Intro to SVG Laser Files for Surface Designers: Sell Digital Files on Etsy with Adobe Illustrator | Liz Olson | Skillshare
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Intro to SVG Laser Files for Surface Designers: Sell Digital Files on Etsy with Adobe Illustrator

teacher avatar Liz Olson, SVG Designer | Etsy Expert

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Hello!

      2:30

    • 2.

      Your Project

      2:22

    • 3.

      Workspace Setup

      3:05

    • 4.

      The Basics: Fill and Stroke

      6:33

    • 5.

      Deconstruct Your Art

      3:16

    • 6.

      Laser Cutting

      9:26

    • 7.

      Laser Engraving

      7:45

    • 8.

      Laser Scoring

      8:13

    • 9.

      Final Checklist

      6:13

    • 10.

      Selling Your Files

      5:48

    • 11.

      Customer FAQs

      4:20

    • 12.

      Final Thoughts

      1:13

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Project

About This Class

If you're a surface pattern designer or digital artist, you are just a few edits away from creating an endless number of income-generating digital products! 

In this class I'll teach you how to transform your digital art into laser-cutting SVG files to sell on Etsy. All you’ll need is some basic Adobe Illustrator experience and your own vectorized pattern or design—no laser machine required!

In this class you’ll learn:

  • The basics of how laser machines work
  • How to edit your vectorized art in Adobe Illustrator so it can be read by laser machines
  • How to save your work as an SVG laser cutting file
  • Where to find laser owners to test your files for free
  • How to market and sell your SVG files on Etsy

By the end of this class you'll have:

  • Three ready-to-sell SVG files  
  • Digital storefront templates including a listing photo mockup, sample description, and answers to my customer’s FAQ
  • The laser knowledge needed to create an endless amount of SVG files

This class is for all levels of designers, from those who have only a handful of designs to others with multiple collections.

Beginner Designers:

  • Simple vector designs are best for this beginner-friendly class, you don’t need to be an expert artist to come away with some great SVG files! A basic understanding of Adobe Illustrator is assumed, but even a newbie can jump right in!

Experienced Designers:

  • I think you'll be surprised at how similarly your workflow aligns with laser file creation—you'll be designing laser files in no time! 

Why laser files?

The laser community has grown so quickly in the last few years and the demand for quality files is huge. A lot of laser owners don't want to spend the time to learn design software and prefer to buy SVG files instead.

Etsy is currently the go-to platform for both buying and selling SVG files, which is great because so many of us already have shops. I love getting to apply my modern, minimal style to laser designs, but there is room for every type of designer in the laser world!

If you’re ready to diversify your income, share your art with a growing community, and support other makers along the way, come join me on this SVG file creating journey!

Meet Your Teacher

Teacher Profile Image

Liz Olson

SVG Designer | Etsy Expert

Teacher

My Story

As a digital artist, I know how stressful it can be to try to make ends meet with artwork sales. When I started creating SVG files two years ago, I was blown away by how quick and easy it was to create designs that laser owners were eager to buy. In just over two years I went from zero laser experience to six-figure sales all thanks to SVG laser files.

Earlier this year I was feeling stuck and needing some business direction and happened across Bonnie Christine's podcast—it was exactly what I needed! Through her Immersion course I was introduced to the community of surface pattern designers and was shocked at how similarly SVG designing lines up with fabric designing. 

There is so much potential for surface pattern d... See full profile

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Design Graphic Design
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Transcripts

