Transcripts
1. Introduction: Welcome to my logo design using artificial intelligence
and Canva course. Are you looking to create a professional logo for your business or Youtube
channel without spending a fortune or you
just want to learn logo design and graphic design
to start a side Hustle. Well, you are in luck because today I'll show
you how to design logos using artificial
intelligence technology and graphic design tools. With the help of being
image creator and Canva, you can create stunning logos such as the one on this slide. In just a few simple steps. First, we'll explore
the Bing image creator, which uses the power
of AI to create stunning images such as
the one in the background. Next, we'll move on to Canva, a popular graphic
design tool that offers a user friendly interface
for logo creation. You will learn how to use
a variety of templates, elements, and fonts to customize your logo
and make it stand out. This course will
guide you through the entire logo design process. By harnessing the power of artificial intelligence,
technology and tools such as Canva. You can save time, money, and effort in creating
an outstanding logo. Remember, a well
designed logo can leave a lasting impression on your customers and give your
brand a professional edge. Join me today and unlock
the world of logo design using artificial
intelligence and ping image creator and Canva.
2. What we will be designing: Hey everyone, Welcome
to a new lecture in the logo design using Artificial Intelligence
and Canva course. And today we will be talking about what we are
going to be designing. A new meditation app
is in the market. There are a ton of
meditation apps nowadays, but this new app creator has created a meditation
app called Serenity. This app has 1,000 guided meditations and 100
breathing exercises. It's a vast library of meditations and
breathing exercises. The app promises stress reduction
and general well being. The app is geared towards people who want to
reduce their stress, become karma, et cetera. Our job is to design
a logo for this app. That is what we will be
doing in this course. Designing a logo based on
what the app creators wants. Now, there are some
company requirements. Before any graphic designer
starts designing a logo, they have to talk to
the company about what the company
specifically requires. In this case, the
company requires that the logo must have an image, it should have eye
catching image. The logo must have a tagline
included in the logo. Then the logo must prominently display
the name of the app, the name of the app,
which is very important because people are going
to search for that name. When people see that name, it adds to the brand
value of the app. The name of the app must be prominently displayed
in the logo. The logo must be eye
catching and it must reflect The content is 1,000 meditations on 100
breathing exercises, and it promises
stress reduction. We need a tag line
first for the app, and we'll let this
tag line guide us. The tag line will be generated based on
consumer research. Consumer research says that
people are loss averse, so that is how people are. People will try to avoid losses
rather than making gains. If there's an option
between making a gain or losing
money in a gamble, let's say, Then people will
choose not to lose money. People are loss averse. They want safe bets. People tend to buy things
that can reduce losses. If you have an anti aging cream, people tend to buy that because it's stopping
them from aging. It reduces some loss. Because aging is a loss, people are more
likely to buy an app that will reduce some
problem in their lives, rather than an app that will
give them some benefits. New apps, most new software, take care of some problem
in people's lives. Or if there's a gap in the sense that there was something
missing in people's life. Apps and software
take care of that. If people who are nervous, anxious, they could not
get a good night sleep. The app they have designed, the app called Serenity, will probably help people
reduce their stress. Let's take an example of this particular app for which
the logo will be designed. People are more likely
to buy an app that will reduce stress as
compared to making them. There's a small difference. You're basically
reframing the same thing. An app can reduce stress. App can make people,
if people read that, an app is going to
make them come. It might not resonate with them. But if people read that an app
is going to reduce stress, then in that case it is likely that people
will go for that app. Because people are
Los servers and people tend to buy things that will reduce some losses
and stress is a loss. Here are the possible taglines. A stress free life forever. There are two tag
lines that I have come up with for this
particular logo design, a stress free life, and forever. Based on consumer research, I'm going to go with
a stress free life because stress is a loss. People buy things
to avoid losses, to reduce losses, and they
want to reduce stress. I'll go with the tag line, A Stress Free Life. Now that we have the tag line, let's jump right into Canva
and start designing the logo. And we'll do two things. We'll create a logo from a template and we'll create
a logo from scratch. Now once you know how
to design an app logo, you'll be able to
design Youtube logos, brand logos, different
types of logos, logos for services, anything. The process remains the same. In this course, we are going
to design an Apple logo. Thank you so much. I'll catch
you in the next lecture.
