Transcripts
1. Introduction To How To Build A Niche Marketing Business In 2022: You've been looking to build an online business over
the last few years, but not known way to actually get started in this training, we're going to look
at how you can build your own niche marketing
business in 2022 and beyond. This is really cool actually
because we're gonna be using strategies that are so
relevant right now to today. But not only now, the stuff that you're
going to learn now during this training is going to
take you for the next 10, 15 years of online marketing. So what we're going
to look at is we're going to look
at niche marketing, but we're going to look at
niche marketing utilizing what is called search
engine optimization. Search engine
optimization basically is the ability to take websites to the top of the search engines so
that you can make sales, bring visitors to your websites in the niches that you're
actually looking to enter. So how does this course run? Well, first of all, if
I broke the course down into multiple different
modules, right? So each one of the
modules will cover a specific topic and each one of the topics
will have you, will, you will need to
actually complete certain tasks along the way to actually get your
business up and running within a
certain few days. So what we're going
to start off with first is choosing
your main niche. So the first thing will be, is we'll look at how you're going to choose your main niche. This is if you haven't
chosen it already. Now, this is really important
because a lot of people, when they get started out
and they want to start an online business that kind
of say to themselves, right? All right, so what am I
actually going to do? I'm, I don't really know
what to enter into. And that can be the biggest stumbling block for most people. So we're looking at
a short exercise, how to overcome that and how to find what I call
your base niche. Okay, So once you've
found your base neat, what we're gonna do
is we're going to go into a thing called to downing. Okay? I'm, this is where
the real gold lies. So we're going to look
at how you can take that base niche and turn
it into a two down niche. And this is really finding
the gold of that niche. So that's the next point
that we actually look at. After finding your
two down niche, what we're going to
look at is we're going to look at domain names. Now, you might not know what a domain name is at present,
but it's really simple. It's the kinda is
the thing like it's like my name would
be Kieran Doyle. Okay. So Kieran Doyle.com
or Facebook.com, the name is called
the domain name. So we'll look at actually
finding domain name specific to niche websites. So if you were focusing, if you wanted to
create a website about dogs, we'd look at them, how we actually choose
them about dogs are where to find great ideas
for niche websites. We also look at, in this remaining
section of a module, we're also going to
look at kind of what are called expired domains. Now expired domains are like, well, I called, I
called them again. Look at old power players, okay. What they basically are is domain names that have
been built up before. But for whatever reason, the owner of the Los the domain or let it roll name for
whatever reason it was. And we can go and
purchase those domains. Those domains have lots
of power in them, okay, from people actually kind of linking to them,
writing about them. So we look at how
you can actually find them for your
niches and then actually purchase them
to give your niece that extra parallel when you start to build a
website around it. So after we've done the, what we're gonna do
is we're gonna create a Google friendly
site structure. Now, this is really important
in this day and age, so I won't get into too
technical details now. But what we do is we create a main area and then we have
supporting areas, right? I'm this support that we create, builds power up into the
top of our main area. Shoot our website or
the search engines. Okay, So we create all of our niche websites like
this to actually get the power to build
us a push us up to the top of the search engine so people can actually find us. So after we do that, what we're gonna do
is we're going to look at how we can actually create really great
content for our websites. And we got our domain names, we got our structure. Now we're going to
create that content for our website that Google
absolutely loves. So that's really important and I show you some
cool little ways to overcome problems
with writer's block and all of that along the way. So pay attention to
these areas because when you start niche
marketing, you know, there is a tendency to
overlook that, you know, you do have to do writing or you have to get writing
created for yourself. Alright, so do
remember that I wanna, I wanna make sure that
you know about okay, but I show you how to get
that content created as well, even if you're not
into content creation. And there were a couple
of cool little things as well in there that I show you create content
by simply talking. So I looked up part
of it actually. And after-death, what we're
basically gonna do is we're going to look at how to
create your website, okay? Now, creating a website
in this day and age isn't as simply as, sorry ago. And just kind of want to
get the idea for you here. Creating a website in
this day and age is, and that's simply as putting up a website and kinda like thinking that people are going to actually come to it. You've got created in
a certain specific way that basically the
search engines love. And I show you how to do this. I'll show you how to put the
content onto the website. I show you how to
structure that content. I show you how to add
all of the search engine optimization or SEO elements that you need some
basically I'm going to turn you into an SEO master. So what you'll be able to do is you'd be
able to do this for any nice website that you want to create in the years to come. After that, what we do
is we're gonna look at my secret strategy
called the NOR strategy, which is the no other
option ranking strategy. And what this basically
is is we make sure that even you as a new website,
can get hundreds, if not thousands, of
visitors to your websites by following a simple process
that a loophole in Google. So they're basically is the structure of what it is that you're going
to be going through. So first off, it was looking
at your Nietzsche's, that it was finding the
two down Nietzsche's. Then it was looking at, let me just have a quick
look here that it was biting your domain names or finding
an expired domain names. Then we'll look at
the site structure. Then we look at creating the
content for your website. Then we'll look at
the search engine optimization side of things. And then we create
that strong conversion focused website. And then we'd discover
basically how to actually utilize
the NOR strategy. Okay, and that's the secret. That's when we, after we've
got the website created, we create the NOR strategy on lots and lots of
visitors to our website. So by the end of that, you're going to have a super strong niche marketing website that people are going to find. So look, that is what
this training is about. I hope to see you on board. It's going to be super cool
and it's well-worth you devouring this in 2020
to speak to you inside.
2. Introduction to Niche Marketing Module: In this module we're gonna be discussing the
giants pain. Okay? And what I mean by the
giants pain is part of your new business that you're going to be
able to discover, to stick it in a joint, basically the sticker
to your competition. So we're going to look for
they're weak point, okay? Well, I mean by looking
for their weak point is looking at the big niche, okay? The big niche that we have, and then diving deep down into our niche to find the
weak spot of that niche. And what I mean by the
weeks, all of that niche is actually the niche
width in the niche. Well, actually the niche within the niche
would Indonesia, So a sub, sub, sub niche, okay? And the reason that
we do that is because it's just far easier to
rank in the search engines. If we look for those
type of Nietzsche's, the example would be, you're not going
to be able to sell successfully against the
competition in the Gulf niche. What you will be able to
sell confidently and well, in the niche related to
left-handed golf clubs for women. Okay, So what we did there
is we niche down two times. So that's what we're going
to be doing looking in here. So by the end of the section, you're going to have your niche. Okay, so we're gonna go
through some exercises, some great videos as well, some education on
information here. And you're going to,
by the end of this, have your niche chosen, know exactly what
you're going to target. And that is basically
so, so important. Once you understand
how to do this, you'll be able to do
it within any niche. And that's where your
one cycle beginner psych turns into another site, turns into another site,
turns into another site. So with that said, let's get stuck into it.
3. Finding The Correct Niche To Enter: So in this video, we're going to look at a
simple exercise to find a niche that you love and something that
you're interested in. And the reason that
we do this is because people have a tendency
to overlook what they're actually really great at and what they know about. So nine times out
of 10, actually, the profit that is made initially for people
starting out is going to actually come from subjects that you
actually know about. It's just far easier. So what we're going to be
doing is we're going to be doing a short
five-minute exercise. And it's just going to take you through finding out
what it is that you're actually good at giving you examples of things that I have done as well on
how it works for me. And then also, by the end of it, you will have a list
of nine niches or nine niche potentials
that you can actually start digging a
little bit deeper into. So I just want you to open
your mind again on this one. And just think about what it is that you think that
you might be good at. And also, you know,
not even one. Do you think that
you might be gone? Even think about, you know, think about the
things that you love. I'm thinking about potentially, if you wanted to be
good at something, what could that actually be? Because that their
shows an interests that you potentially
are keen at. So let's get stuck
into this now. Okay, So in this video, we're going to look
at the exercise. Okay? So by now you've
probably decided that going with what you know
is the right path for you. I hope, I hope you
have chosen this one, but you know so many
different things. So how do you choose
what is right for you? And remember, why the more comfortable you
are with your work, the easier it will
be to enjoy it, and especially if
any issues arise, because believe me,
those issues B, are those issues arise, there won't be many problems associated with finding
out information, because you probably
already know most of the places where you'll find this information out. So this is why I say choose something that you
all ready know about. And well, you know, choosing something
that you already know, but just make sure
business easier, which means you
are halfway there. So just like Amazon
them SIT would say, now this looks
like a job for me. Okay. Well, what we're
trying to do here, guys, is we're trying to make it
so it's not a job for you. Okay. We're trying to make it phone or turn all of your interests and excitement into a
money-making enterprise that builds and builds
and grows and grows. Okay? So what I want
you to do is this, grab a notepad and pen. We're gonna do a
little exercise here. And what I want you to do
is I want you to write down three things that
you number 1 in joy. Number 2 are good at. And number three, you
would like to learn about. So three things that I'm
good at, our tennis. Well, I tried to think I'm
good at tennis and pretty bad. I enjoyed though. Three things. The three things I put
these in the wrong thing. Three things. I enjoy travel, making money, and reading three things. I'm good at tennis, cooking and writing,
and free things. I'd like to learn about yoga, meditation, and speed reading. Okay, so what I want
you to do is I want you to spend five minutes and
get those things down. And when you've done that, I want you to take a note
in your Google Docs, okay, so I want you to set
it up in your Google Docs.
4. Finding The Real Easy Ranking and Money Niche : So in this video, what we're going to look
at is meshing down. So in the last video, you should already have your
nine niche ideas by now. Okay, So what we're gonna
do is we're gonna take each one of those niches
or goanna niche it down, one level or two levels. So we call this 2
down thinking, Okay, what this is basically going to do is this is going to find the real diamonds hidden
inside of niches. And I couldn't be very well
the niche that you find today that's going to lead to your first $10 thousand online. So take these serious, okay, What also, you know, have a little bit of fun with it because what you're
going to notice is that some of the niches
that you come across are going to be ones that you would never have thought about. And that's the kind
of font. They don't discount them at all. So this is going to be fun. Looking forward to you actually getting stuck into this as well. So let's get into it now. So in this section we're
going to look at how to find more specific keywords
for your industry. And these are called
long tail keywords, that they typically mean keywords that are much,
much more specific. When they are more specific, it means that you're actually targeting the people
a lot better. So what we're doing is, we've mentioned before
to level down thinking. So we talked about left-handed
golf clubs for women. So these are long tail keywords. What they do is they
give you a way to target individuals rather than groups. So there's quantity of our
course, quality over quantity. And in some cases, if your niche is
super competitive, that gives you a way to compete indirectly and target
people who are actually more specific about
what it is that they want, meaning that they've
done more research and are actually closer to the
end of their buying cycle. You could even go
further and kinda like dude, chill out oil, essential oil blends,
diffusers, water diffusers. So there are so
many different ways that you can break down. So we've got a left-handed
golf club for women. You've got essential
oils during pregnancy. You've got chill out essential oil blend
for water diffuser. But first thing,
what we wanna do is we want to look at our niches, are gone, bring
them to sub niches. So you have to
define your niche, okay, So that part
is already done. You've done the exercise and you found out what
your main topics are. But there's still a little bit more digging that we can do. Remember, you're
solving problems, okay, So you could be solved
or you could be, I'll use my examples here. So tennis subnet, double tenant are doubles
tennis and then some subnet, women's doubles tennis. Okay. Or cooking, home
cooking for kids, writing, writing
plays for beginners, travel, travel, writing in Asia, making money, making
money online, making money online
with Instagram. Okay. Reading, Kindle, reading,
Kindle reading apps. Okay. Yoga, yoga poses for men, meditation, meditation
for kids over 12. Speed reading, speed reading for lawyers, test preparation. Ok, so what you're
doing is you're going through and you're finding different ways to
actually come up with a really tight
and specific niche. Okay, so that's really,
really, really important. And one of the best ways, you know, finding this can
be a little bit difficult. Like I do want you to give
these a try on your own, but I'm going to show you
a very nice and easy way to actually come up
with the sebaceous. So it's called the a to Zed. Okay. So let's imagine you were searching for
scented candles, okay? And you use the thing
called the Google Dataset. And it's a really, really easy way to actually
find great nature. So you simply go to
Google and type in your main keywords
like scented candles, as you can see here. And then you put in a, and then you see
all the list there, you put in between, you see all the lists. Or another way to
get even further, as you can see in the
bottom picture here, scented candles for or widths
and the candles width. And then you can just play around and all of
these things here. So every single one of these
in here are niche market, specific niche markets that people are actually
searching for. Okay? And that's really, Google
tells you all of these things. Google actually says the look, you're might be looking for this because other people have
been looking for it as well. Now, what we want to look
for on Google as well. Look at Google related. Okay, so just put your
searching for scented candles. And then what you do in
the bottom of Google, you'll start to see keywords
like this here, okay, So these are specific keywords that are showing
up at the bottom. And Google is saying
that these are related to scented
candles. Okay? So you can actually use the Google API zag
method with this also. So strongest scented candles. So let's say you did
strongest central candles. Instead of putting in 2019, you'll put in
strongest set candid sampled our candles a, B, C, D, E. So every single search here that comes up is a
subunit of scented candles. And again, here's another one, luxury Santa candles
for toilets. Okay, So luxury scented candles are going to be different
for toilets than they are for bedroom and even garden or Thanksgiving
or kitchen. These are all going
to be different. Okay? The key here is to find keywords that you can work
with and that makes sense and are not too broad. Don't worry. If you don't
get them straight away, the best thing you can do is just practice every
day, you know, put ten to 20 minutes into
keyword research every day. The more you understand
the bad keywords, easier it's actually
going to be. Because I haven't
mentioned this before. But the money is
in the keywords. If you have more keywords, you have more money, you know, you will probably find dozens, if not hundreds, of keywords
that Google will give you. So let's say we did this search for scented candles
for mosquitoes. Okay, we found
this as our niche. Google tells you, you
see these things here. These are Google questions. Google basically is
telling you, Look, here's other options that
people are asking related that. So take a note of those. All right. So we look also down at the bottom and we see for Santa
counseled for mosquitoes, and we see how to repel
mosquitoes naturally. Okay, So these are
all ways that you can build up your lists
and lists of keywords. And what if we put, you know, how to repel
mosquitoes naturally, we did the Google a
to Z in here as well. Okay, so what we've now done is from taking our
original niche, being sent a candles. We've turned it into
how to repel mosquitoes naturally at home,
outdoors, indoors. And what we've done is we've got so many different
topics that we can actually discuss on our websites and Google's given
us everything. Ok. There are a few things
in there, guys. Okay. It's really about
getting comfortable with just seeing what Google is giving you and
then making a note in a notepad or in
a Google document. Okay? But there's another cool
website called keywords Fx, OK, and you can get it
out web FX.com, four slash tools for
slash keywords FX. And if you typed in
scented candles, what it's gonna do is
it's gonna give you huge list of keywords like this. So keywords,
questions, modifiers. So scented candles on sale, which scented candles
smell the best? Seven candles for men. And a great thing that I
love about this is you can just basically
go and export it. So you can export it
into your own sheets. Okay, so, and then you'd
save those sheets and they become the ideas
for your website. That's how simple this is, that there doesn't need to be a lot of thought that
actually goes into this. So understanding that now what I want you to do is you're
gonna grab your Nietzsche's, you're going to do
this with your niches. Take the ideas from here. And you're going to grab your
notepad and your pen again, and you're going to
break the niches down. So start with your name. Then you're going
to go sub niche, and then you're gonna go
sub, sub niche. Okay? So start with your niche. Tennyson writing women's tennis
or writing erotic novels. And then go so subnet, women's tennis racket or
writing erotic Kindle novels. And I know guys who
are making 510, $15 thousand every month writing small erotic
Kindle novels. So don't laugh at these funny little niches
because people are making some serious
money in there. And you have the
ability to do that too, go off and actually do that. Now, when you've
actually done that, I want you to go in and fill out the Google Documents
form so you have absolutely all of your
information added together and your Google
Documents should look like this. So you've got the places
there for your niche, your sub page, you're
some sort of niche, and then the finish
keyword as well. Now what you might
need to do is work the words so they actually
fit together better. As you can see, it's done here. So go and do that once
you've found your niches.
5. The 2 Down Niche Process To Find Your Money Niche: And in the following video, what we're gonna do
is we're going to take all of the information from the niche down the
previous examples there. So we went through on the
PowerPoint presentation, I showed you exactly how to do those certain types of things. In this video, what we're
gonna do is we're going to do an actual demo. And I'm going to show
you how it works as well because it doesn't just
work in any kind of Dacia, works in absolutely
all different niches. And we're going to use the bee's wax niche indiscreet,
just completely random. I am not a matter
of beeswax, fine. I don't know really very
much about beeswax doing it. So it shows you how
to actually do it. So pay attention to this. And also what you'll notice
with this is if you're any issues with
finding your niche, is finding those niche, those second niche
down, thinking. This video is the one that's
going to be able to help you because it goes into the very granular details
of actually doing that. And you can follow
along step-by-step. So all you pretty much do is you take what you're
going to see in the video, you adapted to your niche. And then you will be able
to produce the niches. It is that you're
looking to get. But remember that
the, you gotta, you gotta do a video your own
thinking on this as well. So while I'm going to
show you the steps, you're going to
need to adapt that to the niches that
you are choosing. Okay, so let's get stuck
into the demo now. And again, watch this a
couple of times, okay. You can go back to it again
obviously, but enjoying. So in this video we're going
to actually look at using Google Search to niche down and find some great
ideas for our niches. So what we're going
to do is we briefly mentioned we've
briefly mentioned a Google etas zed and I showed you exactly how
that will be done. So all you do is from the
start of your your keypad, you just go Q, W, E, R, T. So a, B, C, D, E, F G, all the way to Zed, okay? And what you're doing
is you're looking for niches that are
of interest to you. Okay, so let's say
that we had sent a candles, scented candles. Look at the center
candles on asthma, potentially, you're after
something like that. So what you do is from there, you can then go and so centered
on asthma was your thing. What you do is you
take a note of the key words that start
appearing in here. Okay? So if you were
to look at a notepad, you might just start writing
your keywords down here. So scented candles on ASD and
asked Mao or soy candles. I didn't even know they
exist soy candles. And so what these
basically are is these are keywords that you can potentially use for
your target market. Okay? But remember, before we looked at the
dataset there as well, you can use the eighth
or zed on these as well. So if we were just
kind of went back to Google here and you did your a. So here are extra keywords here, okay, that pop-up as well. So what you wanna
do is you want to, if you were focusing on
scented candles on asthma, then you'd go and you'd type in scented candles on asthma. So let me just copy this. And you'd put effect. You'd put a tack and you
come, right, grow, aggravate. Okay. So that's all
you do is you, you're, you're just trying to get as many keywords as you
can at the moment to give you an idea of what your
potential niche campy. Okay. So if I was
to go back to here, what I do is so let's
say it was centered, centered candles and asthma. That was that was
the main thing. That was something that
caught me at the moment. The next thing I wanna do is I want to obviously look
at these as well, because these are questions that people potentially ask, okay? And we can use these kind
of questions on our site. Okay, so what I do is
I'd also take a note of questions people ask. And the reason that
I take a note of the questions here
that people ask is because Google is basically
telling me that people who are searching
for Santa candles on asthma are also looking for, are also asking questions like are scented
candles bad for us? My count scented candles
calls respiratory problems. And do candles cause
a long problems. So what I do is if
that was my Nietzche, I'd put in our scented candles. But for C, Here's et cetera. Okay, and at a later stage
IV, use these questions. And find answers for them and
put them onto my website. And this will help me
rank for much better in, in Google's eyes, okay? Because I'd be seen as
more relevant, excuse me, more relevant and
answering the questions that people are
asking in my niche. But if we go down
to the bottom here, what you have is Google
related searches, okay? And these are a real, a real good element of Google. What they do is
basically they're saying that the search I just made is related to these
searches down the bottom here. So some of them might be
really, really relevant, might help you niche
down better than actually just the scented
candles and asthma initially. Okay, so potentially
there's this beeswax, bees wax, beeswax
candles, asthma. Okay, There's soy candles as we've seen that's
popped up a few times. Soy candles and out allergies. We've got our soy candles safe. Then you've got things like asthma triggers,
diffusers and asthma. So what I wanna
do with this now, so if you take a note of all of these keywords and
what you do is start putting them into your
Google Docs like this, okay? So taking them all instead
of like write them down in your notepad on transfer them
over into your Google Docs. But what I wanna do
now is I want to take this B's candles and asthma
or beeswax candle and asthma. Okay? Now what we can do,
let's say that this is, this is, this is
more niche down. Okay? So it could
be imagined it was beeswax scented
candles and asthma. Okay, So what we could do here is we could do our
a to Zed as well. Okay? A, B. So beeswax, candles,
asthma benefit, breathing exercises. Okay. So let's go Canada,
Cough Center, diffuser. Okay. So beeswax, scented
candles, asthma do fuser. Okay. So that could potentially be
the key word that I'm after. Okay, so if I click down here, so all I'm doing basically
guys is I'm looking for niches that are interesting to me that I can
write about, okay? And that's what I
want you to do. I want you to go and search
through Google and look at the keywords that actually
jump out to you. Okay? Because that's what the
important thing here is. Each your niche, okay? So you're going
to want to choose your sub niche and then
your sub, sub niche. Okay? So if it's candles, then potentially it
beeswax candles, and then it's beeswax
candles for asthma. Okay, or maybe it's scented
candles, beeswax candles. Beeswax scented
candles for asthma and then even further diffuser. Okay, so what I want you
to do is go ahead now and actually find a list of keywords that you can
actually go through. Now, when you've done that, I want you to have them
all typed in here, okay? And then you can just go through and pick a few that actually
makes sense for you. So here's another
one that I saw here, scented candles
for aroma therapy. So potentially I could use that. Alright, but put
your keywords into your Google Docs because
it's a good idea to have a, have your keywords all
saved because you never know when you're actually
going to use them. So by the end of it, what you want to have is, so let's say it started off
as your scented candles. Then it was beeswax, and then it was diffuser. And then potentially it
was, or actually let's go. Beeswax scented candles
for ASD hegemon. Okay. And so that's what it is. So that would be so that would be
your main keyword that you've actually chosen. So I want you to go ahead
and actually do that now for all of your
different keywords that you actually have there. Okay, Good luck with it. Remember, just have fun with it. Play around with Google and see what you
can come up with. Now I'm going to go through
another video also, and that's using a tool
called keyword fx. So lets me, let me actually do keyword x fx and
fairly quickly. And this is just a
really simple tool. So let's go, let's
say I put in scented, scented candles and
I click Search. And so what this cool little
keyword tool is gonna do, it's gonna go away and offend 540 new keywords that
I can go through. So this basically
does it almost like all of your Google
research for you. Okay? But the thing is
what it doesn't do, it's not going to
bring up the kind of the beeswax for asthma. Okay, so potentially
it won't let me do a quick f not nice wax. Beeswax know, so it
didn't bring up beeswax. Okay, so you can see the
benefit of both of them here. This gives you lots and lots of keywords that you
can potentially use. And the great thing
about this is you can actually export it as a CSV. So as you can see here
are some elements here. So keywords, questions
and modifiers. Okay? So I would upload all of these into my
Google Drive again. And then I go through
and I'd see if any of those keywords were
relevant for my main niche. The main thing, as I said, just like with Google, you're getting an idea
of how to search for keywords and then
making the choice based on what it is that you
actually want to target. Remember, that's the
important thing. What is it that you're
going to target for us? It's beeswax scented
candles for asthma. Okay, so take your
time, go through it, enjoy the process, and then find your keywords for
your Nietzsche's, okay.