1. Hello!: If you're a surface pattern designer or digital artists and have never created files for laser cutting. You are sitting on and gold. Hi, I'm Liz Olson, I'm a graphic designer and one of the top sellers on Etsy or SVG laser files. So SVG simply stands for scalable vector graphic. And in this class, I'm going to teach you how with just a few edits, you can turn your already vectorized artwork into SVG files to sell online. I'll show you how to deconstruct a simple surface pattern and use pieces from that design to create several different laser in files. By the end of this class, you will have three unique SVG files and all the tools you need to start selling them right away. You don't have to learn a new program and you don't have to buy a fancy machines. All you need is some basic Adobe Illustrator experience and your own vectorized pattern or design. Laser machines have become really popular and a lot of laser owners don't have the time or desire to learn design software and prefer to just by SVG files instead. So that's where we come in. If you already have a library of vectorized artwork, you have 90% of the work done. I am so convinced that if you're willing to spend an afternoon learning and implementing the techniques from this class, you're gonna be able to create so many good files in a short amount of time. If you're already selling products like fabric or print-on-demand items, you have a built-in customer base that would love to buy coordinating laser and items with your artwork. As a designer, I know how overwhelming it can feel to try to make ends meet with artwork sales. But for me, laser filed has made all the difference. In just over two years, I've brought in nearly $150,000 from file sales alone. And that's still feels crazy to say because when I first got started, I didn't have any previous Illustrator experience. And I was brand new to lasering. So you don't need to be an expert designer or really have any idea how lasers work at this point. Because I'm going to share the tips and tricks that have led to my success and all the basics of lasering, which will save you months of learning time. We need more good designers and the laser world. And I can't wait to show you how to get started. 2. Your Project: One of the main reasons I love laser designing is that it's the opportunity to combine both form and function. So I can take one piece of artwork and apply it to an endless amount of functional designs. And I'm really only limited to what I can dream up. In this class, we'll be focusing on combining your art with three different types of sign backers. Wooden signs are one of the most simple yet best-selling laser designs. All you need to do is apply your artwork to a shape and then customers can add names or text to personalize it however they'd like. For your class project, you'll create three different sign backer files based on the three actions of laser machines. The first is cutting. Your first SVG file will be a sign that features only cutting. Cutting is the main function of laser machines and it's where the laser head follows a path to cut through thin materials like wood and acrylic. Lasers don't usually cut through material thicker than a quarter-inch, but materials can be layered and glue to create a little bit more depth. The second action is engraving. Your second file will be around sign backer with an engraved pattern. Engraving is where the laser head moves side-to-side between two pads to burn away a layer of material. The third action you'll create for is scoring, your last file will be a pennant shape sign with a score design. Scoring is where the laser follows a single path to make a shallow cut that creates a thin line design. Scoring is the fastest way to make designs on your material, but it's also the least versatile because the width of the line never changes. To demonstrate the techniques and these lessons, I'll be using the Adobe Illustrator file I use to create this fabric. You'll be using elements from your own designs to create similar types of signs. So obviously your end result is going to look a little bit different than mine. But I've also included my file so you can practice along with me if you'd like. You can find links to all the free downloads for this class under the project resources tab below, and I'd love to see your progress. Feel free to upload screenshots of your work for feedback or review. Alright, let's jump into our first lesson. 3. Workspace Setup: Alright, welcome to our very first lesson. We're gonna get our workspace totally set up in Adobe Illustrator and then talk about what colors and layers mean for laser designing. This documents available to download. So you're welcome to open it in Illustrator and work along with me. The first thing we're gonna do is make sure our artboard size is set to 19 " by 10.5 ". That's because this is the size of a Glowforge laser bed. So I just know as I'm designing, I want everything to fit within these boundaries. And then it will be able to be cut out on one piece of material. The next thing I like to make sure is that my grid is showing because I work so much with fill and stroke. I just feel like it makes it so much easier for me to see what I'm working with when the background grid is turned on. So to do that, go up to view, scroll down. It'll say hide grid or show grid right here. This is just personal preference. You don't have to do that, but for me it makes it easier. The next thing I like to do is make sure all of the tools I need for designing are on this right-hand side. So if you go up to window, we're going to go to Workspace and Essentials. There we go. So what this does is it will bring pretty much all the tools you'll need for designing right here on this right-hand side. Okay, The next thing we're gonna do is pick our colors. So how Glowforge works is when you upload a file, the laser software will notice what color things are, and then group all of the same colors together. And then you can select an action to do with that color group. So for instance, if I uploaded a file that had all of these three colors in it, it would group everything black together. And for me, Black always means cut. So then I would select cut for that action. Then it would group all the purple and I would select engrave, and it will group all of the teal and I'll select Score. Glowforge software is a little bit unique in that it groups actions by color because most other lasers are going to group actions by layer. But Glowforge doesn't care at all about layers. So I'll actually be showing you how to do both in your files will make sure all the colors are grouped correctly. And we'll also do things that are going to make it easier for people used to working in layers. So now it's time to pick your colors. You are welcome to pick the same colors if you'd like. This is just what I got started with and it's worked for me. I kinda wish I'd pick more brands, specific colors, but we're just going with it. So whatever colors you pick, go ahead and change these swatches now. And then we're going to highlight them and go down here and click this folder. And new color group, we'll call this lasers. And then that will just put all of your swatches down here just to make it really easy as we're designing. Now that we have our workspace totally set up, in our next lesson, we're going to start to talk about the difference between Fill and Stroke and what that has to do with designing for lasers. 