3. Creating Image for Logo using Artificial Intelligence: Hey everyone, welcome
to a new lecture in the logo design is using artificial intelligence
and canva codes. In today's lecture, we're
going to talk about the artificial intelligence
part of this course. Why do we need
artificial intelligence? Well, sometimes it
becomes difficult to come up with new
pictures for logos, for Youtube, post, for
book covers, et cetera. Now, unless you are
an illustrator, it'll be difficult for you
to create bespoke pictures. You'll probably end up
using royalty free images, which does not cut it. When you are designing an app for a company or
something of that sort, what you need is
a bispoke image. Let's say you're
not an illustrator, you cannot use Creta or
some other software such as that which is
used for creating illustrations. What do you do? Well, the next option, the next best option is to go for an artificial intelligence
based image generator. And the one we'll be using is
called Bing Image Creator. I'm searching for it and
the first search result is image creator from Microsoft
being click on this. Now this is a great
image creator because every day it
gives you 100 boosts. A boost essentially allows
you to create an image. If you have 100 boosts, you can create 100
images every day. 100 artificial intelligence
generated images every day. Now, how do you
access this service? Once you click on the search
result being image creator, it'll first ask you to sign in using your Microsoft account. Most people have
Microsoft accounts. If you don't have a
Microsoft account, create one, it's free. And once you have signed in
using your Microsoft account, you will be taken to
this particular screen, which has a search bar
where you'll be searching. And I'll give you some tips and tricks about how you
can search better. Now for the logo
we'll be designing. The company has asked us
to create a logo that has an image in the logo
and that is eye catching. We need an image that
resonates or rather that fits with the apps services. The app is a meditation app. It promises stress reduction, and it'll give you 1,000 meditations and 100
breathing exercises. We can either focus on the
stress reduction part of the app or we can focus on
the meditation part of that. Now I've decided that
I'm going to use a bespoke image
where a person is meditating and
she's meditating in a very nice environment.
What can we do? Let's search for woman
meditating up on the mountains. That is the image
I have in mind, a woman meditating
up on the mountains. Because it is proven
by statistics that mostly women meditate
as compared to men. Most of the people who
meditate are women. Based on this statistics, I want a woman's
image on the app. Let's click on
Create and see what the artificial intelligence
engine is generating. Of course, when I say that
mostly women meditate, does not mean that
you're excluding men. Men meditate too. But by statistics, women meditate or are more
likely to meditate. You have four images. Now, the problem with these
images is that they bespoke, they did not look eye catching. They are simple images. I like the mountain,
for instance, this one. I like the fact that the
woman's back is to the camera. I like the mountain, but
there's something missing. I want some color. I
want something unique. I want something which is very, very art woman meditating
up on the mountains. Let's change the query with
her back to the camera. Now the trick, while using
all these image creators, is to be as specific
as possible. Imagine the scene in your mind. Imagine the picture in your mind and then try to
describe it in words. And the image creator will
then create its magic. When I'm thinking
of this meditation, I'm thinking of a woman
who's sitting on a mountain he faced back facing the camera. And I'm thinking of a variety of a swirl of colors
that attracts people. Let's specify what art we want. The images that were created
look like photographs, but we can specify
what art we want, Less specified digital art, You can specify impressionism, you can specify cubism, You can specify Renaissance art, modern art, Anything you want
less specified digital art, and see what the image
creator comes up with. This takes a little bit
of time as it is loading. Let me show you another service which you can use to create images is called
Ed Image Creator. This is a service you can use. I don't like using this.
