Transcripts
1. Introduction: Welcome to my course
about how to make a low budget music video
that doesn't suck. I wrote an article
about a year ago that's done extremely well
on my website. And I decided that I should
expand on the ideas in that article and actually make a full course about it
here on Skillshare. If you only use music to support your band and your
brand and your music, you're probably going
to be in trouble. And the reason for that is
that people choose to consume music for a lot of reasons
other than the music itself. When you make videos, you give people another
option for sensory input, another way to
consume your music. Since we live in an
attention economy where the people
who are the best at getting in the attention
are the ones who make the most money or are
typically the most successful. You're probably going to
want to consider using music videos to get
that attention. I've been in music for about
15 years and over that time, I've been apart of multiple music videos and some of them I think are pretty good, especially considering
the budget. So without further introduction, let's jump into how to make a music video
with a low budget, seriously, even if it's $0, I think you could get
something out of this course.
2. Make Sure You Want A Music Video: The first thing I want to
cover in this course is probably the most
important thing you're going to get
out of this video. And that is to make sure that you actually want a music video. At this point, many
types of content can be more effective
than a music video. For example, a tick
tock that costs you nothing to make is
only 15 seconds long. And something that
you just throw together could dramatically
outperform a music video. It's easy to think that you have to have a music
video as an artist, especially for all of
us who grew up around the MTV era of the
music industry. But the truth is
that music videos are generally becoming
less and less effective with other
content options for people to use
one of my clients, the trills, are a
great example of this. They do not make a
lot of music videos. They focus on tiktok and
social media, predominantly, their fan bases crazy
huge at this point, they have 3.5 million
followers on tiktok. And if they had focused
on music videos, I don't think they're following
would be nearly as big. So basically what I'm
telling you is to consider other
types of contents. It could be an
About Us video and our story video that talks
about why you make music, the obstacles you've overcome, and to spell out the emotional
core of what you're doing. Because music videos
can be kind of cryptic. They can be awesome and cool. But having something
that's a little bit more concrete could be a
better option for you. All I'm trying to say
is music videos are a great way to get your music out there and to get
people to notice you. But definitely consider
all the other options. I recommend making a spreadsheet
with all of your ideas and kind of ranking
them based on how well you think those
ideas we'll do. And then picking the one
that is going to perform the best or that you
think will perform the best and focusing on that.
3. Use What You Got + Course Outline: Alright, so you've decided that a music video is a
good option for you. You want to make a low
budget music video. So the first thing you're going to want to do at that point is to think about what you
have and use what you got. So the five main things
that you're gonna need to be thinking
about for a music video. Our people, costumes, props, location, and video gear. And you're going to want to
be thinking about how you can leverage what you already
have for those five things. You want to build the
story of the music video. You want to build your
script so to speak, around what you have
if you want the too long didn't read of
this entire course. This is the moment for
you right now I'm gonna give you a quick rundown of what we're gonna be covering
in the rest of the course talking
about location, I've found that starting with the location is usually
the best place. The location will usually determine which days
you can or can't shoot. And it can also impact the storyline of the video
pretty significantly. I recommend leveraging
friendships or any connections to try to
shoot in a private location. Because a lot of
the times you'll run into problems
if you're shooting in public or a shooting
kind of on the fly. And as a final hint, I recommend picking
outdoor locations if you don't have access to really nice lighting equipment because the sun makes
things look nice. Obviously shooting overcast
with the clouds and the sky so that the lighting
is diffused if possible. Okay, So people,
element number two, you are going to want to call it your
friends if you have any, and you're going to want
to explain the vision to them and ask if
they're down to help. And realistically, people's lives are
boring most of the time. They're going to usually be
willing to help you out for free because it'll make their lives a little
more interesting. They'll be able to be in a music video and it'll be a cool experience
for them just to make sure that you have the shoot dates ready in any
information that might help them understand
what their role is going to be whenever
you're pitching it to them. As far as video gear, almost everyone has a cell phone with a decent camera these days. So you could get away with that. If you do have a
little bit of money to spend on equipment, I recommend spending $1000 or so on a DSLR camera or something
like that and a gimbal, this will give you the
ability to shoot a lot of the stuff that you see on TV. This is totally option though. Never let the limitations or your financial limitations
limit your creativity. And then finally, you have the props and costumes category, which I find is the easiest one, because you can just use
what you have or you can buy cheap stuff on Amazon
or go to Party City. And if you're a bad person, you can always
return those things. Not that I'm condoning that. Nope. Not condoning that at all. So that is the too long
didn't read of this course. Hopefully, you will have the time to watch
the rest of it. But if you don't, that's
kind of the main takeaways. Another thing that
is important to keep in mind is that usually the first thing you do in any field is not going
to be the best thing. You got to remember that
this is more of a marathon. If you're a musician, music and music videos, they're gonna be more of
a marathon than a sprint. And it's okay if your
first video sucks, It's okay, move on. Keep making stuff and eventually you'll learn, you'll get better. That's just how the world works.