4. The Basics: Fill and Stroke: In this lesson, we're going to talk about the difference between Fill and Stroke and what that means for laser designing, this may feel a little bit heavy on the technical side, but once you're familiar with the techniques from the lesson, you're gonna be ready to start creating your own files. So don't worry about having to totally master the concepts before moving on. I'm going to cover everything in more depth in later lessons. Let's jump in. We're gonna be using the same document as less than one. So go ahead and pull that up if you'd like, and we'll get started. So let's take a look at these two flowers. They look the same, right? But when we highlight them, we're going to see they're actually created very differently. On the left you'll see we have a double stroke with a fill. And over here we have a single stroke with no fill. When laser software sees a fill, it's going to want to engrave it. So anything between these two strokes, the laser head is going to move back and forth to burn off. When the laser software sees a stroke, it will want to cut or score it. So paying attention to fill and stroke is going to be really important as we move into deconstructing your artwork. Because how your elements are created, whether that's mostly with fill or a stroke, it will really influence how your customers are able to use your files. So some artwork is going to be best for engraving and other artwork is going to be best for scoring or cutting. So let's take a look down at the bottom of this file. We have five different floral elements here. We're going to take a look at how they've been created and then what each is going to look like after it's been printed with a laser. First, we have this single stroke file. So you'll see here there's no fill, it has just a single stroke and the laser is going to want to read that as cutting or scoring. But because it's black, you'll remember for me, black is always going to mean cut. All know that this is meant to be cut. Here's what that first element looks like after it's been cut by my laser. This is maple plywood and even see there's no other designs on here. The shape has simply been cut out and the edges are dark because they've literally been burned by the laser as the shape is being cut out. Okay, let's take a look at this second element. So this flower has a black line around it, which means it's gonna be cut. But it also has this purple fill. There are two strokes here. As you can see, the strokes don't have a color. And in-between the strokes is a purple fill. So when the laser sees this, it's going to want to engrave it. So the laser head will move back and forth between these two strokes to burn off the layer of material. Here's what the second element looks like after being cut and engraved. You can see here the laser head has moved back and forth between the two strokes to burn away that section of material. Something that's different than the first flower though is the center of the flower was not cut out. If I had wanted to do that, I would need to add a black stroke to that part of the file. The third flower here is another engraving example. So we have a black cutting stroke again, and then we also have this large fill section. So you'll notice here, even though they're kind of hard to see, there are two strokes. There's the stroke on the edge of the flower and then there's the stroke in the center. So the laser is going to engrave everything that's between those two strokes, which will be all of this purple space. Here's a third flower after it's been cut and engraved, you'll see all of this dark space is where the laser head has moved back-and-forth to burn off that entire layer of material. So looking at our fourth element, we again have the black cut out, but we also have this teal stroke here. For me, Teal always means the scoring. Okay, here's that fourth flower cut out with a scored outline. Scoring is just a shallow cut where the laser moves along a path instead of moving side-to-side between the paths. Now as a side note, let's just say you have the scoring file, but you would rather engrave it. There's a couple of options for you here. So first, what we could do is select this one and the center. And we're gonna go up to Object Expand. Once we expand, you'll notice instead of just a single stroke, now, we have two strokes with a fill. So the laser is going to read this as an engraving file. So we'll go back here. Another thing you can do here, these two strokes aren't connected yet, so I'm going to select both of them and click Command eight, which will create a compound path. Then we're gonna go ahead and simply swap the fill and stroke. And you'll see here that now we have this exact file just in a different color. So I share this just to show that you are rarely stuck with one type of file. Changing the fill and the stroke is going to give you a lot of flexibility with your designs. And finally, here is our fifth element. We have this black cutting stroke again, and then we have these two teal strokes without a fill. So the laser is going to see teal, and I will tell it to score. Now, you'll notice that this file is actually the same as the second flower. If we just swap the fill and stroke, then all of a sudden we have the same thing. Because I've assigned teal to these strokes. I'll just know that when I go to print that this is meant to be scored. So here's our last flower with a double stroke. The laser didn't engrave between the two strokes because I told it to score instead. These types of files remind me a lot of coloring books. And a lot of designers will actually do this on purpose. So it will leave space for painting between the lines. The last thing I want to mention is the time difference between printing all of these different types of flowers. So engraving is gonna be a lot more common than scoring. But it takes at least three times longer to engrave these flowers than it does to score them. So as we move on to deconstructing your artwork, just keep in mind if you have a lot of engraving elements, it may take longer to print out, then some laser owners are willing to spend. Scoring is much faster, but in general, it's harder to make scoring files look as professional or finished as the engraving versions. Cutting engraving and scoring. They all have their pros and cons. And in the upcoming lessons, we're going to take a deeper dive into how to design for each of these actions 5. Deconstruct Your Art: Welcome to lesson three. We're gonna get started on deconstructing your pattern or design. I'll be working with my floral pattern here and you're welcome to download it and work along with me. But now it'd be the time to pick your own piece of art to begin working with. I suggest trying to pull in a piece of artwork that's not too complicated. You can see mine here is really just a single floral element that's been repeated and rotated. So if you have a file that's kind of similar to this, That's what I'd recommend getting started with. It doesn't have to be a pattern. It could simply be a single element or a landscape, or maybe group of designs. It can be really whatever you want it to be, but it does need to be vectorized already. I won't be explaining how to do that in this class, but there are a lot of great resources out there. If you only have rasterized art that still needs to be converted two vectors. The first thing we're gonna do is to check and see if your art has a background. So mine obviously does. I'm going to select that and delete it. I'll also delete this swatch over here. This is just what my pattern looks like repeated, but we do not need that. So at this stage, I would recommend highlighting everything and then changing your fill to none and stroke to black. This way we can kinda get a feel for what the different elements look like and how we'll be able to use them in laser designing. If you zoom in here, we'll see that these little flowers are all single stroke design. So there's not a fill currently. And I can tell just by looking at this that it's going to be a good cutting