There's a reason for that. The Ed image creator is similar to the
Bing image creator. Microsoft Bing image creator. You have to type an aquarium and you have to
click on Generate. And you have to specify
the type of RT want, be specific, and then
specify the type of RT want. Now the problem with
this image generator is that you can generate only
five images every day. Once you have
generated five images, you have to wait for the next
day to generate five more. As compared to Bing
Image Creator, which can generate
100 images per day. I prefer using Bing
Now on Android, there are some apps, paid apps. Very few of these apps are free paid apps where you can
generate unlimited images. And some of the apps are like, Imagine as one of the apps
I've personally used. Imagine. So you can generate
unlimited number of images. But if you're using Microsoft,
being image creator, rest assured that every
day you'll get 100 images. And most people don't need
more than 100 images in a day. Let's go back and
as you can see, we have some digital
art over here. This one. This one I like a lot. Let's take a closer
look at this image. It looks perfect, so I'm
going to download this, then I'll show you some
other functionalities of the being image creator
instead of digital art. Let's say you want
impressionist art. Impressionist art,
meaning the school of art that belongs to money, money, and other such painters. It'll take again, a
little bit of time. Let's just wait it out.
Should not be long. Yeah, you have new
images over here and these images belong to
the Impressionist Art. You can change this to Cubism, which is Pablo Picasso's
School of Art Cubism. Let's see what being
image creator creates. It should be any second. Now as you can see,
you have cubism. We have this particular image which belongs to the
Cubism school of art. I like this too, so I'm
going to download this. We've downloaded two images, you get the basic idea about
how to use the service. Once again, you have to be very specific. Describe everything. Even if your model in the image is raising
a leg. Describe that. Right. In the search bar, a man practicing
kungu and raising his leg if that is
the image you want. Even if he is patting his eyelids or even if a
woman is biting a lip. Specify that in the search, so that being image creator, the artificial
intelligence knows what you are looking for. Finally, at the end, specify which school of art, or rather which sort of art belonging to which
school you want. Cubism, Impressionism,
Renaissance art, modern art, digital art, sketch painting,
watercolor painting. I'll just show you
watercolor painting and then I'll move on to
the next lecture. Being image creator should
be able to create a nice watercolor painting
with the prompt that we have given It again, takes a few seconds and as you can see we have
watercolors over here. These images, they are based on your queries and your
specific needs and queries. You are essentially ending up with something that is bespoke. And then you'll be designing
the logo and you'll be trademarking the logo,
no one else can use it. As you can see,
there's a water color. I don't like water
color that much. So I'm going to end this
lecture right over here. Thank you so much. I'll catch
you in the next lecture.
4. Accesing Canva: Hey everyone, welcome to
the logo design using artificial intelligence
and Canva cost. In today's lecture,
we are going to see how we can access Canva. The first thing
we're going to do is we're going to
go to Google and search for Canva and hit Enter. The first search result
is that for Canva. Now you can download Canva
from the Android App Store, from the IOS app Store, from the Mac App Store, from the Windows App Store, and store it locally
on your computer. But for this course, what I'm going to do
is I'm going to use the web version of Canva. Let's click on the
web version of Canva. As you can see over here, we have been taken to
the Canva software page. And what you need to do
right now is sign up. You can sign up using
Google, using Facebook. You can continue
with your e mail. You can sign up
using your e mail. Basically, you got to sign up, and only if you have an account, you can use the free
version of Canva, sign up. And I'll see you in the next
lecture. Thank you so much.
5. Canva Walkthrough: Hey everyone, welcome to the Logo Design in Canva Using Artificial
Intelligence course. And in today's lecture, I'm going to show
you around Canva. This would be a brief
introduction to Canva. As you can see over here, I'm logged into the web
browser based Canva app. Using this, we can do
almost everything now. Canva has a Pro version
called Canva Pro. Canva Pro will give you access to a lot of
different templates, More templates than you get access to in
the free version. It will also give you access to a library of pictures
and videos which you can repurpose and use in
whatever you are creating. It has some other features such as advanced animation
and stuff like that, but for most things, Canva free is good
enough. It suffices. In this course, we
are going to use the free version of Canva. What you see on your screens right now is
the free version of Canvas. As you can see on
the left hand side, you have home projects. If you click on Projects, it'll show you what
projects you have. I've been designing
some projects. You can see what projects
you have over here. Then you have a bunch of
templates, tons of templates. Rather, you have templates
for social media, presentations, videos,
print products, and a lot of different
other templates. As you can see on the
left hand side over here, you have templates for business. You have docs, presentations, white posts, business cards. You can make anything that requires graphics, using Canva, from logos to book