4. Engineering Virality: One thing that I didn't cover in my original article that I think is probably worth talking about is the idea of
virality and the concept of how do you make a
video more shareable? And there's been lots of
books written about this. And I think some that come to mind if you want
to check them out. Or the tipping point by Malcolm Gladwell Made to
Stick by Chip in Dale. He hit makers, wait, who made him makers, Hit
Makers by Derek Thompson. That one actually
might be the best one. I think I've read out of
all of them where it has the most realistic
outlook on it. Where basically this is an information cascade
where we're making music and the thing that determines a lot of the time whether
something is a hit or not, isn't the actual hit itself. It is the sheer amount of random things happening
over and over again. You're gonna get
certain things that are hits and certain
things that aren't. Even if two of the
things are comparable, the same piece of art
could come out at two different times and one would succeed and the
other one wouldn't. There's a lot of random
chance, basically, luck to consider when you're
talking about virality. A lot of times when we
think about viral content, it feels like, oh, well, this is just something
that lots and lots of people are sharing
because it's so good. But in reality, things that are viral or usually just
things that have been shared by a few
very influential people sharing something. A lot of times they have paid a lot of influential
people to share it, or a lot of influential
brands to share it. Or they already have those
influential brands in their network to
make it popular or to give it a better
chance at being popular. So definitely keep that in mind when you're thinking
about virality because that's realistically what's
happening with a lot of the videos that you're
seeing that are successful are a lot of the
hits that you're seeing. If Ed Sheeran
recorded himself in a trash cans singing and
put that on the internet. I would outperform a masterpiece
from somebody who has a, a 100 Facebook followers, but focusing in on the
things that you can control. I think the most important one is the concept of the trigger. The trigger is something that somebody is already
familiar with. So a great example of a trigger might be Kanye West
really just picking something that people are
already familiar with and incorporating
that into your video. This could also go
for the song itself. When you're producing the
song, is to say, well, how do I make this
feel familiar, but add a little hint
of newness to it. I think the other thing is making sure that
it is emotional, whether it is heartfelt,
funny, or surprising. I think surprise is probably one of the most powerful ones. And a lot of the times
people do that by using controversy because it creates an emotional response
where it's like what I can't believe
they cheated on XYZ or whatever
the news story is. But if you want a
more complete list, I'm gonna put that on
the screen right now. These are the
things that I would recommend focusing on based on the marketing
books that I've read and a lot of the books
about content marketing. You obviously don't
need all of these. But making sure
you're focusing on those and how you're
incorporating that into your music video or
really whatever type of content you're making I
think is pretty important, kind of how I think
about it at this point. And I've thought about
it for awhile as, what is the marketing campaign? What is the, what
is the headline?