6. Introduction to Finding The Perfect Domain Name (Very Cool Module).: So welcome to module four, and this is the
chink in the armor. Okay, so what we're going
to be looking at in this module is choosing
domain names, okay? Now we're going to
look at a couple of different strategies. First off, we're
going to look at what domain names are hard to
actually choose them, how to search for them. And then what we're gonna do
is we're going to look at finding domain names are super, super relevant to your niche. And we're going to
even take that a step further in a later lesson. Okay, That's step
further is where you can really jump past your
competition super quick. So we're going to be looking at things called expired domains, how to find them, how to purchase them. And we're going to go
through some check, ensure that all
of the bells are, all of the ticks
are, are checked. So you're actually picking
good domain names. Okay? So if we can find really, really good domain names, this is going to give us a
leg up on our competition. So one, you don't
have to choose. Expired domain names
is potentially sometimes they cost
more to purchase. But in the long
run that works out because they got super,
super loads of authority. We're going to go through the
section actually choosing normal domain names that are available for you and your
niche. What I've done. So whichever one you
decide to choose, this is going to be a super, super interesting module,
and by the end of it, you'll have a
domain name chosen. And hopefully you will have gone through and you will have purchased that
domain name as well. So you can actually start using it and get ready
for the next lesson. Okay, so with that said,
let's get into this.
7. What Different Domain Types Are There: So welcome back
to another video. In this video what we're
gonna do is we're going to look at domain names, okay? Now, this is your
brand name, okay, So this is the thing you know, like Kiran doi.com or
committed to it.com. It's basically the thing that people see first before
they come to your website. And it's also the thing
that people type in and remember, a
bag, your website. So what we're gonna do
firstly with this is we're going to give you an overview
of what domains are. And we're going to give
you an overview of the different types of domains
that there are available. Because not all domains
are created equally. And especially with
this strategy as well, because we're going to be using a very cool domain
strategy that's going to enable you to rank much
higher than your competition, much quicker as well. So given you that leg up
over your competition. So what I want you to do is how I want you to
think about this, no matter what you've heard
about domains before, I just want you to throw
it out the window. Take this as a new chapter
in learning, okay? And if this is your first time, well then just take everything
on board as it is, okay? Because choosing a really good, solid domain is going to be the difference between
you making money quickly and spanning
a long time to actually create that income that you're actually
looking for. So yeah, By the end of this, you'll have a good understanding of what it is that
makes it good domain. All the different types of domains that there
are available. So let's get stuck into this. So this is a hugely
important lesson and section within the course, and this is about your
domains and actually choosing the correct domains. So what we're going
to do during this, we're going to have
a brief overview of the different domains to start and which ones
are good for you. So to start off with, we're going to talk about an exact match
domain or an EM D. That's something where
your entire keyword is actually in the domain name. So it is the domain name. So it would be something
like Minecraft servers so contained your exact keyword. It's very easy to rank. These would not easy to
sell at a later stage. Like also like the
Google Keyword Tool, That's an exact
match domain name. Next of all, we have a PMDD, which is a partial
match domain name. So it could be something
like better MC, Minecraft servers and contain some keywords on it's
easy for ranking again. So something like keyword tool. Okay? So not the exact keyword
you're searching for, but potentially it's nearly
filling there. Okay? And then you have a
branded domain name, and this is a
branded topic domain and this is really good. So something like
easy gameplay online. So no keywords in it. Good, good for outreach
and easy to sell later on. So something like
word tracker as well. So there are three
different types of domains, but they're not the ones that we're going to be looking for. Okay, So now if you can
get a good aged or expired domain that was around when video games like these
were actually created, then you're on to a real winner. The most important thing
you're looking for is that domain name would
a clean ownership. Okay, So about one to
three different owners. The less, the better obviously, and that it hasn't
actually been dropped for any length of time and
then repurchased. Okay. This is difficult obviously, as they get older. And the reason that you like
expired and age domains is they're super
easy to rank, okay? As for years they've
been building up authority in Google's eyes. But they must be extremely, extremely niche specific, okay, so you can't buy a domain
name that isn't in the wrong niche and
then attempt to use that in a different
niche to rank. Okay, so you want to
make a site about, or if you were making the side about Minecraft server hosting, you get a domain
about hosting or gameplay or video
games are RPGs. Or if you were looking for something like
garden fertilizer, you'd then find
the domain related to gardens or something
along those lines. Okay? So when it comes to
these kinds of domains, you can find domains with huge amounts of backlinks, okay? And that's one of the benefits of these age domain names as these backlinks counters
authority for your domain. But they're not
hugely necessary. So look at here, you
can find some that have 99.9 million backlinks in them. But then it's not really that important when
you're buying these domains. Sure, you want to
make sure that you have like about 50, at least. Um, but it really comes down to the quality of those links
as well, guys, okay? But one of the things
that happens with these age domain
names is they get stuck in the Google Sandbox, okay, Now this is where Google basically have to
re-evaluate the domain. So we've got to try and push it out of the sandbox as
quick as possible. So as I said, Google, basically what
they're doing is they're, they're changing what they
know about your domain. So could you imagine like
it was on a subject for a related subject and
related subject X. And then there you're
changing it to y. So what Google is trying to do is they're trying to work out exactly what the change is
and what it actually is now. So if you can understand
it like that, then I want you to think
of it this way as well. We can actually take
the domains that have already been ranking on
Google with the authority, find the fastest way to rank. And we do that by restoring all of the old
pages that were actually on the domain and
allowing Google to see that you're not actually
changing the domain, but you're growing it. So when Google see that, they see it as you
adding onto domain, they rank you much quicker. And that's when you can start
getting traffic injuries or your domain and start
making affiliate sales. Now one of the things that
I recommend when you're actually building
these domain names. Because what you're gonna
do is you're not just going to settle at one domain. I would be a big kind
of upset if you only, if you only took this course and actually created
only worn outside, I want you to be
creating 1020 a year. So then you can
actually go on and sell them all the while
making income every month. So what you're gonna wanna
do is you've got to want to look at alternative
persona's, okay? So what you need to
do is you need to be able to create these
alternative persona. So Google doesn't pick
up on the fact that you are buying up these
aged domains, okay? So when you've created
your persona's, you can keep them in
a document like on your in your asset register
that we talked about before. And then when you go
in and you go into your domain name
registrars and you're signing up for your domains, then you just copy
and paste your different persona's into there. And one of the great
places that I use is called fake address generator. Now what it does is you go to that website and you just say generated an address for me, generate a name and address, and it will actually go
and generate that for you. Okay, So I just
wanted to give you a brief overview of what
it is that we're doing, why we're using expired domains. And next we're going to
look and go in and look at expired domains
properly, more in depth.
8. How To Find The Perfect Niche Domain Easily: In the last video, we looked at what domain names are, okay? And so you know exactly what they are and you know
that the partial match, exact match domain names, you know what expired
domain names are. Now what we're going
to actually do is we're going to look at how to search for really good niche, relevant domain names for
you that are just available. Okay, we're going
to be looking at called link domain search, okay, Linda, Main Search.com or what this basically
he's gonna do. This is going to give
you the ability to search for all of the.com domain names that are available in your niche for a
specific keyword. So an example would be
which we'll go through. If you wanted to, if you
were in the dog niche, all you do is you type in dog and it's going to
be able to pull up all of the different domain
names associated with dog, okay, and then you can
change kind of like how did the main name locks and
all of these kind of things. But when you've got
those keywords in there, and that's a super
relevant domain to your niche as
well and important. So let's get stuck into
lean domain search. So here we are in the first website that
we're going to actually use to purchase our domain names
or to find a domain name, first of all, okay, So what we wanna do point, it can be a little
bit difficult to actually find a
good domain name. The best things that you want
to keep in mind for this are you want to keep your domain name as
short as possible. You want to make it as
easy to read as possible, and you want to make
it relevant as well. And a website that I
use to find domains, brand new domains instead of expired domains is actually
called Lean domain search. What I love about
Lean domains search is that you just basically do if it works like a search engine for
domain names, okay? So you do a search for, let's say one of your keywords
that much and you weren't doing a niche site on dogs. Okay? And what it's
gonna do is it's going to actually then bring up all of the websites
that are available in.com for those for
that key term, dogs. Okay, and as I said before, when we're choosing
a domain name, let's look for
a.com domain name. That is, unless you're going country-specific and actually
targeting a country. So potentially
it's your country. So if you are in Singapore, you'd be targeting.com dot MSG, if you're in the United Kingdom, would be Dakota, UK, if you are in australia.com dot edu, et cetera, et cetera. So you get the idea. But if he, if you're just going
on a general wide view of of the world and you're targeting pretty much everybody would in there. Then you're gonna go for.com. Okay, so let's do a search here. So let's go dog or dogs. Okay. And so as you
can see, what, uh, what it's done is it's found 202,583 available.com domain
names containing dogs. Okay? So all you have to do
is go through here and find a good domain name that
you like and that you would be happy
working with. Okay? And as you can see
down the side here, you can sort results by
popularity, by length. So if we click on length
here, as you can see, it's got dogs, but dogs, bug, dog, tech dogs, this. And then you can also
sort it by alphabetical. So then it would go abacus dogs, dogs ability above dogs. So you see the different things that you can actually do it. And also if you wanted to start with the search term here, so it starts with dogs, then you've got dogs like that. And if it ends with, well, so all you basically do is like all of
these domain names. And you'll see these. All of these are
available for you to actually choose and then
create your first sight on. Now, it can work for anything, anything as random as let's go. Give me an idea here, guys. Let's, let's call it aloe Vera. Okay, So here we go again, and it's sorted by alphabetical, but it's given us 3,236 available domain
names for aloe Vera. And then if we wanted
to sort by length. So we Oliveira koala Vera. We're on now. Hello, We're big aloe Vera, like so as you can see, it's really, really, really
easy to actually use. So just go in here and
find your domain name. Okay, so go ahead and do that if you're using this
form of domain. Now, in the next video, what we'll actually do. Look at expired domains and
I recommend you look at the expired domains
video before you actually go ahead and purchase a domain that you find on here. But let's go back to
this now at the moment. So if you were going to
purchase one of those domains, Let's say you wanted to you wanted to register
hot aloe Vera. Okay. You could register
it with Bluehost or you can register
now and create a site on WordPress.com, but you could also
go to Name Cheap. Okay. Welcome to Name Cheap. This is my register of choice. This is my domain name
register of choice. And all you do is you put in the domain name like that
and you'd click Search. And what it's gonna
do is it's going to tell you we already know
that it's available. Okay. But you can
go and register it on name cheap for 888 a year. Okay. And look at I think
you get it for as it says, 698 with the coupon SBM 2021. So all you do is
you'd go through, you'd say Add to cart. Or potentially what you might need to do
first is actually sign up for a name
cheap account, which is obviously free. And then what you're actually going to do is
you're just going to go through the process
of purchasing this. So let's go cart except
you just go check out. And then if you had the
promo code, no, not that. And then you're just
going to click Apply. Oops, sorry, we
encountered an error while applying the coupon
code. Please try again. Okay, so the coupon
actually requires that you have logged in before it can
be applied to your listing. So what you do is you'd
have to sign up and, and super, super simple to do so just sign up for an account. Just click sign up here. And it's going to ask you to fill in all your details here. And once you've done that,
click Create Account. And then you will be
able to actually buy the domain names and get the discount associated
with them at all. Now, one of the things that I had when I was starting out at this and I was
purchasing domain names, I always wanted to
find discounts. So always take this
and take this into consideration when you're
searching for anything online, just do it like Name, Cheap, promo code, or discount. Okay. I want it will do is
they're normally here's a retail me not 99 cents named cheap promo
codes, June 2021. So if you flip it on here, potentially you
might be able to get a coupon code that
so 1909 special. And then what you do is
you would put it into the section that is the promo code and you'd
purchase it that way. Okay, so very, very simple. So that's how you find good domain names using
lean domain search. Like Don't overthink
this process, guys, super, super simple. Now while this is
simple, as I said, the next process of finding expired domain
names is it takes a lot more effort and it does require a paid piece
of software to do it, but it's like
thirty-seven dollars a month or something like that. But it is so worth it because
the power that you actually get from expired domain
names is just unbelievable. So I'll leave that with you now. Play around with lean
domain search sign-up for name cheap anyway. And then in the next video we'll look at expired domain names.
9. The Secret Power Of Expired Domains: So great, we're on a really
interesting video now, and that is expired
domains on DCs. So COO of video. It's actually forget it, forget it's such a cool video. It's, it's actually such a cool experience remains our COO. And the reason that they're
so bloody cool is that they potentially pack so
much power into them. It's like I call them
the old power players. So it's kinda like second domain that has been had
previous ownership. I'm a has expired from
my ownership as still so many links to it and so much authority
associated with that. And so what we're
going to actually do is we're going
to look at these and we're going to
examine them and see why they're so important. Because this is really going
to be the way that you as a new person to affiliate
marketing is going to have that opportunity to
pass by your competition. These are the key that you've always kind of potentially
been looking for. I'm didn't know that
were available to you. So let's get stuck into this one because it's super,
super exciting. Go back over it, learn it, read it, or learned, watch it and enjoy yourself because I'm
excited about this one. So now we're going to go in and focus more on expired
domains is really the coolest way that
I know that you can jump-start ahead of everybody
else in your niche. And by getting
super quick traffic and rankings for
your domain name. The better rankings, the
more traffic you get, the more sales you
actually make. So what you're going to learn in this module or this video is, why are, what are
expiring I expired domains and why they are
really good. So what are they? They're basically
what I call OPP. He's okay. So these are like
old power players. Okay. So I suppose you could
kind of put it into like they were kind of like
Mike Tyson scenario. Okay. One of the great built up
huge authority in boxing, you know, has had a great role. Build up huge amounts of
love and fans and people, but then finished his career
and after a number of years decided to reignite his career. Now, Mike Tyson already has authority so he can
make his way back in and still be
taken with respect. Okay. And so that's
what an OPP is, and that's what a domain or that's what an expired
domain is as well. So domains that other people
or businesses have ONE before and that have built up and that have made
really, really powerful. And you have the
ability now to go back in and take
them from people. Maybe the domain has
lapsed in ownership. Maybe the people have
forgotten to pay their bill, maybe the credit card run out. You can actually find
these domains and you can take them for yourself and use them with all
of that authority. Now, some of these
domains are really bad, but others are good. And I'm going to show you how to choose those really good ones. And some can potentially have
super levels of authority, just like the Mike Tyson idea. And loads and loads of
backlinks to them as well. And these are the things that
were kind of looking for. Okay. We're looking for things
called high trust flow, high Citation Flow,
lots of backlinks. And these make really
good domain names. Okay, I mentioned already
about the backlinks obviously. But if you've got
some really a stack of backlinks that
are so powerful, then you can't go
wrong with that. But just a quick
side note on this. There are different
forms of backlinks, okay, so there are good
backlinks and bad backlinks. And unfortunately
over the years, a lot of people used
to put in a lot of bad backlinks
into their domains. Now, there are ways that we can see that
and I'll show you exactly how to see the good bank links
and the bad backlinks. But what we're
looking for mostly is good quality backlinks and
not the amount of those. But if you can get
it, if you can get a lot of good quality backlinks, obviously that's,
that's really great. And so what can we actually use these expired domains for? Well, we can use them to build
huge authority sites on. Okay? So that basically means spending
loads and loads of time, polygon and lots of content and actually building
something that, that you can grow
over the years. We can also make things called 300 wouldn't link redirects, which basically means
we're passing all of the link authority
from the domain you purchased to potentially
another website that you have. You can also do a thing called building
out blog networks, which is more advanced guys. And you don't want to
get stuck into this. I just, we will talk about it briefly later on what we're talking about
building backlinks. But you don't need to go in and actually start building
your own blog network. What this course and
want this is for. It's actually building
super niche sites. Okay, super nice sites
are so, so powerful. Why does it work? Well? New domains take an age to get to the level you
need them to be at. That's the authority to
trust and the expertise. I recently launched an online gaming super nice
site on an OPP, and it took two weeks to get a number one spot
for my main keyword. You just can't get that to happen with a brand new domain. So the normal
processes people go, they invest in
building a domain, building up its authority. It takes so long, not only with manual work, but also money and
relationship building. So what we do is we
look at domains that already have these things,
the domain authority. So we get that huge head-start, which is what we need to
jump past our competition. And that's why we find the
super relevant domain. Let me ask you a question. Would you rather start
a domain from scratch? Or would you rather buy a domain with tons of great backlinks and authority and all
those things inside it. I know, which I would choose
100 times out of 100 times. But it must cause the
fortune, I suppose. But when it comes
down to it, it can. But it mostly caused the exact same price
as a normal domain. And the thing is, these
expired domains are just worth so much and they have so much
value associated with them. The thing is, if you have $2 thousand to actually
invest in a domain, you don't need this course. I'm going to show you
the best way to use limited resources to
get what you want. And that's what it's about. And the thing is, it's
pretty easy to find them. Once I show you what
you're looking for, That's what we're going
to get into next.
10. The Domain Buying Checklist: Okay, so welcome back to
another expired domain video in this oval we're actually going to be doing is
we are going to be looking at buying
checklist, okay? And so what this is, is this is a checklist that I've
developed over the years, which you follow along
step-by-step and tick it off. And you're going to be able to get really good expired domains. So that's what it is. It's a tick list, there's a
tick list buying checklist. Okay? So what I want you to
think about this though is In the previous video
I mentioned about the links that are
going to a website. Now, when you're thinking
of links, it might be. So the link is that
vote of confidence to your website, as
I mentioned before. So it's a great thing to see a domain that potentially
has a million links. Okay, so that would, that would normally say to you, Oh wow, God, is that domain
has a million links. What I want you to
think in terms of quality over
quantity here, okay? We want our domains. They have over 50 links pointing
through them obviously. But when you start
to see more links, potentially you're
going to be huge price if they're good links. If they're cheap,
most likely what's going to happen is
you're going to find that a lot of
those links that are pointing to that
domain are associated with sex and gambling
and casinos and potentially even
foreign language sites like Chinese and
Japanese sites as well, which is not what we want,
is worth focusing on, focusing on the
English language or whichever language you're
actually focusing on yourself. So we're, we're not
looking for those domains. So make sure that
you understand this and that's what the bone chapter is this going to actually do? It's going to help you take each section step-by-step,
take it off. Make sure you go through it. Download the buying
checklist so you have it yourself and
then start ticking off that things are not even taking it off yet because we're not gone into the purchasing
of the domains yet. We'll actually go through and familiarize yourself
with this checklist. So again, another
exciting video. Make sure you didn't you
download that checklist, okay? And we're going to have a
little bit of fun in this one. So how do we find
these expired domain? Well, there are a couple
of tools that I like. One is free and takes a
lot of time and effort, but the results are awesome. The other one is paid and
does absolutely everything you need to find
serious domains, which one I choose, but I still want you to be able to find those
domain names with a free type and just basically give you some education
on it as well. So the first domain that
we're going to look at, which is free, is
expired domains, okay? So this website lists all of the different domain names that are available for you
to actually purchase. And the other one
is spam Scylla. And their spam Zola is
absolutely brilliant. This does all of the hard work
for you and makes finding these domains so
much easier, okay? And it's really, it's
really inexpensive considering it allows
you to actually do. And when you do it like my advice on spam
Scylla is basically just rent it for a month and then find
a stack of domains, purchased them, and then
use them for a year. And that means that
there's no long contracts. You don't have to tie
yourself into anything. But what we want to look at first before we actually go into these tools is actually
a buying checklist. Okay? Now this buying checklist is going to help you know what you need to look out for when you're actually
purchasing domains. So you've got to print
off of the checklist, I want you to print that off. And anytime you're actually
purchasing a domain, go through the checklist
and tick it off as well. Okay, So one of the
first things that we're looking for is domain authority. This is basically the level of how authority is a domain name is not domain name or that domain authority is
on a level of 0 to 100, 100 being the most
authoritative like google.com and 0 being
like brand new domains. Okay? And obviously what we're
looking for is we're looking to find domains that have
higher authority. So if we can find
them like about 30, That's absolutely
brilliant because it just shows that they've spent that time and effort
building up their authority. Now, you don't
have to go for 30. You can start off and
something about 10, 12, 15 and get them from there and then actually
grow from there. So after the main authority, we have a thing called
page authority. Now this is similar
to domain authority, but it's where a
domain authority locks after the whole domain page, look after the single pages. Okay? So what you wanna do is again, you want to make sure
that your page authority has a score of at least 15. I also mentioned 10, 12, 15. So a higher the better, the better in this. Next of all, we have a
thing called Trust Flow. And this is a metric is
all about how trustworthy the links that are pointing
to your domain are there. Remember I mentioned this
before in the last video, I mentioned that not
all links are made the same as siblings are good
and so on, links or bad. And this trust flow is a level
based on a scale of 100. Again, the lower the score, the less trustworthy did domains that are linking
to your website, okay, so what you
want to be looking for is a higher
score, at least 15. And again, sometimes 10, 12 being met again. Okay. And I say 10 and 12 there guys
look at, try to go for 15, but if you can't in
your niche, go to 10, go to 12, and then you can
build up that authority. Now after that, you've got a
thing called Citation Flow. This is actually based on, is it's about links again, What is based on the number and the strength of the links that are pointing
to your domain. So the domain that you're
actually thinking about buying, it's not about trust here. But again, you want
to make sure that your citation flow is about 15. As I said again, 10, 12 dependent on if there are
lots of domains in niche. And then what you're looking for here is a trust ratio, okay? This ratio is based off of your trust flow and
your citation flow and it's really easy
to work out, okay? So it's citation flow over
trust flow equals trust ratio. Okay? The closer you are to one, the better you are, but you could aim for about 0.8. So if we looked at here, this is Facebook, okay, So Facebook's trust flow is 99 and their citation
flow is 100. So that would be 100 over 99. And that's going to
come to something around the figure of one. So no matter what your trust flow and your citation flow are, you want basically have them
pretty close to each other. So a level playing field of
trust and citation flow. Next of all, you have
your backlinks, okay? So you know what these are, the number of votes or
authority votes that your website has been
given by other videos. Now, while you might think that having millions of them as key, it's completely okay to start on expired domain in your
niche would about 50. And then what you do
is you build into it. Okay, So I mentioned to you dare about the
quality of the backlinks. But what we also look
about in terms of quality is also the amount of
referring domains. This is the number
of domains that are actually linking to you. What you might notice
that there are stack of linked Going back
to your domains, but they actually come
from just a few domains. This is when a link is
basically placed on a website, a whole website, and you get a link back from every
single page on that site. It's not great. You want to have more levels. So you want to have it more
kind of level in terms of more referring domains closer to the amount of links that
you actually have coming in. Okay? So you should look for, you know, at least, to aim for at least 30
plus referring domains, and that would be about
50 different links. Now another thing with your checklist as
you want to have a lock for a couple of things. One, you want to look
at spammy links. You need to check
whether links point of view domain if
they're good or bad. And we'll use multiple
tools for that. You also want to check
your domain history. You want to see what the
other sites look like before. And then you can download
the pages and re-upload them to tell Google you're
just adding to the site. As I said, they loved this. So the domain history, we'll look on archive.org and see how to domains
actually looked before. And a next of all, you've got a thing called the domain age. Now while this is not
a huge indicator, everything helps like remember, SEO and getting things ranked
is a numbers game, okay? If you have two domains
with the same metrics, and one is five-year-old
and one is one-year-old. I would go for the five-year-old domain every single time and so should you. So when we're looking
at spammy links, we want to look at
something like a hate refs. Okay, So H ref is a cruel
free backlink checkers. And if you start to see
links like this, okay, you'll start to see lots of
links like this when you put in your perspective
domain in there. Well then you know that that
potentially is about domain, not potentially is about domain. It is about domain that
you don't want to be associated with unless that's the language that
you're actually going after and you
understand what it is. Okay? Next off you want to
look at drops and aged. Okay. So we'll look at the who
is request.com forward slash history will
tell us how many times your perspective
domain has been dropped. That means that ownership of
it has been dropped and it's just laid there so somebody
can actually pick it up. Okay? And if you start to
see numbers over one for a recently bought
domain and numbers over 3 for an old domain, they should not be bought. And when I say look at,
so there's seven changes, a one drop record over 18 years. That's completely okay. All right. So I wouldn't worry
about things like that. So now what you have is you
have a good brief overview of the elements
that you need to go through when you're actually
buying your domains. So what I want you to do
is make sure that you have that printed checklist off. And what we're going to go
is we're going to first go through expired domains.net, and then we're gonna go
through spam Zillow. And you can take off
the boxes in there to ensure that you know exactly that the domain you're
buying is quality.