covers to Youtube, thumbnails to
social media posts. In fact, I have
another course where I teach how to use Canva
to create book covers, social media posts, and
all of these things. Then you have a lot of video
template which you can use. Facebook videos, mobile videos, all sorts of other videos. You have marketing templates and that is what
we will be using. We will be using
the templates that are there for designing
logos in this course. That falls under the
marketing option. Over here, you have education templates,
cars, invitations, custom prints, a lot of different
templates, essentially. As you can see over here, you have different options. Right where my cursor is hovering, you have
different options. We can create docs,
whiteboards, presentations, social media videos,
print products, websites. You have some
recommended templates right down below where I am. So you can access
templates for documents. You can access templates for
whiteboards to thumbnails. You do panels, videos,
all of these things. So that is essentially
how Canva looks. Now what we will be
needing is brand logos. You can use the
search bar and search for particular templates that are present in the
free version of Canva and just search
for Youtube thumbnails, brand logos, book covers,
all of these things. Whatever you need. Today
we're going to talk about brand logos and
how we can design brand logos using artificial
intelligence and canvas. I entered brand logo
in the search bar and I'm going to click on Enter. And as you can see,
Canva is proposing is recommending me a ton of different templates
for brand logos. Now some of the
templates like this one, the one over which my cursor is hovering, is a pro template. You need access to the Pro version of Canva
to use this template. But other templates,
for instance this one Giggling plates
or whatever it is called, this particular template
is free to use. Anyone can use this template. You got to click on
Customize this Template. And this will take you to
the Canva Design window, which will allow you to customize and
change your template. Now you have a variety
of options over here. You have elements over
here if you want to add, let's say lines and
shapes, graphics, stickers, photos, videos,
all of these things. Or charts, tables, frames. You can use these options
using the Element tab. If you click on
the Element stab, it will give you a ton of different options which will
allow you to add graphics, shapes, et cetera, to
your canvas project. Then there's the text option. You can add a text box. You can add brand fronts. You can add a heading,
subheading all of these things. Then you have the Brand
Hub. This is a pro feature, essentially, it comes with
brand kits and templates. Then you can upload
your own photograph. As you can see, I
have two photographs over here already uploaded. And then you can draw. You have a whole set of drawing
tools you can use. Sketch pens, markers, erasers. You can draw like this on the canvas that erase
it if you want to. If the drawing is not good enough, that is what you can do. Essentially, this is
the entire Canva layout and it's quite simple. I'll just go back to home. As you can see in
the home Windows, everything is simple.
It's easily accessible. It's not a very
complicated software. In the next lecture, we will talk about what we
are going to design. Stay tuned. I'll catch
you in the next lecture.
6. Logo design in Canva from template: Hey everyone, Welcome to a
new lecture on how to design logos using artificial
intelligence and Canva. And today I'm going to show
you how you can create a logo from a template that is
already available on Canva. We go to Canvas search bar
and we search for logo. We have a logo option over
here, we click on it. Canva will propose
some logo templates, we have to decide which
one we want to use. Now, as you can see over here, there are a lot of templates, but some of them are
meant for pro users, people who have taken
the pro subscription. But other templates
are more or less free. Let's use a template
that is free. This is the one
I'm going to use. Moonwalk, Minimalist template, and we'll click on
Customize this template. We'll wait for Canva to
load the logo that we want. What I'm going to do first, I'm going to upload the image I created using
artificial intelligence. The image of the
woman meditating on a mountain with her
back facing the camera. The image is this one. I'm going to upload this. I
click on Upload, Loading. It has loaded. Then what I'm going to do is I'm going to click on
this image over here. And drag and drop
it on the canvas. And now this has become
the background image. Now we're going to move
around the text boxes a bit. Now if you remember correctly, one of the stipulations
the company had made was that the tag line
should be on the logo. What I'm going to do
is I'm going to leave a little space at the bottom
to include a tag line. I'm reducing the size, the length, and height
of the background image. Now what we want
to do is we want to change the text over here, the name of the apps, serenity. Now we have included the name of the app and super
imposed it on the picture. Now we have the app
name, which is Serenity. I'll move around the text boxes a bit to make it look good, but then somehow I'm not happy
about the text over here. I want something
like a background, a background, which will
make the text stand out. I'm going to go to elements. I'm going to select
a rounded square, square with rounded
edges as my background. I'm going to drag
it onto the canvas. As you can see, this
is gray in color. We can change the color. Just