5. Shoot In One Location, Shoot In One Day: I want to cover why
you should shoot in one location and
shoot in one day. So like I mentioned earlier, I almost always start with figuring out the location
first because it impacts production timeline and has a huge impact on the
videos final quality, you could make a good video with an average
looking location. But why not use
something extraordinary? If you have the option to, if you do end up
shooting in public, you may need to get a permit
depending on where you are. That being said, I've found
that since everybody has a cell phone in their
pocket these days anyway, that's usually not as
big of an issue and usually you can just shoot
in public and be fine. Then again though, if
you're running around with a big camera and you're
thrown up lights and stuff, Somebody's, you might end up running into more
problems there. The other problem was
shooting in public as you might run into unexpected encounters that could ruin the shoots like the police, a pack of drunk women yelling
at the top of their lungs. It could be anything. But that's kind of
what comes with the turf if you're just
shooting in public, kind of off the cuff. So if your friends
or connections can hook you up and you can
shoot in a private location. That's definitely
a better option. As an example of this, we did that for the music
video, denser sons, the two twins in my band, they knew an astronomy professor who happened to have
access to an observatory. We sent him an email and
the rest is history. We were able to shoot
in that Observatory and it looked awesome. So my huge tip for you is to
shoot in one day if you can, because this is a
budget music video and chances are good shooting in more than one location
is going to double your effort and probably
also double your budget too. If you're factoring, getting
gas and everybody's time, you're really going to
be doubling a lot of things by doing two locations. Or if you're even thinking more, that's going to be crazy. Because we're making
a budget video here, focus on one shooting day
and one shooting location. One thing that you can
do to make things seem interesting in the video
and make it evolve is to experiment
with camera angles, lighting, and different spots
within that one location. That's going to help the
video evolve and it's going to help you stay in one place, student one day and prevents all of your help
from getting too ****** off. If you're asking for free help, you want to be as
considered as possible, just remember to have a way
to play the song out loud, especially if you're
gonna be lip sinking. If you're singing and you're playing guitar
and make sure that you bring a speaker or maybe
like a mini boost system. Or you could just play
out of your cell phone, which is what I've done
a lot of the time. If you're shooting
a full band with a drummer and a guitarist
and everything, you're definitely going to
want a big speaker to play your music through because
drums are very loud. Be aware that wherever you're recording needs to have
a high noise tolerance. You're not gonna be able to give a convincing performance like you're actually
wailing on the guitar, wailing on the drums. You're not going to give
a convincing performance if everybody's
trying to be quiet because you are making a low budget video,
chances are good. You're going to go with more of a run and gun
type of strategy. You want to make sure that
you have a good moment for every part of the
song that's recorded that you can use
when you're editing. So that's why it's good to do a few coverage takes
where you just hit play and you just have the performer or you have
the action that's happening, whatever your ideas, you just play from beginning to the end of the song so that you have something to use
for every moment. If you want to kind of boost how professional your final
result is going to be. I do recommend storyboarding if you can and if
you have the time, because that's going
to make it look less like a running gun shoot. It's going to make it
look more put together. It's going to make it
look more intentional. That being said, it's very, very difficult to storyboard
something and then to see it through to the
very end where you have shot everything that
was on your storyboard. It's going to make
a lot more work, but you will probably get
a better final results.