or scoring element. Now I could go ahead and swap the fill and stroke. Use the shape builder tool to create this, which would be a good and grieving element. But we'll just change it back here. So right now, go ahead and pick out as many elements from your design as you can and set them off to the side. So really anything that you see in your own artwork that is different or you think could be used in a laser pattern. Let's go ahead and make a group of them over here on the right. So I really just have this one element here. And what I'm gonna do now is copy my pattern and all the elements onto a new document. This is going to turn into our source file so that in any future lessons or any future designing, and just pull this file up so you'll have everything you'll need to work with. We're going to save this as an Illustrator file and I'm going to call it Daisy pattern source. And go ahead and save that here as an Illustrator file. And then we can close this file out. And really that's all there is to deconstruction. We just wanted to see what we could pull out from our piece of art and kind of start to get everything organized before we jump into making our files. In the next lesson, we're going to learn about cutting and how to design specifically for cutting files 6. Laser Cutting: We're gonna get ready to create our very first laser file. For this lesson, we're going to focus primarily on cutting and how we would create a sign using only cutting actions. Go ahead and copy the elements that we created in the last lesson. Then we're going to check and see if any of the elements you pulled out would work well for a sign backer shape. For me, I feel like if I were to make this larger and then delete the center, this shape right here would work well as a sign backer, I could put text on top. I could do a couple of different things to it. But I think the shape is going to work well as a base. There's a chance you don't have a shape that would work well for the backer sign or for cutting in general. And that's okay. Some artwork is really only best for engraving or scoring. But here are two ways that I would edit your elements to make them work for cutting, Let's say a lot of your elements actually look like this, where there's not a single stroke, it's a double stroke. So this is not going to work great for a sign backer because the laser, when it goes to cut out this double stroke, It's going to essentially only leave you with whatever is black. So the center is not gonna be connected to anything, so that would just float around. So even if we took that out, what we're left with now is not much of a backer. It's pretty flimsy because there's no centerpiece. So something you could do if you have primarily elements that would work well for engravings. So with this fill is go ahead and swap the fill and stroke and then choose one of these to delete. So I think I'm gonna get rid of the thinner inside stroke. Then. Now an element that would have worked well for engraving, can also work for cutting or scoring. So let's go ahead and turn this shape right here into a backer. Essentially, it's already ready to go. But I want to show you what this is going to look like with text on it. So I'm going to create a text box here and I'm going to use Clara, one of my nieces names. So when you use text for your files, just make sure you have a font that includes commercial use. So this one's called Amsterdam. And once you have what you want typed, go ahead and click Create Outlines. This is going to turn it into a vector. So there's one other step you need to take, and I want to show that a little bit more clearly here. So when you turn text into outlines, it is often going to have overlapping fills. What a laser does when it sees an overlapping fill is to ignore it. So if we were engraving here, the laser would go back-and-forth and back-and-forth until it reached this overlap. And then it would skip it and keep going. Especially if you're going to engrave, you need to make sure you unite it. After you create outlines, go ahead and unite the paths. And now if I swap the fill and stroke, this is going to be all cut out with a laser and I'm gonna be left with just the name outline. I'm going to put that on top of my sign backer here. And I'm going to just play around and rotate it until I am happy. So often, I like to have the text spill across the edges. But for this one, I'm going to have the text inside. I feel like that is spaced. Well, I'm happy with it. I'm gonna go ahead and give you a little preview of what this would look like as an actual sign. So over here, I would print the back or out on a piece of wood and then probably use acrylic or a different colored material for the name and just glue these two pieces together. Okay, So what should we do if you only have elements that aren't going to work well as a backer shape. So one of the options we have here is to create a sign like this by combining your shapes with another shape, a circle, or a rectangle. You can see here that we're actually layered. So we have two layers going on. We have this flower shape and then the backer piece. What this looks like in a finished product is something like this. I would cut the backer piece out of wood and then maybe do a white acrylic flower and just glue all of these on top. So let's walk through how I actually would go about creating a sign like this. The first thing we're gonna do is make a circle. And I like to start with 5 ". I feel like that's a good starting size. And then back or signs are usually between five and 10.5 " depending on whether they're gonna be used for it. I'm just going to drag some of my flowers onto the circle and make them different sizes. So we'll do this a little smaller. And then we'll do one more and just drag it down here. Alright, so now that we have our elements placed, we're gonna go ahead and highlight everything, copy it, and then Command B to paste in back Now don't click off anything and go to Pathfinder and click Unite. Then come back here and delete the top circle that we don't need anymore. And now you'll see we've just created the sign backer with the shape of the flower on it so that we can easily glue the two elements together. So I'm gonna go ahead and put a little name on here, make it the size I want. I think that is looking nice. So before we go to save this sign, you don't want to save anything that has overlapped elements on it. So these flowers need to be cut out separately. So we're going to drag them to the side and do the same with the name. Now, if we left the name here and sent this to the laser software, it would go ahead and cut the name out of the sign back or material. Sometimes that works, but in this case, what it would end up doing is cutting the name out here. But because there's this center line, It's also going to cut this piece out. So essentially, your final product is gonna look like that. And this one would look like that. So sometimes it works, but it's not usually a good look. So another thing to mention here is you're probably not going to include this name with your file that you sell because that's just incredibly specific. And then people are going to ask for all sorts of other names. Anyway, you just want to show an example of what someone could create with your backer file. So I would send this to a tester with the name included, and I would create a mock-up with a name included. But for your final file that you sell, I would not include a name. Now you could do some generic word like love or something that would fit with the design elements. And then I would go ahead and include that with your file. But if you do any sort of personalizing like names, go ahead and delete that when you're ready to sell. Okay, let's go ahead and save this now