Instagram - Reels Mastery

1. Introduction: Hi, there. Welcome to this new course on Instagram Marketing Real smstery. Now, in this introductory video, I want to talk about two main things. And the first thing is, what does this course cover? And the second thing is a bit about myself and my background. So let's dive into this introductory video and take a look at them one by one. Now, as I've shown on the screen, if you were to ask me what will I learn from this course? This is the table of condens so I've divided the entire course into four different sections, and each section contains around two to three videos. So let me quickly walk you through this table of contents. Now in the first section, we'll be scratching the surface, and we'll be taking a look at a short history on Instagram reels. We'll also take a look at the advantages of using Instagram reels, and I'll be also showing you examples or case studies of accounts that grew exponentially using the power of Instagram reels. So that is what we'll be taking a look at in the introductory section. After that, we'll be moving on to the crux of the scores, and we'll be moving on to the section called Explore you reach using Instagram reels. In that particular section, what we're going to do is we are going to take a look at the two different types of algorithms, namely the interaction spaced algorithm, as well as the real spaced algorithm. So we'll be taking a look at how these algorithms work. And after that, we'll be creating our strategies revolving around this algorithm so that we'll be able to enhance the use of Instagram reels and grow our Instagram page. And that's what we'll be focusing on that particular section. And right after that, we'll be moving on to a section that is dedicated to contents. And in that particular section of the course, we'll be dedicating our time on creating quality contents. And I'll also be giving you a huge chunk of resources to create in that particular section. Now, for example, as I've shown on the screen, you can see an animated video of a person walking with a donkey. So this is one of the many things that I'll be teaching you in the resources section, and I'll be showing you how to create animations and other stuffs in this particular section. Now moving on from the table of cons of this course, let me talk a bit about myself. And as you can see on the screen, this is my Instagram page, and I've grown my Instagram page to more than 30,000 plus followers. And to give you a short back story, actually, this is my third page. I've tried growing two other Instagram pages, and I failed miserably. And what I did was I did not give up. I've kept on researching and I've tried experimenting out a lot of strategies, and I know what actually works on Instagram and what doesn't work on Instagram. So that's what I have to offer you. You don't have to make the mistakes that I've made because it's a very time consuming process if you're trying to grow your Instagram page from the scratch, and that's where I come in with this course, and this course can teach you a lot about Instagram reels. So what are you waiting for? I'll be seeing you in the course. 2. Instagram Reels: Hi there. Welcome to this new course on Instagram Marketing Reels Mastery. Now, in this introductory video, we'll be talking about a few things related to the basics of Instagram reels. And I hope you are excited to watch this video, and we quickly dive straight into this video and understand what are Instagram reels and why you should use Instagram reels to grow your Instagram page. So let's start with a simple question. What are Instagram Reels? Well, Instagram Reels is a new feature which was introduced a couple of years back, and the basic idea was that you can post short form video contents on Instagram, and it is supposed to get a massive reach even if you don't have a sufficient number of followers. Now, when Instagram introduced this feature of Instagram Reels, it started out with just 15 second long videos. So if you had wanted to create Instagram Reels back then when it was introduced, you could have made Ole contents with a time limit of 15 seconds. And later when Instagram reels started clicking, people started using more and more of Instagram Reels as compared to Instagram stories or Instagram posts. What Instagram did was they extended that time limit to 30 seconds, and then later they extended it to 60 seconds. And finally, when I'm recording this video, an Instagram reel can be as long as 90 seconds. So this is the evolution of the time limit of an Instagram reel. And Instagram reels are a huge component of Instagram at the moment because more than any other type of contents, Instagram reels are getting the most amount of engagements as well as most number of active users. So what we have to do is that we have to take advantage of this opportunity and use Instagram reels to grow our Instagram page. Now, I would like to give you a short history regarding the short form video format. And as I've shown on the screen, the first place where this short form video format came into the picture was in Tik Tok. So in this platform called Tik Tok, you could post short form videos, and now I think you can even get monetized in this platform called TikTok. Now, TikTok was a huge success. So due to the success factor, all the other platforms started adopting, or you can say copying this feature of TikTok or short form video based content. And as I've shown on the screen, one another platform that has used the short form video based content is YouTube. So YouTube introduced this feature called YouTube Shots. And I'm pretty sure that if you're someone who consumes content through YouTube, you might have come across this feature, obviously, right? So let's take a look at other platforms, too, that has used this feature of short form video based content. And the next platform would be Facebook. Facebook has also introduced this feature of reels. And another platform that I can think of is LinkedIn. So LinkedIn also brought this short Form video based format, and I don't think it is having a specific name for this feature, but they just call it video content. And this feature still does exist on Linden. But there is one other particular platform that I want to talk about, and that particular platform is called Pintrest. Now, if you're someone who used to use Pintrest, you might have come across this feature called Idea Pins. So Ida Pins is just a different name for this feature of short form video based contents. And when people posted Ida Pins, it started receiving huge and huge number of Us and reaches. And I think there was a problem, which I'm not sure about, but Pinterest actually discontinued this feature of idea pins. So you can see that all the platforms are pushing this feature of short form video based contents. So you have to use the short form video based contents to stay relevant, as well as gain the flavor of the algorithm of all these platforms. Now, that was a small history on the short format video based contents. But what we are going to learn is only about Instagram reels, and that is only you need to know, actually, because there are few advantages of Instagram reels that you need to know. So let's take a look at few advantages of Instagram reels. Now, the first advantage is what I've been talking so far. Now if I create an Instagram reel, I can actually post this Instagram reel in all the other platforms, whether it be shots, whether it be on TikTok or whether it be on Facebook or Lindn, right? So that is actually a massive advantage. You don't have to put in that extra effort to create separate contents for separate viewers, right? So I would say that just creating one content and posting it in all the different sites is a massive time saver, and that is the first advantage of using Instagram Reel. Now the second advantage of using an Instagram reel is that reels get more reach than Instagram posts or Instagram stories. Now let's take a look at why Instagram reels get that more amount of reach than any other platforms. Because you might have seen a lot of accounts that you personally know or you might have been following on Instagram gain a massive number of followers, say in a month they have got 1 million followers or in a month, they've got at least 10,000 followers or 100,000 followers. It's better for you to know why Instagram reels are getting more reach compared to other type of contents such as posts and stories. So the first reason is simple and the reason is that the UI design of Instagram is favoring Instagram reels. So you can see that the Instagram reel stab is very close to your thumb finger. And when you open the Instagram app, the very first thing that your thumb is going to touch is that Instagram reel Stab. And once you touch that Instagram Reels app, there comes the mindless scrolling for hours and hours. So you would have no idea of how much time you have spent on Instagram Reels, and it's an addictive process, and that is a reason why a huge number of reach is being poured into Instagram reels every single day. So I hope you understood the psychological effect. The Instagram app is designed in such a way that reels will get more and more reach. Now, the second reason why reels get more reach as compared to stories or posts is that when you post an Instagram