6. Focus On One Visual Hook: The next thing I want to
focus on is the visual hook. A lot of artists
will use dancing the where crazy
costumes they might use time dilation or a lot of the times they'll use
some type of sex appeal. But those are just
a few examples. If you need ideas for what to do in your video or for what
visual hook to use I recommend is watching a bunch of other music videos from
artists that you like and borrowing a few ideas as
a case study in my video, Laura Lee, I focused on this effect where I
hold a lock it in my hand and it's a simple blue
screen where it looks like the memory of Lorelei
as the locket. That was kind of one of
the main visual hooks I focused on in that video. You want to find
visual hooks that seem doable and achievable. That's going to come with
experience where a lot of times when I've worked
with clients in the past, they will have completely
wrong expectations for what their budget is. There'll be like, I
want this to look like this clip from Jimmy Fallon. And it's like, wow,
what's your budget? And then they're like, Oh,
it's $300 is it's like, yeah, you're not gonna get anything close to
that for that price. So yeah, it'll come
with experience. You'll be able to fine tune how much you think something
is going to cost. Estimate that better over time if you're making your
own music videos. Kind of a note I have about this is to think
about yourself as your own art director when
you're thinking about the idea for your video,
what do I mean by that? I mean, how do you make the colors of the video
look intentional? How do you make it look
like somebody designed this to look like a
picture or a painting. A great example of this is
Billie Eilish standing in front of a yellow piece of
paper wearing a yellow outfit. I think it was a yellow
hoodie in her video, bad guy. This makes everything
look very intentional. They even had a blue background
behind that piece of paper and it just
looks very nice and it looks very intentional
and colorful. So think about how you can do that and your
video and how you can make the outfits match or match the props or
the backgrounds. How does all the
color come together?
7. Asking People For Help: One of the biggest things
that you are going to probably need to do is
ask people for help. You're trying to make something
for free or really cheap. You're gonna need help
from other people, especially if you're trying to make something that's good. If somebody knows you
and they don't hate you, there's a good chance
that they will agree to help you with
your music video. The truth is that
people's lives are boring and they're
pretty mundane. And so when you give them an opportunity to do
something out of the norm, like being a music video. A lot of people
are gonna jump at the chance to do that
and it'll get excited. But when you reach out, try to cater to that
person's interests. So if there are tattoo artist, you might need fake tattoos on your arm or something
for the video, that might be a good thing
to ask them for or if they're interested in learning
about cameras and film, maybe they can be the camera man or help out with the lighting. Just be sure to share the vision of the shoot as
much information as you can, especially the shoot dates so that they can block
off their calendar. Along with you. That getting more than
five people to agree on a date and show up at a place is usually pretty difficult. I've had the experience many times in the past with bands, with professional
stuff, doesn't matter. More than five people
is always crazy. So I recommend writing
your video and your idea in a way that incorporates less
than five people. Let's say you don't
have any friends or you need somebody who
looks a specific way. You can use backstage.com and find actors and
actresses on there. Just make a one-page
document that explains your vision and makes it as exciting
as possible. So why would an actor and aspiring actor or actress
want to be in this? Why is it a good
opportunity for them? You want to focus on
those types of things in your one-page
and you put it up. And a lot of times
you'll be able to get some interests there. I do recommend paying your actors and
actresses if you can. But if you aren't able to, a lot of people
will work for free. There are artists in a way
like you are as a musician. A lot of the times there'll
be understanding and will be willing to do those opportunities as a way to boost their own
exposure as well. Just make sure that
you appear competent, which of course you're
not who really is. Just as a bonus, I will attach a one-page
template that you can use as a casting call sheet for your video if you need to.