as an SVG file. I'm going to select it all and then copy onto a new document. Just as a final check, we're gonna make sure that nothing is overlapping so that it can all be cut out separately. And then the next final thing we want to do, even though there are not a ton of elements going on, I'm gonna make sure I select every one of these flowers and hit Command eight. Then we're going to look at our Layers panel. We'll do the same here just in case we go to Layers. And then that just simplified everything here. So somebody who's used to working in layers can then select our entire shape and change the color if they need to, or just do any edits that make it really quick and easy. Okay, we are ready to save, so I'm gonna hit Command S and we want to save as an SVG file. And I'm going to call this round Daisy sign. Alright, we're going to click Save and then you will see a text box here. And there are two things to pay attention to. First, you want to make sure your decimal places or four or higher. Then see about responsiveness down here, you want to make sure it is unchecked. Because when someone loads this file into their own software, we don't want that software to be responsive and change the size of the file. So click Okay, and we've just saved our first file. There it is, it is ready to send off to a tester. Or we could delete the name and that will be ready to upload to sell. In our next lesson, we're going to talk through how to design primarily for engraving 7. Laser Engraving : This lesson is gonna be focused on engraving and how to create a sign backer with primarily engraved elements. So the first thing to do is copy and paste that source document we created earlier into a new document and it take a look at the elements you've pulled out of it. Do any of those strike you as good in grieving elements. For me, when I look here, this flower has a single stroke and in its current form is best for cutting or scoring, not engraving. But I've got some options. So the first thing I could do is expanded. So Object, Expand. Then this would give me a fill. So right now this flower would work well for engraving. The other thing I could do to it is go ahead and swap the fill and stroke. Use the shape builder tool and remove the center. Now, this is also a good element for engraving. So go ahead and pull aside all the elements that are going to work well for engraving, we're going to create an all-around pattern backer. So using one element or a group of your elements, go ahead and create a similar sized all over pattern for me. I'm gonna go ahead and copy and paste this down here so that I can make edits to it all at once. I'm going to start by expanding this whole thing. And that was very easy. So now these are gonna be all good for engraving. Then the next process is going to be a little bit more tedious to create that filled shape, but I'm gonna give it a go and let you watch. Alright, now we have our second group that is going to work well for engraving. So now I'm going to create our five-inch backers circle shape. We're gonna give it no fill. And then because we want it to cut, it will have a stroke of black. Alright, so I'm going to drag a copy of that over to this first group. I kinda wanna make this smaller. So I'm going to de-select the circle and make this pattern a little tinier. I'm going to place it how I like within the circle and then just manually move the flowers around. Okay, I think I'm happy with how that looks and I can always go back and do a few more edits. So there are two primary ways that I would use to crop these shapes inside the circle. The first is going to be using the shape builder tool. Again. Highlight everything. Click the shape builder tool and go in and just manually. Take out. Here we go. These shapes that overlap. So this works well. If you have just a few shapes that are overlapping, your other shapes for something like this, it's a little bit more tedious. So I'm going to just stop here and show you you could continue to do that all around. But it's going to take some time. So the second way that I would use to do this, I'm gonna go ahead and copy this and paste in back. Then, select everything but de-select both of these circles here. But then hitting Shift, I'm going to select just the top circle. And I'm gonna go over to the Pathfinder tools and use this crop function. So what that did was just take care of all of those flowers for us. There's just one circle on the outside here. And this is ready to go. Now, moving over to these other purple flowers here, we're gonna do the same things. So I am going to make this pattern just a little bit smaller, but not as small as the other one. And I think I'm happy with those overlapping flowers. I think we'll move him in a little bit. Okay. So again, you can go in with the shape builder tool and do that exact same thing. There's only a few that are crossing over here. So actually, that is probably what I would use. Okay, that was pretty fast. I think that for this circle, that was probably the best method, but you could go ahead and do the other way if you prefer. Alright, now that we have two options for engraved sign backers, we're going to talk about adding text. So you could do the same thing as in the cutting lesson where we add a text. I'm going to use Margaret and change the font here. But create outlines and then unite. So I'm just going to bring this text up here. We could use this to cut out again, or we could engrave this name directly onto the sign. So in order to do that, we're going to need to change the fill to purple. And then remember how overlapping paths the laser just doesn't know what to do with. We're going to need to go in here and unite these specific flowers that are overlapping with the name. So I'm just going to make sure everything's ungrouped here just so we can select individual flowers. Okay, I think that's ready to go. So I'm going to select all the flowers that touch the name in any way. Okay, I think that's it. And then I'm going to select the name as well and click Unite. So what this has done is gotten rid of anything that overlaps. So now when the laser goes to engrave this, it will engrave everything correctly. Now for a sign like this, because these flowers will have so much engraving on them. I probably would just cut out a name or a phrase to put on top. I think that the name might get lost between the flowers if we did it on this version. Now let's go ahead and save these two files. What I'm gonna do, I should have made a copy, it's put the name on, but we're just gonna go back here. We don't want to save that file with the name welded in because then our customers won't be able to use that well. So we're going to select everything and I'll keep the name in this file for now, copy it onto a new document, and then go ahead and save as an SVG file. We'll call this Light Daisy. And we have four decimal places. Responsive is unchecked, and that's ready to go. Alright, so we have covered the basics of engraving for signs. In our next lesson, we're going to talk about how to score and use that to create other sign backers. 