11. How To Find Expired Domains For Free: Okay, So now we're
gonna go through how to actually use expired
domains.net. So what you need
to know by this, it's almost like
a search engine. Well, it is, it's a search
engine for expired domains. You simply create a free account and then you can
start searching. So during this video, we're going to go
through expired domains, get you to understand
how to use it and choose the domains using your
buying checklist, the different types of
domains that we'll be looking at are deleted domains. And these means basically
that the owners didn't renew the registration and
that it hasn't been renewed and no one
else has bought it. So it means that you have
a potential to buy it. The great thing is
about these is they are both true regular
domain registrars, like, as you can see here, millennium digital was quite
an authoritative domain and is being sold for like $12 a month or
something along there are $12 a year or something
along those lines. Okay. And it still has all of that authority
associated with it. Okay? And the other kind of
domains are pending domains. So unlike expired
and deleted domains, you pay an auction fee plus a renewal fee
for that domain name. Not a good thing is this. There's a better chance of you finding better domains
this way, okay? But it doesn't mean that you actually have to go and
purchase them, okay? The leader domains are
still perfectly okay. But pending you find better domains because
unfortunately, people understand the benefit of really great domain names. And if they're in there and
they're panting, you know, a lot of people and they've got good authority and good
backlinks into them. People are jumping
on those things. And as you can see, some of them have great valuations here. And they're being sold
for very, very little. So they had their
bidding starts, bidding wars start
in there as well. Okay, so we'll be looking mostly at the deleted side of things. Okay. I want you to take note here. Expired the mains don't
net is not real time. Okay? So things are a bit slower and certain
metrics are not updated no matter how long
the domain is on there. So that's why you need
to do extra research. But the good thing is it has a stack of metrics own there. So, you know, we talked
about domain authority. If you can see over
20 or over 15, talked about trust
flow, over 15, Citation Flow, and
then about TR ratio, about warn, about 0.8 as well. Okay? And what you can see is
you'll also be able to see the traffic that the domain
actually has as well. So for me, I normally
go for.com domains. But.net, dot info,
dot and country TLD. Actually cool too. So there's about a 100 thousand new deleted domains that come active every day in hundreds
of thousands of niches. And there are about 70 thousand.com domains in
total that are there, or actually 70000.coms
come on and there are over 2 million.com
expired domains in there. So many of these domains though, have been spammed before and
we don't want them at all. Okay, so we remember we
went through to buying checklist and they're
important thing, so understanding the
spammy backlinks and things like that as well. But there are so many
domains available, it can be a bit of a
nightmare searching. But when you find those domain names
that are gonnna make, make really good
affiliate sites, Nietzsche affiliate sites. You know, it's fun because
you realize you're a step closer to making
some serious money often. Okay? So how do we use
expired domains? Okay, so we can
search with keywords. That's pretty
self-explanatory. You know, you've done your niche exercise. You know what Nietzsche's
you like and you can simply search using them. So if one of your Nietzsche's
was, let's say gaming, all you do is type in gaming and a whole
list of sites would appear that are related to gaming that you
can actually buy. That are so many other factors that you actually
need to go through, especially with expired
domain salt net. But that's a great
starting point. Keywords are your Nietzsche's. So after you've done that, you filter through to good
ones and the bad ones. You choose countries and
languages plus so much more, you can even find domains, as I said, that
already have traffic. Now, if game, gaming
doesn't appear there, you can try different
keywords like games are RPGs, or even more specific,
like Minecraft. Okay. Let's say you wanted
to rank for something like how to make money gaming. You might search
for something like gaming or e-sports
or video games. What you'd do is you'd sort by a thing called Trust
flow, as we mentioned. Okay, so you go in and there's
a little area in here, filtering area, which I'll go through a live demo for you. And you just fill in 15 there or you fill in
10, are you fill in 12? What it will do is
it will only show domains that have that
level and above in there. So once you have that, you just click Apply Filter. And then we're going
to look at trusts. Now in this image we can
see some information. And what they mean
is the following. So WPF means Wikipedia link. And obviously getting
links from Wikipedia is really good because they're seen as an authoritative link. The next thing is Citation Flow. So this is actually the
number of links that are going to your page
not counting into, into the factor of
quality of these. And then trust flow is the
quality that the strength of the links that are
actually pointing to you. The next thing we have
is trust ratio R2R. So you want to
make this as close to one as I said before, when doing the link
building and outreach, the trust ratio becomes
really, really important. The trust ratio
is simply a ratio between trust flow and citation. The idea behind
cross ratio is if your citation flow is much
higher than your trust flow, there's a higher likelihood
that you're actually getting your links
via spammy method. Okay, so we talked about the trust ratio
calculation before, which was citation flow over trust flow and that
equals your trust ratio. The next thing we
look at in our setup, it's actually choosing
the amount of domains that you want in
the results, okay? The more filters that you
actually put in here, the less domains that are actually going to show up
and that can help you. But I normally like to keep
it a domains 200 per page, and I choose only available
domain names as well. And then the next thing
is then when it comes to numbers would actually
in the domain names. I don't want my
domain names having loads and loads of
crazy numbers in there, like 85, 31 to Udot want
those things in there. So I limit the
number of numbers, a maximum of one. That again is completely up to you as you develop as
an expired domain guru, let's say, and you go and you're purchasing more
and more and more, you can play around
with these things. Obviously, it's not going
to come down to the number, but it's actually
going to come down to the authority of that domain. But I like to keep
it at one anyway. And so I recommend that you do this to start anyway as well. Next, what you wanna do is you
want to make sure that you choose the top TLD
top-level domains. So this is the.com, dot net.org, dot and dot info. And then we'd look at Majestic, which we spoke again. And you've mentioned about majestic and I
mentioned about the, the, the elements of flow. So our citation flow, our trust flow, and
also backlinks as well. So we have a minimum
backlinks of 40. I put in, we've got
our trust flow of 15. Remember I said we can
move that up and down so that I could be 10
or it can be 12, whatever it actually is. If only a limited number
of domains appear, then play around with
those numbers, okay? But you really, really, really don't want
to go below ten. Okay? So now what
we do is we just go and we search
for our keyword. Okay, so what we can
do is we can search for a domain that actually
starts with our keyword, that ends with our keyword
or contains our keyword. Okay? I don't use
starts or ends, but I do use contains. And again, remember that you can try it with the
different permutations or the different ways
that people actually say your keywords as well. And you know, there are so many filters that you
can actually go through. But this is actually
super long winded. And they don't really have an efficient way to go through all of the
domains with ease. So sometimes you may need to delete some of the filters
again, any domains. And as I said,
you'll also have to try all of your
different keywords. And that's just the start
with expired domains. Okay? So what I want you to do now
is you know how to use it. I want you to actually
make a list of go through, do a bit of research
in their mega list, 15 different potential domains that you can use once
you've gone through all the steps outlined above and also checked it on
backlink checklist. Okay, so get used to using expired domains
because it's fun, it's really fun finding
these domain names. But in the next video, what we're gonna do is
we're going to take all of the learnings
from this video. We're just going
to make the whole process so much easier. The next video is are paid tool. You don't have to get this tool, but I do recommend that. Okay, and that is spam silla. So I'll see you in
the next video.
12. Live Demo Of Expired Domain Finding: In this video, we're
going to actually go in and start looking for
are expired domains. So we're going to be using
the free tool this time, and it's going to be
a little bit longer. And a lot more things to do
than actually the paid tool. And so what you're going to want to do is you're gonna wanna go along to expire
it domains.net. And you're going to
want to sign up for a free account and it is
free to use, as I said. Okay, so if we go back, we haven't expired
domain checklist. Okay? I'm just gonna
read this for you. This is a simple tick
off checklists to ensure that you are buying
high-quality expired Domains. Simply go through each step and make sure that you
answer the questions correctly in order for you to feel safe
buying the domain, you should answer yes to all the questions into tool sheet. You will need to have
a list of your nine Nietzsche's ready before
you do any of this. So you can easily go through and check all of the different
Nietzsche's onto, you find a solid domain TBI, because potentially some of your niches that
you actually choose won't have really solid domains available at this time being. So over time
potentially they will, but at this time
being they won't. Okay. So that's why you
have the nine now. So if you don't find it
in your preferred niche, then you can go down
to the next nation, the next nice et cetera. So the tools that
we're going to be using our expired domains.net. As I said, we're also going to use a free backlink
Checker from, AH, refs and roles going to use our domain history Checker
from who is requesting. Okay. And then you've got your your
questions and yes or no. Okay? So you want to be answering yes on each
of these questions. So is your domain
authority over 15, okay? So we want your domain
authority to be over 15. That is great level to be at. Now. Unfortunately, some
of them won't be. So if you find a domain
around 10 or 12 and it has other good signals and backlinks and
it's non-spam me, then go with that. Okay. Don't worry
about it too much. And again, with is
your page authority over 15, same kind of thing. Okay. Preferably
we wanted over 15, but if it's ten to 12 on, it's gone auteur, good
signals then we can do that. Is your Transflo over 10, okay? Grant is your citation
flow over 10 grant is your trust ratio above
point 8, 0 grant. Does your chosen domain have
over 50 backlinks and those your chosen domain
of over 30 domains referring those backlinks. And is your chosen domain
free from spammy links? And has your domain being
dropped less than two times. Okay? So let's get into this now. So the first thing
that we wanna do is you want to sign up for a free account with
expired domains.net. And then once you
do and you login, you just get a very
simple section like this, okay, you can go
through and look at all of the different things
in here if you want. But the main things
that we're looking for, this section here,
deleted domains. There are other places that are marketplace domains and research lists and
all of these things. But we don't need to do
any of that at the moment. Okay? So what we're gonna do
is we're just going to go into domains. What this is gonna do is
this is gonna give us list deleted domains in
the last seven days, about 1.296 million. Okay? And what it, what it does, as you can see here,
it's broken down. You've got your domain
name here and see a lot of French domains here
for some reason, okay? You can see number of
characters in domain, okay, so that's 15
characters in there, 12, Seven, et cetera, et cetera. When you're choosing
domain names. Obviously we've talked about
exact match domain names, partial much domain names and then brand double domain names. So you want to keep the, the, the number of letters in
the domain to a minimum. Okay, so you don't
want something that is 30 characters long or
something along those lines. So the shorter the
better in terms of it. Then we've got the
backlinks section here. Then we've got the number of backlinks from
different domains. So that's the referring
domains that we talked about. Then we've got the year that the website was
actually created. Okay, So the birth
year of the domain using the WHO is creation
date as a birthday. Okay? Then we've got the birth
year of two domain using the first found date
from our cave.org. Okay? The number of Kroll results that archive have
actually done on it. And then we've got Alexa, majestic million global rank. We've got demos. We've got number of times to domain name
has been registered. All you're looking for is that they're available to purchase. Okay. But before we do any
of that kind of stuff, you can go in and
you can actually look whichever month if you wanted to look to
see which ones were available by then by.com, dot net.org, dot info is, et cetera, and all the way down. So you can go in and have a
look through all of them. Now before we do
anything in here, we want to come over to
column manager, okay? And in column manager, what we're going to come
to is majestic general. Okay, so and then we're going
to click Citation Flow, trust flow, and trust ratio. Okay? And once we have them, we're just going to
click Save Changes. And we're going to come back
to our deleted domains. And what you're going to
notice is that we've got our trust flow on our Citation Flow, trust flow, and trust ratio
just right here. Okay? So that's what you want
to start off with first. But we're just looking at deleted domains at the moment
because it's giving us a great overview of all of the domains
that are available. Now, there's a filter section in here that we're going to use. So we're going to open
up the filter section. And this is where
you're going to like. So when you're actually
searching for your domain niche, you're gonna put your
domain niche in here. So something like
gaming potentially. Okay, So if we, if we just left it like
this, like contained, right? So what it's gonna do for
you applied the filter, it's going to bring
us back domains that have the gaming
word in there. Okay? So that's just one level of filter and these
are all available. And if we wanted to
sort it by backlinks, we can potentially
sorted by backlinks. And that's going to say, okay, so we've got 1.9 in here, okay? 1.9 backlinks, 1.9 K
backlinks in here. Now we can also search by our trust flow and put
that up here as well. And that's basically
going to say that here's one that was dropped six days ago and
there's a trust flow of 14 and citation flow
of seven, okay? And that means that the
trust ratio is 0.5, okay, so that's not going to fit with us for the time being. Okay. So that's just an overview of what the system actually
looks like here. Now we're going to
go and actually start looking for domains. So we're just going to
reset this filter here. And what we're gonna do
is we're just going to come up to our domain search here up at the top and
we're just going to put in games, okay? And what's this going to do
is this is going to pull back old domains that are available
for us with games in it, as we said before, another about 543 thousand
domains available. Okay, so thanks. Well, if we want to add
some filters in here, okay? So I like to do between like the last seven days so we could even do
the last 48 hours. Let's do. So what this is
doing is this is domain set of just become available
within the last 48 hours. The sooner we get them, the better it is for us. Anna's getting them ranked
really quickly and Google. So let's say we
apply the filter. And what it's done now
is it's brought back a list of domains that
are available to us. Okay? So if we do a trust flow, Let's put it up for trust flow. How many we have? 881. So we've got some
citation flow 15, trust flow 24, and we've
got interactive games, dot io, 40 backlinks, birth year, so it's
only a year old. And then it's basically
just telling us that the.com is registered, that the.net is registered. The.org is available to purchase and the DOD visas available, et
cetera, et cetera. Okay. So you can back
ordered these, these ones. But what we can do is we can add another filter,
Show Filter here. And we can just kinda go
only available domains. Okay? We're just going to
click Apply Filter. And now what it's done is
it's shown us edit those 881, only a 180 domains
are available. So we can again sorted
by Transflo, okay? I then we've got a
trust flow is 0. And the other way around
we got to trust flow of h. Okay? So none of the, none of the domains in here are
actually going to suit us. Okay? So what we can do is let's put, let's say we want to try gaming. And again, show filter only available domains
in the last 48 hours. And we're applying the filter, so they're not really
going to fit as either. So how about e-sports? Okay, and again,
these are sorted. These ones aren't going
to work in here either. Let's have a look at online. Okay, And again, they're not going to actually work for us. Okay, so we've got a trust flow. Again, trust ratio. So potentially gaming
isn't the right keyword or the right niche at this moment to actually find the domain in. And this is where
we've got to look at our second mesh along. So potentially what we
can actually do in here as well is we can go
into the filters again. Because there are a
lot of domains that are appearing that
we don't want, especially country relevant
domains, as we said before. So we've got our common
elements of here and let's put it at the
last seven days, okay, because 48 days was very bad in here and we're just going to slake only available domains, but we're gonna go into
additional in here, okay? And then we can
choose the kind of domains that we want to appear. So we want.com, dot net.org, dot, dot info, okay? Now they're the ones
that we actually want to show up for us. Okay, so we can also go
a little bit further. We can go into our
majestic element in here, and we can also
put in trust flow, Let's say minimum 10. And sort of what that's
going to basically do is it's going to bring
back domains that have a minimum citation flow at ten and the minimum
trust flow of ten, okay? And that's the kind of
thing that we want. So we've got a couple of
different filters in here, okay? And once we've got,
we're happy with it. We're just going to
click Apply Filter. And now what's
going to happen is you're going to
start seeing like so 537 domains in the
last seven days, okay? Now, you can start going through these and you can do
a search on these, so including your keywords. But it's a good idea to
also look through it and see if there are any related to something that you can
work with as well. Again, you can sort
them by trust flow. And there's some
of the domains in here aren't very good at all. Have a look at that. So what is that? So I'm just going
to have a look at this domain here, okay? Because it's fitting like
it's got 686 backlinks. And it's got a, uh, Transflo 20 and a citation flow of 17, and it's going to try
our trust ratio of 0.85. Okay, and it was just
dropped three days ago. So the first thing I'm gonna
do is I'm going to look at the backlinks in here of it. And I'm going to click
Check backlinks. Okay, And so from what
I'm seeing in here, it doesn't look to be a spammy blog at all
or a spammy websites? Potentially it is a foreign
website as we can see. No, I don't like to
see that slot on line. Okay. Let me see. We can look at our
anchors that are too is now the anchors are
pretty good as you can see there there are
natural in here. Okay. And let's see
the top five pages. Oh, can't suspended. Okay. So I don't like seeing that. All right, so what we
can do is let's go to the domain history checker
and we're going to put a domain in here as well
and get the history. All right, So just
being two drops recorded over seven
years, That's okay. Domain dropped. 2020 dropped on 21st of October. Okay. So we can see that potentially this might not
be a good to make the sky. It does have a slot online slot, obviously being slot
machines and things like that suspended elements
to it as well. The anchors do look okay though because they're
quite natural. But again, it's not great. Okay. So I'm not sure that I'd
actually go with that. So if we looked here, the domain authority was
over 15 page authority, trust flow over 10, citation flow over 10, trust ratio over that as well. It had more than backlinks
has had more than that. But potentially it had
some spammy limb links. But it also was only
dropped two times. So it's not actually
looking at it. It's not looking too bad in terms of in terms of a prospect, if that was a niche
that I was looking for. But let's go back in and
let's look for another niche. Let's reset the filters in here. So show filters. I'm going to do them again. Additional, we want
only r dot info's. Okay? This of all we want our majestic and we want our trust
ratio point 800. Okay, just leave it like
that at the time being. And let's apply the filter. And let's see what
we have in here. Okay? So let's go Trust flow first. Alright, custom shirts, Okay. So this doesn't look too bad. All right. So status registered somebody
registered that you see. So it was dropped 66
days ago and somebody sell that and actually
registered it. So what we can do is again, go into our filters and
we're going to actually go and put available only domains again and click Apply Filter. And so here we've got one. Wikis. Wikis super, super awesome. Wikis super awesome. Okay. I doubt it's going to be a
domain that's needed for, that is good for anybody. But let's have a look at it and see what it's telling us, right? Well, it has no domain writing
from these guys, okay. It has 4 thousand backlinks and it has 15 referring domains. Okay. So I don't think this is
going to be right for us. No, I didn't think that this was actually going
to be right for us. Okay, So we're going
to click off here. I'm going to go back in here. And there's one that we
were just looking at. Let's have a look at that. Fp FP, see hashing,
bowling authentic. I did ask you might come across things like this with
brand names in it. Okay. You don't want to be
actually doing that, okay? And obviously you get some
dodgy domains in here as well. You don't want to be going
for sex domains and still flood out because
basically Google's not going to rank you for
anything unless you're running to sex
affiliate programs. And we could go next page. So basically is that unless you're actually
searching in here with an idea of what it is
that you are after, then you're going to be
dredging true a lot. So just use your keywords in here is just
far easier to do. So as you can see,
the process is very long when it comes
to actually finding domain via expired
domains and also finding niche relevant domains can also be a little bit tricky. You can find them guys, but it's about putting in the effort and the time
to actually do them. All right. And when you're actually
going through it, as you realized before, you have your tick
box list here. So your checkbox that
you can actually go through and go is a
domain authority over 10, 12, 14, or 15 or something along those lines
and just go through. Okay. And you're want to be getting all of the yeses in here are pretty much most of
the yeses in here. But Unfortunately, we had
expired domains because they don't run the system
as well as paid tools. It is a lot more
difficult for you to actually find really,
really great domains, but you can find them okay, just spend a little bit of time, spend an hour a day doing
it to find those domains. And you can do this
for free, okay? Now one of my recommendations
for you is to actually put your
filters in, okay? And, but don't put
any keyword filter. So don't put any filter
associated with a word, okay, So don't do that. And the reason that you don't do that is because
what it's gonna do, I'm just going to give
you so many cool domains that potentially you can use. Now you will want to give yourself like the.coms
and all of these, like make sure that you're
filtering by that level. Okay? So you can apply
to filter there. And also you want to go back in, add another filter in here. You want to only have
available domains as well. Okay? And then on a page, have 200 domains on a plate
page and apply that filter. Okay? And what it's now
going to give you is, let's go actually, let's even do a filter
the last 24 hours, let's say and
applied our filter. Okay, and so what
it's gonna do is it's gonna give you
how many domains now? All right, it's giving us
that amount of domains, okay? And we can have a
look through and they're all.com and all of that. And as I said before, you can sort them by
trust flow, okay? Sort them. Now, there could be some really good domains
actually in here. So you'd have to go
as the manual process of going through it
and actually kind of checking it off like is the trolls float above
above 15? Yeah, sure. Okay. So you go through and
then if you go is the citation flow and then
you work out the trust ratio, et cetera, et cetera,
as in the checklist. So go through and do that. So if you're niches, if you can't find
the niches in there, okay, back to the drawing board. Find some new
niches are actually search through the domains that are actually here and see if you can find
some really good ones. Now, expired domains, as I said, it's a bit of a beast, okay? It is a search engine
of domains, okay, so working with the
filters and putting in your keywords and stuff like
that is going to help you. Like niche, niche, niche down. Okay? And also the work
that you've done before in terms of
looking at your nation, the keywords and the keywords associated with that is
going to help you as well. So get started on that. I'm also look, I'm
gonna go true. Spam Zillow in a couple
of minutes. Okay. And spam Zola is
a paid for tool, but it takes care of all of these issues that
you will be having. We'd expired domains. So let's, let's,
let's see if you like spam Zillow before I
say go and actually get it. Okay.