8. Film Lighting: Let's talk about lighting. If there's one thing that I've learned from video
professionals, it's that lighting is probably more important than the
camera. You're using. A $10 thousand camera pointed at a badly lit scene will not
look like a $10 thousand shop. So it makes sense to learn about lighting and take the time to understand that
if you're trying to make really good-looking
stuff for a low budget, which is why I recommend picking outdoor locations if you
aren't able to afford a nice lighting kit or
a decent lighting kit because the natural lighting
outside will look better. You can also use the natural
lighting if you shoot in a room with an open window, I will say that it's ideal to shoot usually when
it's overcast outside. So if there's clouds
in the sky diffusing the sunlight so that they're not getting those hard
shadows everywhere, That's usually more ideal. So if you have the ability to select days and
watch the weather, the day of that can
be a good option. But if the sun
does end up coming out and you're you already have your shoot day plan
of what you can do is if you have a
nice DSLR camera, you can make sure
that your subjects are in front of
the sun and you're shooting towards the Sun. And basically what that's gonna do is give you light leaks. Because what ends up happening
is if you do the opposite. So if you have the
sun over here, you have your camera
and then a person, you're gonna get this harsh
light on their face and it's going to wash out their
face a lot of the time. And the background
is going to look normal and their phases probably
going to be overexposed. Thrilling, not ideal if
the sun does come out, don't, I know it's tempting
because it's like, oh, well, the sun's
lighting their face up, but a lot of the time it's
not going to look super good. I mean, sometimes
I guess it could, but I recommend doing
the other thing, the other way where
you shoot with the sunlight behind them. Another option is to find a shaded area
at the location if the sunlight comes out
so that they're in the shade and their
lighting on their face. So the subject's face
isn't completely washed out and it's still got that diffused effect
that you would get if it was overcast
outside trying to get those light leaks
I've found doesn't really work on cell phone cameras, maybe it does on the newer ones, but if you end up
having to shoot while it's sunlight outside
with a cell phone camera, I recommend just going
with the shaded areas strategy where you find a place at the location
that's shaded. If you are able to afford a lighting kit and you're
shooting inside or maybe you're
shooting outside and you are adding extra lighting. A good general rule
of thumb is that you don't want hard shadows to be visible on the screen
and you want everything to be relatively evenly lit. So a lot of the times a DSLR
camera or cinema camera, we'll have a little
histogram that you can use to see what is
going on in the scene. And you don't want things
to be extremely overexposed wherever things like bunched
up on one end or the other, you want it to be as
flat as possible. And that's going to
make sure that all the information that the cameras
capturing is usable. If you have it where
a high percentage of the shot is overexposed, you're not gonna be
able to bring that back later when you're editing, and that's going to
usually not look good. Another note that I have is that you might want
to decide early on whether you want
your video to look more cinematic or
commercial cinematic stuff. A lot of the time
you'll see half of a character's face is dark and the other
half is kind of LET, where the lighting isn't
even across their face, where it doesn't look
like a commercial. If you watch a commercial, you'll see things are
usually pretty high key. Everything's well-lit. Like kinda, kinda like I am right now where
there's not really any difference between the
lighting on both sides of me. I mean, maybe there
is a little bit. So that's another thing to
think about when you're doing lighting is whether you
want it to look high key, like a commercial or loci, more cinematic like think
The Witcher Netflix show. Overall, I recommend reading as much as you can
about lighting, watching tutorials
on how to do it. If you have the time before you jump into doing a music video, or at the very least,
getting the basics.
9. Camera Selection: I am not a camera Ninja or a
camera expert by any means. But that's what this is about, is just doing it DIY style and working with what you
got and what you know, you could definitely use a
cell phone as we've already covered in most people when
they're watching your video, are probably not going
to consciously think, oh, this was shot
on a cell phone. But I will say that usually
you feel the difference. And I think a lot
of people might not consciously think, I mean, I might because I think
about that type of thing. But most people are
probably going to feel the difference even if
they don't think about it. So it's good to use a DSLR or
a cinema camera if you can. And if you have a little
extra money to invest, I definitely recommend
getting a DSLR and a gamble. That combination will give you the ability to make some
really nice-looking stuff. Like I said, totally optional. Never let your budget
hinder your creativity. Basically, when you're
looking for a camera, you want something
that looks nice, has a really good battery life, is lightweight and ideally has the ability to do some focus polling if you need to do it, what is the best camera, the best setup for a
low budget music video? I would say the Canon EOS
Rebel series stands out to me. I've used those before
and some of my videos, and they're not the
highest grade type of camera you can use, but they produce a
nice-looking image. The battery life is really good. One thing that you might want to look for in the camera
you're buying is the ability to focus poll
in an automatic way. And I found that their focus
poll looks very natural. So if you are pushing focus and then pulling back
with their touchscreen, it'll look very
natural where a lot of other cameras
will be jittery. A lot of the times
in films you'll see focus pole happened between something that's farther in
the background and something that's closer to the camera. And if you're trying to
achieve that effect, this type of camera can help you do that and make that a lot more possible as a single
camera operator. That's why I like that
particular series of camera. You're watching this on
a black magic camera. I use that for a lot of
the shoots that I do now. And that is a great
camera as well, comes highly recommended
from lots of people. The black magic produces
a really nice image. Another thing to really think about is the lens
that you're using. If you're using a DSLR
or a cinema camera, this will have a huge impact
on how the shot looks. What I've seen is that
it's good to have between a 7200 millimeter lens
for music videos. So that's one thing
to keep in mind. You can also get away with lenses that are on the
lower end of that spectrum. So I've used a think it's a 25 to 80 millimeter lens
for music videos before, as long as you're staying
on the higher end of that. So like 50 plus, you'll probably be
okay and you can get a good result
from that. I think.