8. Laser Scoring : Alright, in this lesson we're going to talk about scoring and how to create sign backers that have a lot of scoring elements. So the first thing to do is copy and paste your source file into a new document and take a look at your elements. Do you have a good scoring elements? For me, this one is great because it is a single stroke design. There is no fill. But you might notice that a lot of your elements do have a fill. So this one, I'm actually edited so that it has a fill. So when you have a filled element, there are a couple of ways that you could turn this into a scoring file. The first thing is just to swap the fill and stroke. Now this is small, so I'm going to turn the stroke down so we can see it. Right now. This has just been turned into a scoring file. So the laser will score these double lines and your end result will look like this. Another way to turn this into a scoring file is with these lines showing here. Just pick one to delete. So with the direct select tool, I'm going to delete the outer shape. So that works well now for scoring because there's no fill and it's just this single line. Now there's a third option that's a little bit more tedious, but sometimes it just doesn't work well to delete the stroke, you lose part of the shape. It's just not great. So another way you could turn this element into a scoring design would be to trace it. So in order to do this, I like to use the curvature tool. And actually before we select that, we're going to lock this in place by hitting command two. And then I'm going to select the curvature tool and make it teal because that is my scoring color, but it needs a teal stroke, not fill. Okay, so it's a little tedious, but you can go ahead and zoom in and color essentially between the lines. So you could use the pen tool. There's a couple of other tools that are going to give you a single stroke. But I've just always used the curvature tool and really enjoy it. All right, now that I have everything traced, I like to pull it off of the shape so that I can make any adjustments as needed. There's usually a few tweaks here and there, just smoothing out some edges. You can really just play around with it. Sometimes. Sometimes you can get stuck playing around with things. So I have to remind myself, It's okay if it's not perfect, just move on. Alright, I think I'm pretty happy with this flower shape. So I'm going to group these two together, actually hitting Command eight to turn them into a compound path. So here we have the flower that we just traced and have created a scoring file from an engraving file. Alright, so now that hopefully you have some elements you could use for scoring, we're gonna go ahead and create this backer sign. I have the shape available to download if you'd like to use it. And we're going to create an all over pattern with our scoring elements. So I'm going to just drag this over here and make it a little bit larger actually. Now I'm going to fill in this sign here just until I'm happy with how it looks. All right. There's one crucial thing I forgot to do, which was change the color to teal. So I'm going to highlight all of this and change these here to teal. We don't need a fill. Alright? So similarly to engraving, there are a couple of ways to go about taking off the shapes that fall outside of our backer sign. So selecting everything, we can go in with the shape builder tool and hitting option for negative, just come around and delete all of the excess flower. This works great if, especially if you have designs with just a few overlapping shapes. But again, you could go around this whole outer edge and just delete all those flowers. Now the second way is similar to engraving, but it only works if you don't have additional designs on your art board. We're going to copy and paste this design into a new document. And before we do anything else, go ahead and click the shape of the pennant and copy it. We're not going to paste it anywhere yet. But go ahead and create any other shape that totally surrounds everything on the art board. Now we're going to select both the pennant and the extra shape and click Command eight to make a compound path. Then we'll swap the fill and the stroke color. So now you can see the shape of what our end product is going to be. Now we're going to select everything and go to the Pathfinder tools and click Outline. So what we're left with is a very strange looking results. But what happened is that now everything outside of our pennant shape is a different color than what's inside it. Using Direct Select, click any of the outside shapes and come up here to select same Stroke Color, and then hit Delete. So now it looks like nothing is left but our pennant flowers are actually there. We just need to give them back their stroke color. So before doing anything else, we're going to paste the pennant shape we copied back in place. So hit Command Shift V. Now we have our completed design and we can copy this back onto our original art board. So that way is a little bit more complicated at first. But it really can save time once you're used to doing those steps, it'll go pretty quickly. Let's talk about the two ways that I would use scored text in a design. And the first way is going to be as a guide or template for words that you would glue on top. In this case, I have this hello lovely phrase that's gonna be glued on top of the sign backer. And it is just so hard to place words with the right spacing and get them all straight. So in order to just help your customers out, I would suggest including the scored outline of these letters so that when they go to glue, it's just gonna be really easy to know exactly where to place everything. Now this is a level two steps to take, but what I would actually do in this case is select both of these and assign them a fourth color. So the reason for this is when you go to upload this to Glowforge, there's the three actions you can click, Cut, engrave, or score, but there's actually a fourth option that Glowforge gives you and that is to ignore a step. So let's say your customer loves the sign backer, but they have a different idea of what text they want to put on top. You don't want them to be stuck with having to print everything out exactly like you show, because it's a different color, they will have the option to ignore this step when they go to print. If these letters were teal, the same color as the flowers. When they go to upload this to Glowforge. And if they clicked ignore on these letters steps, it would also ignore all the flowers as well because they're the same color. So this is just adding a step for you, but it will give your customers a lot more vitality and how they can use this file. The second way I would use text is actually in the final design. When you vectorize text, you are always gonna be left with this double stroke. Look, in this case, I think our final design is gonna be pretty balanced because we also have these single stroke flower elements. So a stroke is going to be a little bit darker and a lot more thin than most engraved elements. So when your eyes looked at the sign and if these flowers were engraved instead, it would just be off balance looking. But in this case, I think our score text is gonna go really well with our scored florals. Alright, it's time for you to create your own scored pennant banner. And after that's completed, you should have three unique SVG files that are almost ready to sell. So in our next lesson, we're going to talk through the final checklist before we get our files listed online 9. Final Checklist: You should have a few completed SVG files at this point. Now let's take them through a final checklist right before we get ready to sell or send them off to test her. So the first thing we want to check here is RR pads united. In this mostly has to do with text. We just want to make sure when we created this text that we took that extra step and united the pads. So everything here looks good to go. Now we want to make sure that the size of our design is rounded. So when I select everything here, you can see that we've got a lot of decimal places going on. So what I'm gonna do is turn this down to 4.5. Then I think we're going to try for 3.4. And that didn't make any noticeable change to me, so I'm happy with that final size. Now when we go to list this in our description, we can easily say exactly what size this design is supposed to be. Now we're