
need to take to complete our store to 100% is to
upload ten media items. There's a few ways
that you can create media items to add
to this section. One way is to actually
purchase samples of your products and then
take photos of them. Take photos wearing them, take photos of them just
on the floor or whatever. Another way is to use those product mockup
that we created. But you'll have to actually
do some editing of them. You can't just straight
offload those images as is. The way you can do is
put those mockups into Photoshop or photo P and
then change the background, change the colors,
play around with all. I just went ahead and created a few edited mockups
in the photo P app. And I'm going to click
on upload media items. And here you can see I've
uploaded these couple of items where I just
change the background. This one I just edited
the background color. Now it's accepting
that as a media image. Now if you go to your
Home tab and scroll down, you can see the
media images there. You can also click on
View Public storefront. And then you can see your
media images there as well. And that is also what your
customer is going to see. Here's a few examples of media images that I've
created for my other store. I actually purchased samples
of some of my products and just did a fun little
photo-shoot with some friends. So that's a really fun way to create media images
for your store. So go ahead and upload your
time media images now. So now that we've
completed our store, in the eyes of Sawzall, you're well on your way to
having a successful business. In the following lessons, I'm going to provide some more
advanced tips and tricks. So I hope you'll stick around and we'll see you
in the next lesson.
14. Design Tool Tips and Tricks: In this lesson, I'm going
to give you some tips for using zonules design tool. So I'm gonna go ahead
and navigate to a new blank product to use
for this demonstration. I'm just going to find
something simple like this bath mat and
click into that. And then head over
to customize this designed to open the
Zavala design tool. So the first tip that
I have is to utilize layers by uploading designs with a transparent
background like this. And then you can add
a background layer. And you can just imagine the different possibilities with this sort of layering option. So definitely think about
adding some of your motifs with transparent backgrounds
so that you can just use them in all
sorts of different ways. You could just have a
plain background color. You can even do this
with patterns as well. I've just done my
motifs and then leave the background color
empty so that you can just change the background
color and just create even more endless
possibilities with one design. So earlier in this class, I showed you how to
create a template using texts that your customer
can actually customize. And you can actually do the
same thing with an image. So I've added this
tropical image, but I'm going to go
down to where it says make this a template
object and turn that on. And then set up
the product page, label information the same
way as we did before. But now your customer is
actually going to be able to replace this now with
their own photo. So again, you can imagine
the possibilities with this, especially for greeting cards and wedding invitation
kinda stuff like that. So as you can see here now, you can change the image
to a different image. So you'd basically just
created another template for a customer to go in and
add their own photos. The one thing to
note here are these fit on Fill Options and that's going to change how the photo looks when the
customer uploads it. So I usually use the fill option just to make it cover
the whole area. And there's also all these
filters in the design tool. I think I showed
you this already. But it's kinda fun just to go through some
of these filters. Sometimes they can
not look very good, and other times they
can look quite good. So just keep that in mind. You can also create
multiple versions of a single design just
using the filters. Up here on the top, we've
got a whole bunch of alignment tools
which can help to center your design or make
it left or right justified. And if you have multiple layers, you can use these forward
and backward options. Now, tiling options, it
says so you can create patterns and those
different types of patterns that you can make. So you've got just
sort of thing, straight pattern where
everything is stacked on top or you can go to some of these other ones that
make it more offset. And that's just using my
single little motif here. With the transparent background. You can also scale up and down, but as you can see, it just
scale that kind of weirdly. So if you want to
scale it like that, I suggest turning off the
tiling and then making it bigger or smaller and then
turn the tiling back on. So just keep that in mind. If you are finding
that it's just not looking quite right when
you're tiling your patterns. So another thing you can do in this design tool is
used masking options. So they've got
these elements here that are like some
different shapes. E.g. I'm just going to
add this circle shape. You can also change the
color of the border on the inside and change the border thickness
or remove it entirely. You can play around with that. But I wanted to show
you how you can use this as a masking tool. So you're going to select both of these layers under
the Layers tab, make sure they're both selected. And then this masking option and group option are going
to come available. So you can group them like
that to move them around. But the masking options, what I want to show
you is I turn that on. So now you can see that the image is actually
inside of the circle. So it's taken on
the circle shape, which is kinda cool also, you can just think about all the different possibilities