10. Camera Operation: Now that you know which
camera you're using, whether it's a cell
phone or a nicer camera, you need to figure
out who is going to operate that camera. And if you aren't an
actor in your video, you're probably going to end
up being the person who is doing that if you are a
person starring in the video. So if you're playing
your guitar or your, the main act and the
cameras pointed at you, you're probably going
to either need to get a person who can shoot for
you and your camera man, or you're going to need
to use a tripod with a tripod framing is going to be very difficult if
you're by yourself, where you're going to
have to walk and forth between where you're standing in the shot and then the
camera to adjust stuff, just keep walking
back and forth. That's gonna be
very frustrating. And also tripod shots generally look kind of boring
where they're stationary, like what you're
watching right now. And it's just better to have some motion and have a
person holding the camera. I think if you can, even if they are inexperienced, it's just gonna make
your video look more alive and it's
going to bring energy that's not
gonna be there. If you use a tripod, you should try to
give whoever is holding the camera a crash
course in basic framing. And you can do that
by just watching other music videos and
kind of seeing how things are framed in the shot
where the characters are. I think the biggest
mistake that I see, and I guess amateur music videos and mistake that I've
made in the past before as being too far away from your subject and
framing too wide. Or if you watch most
professional music videos, they usually stay very tight, very close to the subject for the large majority
of the shots. Yeah. I don't know why that is where your natural
intuition is to try to get more of the
person, like their torso. But if you watch a
lot of videos are really cut close to the subject. And that can also be good if your location isn't
as interesting. Or there's just problems with
the background because if you cut in really close and you blow out the
background where it's, the background is blurry
and out-of-focus. That is going to give you
major production points just because you're focusing
in on something and you're using what you have and you're
focusing on the talent. And it's just a very easy
way to make it seem like, you know, what you're
doing is just a really kind of getting close,
I guess not too close. You don't want to be able to see their nose hairs or
whatever as a side tip, I recommend shooting in 60 frames per second because
that's gonna give you the ability later on to do slimmest and shots
that look really nice. And most of the videos you
see that our professional, there's usually some
element of time dilation or speed ramping. And you're really
only able to do that well if you're shooting
at a higher frame rate, and it can also help
you cover up mistakes. So if you don't quite deliver a line or play a part on time, you can use time dilation to make it look like you
actually played it right? Or that to match a vocal to
a word that you're saying. So that's why I recommend
strongly that you shoot at more than 30 frames
per second or 24.