story, it's going to disappear after 24 hours. And that's the basic feature of what an Instagram story is. So obviously, it's not going to last as much as Instagram reels, and it's not going to be seen by more people, right? When you compare Instagram reals to Instagram posts and when you post an Instagram post, it is going to die down after a couple of weeks and most probably after a month, it is not going to get any engagements. But on the other side, when you post on Instagram reels and the content is really good, Instagram is going to keep on pushing your content forever. It can go on the feed of thousands of people for years. That is the advantage of Instagram reels as compared to an Instagram post or Instagram stories. So in this course, our strategy for growth is focusing on two main things, and those two main things are the Instagram algorithm as well as the content that you create. So in this course, I'll be showing you all the hacks and techniques and strategies that are revolving around the Instagram algorithm, as well as creating contents that is likely to go viral and gain you a huge number of followers. So I hope you got the idea behind the focus of this course, and I hope you got a gist of what Instagram reels are and the advantages of using an Instagram reel. And by that, let's wrap up this video, and let's dive into the course and see the different strategies that I have to offer you in order for gaining massive growth. Thank you for watching this video, and I'll be seeing you in the next video. 3. Examples of Pages that Grew Exponentially: Hi there. Welcome back to another video of this course. Now, before diving into all those things that I promised regarding strategies and hacks to explode your reach of Instagram reels, let's take a step back and think to ourselves. Is it actually possible to grow your Instagram page or explode your Instagram Reels reach and grow your number of followers just by posting contents on Instagram? Well, that's what I'll be addressing today in this video. And in this video, I'm going to show you a few accounts that grew exponentially within a short period of time frame, and that too, just by posting Instagram reels. So I've been following these accounts since they had around 1,000 followers. So I'm going to show you accounts of different categories or niches, because my aim of this video is to show you that whether you post any type of contents on Instagram reels, you are definitely going to grow a huge number of follower base. So let's dive right into this video without any further delay. Now, the first account that I'm going to show you is related to the niche of dance, music, art or all those kinds of physical activities that you can perform. So one such account that falls under this niche where you are singing or where you are dancing or where you are showcasing your art is this particular account called Sneak Peek. And I know one of the person who's running this account back from my school. So that's why I'm confidently showing you this particular page. And what they basically do is that they post contents related to dance. So they choose an audio, they dance to it, and they wear different types of fits related to their dance, and they grew their Instagram page just by posting their dance as Instagram reels. So this is such a huge opportunity if you fall into this particular niche of dancing, singing, or if you're an account that is related to any sort of art. So just post it as Instagram reels and you're definitely going to grow. And I was able to find a couple of screenshots of their growth, and you can see on the first image, they only had around 15,000 followers. And within a month or so, you can see they grow it to 89.7 K followers. And within another couple of months, when I checked their account, it was around 107 k followers. So this is an example of massive growth using Instagram reels within a limited amount of time. Now, let me show you their Instagram reels feed, and you can see that they are just posting contents related to dancing, and when they grew their account to a huge number of followers, they started getting sponsorship for their fits. So other accounts would send them their fits, and they would want them to wear it and collaborate with them so that the accounts that send their fits, which would probably a clothe company or something, they would want a massive reach by using them and collaborating with them. And that was my first case study related to the Niche of Arts. Now, once you enter the Big League, you can get your stuff sponsored for a collaboration, right? So this is a great success story, and I hope you liked it. Now, let me show you another account that I was following since it had around 1,000 followers. So this account falls into the category of influencers. So this particular account is named UV Design. And the basic niche of this person is that she's posting tips, hacks, strategies, and all those kinds of things to grow your Instagram page. So she's basically an influenza in the field of digital marketing. Now, this is basically a case study that I'm giving out for any type of influences, whether it be finance, digital marketing, or whatever field your expertise fit into. And as far as I know, when this person started posting Instagram reels, it grew like anything, and you can see that it went from 48.4 K followers to 152 K followers in a very short period of time. And this account is an example or an inspiration if you're someone who wants to be an influenza in a particular field of your expertise. And one question that I usually get from a lot of people is that, I want to grow my Instagram page, but I do not want to show my face. So is it possible for me to explore my Instagram reels reach without showing my face at all? And my answer is, it is very, very possible and it is the easiest trick among all to grow your Instagram page without showing your face. And let me show you an example of an account that grew their Instagram page to 10,000 follows within a month. So this account is called prayer time verses, and what this person actually does is that he posts quotes on Instagram reels. And let me show you the Instagram reel speed of this particular account. So you can see that this person basically takes a stock image, a very beautiful stock image, and superimpose a quota on top of it and add a music and then just post it as Instagram reels. And you can see that within a very short period of time, that person grew to around 10,000 followers. And this is one of the main reasons why I would encourage a lot of people to start creating contents and posting it as Instagram reels because you don't need much effort, and you can post it in all the different platforms such as YouTube shots, Tik Tok, and so on, and you can grow everywhere together. Now, another place where you don't have to show your face is by creating mem pages. So you can start a mem page and you can start posting funny condens as Instagram reels. And they are definitely going to click because Instagram is a place where people seek for entertainment. They are not here to buy stuff, right? So when you post memes and those kinds of things, you are obviously going to get a huge number of followers within a short span of time. Finally, let me share my story and my story is that I started my Instagram page before August of 2020. So the thing about starting an Instagram page before the August of 2020 is that you did not have the feature called Instagram Reels. And I was able to manage to grow my Instagram page with a lot of hardship and struggle to 1,000 followers, then to 10,000 followers without the feature of Instagram Reels. And it was very time consuming. And I'm glad that after this feature of Instagram Reels was introduced, I was able to grow my account to more than 30,000 plus followers. And my niche was basically the same as prayer time verses. I would find a stock image for free. I would add a quote on top of it, and that quote that I'm adding should be very thoughtful enough to catch the attention of the audience and follow my account. And you have to also add a background music that suits the particular video or the particular quote. So this is my story of growth from 10,000 followers to 30,000 followers in a very short period of time using the feature of Instagram reels. And it took me a couple of years to understand the backside of how Instagram algorithm works and what type of cons are actually going to perform on Instagram reels. So I'll be giving you all those information in this one particular course. And that's what we are going to see from the next section onwards, and I really hope you're excited for it. So what's holding you back? Let's wrap up this section, and let's go to the next section of this video. I'll see you over there. 