13. The Secret Expired Domains Tool Tutorial: So welcome to another
video on, in this video, what we're going to
be discussing is spout Zillow and
expired domains. Now, what spouse Zola is? It's a piece of software you get access to
via their website. And it's a paid
piece of software. But what it basically does
is it helps you cut out all the crop of searching
for expired domains. Because searching for
an expired domain, because remember,
you're up against lots of competition as well. So it's been for
an expired domain, can basically take a long time if you're going the free root. Now there are free tools
like expired domains.net. You can actually go and
look at them potentially, I'll add a video associated with expired domain stop
net here as well. But spam Scylla, basically
just, it's so good. All right. It looks through all of the different domains
that are available. And then what it does also
is it breaks them down into their topics and also into the spam elements
of them as well. So remember those things
we talked about in the buying checklist in terms of kind of checking
how spammy a GWAS, how spammy to domain walls, all of these spams, it, it will actually give
scores based on these. So what you're doing
is you're just saving a huge amount of time and effort by purchasing a subscription to this
thirty-seven dollars a month. And you get 1850 credits went in that which means
that you can make one pass of 850 searches waiting there to ensure that you find a great domain
for yourself. Thing is, you're only going to need it for one month to start. But eventually as you
get better at this, you potentially will
keep spams ELA as, as an ongoing thing because
you'll be able to go through, find expired domains and then get websites actually upon them. So again, bring your
vine checklist, OK, and make sure that you're looking at the two
of them together. So you're looking at
the information I'm giving you about sila, you're following along in
the PowerPoint presentation. And then you're looking at the related part in the
buying checklist as well. So again, this there is a
lot of work in this one. Okay, So over the
next few videos, there is a lot of work. So take your time
with these, okay? Because the more you get them, the easier this is actually
going to be for you, and the better the domains that you're actually
going to get. And what does that mean? Well, the better the
domain that you get, the more of a chance you
have of ranking quicker. And that means the more of
a chance people coming to your website and you converting them into
sale vital your content. So let's get stuck in. Okay, welcome to the
video on spam Zillow. Because if this is the
easiest way to find domains, because on like expired domains, these guys do literally
everything for you. You don't need to go looking at outside tools for information. All of the information
you really need to perform a couple of little things is actually
inside of spam Zillow, and it's for a really
low cost as well. So what we're going to
learn in this video is how to use Spam Zola
to find your domains. As I said, this is much easier to find new
domains with spam Scylla and how to choose the domains
to actually use as well. So what do you go with? You go with the free version of spam Zola or do you go
with the paid version? Okay. So the, the paid version is 37 or $31 because you got a
15 percent discount off it. So it gives you one hundred, eight hundred and
fifty domain lookup. So what that basically means
is you find domain stuff, fit some of your criteria, and then you can actually
have one hundred, eight hundred and fifty domains per month that you can get further looking inside
of by spam Zillow, or you get to review
25 domains for free, which I don't recommend at all. The paid version is
so worth it guys. So this is what the dashboard
actually looks like. As you can see, there's a lot of information, but not too much, so don't worry, all of this is a really simple
database to read. Once I go through it with you. As someone new to this, it's good to start off looking out for things that you know. And that's like TFs and the CFS. So as we can see here, Trust Flow and Citation
Flow and also the Leica, your backlinks and you're
referring domains as well. Then you've got things called
majestic topics, okay? And this basically what
this is, It's really cool. Basically the topics that are that the domain
has been previous. Ok? So what the
domain actually is, the topics that are
associated with it. Then you've got
the language here. So AAR, I don't know what AR is, but then you've got
English obviously, and Dutch and French
and Italian and stuff. So it actually tells you the
languages that are on there. That is your site languages. Well, and then it gives
you your domain authority, your page authority,
the age of your domain. And then you've got this
thing called as Z score. Okay, So this is
really, really cool. This is their own
proprietary kind of, let's say, spam filter
that they actually use. And it's really good. It kinda breaks down these domains and tells
you if it's a good domain, if it has spammy elements
associated with, and I really loved
this section of it will go through and
now in a little bit. And just like before with would expire domains,
it's keyword searchable. So this is where you'll put your keyword or your niche
keywords into the research. Remember which your
main Nietzsche's, you're going to want to have other ways of
actually saying them. So we talked about video games, games, e-sports,
and all of those. So, and also you see
this plus sign here. This is where you can enter
one of your niche keywords. And when you click
on the button, it will send it the mains
that you've picked to your watch list so you can
check them in more detail. So once you've done that, what you can actually
do is you click the button and the domains
will be added to them. And then once you
click it again, what we'll do is a
load up those domains inside of spam
Scylla and look in depth at actually the different
areas of that domain. The next thing we
have, just like in expired domains is
we've got filters. And as you can see, is
pretty straightforward. Everything is broken down
into the different sections. If you have a specific type of domain you're looking
for, you know, you can click on the
advanced filters that are 70 plus filters that you can use when it comes to
your SEO metrics. After top, you can select
top-level domains. You can also do this
on country levels. And you can also choose
specific majestic categories and subcategories. You can even set the maximum
and minimum citation flow and trust flow like
I showed you before, and the ratio as well. So you've got these here, you see under majestic, you've got your citation flow, you've got your trust flow, you've got your major
TLD is your country TLD. There are so many options and different variations you can try out within these filters. You can also set up things
called filter alert. So these are automatic alerts. So spam Zillow, I can send
you daily emails containing the best expired
domains and even ones within your specific
niche to begin with, after you set your filter, you just saved that filter, gives the filter
name and click on email filtered domains
and click Save. If you're not happy
with the ones available for you on that day, then you can set
an automatically an automatic alert
alert, excuse me. Then you have the following
sections which you look at the backlinks and how
confident you can be in the domains as
a potential to use. So source, which is
the domain registered, the domain is currently
registered on. So this one here,
as you can see, GoDaddy down here, I can't
remember who this one is here. But then you've got trust flow, which is as we've
explained before, you've got Citation Flow, etc. You've got majestic backlinks. How many links and
total mass RD, which you're referring domains, how many actual domains
are referring it to you? And you've got
your magic topics, as we said before, It's a great way to
see which domains are actually related to the one that you're actually
trying to create. Next, you have your malls
section and your spam section. So we mentioned before you've
got your domain authority. You know, that's
how authoritative your domain is as a whole. Then you've got your
modules, page authority, your PA, and that is how
authority of your pages are. And you've got your age, how old the domain is, and then you've got your score. This tells you how spammy or domain is based on one to a 100, one being low spam,
sort of closer, you get to this the better, but you can even go up to
something like 14 or so. So you have lots of
room to play with. But anything above 14, you don't really want
to be purchasing. But if we click on
this z score element, what it does is
it brings us into these cool extra metrics. And unfortunately,
even though this tries to look at all of the things
and automate everything, there are so many variables on the website that it
can't do everything. But what we're looking
at right here. We're looking at the archive of what the website actually
used to look like. So these are all dates
that this website called web archive has gone and made a
copy of the domain. So all the way back to 2001, it's taken images of the
domain throughout the years. Okay, So this is called
art on glass designs.com. It was actually a
brilliant domain. I should have picked
it up, I did it. But it has a spam message here. The spam message is clean. It's got, it's got
a 1 spam score. So the score is really,
really, really low. So if we click on one of
these seawater domain, actually looked like before. Welcome to Art on
glass design website. As you can see,
it's really basic. So this is probably back in one of the
earlier days of it. And what I love about this is this is a great
way to see if there were any spammy or bad domains
actually on the website. Bad things to look out for are languages that are on
common, Chinese, et cetera. And if there are a lot
of gambling or sex, these are really bad things
for domain names, okay? Because people do lots and lots of spamming elements
in there as well. Next of all, we've got
the backlinks section as well in here. So you can see what websites
actually linking to it. Now as you can see,
the ones linking to this, our art related. So that's a really good sign. And as I said before,
the spam messages green, another great sign. But if we had something here, imagine that there
were a load of different parked pages in here. That basically means that domain wasn't being used for anything. Okay? So if there are lots
of those pages in there, it would just make the website be not as authoritative
in Google's eyes. Okay? And another thing we look for is a thing called domain drops. Okay? So 13 changes and one
drop recorded over 18 years. That basically just means that the domain, domains
were dropped. A name sabers were changed and nobody renewed it for a
certain period of time. And that's it. Over those 18 years, it's only been dropped want, so it's an absolutely
brilliant domain to actually, to actually get. So what we're going to
look now is we're going to look at actually
doing your search, a hands-on search within here. So let's actually do a search. So I'm going to, I'm going
to show you how to do it firstly on the
PowerPoint here. Okay, So what we're gonna do is first thing you wanna
do is go to your country. Tld is okay. So you'll want to check,
uncheck all country TLD. This basically means
that you won't get a list of domains
in countries. That you can't actually
register domain. If you're in any
specific country, you can, of course,
choose that TLD. And what you wanna do is set your majestic
truths flow to ten. You could set it to 15,
but at least with ten, you get some wiggle room, okay? And then what you do is you
just apply your filter. With my filters in place, what I can do is I can do a search for one of
my main keywords, which would be gaming. Okay? And as you can see, a list of domains
have appeared with different metrics
associated with them. So let's quickly have a
look at these domains here. So at the, at the start or
at the top here expires. You see these are
available right here. So these domains are available and gaming,
gaming, Gaming. Now what you might
notice down here is nl gaming and I have
this boxed off in red. And the reason being is look at the price tag that's
actually going for it. Okay, so that's $7,500. Guys, if you build up your nice sites to some level
of authority, you know, you can sell them for mass amounts of
money, domain names, even going for 7500, that's only the
start of a business. But if you built your affiliate
domains of businesses, the money that you can actually
sell them for is huge. So let's have a look and let's vet the
relevance of these. Okay, so looking at the
Manage Topics section, I can see that domain
I'm looking at is relevant to my gaming niche. Okay? So this is it at the very top here,
force gaming. Okay. So after this, I want
to look at the type of links that are actually
pointing to that the main. So what I do is I go to a hate refs and do a quick
search for the domain, okay, to see the
backlinks that are, that are pointing to there. Okay. So what I'm
doing is I'm just reading the relevance of
this at the moment, okay? So I can see that
these domains are, they don't look too good. So these are Russian
links, okay, sometimes seen as spammy
and as I told you, when you're not in a language
that you understand it, it's probably best to not
actually go to those domains. So inside of a Hey, drafts, what I'm also going to look at is actually
this is inside of. Spam sila. What I'm looking
at is the links, the anchor text of the links. And what I'm looking for is non inexact match anchor text. Okay, so for my keywords, the ones that I'm
looking to target, I don't want that
exact match keyword because that can be seen as, seen as a form of spam. Okay, so we don't want to
have loads and loads of spammy links that are exact match keywords
focusing towards our game. So no anchors are
related to gambling, casino, sex, or anything spammy. But it doesn't feel right. Okay, If we look at
these links here, Better Call Saul,
Better Call Saul. Okay, so this means
that a could have potentially been used as
an illegal download site. And for us, that's not something
that we want to look at. So that's why it's good to look at the backlinks
and the anchor text. Okay? The next thing we want to look
at is the domain history. So remember, we go into
the Z score area, okay, So in this part you want to
look at the domain history to make sure that it hasn't
been used for spam or SEO. So you click on the archive
section shown right here. And this will show
us a view of what the domain has looked like
throughout the years. Okay? So take your time, go through this and
if anything bad seems to appear like spammy spammy pages or
anything like that, what then you know, that that's not relevant. Also, what you want to look
for is this down here. So this is going to be right there inside a spam
Scylla spam message, snapshot title, bad word
casino, okay, blog. Okay, so these are
not good things. Again, casinos and things
like that in your, in your domain history is not
a good thing to look for. Now we'll look at
the spam checker. Okay? I just want to ask
you a question from looking at this domain so far, do you think that
it'll be spam or not? Okay, just just
bear with me. Okay. So let's add it to the spam
checker this course to warn credit of your allotted
1850 credits per month. So you want to start the
spam check and click Yes. And so look out for the signals before you
waste your credits. As you can see, this is spam, okay? So as you can see,
you've entered it there and it's a spam result. Okay. So wasted one of
the credits. Okay. But you don't even need
to get to that level if you've copied all of the
things from above here. Okay, So you're you're
vetting the relevance, okay, if you see links like
these inside of here, and then you know that
it's not good if you see things like this in here in the anchor text, you know, it's not good if you see
any of this sort of stuff, you know, it's not
good to see, you know, sex, you know, illegal things, any, anything, any downloading sites or anything like that. These are not the
kind of domains that you want to
actually be looking for. So let's go and
actually do one more. So let's say we set up our, our search again, our filters, and we look for something
related to fish. Okay, so this looks
pretty promising. You know, we've set
up our filters, our top-level domains. We've added our majestic
trust flow of 10. And then we've clicked
applied filters. Even though I'm not
a fan of hyphens, actually in domains are
still like this a lot. So I'll start my investigation. The trust flow of 15 is good. The citation flow
of 12 is good Ish. It has good related topics
associated with the domain. Backlinks are a little bit low, but a makes up for
that in domain age. Okay, so let's look at
the spam score again. Okay? So no spam message, which is a good sign, that means we didn't have any bad words or scam
spam words mentioned. The backlinks are all spot on even the Japanese one is
a fish related domain. So they're looking good on this. Sometimes you will
notice that they haven't actually pulled any
backlink information for the domains
that you've chosen. So you just simply use a hate refs and searched
backlinks there like I did. Next of all, we're going
to check the anchors. So remember we're looking for a clean bill of health on this. No spammy anchors,
branded anchors, URL anchors, natural anchors. They're all looking good. Okay, So this domain is
looking pretty good so far. Next off, what we wanna
do is we want to look at domain history and index. And the history
looks pretty good. It's really good. The same website since 2008, what a drop in 2018. But then as you can see in 2019, it came back the same website. So either the person
had an issue with hosting the domain
or registration, but everything looks natural. Okay, Also a quick
search tells me that the site is actually
still indexed in Google. Okay, So that's a very,
very positive thing. That means that you
can buy that domain, download all of the old content, re-upload it, and then
make it live on in Google's eyes and you will
get indexed so much quicker. Okay, So there you've
had a couple of quick examples of how to actually search for
sites inside of spam. Excuse me, inside
of sperms, ELA. So go give it a try, guys, go through the domain buying checklist and make
sure none of that spam, remember vet for the
relevance, okay, because I want you by now
to be choosing your domain. So here we are. In spam Zealand, there is so much easier that
expired domains.net, okay. And even though it is
a paid for service, 37 or thirty-one
dollars per month, it is so much better. God the peace of mind that
you actually get from it. There is no comparison at all. Okay, so first off, spams ELA, so when you login or you've, you've purchased your
subscription to it or whatever. It actually is, just
going to be faced with front dashboard
linked lists, let's say. So with domain names and
then with the source, that this thing here
source basically means where is the domain actually
located at the moment? Is it on GoDaddy? Is it on expired domains? Is it on pending delete? What is actually happening
to to domain, okay? Next of all, you've
got your trust flow, you Citation Flow, you backlinks, you're
referring debates. Now one of the things that
I love about majestic are not about majestic put spam Zillow is they basically
tell you what the topic that the domain is about. So that's obviously so
easy when it comes. So if you're
searching for gaining domains and your
Nietzsche's gaming, well then part of it is going to be associated with gaming. And if it's null, well then
you know that it's probably not a good idea to purchase
that domain, okay? So you want to make the
topic that's already there as close to the relevant, relevant to the topic that
you're going to actually do. Next, if only you
got your language, English, as you can see here. Then you've got your
malls domain authority and page authority. Then you've got the age
of the domain as well. Then you've got this cool
thing called as zed score, and that's spam Zola's own
unique spam scoring algorithm. Okay, and it's really good. Giving you an overview
of what's going on with the domain would go into that in a
couple of moments. And you've got redirects
parked, SE history. You don't really
need to worry about any of this kinda
stuff here, okay? And then you've
got expires or is available and then you've got dates and I think
a price as well. So if it's available, it means
that basically you can buy it on a domain registrar, okay? And that basically you can purchase it for
the same price. Now, if it has a price
associated with it, what's going to
basically have is it's going to have when it's expires. Okay. So in eight
hours and four hours, seven hours on a different
date or whatever, and when it was actually added, as well as you can see here. So very, very easy to look at. Now sometimes the
mains don't actually have any of these scores on here and you'll just
see a dash, okay? Now, when you've got
something like that, all you do if you want to, if you've looked at
the domain and it's, and it's interesting to you. You just come here and you
add the domain in here, okay? And then you click
Send to spam checker. And what that's going
to do is that's going to take away
one of your credits. Okay. So you got one hundred, eight hundred and fifty
credits per month. Okay? Now if you're searching
domains and you find, so that's for each domain
that you actually search. So if you've got 1850 along
with what is already here, domains that you can potentially look at unexamined, deeper. Okay, So you'd put your domain in here and what it will
do is it's going to just basically give you
a full breakdown into spam score and all
of those kind of things that potentially
you're looking for. Okay, now, the first
thing that you really want to be doing in
here, just one more thing. You search for keywords here. Obviously, as you can see, fish, gaming game, fitness,
Star Wars, water. So the domains that I've been working
with over two while. And here's the thing. So you've got your keyword here, but you've also got
your filters here. Now your filters are very, very similar to what we worked with before
and expired domains. But just look at, here's how we're gonna do it. Okay, we want to have our major TLD is we
want to keep them. We can do select them all. Or we have a country TLD is we're just going to
deselect them all. Okay? That's it. All right. And then what we're gonna do after that is we're
just going to put our trust flow
in at ten. Okay? So that's our filter. Our filter is these
domains and Transflo 10, we don't need to put
anything else in there. We can put keywords in if we
want, but we don't need to. So once we've done that, we're just going to
click apply filter. Okay. Now what we've got is we've
got a stack at domains, as you can see in here, with all of the different kind of information that we want. Okay. So if we were in
look at those alligator, alligators, deco or so if we were in the
decoration, nice. This one here potentially
has trust flow in 19, citation flows eight
majestic backlinks, 23, majestic referring
domains of eight. And as you can see, it's
in the arson music. Nice. Okay, it has most da
of eight and it has a Mars pH of 16
and its age is 18. Never clicked on here. It's basically telling
us this is an archive. This is what it actually looks, has looked like since 2002
when it was first registered. Okay? So as you can see, there's no spam associated
with this domain at all, but there's no record
after 2015 on archive.org. Okay. But if we look over
here at the ages 16, domain age or act of
history is 16 years to domain ages 18 and has
been parked 0 times. And it has a clean spam message. Now if we look over here, this domain is okay to look at. Now I'm just giving
you an example here. But then we have backlinks. Alright, there's no data here. So what we'd have
to do with DC's, we'd have to actually look like, Let's have a look
alligator Deco. We'd go over to our
backlink checker, which is at age refs
backlink checkers. And then we're just
going to click. And so we've got, okay, So these actually
look quite cool. Let's look at the anchor text, alligator, Zai deco band. Okay. Okay, so this potentially is not a decorations which
I thought it was, but it's got a clean bill of health from what I
can see in here. I've just got some, it's got 82 backlinks, 24
referring domains. Okay, if we look at
the anchor text, we can see that it has
that Alexander deco band. Appearance is no real spammy
things in here again, as it gave spam clean Titles, Alexander, secco bond,
et cetera, redirects. See whether there's any drops, no information on drops. So let's go and put it into
a drop checker as well. So it has three
drops over 18 years. So the first one is in 2002, then in 2019, and then in 2020. So two drops very,
very close together. Now because it is such
an old domain, you know, potentially it has some kudos associated with the Age of it. And what you'd wanna do is
when you see that in archives, you can potentially choose, like let's say if
it was this element of the domain and
you can download that whole domain and then
updated on your new domain. But this isn't the niche
that we're looking for, that nice that I'm
looking at it all. I just wanted to
give you an overview of what you'd actually
be looking for. And remember, just like
we looked at before, you have your expired
domains checklist. So is your domain
authority over 15? Let's go back out of here. All right, so there's
a domain authority is not so domain
authority was eight. But as your pages already
over 15, we go here. So for this one we'd go No. Yes. Is your trolls flow over
ten and we know it is, yes because we put it in, right? Is your citation flow over 10? Have a look in here, Citation
Flow, know, alright, so you can already
tell that's some of the things in here are
not going to be great. Okay. So and you know
how to get those. So I said Hadrian flow, so no. So our trust ratio, remember it's
Citation Flow divided by trust ratio r by Transflo. So it's not 0.8, okay? It's more like 0.5 or something
along those lines because we'd be dividing into 19,
probably less point for. Next of all, does your domain name have
over 50 backlinks? Yes, we know that it actually does. Even though
it says it there. If we looked here,
it has 82 backlinks. What else does? Yes, we know that it has, is your chosen domain free
from spammy links, okay? And as we can see it has, it is free from
spammy links here. Okay? So remember with
the spammy links, we'd be looking for things like Chinese
characters language. We don't understand
words like online. Words are words like casino, words like sex, all of
these kind of things. Has your domain be dropped
more than three times. Okay? So what we're
looking at here is we've got mostly
S is 1, 2, 3, 4. And then we got 123. So we got three. So you know, that's
that's a level kind of a level there for me
I'm not comfortable with, so I wouldn't actually get that. Okay. So that'll give you an idea. All you need to do is once
you see the things in there, you just fill in the sheet
like I just showed you there. Okay. And you've got this sheet
that you can actually use. So make sure you download
it and you just, when you're going
through your domains, make sure you just kind
of give it the yes, yes, no, no, no, no. Okay. So let's go
and actually have a look for something that I'm
looking for at the moment. Okay, so first off, we're going to look
in the gaming niche, and then we're going to
look into sports niche. Okay, so two niches that I find interesting and
that I like working in. So the first thing I
wanna do is I want to make sure that my
filters are correct. So I'm going to de-select all in here and just
make sure there's the major TLD is going to change materials
flow to 10 in here. And once I've done that again, I'm just going to
click Apply Filter. Okay, So now as you can see.com, dot org, et cetera, et cetera. Now I'm just going to put
it in my keyword in here. So gaming. Alright? And what I can see
is I've gotten some back here to our
just available right now. One of them is being sold
for $12 at this time being so if I clicked on this Fs
gaming blog, I clicked on it. It's going to open up
my GoDaddy auctions. Okay. What it's going to
tell me is that the current bid
is 12 US dollars. Okay? So if I wanted to
actually place a bid on this, I could, but it's not going to expire for three
days and six hours. So people have time
three days and six hours to go against my
bead on potentially beat it. Okay, so I could just place a bid by pressing this here and are putting in however much I wanted to actually
bid cluster B, so that would be $12 plus your onetime transfer
fee as well. All right. And then there are
some other fees as well that you work
with in there as well. But we're not going
to be looking at these domains that are actually, are still waiting to expire. We're just looking at the
ones that under available. Okay. So let's have a
look at this here. Vb gaming trust flow of 11, citation flow of 11, backlinks of 6,031, and majestic score of our logistic referring
domains of 31. So it fits for, we're
looking for at the moment. The topic is games, video games,
role-playing or a cool. So it has English of that. So next of all, it's god, Mars 2128, age 13. That's a big X there. Okay, So if I look at this X, click on here,
snapshot bad language. Okay, so this tells me that I think that's
Chinese language. I I could be wrong. Or I'm sorry, got language, English, Tagalog, and Chinese. Okay. And topic,
adult and recreation. So if I looked over here, so it looks like a betting site. All right. So straight away
these rings the bell that this is not a
good site for me. Okay. I'm going to look up backlinks. Now it's got some YouTube, Wikipedia backlinks and things
like that going into it. So it's actually quite good. But here, look at the casino. All right, So VB
gaming is basically a casino style kind of thing and not the gaming that
I'm actually after. So as you can see just a little bit of
research and you can actually see what kind of backlinks are being
redirected into it there. It looks like Cyrillic language there as well,
potentially Russian. So not something that's going to be interesting tools at all. And if we went to anchors, you can tell like the anchors don't look too bad to be honest. Like so those anchors are fairly okay in terms
of what anchors are. There's no kind of like online gaming casino or
anything like that. It's just like the
use of the URL, then the, the brand name, brand name, brand name, and YouTube brand name. So they're actually
pretty good anchors. But then there we go. We kinda look at those kinda
things and we go, all right, that's not something
that's going to be relevant to or at all. Okay, So if that's
not relevant to us, then actually so potentially look at F's gaming blog here. Okay? So Fs gaming
blog looks okay, trust flow of that
citation flow of nine. So again, that's
a no on there but backlinks and referring domains, so, all right, so
it's not really a domain that we're looking at. So even though the
domain authority and page authority is okay, what we can actually do in
here because we can copy that. All right? And if we wanted
to actually look further into this domain,
all we do is this. Enter that in
there, I'm going to say sent the spam checker. Alright, what's going to happen is they're now going
to have a look at it, start the spam checker. And what we're looking
at is a clean bill of health from this domain, okay? And I like the name of
it, F's gaming blog. Okay, So that to me that
sounds as if somebody has somebody called f has set up a gaming blog and they
were writing about gaming. Know if you can find
domains like that. When people have
their gaming blogs or when people have
their own blogs, they tend to put a lot of
effort into those blogs. So they potentially
have built up a nice little bit of
traffic over there, over the years of doing
they're blogging. Okay, So it actually looks as if this is pretty good, It's clean. It's got a spam score of 14. Now, the thing is, you want to like 14 is remembered as the spam score is done on a score out of four, I'll add a 0 to 100. The higher it is, the more spammy it's
actually going to be. So this isn't bad at all. So if we wanted to click on it, we can have a look at the pages that are actually
showing up in it. And so this is Fs gaming, just a gamer who likes to
talk about them as I thought. Or so this is kinda cool. This is a pretty
cool little blog that if we could get this. We could have a
really good website that Google could
rank very quickly. Have a look at the anchors here. Fs gaming blog, okay. Yeah, no problem with the locks. A lot of a lot of anchors
that are associated with the brand name title Fs gaming, just a gamer who likes
to talk about them. So there's basically trust flow, Citation Flow,
sternal backlinks, redirects know all
English from back then. Now what would do is we'd
go to take Fs game and blog and we're just
going to pop it into the domain history checker. See how many drops there are. Okay, so I've used the
ball of my checks today, so we're just gonna go
domain history checker here. There's been a
couple of owners and not very many drops in there. It doesn't seem like
there's been any drops at all in there. Look at this domain,
actually looks good. I like this domain. If I was to go up against
my checklist or here, it wouldn't actually pass
the results that I'm after. Okay? So again, I could have gone
and bid on that domain. All right, so let me make sure that filters in
their gaming search. So here we are, Fs gaming blog. So if I wanted, I could make a bid
for this in GoDaddy, but potentially,
as I said before, somebody else is going to
actually purchase it from me. Because there are
lots of people. Remember, you're up against
people in here too, are going to be people
who are looking for domains that
are pretty good. Now, F's gaming blog
is pretty good. Book. It's not the
one that we're after. Okay, so what I'd potentially
do with this is I'd go, All right, well, I've looked
in the gaming niche and the gaming niche at
the moment is not. I can't find any
domain in this niche. Okay, so that's what
I'd be saying to myself and that's what you'd be saying to yourself as well. Okay? So what you do is you'd move down to your
next on the list. So your next niche. Okay. So my next niche is sports. Okay, so I'm just going to
type in sports and search. And what I'm basically
going to be doing is looking for available
domains in here, as I mentioned to you before. But also I'm going
to look at all of this information in here. And one that's popped
up ahead of me, right in front is Suffolk sport. Okay.
