Transcripts
1. Introduction: There are certain
words that we hear a lot that are deemed
to be important. One of those words
is networking. I'm sure in your career, you've heard the phrase, Hey, if you want to rise up in
whatever you're trying to do, You gotta shake hands
with the right people. You need to network. The question is,
how do you network? The problem nowadays
is that we often give commands as something that
are meant to be processes. If you go to someone who
doesn't know how to cook and you keep commanding
them to cook, they're gonna look at
you more confused. If you don't know
how to network. When someone tells you
you've got a network, you're simply going to
become more confused. My name is are macho three, the founder of Romani
talks media company, which helps engineers and
entrepreneurs improve their communication
skills so they can articulate their ideas
with confidence. One of the skillsets that
their money talks brand covers is social skills. In this beginner's class, I'm going to give you the
fundamentals of networking. It's no longer one of
those ambiguous concepts. But instead, it's
something that is a process that you can
implement in your life. You're going to understand
how to network. You're going to understand
the difference between online and offline networking. You're going to understand the hunting and farming mentality. And we're going to
wrap it up with a final project at the end. If you're ready to level
up your networking skills, I look forward to
seeing you inside.
2. Purpose of Networking: One of the best ways
to picture networking is picturing the Internet. Are you someone who just
enters the Internet, willy nilly, without
any purpose? Unfortunately, a
lot of people do. They go web surfing
for a long time. It was supposed to be
15 minutes of surfing. The web ends up being
half of their day. Just like that. Their day was wasted because they didn't serve the
Internet with intent. Likewise, if we're someone
that's just going to all these different networking
events without any intent. We're gonna be wasting our time. Not only are we going
to be wasting our time, we're not necessarily going
to understand what is a good connection and
a poor connection. Networking is all about
connecting with others. But in order to
connect with others, before we even step foot
interacting with other people, we have to introspect. What exactly is it that I
want to improve in my life? We got to ask ourselves
that question. If we don't, then every
single networking event is going to feel like a great
networking event to go to. Unfortunately, we're going
to be wasting a lot of time. I want to give you an
example real quick. Those a few years ago
when I was over here, go into any single
networking event that the company that I was
working for would host. I was meeting a lot
of great people. Don't get me wrong. But a lot of it was just surface
level connections. I was meeting with these people. Everything was going well. Then after the event, I never heard from them again. I never followed up. I never felt the
need to follow up. If it was a meaningful
connection, the juror I would
have followed up, but I didn't feel that need. More time started to go on by. There was this one gentlemen who asked me a great question. What exactly do you want out
of these networking events? When he asked me that
I couldn't articulate, it was like to meet people, to rise up in the company, to understand how
the company works. I didn't know. That day, I went home
and started to think, what exactly do I want out
of these networking events? And I came away with
an understanding. I wanted to understand
how the company worked. It just seemed like the
company that I worked for, everyone was always
doing their own thing. They didn't necessarily
understand how different teams work
with each other. But me, I wanted to find
that hidden unity among the different teams
because I knew if I understood how all the
different teams work, then immediately I
was going to open up more opportunities to
rise up in my career. When I went in with that
intent of understanding, I want to understand
how all teams work. That's when I was able to ask strategic questions
to different teams that I wanted to insight from. And likewise, the other
person it felt valued because finally someone was asking
them questions about what they did for a living and they weren't falling asleep. During this moment,
I realized that introspection leads to
immaculate networking skills. You want to ask yourself, what exactly do I want out of
this networking experience? You don't have to
be too specific. But if you can at least be general and if you could
at least articulate, it, is going to help you out tremendously for the
remainder of this class.
3. 1 Person Mindset: You have a general understanding of what you want
out of networking. Now one of the most important
thing to understand is we want to speak to
one person at a time. This is going to be a mistake
that tons of people make. The mistake is that they go into these networking events
trying to show off. They want to feel like
the man or the woman. And this is going to cause
them a lot of social anxiety. They're going to face
the spotlight effect where they feel like
all eyes are on there. When you feel like
all eyes are on you. What normally happens
is that you start to become a stiff
version of yourself. You're not necessarily
giving a lot of attention to
the other person. Goal is to speak to
one person at a time. Even if we are entering a group. If we can make that
mental notion that we're speaking to one
person at a time. We no longer see a group. We see three individuals
standing next to each other, which makes it easier for us
to break the ice with them. If we could see individuals, they get a stronger
presence of us. Get our whole version rather than a fragmented version of us. That's the mentality we
want to just reinforce. Speak to one person at a time.