4. Understand the Algorithm to Beat it: Hi, there. Welcome back to a new section of this course. Now, in this section, we are going to understand how the Instagram algorithm works, and then we are going to create our strategies around this Instagram algorithm to go viral and to gain a massive amount of ptoers. Now, there are two different Instagram algorithms that you have to keep in your mind in order for your reels to go viral. So let's take a look at them one by one and let us understand them properly. Now the first algorithm that we are going to take a look at is called interactions based algorithm. So the interactions based algorithm is pretty much the algorithm that works for any platforms, whether it be Instagram, whether it be Facebook, whether it be YouTube, whether it be Twitter, or any platform that you can think of. This is the algorithm that's going to work everywhere. And now, as I've shown on the screen, this is how the Instagram algorithm works based on interactions. So let me explain to you this algorithm without making any confusions. Let's start from the top left hand corner with the green box. So the green box says content posted. So imagine that that is when you post your content. And the next thing what the Instagram algorithm does when you post a content is that the Instagram algorithm is going to show your content to a few people. Now, after showing your content to an initial few audience, whether it be your followers or whether it be non followers, Instagram algorithm is going to proceed to the next step, and the next step is to check for interactions. So if the Instagram algorithm detects a huge number of interactions from that initial audience that the Instagram algorithm showed your conans to, then what the Instagram algorithm is going to do is that it's going to go in loops, and it's going to show it to more people. And depending upon the interaction of those new people, which Instagram shows your conant to, the Instagram algorithm again checks for interaction, and if it's having high interaction, it's going to show it to more people, the more people, the more people. And this process keeps on happening until you reach a point in the loop where when Instagram shows it to a new amount of audience and those new audience are not interacting with your content, then the Instagram algorithm detects that there is no more interactions, and you can see at the bottom right hand side, when Instagram does not detect any more interactions, it's going to stop showing your content to more people, and it's going to die down over there. Now, this is the basic idea of interaction algorithm, and this is how interaction algorithm works in almost all the platforms. Now, one thing that I missed out over here is that I missed out on the definition of what an interaction is. So in terms of Instagram, an interaction is any of these four things that I've shown on the screen. If your audience likes your Instagram reels, or if your audience comment on your Instagram reel or if your audience reshares your content to someone else, and finally, if your audience is saving your Instagram reels for later, these all things constitute what I call as interactions. So what you have to do is that you have to try to get more number of likes, more number of comments, more number of re shares, and more number of saves. So if your content is really good, you are going to get the last two things in huge numbers. And you have to focus on getting the last two, which are the re shares as well as the saves as compared to likes and comments, because Instagram algorithm favors the contents with a huge number of re shares as well as saves. And that is because when your content is having a huge number of shares and saves, it is basically telling the algorithm that your content is very valuable and it is worth promoting to more and more people. So I hope you understood what I mean by Instagram interactions or Instagram engagements, and I hope you understood how the Instagram algorithm works based on interactions. Now, the big question is this, how to get those huge engagements in a way that the Instagram algorithm favors your particular Instagram reals. You don't have to worry about it. I have a couple of strategies to get that huge amount of engagements, and we'll be taking a look at those strategies and techniques in the very next video, and we'll not be talking about it in this video because in this video, we are only focusing on how the algorithm works in order to explore our Instagram reels reach. Okay, now, that's all about the first type of algorithm that Instagram is based on. Now let's move on to the second type of algorithm, and the second type of algorithm is particularly based on Instagram reels. And the second type of algorithm is based on the watch time of your Instagram reels. So if you have ever posted an Instagram reel, and if you check your insights, you can see this thing under your insights, and it's called watch time. Now, the basic idea of the algorithm that's working on Instagram reels is that when you get a huge number of watch time, it's basically sending a signal to the Instagram algorithm that this particular Instagram reel is worthy of being promoted to more and more people. So that's what the Instagram Reels algorithm based on watcht so let's see how the second type of algorithm that is purely based on Instagram reels work. And as I've shown on the screen, you can see that the length of an Instagram reel, as we have talked about in the previous videos is around 90 seconds. So you can post any video condens which is not exceeding the time limit of 90 seconds. And the trick to getting a huge number of watch time is this within the very first three to 5 seconds of your Instagram Reels video, you have to catch the attention of your audience. So that first three to 5 seconds of your video is the most crucial part of your Instagram reels, and that is going to decide whether your Instagram reels are going to go viral or not. Now, in the world of Instagram reels or TikToks, or Facebook reels, or any short form video based content, this first three to 5 seconds is called Hook. So this is where you hook your audience into watching the entire content, and we have to build our strategies to hook our audience on that first three to 5 seconds. And if you're not starting your video with a hook, then your content is not going to go viral. So here comes the big question again, how to create a great hook? Well, I have a lot of strategies to create that perfect hook to grab the attention of your audience in the first three to 5 seconds. But we'll not be discussing that. In this video, as I've mentioned, this video is just to understand the algorithm of Instagram but we'll be discussing about the strategies to create a great hook in the next section called content is king. What Makes reels work. And over there, I'll be talking about all the different strategies to create a great hook. And by that, let's wrap up this video. I hope you understood how the two different algorithms work for Instagram as well as Instagram reels, let's create our strategies around these two algorithms. Let me conclude this video quickly, and I'll be seeing you in the next video. 5. Explode Reels Reach Using Interactions: Hi, there. Welcome back to another video of this course. Now, in this video, we're going to take a look at how to go viral using Instagram reels by taking advantage of the features of Instagram reels, as well as by using the strategies to gain high interaction to favor the Instagram algorithm. Now, to begin with, I want you to keep in mind how the interactions based algorithm work, and we saw this in the previous video. And we also saw that interactions meant likes, comments, shares, as well as saves. But in this video, we're going to take a look at other features as well that can help you create interactions on your Instagram reels. So the bottom line is this keep this algorithm in your mind, and our strategies are based on this algorithm. Now, the very first technique to make your Instagram reels go viral is to use the trending audios of Instagram reels. And that's pretty self explanatory. Just use the trending audios. But you might have a question, how do I know what are the trending audios of Instagram reels? Well, let me show you how to spot an audio that is currently trending on Instagram. And as I've shown on the screen, the idea is simple, go to the reel Stab of Instagram and scroll through Instagram. And then for each of the Instagram reels that you're scrolling through. So as I've shown on the screen in the top image, if that arrow is present next to the audio, then it means that this particular audio is a trending audio. And in the bottom image, you can see that if it is having a music icon, it just basically is a normal audio and it is not a trending audio. So that is the trick to find a trending audio on Instagram. Just go and search for that arrow icon. So I hope you understood how to spot a trending audio, and let's take a look at few Instagram reels and see whether they are using trending audios or not. Now, as I've shown on the screen, the reel on the left image is not using a trending audio because there is no arrow icon, as I mentioned in the previous slide. And when you look at the Instagram reels on the image I've shown on the right side of the screen, there is an arrow icon, and this particular Instagram reel is using a trending audio. Now let me show you two more Instagram reels quickly, and as I've shown on the screen, the image on the left is not using a trending audio and the image on the right is having that arrow icon, and this means that they are using a trending audio. So this is the first technique I have in store for you, and that is to spot that arrow icon and use the trending audios in your Instagram reels. Now, you might be wondering, are trending audios actually that important? Well, I