14. Introduction To The Power Topic Cluster Technique: Welcome to Module 5. In this module we're
going to be doing a thing called topic clustering. And I call this the PowerPoint. And the reason that I call it
the power punch is because this is about how you actually
structure your website. Okay, so this is about your main pages and
you're supporting pages within your
website structure. Okay? And so creating this
in a specific way, which is called topic
clustering is going give your website
superpower to basic. Basically what it does
is it enables Google to see you as super authoritative
within your niche, even if you're not just by structuring it in
a particular way, I'm putting re relevant
content into that structure. Google are going
to see you within that super tight niche as an authority would in
that supertype nature. So this is really, really cool. And again, just
like I said before, the intro to previous sections, once you know how
to do this here, you're going to be able to
do it for any niche at all. And it's just going to
become second nature to you. And this is how you're going to rank pages on the search engine. So this is the structure
that you need to follow to rank pages
on the search engine. Super excited about
this lesson for you, today's module for you. So let's get stuck into this.
15. What Are Topic Clusters and How Can They Help Your Website?: Hello and welcome
to another video. In this section, what we're
going to be actually doing is focusing on what are
called topic clusters. Sort of first video in
this one right here, we're going to actually
be looking at what are our topics lost is not
the end of it more. And to do a short exercise
that gives you an idea of how you can start utilizing target
clusters for yourself. What a brief overview
of what a cluster is. So let's imagine that you have a main topic that your
website is about. So let's say it's about
yoga from others. Okay, So what we're
basically going to do vein, key term is around
yoga for mothers. And then what we're gonna
do is we're going to find other related keywords associated
with yoga for mothers. Okay, so we're going to find at least five different
related keywords, all specifically about one specific thing related
to yoga for mothers, but not the same
as the other one. Okay. So what that
basically means is you're looking for five, at least five, some subtopics or subtopics of yoga for mothers. Okay? And then what we do is we create content around these subtopics. So what we're doing
is we're almost like having our yoga from
others in the center. We're having are so
topics all around it. Okay? Uh, what those subtopics do
is they send authority juice from their content up
to your main key terms. So your yoga for
mothers key terms. So it'll be easier
to explain once you actually see it on
the presentation. I hope you got the grass
bulb it there anyway. So let's get stuck into this. I'm very excited for this section of the course to topic cluster for
your niche sites. You see topic clusters
are a great way to organize your content on, are a really great way for
search engines to index your content and know what is the most important
thing on your website. You see as you start to
build out your site's, what is happening is your
articles you create all link to your main topic
or what I like to call your money page
or money phrase. So you would have
chosen this earlier when we went through
the Neijing down. So also, it's a great way to
build links to your pages. Stick and loads and loads of
links into your homepage, which that can kind of
look suspicious to Google. And they can d index you
or not rank you as well. And the great thing about
this also, the topic cluster, is that your smaller
pages rank well too, and they rank for
long tail variations of your topic keyword. Basically, when it
comes to websites, single-page websites
cannot rank anymore. So these micro niche sites that we're building
for yourself, they need supporting
content to be able to push them up the
search engines. And that's what we're doing
with the topic clusters. So what you're going
to learn is what is a topic cluster
and why you need it. And then an exercise
we're gonna do is create a small topic
cluster for yourself and give you a toss
topic cluster. Print out that you can actually start to
fill in yourself, which is kind of easy to use. And it just gets you familiar with creating these
topic clusters. So here's an example of what
a topic cluster looks like. And this time it's in
the online gaming niche. So as you can see, you need these things here. So you need your homepage, then you need your support
one support to support three, support for support five. Okay? And so what
this basically is is this is your main
money page and these are the supporting pages
that you want to be focusing towards
your money page, okay, so as you can see, laid it out in a little
bit of a diagram here. So main page cheat, Minecraft server hosting
or hosting servers. And then the supporting pages are best Minecraft
hosting server mods. Can you make money hosting
a Minecraft Server? How much RAM do I need for
a Minecraft hosting server? How do I host a
Minecraft Server? And those hosting a Minecraft hosting servers slow
down your computer. So they're very,
very relevant to this question or this
main homepage here, or this main money phrase here, that will be targeting, okay? And what will happen,
as I said before. So once all at
once, Google Pixel, all of this, then
you're going to start ranking for so many
more keywords. So you have a document
winning Google Docs, where I want you to go. And once you found your topics, I want you to go
and fill those in. Because what we'll
be doing later on is finding some keywords also. And then we can start to add
keywords underneath here. And then when we're going
to optimize the content, we can put them in there. Okay? So why a topic cluster? So the more that we can actually clustered
these terms together. Basically the more we
define that topic. So it's almost like creating
a theme for your website if you imagine it like
like a cluster bomb. So where it has hundreds of small bombs actually
inside the main bombshell. Well, that's exactly
how this is. It has hundreds of
small keywords inside its main structure
that enables it to rank for so many keywords, even ones that you've
not even thought about. So you see what
happens when you start to define your topic. It becomes apparent to the search engines what
you are actually doing and they start to see your
website, a singular entity. It's really, really cool. They start to see it as warn,
living, breathing entity, and they start to
see you more as an authority within your niche. So what happens is your website
is submitted to Google, so you've done your research, you've created your content, your website is submitted to Google and other search engines. Then next of all, your keywords start getting noticed
and grouped together. Starting off from small
singular keywords into huge amounts of keywords. And then what happens is Google starts to see you as relevant. You start to grow
and become stronger. And all of these interrelated
searches and queries start to expand past the initial
boundaries of this. Okay? So when, once you
actually get to this stage, it allows Google to provide us with more relevant results. And we'd become even
stronger in our niche, meaning that we show up for more searches that people
are actually making. And also it helps rank
not only the main page, all of the supporting
pages so much better. And doing it this way
tells Google that there is a relationship between
each page on your website. And as I said, that
you rank much better. So those internal links, these things here, you see this, we've got our supporting pages. And this thing is called
an internal link. Okay? This is where we put a link back from our
supporting pages to our main page and help us rank better on
the search engines. So you'll see the
supporting pages. They all follow a similar theme and you can see what
the theme is here. Minecraft server
hosting, that's it. So it's really, really
relevant to each other. So with this little
bit of knowledge here, what I want you to do
is I want you to create your own small topic cluster using the topics from
your first exercises. So you would have saved these already in your
Google Drive sheet. So print out the sheet and I want you to fill
these in like it. Don't worry, if you
don't get it right. Just try out and put in your keywords and how you
think best they would fit. This is just getting you used
to actually creating them. So go ahead and do that now.
16. An Introduction To Quality Keyword Research: So already we've looked at what our topic clusters and you've also
done that exercise. You print it off
at x0 and you've created that topic
cluster yourself as well. So what we're gonna do
now is we're going to take this to the next step. With this amine. We're going to actually do keyword research for the
topic close to Pages. And we're gonna be doing
it for your homepage, but also for your
supporting pages as well. So we're going to be using
two tools to actually, to, tools to actually figure
in these keywords, I would. Okay, so the first tool that
we're actually going to use, a tool called LSI graph or latent semantic
indexing graph. And what that basically
means is it's a key or it's a keyword tool that
produces related keywords. Okay, what we're
going to be doing is we're going to look at
some different metrics within there to
ensure that we're picking a really
good keyword that we can actually focus on
or keywords that we can focus on in your content. Now another tool that we will be using is called
also asked.com. And what this does
is this scrapes Google people also asked. And it actually gives us a list of all of these questions
that people have asked. And they are super
relevant and super relative to our main key
term forearm main page. Okay? Now we're having some issues
with people also ask us, it's it's gone into a
freeze Mona moment. So if it's available when you watch this, That's
absolutely brilliant. But if not, I'm going to do another lesson on a tool that
you can actually use it. I'm going to also
show you how you can use it from Google as well. And the content that you can get to use instead
of also asked. So if it's still working, That's absolutely brilliant
because it's just fantastic. Okay, so let's get into this. It's an exciting,
I'm just going to be lots of things
to fill in here. This is a really exciting
stage because what we're doing is we're
looking for keywords, extra keywords to
help your pages rank. And remember what
I told you before. Keywords are money, sort
of better keywords you have the more money you
potentially make, okay, So what we need to do
basically is fine keywords for your main homepage and also for your supporting
pages as well. But first, we need to actually pick those supporting pages. We need to find
keywords for each page, and then we need to place
them into the Google doc. So we pick supporting pages based off of our main page
or so our main topic. You've already, you placed
your main topic inside of the cluster in the last
exercise so you know what your main topic
is and you've got an idea of the types of pages that you're going to use as your supporting
pages as well. So we're going to go on and
look at actually cementing your idea or cementing what those pages are
actually going to be. But first, the tools we're
going to use are also ask, which is a great
keyword research tool. We're also going to use
a tool called LSI graph, which basically finds
related keywords to your main keywords. And obviously we're going to use your main keyword as well. But one of the things I
love about also asked, it also helps us find our main supporting pages
or are supporting pages. So what we're gonna do
is we're going to use the example of cheap
Minecraft server hosting. And we're not going to find
a supporting pages yet. What we're going to do is
we're going to actually find the keywords for this main page, okay, So the related keywords that we need to
have for that page. So we're going to be picking a total of five keywords, okay? Now, these keywords are
broken down like this. You have a top 31 of them
is your main keyword. So we need to find two
other main keywords. And then we need to find two to three lesser
keywords, okay? And for this, we're using
a tool called LSI graph. And as I said before, it finds related keywords. Now, what you'll notice
this is a screenshot of LSI graph and put it in
Minecraft server hosting. Sometimes when you've got a keyword, by the
way, like cheap, it's better to take that
off because that's just modifies what the
keyword actually is. So I just put it in Minecraft
server hosting here. And you'll notice
here you've got your LSI keywords,
you've got a trend, and that basically means how they're being searched
over the months. Then we've got the volume, and this is in the
United States. We've got the cost-per-click. You don't have to
worry about that. What we're thinking about here
is the competition, okay? So as you can see, I've put 50 to 10 percent. So the top three
keywords should have between 50 and 10 percent. So what I do basically is
I pick my second keyword. So this is the dedicated
Minecraft Server, which is around
50 percent, okay, so that's 54% and it's got
390 searches in the US alone. Okay, So that's a pretty good. Keyword to have as our backup keyword are
secondary keyword lets say. And now what I'm
looking for is I'm looking for third
keyword in here. Okay? Now, what this keyword, I want to have it between
25 percent and 10 percent. And so what I did after
a bit of searching, I found best Minecraft
server hosting. I changed it to them
most relevant year. Okay. So these are
searches that people are continually making
again and again. Okay? And after I found
my top keywords, I then go and look for
my lesser keywords. And these are competition
between 10, 0%. So I've got one that is
best Minecraft servers 2021 and another that is Minecraft server
hosting review 2021. So now I've got five really
good keywords for my article. Now what I do is
once I have those, I go and I update my sheet with my main keyword and then my
other keywords underneath it. Okay, So make sure that you update your Google Docs
with your keywords. Now what we're going to
go into is we're going to go into looking at also asked. And also asked is how
we're going to actually choose you're supporting
pages for your website. This could probably be
one of my favorite tools because it gives
you a huge list of ideas that you can use. And what you do is you
do a search and then you just have to go through and
see which ones are relevant. Once you find the relevant ones, the best thing to do is actually take a note of them and again, update them into your
Google document. So I'm going to do a search for cheap Minecraft server hosting or Minecraft server hosting. And what I do is I get a
list of keywords like this. What you'll see is all of these keywords are
related to each other. So Minecraft server hosting, what is the best
Minecraft server hosting kinda host
the Minecraft Server kinda host of
Minecraft Server for free and is one gigabyte of RAM. And know for a Minecraft Server. You'll also notice
things like is eight gigabyte RAM
enough for Minecraft. And you'll also notice
this one up here is a gigabyte RAM enough
for Minecraft. So they're basically the
same, the same keywords. So it's got an added
extra keyword on there. So you'd include
that as this one. So you'd, instead of
going for this one, you'd go for this one. Okay. Things that you wouldn't
actually go for are things like, can I host the Minecraft
Server for free. The reason you wouldn't
do that is because you're not into giving
things away for free. So what you do go
through and find relevant keywords related
to your Nietzsche on here. The closer. Now, here's one thing. They have to be
topically relevant, but you don't want
to be repeating the same information
on any of the pages. So is one gigabyte of RAM
enough for a Minecraft Server? And what is the best
Minecraft server hosting? Our very closely related, but they don't cover
the same topics. So what you're doing is
you're going in depth into specific topics when
you're finding these keywords, because these keywords are
your supporting pages. So sometimes when you're
doing the searches, you need to do a couple of different searches to be
able to find the keywords. And what you'll notice
just like in the last one. Cheap Minecraft server
hosting on what is the cheapest Minecraft server hosting could be interrelated. So this search is being searched already and
so is this obviously, you can use both of them
in your, in your articles. I'm one of the things
that Google loves. Google loves questions. If you answer questions, if you ask a question and answer a question
in your content, google loves that because
that's very natural, because people are asking questions of Google
all the time. So the better you're able to ask the question and
answer the question, the more Google is
going to love you. So what I want you to
do is I want you to go to your sheet and I want you to pick your keywords that you
found that are relevant from. Also asked, okay, and I just want you to lay it
out like this here. So your main topic, and then your subtopic, and then your Subtopic 1, and then your
subtopic 2, 3, 4, 5. Okay? So I just want you to
lay them out like that. I'm after you have those done, what I want you to
do is I want you to then go and find the keywords using LSI graph and
find extra keywords. Okay, So we saw how to do it. Remember, we did it earlier. The 50 percent to 10
percent for your top three and then 10 percent
to 0% for the next. Okay? So I want you to do that
for each one of them. And also as you can see here, I added the extra keyword
I found in also asked. So you can add keywords
from also asked as well into your results and you can
use them in your articles. So let's go onto the next one, best Minecraft hosting
server months. And then what I did
here is Minecraft modern servers best
Minecraft meds 2021, how to join a modern
Minecraft Server, Minecraft mod packs servers, and how to host a moderate
Minecraft Server. So as you can see,
very, very relevant, that keywords are relevant
and we'll be using these in your articles
in a little bit. If you're ever stuck for ideas, guys, use the both of them. Okay? So if you're stuck,
you've got a, you've got a great
idea for an article, but you can't find
any keywords to use or ideas to use within it. Come back to also ask
an acid a question. And then basically, you can look at the questions
that are here and use these to format or
structure your content. So once you've found
your keywords, you're going to have to
do a bit of keywords. I want you to place them just like this into
your Google Sheet. Again, she got your
main topic keyword, then you got your
sub-topics, some Topic 2, Subtopic 3, Subtopic
4, and Subtopic 5. And so get on and do that. There's a little bit
of research here, but it's really, really
not difficult at all. So what you need right now, you need to take
your main topic. And then you're going
to find the keywords for that page you're
creating, okay? After that, you're going to find your supporting page titles, which are these things here. And then you're going
to find the keywords the same way that you found the keywords for
your main topic. Okay, Good luck with that. Because that's really exciting. I don't remember what I said. The money is in the
keywords, guys.