go to the menu over here. The panel over here, which has an option for
different shapes. You can make it square,
You can make it circle. You can make it any other shape. I'm going to keep the
square, rounded edges. We can change color the
color in order to suit the background we have will make it a gradient color somewhat like this or
something lighter. Let's say that the
text stands out. Now I'm going to resize the box, change its dimensions, and
I'm going to make it longer. Now what I'm going to do is I'm going to drag the box up
top, right over here. As you can see, this
makes the text stand out. I'm going to place the box right in the middle of the picture because that
is where it looks good. According to me, you
might differ on this and ultimately you'll be designing logos based on what
you learn over here. I'll let you decide when you start designing
logos what to do with text and boxes
and stuff like that. My job is to teach you how
to use the tools and come up with a nice logo that
looks professional. What I'm going to
do is I'm going to Click on the text box over here, and I'm going to pull it a bit. Let me pull the text
boxes to the side a bit. I moved the background bar, which I made with the
gradient color aside, and now I'm going to
replace it where it was. Now we have a nice box with the name of the
app written on it. Now, I don't think I need
to change the color. I like the color as it is. But I'm going to show you how you can change the
color of the text. Double click on the text. You can make it bold.
It's already bold. You can change the color. You can make it, let's say blue. We'll keep it blue. I like the blue. It suits the
general theme of the logo. And this color, I'm
going to leave it black. Now what I'm going to
do is I'm going to add some effects to the text. I'll click on Effects. You can add no effects. You can add shadow, which
will look like this. When you add shadow,
you can increase the transparency like this by pulling the
slider to the right. I'm going to leave it as
it is because I'm not, I'm going to use shadow
for this particular logo. I do not like the
effect that much. You can change the
direction of the shadow. Then you can use
lift, another effect. Then you can use hollow, which makes the text hollow
as you can see over here. You can use slice, you can use outline, which makes the text bold. I like the outline effect because I can increase the
thickness of the text. But I'm not going to use it. I'm going to use non, which is a great
effect if you ask me. I'm going to reduce
the intensity a bit. I'm going to go to
the nitty part of serenity and I'm going to
leave the color as black. And I'm going to use non again. And I'm going to reduce
the effect a bit so that it looks more black. Now we have a logo with the background
image generated by AI. The name of the app
right over here. The name has been
broken into two parts. The part E, R is in blue
and has the neon effect. The part NITY was black, but after adding the neon
effect, it became grayish. Now you can choose
any color you want. You can choose any
effect you want. Let's see how it will
look with another effect. I'm going to double
click on the text here. Then I'm going to go
to effects again, and I'm going to
make it outline. And I'm going to double click on the nitty part of the text too, and make it outline. You have another effect
over here, Serenity. And this looks good too. What I'll do next
is I'll increase the font size a bit to less 30.4 Let me make it 30
because I like whole numbers. Let me make this 32. I'll go to effects again and increase the
thickness of the outline. I've clicked on
outline already and increase the thickness of the effect to make Nitty
look bolder and bigger. Now as you can see, Nitty looks kind of like this serenity. And I'm going to go
to effects again. What I'm going to do is I'm
going to add some Neon to it. Again, to show you
the difference. But we'll not use Neon. Initially, I wanted to use Neon because I love
the Neon, a tech. But then I decided to use Outline because outline
fits the theme better. Just keep increasing
the thickness. The color of the text
obviously will be black. Now we have a logo, a part of a logo with the name of the app
displayed prominently. I have increased the
size of the text again, and now it seems symmetric, and the name of the app
is displayed over here. Now we need to add the tag
line for the tag line. First I'm going to
go to Elements, and I'm going to choose a
square box, just like so. Now you can play
around with this. But what I'm going to do to make things easier is
I'm going to select the bar or the box we already have over
here. And copy it. And then I'm going to
paste it on the canvas. We have another box
right over here, and I'm going to change
the dimensions of the box. Then I'm going to go
to Shape over here. I'm going to click on Shape
and make this box a square. Then you can increase
the length of this box by clicking on the corners and dragging
it to the right or left. And you have a box over here. Now what I'm going
to do is I'm going to change the color of this box. To do that, I'll go to color. I want this to be
a gradient too. What I want it is to have some shade of yellow and
some shade of brown. This is the one I selected. But on further reflection, I'll choose something
that has a blue gradient. Again, as you can
see, this is changed. You can keep changing the
color of the gradient. But what matters is after
much experimentation, you have to come
up with something that is visually appealing. Because a logo is supposed
to visually attract whoever is viewing your
app in an App store, viewing your Youtube
channel in a, amongst a bunch of
search results. You'll have a list.