have an example to demonstrate the importance of trending audios. No, as I've shown on the screen, this is one of the accounts that I previously showed in the case studies video and this account is called UV Designs. Now, one of the reels that this person used to go viral had a trending audio in it? And let me explain the content of this video for you. So in the entire video, this person is just sitting next to a swimming pool, and she's using the text on Instagram reels. And for the first couple of seconds, say, three to 5 seconds, she just wrote, Want to go viral on Instagram Reels. And in the last couple of seconds, she just wrote, Save this audio and use this on your next reels. So the audio that she's using is called more Art and what happened was in the comment section, a lot of people were making fun of her and saying that the strategy is not going to work, audios are not going to work, and all those kinds of things. But what happened was her Instagram reels took off like anything. And as I've shown on the screen, that particular Instagram reels got around 8.8 million views just because she used a trending audio. Now, that simply proves my point of using a trending audio on your Instagram reels. If you want to go viral, try to use a trending audio on your Instagram reels. Now, another example that I personally would love to give you is off my account. So as I've shown on the screen, in one of my Instagram reels, I used a trending audio, and at that time, one of the trending audios was called Butterfly, and it was by a band called BTS. So you can see that just by using that audio, I got around 600 K views. So I hope you got the importance of using trending audios on Instagram reels, and I hope you'll be using them. Now let's move on and take a look at the second feature that you have to use in order to go viral on Instagram reels. And the second feature of Instagram reels that you have to use in order to go viral is to use trending filters. So this feature to add a trending filter is available when you are trying to post your content. So when you're posting your content, you have that feature that I've shown on the screen, and as I've shown on the left image, and I've pointed the arrow to a particular icon, by clicking on that particular icon, you'll be able to add filters for your content. And what I've shown on the right image appears. So on the top, you have three sparkle signs next to aesthetics. And when you click on the three sparkle signs, you'll be able to see the trending filters. And the trick is to use the trending filters if they match your content and your content is going to go viral. So that is a basic trick. Try to use trending filters on your Instagram reels. Now let's move on to the next technique to go viral using Instagram reels. So it's from here on where we are actually using the engagement features of Instagram reels. So the next technique is basically to use Instagram stickers on Instagram reels. So as I've shown on the screen, while posting your Instagram reel, you'll be having the option to add stickers on your Instagram reels. But what kind of stickers should you actually use on your Instagram reels? Well, basically, you have to choose the kind of Instagram stickers in which your audience or the person who is seeing your Instagram reels can engage with your content. So for example, if I'm using a slider or if I'm using a quiz on my Instagram reels, people are going to use that slider, which basically is an engage and it is going to notify the Instagram algorithm that people are engaging with my Instagram reels. So that's the idea that I'm trying to give you. Try to use Instagram reel stickers that can help you create engagements like the slider, rises, and so on. So I hope you'll be using these stickers in order to gain that engagement. Now let's take a look at the final technique to create engagements and go viral using Instagram reels. And the final technique is to use pools on your Instagram reels. So if you don't know what a poll on an Instagram reels are, let me show it to you. And as I've shown on the screen, in the left image, you can see at the bottom, around 689 people have responded or voted for a particular poll that this account has given. And on the right image, you can take a look at the comments to see what the poll actually is. And you can see this person is basically trying to get the votes on a review of a movie, whether the movie is good or bad. So that is a final idea that I have to share to you in order to create engagements. So when people are checking the comment sections and when they're clicking on these polls, it's actually telling the Instagram algorithm that there are engagements on this particular reel, and hence, it is a content that is worth promoting to more people. So that's a final trick that I had for you in order to create interactions. And I hope you like the techniques that I've shown in this video, and I hope you'll be using them to grow your Instagram reel. And by that, let's wrap up this video, and I'll be seeing you in the coming videos. 6. Strong Hooks - Content That Works: Hi there. Welcome back to another section of this course. Now, in this section, our focus is going to be on contents. And in this particular video, we're going to take a look at how to create great Instagram reels so that they go viral. And let's die right into this video and take a look at the strategies to go Viral. Now, if you remember the second algorithm we talked about in the previous section, the second algorithm was based on the watch time of Instagram reels. One thing that I specifically told was that you have to grab the attention of your audience in the first three to 5 seconds. Now, to grab the attention of your audience in the very first three to 5 seconds, we use something called the hook. And the focus of this particular video of the course is to give strategies related to how to create a great hook in order to make your content go viral. Now, let's start from the basics and see what a hook is. Well, an Instagram reel hook is a creative way to grab your viewers attention in the very first few seconds of the video. And as I've written on the screen, the main goal of a hook is to entice your viewer to keep watching your video, and they do not scroll away from your particular Instagram reels in the ocean of tons and tons of other Instagram reels. So that's what a rudimentary understanding of what an Instagram reels hook is. Now, if you are a frequent Instagram reels consumer, you might have noticed this kind of interesting fact that Instagram gives. So that interesting fact is basically how many views that particular Instagram reels got. And when you click into it, this is what you're going to see. And you can see that Instagram gives you why that particular Instagram reels wend viral. Now, this is a great option because Instagram themselves are giving you ideas on how to create a great hook. And from what I have personally seen, the suggestions from Instagram were based on three of these things that I've written on the screen. And the first one was to create that hook in the first 3 seconds. And the second one was to use text in your Instagram reels. And the third one is to use trending audios in your Instagram reels. So these are the three things that Instagram suggests us. We're also going to see other strategies as well. But for now, let us take a look at each one of these, and I'm pretty sure that I showed you the last point, and that was the trending audios, and I showed you how to spot a trending audio by checking the arrow icon next to the audio. And in this video, let's just keep our focus on creating strong hooks for your Instagram reels. Now, the first way to create a strong hook is to focus on the first 3 seconds. So let me show you some examples of grabbing the attention of your audience in the very first 3 seconds. Imagine that you're in a movie and imagine the movie begins now and you're the hero of the movie. What would that guy do? What would that guy do right now? Because you are. It'll be there soon. So you can see that this was a very interesting Instagram reel. And the reason is that while I was using the Instagram app and while I was scrolling through Instagram reels, this particular video caught my attention in the very first 3 seconds. And the reason why this video caught my attention was because I wanted to see that car being destroyed in the first 3 seconds. But the video was entirely based on something else, but my attention was grabbed by that very first few seconds where he throws that thing on that beautiful car. So I wanted to see how it's going to fall and how it's going to damage that particular car. But instead of showing the moment where it touches the car, they skipped the video into what they wanted to show us. And it was a motivational video, and I pretty much like the way they caught my attention. So this was the first example in which the Instagram reel grabs the attention using the first 3 seconds. Now, one thing that you have to note over here is that after grabbing that first 3 seconds, they did not reduce the quality of the video. The quality of the video was of top notch, and that is the reason why I was able to sit through it and watch till the end. So that's the advice, grab the attention of your audience and make sure that after grabbing