17. Hands On Keyword Research Demo: In the last video, you got a great overview
of how to actually use LSI graph and also
how to use also ask.com. So in this video, we're actually going to do is
we're gonna go through a demo of both of
those softwares OK, and show you exactly
how to use them, what you need to do. So make sure that you
pay attention to this will follow along
exactly what I'm doing. And this is kinda cool. I enjoyed these tools. Okay, I hope you will too. Just remember when you start
out with these things, it's not gonna be as easy as when you've
done it a few times. So even if it is a little bit different or difficult,
push through it. Because the more you
do these things, the easier it's
actually going to get. So let's get stuck into
this and enjoy it. Okay guys, In this video, what I'm gonna do
is I'm going to find my supporting pages, okay, so subtopics, okay, so
I've got my main topic, which is beeswax scented
candles for asthma. Okay, and now I've got to find the supporting pages that
are gonna give this main page the help it needs to rise really far on really quick
of the search engines, okay? Um, for to find these
supporting pages, I'm going to use a tool
called also asked. Okay, so that's also ask.com
as you can see here. And what it basically does
is it's going to find related questions to my search
term that I put in here. Now I took out the word for because that's just a stopword. So what I'm using here is just beeswax scented
candles, asthma, okay? And I'm going to go
to United States, and I'm going to click search. So what this is
gonna do is this is going to produce
lots and lots of questions that are related to
my main keyword here, okay? And these are the things
that you can take and then input or use as
you're supporting pages. And the good thing about
supporting pages are, while they are related
to your main topic, they are individual in
themselves and they're more specific about a certain
area of domain topic. So our scented candles,
bad for asthma. So what you could do with
this is you could put our beeswax scented
candles bad for asthma. So you could use that key term there
as a supporting page. Or is beeswax good
for scented candles? Okay. Can scented candles
cause respiratory problems? What type of wax is best
for scented candles? Is for Breeze. For breeze, bad for asthma. Do beeswax candles. That's a quite a nice one here. So do beeswax candles
clean the air. So what I do is I
come back here and I go do beeswax candles,
clean the air. Okay? And so what I have is I've got my first supporting topic. That's a really
strong one there. Okay. I've sent a
counterpart for asthma. Are beeswax candles
safe to breathe? Okay. So that could kind of fit in here so they do
they clean the air. We could also put it in our beeswax candles,
safe to breathe. Okay. Okay. So what we could do is we could, There's one topic
and another topic. You'd go back here. What are the healthiest
candles to burn? Now, if we're stuck
a little bit here, what we could actually do
is we can click on any of these and we can look
a little bit further. So let's click on here. Is beeswax good for
scented candles? And now it's gonna go down
inside this question. Okay, and here's one,
our beeswax candles better than regular candles. Okay, So this is quite
a cool one here. Okay, Cool, nice one. So we've got another
supporting page. Now I'm going through
this very quickly, guys, but I want you to take
your time here, okay? And look through and get
used to actually choosing, seeing the different
options that also asked is giving you in terms
of related questions. And you can even do a
comparison one here, so which is better soil
or beeswax candles. And then finally,
for your final page, potentially you could use what is the cleanest burning wax, but I think we already
have some information. Do they clean the air,
et cetera, et cetera. All right, so maybe we
don't use that one. Let's go back out of here. We could do something
along the lines. Can't scented candles cause
respiratory problems? So suddenly I like these
as a key term or as a, as a topic idea. So we could maybe do, can beeswax candles cause
respiratory problems? Should be do we have
beeswax clean to breed our bees were kind
of safety that we've already got that
kind of thing there. And then potentially we could
use this one is beeswax, good for scented candles. Okay, So what we
have now is we have our main topic and
our subtopics here. Now the next step that we
need to do is actually go and find the key words that we're going to
be using in here. First off, I want you to find
those supporting topics. First of all, using also
asked to go and do that. Now, when you finish
that and make sure you fill in your topic
area like this. So main topics, subtopics, subtopic do some
talking 345, et cetera. Okay, Cheers. Thank you. So in this video, what
we're gonna do is we're going to use a couple
of different tools. And we're going to go to find the keywords that you're
actually going to use within your content. Now remember before I mentioned
that the keywords that you're using when we're
looking in LSI graph, which is one of the
tools we'll be using. We want to be looking
for keywords that I have about 50 percent competition to start going down to 10
percent for the first three. And then we want to do between 10 percent competition
and 0% for the next two. Okay? Now, potentially already, you have done loads and
loads of research and have some amazing keywords
already found. So you can potentially
use them as well if they fit within
your content here. But let's go over to LSI graph. Let's say we're
looking for beeswax scented candles for asthma, our main topic page. And we do a search here, and this is what comes up. So we've got our keywords here, our volume, our CPC,
and our competition. Okay? So what I normally say is come down here and find where
we are about 50 percent. Okay? So 560, okay. If we're looking in here,
these are up at 88%. These were acts and
negative ions study. If we scroll down
BY beeswax candles, health risk, okay, so that's potentially one here
and that's very low. Okay, so that's that
and 6.29% so that I can actually go into
our lower keywords. So if a copy of that
letter went back, and I was going to
put that in there potentially back into here. Beeswax candles,
good for asthma. Potentially, we could use that
as a low keyword as well. And now we're going to look for some higher keywords, okay? Now as I said, we want
to stay be below 55. But it doesn't seem to have very many keywords here
associated with, okay, so it's got, I'm going
to put that in just as an extra keyword anyway and do a little bit
of research on it. But if I scroll up here, I start to see better keywords that I could potentially use. So benefits of beeswax candles. So I'm going to put
that in here anyway, but I'm going to leave
it at the very high up here because it would be benefits of beeswax candles
for a page for asthma. Okay. Something like that. Beeswax candles, spiritual
know nothing about that. Best beeswax candles. Okay, so we could use
something like that as well, but then it would be potentially something like best
beeswax candles for asthma as we use wax
candles for STK channel. Okay, and so what we do now is if I put this one
keyword here as well. All right, so now we've
got a good list of a few keywords here we can potentially use for our pages or that we can use
for our pages. Some of those keywords there, as you can see, it came
up as high competition. But adding your
extra elements onto them like your modifier,
like for asthma. That then breaks them
down and makes them much easier for you to be
able to rank for. So just because something says that it's a
high competition, but you can make it an easier one by adding
more keywords, going more long tail, that competition will start to go down very, very quickly. Okay, so beeswax
candles for asthma, benefits of beeswax
candles for asthma, best beeswax candles for asthma. And then go and down
into beeswax candles good for asthma and health
risk and things like that. They are potentially
so much easier. Categories two are so much
easier keywords to rank for than beeswax
scented candles alone. Okay, So that's why we make that niche sub niche,
sub sub niche. Okay? Now, if you
were stuck and you couldn't find other
keywords there, what you could basically do
is just go like if I put it in benefits of beeswax
candles for asthma. Let's say we come
back to also asked, we could do a search
for the benefit of beeswax candles
for asthma now, but hopefully they have some keywords that
actually show up. Yeah, and they do, right? So then we've got water. The benefits of beeswax candles are beeswax candles bad for you? Do beeswax candles need to cure? Need to cure. I don't understand that well. What is better? Why are beeswax
candles so expensive? One and a healthy is candles. Why do you add coconut oil to beeswax candles is white
or yellow beeswax better. So some of these are
really, really cool. What you do is just again, go through it, find ones
that are related to it. If you can't find
any an LSI graph and then just place
them in here. Okay? So you want to have about five or six keywords in here before you start
writing your article, okay? Because remember when you
start writing your article, these articles will already have lots of the related keywords
inserted in them already. And the reason being is
because you're transcribing them from people with
knowledge in your industry. Okay, So make sure
you go and do this. Now you want to do your
main topic and then you go and do exactly the process
that I just showed you there. And find your subtopics. And then you get
them all down here. And then the next
step will be to actually go and start
optimizing your content.
18. Finding Questions People Ask for Relevancy Of Content: In a previous video
we've been talking about also asked, okay. While it's older,
maintenance at the moment, potentially, it's
not known what you do at this time of recording. It has gone into
under maintenance. Okay. So I don't know when it's going to actually
collaborate on domains, but it's also as
basically goes and finds questions that people have also asked related
to a niche topic. Well, they pull their
information from Google. Okay, so I'm going to show
you how to find those. Also ask questions, but
actually using Google instead, we're going to be searching for your main key terms on Google. And then looking for the section that says people also ask, I'm going to show you
how to use that section. How do you make more and more questions that are super relevant to your
niche appear as well. So let's get stuck into Google. People also asked. So now here I am in Google. If also asks, the website
that I showed isn't working, which is a bit of a shame, but it's not a deal killer okay, for finding content ideas
for your supporting pages. Okay, So also asked
basically pulls all of its information from the
Google search element called people also ask, okay, so what you basically do is instead of using
the also ask methods, you're just going
to use the people also ask method, okay? And so what you basically do
is let's say you were doing cheap Minecraft server hosting. Let's say that was
your key term. What you're basically
going to do is you're going to
come down here. And you're going to actually
look at this section here. So people also ask them, sure you've seen this before. Okay. So and then all you do is you take
a note of these, okay. So you take a note of and that's a wad is is the cheapest Minecraft
Server host. And then you go, can I host
Minecraft Server for free? And then is one gigabyte
enough for Minecraft? How much money does
it cost to host? Okay, so look at
how Minecraft a CR. Okay, and now what I love about people also ask
these days, okay? So just like how also asks, worked for it because
obviously used to say this is the same data. When you click on one, it's going to reveal more related search
queries for that. Okay, so are more
related questions. So as you can see, a few more
things have popped up here. Now if I click on all of these, what you'll start to
notice is more and more of these are
starting to open up. So you could have hundreds
of these opened up. Now, potentially what you can actually do is you can
take all of those, paste them in there, okay? And then what you have is
you have the base of 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, like 20 different articles that you could actually
get created for yourself. Okay? And all of these, the more of that
content in your niche, that is from these things here, the more Google is
going to give you kudos about being an authority
in that niche. Okay? So the thing is you don't have to
create these yourself. There are different
ways that you can actually create them. There's obviously, you can get people to create them for you. Now for that, you'd probably
go to someplace like Manila, Philippines or not Manila, Philippines, Craigslist
Philippines. And you'd put up an
advertisement about getting article writers to
create articles for you. And sometimes you can hire
people for $200 a month. And they can write
you an article a day. Now if they were doing
this kind of work, you can probably get 345 of those articles written
per day from a person. Okay, So all they'd
need to be as 506, 100 words in length, okay? But also, you can use this
obviously new softwares out, new artificial
intelligence software has come onto the market like
coal conversion, AI. And, and you can use that
as well now that course between 29.110 I
think, per month. But what it basically
does is it gives you an unlimited supply of Google quality content
for your website as well. So potentially, that's the
thing you actually look for. But so there you see
how easy it is to find the questions people also asked and actually
how to copy them. And then I've just explained how you can actually
get those pieces of content created if you're not actually creating
them yourself. So have a look through that. Play around with people
also ask them sure you've seen it before and
I'm sure you've even clicked on it before. So enjoy this one
because it's really, really cool way to find really related content ideas that are going to help
strengthen your website.
19. Using Related Keywords In Your Content: So in this video, what
we're gonna do is we're going to use a couple
of different tools. And we're going to go to find the keywords that you're
actually going to use within your content. Now remember before I mentioned
that the keywords that you're using when we're
looking in LSI graph, which is one of the
tools we'll be using. We want to be looking
for keywords that the half about 50 percent competition to start going down to 10 percent
for the first three. And then we wanna do between 10 percent competition
and 0% for the next two. Okay? Now, potentially already, you have done loads and loads of research and have some amazing
keywords already found. So you can potentially
use them as well if they fit within
your content here. But let's go over to LSI graph. Let's say we're
looking for beeswax scented candles for asthma, our main topic page. And we do a search here, and this is what comes up. So we've got our keywords here, our volume, our CPC, and our competition. Okay? So what I normally
say is come down here and find where we
are about 50 percent. Okay. So 560, okay. If we're looking in here, these are up at 88 percent. These were acts and
negative ions study. If we scroll down
BY beeswax candles, health risk, okay, so that's potentially one here
and that's very low. Okay, so that's that and 6.29%. So I can actually go
into our lower keywords. So if I copy that, and
I went back and I was going to put that in there
potentially, back into here. Beeswax candles, good for asthma potentially
we could use that. That's a low keyword as well. And now we're going to look for some higher keywords, okay? Now as I said, we want
to stay be below 55. But it doesn't seem to have very many keywords here
associated with, okay, so it's got, I'm going
to put that in just as an extra keyword anyway and do a little bit
of research on it. But if I scroll up here, I start to see better keywords that I could potentially use. So benefits of beeswax candles. So I'm going to put
that in here anyway, but I'm going to
leave it at very high up here because it would be benefits of beeswax candles
for a page for asthma. Okay. Something like that. Beeswax candles, spiritual
know nothing about that. Best beeswax candles. Okay, so we could use
something like that as well, but then it would be potentially something like best beeswax
candles for asthma. These wax candles
for STK channel. Okay, and so what we do now is if I put this one
keyword here as well. Alright, so now we've
got a good list of a few keywords here we can potentially use for our pages or that we can use
for our pages. Some of those keywords there, as you can see, it came
up as high competition. But adding your
extra elements onto them like your modifier,
like for asthma. That then breaks them
down and makes them much easier for you to be
able to rank for. So just because something says that it's a
high competition, but you can make it an easier one by adding
more keywords, going more long tail, that competition will start to go down very, very quickly. Okay, so beeswax
candles for asthma, benefits of beeswax
candles for asthma, best beeswax candles for asthma. And then go and down
into beeswax candles good for asthma and health
risk and things like that. They are potentially
so much easier. Categories two are so much
easier keywords to rank for than beeswax
scented candles alone. Okay, So that's why we make that niche sub sub, sub niche. Okay? Now, if you
were stuck and you couldn't find other
keywords there, what you could basically do
is just go like if I put in benefits of beeswax
candles for asthma. Let's say we come
back to also asked, we could do a search
for the benefit of beeswax candles
for asthma now, but hopefully they have some keywords that
actually show up. Yeah, and they do, right? So then we've got water. The benefits of beeswax candles are beeswax candles bad for you? Do beeswax candles need
to cure? Need to cure. I don't understand that well. What is better? Why are beeswax
candles so expensive? Wonder the healthiest candles. Why do you add coconut oil to beeswax candles is white
or yellow beeswax better. So some of these are
really, really cool. What you do is just again, go through it, find ones
that are related to it. If you can't find any in LSI graph and then just
place them in here. Okay? So you want to have about
five or six keywords in here before you start
writing your article, okay? Because remember when you
start writing your article, these articles will already have lots of the related keywords
inserted in them already. And the reason being is
because you're transcribing them from people with
knowledge in your industry. Okay, So make sure
you go and do this. Now you want to do your
main topic and then you go and do exactly the process
that I just showed you there. And find your subtopics. And then you get
them all down here. And then the next
step will be to actually go and start
optimizing your content.
20. What Is Google Doing - The Secret You Don't See But Need To: So one of the biggest keys
to beating the giant is understanding what Google
is actually doing. Because Google pretty much are the key to you making long-term, long-term sustainable
income online. So you see, because
Google tells you absolutely everything
that you need to succeed. So let's say that our, our search on Google was what is the best website hosting
for food website. So imagine that your niche was about website hosting
for food website. Okay? So when you do that
search on Google, what it's actually doing is
Google is basically giving you the best results that
it sees to that query. So in this, in this
search result here, so what is the best website
hosting for food website? It sees food digital.com
as the best website. So as you can see, they've captured what is
called the featured snippet. And it says the five best
web hosts, food bloggers. Okay, and then
you've got the title of their article is the best WordPress Web hosts
for food blogs. And then they've got their name. And after that, what you'll see is you've got
hosting advice. Okay, So that's the, the, the top of the
search listings, but it didn't grab
the featured snippet. And that's hosting advice 15 best web hosts for
food and travel blogs. And then underneath that, you've got the next 111 best web hosting for food blogs in 2021. Okay, So what Google
is basically doing, Google is putting this content right in front of
you and saying, this is the best content
for that search board. Let's look at another search. So anti-aging
treatment by rebuttal. Okay. So when it comes to how Google ranks websites for
certain keywords and phrases, you can't really find very
much of a pattern in there. So it's done on individual searches as
individuals searches, okay, So what might work for one keyword search will
not work for another. So there's no real way of actually figuring
it out unless you actually go and search for the keywords that you're
looking to target. So what we have to do
is we have to look out for the information
that we are being told. And when we find it, we strike swiftly and
replicate and update. You see the results that
were actually given on Google are the
most up-to-date, relevant results for
that search query. So what happens is
Google goes out and it scans the Internet for the
most relevant results. And they don't just pull back highly expensive and
authority of pages. A lot of the time
they pulled back free websites or even
social websites. So what we do is we look
at what is ranking. We copied at what's there. And then we create our content based off of the knowledge
that we actually find out, remember what Google is doing. It's trying to give the search for the best
information that a can to the search that
is actually being made. So no matter what the
search is being made, Google is going out and
scanning there are billions of websites and bringing back the
most relevant information. And then what it
does is it breaks down every single listing and scores them based off of
hundreds of ranking factors, then they give the search
result that they believe are the most relevant to
what is being searched. When you dissect those results
on updated with better, more relevant information,
google is going to rank you. So that's really
all we have to do is we need to look at the top five listings
that Google gave us. How many words do they
have on their page? How many images do they
have on their page? How many titles do they
have on their page? And how many keywords do they actually have on their page? And you have a sheet
attached that's going to help you actually
fill all of this out. So then you put the
keyword that you're after. So the keyword that you're
actually looking to target, the main keyword for that page. Then you'd basically
do in here website. So let's put it in, let's put competition
website in. Okay. Competition website
to what you're gonna do is you're going to
put their URL of the page that
appears here, okay? Then you're going to write four position,
they're in. Position. Has Google put them in, so
they put them in first, have they put them in
second, whatever it is. Then you're going to look at
what is their word count. And I'll show you how to figure these out in a couple of moment. Okay, so look at the word count that they
have actually done. And then you're going to look at the keywords that
they've actually used. How many times have they
put the keyword in? And again, so let's
say that they put the keyword in five times. You're going to
put that in here. And then what you're gonna do also is you're
going to look at other keywords that they've
used quite a bit as well. And you're just going
to enter domain here. And then what you're gonna do is a little bit of mathematics. You're going to kind
of like look at once you've got all of the
listings in here, and you've added all of
the word counts together. Okay, then you're
just going to divide by five and you're going
to add 10 to 20 percent. So you're just going to
put the number in here. I'll show you how to
do this in a moment. And then also with
the keywords as well. How many keywords are
they actually using? So again, your keywords use
add and divide by five, and then you're going to
add the ten to 20 percent. And then also what you're gonna do is you're
going to look at the H1 tags like what keywords are they actually
using in the H1 tags? You're gonna put your H1
tags in here and your H2 tags in here and your
H3 tags in here. So we'll go and actually use that now and show you
actually how to do it. So let's say that our, our keyword is learning piano
for beginners, no piano. Okay, so let's say
that's the one where we're trying
to actually target. So what we do is we're just
going to copy that, okay? And if we put it into here, we're just going
to paste it into our keyword section here. Okay? Now the product for this would
be some keyword or some, some piano training on click bank or one of those
different sites. Okay? So what we do is
we're going to look, we're gonna go pass those videos there and we're just going
to come down to here. Okay, So what we do is we're
just going to open these. So 12345, okay, so I'm only going to show you how to do one of these. But we're going to go in here, I'm going to grab
the URL of that. And we're going to
come back here. And we're just going
to paste it in there. Okay? And then we're gonna
put the position in as one. Okay? And then we're going
to check the word count. Well, first we're going to
sign into a new website, okay, or sign up for an account. So this is called SEO book. Okay? And so I've got
an account for it, but here you can see
the URL go to that URL. I will leave a link at
the side of this video. And you can just sign up here. And once you login. So it's going to log you in. And now all you're gonna
do is you're just going to paste that URL in here, okay? And you're gonna click Submit. Okay, so what we can see already is the first thing we're
going to be looking for. If we go back here, we're
looking for word count. Okay? So we're going to see for 306 and we're just
going to put it in there. Okay, So unless we're going
to look for keywords, use, are they using this
keyword at all in here? And let's have a
look at the keyword, learning piano for beginners. Let's have left their control how they're using
it in the title. No, they're not. What's the best way
to learn piano into? They didn't use it there.
Let's go Control F. Learning piano for our I. So there's no learning piano
for beginners, but they are, they have done learning
piano, aka learning piano. So it's mentioned quite
a few times in here. So learning piano is mentioned
eight times in total. And as you can see, so what we're going to put
here is so keyword use, it's not really
being used at all. Okay, so we're just
going to put in 0 keywords there and
then other keywords. This is when you're
going to take these, like taking private lessons. What you're looking for is
common sense keywords in here. So you're not going
to be putting reply Thomas over Miller
or anything like that. You're just going to
be looking at to learn piano or taking private. So look at taking
private lessons and online piano lessons
and learning vet piano. So what I do is I just go
in taking private lessons, learning the piano and
online piano lessons. Okay. So that's
what you do there. Now if I was to put that there, so that's the other keywords that we don't go
through these yet. We're just gonna do
is we're just gonna look at our H1 tags. Okay? So for this, we're going
to have to go back to, to this article. So this one here is going
to be the hey Tuan, okay? And one way that you can
actually see what it is is by just covering it like
that and then going inspect. And what you'll see, you'll see so one. Okay. So that says, hey, one in there. And you can do that with
all of your titles as well. So we're just going
to copy that. And we're just going to
put it back into here. Now. As you probably already
know, if you don't, a website only should have
worn hate one on a page. Okay. It can have multiple H2S which are
the subtopic of one. And then it can
have multiple H 3s, which are the subtopics of H2. Okay, so, so let's go back in and let's look at this article. So let's look for a hedge
to wonder if that's a Inspect it. Yeah, that's a H two. Do you see here? So h two. Alright. So now what we're gonna do is we're just
going to copy that. And they can have
multiple h twos, as I said in here. So let's go back. And then this is going
to be H2 as well. So you can see they stand out
the h twos as you can see. So H2, yes, you can see that. So what I do is I take
a note of all of the, all of the shoes that they
actually have in here. And scroll down tuning
your learning pathway. And now what you will notice is, you'll notice things
like these now wondering if this is H3, okay? No, they didn't set it up
as h three, our weight. Okay, so these are
not set up as H 3s. If we scroll down
here potentially, we might see that
these are H 3s. Now, these are h 2s. Again. Maybe this is, this
is smaller text. Let's have a look. Okay, so yeah, this
is a h3 in here. So as you can see, most articles that you'll see we'll go H1, H2, H3, and they won't go any
further down than that. They can go H4, H5, H6. Normally you'll find that most of the articles
don't do that. So what you're gonna wanna do
is you're going to want to go through all of those, okay? So see what they are. And then next of all, you're going to want
to count the amount of images that are in here as well. Okay, so we go 123. Okay, so that's a
pretty big image. So what you noticed in
here is there was there was seven videos as well. I believe so is 22
images and seven videos. So if I was going to go, Let's
go images and then videos. Okay, so that was a massively, there was a huge amount of
content in that review there. Okay. So if I just put this in blue and bold and change
the color to white, and I'm going to
change it to size 14. Alright, so as you
can see there, so what we've done now is we've got the amount of images
that were actually used, and we've also got
the amount of videos, and we've got our H1 tag
and our H2 and H3 is okay. So that's absolutely brilliant. You've got a really,
really good start to understanding the type of
content that's ranking there. Now, what you do is
basically you would go back to the search engine
page and you'd go. So what I'd be doing is I'll
be looking at this article here and let's see what
they actually have in here. So that's better one hundred
and four hundred and three. Okay? So what I then do is just paste my
thick, paste it in here. And then I'd run through
this article again. So also I'd want
to take the URL, fill it in position two. And then the same kind of thing. What's our keyword that
we're looking for? And then I go and I'd search
keywords used again in here. And I'd run through the exact same process that
I just showed you there. Now, what you want to have is you want to
have number three, don't you want to
have the number for Don and you want to have
number five, Don't. You want to have their
keywords elements in here. So let's just say that this is, That's, that's
exactly what it was. Okay. And let's say that
this one had three, this one had four different, I'd say x and this
one has seven. Okay? So what you basically do is if I just go here and
type of calculator. So let's say all I
do with this is I want to find out the
aggregate word count, okay? I don't know if you can do
it on here where the sum is. There are some thing here. Functions sum. Okay, so there's, there's your, your sum for the
amount of keywords. Now what you do is
you'd take that 13199 and then you would
divide that by five. And that's how many words
you're gonna wanna do. Two thousand, three
hundred and two thousand, seven hundred and forty words. So yours is going to be
27, 400 words, okay? And then what you'd do is
you'd add these fellows up again and you'd go sum and 20 and then you divide by five and then
you would have four. Okay, So that will be the
amount of times you would be using your keyword
actually in there. Okay, so our data, the
aggregate number, excuse me. Now, what you wanna do, this is where at this
part actually comes in. Okay, So adding the
10 to 20 percent, so 2700. So if you were adding That would be excuse me, let me just get into this. C. So that is 2740 plus
10% of 2740 is 274. So that will be at least 3000. So you would put it in 300, 14, at least that okay. And then what you'd
be doing is you'd be looking at the
aggregate again of this and then adding
10 to 20 percent. So you go for, and so you're
probably just going to go five keywords in there, okay? So that's how you'd actually be. You'd know how many, how long your content
actually has to be, and how many keywords you're
going to use in there. And remember, you want to be adding in multiple
different keywords. That's where you can take
ideas from the hate warns the H2 tags that are
actually here as well. We will go more into detail
of how to actually optimize that content during the
optimization section in the next module. But you've got this sheet here. You understand how
to fill it out now. So that's going to give
you a great leg up on your competition because
you're gonna be able to basically copy
what they're doing, uh, make yours better based on what Google is
actually telling you. So let's say that
you actually have a list of keywords already
that you want to rank for. So what you're going to do is you're just going to look at your first five results and
make a list of the URL. So let's say you put in
your main keyword, okay, so let's say you put
it in your urine, your one potential main keyword. And then what you do
is you make a list of the URLs that Google are
actually showing you. And then what you
do is you look at those pages and you get
familiar with them. You note the different
parts of them you take you take a look at kind of like Paige Warner has
this many words, it has this many images. It has this many keywords in it. Page 2 has this,
this, this, this, this, this, this,
this, this, this. And then what you do
is you create your, do, you get an aggregate
number of them? You look at their content
and you make it better. So you don't so much copy, but you utilize what has
already been shown and then potentially add it all
together to create one super, super, super strong
articles that Google thinks is much better than
what is already there. Once you found out what is already there and you
create that content, you go and you optimize it using search
engine optimization, which I'll show you
at a later stage. So let's give you an
example, the search. So imagine you were selling
a training on learning pianos for beginners who
didn't have a piano. Okay, so let's imagine
that. That was the search. Okay? So Google is going to, Google is going to
give us a couple of searches that pop-up, okay? And two of them
are seven apps for online piano lessons that will
help you mastered a piano. And another one is
picking the best way to learn piano in 2021
and in-depth guide. So what we're gonna
do is first off, we're going to look at
the word count, okay? So how many words are
on each of the pages? Then we're going to
look at the headings. How many headings are
on each of the pages? Are they putting their main
key terms in there headings? And we take a note of
all of these things. Then we look at
the keywords, use, what keywords are
they actually using? And also, we'll look
at the anchor text. Okay, So the anchor
text is kind of like the keywords that have
links attached to them. And then we also look
at the images used, and we also look at
the image file names of the images used as well. And then we look
at the Meta title and Meta description,
which are the, which are the listing that
you actually see on Google. And then you look at
the keyword density. And once you've got all
of these things together, you make it better by ten
to 20 percent better. So an example would
be one of these here. So piano dreamers,
ways to learn piano. So we look at the page title. We can see how many words there are total word count of 4,278. So what we do is we have to look at once we
have gone this. So this is the SEO book
keyword density checker. So what it's telling us is that maybe we're looking for
ways to learn the piano. And here are some good
ways that we can do it. This article in
itself talks about online piano lessons and also about taking
private lessons. And both of them don't require
you to use your own piano. So remember you see what
Google is doing here. Online piano lessons means you could be practicing online. And taking private
lessons means that you'll be using
somebody else's piano. Close a gives us a whole load of other keywords that we can
actually use in our content. So what we do is we create
our content once we found all of these kind of
different kinds of things amongst the five
different articles. And we bring them all
together and we create our content that's 10
to 20 percent better. So that means 10 to 20
percent more words in it. Okay, then they aggregate
number 10 to 20 percent more keyword insertions than the aggregate number, 10 to 20 percent more image insertions than
the aggregate number. We can even add in things
like media like extra media, like bullet points, and we can Addie and media like videos. So what we're basically doing
is we're just trying to provide the best
information for Google. So it goes to us, Hey, I think you're better than the results that
are already here. And that's what it basically as. That's how you actually look at Google and actually
create the content. That's better than what
is already there on what Google is going to
actually rank you for.