And people don't spend much time going
through the list, they just scroll through
as fast as possible. So your app needs to
be eye catching or rather your apps
logo needs to be eye catching and it should
attract people. I'm going to use
the light blue now, and as you can see, it does not match what will match the theme. I think something like
this may match the theme. I'm going to leave the
color a shade of blue. I'm going to resize the box, changes dimensions so that there's no white space anywhere. As you can see, now we
have a blue bar over here. Then I'm going to click on Text, and I'm going to click
on Add a Subheading. Now you can add a text box. As you can see, the
text box is small, but you can increase the
dimensions of the text box, or you can add a subheading, which again is a
bigger text box. You can add a heading, which
again is a bigger text box. I'm going to delete all of this. I'm going to delete
the subheading box to, I'm just going to work with
the standard text box. I'm going to double
click on the text and I'm then going to write the tag line stress free. Let's make it look a bit better. Let's add a hyphen
stress free life. That is what the app
promises, right? That's the tag line. We came up with a
stress free life. As you can see, it's place
right in the middle. Now what I'm going to do with
this is I'm going to change the color of the text to black. First. You can change
it to any color. I'll show you different colors. You can change it to orange. You can change it to yellow. You can change it to
light yellow fluorescent. But I'm going to
change it to black. And I'm going to bold it. Make it bold. Then what I'm going to do is I'm going to go to effects right over here. And I'm going to add on to this. That's the beauty
of this effect. I'm going to
increase the effect. And then I'm going to increase the font size, reduce it a bit. Now what I'm going to do is remember I increase the font
size because the company specifically asked
for the tag line to be displayed on the logo. Now what I'm going to
do is I'm going to click on this again,
on this text again. Then I'm going to show you how you can rotate
the text completely. You can rotate the
text like this, but I'm not going to
rotate the text because I'm showing you a
simple logo design. There are so many
things you can do, but I'm showing you a
simple logo design. To add a final touch, what I'm going to do is I'm going to click on
the box over here. I'm going to click on
the Colors over here, and I'm going to make the color. A shade of pink. Now what I'm going to do is I'm going to put a final
touch to this. I'm going to click on Elements. I'm going to go
to the search bar and search for gradients. Now you can search for
gradients like that, or you can go scroll
down the search, scroll down whatever
options you have. As you can see of tables,
apps, frames, grids, you have audio, radio photos, stickers, lines and shapes. What I'm going to use is
I'm going to search for gradients and that is
what I'm going to use. I'm select a nice
gradient with the color, with the color purple. And I'm going to reduce the
dimensions of the gradient. And I'm going to put it in a way so as to
place the gradient. Write over the letter
S of serenity. Serenity now looks like this. What I'm going to do is I'm
going to make a little bit of change to the name
of the app itself. I'm going to increase
the letter pacing a bit. I'm going to 102 to spread
out the letters a bit. Going to change
the letter pacing again by clicking on
the spacing option over here in the panel on
top, make it 9022. Make certain that you're using
the same spacing for both. I'm going to pull the second
text box a little bit to the right to maintain the
spacing between the two words. Now we have a logo
that looks nice. We have catered to what
the company had asked for. We have catered to the
company's demands. And based on that,
we have a logo. And what do we do now? We go to share, we
go to download, select GPD from the drop down
menu. Click on download. The logo is downloading and
download has been completed. Here you see is the logo for your app or for
the Serenity app. That's all for this lecture. Thank you so much. I'll catch you in the next one. Thank you.