you provide a quality content. Now, I also came across a different video of a person who is just talking into the camera, but the first 3 seconds actually grabbed my attention. Now, the main content of the video that person wanted to post was five different books for entrepreneurs. But the way in which he caught my attention was, as I've shown on the screen, he first said, Bill Gates just bought Apple and Tesla. Well, that's a very shocking news if you are someone into entrepreneurship, business, and so on. Even if you are not into these things, this still is a shocking news because the idea that Bill Gates buying the company's Apple as well as Tesla itself is a very, very shocking fact. Now after telling the statement, Bill Gates just bought Apple and Tesla. The person then follows through. Now that I have assembled all the people who are interested in entrepreneurship, business, finance, and all those kinds of topics, here are five books that you must create. Then he lists the names of those books and he explains the contents of those particular books. So basically, in the first three to 5 seconds, he gathered the attention of the people who are interested in the particular topic that he's going to talk about by saying that Bill Gates just bought Apple and Tesla. I'm not sure if you have understood how good that Con was or the idea behind the first 3 seconds of the hook that person has kept. I actually searched for that video every single place, but I couldn't find it. But I hope you got the gist of the video, and I hope you understood how to create a strong hook in the very first three to 5 seconds. Now, the second way to create a strong hook is to use text to build a narrative. Now, what do I mean by use text to build a narrative? Well, I have two examples for you and those two examples are definitely going to make you understand this point of building narrative using a text. Now the first example is of a quote page and let me play out the video for you and the video goes like this. Verily, eryilt. Now, to explain the hook of this video, you can see that for around three to 5 seconds, the text on the screen was the amount of pain this quote holds. Anyone who is watching this particular Instagram reel is very curious on what that quote is, and for almost half the duration of the video, the text was the amount of pain this quote holds, and it kept on building that curiosity to know what that quote was. And at the end for a couple of seconds, they give the quote. And let me show you how much views this particular quote got, and you can see that around 1.3 million people saw this quote. And that's actually really mind blowing, right? Just by using a quote, this person got 1.3 million views. And that, my friends, is the power of using a proper hook. Now let me show you another example of an account that used text to build a narrative. And as I've shown on the screen, let me first explain the video and then show you the video. The video is this, just a person showing her face. But on the top, she has used text to build the narrative, and the text is this, I can't stop thinking about how clams swim. So the video is around 11 seconds, and for around the first 7 seconds of this video, she just wrote at the top, I can't stop thinking about how clams swim. And in the last three to 4 seconds, she showed how clams swim. So this is how you create that sense of curiosity and make the viewer watch the entire video, and that is by using text to grab the attention or text to build the narrative. Now, let me show you this entire Instagram reel because I'm pretty sure that you are also curious to know how clams actually swim. Now, that was an interesting video, right? And I hope you got the trick of using text to build a narrative. And let me give you three more examples of contents that went viral. The first content is a video content, and at the top, that person has written the text unmarried, unemployed, me, attending a family function. And the second video on the screen has a text at the top that says, I need this level of confidence. And in the final video, we have a text that says, best feeling when no one knows what you are doing in life. So all these three condens are basically memes, and you can see that even meme pages use the hook of building the narrative using text, and they write it at the top. And when you actually think about it and when you try to scroll through Instagram, when you see these kinds of texts, you actually stop and take time to read what is written on the and then you watch the entire video. So I hope you like this idea of building the narrative using text, and I hope you will be using it for your Instagram reels. Now let's take a look at the third way to create a strong hook. And the third way to create a strong hook is to use subtitles or captions in your videos. So it's a very basic thing that you see nowadays for Instagram reels, as well as YouTube shots, as well as TikToks. And that is when people say something, they write it on the screen. So the audio is basically written on the screen as well. And I'm going quickly show you an example of a video that uses subtitles or captions as a strong what's the best piece of advice you've ever received? You are what you think about. Everything that you think about, you become. Thoughts lead to actions. Actions lead to behaviors. Behaviors leads to lifestyle. Lifestyle determines your destiny. So everything begins in the mind. If you can control and wield your mind, you can very much determine your destiny. Control your mind, and you control your future. So you can see that even in this video, your eyes is basically focused on what is being written on the screen, and obviously your ears is focused on the background music as well as what he's telling. So when you have subtitles or captions in your video, people are definitely going to want to read it, and it's definitely going to create a strong hook so that people watch till the end. I hope you got the gist of creating strong hooks using subtitles or captions. Now, these three techniques that I've written on the screen are suggested by Instagram. And I did show it to you where Instagram is explaining under certain reels why that particular reel stands out. And apart from these three techniques, I do have my personal strategies to create a strong hook. And I'll be walking you through my thought process of creating a strong hook for an Instagram reel. So you will understand how I create conans that are going viral, and that's definitely going to help you because you are also going to walk with me and understand how I'm thinking while creating an Instagram reel. So let's create an Instagram reel regarding a condent. And since my particular niche is of a Christian niche, let me create a condon regarding the Christian niche, and the content is called harrowing of hell. And just to give you a basic idea of what the conent is, the harrowing of hell is a term used in the Christian theology and tradition to describe the event between Christ crucifixion and resurrection when it is believed that Jesus descended into Hell or the underworld to free the souls of the righteous who had died before his redemptive sacrifice. So this is the content that I'm going to create for my particular Instagram reel. Now, while creating my condon, I particularly focus on four different hooks, and those four different hooks are the visual hook, the audio hook the caption hook, and the title hook. So let's take a look at how I create these hooks for my condent of harrowing of hell. And as I've shown on the screen, the first hook is called the visual hook. And in the visual hook, the very first frame of your Instagram als should be so catchy in terms of the image that people tend to give some time to it and see what the content of that particular Instagram reel is. So visual hook is a very, very important factor and a deciding factor on whether people would watch your content or would they scroll away from your content. Now, for the content that I suggested, this is actually a really great image, and this is going to hook the audience into watching the entire content of harrowing of Hell. So I hope you got the idea of a visual hook. Now let's move on and see the next hook, and the next hook is called the title hook. So basically, a title hook is the caption or the title that you give for that video. So this is also a very important part to catch the attention of your audience. So you have to write the title of the video or the caption of the video in such a way that when people scroll and when people see the title, they tend to stick to your video and watch it till the end. And you can see that the title that I've given over here is why Did Jesus descend to hell? So I hope you got the gist of using a title hook. This is basically the caption that you write when you post your Instagram reels. Moving on, we have two more hooks, and those two hooks are the audio hook as well as the caption hook. And the caption hook is one which we saw previously, and that is to use subtitles in your video. An audio hook is basically the audio of your video. So make sure that in the very first 3 seconds of your video, the audio is very catchy enough to grab the attention of your viewer and make them watch the entire video in order to get that watch time for Instagram reels to think your