you can do with that. You can also create a template from that as well so
that your customer, when they add their own photo, it's going to be inside
the circle as well. I think you have to turn it into a template before you mask it. So turn your photo
into a template first, then turn on the masking option, and then it's going to
work as a template. And you can also copy and paste. So I just went into Edit Copy and now I'm going
down to edit paste, and it's going to paste that
image onto a new product. So I've already created this circle template with
the masking and say, I don't want to go ahead
and do that all over again. So I can just copy and paste. You can also control C, control V on a, on a PC and whatever the
macro equivalent is as well. For some products, there is also horizontal and vertical
layout options. So to get to that, you're gonna go down
to layers and then you can see your
design placement. So if you click on
that little gear icon, now you can see the horizontal and vertical
design placement options. So another thing is we created
this text as a template. And if you go ahead and
copy and paste that, it's going to make
them the same. So you've got only one area here where you can
add your text. It's going to change
the texts from in both of those textboxes. So basically those
two textboxes are attached to each
other because we just straight copied and
pasted the template. So that can be good if
you have a backside and a front side of the same product and you want to
have a custom name. And then making sure that
if they change their name, it's going to show on both
sides of the product or any of the areas where
they have a name. So now I'm just demonstrating the Design Transfer Tool again, which I already showed you. And just to reiterate, you can transfer
this design with your templates that you've
already thought of. Any of the layers that
you've already set up and easily just transfer that
to a brand new product. So another really quick way
to create new products. So I hope this lesson was
helpful for you and you learn something new and we'll see
you in the next lesson.
15. Deciding Which Products to Create: So as we've seen
throughout this class, Salvo has a really wide array of products that you can sell your designs on to
the point where it can be a little
bit overwhelming. So in this lesson, we're going to take a
look at how to decide what type of products
to put your designs on. So one way that I
like to do this is to take a look at the
trending tab and just going through the different
sections here and looking at what types of
designs are currently trending. And from there you
can figure out where your designs could fit
into these categories. So designing for holidays is one really great strategy
for selling ensemble. And at the time of filming this Valentine's Day is coming up and you
can see the type of products that they're
promoting for Valentine's Day and the
different categories. This can give you an idea of which products to focus on and also collections that you can cure rates with your designs. So if you're a fine artist, e.g. you can take a look
here at the types of artwork that dazzle
is promoting, which is probably
based on the type of artwork that people
are searching for. And here where these circles are some keywords
that people are also searching for in
this wall art category. So this can help you
decide which types of artwork to upload to
what kinds of products. So if people are searching for, like rainbow wall arts
or landscape wall art, you should maybe
put your landscape designs onto Wall Art. And you can see here what types of wall art people
are looking for. So there's like framed
prints, posters, tapestries. Searching through these
categories can just give you an idea of the type of products that people
are searching for, the type of designs that dazzle is looking
to promote as well. So another way that I like
to get ideas for which types of products to create is to just simply use
the search bar. So if I know that
I want to create a collection around a
bachelor party theme, I can just simply search for bachelor party and
then take a look at the types of
products that people are buying for a bachelor party. So there's a T-shirt. You've got the can cozy here. If you've got gift supplies, gift bags, some fun pins
and stuff like that. So you can start
to make a list of which products are going to fit into a bachelor
party collection. And then you can create
these products with a single design or with different designs and then
group them into a collection. So yeah, beer mugs, shot glasses, all
that kinda stuff. So you can kind of
think about why do people where at a
bachelor party, what do people do on
a bachelor party? What types of products are
going to fit into that theme? So I like to literally go through something like
this and then make a list of the products
that I want to design for this bachelor party collection
that I'm going to create. And you can also take a look at those keywords at the bottom and see what kind of themes that people
are searching for. So like destination
bachelor party, golfing, bachelor party. Obviously beer and drinking is really popular for
bachelor parties. So you really want
to think about the customer and what
they might actually be searching for
if they're looking for stuff for a bachelor party. So keeping your customer
in mind is actually really important and
great way to figure out what types of products
to create and also thinking about where
your design might fit. So if you don't have a design that's
bachelor party themed, then you're probably not
going to want to use this theme unless
you can figure out a creative way to make it
a bachelor party themed. So another really great resource for deciding which types of products or create and
when is these azo forums? So under your home tab on