7. Logo design in canva from scratch : Hey folks, welcome back
to a new lecture in the Logo Design using Artificial Intelligence
and Canva course. And today I'm going
to show you how to create a logo from scratch. We're not going to be using
a template for this one. Click on Create, Design
and Search for Logos. Kva is going to propose a logo. As you can see, a logo
is 500 by 500 pixels. Canva is going to give you a logo that has the
correct dimensions. Click on Logo. As you can see, I've been taking a plank logo
and we're going to change this logo like we
changed the template in the previous video.
Click on Uploads. As you can see we have already uploaded the two
pictures over here. And I'm going to use
a second picture for this particular project. Click on it and drag and
drop it on the canvas, it so that it fits the canvas. And leave some space
below for the tag line. Now we have our own
image for the logo, similar process to be followed. Next, click on Shapes. We are going to use a
circular shape for this one. Take it up top, change it so that it's smaller. Let's change the color.
Let's click on Color. Over here, you can
change the shape like I said before in the
previous lecture. But I'm going to
change the color. What I'm going to add
is a green gradient. Well, let's add a blue gradient. Looks good on this one. Click on the shape again, you can change border style. I'm going to make the corners
rounder than they were. Let's see if it is
right in the middle. I'm going to place the text
box right in the middle. Let's change the
color a bit again, Let's make it light
blue or bluish green. If there's an option for that, we can add your brand
colors over here. You can use the color
palette to add it. Let's go to greenish. Yeah, this looks like
just about correct. Let's go back to
the blue perfect this time what I'm going
to do is I'm going to take a look at some of the
graphics and see if you can add a graphic that looks appropriate for
this particular app. I'm going to go see all the graphics and let's see if something looks
appropriate for this app. Let's add a rainbow. Let's resize this.
Rainbows mean positivity. Now you can animate this if
you want an animated logo. You can use all these animations of rise, pan, fade, baseline. I'm not creating an
animated logo for this, but you should know how to
animate by clicking on less. You can change the speed, you can change the
direction of pan. You can select if you want the animation on enter
or on exit, or on both. I'm going to remove
the animation because I'm just creating a
simple still picture logo. I don't think the rainbow
looks good over here. But let's search for something
else, some other graphics. This looks pathetic. That
is how you design stuff. You have to sometimes try different things and
see if it looks good. There are a bunch of graphics
over here you can add. Let's leave the graphics, I don't want to
add any graphics. You can also add stickers
right over here. As you can see, there
are different stickers. I'm going to show you
how the stickers look. These are animated stuff. If you're adding stickers, you have to make
sure that your logo is essentially a GI for a video, that's a video I logo. And you have social
media stickers, all sorts of different stickers. I'm not going to
add any of them. What I'm gonna do is I'm gonna add this particular ingredient. And now I'm going to add some text,
click on Subheading. Add the name of the app. Perfect. And the, the
serenity app will be here. And I'm going to
move the gradient. I'm going to move the
gradient that I added to the center of this round box. I'm going to play Serenity like this and I'm going to
change the shape too. I don't like the circular
shape round the corners. The border tool, let's
change the color. Let's make the color white. Then let's go to Effects. Let's increase the font size a bit by clicking on the
plus symbol over here. And let's change the font.