content is really. And finally, let me show you that entire content of the harrowing of hell concept. You can see why this real stands out in the first three to 5 seconds because I've added visual hooks, audio hooks, caption hooks, and title hooks. Did you know that Jesus went to hell? When we recite the Apostles' Creed, have you ever thought about what it means when it says he descended into Hell after His crucifixion. While his body lay in the grave, his divine soul journeyed to hell. But is it the same hell we think of after death? So that was a very interesting video, and people get hooked to it in the very first three to 5 seconds. Now, one question which a lot of people ask me is, how do I add that subtitles when someone is speaking on the screen? Well, there is a free website called Adobe Express, and under the Adobe Express, there is a place called Adobe Captions. So in Adobe captions, you just upload your video, and it's automatically going to give you the caption, and you can edit those caption and and you can correct any errors if it exists. And this is the place where you want to go. I will be adding the link to Adobe Express in the resources section of this video so that you can add captions to your content. And now, those were the strategies to create a strong hook for your content. And I hope you like the hacks and strategies that I gave you in this video in order to catch the attention of your audience in the first three to 5 seconds. So let's wrap up this video, and I'll be seeing you in the next video. Thank you for watching. 7. Resources for Content Creation: Hi there. Welcome back to a new section of this course. Now, in this section, we are going to focus and talk more about content creation and what type of conans are going to actually work on Instagram. Now, in this particular video, I'm going to give you a lot of resources for creating quality conans. But you have to note that I'm not going to teach you how to create quality conans, but I'll be showing you where to find the resources to create a quality conant. So I hope you understand that distinction. I'm not here to teach you how to create quality conans whereas, I'm going to give you a number of sites where you can find resources for audios, where you can create animations, where you can find quality videos, and so on. And if you're someone who knows how to create quality contents, and if you're someone who says, I know how to create quality contents, then this video is not for you. You can just skip and directly go to the next video. So let's die right into this video of resources. And as you can see on the screen, the first resource that I'm going to give you is on how to create animated videos for your contents. Now, as you can see on the screen, I've shown you an animated image of a scene. So I've taken this particular image, and what I'm going to do is that I'm going to convert this image into a video. So let me show you the video that I've made using this image. Now, as we just saw, I took an image and I just converted it into a six second video. And let me give you a step by step guide on how to do this. Now, the first step is very easy, and that is to generate an image so you can see that I've used the Chat GPT premium version. And if you don't have the Chat GBT premium version, you can go to the Bing browser or you can go to the Dali website, whose links I'll be giving in the resources section of this particular video, you can go and check it out over there. So what I've done over years is that on the left image, you can see, this is the prompt that I've given Chat GPT. Hi generate a Donkey kneeling down in front of St. Anthony who is holding the eucharist and a crowd is watching it astonished and in the end, I've said I want it in Pixar animated style. So if I want an image in the animated style, I have to explicitly say that I want it in the Pixar animated style for CHA GPT to generate an image like that. So you can see it has generated an image, but I want the image in the YouTube dimensions. So what I did was I asked HAGPT to redo it better, and you can see on the right image, I've asked AAGPT again. The Eucharist is held up high in procession. The Donkey kneels with the front two legs, and I want it in YouTube dimensions. So you can see ChaGPT has given me the new image in the YouTube dimensions. Now I have to use this image in order to convert it into a video. Now, out there in the market, there are many AI tools that can help you to convert your image into a video. So these are the top three tools that I have in store for you, and those are Minimax, Luma AI, and the last one is runway ML. And if you ask anyone who has used all these three AI tools, they would say Luma AI is the best. But if you're using Luma AI, you have to pay, and it's very, very expensive to use the Luma AI to. What I personally use is the Minimax AI to and I've given the link to all the story tools in the resources section of this video. You can check out the links of these tools over there. But personally, as I said, I would use the Minimax AI. It is very cost efficient and it does give very good results. And now, as you can see on the screen, this is the Minimax AI. It's also called Alo AI or something. And you can see that I've uploaded this image from my gallery. And you can give it a description on what type of video you want to create from this particular picture. So some of the examples would be you need a drawn shot, you need a wide angle shot. All those kinds of shots can be made into prompts, and you can give it over here, and this particular AI is going to give you those results. So over here, the prompt that I've given is the camera slowly moves out and ends with an aerial shot. And after giving this prompt, this particular AI has given me that video, and that is what I showed you previously. Let me show it to you again. Now, after creating a video, I want audio, right? So either you can use your own audio or you can use an AI audio for your condens. So I want a realistically sounding AI audio. Well, the right tool to create a realistically sounding AI audio is the platform called even Labs. So in Levinabs there are thousands of variety of voices, and you can choose the voice that you want. And how this works is you just have to type out what you want the voice to say, and the voice would say it. So basically, it's called text to speech. You type down the text, and it will automatically convert it into the speech. So that is the second tool that I had in store for you. Now the next content creation tool that I have for you is called Canva, and I'm pretty sure you might have heard it, and I'm pretty sure that you are using it. So if you're someone from a non designing background and you are not someone who knows how to design using Adobe tools like Photoshop, this is the best place for you. You are having thousands and thousands of templates for your PPT, for your Instagram post, for your YouTube videos, and all those kinds of things. So I would recommend you to use the website called Canva. And one thing that I would say, a lot of people don't know is that they don't know the potential of what Canva can actually do. Now, as I've shown on the screen, I'm pretty sure you are familiar with what a whiteboard animation is. And if you don't know what a whiteboard animation is, it basically is an animation video, but it looks like someone is drawing on a whiteboard, and a lot of people think it is very hard to create these kinds of designs, but it is actually very easy to create whiteboard animations using Canva. And if you want to know how to create Whiteboard animations in Canva, I'll be putting a link to the resources section of a YouTube video that I found on YouTube and you can use it and learn how to create Whiteboard animations. Now moving on, while creating contents, you would definitely need images as well as videos, right? So if you want such stocked videos and images for free, there are a couple of websites for you, and the first one would be Pexels. Obviously, you can go to Pexels and search a keyword for the type of image that you want, and then you are going to get those images. Now moving on, another website is called Free PC similar to Pexels, you can just go to the search engine and search for a particular keyword. Now, the one advantage of free Pick is that other than photos taken with camera, you can also search for vectors. So vectors are the images that I've shown on the screen. So these are designed by people, and moving on another website where I tried to find images as well as vectors is on the site called TZ. And what I would say is that you can also go and check out the site as well. Now, if you want stock videos, I have a website for you, and that website is called Cover with two Rs at the end. And just like the other sites, I'll be giving the link to this particular site in the resources section of this video, and I hope you'll be checking it out. Now moving on while creating condens, you might need icons to place here and there, right? So where do I find icons for my contents? Well, there are two sites that I personally use, and the first site is called flat icons. You can go over here and you can search for the icons that you want, and you are definitely going to find it. Now, another site to find icons is called icon finder. So just like flat