going to check that our colors are correctly assigned. So teal is score, which means a single stroke, and that's correct. That is just single cut is the same, that is a single line. And then this purple, pink color is our engraved color. So everything here looks to be assigned correctly. Now let's take a look at our Layers panel. You can see here that we have a lot of individual elements going on. And this is going to make it frustrating for somebody used to working in layers who would want to go in and change a whole group at a time instead of having to click all of these little elements to change individually. So to do that, we're going to start with our teal strokes here. They are all individual elements at this point, we're going to select them all and go ahead and click Command eight. So you can see that got rid of a few things on our Layers panel. And now just to double-check, I did that correctly. I see what step I'm on and then this on view. And it got everything that's teal, so we're good to go here. Next, I'm going to do this to the flowers. Now, we don't want to create compound pads with all of flowers together because we want them to be able to move around. So we're just doing the flowers individually. And then I'm gonna pull them all over here. I don't see any other just individual pieces over here. So we're good to go with our compound paths. Next, I want to make sure there's no overlapping elements that aren't supposed to be cut out together. This too. I wanted to be cut out individually, so I'm going to pull it aside here so that it's not cut out from this backer piece. I want the months to stay in the strokes to stay, but everything else is cut out individually. Now I want to group together all the things that I need to stay. So these three elements, the cutting, scoring and engraving, we're going to hit Command G for group. We didn't make a compound path there because the colors need to stay separate. But since it's grouped together, now, it won't be able to be adjusted or accidentally moved when it's not supposed to be. The last thing I like to do is just clean up the file. So let's pretend this is our final file that we're actually selling. I want to make sure that things are spaced closely so that material is not wasted and set it up. It looks nice when they first open it. Alright, so our file here is ready to be sent to a tester or to sell. Now, especially if you're new to laser files, I highly recommend getting your files tested by a laser owner before listing them for sale. The easiest way to find testers is actually in Facebook groups. Because I am so used to glow Forge. That's just the brand I work with. I have this list here of all of the different glow Forge groups and their members. I would suggest actually joining probably these top five. They've all been helpful to me in their own way. And most of them allow you to post for testers, I know this group here, they have a special thread just for testers. Go ahead and double-check to see if any new rules have been made. But at this point, I think in these other four groups, in the top five, you are allowed to ask for testers. So to do this, here's what I would say. I would just make a posterior and say Hi, I'd love to find some testers for whatever design you are looking for. If this is true of you, I design and fabric on Spoonflower, but I'm new to laser design. Edit that however is appropriate. Then ask if you'd be interested to test and possibly provide a photo. You can drop your email below in the comments and let me know what your turnaround time is. I do like asking you about turnaround time because sometimes testers will volunteer but then not really have any plans to get to it for a week or so. And I just appreciate people who can have a little bit faster of a turnaround time. So the next thing I would do is actually upload screenshots. If possible, upload a screenshot with what your file looks like so that the laser owners can have a feel for what they're testing and also a mock-up if possible. These you can see I just put some text over top. Unfortunately, in a lot of groups, people do copy designs, so I just want to make it a one-step harder for this design to be copied by putting my logo on top. So once you have people commenting to offer to test your file for you, I would just email that off to them. I would just ask and I found that most testers are actually okay if you use their photos. In this exchange, you are allowing your file tester to create products with your file and be able to sell those. And then in exchange you'll get feedback. And oftentimes a photo that you can use with your listing. If you don't want commercial use of your files, you're going to need to specify that upfront because it's not that common. I would say the vast majority of file sellers do allow commercial use of the end product. You are so close to selling. In the next lesson, we'll cover the basics of listing your files on Etsy and all of the things that I would recommend including with your files 10. Selling Your Files: So you've gone through a final checklist and your files have been tested and are ready to sell. Now it's time to gather all the other files you'll need to get your designs listed on Etsy. I like to make it as easy as possible for my customers to sell what they've made. With my files, I include an instruction PDF, a commercial use photo, and I include all the information I think they'll need and the listing description. And I want to make it easy for you too. So I'm including links to Canva templates for all of these things. They will be in the downloads for this lesson. My first choice for eliciting photo would be a picture of your actual finished product. This shows your customer that your file has been tested and they can easily envision what they could create. Oftentimes, testers will provide photos for you to use. But it may be hard to create a cohesive look with photos from a couple of different sources. So my second suggestion would be to create a simple mockup using a wood texture photo and a clipping mask. I use a dark brown for engraved or scored elements and then don't forget to add a drop shadow to make it look more realistic. Once your photo or mock-up is ready, you can use the Illustrator or canva template I've included to create your listing photo. Whether you use a photo or a mock-up. I do highly suggest including it with your files so that your customers can then use that to start selling right away. I love Canva because you can so easily edit things to fit your brand style. So go ahead and edit the colors, fonts, texts, really anything about these documents is going to be editable for you. I start by including details about the limited commercial use license I include with my files. What's mainly important to me is that my files are only used for physical products and the files themselves are not allowed to be sold or shared in any way. This is for informational purposes only and it's not legal advice. So consult your own attorney and add your license information here. These are known and trusted suppliers and the laser world and where I personally ordered my materials from. I like to list anything here that customers will need to create their finished products. Then I include my color key so they'll know which actions belong to which colors. Then say this is a PDF and include it with your listing. Alright, let's walk through this listing together with my title. I always start with SVG and then go on to describe the file. I like to include laser cutting and beginner because those are commonly searched. And then you can upload a photo. So here I have just used the template and Canva and then created a simple mock-up. Next, we're going to upload our digital files. This is how I typically organize my