And we're going to make it, let's change the color again
and make it deep blue. And now we are going to
go to the Effects and we're going to add
the neon effect perfect. And what I'm going to do is I'm
going to idyllize it or on second thought. No, I'm going to remove the gradient
that I add in. This particular box does
not look good on this. We have serenity over here. And then I'm going
to go to text again. I'm going to add a subheading. And I'm going to take this
text box right down below. We size the image, increase the length
of the text box. Double click on the text, delete it, and
write the tag line, which in this case
will be calm or rather a stress free life. Let's highlight
this. Let's change the color to suit the theme. Let's make the color blue. Let's make the text bold. Let's increase the
font size to 23. Let's change the font. I'm going to use archive
of black over here. Then I'm going to go to the
effects at the neon effect. I'm going to add another
text box to this one, or rather another shape
to the tag line box, so that the tag line is imposed superimposed
on that particular box. Let's just copy this and
paste it right over here. Makes things easier. Much
easier as you can see. Now I have to change
the shape and chase the shape and make
it a simple square, you cannot see the text anymore. What I'm going to do is I'm
going to move it a bit aside. I'm going to keep the
text box over here, change the color of the text
box to a yellow gradient, or rather this gradient
which suits the theme. And I'm going to copy the
text because I cannot seem to bring the layer to the front. I'm going to delete
this text box. I'm going to go to text
again, the text option. Click on at Subheading, I'm going to pull
this down and I'm going to drag it to the
middle, right over here. Perfect. So that is a line perfect. And I'm going to
change the subheading to the one we had
designed before. The effects are gone from this, I'm going to read the effects. I'm going to change the color to blue and then go to effects, add neon and then increase
the intensity of the effect. Perfect. We have a logo that
we designed from scratch. Now before I end this lecture, I'm going to demonstrate
one last tool and it's called the Laying tool. What this tool allows that to
do is it allows you to move elements in your logo or on
your canvas back and forth. It can move elements
to the back of another element and it can move elements to the front
of another element. For instance, we have
the tag line down below. The tag line is in a text box. And beneath that text box is
another square shaped box, a solid box with a
bluish yellow gradient. Now this box is
below the text box, and the text is being displayed
over this particular box. But what if we want this
box over the text box? The text is going to
be hidden by this box. Now, why would we
want to do that? Well, let's say for some bizarre reason you'd want to do that. What I'm going to do is I'm not going to ask
too many questions. And I'm just going to show you the laying tool as you
can see over here. This box is below the text box. Now what I'm going to
do is I'm going to move the Textbox upwards. Then I'm going to
control click on the text box because
I'm using a Mac. You can write Click
if you're using a window and then you have this menu copy option. You have copy style option. You have paste option, delete duplicate layer aligned to page. I'm going to use the
layer option in the menu. I'm going to select
Send the text box back. As you can see, the
text has now been moved to the back of this
entire picture that we have. This entire picture of
the woman meditating. Now, I'm going to
control click it again. Click on Layer, and select
bring it to the front. The text is, the text has
been brought to the front. Now I'm going to select the text box again and
again select move it backwards or move it back. As you can see, the text is now beneath this bluish yellow
solid box that we have. How do I move this forward? I select on the bluish
yellow box and I go to the text over here. I click on the text as I've done now, I
write, Click again. I select Layer, and click
on Bring it to the front. Now I did all of this
just to demonstrate the layering tool to you. Now I'm going to bring
this other box to the front square box with
the bluish yellow gradient. I'm going to bring
this to the front to now I'm going to
move the picture, the AI generated image
back to where it was. I'm going to move the text
box back to where it was. I'm going to move the gradient box two back to where it was. Now I'm going to move the text
box back to where it was. Now we have the picture
that we had created. Again, it's back to how it was. We have a logo now, I'm going to click on Share. Then I'm going to
click Download. I'm going to select JPG from the menu over here
and click on Download. The logo is downloading. It's going to take a
couple of seconds. It does not take a long time and it has downloaded. Now you know how to create a logo from scratch
using shapes, gradients, AI generated images, text, all of that. That will be all for this
lecture. Thank you so much.
8. Final Project: Hey everyone, welcome to a new lecture in the
logo design using artificial intelligence
and Canva Cos and today we are going to
talk about the final project. What does the final
project entail? Well, you have to create a
brand logo from scratch for a food delivery app called
Deli DEL De not Delhi. The company wants the logo to have some image related to food. It wants the name of the app to be displayed
on the logo prominently. It wants a tag line to be
displayed on the logo. The company wants the
logo to be eye catching, but professional, don't go
crazy with all the graphics. Basically, what they want is a picture related to
food on the logo, a tag line on the logo, and you have to come up with the tag line for a
food delivery company. And it wants the logo
to be professional, it should be nicely
designed, look professional, and not something that
looks like abstract art. Basically, that's the
requirement for the project. Again, company called Del, which is pronounced as DEL Del. The image related to food
should not be too abstract. Those are the requirements. And you have to
design a logo from scratch using artificial
intelligence and Canva. Once you're done
with the project, upload it to the platform. Thank you so much. Pester Pluck. It was great teaching you. I will see you in
some other course.
Ricky Lahiri, Content Creator, Writer and Marketer