icons, this site also would give you great icons, and I'll be giving the link to these two sits in the resources section, and I hope you'll be using it. Now sometimes when you create a conden, you might need to remove the background of the image, right? Well, I have a couple of sites for you, but you need to know that this feature of removing background is actually there in Canva, but it's only available for the Canva premium version where you have to pay for the Canva. So if you're someone who doesn't want to pay for Canva and wants to remove the background for free, I personally use the site called remo dot BG and it would automatically remove the background of the image. And finally, if you want a tool to edit your videos, you can use the clip Cham video editor. Well, the clip Cam video editor is already there in the Windows. So if you are using a Windows PC, just go to the search engine and search for clip Cham and the benefit of using clip chambers, it's having really good effects as well as it's having really good transitions. Now, what I have to say to you is that I've given you all the resources to create contents, whether it be audio, whether it be images, whether it be animation. All the things are given right in front of you. All you have to do is you have to add your creativity and make a unique content for your Instagram page. And if you're someone who is new to content creation, just know that your first content would be the worst content. Try and keep on creating more contents, and after one year or two years, when you look back, you're going to definitely feel embarrassed seeing your first content because that is how you know you have grown as a creator. So that's my point. Always try to improve your content, and in a one year time, you are going to make a big difference in the field of content creation. Now, let us wrap up this video, and I hope you like the resources I gave you in this video, and I hope you'll be using them. I'll be seeing you in the next video. 8. Lack of Contents: Hi there, and welcome back. Now, in this particular video, I'm going to address a problem that a lot of people encounter while growing their Instagram page. And that particular problem is a lack of contents to post. Now, when you run out of contents to post, there are two problems that you're going to encounter. And the first thing is definitely you don't have any more contents to post. And the second thing is that you tend to lose momentum or you tend to lose your motivation to create more content and grow your Instagram page. And this usually happens when you are very small account and you don't have any more contents to post, you don't have any more ideas to post, and you're not seeing any results for the existing contents. You tend to lose your motivation, and you tend to stop creating contents, and you abandon your plan of growing your Instagram page. So what I would suggest as a solution to this problem of shortage of content is that you have to create your conans for the next 30 days. And that's the only way you can solve this. Sit down and create conans for the next 30 days. And sometimes you might not be a type of account in which you can sit and create the contents for the next 30 days, right? For example, if you're an account in which you post your content by showing your face or you travel to particular places, and if that is your content, so what I would suggest to those kinds of accounts where you cannot create your content immediately is to at least plan for the next 30 days or plan for the next 30 contents that you are going to post, and that would definitely help you to stay motivated, as well as not go short of condens when you're running out of ideas as well as running out of contents. Now, after creating conans for the next 30 days, what am I going to do? And this is what I usually do. I post my conans on day one, day two, day three, day four, and I sit and relax without creating any of those condens. And when I reach day 15, what I'm going to do is that I'm going to create 15 more condens to compensate the previous 15 days in which I didn't have to create any condon because I was posting the conans that I created earlier. So I hope you got the gist of what I'm trying to tell. Create accounts for the next 30 days today. And after posting 15 of your contents, what you have to do you have to create the next 15 condens to post on your Instagram page. And as I've mentioned previously, if you're not able to create those kinds of posts, at least have the idea for the next 15 days or the next 30 days so that you will not run out of motivation as well as not to run out of any contents. So that's all I wanted to tell you in this particular video. Now, this is a problem which a lot of people face, and it's an easy problem to tackle. And by that, let me conclude this video, and I'll be seeing you in the next video. 9. Final Touch - Posting Reels: Hi there. Welcome back to the final section of this course. Now, in this final section, we'll see how to post an Instagram reel and we'll take a look at a few things that you need to know while posting your Instagram reels. So let's get our feet wet and see what this video contains. Now, I'll be walking you through the steps of posting an Instagram reel. So let's take a look at how this is done. Now, the first step is obviously go to the Instagram app, open your profile. And you'll have to click on that plus icon that I've shown on the screen. So this plus icon would sometimes be at the bottom, as I've shown on the screen, and some other times these people change the UI design of Instagram and they place this plus icon at the top. So just find that plus icon where you can post your contents. Now, after clicking on This plus icon, what I've shown on the screen appears, and the step two is to choose Instagram Reels at the bottom. So you can see the option of Instagram post, Instagram story, Instagram Reel, and you have the option of going live. So what we want to do is that you have to choose Instagram Reels option. After clicking on Reels, what you have to do is that you have to choose your particular video that you want to upload as Instagram Reels from your gallery. Or if you want to directly record it from Instagram, you can do that as well. But what I'm going to do is that I'm going to choose a particular video that I've already created from my gallery, and I'm going to click on that next at the top. Now, after choosing the video from my gallery and clicking on Next, this is what appears on the screen. So you can see that at the bottom, you have a lot of Instagram features and you have the option to edit your video. And as we have seen throughout the course on how to explode your growth using Instagram reels, a couple of the strategies that we had seen to explode your reach was to choose the trending music, to choose texts, to choose the trending filters, to use captions and all those kinds of things in your videos. So this is the place where you can add all those kinds of stickers, trending music, filters, and so on. And what I would personally say is that don't bombard your Instagram content with all those kinds of trending music, captions, and texts, and all those trending filters. Only use those features if they are matching your particular reel. Your content should look good. So, for example, the trending audio should match with the content that you are posting. And not use the trending audio just for the sake of using the trending audio. I hope you got the idea of not bombarding your content with all those kinds of trending features like filters, music, et cetera. Use it according to the need of your content. Now, after all this editing stuff, you have to click on the next icon at the bottom right hand corner. And after clicking on the next icon, this is what appears on the screen. Now, this is the final step, and this is the place where you can do a lot of things. So I'll be naming five of the most important things that I look at personally while posting my Instagram reels. Now, the first thing is to check your cover image. So when you upload an Instagram reel, Instagram would automatically assign a cover image based on your video. And if you don't like that image that Instagram is giving you, you can go to Cama. You can create your own cover image and you can upload it over here. And that is the first edit that you can make over here, and that is to add a cover image. Now, the second thing that you can do over here is to write a caption. Now, when you're writing your Instagram Reels caption, you have to note that Instagram reels captions are a hook. So make sure that your Instagram caption is short, and it creates that hook for viewers to watch it entirely. Now moving on to the third feature, the third feature is the collaboration feature where you can collaborate with other accounts. So I'll be showing you that in a minute. Let's move on to the next feature, and the next feature is more options. So in the more options, you have a lot of features, and we'll be also looking at that in a minute. And finally, you have the option to post it on other platforms. So the other two platforms where you can post your reels directly are on Instagram threads, as well as on Facebook. And if you don't know, Meda is the company that owns Facebook Threads, Whatsapp, and so on. So the advantage that you have