file. I will have the name of the design and the title, and then make sure I have the SVG instruction PDF and the photo. So then you can just highlight all of these and upload them to your listing. So currently, it's the only allows you to upload five files at a time. So if you have more designs than this, I would suggest creating a zip file. Okay, So this description, I actually just copied and pasted from our sample listing description template and just edit it to fit my design. The personalization section, this is kind of a bonus added layer of protection for both me and my customers. So this is what they see in the personalization section. I say this listing is a digital file only. Type anything to agree. Etsy won't let them check out unless they type something in the character box. So this just ensures that they doubled, agree that they are getting a downloadable product. When I didn't have this personalization section setup, I was getting a few messages from customers thinking they were getting physical products. But now this solves the problem. So pricing for me, I start my pricing around $5. A lot of the files I create are more on the simple end. And I'm trying to walk the balance between how much is a laser owner willing to pay before they'll just make it themselves. So for me, this is a good price point, but I would suggest actually just taking a look around at x0 and seeing what others are pricing their files at. If you're a more established designer, maybe in Spoonflower or another selling avenue, you might find you can start your designs at a higher price point. I just suggest doing your own research and testing out a couple of different prices to see what works for you. So 999 is the highest amount at z will allow you to enter. Then I don't have to worry about restocking it in my store for a little while. So obviously you want to make sure the details are digital files. And then the category I have is cutting machine files. A lot of these attributes I just leave blank. You can add them if you want. It's sometimes helps in the search results. And then I'll add tags here. I don't bother with materials or shipping obviously. And for digital files, there's just automatically know returns or exchanges. I would choose the shop section to place this under which would be a baby designs. Probably. The last thing to look at is automatic renewal. Makes sure that it's checked. And then you're ready to publish 11. Customer FAQs: The last thing I want to go over is answers to my customers frequently asked questions. So these questions and answers are going to cover 99% of the messages I receive. So there's no need to fear that you don't understand lasers completely. These answers are really going to help in all of those scenarios. So the first question is, a file won't open or I can't find the files or the SVG file is missing. This is the most common question and it usually happens because people are trying to open SVG files in a browser or in a program that doesn't read them, or for some reason at sees file downloads doesn't always work the first time. They really just need to try again. And honestly, 99% of the time that will solve the problem. I also link them to the article from Etsy that explains how to download digital items. The second question happens because a lot of people don't read the description. So I usually will respond with this that, hey, check back in the description. And most files can be used with one eighths inch material to a quarter-inch material, then point them back to the PDF instructions. So the next question, hopefully you won't get very often, but when will my order ship? Occasionally, even though we have so many obvious places explaining this as digital file, some people order anyway. So I just explain this is where digital download and reminder that there are no refunds for digital products. The next question is from cricket owners. So I get a lot of questions about, hey, can this file work for a different type of machine? And I don't have any experience with other machines, so I usually just lean into this answer and then custom orders is something you can make decisions about. I personally don't take customer orders because I have so many things I'm trying to create and I like to make files that are available to everybody and aren't personalized a one-person. But it might be worth it to develop some customer relationships. Or maybe you have the time or just want to make some custom files and you can respond how you'd like. This is another one of those that you can choose what you want to do. For me, I only offer SVG files. So you could also offer PDF. That would be my second suggestion. There's a couple other file types that other machines use. But for me personally, because I make so many vials, I just get tired of having to convert all of them. And honestly, anyone can convert a file in a different design software or there's a lot of free online conversion things, so I just point them to that. The next question has to do with how Adobe Illustrator files play with other software. And sometimes it's not great, especially with light burn and silhouettes. And another one is Corel Draw. Those three don't always work great with Adobe Illustrator, but I just remind them they need to check their import settings because this is the setting that Illustrator exports in. And there are other free software that have different export sizes. So they just need to make sure it's alright on their end. And honestly, because Illustrator is just the dominant software, they really should know about this, but I do find some customers are still confused. And lastly, you might get some questions about people saying aren't my file doesn't print, right? I've found the most common reason for this is that they're not reading which colors go to which actions. So you can just remind them that, hey, a scoring file is not going to engrave, right? Or engraving file is definitely not going to score how you'd like. So just make sure you are checking out the color code. One more thing to note is I do occasionally get questions from laser owners asking about their particular lasers software. And there's so many laser brands out there that I just always recommend, hey, why don't you join a Facebook group or see if there are community forums for your brand because you'll be able to learn a lot more information than I'd be able to help you with. That is honestly the entire list of questions that I get. So hopefully this will give you some confidence in how to answer customer questions when they come along 12. Final Thoughts: Alright, this is the end of the class. By now, you should have a basic understanding of how to design for laser cutting, engraving and scoring. And I hope you're feeling excited and motivated to create even more SVG files of your own. I'd love to see your project progress. Feel free to upload screenshots of your work in the Projects and Resources tab, or leave a comment if you have any questions from the lessons, you really can design an endless amount of files with what we've learned in this class. But there's also so much more we could explore from learning how to design stands and 3D shapes, to working with different types of acrylic and other materials. If you'd be interested in a level to class or have specific laser projects in mind. I'd love to hear from you in the comments. Thank you so much for taking the time to watch this class and be open to learning new techniques. The income from SVG file sales has given me so much time and location of freedom. And I'm so excited to pass along my knowledge and invite you into the world of laser design. You can follow along with my journey at Bella collective.com or on Instagram at Villa dot collective. I can't wait to see what you create.