11. Editing & Coloring: I'm paying an editor or a colorist can get
really expensive. So if you're trying
to save money, it's good to learn how to
do these things yourself. There's a lot of really
good editors out there, but I personally recommend
Da Vinci Resolve. I use it for everything. I'm gonna use it to edit this. The free version
is insanely good. Da Vinci let you do pretty
much everything you need to do after you shoot it. Editing, audio mixing,
3D motion tracking, not that you probably need that. And then exporting
the final file out for wherever
you're sharing it. Da Vinci has this new
feature that lets you sync multiple layers of video
and audio automatically, which is a huge deal
for music videos, because you might have
ten different layers. One take through another, take through another
take through, and then you can automatically
sync all of those, which in the past took
a decent bit of time. And now you don't have to
spend as much time doing that. Da Vinci also has a
very cool feature that you probably wouldn't
use for music videos. It can automatically
sync up all of the different audio as well. So if you have, say, a video track and you have two other microphones
you recorded with. It can automatically look at the waveform and then
sync those up as well. So those are two really
cool features in Da Vinci that I don't think
get talked about enough. So quick tip, when
you're editing, if you want something
that looks cinematic, I recommend setting your
project frame rate to 24. This will help it look
more cinematic because that's the frame rate that
movie studios usually use. Alright, let's talk about
coloring a lot of the times. The thing that makes the difference between
something that looks professional and something that looks amateur is the
coloring at the end. Your eyes are not going
to be as refined as a professional who's been doing coloring and editing for years. But it can be useful to
start building those skills, especially if you're planning on making a lot of music videos in the future or even other
types of videos to it. So it's a good skill
to have anyway, it's really easy to mangle a video with coloring if you don't know
what you're doing. I've done that many times. So I definitely recommend
using what packages. A lot is a lookup table. It basically is a fancy word
for an Instagram filter. You can find a lot of the
presets and da Vinci, there's a lot of luck presets that you can experiment with. I think there's
probably a lot of free packages on the Internet. So just experiment with
that and then maybe keep your changes minor if
you're just starting out.
12. Don't Forget The Rule Of One: All right. So you probably have
noticed that I've used the word one a lot
in this course. Picking the single
best visual idea, picking one location, maybe even just having one character. The reason for this is going to help you
keep things simple. And simple things are
usually cheaper and easier. And a lot of the time they are easier for people to understand, for your audience to understand, film has a tendency to be very complicated and even
the simplest thing is going to be five times harder than you think
it is for my song, where did the Goodman go? It basically had this whole idea to do a very professional, very storyboarded a bit off way, way, way, way, way more
than we could chew. And then it just
ended up not getting made at all in the vision we had just could not materialize with the
resources that we had. We didn't have enough time, we didn't have enough money. And that's really
what it came down to, is you have to keep the
law of resources in mind. It's not a good feeling to spend that much time planning something
and then to fail at it. So definitely pick things
that are achievable. And you can make
things more achievable by narrowing down and
focusing on the rule of one.
13. Bonus + Assignment: As a bonus to this course and to the article
that I originally wrote, I ended up making a music
video idea generator. I just wanted a new
way to brainstorm wacky ideas with this music
video idea generator, you just click a button and it creates a new concept for you. So let's take a look at
what that looks like. So here's our music
video idea generator, and you just hit new idea. It basically just generates
something that you could potentially use
for a music video. And honestly it's very random. So a lot of the results
are not going to make sense and they usually won't
be grammatically correct. So we have here the
main character wears a uniform at a parking garage while they understand a shower, you might have to expand
on this a little bit. It's an abstract idea that's
kinda the idea is it's giving you something that's abstract that you can build on. Sounds like it could be
a cigarette OS video. I don't know. Pretty
advantageous for making a new video the world hasn't
seen before, I think. And of course you can always modify whatever idea comes out. So this has been my full
explanation on how to create a low budget
music video that doesn't suck if you found this
course to be helpful, definitely leave a
review or a comment. I would very much
appreciate that. And if you really enjoyed it, definitely check out my
website will hearken.com. You can sign up there
and get production tips, marketing tips and
all that good stuff. Basically, you just need to use what you've learned
from the class today, what you learned from
the course and make music video that is low
budget and doesn't suck. I'm looking forward to
seeing those projects.
Will Harken, Music producer with marketing brain