over here is that if you are someone who is using threats as well as Facebook, you don't have to go separately to these particular platforms such as Facebook and Threat and post it separately. You can just toggle your button over here while posting Instagram reels, and this reel would be posted on your Instagram threads, as well as on your Instagram Facebook account. So that is a feature that saves a lot of time, and I hope you'll be using. Now let's step back and see the third and the fourth feature that I told we'll be seeing in a minute. And the third feature was Instagram collaboration. So when I click on that third icon of tag people, what I see is this. So you have two options over here, and the first option is to add a tag. And I don't think that is much of a use. You're basically tagging someone and that person would get notified, and that's it. But the second feature is what is interesting to us as content creators. When you click on that Invite collaborators, you're inviting other accounts in such a way that this post is going to be shown on that top accounts feed as well. And one thing that I have to specifically mention is that you cannot just randomly invite any collaborators, because when you click on that collaborator button, and when you invite someone to collaborate with you, they are definitely not going to accept your invite unless they know you, right? So what you have to do is that you have to connect with the top accounts in your niche. So if you are posting a content related to market you have to text the top accounts in the marketing niche, connect with them, and build meaningful connections with them so that they will help you to collaborate. So that is the main thing. You have to invite other top accounts. But before inviting them, you have to make connections with them, and you have to mention to them, let us do a collaboration post or a collaboration reels. So let me show you a few examples of Instagram collaborations that I did. Now, as you can see on the screen, this is the reels feed of my Instagram page, and you can see that I've highlighted three particular Instagram posts. So the first Instagram reel that I have highlighted is having around 147 views. The second one has 162 K views, and lastly, you have 280 K views. So these three particular Instagram reels were collaboration posts. And what I did was I made connections with other top accounts. I texted them. I helped them grow, as well as they helped me grow. And I asked them, can we do collaboration reels and they agreed to it? And you can see that this is how the collaboration reel appears on the feed of your audience. So you can see in the first image, I collaborated with an account named BiwlRels and they were having around 60,000 plus followers. And this collaboration gained around 162,000 views. And it definitely helped us exchange followers, as well as to increase the view of Instagram Reels. Now moving on to the second collaboration, it was with an account called Gospel Believe and this collaboration got around 147,000 views. Now, finally, I collaborated with an account called Grace of Gods underscore 20, and this particular Instagram collaboration got 280 K views. So I hope you got the gist you have to connect with the top accounts in your particular niche and you have to make connections and make yourself familiar with those top accounts and in the end, ask for an Instagram Reels collaboration. And that's definitely going to help you share followers of that account, as well as it will help your Instagram reels to reach a huge number of people. Now let's take a step back and let's see what is there in the more options before posting an Instagram Reel. So when you click on that More Options, you basically have these technical features where you can upload your Instagram Reel at the highest possible quality. You'll be able to give an option where you are allowing the person who's viewing your Instagram reel to download your Instagram reel directly from Instagram. And you have other options, too, like not allowing people to use the template that you are using in this particular reel. So what I would personally focus on is to upload on the highest possible quality. And secondly, I wouldn't allow people to download my Instagram reels because it would make it easier for people to steal my Instagram content without giving me credits, right? And finally, we have that feature of hiding the count. Now, this is a very tricky part because when you have a huge number of likes, say, you have 10,000 likes, people are definitely going to see the number of likes, say, 10,000 likes and they think that this content is good, and that is why those many people liked it, right? So when people see that many number of likes, they are going to watch the entire video. But imagine that you have just posted and you have only, say, 100 likes for your Instagram reels. So when you have only 100 likes, people are going to see only those hundred likes, and that heard effect doesn't kick in and people are going to think that this is not a good Instagram reel. So what I would do is that until I get 1,000 likes, I tend to hide my Instagram reel likes. And after I get 1,000 likes, I would show people how many likes my particular post has got. Moving on, I have one last feature of Instagram reels posting. So when I tried to post my Instagram reels with an account of 30,000 plus followers, I came to see this particular option come up. So this particular option is called the trial option, and I was unable to see this option when I created a fake account and tried to upload an Instagram reel. So I'm not particularly sure when this feature appears, but as of my number of followers, I have around 30,000 plus followers, and that is the time when I saw this option of trial. So when I clicked on that trial, this is what appears. So let me read it out for you. Try out content with a new audience using trial reels. Show a trial reel to non followers to get early feedback on whether your content resonates. You'll see key insights within 24 hours after sharing so you can understand how your trial reels perform. Trial reels don't appear in your profile. Some followers may still see your trial reel, like when someone shares it with them. So this option of trial reels is that Instagram is not going to show your trial reels to your followers, but it's going to show it to people who are not following your account. And if the performance of your reels among the people who are not following your account is really good, only then Instagram is going to show it to your followers, and it's automatically going to post this content after 24 hours. And if the performance is bad, then Instagram is not going to post this content, and it's going to wipe it away. Now, I hope you understood how trial reels work. And let me make this concept of trial reels clear to you using an example. And as I've shown on the screen, imagine that I'm going to create an Instagram reel regarding the content of Bermuda Triangle. And I'm pretty sure that you have heard about this particular triangle, and it has been shown in various movies, and it is a mystery. And I'm assuming that you know about the Bermuda Triangle. So imagine that I created an awesome content regarding the Bermuda triangle, but I'm facing an issue over here. And the issue is that I have three different hooks for this particular content, and let me read it out for you. The first hook is what makes the Bermuda triangle so dangerous? Find out. The second hook is the truth about the Bermuda triangle you never knew. And the third hook is, is the Bermuda triangle hiding something. Watch this. So these are the three different hooks that I came up with for my particular content regarding the Bermuda Triangle. And I'm confused which of these hooks are going to work and which of these hooks are going to give me the most amount of reach. Well, what I would do is that I would first create the content with the first hook, and I will post it as a trial reel. And as I mentioned, in a trial reel, Instagram shows it to non followers first. And if it's getting engagement, only then Instagram will post it as an Instagram reel, else after 24 hours, that condent is not going to be shown to anyone because it is not having any engagements. So after posting the content with the first hook, if it does not perform, what I'm going to do is that I'm going to use the second and after adding that second hook, I'm going to again post another trial reel with the second hook. And if that doesn't work, I'm going to use the third hook. And if it's having engagements, it's going to officially post that content to everyone, including followers, as well as non followers. So the idea over here is that you can use trial reels to experiment with different types of hooks for the same content, and that's all about trial reels, and that's all about posting your Instagram content. So I hope you like this particular video, and I hope you have gained a tremendous amount of knowledge from this course regarding Instagram reels. And now I'm pretty sure that you are equipped with all the knowledge that you need to explode your Instagram Reels reach and grow a massive following. And that's all that's there to learn about Instagram reels and let us wrap up this course, once again, wishing you all the best. Thank you so much.