21. How To Structure Your Website Content For High Rankings: Okay, So in this video, what we're gonna do is
we're going to look at getting content made. Actually how to
create the content. But not only how to create it, but how do also outsource it, which I recommend that you do. And at the end of this video, what I'll also show
you is I show you how to actually find
those outsources and I'm going to give you a template for an outsourcing
letter that you can post onto outsourcing job
boards to find writers for you. So this is all about
getting your content made. Okay, so first things first, when we think about content, we've got to look at it as
two different entities. Okay? So a complete piece of content is writing and
optimization, okay? But there are, there are differences between
the two of them, okay? And there are
similarities as well. So we're rising. The primary goal is to inform, educate, and drive the reader to take a desired action on a page. And we use words and
information to gain that result with optimization. And that's the
process of planning and creating an optimizing that writing and the whole pages
that the writing goes onto with the primary goal of ranking that content
in the search engines. The writing is only a part of the whole picture because the optimization takes on board so many
different elements. And in the next
module we actually go through the whole
optimization process. So the, we use structure and the media to achieve the
results of that optimization. So optimization and writing
work together, okay? So it's good to find good writers to actually
create your content for you, which I'm going to give you a template how to
actually do it. And then you being, you are going to become
that optimization expert. You're going to be creating
an optimizing back content. Okay? So how is a site normally setup? Okay, so this is
when we think about the content or the writing
that we have to create, okay? This is how the sites that
we're going to be creating in this beating the
giant are created. Okay, so let's say we've got our main page, which
is our homepage, and this can be what we call
our money page as well. So you've gone through this
in the topic cluster section, and then you've got
your supporting pages. Okay, So supporting
page 1, 2, 3, 4, 5, 6, 7, 8, whichever it actually was. Ok. Now these are pages. Okay? So in the optimization process
will go through and I'll show you exactly how to
connect these pages together. Okay, so let's say
this main page, it's also called a parent page. Okay. And these
supporting pages are also called child
pages or children. Okay. But they're actually pages. They're not posts. Okay. So what you'll notice then is here underneath
the supporting pages, you've actually got posts, okay? And these are things
that you actually, these are, are kind
of like articles, like daily articles that you
can't update on your website or weekly articles that you
update on your website. Okay. These things are staying
there for the long run. These here and these things
you post every few days. And what these posts
do is they tell Google that you have new
content on your website. And Google have a thing called a content freshness algorithm, which basically
means that when it sees new content on a website, it sees that it's relevant to the niche that
it's being updated. And that basically they want to come an index you
to see if there's anything new and interesting
for people in that niche. Okay, So they're looking for the content freshness element and that's what posts
enable you to do. So that's the structure of
how we're actually going to structure and setup our website. Okay? Now there is another
structure and this is for more advanced setups. Okay, so we're doing
really, really niche, niche, niche, targeted websites. But here's an alternative setup. So you've got your
homepage, which would be kind of like your main page, okay, So that would be your
main page of your site. But then you've got
multiple main pages in here where you
could be targeting. Then each one of these
main pages would then have their
supporting pages. So as you can see, you'd have multiple
topic clusters underneath there, okay? And then again, you'd
have all of those you're supporting pages with the
post underneath there. So you see it's a
similar hierarchy. Well, it's the same hierarchy. It's just basically giving
you more options to target more topics within
your main site. So that's not part of this course at this
time being okay, We're only going
tightly targeted, just like our site
setup here, okay. So when we think of our
main page on our website, okay, So how we actually
get our main page created. So we've gone through
the topic structure. You understand the
content that you want to create your poster around
to your main page, okay, so all you do if you
are outsourcing, right, a quick post description
of what it is that you want to actually
get created, okay, bb, be detailed with what
it actually is, okay, then you're going
to put in your word count and you will have found that based on your research
to actually find that. And then you're gonna do
your content structure. And this is depending on how many sections that
you actually have in it. I think we looked at
five or six elements within their keywords
and stuff like that. So again, you've got your
intro structure and give the content writer instructions of what it is that you want. Did you find any on
the Internet that you like that are similar
to what it is. Remember, you can swipe
other people's ideas and utilize them in
your content here. And with the introductions, you want to make sure
that you, you know, you grab that
person's attention. So big, big, kind of bold. Grab them by the ass
and go read my content. So you wanna make those
and make sure that the introduction is
really, really powerful. Okay, and then mentioned about the different sections you want written about and
then section 2. And potentially
there's a section 3, section 4, Section 5. So you're going to do
that with your main page. And so that's really it. That's as simple as it is. And then your support pages, you're going to basically
do exactly the same thing. So you're going to
lay them out in the same format that
you actually want. And the same which
are posts as well. You laid them out exactly
the same, their posts. Okay? And then when we go into
the optimization section, when you're optimizing, you just optimize them the same as well. Okay? But because all of those
things you're just giving, what you're doing
is you're giving great information and you're optimizing it for
the search engines. That's really it. And a few guidelines
for your writing, okay, you must make sure that your keyword phrase is mentioned at least one
time in your content. So if you're writing it
yourself or your writer, okay, the more searches
your keyword has, the more you should mention it. So let's say that your
keyword has 5000 searches. Well then you should
mention it more. If your keyword
has 500 searches, you should mention it less, but also don't go over to 3%. So we've gone through
keyword density as well. So don't make sure
that you don't stuff your articles with
more keywords, okay? So you'll need to make sure that your keyword
density is on point. And for that, what you do
basically is you just get the content and you paste
it into keyword density. So go to here tools
keyword density and paste it in for
1000 word article. Keywords not be mentioned more
than 20 to 30 times. Okay? And this is for
singular keywords. So let's say it was
cheap Minecraft hosting, that's going to be cheap
as a singular keyword. Not mentioned more
than 2030 times. Minecraft is a singular keyword, not mentioned more
than 20 and 30 times. Hosting as a singular keyword, not mentioned more
than 2030 times, okay? And also when you're
communicating with your writer or if you're
doing this yourself, make sure that you include your most important
keywords in your headings. But old, so don't stuff your
keywords into your headings. If it appears on natural to you, then don't do it because it's most likely going
to feel unnatural to look on natural to the
search engines as well. So everything about
your content, everything about the
creation, the writing, all of those things are
about appearing natural. Now a lot of this
stuff and we'll go through in the
optimization phase as well. And finally, when we're actually looking to find these
article writers, Here's a really quick template
that you can actually use and it's available
at decided as video. You can download it
and then you can go on to a place like
Craigslist Manila. Craigslist Manila
is really, really, really good for getting your
content actually created. Okay, So there are so many
good writers on there. And what it will
basically do is you go article writer required
anywhere, compensation. Let us know your rate type
of employment contract. We're looking for an
article writer to work on article
by article basis. Article length will be
over a 1000 word each. Excellent Englishes and most
topics will include and then insert your content
types and then desired skill. You love. So potentially whatever
it is your content is about and have a passion for digital marketing
and SEO preferably, researchers and most create unique article to most
edit content is the most. We will start you on an
article by article basis. But if we work well,
this can change. Please include your rate for the following 500 word article, 1000 word article 2
thousand word article. All articles will be scanned
for duplicate content. Okay, So that's it. So go onto Craigslist Manila
and actually post this. Okay? And what you're going
to see is you're going to get so many, so many article writers, some of them that will
work eight hours a day for $200 a month. And you can get a
serious amount of content actually created
for your website. Okay? So make sure when
you are doing it, use the templates that I've
shown you above to actually outline the content types are and the content articles
that you actually want. So get stuck into that. Now start actually you've
got your topic clusters. You know exactly what it is
from your topic clusters. Okay? So if you're not using, if you're not using
the find articles. You can also use this structure when you actually
edit the content or transcribed the content from the videos which
I showed you above. So whichever way
you're going to use, get into this now if you're
going to create it yourself, if you're going to
actually get it created by an outsourcer, or if you're going to go and
use the transcribing way, whichever way it is. Set it up with destructured
that I showed you in here and then get your
articles created. Because in the next module, we're going to be taking all of that content and
we're going to be creating brilliantly
optimized websites that the search engines love.
22. How To Easily Create Content For Free: In this video, we're going to
look at how you can create free content for the sites that you're going to be
developing or not site, let's say for the platform, the content for the platforms that you're going
to be developing. Now, here, here's, here's how I look at
these things, okay? Because this is
completely free. Okay? You've got you're
going to have to do the work that potentially
if you had money, you can pay other people
to actually do for it. And normally that comes down
to writing your own content. And look here between myself and yourself and all the
people in this training. Learning had to write
is a great skill. But what do you believe that writing is and
what you've been taught in school about
writing years isn't a writing that works online
on the likes of Google. Okay, so what I mean by this is the writing that
basically that Google loves to see in its
content is like grade seven to nine
level of writing. So that basically means you don't need to be of
a fancy articulate, massively articulate whiter to create great content that
Google loves the sea. All you need to be able to do. And especially in this voice
search dominated world, you need to be able
to converse in an easy way to create content. So here's how it basically is. You need to be able to create
writing, like you talk. And especially in
niches that you love, you're able to talk about
the neat in such a way that, you know, you can
write that way. But to speed up that process, if you hate the writing process, what we're gonna do is
we're going to utilize a couple of different
tools to enable you to actually speak into your
computer or onto your phone and actually create that content as if you were
actually writing it. So speech to text. So with that said, let's get into this. So I wanted to make a quick
video on creating content. Okay, So this is super important because some people
actually aren't writers. But the process that I've shown you throughout the videos, et cetera, finding
your keywords, all of that, that's
really important, okay? But creating content is
super important as well. And that's why this
is a free method. So I'd recommend that,
you know, that people, obviously they practice
their writing skills and they get better
at it because the better you get at writing, the easier all of this stuff
actually becomes for you. But what if you
just hate writing, like good or what
have you just really kind of confused with
what to actually write? And maybe not even confused
with what the right, because it's a niche that you love but confused
how to write it. Okay. Well, my advice is
always this, okay? Right. Like you talk. Okay. And that's
probably the best advice that I've ever taken
from people as well. Because it's when you are passionate about a project or when you are passionate
about a niche, you, you speak in the
language of that niche. So you already basically
know what the, the kind of content is about, you know what the products are about, et cetera, et cetera. And then all you
basically got to do is you've got
to speak about it. So you imagine as if you're
speaking to a friend, okay, and you create content around
how you speak to a friend. So an example would be, let's say that
they were, we were doing a commission
here, a review, and we found on the Google
site that we're going up against that there was there
was an article written, okay, and we want to actually create content that's
better than this, but very similar to it. Okay, So what we basically do is we go and we grab
the URL of this. Okay, very simple. Grab the URL of it. Next we're gonna come to a
website called brow SEO. All right, So be ROW SEO dotnet. And after that, all we do
is we just paste the URL. As you can see, it's
pasted in there, but if we paste it in there, we're just going
to click Browse. Okay? And so what's
going to happen? I love this site because what it does is if we scroll
down a little bit, it breaks the ACIP breaks
down the article or the webpage into all of the headings that are written
about in this content. So as you can see,
Commission here or review, commission here, a review. Then it will go to what
is commissioned hero? What is commissioned hero? Let's discuss
affiliate marketing. Let's discuss
affiliate marketing. So as you can see, you can just copy all of those. So what did you do
in much research on the other page,
you can copy them. And then what I want you
to do is I want you to come over to Google Docs. Okay? And once you're
over at Google Docs and just want you to paste all of that information in here. Okay? So this can
be done the same with every kind of product
that you're actually found, every piece of content
that you find. And then what I like
to do is I'd just like to space out all of this. And then basically
what I do is I like to like to just space it out like that
and I'll give it a title. So I'll just call
it Commission here. A review. All right. And the next thing
that I'm gonna do, okay? Now this is, this
is basically this. You won't get this
straight away, so I want you to
practice with it. Okay, so, but this
is the quickest, one of the quickest
ways that you can actually make content, okay, Now once you create
this content, I do want you to go back
over it with the keywords that you found in the previous
keyword research sections. And that's going to make
much stronger content. What you're doing,
what you're gonna do now is you're going to find, are you going to
create content in the easiest way possible
for most people? And that's actually
talking about the content. And that's why,
as I said before, it's important that you know, the niche that
you're actually in order niche that
you're in or you know, the affiliate product,
you've studied the affiliate product as well. So then you can create
your own unique content. So what we do, we come over to Google Docs, we place our things in and
I'm going to come to Tools. And we're going to
come to Voice Typing. Ok. And the next
thing that we do in voice typing is we
just click this button. And what's going to happen
once I click this button? It's going, I'm
going to speak and it's going to start
writing for me. Now, not every single word that I say is going to be spot on. So there are some bit of editing
that I might have to do. I might have to
stop and start it. And then basically
start a new sentence, et cetera, et cetera. Add in. Bullet points are
not out in bullet points out in full
stops or periods, I mean commas, et cetera. Okay, So let's give it a go. Now, bear with me. I haven't
prepared for this at all. I don't know. I haven't been
studied Commission here, I've et cetera, et cetera. Okay. So let let's give it a go. In this commission hero review, I am going to look at all
of the things that you need to understand about Commission hero before
you decide to buy it. And then I put in a full stop. So I pause it there
but look good. So there you go. And then
I put it in a full stop. It, it actually did that. As you can see, it has
some funny things in here. So it says, asks
instead of absolute, That's because of my
accent obviously, but then I'm going to go again. So that's the first
sentence them. I hope by the end of this
commission hero review, that you will have found
all of the information that is relevant to buying
commission hero. And it would be wonderful to hear your thoughts in
the comments below. So that's, that's the first, that's my little bit of an
intro in their next off I'm just going to go into
what is commission here. Okay. Again, I don't know very much did the actual workings
of commission hero. So what is commissioned hero? Commission hero is an
affiliate marketing training created by Robbie Blanchard. Robbie Blanchard is one of the top affiliate
marketers in the world. And this is the step-by-step
process that he has created. To get great at
affiliate marketing. Robbie talks about using Facebook ads to promote affiliate
products on click bank. And he shows you many different
strategies that he uses to make thousands upon
thousands of dollars per day. Robbie is an excellent
affiliate marketer and somebody who you can learn to become
successful with also. Alright, so again, like there
are some mistakes in there, but let's go down
to the next one. And what is affiliate marketing? Affiliate marketing
is the process of selling somebody else's product. For a percentage commission. Product owners will pay
people called affiliates. This commission only upon
the sale of their product. An example of this would be, I am an affiliate
for commission hero. And I recommend commission
hero to people like you. So if I sell this
product to you, I will make a
commission of the sale. So again, you see I just went
through it some mistakes. Again, you might have to do
some editing inside of here. But as you can see,
all ready guys, like within the space
of five minutes, I'm starting to get an
article already created. And this is basically just
taking the structure from here that Google tells you is
working already in Google. And I'm just going and
creating content around it. So that's how you
create this content. It's not difficult. And once you have
this content created, like once you've gone through
and you've actually done kind of gone through
all of the sections. Then you go and edit
it and make it better. And during the parts of the program where I show
you how to do this for sites like Google Sites
and how I show you how to do it for sites like Medium. You will be adding images, you'll be adding bullet points. You'd be adding all
of those different elements into the pages. So don't worry, I show you
how to do all of that. But this here really is the simplest way to
actually create content. So you can write the
content yourself, which again, I can't teach
you how to be a writer, but you would follow
the same process. You would follow the, find the content on Google,
which would be like this. You would go to brow SEO. You'd find the headings. And then basically you would
write about them here. So instead of talking, you would just write about
just write about them here. So it would be, can you
make money with this? Yes, of course, you
can make money with affiliate marketing and
see Commission hero. And then basically
intersection like that. Sorry, I'll just add an
extra bit in here with us. It would intersection like that. I'd say just look at some of
the test it monomials. Okay. So as you can see, like
I'm speaking to you there, but I'm actually typing. But it's the same way that I'd actually
speak about something. So never get worried about the content that
you're actually creating, especially if you're
not a writer, okay? Just always say to yourself, Well, I can speak about it. So, you know, I can
write about it. And, and also look at, I'll say this one more time. This comes with practice, okay, So if you don't get
it the first time, don't worry about it. Try the second time. Break it down into little
sections like this. You know, once you break it down into these little sections, actually writing it or speaking, it becomes so much
easier because you kind of have a format in place that you know that you
want to get to and that you know that you
actually want to write about. And also, you know, if you're using the questions from your keyword research
that can help you as well because those
questions jog your mind related to the products that
you're actually promoting. So look, that's been a super quick video on how to create content
and look at it. That's as simple as it is guys. It's utilizing your own passion for the product or
the niche to create content that really
speaks to a person. That's why I'll say it again. That's what I'll say it again. Picking products and picking
Nietzsche's that you're interested in is so much easier. Then picking products and niches that you're
not interested in. So I hope you enjoyed this. Look, let me know
how this one is. Let me know. Replied to me, send me
a message and let me know your thoughts
on this one here. So you've got a couple of
things that you do here. You find the pages that
you want to outrank, and you do that on Google, then you'd copy the
URL of that page. You go to brow SEO.net, you put it in there, you grab the headings, you come over to Google Docs. You set out the headings
like I showed you here. You turn on the voice typing
and you start typing. And remember, you're
going to have to edit it, et cetera, et cetera. But I hope you enjoyed
this pretty cool method, a
23. Making Super AI Relevant Content: I hope you enjoyed the writing module or the
content creation module. And you looked at tools that
were actually being used there in this module
or in this video. I'm just going to blow
you away with some cool. Now, I wasn't going to
share these, and I love it. And I think you
got to absolutely. Number 2. It utilizes a free tool
called keyword server, okay, which is a web
Chrome browser add-on. And what it basically does
is it shows you all of the important keywords that you need to be including
in your content. So from the last video, You take that
compound your pocket, copy and paste that into this tool which I'll
show you how to use. And then it's going
to show up a list of keywords that you
need to include in your content to make it super relevant and help
you rank in Google. So it is pretty awesome video. It's so easy to use, you're going to
absolutely love it. So let's get stuck
into this. Now. I'm going to share
something with you here that I wasn't
planning on sharing. But I decided, Look,
this is awesome. This is really, really,
really, really cool. And again, it's free. So this is going
to help you with ranking your product in
the search engines, okay? And the reason that
it is is it uses artificial intelligence to
scan millions of websites, find that those specific
kind of keywords that they're actually using
inside of their content. And then lays it all out for you related to the content that
you're trying to rank. Okay, So I know that sounds
a little bit confusing, but I'm going to show
you now in a moment. Okay. So if we go if we go
to our commission hero, commission hero review, okay, So let's, let's say
we're looking to try and rank for this keyword. Now in a previous
video, I told you, don't worry about this, okay, forget about this
for the time being. Okay. But what it basically is is this is
a paid service, okay? But this is a free part
of that service, okay? Now the paid service
of this is absolutely awesome and I use it for
all of my websites as well. But the free service
is brilliant as well. And what it is is it's a Google, Google Chrome
application and it's called surfer SEO
or keyword Surfer, as you can see here. Now, the first
thing that you want to do is you're going
to go to Google. I'm going to go to
Google Web Store. Google Web Store. Okay, so you've got
the URL to this, so you can just go
directly to it. So you're going to click on it. I'll give you a direct link
to surfer keyword server. Let's say it was
that the name of it? To seconds. So yeah,
keyword server. Let's copy that. So you're
just going to come. All right, so this
is keyword surfer is a 100 percent free extension
that allows you to see search volumes
directly in Google. So what I need to
basically do in here is I've gone able to
say remove from Chrome, but you're just going to
add it to your Chrome. Once you've added it to Chrome, you can come back here. And it's going to
show you it's going to appear like this when you do a search on the side
of your page, okay? Now, the next thing that
you actually want to do is you want to come to this thing here that says
create free content editor. Okay? So make sure that it's the keyword that you
want to rank for. As you can see, it's
got one hundred, nine hundred searches in the US. You're just going to click
create content editor. Okay? Now, remember you created, you went through the
process and you, you spoke about
your content, etc. And eventually
you'll end up with something that kind
of looks like this. Okay? So when you've
actually created it, so what you basically wanna do is once you've clicked on that, this thing here, so create
content free editor. You're going to
grab your content and you're going
to come back here. And what you'll notice
here about DC's, look at it's got loads
of keywords here. Some are in green, some are in green, some are
in red, as you can see. So I'm, my main
title is in green, so that means that
it's being used and it shows me how many times
I it's being used. Next thing I'm just
gonna do is I'm going to paste my content in. Alright? And so what it's basically doing is it's telling
me that all of these keywords are already
utilized in the content. But what it's also telling me is that these other
keywords like these, I need to put them into
my content as well. All right, now what I can start doing if
I give you an idea, let's discuss affiliate
marketing for a moment to show you that it is not. And so I'm just
going to see you see this word scam over here, S CAM. Okay, there you go. Alright, so scam has been
used once. Next evolve. If I wanted to go
the next part for anybody out there who is unfamiliar with
affiliate marketing, it is where you advertise
other people's programs. These conditions vary. Maybe we could change
this to affiliates. Affiliates make some good
money, okay, so as you can see, affiliates changed next
to, or we could even say, affiliates makes
them good profit. Okay, So all we're trying to
do is we're just trying to make all of these red
things go into green. All right? So the metadata you to look at products to sell is
called click bank. Click Bank is a marketplace
which hooks up. So that's just, I'm going
to take that out of there. Alright, so let me
just delete the, the s. Alright, so now I
need to have that in there. So I've got to put that in. Affiliate marketers. Let's go. So what I
do is I go through, and that's exactly
what I'm looking at. I'm not gonna go through
the whole process for you, but you get the
idea of it, okay, so you get the idea that you can actually go here
and find all of those keywords then
with the content you've created utilizing
this method here, you can basically update the
content to be super, super, super relevant to what Google does telling you is
ranking in the search engines. Okay, So I'm looking at
That's such a cool tool. I'm super excited that you're
going to actually get the utilized this in your
content creation as well. So the content
creation can be fun. It really can't,
it can be really a lot of fun when you're
actually doing it. And especially when
you've got the tools that Udot that are going to
give you that extra leg up. So I hope you enjoyed
this quick video. Get surfer onto your browser. Okay, So if you're, you gotta be using Google
Chrome or Microsoft Edge, okay, So make sure you
get it downloaded for you and start actually
utilizing it. Actually one more thing
that I want to show you. All right, So what you can't do, let's say that you were
stuck for an article. Let's say you wanted to create a few articles around
Commission here or review. What you could actually
do is you can go to this that says generate
article, outline. And what it's going to
do, fingers crossed is, is going to get a free AI
generated article outline for these results. Okay, come on. All right, wonderful. And as you can see
featured on Product Hunt, product of the day, what
it basically is done here, just like what I used in brow
SEO in terms of these here, what this has actually
done is this has gone and found like huge amount
of content and, and titles that you can potentially right about
now you could copy these. Okay? So you copy all of these and you don't have to
use all of them though, but you could copy all of
these and you can come back to your Google Docs. And what you could do is you could paste
them all in here. And then basically
you could write about all of these
sections here if you wanted or just
delete ones that are not not relevant to you. But that's, this is if you, if you're stuck for ideas on what to
actually write about. Okay, this, this tool here
inside of a surfer SEO for free can give you outlines the content that you can actually create as well. So look, there we go. Sorry, I've got on
and on about that. But I really hope you utilize this product because it's free and it's absolutely
bloody brilliant. So, yeah, enjoy.