4. Attractive Personality: Right now, we're speaking
to one person at a time. Not only are we speaking
to one person at a time, we got to make sure that
our attitude is correct. To make our attitude correct, we need to unlock the
attractive personality. The way that this
personality type is unlocked is by taking
the spotlight off of us, putting it on the other person. This is easier said than done, because when we take the
spotlight off of us immediately, or mentality is gonna
be like, Whoa, whoa, whoa, no, You're
discharged the show. But we got to put it
on the other person. And one of the best
ways to put it on the other person is to get
into questioning mode. What exactly do you do? And be curious
about that person. Assume that this
person knows something that you have no clue about. But if you find out is going
to change your life forever, the way to get curious
about other people is to assume that they're way
smarter than they are. And to get more patient around other people is to assume that people are way
dumber than they are. Between this polarity is where you unlock the
attractive personality. You become curious and
you become patient. And you short to
view this person as someone that you
want to get them know, rather than your eyes
floating all over the place looking for the
next person to speak to. You are fully engaged
on this person. Now there's a group of people. You're no longer seeing people. You're seeing one
person at a time. This trains your mind to put full focus on one
person at a time, rather than just
glazing over them. Other people will feel your presence and
they'll acknowledge that you are the attractive
personality. Quick little recap. To assume people are moist,
smarter than they are, allows you to become
more curious and to assume people are way
dumber than they are, allows you to be more patient
by doing both of these, we take the spotlight
off of ourselves. We put it on the other person, and we are officially
more attractive.
5. Hunting and Farming: You're going to these different
social networking events. You're talking to one
person at a time. You're putting the spotlight on them and you're creating
a lot of connections. At this stage, we want to
pause for a second and we want to zoom out into the
entire networking picture. If you zoom out, you'll typically
notice the main points. Rather than a lot of these
small little details, you could focus on the
big fundamental points. And you'll realize that
networking normally has two different types
of mindsets involved. One is hunting, one is farming. An expert networker are
capable of doing both. An average networker
does one or the other. We want to be great, right? Let's understand what
the difference is. So we can incorporate
both into our arsenal, hunting, or the sort of
activities that we can do today, we have immediate control over, let's say you're checking your Facebook notifications
and you see that there's a networking
event in 30 minutes. You can go there today. This is a hunting activity. Once you go into the event, you know
what else you could do. You could also break
the ice with someone. You could also ask
them questions. These are all
hunting activities. Now farming is something where you reap the
rewards later on. Let's say you give this
person your business card and you spend some time
following up with this person. Over time, this person
understands your ideal client. They refer you to someone who happens to
be your ideal client. Over time, you finally get this person who
ends up being a client. And this individual
turns into, let's say, $2 thousand, the package
that they bought from you. Hunting activity,
eventually over time, lead to $2 thousand
in your bank account. When you're
networking like this, you want to hunt with this optimistic attitude
that over time, you're going to reap
a lot of rewards. That's not to say that we're only long-term thinkers
because while we're hunting, were hunting, we're breaking. I sweep people, were
enthusiastically speaking to them. And we're enthusiastically
answering questions, asking questions,
activities right now. But when you also have
that optimism that all these activities
that I'm doing now will still have fruits
into the future. That's when you no longer just view networking events
as isolated activities. Nowadays, it turns
into this big picture. The bigger picture
that you have, the more that you keep unlocking the farming mentality as well. You're also a long-term thinker. One without the other
makes you sub-optimal. At best. You want
to be the networker who haunts who farms.
6. Online and Offline Networking: In the last section, we were talking about
hunting and farming. Hunting are activities
that you can do right here, right now. At farming are
activities that you're expecting the rewards
later on in the game. So you start to build a
long-term thinking approach. Isn't a weird that all too
often or over here comparing fields that are best when they're merged
with one another. One of the examples is online networking and
offline networking. Every now and then, you may see someone who's
a great network or offline badmouthing
online networking. They're like, Well,
I actually meet up people in real life who needs all that digital
stuff anyways, while the online
networkers are like, look at these poor saps, they're having to use their car, their gas money, traveling to offline places. Who needs that? I have online networking. Both these people are not smart. It's much better if
they're combining the two. Just imagine if you're an amazing offline
networker and you're also someone that is creating
valuable content online. You're hunting by going to
these networking events. You're farming, by creating a blog post that you know
is probably going to take roughly four to six months to get ranked on a
Google search engine. But when it gets ranked, you're going to be
weeping a lot of rewards later on in the game
where new people who you couldn't have met during hunting or discovering your
content later on in the game. Congratulations, you have
just hunted and farm, and you have just done offline communication and
online communication. When you can get
creative like this, you're no longer
gonna be someone who's comparing things too much. Instead, you're over here, you're trying to
use what seems like disparate things and creating
synergies out of them. So our philosophy
with this course is not to hate on,
online or offline. Instead, we want to
strategically ask ourselves, how can we do both? Let's say you're a
public speaker who is routinely giving speeches
around your local area. You have to use your body, you have to physically meet
the people, shake the hands. You may want to ask yourself, is there any way that I can
use this offline form of networking and also incorporate
online into it as well. Of course, you can easily record this entire talk and post
it under YouTube channel. This YouTube video may bring dividends later
on in the game. Let's say you're someone who has a strong online presence. You have a big
Twitter following. Is there any way that
you can use this as leverage for offline as well? Of course, if you already
have a big online following, you can use it as
leverage to gain more speaking
opportunities offline. So what we want to do is create more synergies between
online and offline. And the more that
we combine the two, the more debt we become creative and meet
way more people.