the right-hand side there, you'll see the forums link. Click over on that. And then there's just a
wealth of information here that's Oswald
themselves are providing. So you can see here they
have these different guides, wedding 2023 creator guides. So let's take a look
at what this is. There's also a moment's
planning guide which is also super helpful. They're basically telling you what types of products
that are looking for and when and when you should be
designing the product, posting the products, and then promoting the products
throughout the year. So this is literally giving
you an events calendar. So this should
definitely give you tons of ideas of the types of products and designs
that Sawzall is literally looking for
throughout the year. So definitely pay
attention to this, to plan out your year. And the types of designs
are gonna be posting, the types of products
are going to be posting. And when do you can
see winter holidays? You're going to want to start
actually designing in June, which was kinda crazy, but that's what
they're suggesting. So throughout the year,
as we'll also put out these creator guides
like this wedding guide. They also do them
for the holidays. So this just has a wealth of taps and they're
literally like walking you through exactly what to do in order to be
successful on Sawzall. So definitely pay
attention to that. They've got trends,
color trends, like keywords that
you're going to want to use for your designs, top themes and
keywords like here, there are literally telling you exactly what to make, like, what types of keywords, what types of designs, what types of products
they're looking for. Here they're even
giving you like the types of products to put into a collection for an engagement party,
a bachelorette party. These are all the
different types of products that they're
looking for and that customers are looking for
for this type of theme. So here we've got pre
wedding party products. I mean, this is literally
just telling you exactly what to make and what
to put into a collection. So this is an extremely
useful resource, and they put these out a
couple of times a year. So you'll get a notification
on your dashboard, on your homepage of your
store, on your profile. So definitely pay
attention to that and go through these guides
when they put them out. So here they also
are showing you exactly the types of
products that are looking for in collections in order to be featured on the homepage. And they're also really pushing those cover photo
thing right now. So if you create custom cover
photos for your products, then you have even more of
a chance of being featured and having your product stand out more in the Sawzall
and marketplace. So they're literally
telling you what to do to get promoted. And they've got tips
for collections. And they're giving you
some more info here about how the youth
collections and marketing, how to make salt
successful collections and even more so
just tons of really, really valuable info here. How to make short videos for social media
to get featured. Tons and tons of does really valuable information
in these guides. And they also created this handy video
guide for creators. So if you are on Instagram
or TikTok and you're making short videos to promote your designs or you
want to get into that, they're giving you
some tips here. Royalty-free music is important if you want them to
promote your video. So they tell you how to do that, like literally so much information
here that's just super, super valuable to help you
be successful on Sawzall. So I think it's really
great that they do this. They also announced here when there's new products
being launched. And sometimes they'll even
tell you like what types of keywords that people
are searching for for those specific
types of products. So definitely don't
skip these forums. Just take a look through
when you have a chance. And the holiday guides here
are really, really great too. They put these out,
as you can see, in October of 2022, they put this one out, so
they'll probably do it in October and November every year. And obviously holidays are huge. So this is just like super, super valuable information so that you can maximize
your profits on Sawzall AND gate products that people I actually want
and are looking for. So I hope this was
helpful for you to decide what types of
products out to your shop. So as you can see, just doing a small amount of research
can really help you to hone in on the types of products
to create that are going to work best for your type
of designs or artwork. And we'll see you
in the next lesson.
16. Final Thoughts: Congratulations, you've made
it to the end of the class. Throughout this
class, we opened and set up your brand
new fossils store. You can sell products
from your art. We created some products. We created collections, banners. We raised your Z rank so that your products will be seen
in the novel marketplace. Throughout the class,
I shared with you some protests from nearly
ten years of experience. I want this class to be a
resource for you to come back to over and over again
throughout your journey. I plan to add even more lessons
as the platform evolves. So if there was anything
in this class but I missed or that needs
further explanation, please let me know in the
review or other discussion and then I can create a new
lesson about that topic. Make sure to click
the follow button, but you don't miss
my next class. Don't forget to upload your project to the
project section. And let me know if you want
feedback on your store. I'm happy to do that for you. You can also connect with me on Instagram at Juilliard
and designs. Also check out my YouTube
channel and website Julia and designs.com for even
more tips and tutorials. Thank you so much for
joining me today. We'll see you in my next task. Cheers.
Julie Erin Designs, Artist and Entrepreneur