7. Following Up: The average person is consuming roughly five to seven
hours of media a day. That media ranges
from books, blogs, podcasts, emails, tweets,
and so much more. Now imagine that you had a great networking
event with someone. You guys exchange phone numbers, business cards, and
the whole ordeal which you never follow up. Do you really think that you're going to be remembered
by this person who's consuming so
much different media on a day-by-day basis. Of course not. You
need to follow up. You need to make yourself
apart of that media somehow. You can do that by giving them a call and saying,
Nice meeting you. You could do that by
shooting them a text. You could do that
by consistently posting some form of content online where you
are now becoming their five to seven
hours of media a day. However you do it, just know
that following up is key. Not following up is like
blowing up a balloon. And over time that
not tie the knot.
8. Connecting Others: Networking is all about
making herself known and connecting is all about
making other people known. One of the great ways to become a better networker by
connecting more people. Let's say that there's a girl
named Sally who's having car issues and there's a person named Mikey who
fixes car issues. The issue is that they
don't know each other, but they both know you. This is a time to notice things. Most of networking and most of connecting is noticing things. And if you can notice
that both these people can be aided with one another, then you can create
a connection. You could physically bring
Sally to marquees car shop. Or you can create a group chat. However you do it, you want
to create that synergy. Once you create that synergy, is best if you can make it
known that you helped both of them individually of
course, or combined. Hey, Sally, I see that you
are having a car issue. I know someone that can help you and I'm going to connect
you with this person. Is this a subtle thought that
you're planting in her mind that your for her it Mikey, I see that you
mentioned that you need more clients and I know the
perfect person for you. Sally, is having car shoes and you're great at
fixing car issues. I'm going to connect
you to together. I want to help you out. You're also planting a positive favorability
in monkey's mind. By doing this,
connecting becomes fun. He's all about noticing
the little things. And what's more important is that the more people
that you connect, the easier it is to be the attractive personality
who takes the spotlight off of themselves and puts it on other people down the future. Whenever you are attending
networking events, you're not consciously
trying to be the attractive personality is just who you are at this point. Go out of your way to
connect people that you think can benefit from
knowing one another.
9. Final Project: Now it's time for
the final project. I want you to break ice
with a stranger that you believe will help you with
your networking purpose. Thus far, you took the
time to introspect and you understand what you
want our networking, and you understand
the certain types of people that you need to meet. So you go to a networking event. It could be offline or you connect with
different people online. Break the ice with the stranger. Once you break the ice, put most of the focus
on this person. Get curious about them,
ask them questions, get to know them on
a deeper level and respond back to any
questions that they ask you. Exchange contact
information, and follow up whenever
you see best fit. This final project
can be done with offline networking along
with online networking. You can always break the
ice with someone that you meet at a physical event. Now with online, you
could always slide into someone's DMZ after interacting with their content online. Whatever it is,
we're making sure that we are breaking
ice with a stranger. Don't even call a stranger, call strangers
social opportunities because they will be
social opportunities. Get to know them from
surface-level, the deep level. And once you have gotten to
know them and followed up, I want you to post how it was like in the class projects
section right down below. Get as detailed as you want to talk about what made
you comfortable, What made you uncomfortable at what you can improve
for next time, I post it in the final
project section. I look forward to reading it. Thank you very much for joining this beginner's class
into networking. I hope you learned or finger to, if you want more content
from the Armani talks brand, be sure to check out
our money talks.com. In this website, I dropped
tons of content on how to improve your communication
skills via blogs, videos, podcasts, books, and
much more, Armani toxic com. I look forward to
hearing from you.
Arman Chowdhury, Confidence thru Communication