24. Introduction To Website Creation: So welcome to Module 6. This is a really, really cool module and it's
called the attack. And it's about your website
creation and why it's so cool is this is where you take all of your knowledge from Module 1, 2, 3, 4, 5, and put it all, bring it, bring it all together
into your website. Okay. And we're
going to set it up. We're going to be
used in things like search engine optimization. And we're going to be creating your website first
off obviously. And we're going to be
setting it up with search engine optimization
would be creating the articles from all of the information that you've
gathered previously. We're going to put it all
onto your new website, okay, set into topic
clustering structure that we talked about
before as well. So this is, this is so important because this is the thing that's going to kind
of like this is the thing that's going
to get your ranked. Okay? So this is the thing
that kinda of like this is the actual
hands-on application of everything you've
actually done. So this is exciting because there's gonna be a lot
of moving parts in this. So take your time,
go back over it. You know it. If you don't
understand something, make sure that you go back
over to video again, okay? Because it's all there, all the information that you need to turn your
information and your knowledge from
the past few modules into a winning website. Super excited about
this, Let's get into it.
25. The Steps Needed to Set Up Your First WordPress Website: So in this video, what
we're gonna do is we're going to look at domain hosting many potential you've heard of domain hosting before. What it is is every single
website that is online, on the Internet today, knees a thing called hosting. Now, hosting comes
in different levels. You've got kind of
good web hosting. You've got mediocre web hosting, and you've got reading machete
by web hosting as well. So when we think about it, the first level that
we think we don't get free web hosting
and we don't use free blogs like WordPress.com
or anything like that. Okay, so we've got
our own domain name and we'll go into purchasing domain name and in a little bit, or connecting it to
my name, excuse me. Thought. So we've got different levels of hosting neck to start with. We're not going to be going for the most expensive
hosting for your website. And the reason being
is we just want to keep a cost as low as possible until
you can basically, you can basically afford
to buy better hosting. But what we're actually
going to be looking for is super-fast web hosting like so the fastest
kind of web hosting with the most reasonable at
affordable price for you. I'm the reason I say
superclass this because Google's new thread and it's page speed out of the
rhythm has come into play. And what that basically is, is that basically means
that if your website, if it loads slowly
and you're hosting is associated way to how your website or
your website loads. If, if your website
hosts or load slowly, then that's bad experienced, bad PageSpeed experience
in Google's eyes. And what they'll actually
do with that is they won't give you a
high-ranking positions. They'll, they'll D rank you. Let's say we start pushing
you down the search engines. So what we're going
to be looking for is really good fast hosting. So when a person finds your listing on Google and
they click on your legs, your website loads
reading really fast. Okay, so that's what we're actually going to
be looking for today. So by the end of this, you're going to find your good web hosting that
you can get started with. So let's get stuck
into this as this is a really important webs are this is a really
important lesson. So no matter which
hosting company you're actually going to choose to actually host your
first website. And the process for it, the process for
getting your domains connected to your hosting
are pretty much the same. So the first thing
that I want you to basically do is decide on
which hosting you want. So I'm going to
recommend A2 hosting, okay, to start with. And I recommend looking
at if you can afford it, I recommend getting
Turbo Boost, okay? And what this basically
enabled you to do is it enables you to actually have as many websites as you
want on this hosting, OK. And you can do that as
well with the drive here. But it also speeds up
your website as well. So it's 20 times faster
than the regular hosting, okay, and it's really good. I've used it for a lot
of my websites as well. So I'd recommend
using Turbo Boost. But if you don't want to use a2 hosting, there's Bluehost. Bluehost are really
good as well. So give those guys a tryout. And also there's WP x hosting. So these are really,
really good, really fast, no issues
with it at all. And you can find links to all of the hosting down
below this video. So once you've chosen your package and you've decided
what you want, basically, do you want a three-year
or do you want to one-year or whatever
it actually is. Okay. Just click on get it. And then what it's gonna do
is it's going to ask you to transfer your domain
from another register. Now, if you've already purchased the domain,
That's brilliant. You just go to transfer domain
from another registrar. You haven't, it will ask you
to register a domain, okay? Now if you haven't purchased
the domain already, I think it's best
not to purchase a domain with the host thing. Okay, So what I think to do is basically just go to transfer your domain from another
registrar, okay? And that would mean
that you would have already had to purchase it. Now there are two websites that you can actually
purchase it from. One is GoDaddy, and
one is named cheap. Okay? And I'll go
through actually going and getting to domains
on those websites now. So let's have a look here. So go daddy. Can whatever
your domain is, if it's, if it's not an expired domain, if it's just a normal
domain and new domain, you can come here and you
can actually search for it. And then you search and then you added to cart and you'd buy. And the same thing
with named cheap. Okay. So you're just going to, I recommend using name
cheap for this initially. It's just a it's a far better
her registrar accompany than GoDaddy up GoDaddy are
very annoying at the moment. So, you know, up to you, you've got two options there, but I said recommend doing
it with name cheap. Okay. So once you've done that, you're going to
put the name into here and you're going
to transfer, okay, and you're gonna go
through all of the details of paying for your hosting
company, et cetera. And then what you do is
they're going to bring you into their backend, okay, So you will
have gone through the whole process of actually
purchasing your hosting. I'm then what you'll
actually do as well as you'll get
emails from them saying you've done all of
the following requirements, et cetera, et cetera. Okay. So once you do that, you're going to log
in to your cPanel, a thing called a C panel. So you're just going to, you're probably click a different
button and login. And what this is going
to do is it's going to bring you to your backend
looking like this. And you're just going to
click cPanel login, okay? Now, in cPanel login, if you haven't already
added your domain, or perhaps you
purchase two domains, what you're just going to
do is you're just going to click Control F and then add on. And then you would click
add-on domains, okay? And then what you do is you
just put in your domain name, whatever it actually is
here, just the name. So like if it was
beating the giant.com, it would just be
beating the giant.com. Okay. And so then that would be it. And then you just go to the next month and an exon and then you'd click Add Domain. And what that's gonna do
is that's going to add your domain into your
hosting company. Now the next thing
you need to do is you will receive an email from your company once you've set up your hosting account, okay? The e-mail is going to include these things
called name servers. Okay? So what you're going
to want to do is grab the first to name servers, okay? So the first to name servers, and you're going to
want to paste them into a document, okay? So you're gonna wanna paste
them into, like let's say, a little notepad
because we're going to go into GoDaddy and actually now date them
in GoDaddy next door. If you want to come
into your GoDaddy or wherever you purchased it, and you want to come to
your domain name and you're going to want to find
the section that says DNS. Okay, So click on DNS
and you're going to scroll down and you're going to find that thing that
says name servers, okay, and you're just
going to click Change. What you're gonna do is
you're just going to paste your name server
one in their patron name, server two in there, and then click Save. Okay. What that's gonna do
is that's going to actually transfer your domain to
your hosting company, okay? So that you're, when somebody
types in your domain name, it's actually going to
show up on the Internet. So that's what you need to do. Set up your hosting. You've set up your domain
name now pointing to it. Now that's actually
doing it with Go Daddy. If you have to do
it with name cheap. We can also do that as well. So what we're gonna
do now is we're gonna take those
name servers again, the ns one and the NF2. And we're going to actually
go over to name cheap. If you have chosen that
as your domain register. And we're actually going to put those DNS into named cheap. So let's go there. And once you're in Name Cheap, what you'd do is you'd
find your domain okay, that you just purchased. So let's say it's beating the giant and you'd
click Manage. The next thing
you're going to do is you gotta come down
and you're going to see this button here that
says name servers, okay? And what you wanna do is
you want to make sure it says custom DNS, alright? And then you'd click
Add name server. Because the name servers
are already in there. You don't have to
do that yet, okay. And this is where you'd
add your name servers. As you can see, I've already
added them in. Okay. Once you've done that, the both of them for yours, well, then they are ready to go. Okay, So all you have to do is that to make things
work for your websites. So that's transferring
your domain to your hosting using DNS
or Domain Name servers. In this video, what
we're gonna do is we're going to set up your website for success because
it's so important that you understand the
things that need to be done on inside of your
website so that it looks after all of the
technical difficulties for you so you don't have to. So in this module, we're going to look at
adding your domain to your new hosting and then creating your WordPress website. Okay, so the first
thing you wanna do is you want to add
your new domain. So what you're going
to do is you go to Control F inside of your cPanel and
you're going to look for the add-on domains section. Now once you found that
add-on domains section, you're going to enter
in your domain name, okay, you click on the button, add-on domain or whatever is relevant inside of your cPanel. But it will be something
like add-on domain. And then you're going to enter
your domain name in there. Now make sure that you've
already changed the DNS before. Dependent on where
your website was actually purchased was a
GoDaddy was at Name Cheap. You want to find the DNS URLs and actually change them inside of
name cheap or Go Daddy, pointing to your hosting. Okay. So I'm taking it that you've already done
this already, okay? And that's why you're going
to add on your domain. And you can then add
your domain, okay, so once you've done this, you click Add Domain, obviously. Now the next thing you're
gonna do is you're going to install
WordPress and thesis. Simple guys. Okay, so you want to find, just like you found
the add-on domain, you want to do Control
F and find WordPress. Okay, so this is inside
your cPanel. Okay. So you're looking for a
WordPress button like this, okay, You click on that button. And then next of all,
you're going to find a screen that sort
of looks like this. And you're going to
click Install, Okay. Now it's going to come up
choose installation URL. Now what I want you to
do is I want you to make sure that from
the drop-down menu, you choose this HTTPS colon, forward slash, forward
slash www dot. And then you're going to find, you're going to
locate your domain. And then you're going to
accept like that. Okay? The next thing that you wanna do is you want to have your admin, username, and password, Okay? So they're going to give
you potential ones there. You can change it to
your own if you want. But the most important
thing that I want you to do is taken note of that admin, username and password
in a notepad, or actually take it, take a note in your
asset register that comes with
the course, okay? Take a note in your
asset register of your admin username
and admin password. Okay? And finally, the most important thing
for you here is you want to enter your email address to get the installation
instructions emailed to you. So right here, enter
your best email or the e-mail that you have associated with
this new website. Once you've done those
things, click Install. Now the next thing,
what you do after about five or 10 minutes or
dependent how long it takes. You're gonna get an email
to your email address. Okay. And that's why I said
put in your e-mail address. Now this is going to give
you your login details, okay, So it's going to give
you the domain, the link. That's for your login link. Ok. And it's also going to
give you your username, but it won't give
me your password. Okay. And so that's why
I said it was vitally important that you took
a note of your password. So your first off,
you're going to click the link and you're going to be brought
to a page that has this little box on it. Okay? So you enter in your username and then you
enter in your password, and you click Login. And that's as simple
as it is to get your website added to your hosting and then
set up your WordPress. So go ahead and actually
complete that now.
26. How To Use Your Website Dashboard Easily: Now in this video again, this is just gonna be an
overview of WordPress. So you set up your
WordPress site. You've got your host things that you've got your domain setup, It's all connected together. And in the last video, you created your WordPress
sites and now you're logged in to
your WordPress site. And what we're gonna do is
we're just going to give you a brief overview of the
dashboard of WordPress. I'm well, actually you can do in here, I want
you to notice. You'll notice kind of like
down the left-hand side, there's a menu bar and there
are things like posts and pages and categories and
images are media should I say? And then are things like plugins and themes and
appearance of settings. I'm going to go through
each one of them. Will actually, sorry, I
was looking at the design. We'll go through
each one of them and we'll see actually how to use them over the space of
the next few videos. But this video is
just the overview of those sections as well. It's kind of cool. This, this should be really form for you because while it is new, you will see that
actually creating like websites and businesses
and things like that isn't that difficult. 20 years ago when it
first started out or 10 years ago and I
are a few more years. When I first started
out, it was, it was so much different or
so, so much more difficult. Now everything is
so simple to use. So and yeah, let's get in, Let's look at the dashboard
inside of WordPress. Because yeah, this is where you're going to start
making your money from. Okay, so here we are
inside the dashboard. Now in this section here what I'm basically
going to do is I'm going to give you an overview of what's going on inside here. Okay. This isn't
the exact workings, but just a breakdown of the different sections
that are actually in it. What you will be using
those sections for. So this is your main dashboard
here as you can see. And this basically
just as an overview of your site on different
elements in it, okay? You have the option to
kinda dismiss this. You'll see kinda
things like that where you can actually
cross them off and make sure that they're
actually not there anymore. You'll see
Dashboard here. So Rank Math overview. Basically Rank Math is called a plug-in and
we'll actually be using, and so you get an overview
of it here on the dashboard. And you can drag things
in and stuff like that. So you don't really spend much time on
your dashboard at all? Well, to be honest, I don't. I normally just focus on the stuff that is
actually down here. Okay. So first you've got your updates and you've got your home and your dashboard are
pretty much the same. You've got to think
hold your updates. So any updates that you actually need to do for your website, you'll find them in here. And you'll notice that it has a little orange button
with a number on it. Okay, you'll notice that's down here beside tools as well, which means that there's
an update or something, some news associated
with that section. Okay, So this is where you
have your updates. Very easy. Like if you wanted to
re-install the WordPress, you just click re-install or if there was an
update for WordPress, it's your duty update
there as well. Next of all, you've got
your post section. Now. Your post section is, you can add post, so add new, okay, and then you've got a
thing called Add New. And before I go into categories, add new is just where
you to add a new post. That's as simple as possible. Okay, next door, if you've
got your categories. Now, your categories basically
are like your topics. And so let's say we were talking about the fitness example there. So let's say it was fitness for women over 50 years of age. Potentially, one category
within there could be healthy eating and another category of GRI could be low
intensity workouts. Okay? And then what you do under
each one of those categories, you would create
content associated with the low intensity workouts and also the healthy
eating side of things. That a tags is just basically keywords associated
with your articles. We don't need to
use these at all. Okay? So next thing you're
looking at is media, okay? And so this is where
your library is, your library of your images and your videos and
things like that. Okay? So as you can see, there are different
kind of images in here. Now if, let's say if you
clicked on an image, alright? So what it basically does is it gives you information
about the image. It also gives you the
ability to edit the image. And it also gives you these
things over here. Okay? The thing that you're really interested in is this
thing, alternative text. Now you'll hear me
mention this a lot. So what this basically is is it's a description of what
the image actually is, and it's one that we use a lot. Now, in terms of a title, you don't use the
title in here, okay? So just delete the
title limits in there and replace it with a keyword
rich alternative text. We will go through all
of this information in a lot more detail,
in a little bit. But also if you didn't want the image anymore,
you can delete it. Or you could edit the image
as well by going in here. And then what you can do
is you can just rotate it. I don't bother with any
of these kinda things really are in like
in the editing. But you can play around in here and see what
you can actually do. The only probably one that you wanna do is looking
at crop there. So that's what the
media library is. If you want, you can
add new in here. Now. You can add new in here, but the place where you'd be
adding most of your images will actually be on
the posts themselves. Okay, next of all,
we've got pages. Now. These are like posts, but the difference is that pages actually are there
for the long-term. So there, what I mean
by that is there, they basically are more
authoritative than posts. Posts basically are updated kind of like they have a
date associated with them. And pages do not. So pages are higher in the
hierarchy of your website. So we'll go more in detail about pages
and we'll actually be creating our website and the structure of it based
off of pages later on. Okay. I'm very it's just
exactly the same as post, except it's higher
in the hierarchy. Comments is where you'll
find your comments. Dr. light boxes, we're not
going to deal with that. Rank Math is a plugin that we will add to the website
in a little bit. Pretty links is another plugin. And what that basically does
is it allows you to make ungodly looking long URLs and affiliate links look like
they're actually kind of nice, okay, appearance is where
you add your theme. So you can upload themes or you can search for
themes in here. So search installed themes
or you can click, Add New. And what it will do
is it will give you access to word presses, library of themes that
you can actually use. You can then also
customize it as well. Then you can add widgets, okay, so we won't be adding
very many widgets. Widgets basically I
just functionality on your WordPress site. So let's say you wanted to add an opt-in form into the sidebar. Well then you'd add
it in a widget. So let's say if you
were kind of like, as you can see, sidebar
filter and things like that. Widgets allow you
to add elements into your sidebar
and the footers. So let's say you wanted
to add an audio. All you do is you'd
add the audio in here, and then you go and find the audio on your website
and give it a title, and that would appear in the
sidebar of your website. Then you've got your menus. And your menus basically are your top menu and
your footer menu. So this is where you will
actually create them, will go into them a little bit. And after that, we don't need to bother with any of these
things at the moment, we go into plug-ins. Now, just like the
theme, you can go. And this is where your plugins will look like when
you've added them. But to search for them, you will follow all
my details in here to find the plug-ins that are relevant to actually for you. And then you go and add
them in here, okay? And then you can install them. Now as you can see,
you can search for as many plug-ins
as you want. But don't let, don't
let that kinda of like kid in a candy store
kinda feeling happen. Just install the plugins
that I tell you to install. And later as you develop as a marketer and you
start making more money, then you can go and look at different plugins that
you can actually use. Okay? Don't bother with any of the plugin editors
or anything like that. Next of all, you've
got your users. Okay, so what you'll
have is a user in here, your administrator, if you
wanted to add some new, you do it, et cetera, et cetera. Then you got your tools, which pretty much is your
plugins and stuff like that. And you've got your settings, which is your general settings writing, all that kinda stuff. So you just add it in here. And then you've
got like defender. Defender again is a plug-in, so it is here. So that's really it like that's an overview of the
dashboard is very simple. As I said, we'll
be using posts and pages mostly Rank Math as well, but we use Rank Math that
actually appears on a post. So let's say if I
was to go into knew, what you'll notice
is Rank Math SEO plugin that we're actually
going to be using. And it will appear on
the side of of your, of your page here. So this is actually
Rank Math here. So we go in here. This is, this is what
Rank Math isn't. As we start to fill in things, we'll see that this is
four at the moment, but as we start to add content and that keywords
and stuff like that, all of the stuff
that we go through, it will start to rise up. We want to be getting like an AC out of a 100
width Rank Math. So that's basically it. That's an asset good
dashboard overview for you. So if you watch it again, you go through and familiarize yourself with the dashboard, go in and play around
in the dashboard, and I'll see you in the
next part of the training.
27. Getting Your Dashboard Set Up: In this video, we're
just going to briefly run through the
settings that you need, the setup inside of your
WordPress dashboard. It's really, really quick. So just follow along and get them done.
Let's get into it. After that, you
have your settings. So you've got your
general settings, which we talked about before. So your site title
and your tagline. You've also got things you
don't even bother with them. Next, you've got your
writing section, so you want to put in your
default post category. We'll look at that maybe
a little bit later. And then the thing that
you want to look at is this Update Services. So when you publish
a new post WordPress automatically notifies
the following sites. So I'll show you a list of these pink sites that you
can just add it in here. It's very, very simple what it basically does
when you make a new post. It tells all of these sites that you've got new content
on your website. And then they come
to your website and they index your content on their search engines or in their news aggregation feeds. After that, you've got
your reading section. And we looked a little bit
about this customize section. Where's your homepage? Your homepage display. So it's a static page and
we already know that. And what it is is you create
the page and then you select it in here by clicking
the button and selecting the page
you've created. And we're not going to deal with the posts on the blog
yet, as I told you. After that, we've got
our permalink section, that a permalink section is where you're
going to actually, this is how your website will look like the different pages
that are actually on it. So they will be keyword
formatted, okay, instead of having things like
numbers and all of that, we're just going to go for
a sample posts like this. So post name,
alright, after that, you've got your privacy
settings and they have a privacy policy already
created for you. Or you can create your
own privacy policy. And I'll show you how to
do that in a few moments. And after that in the settings, you will find when you've
installed all your plugins, you'll find a section
where you can click on any of
the links in here. And it will bring
you to information about the plug-ins as well.
28. Adding A Theme To Your Website - Making It Look Good: In this video, what we're
gonna do is we're going to add a theme to your website. Now a theme is like a template, okay, So you want your
website and looking cool. And what these teams are templates do is they give
it that beautiful look. Okay, so what I love
about these is before you used to have to get
graphic designers and all of that to actually make
your website look cool. All these themes and
templates do basically is just give you a whole gallery of template or all looks and feels but your website that you can actually
choose from. Now the warned that the theme that we're
actually going to be using is generate press. Now there are two options
to generate rest. There's the free version of generate for us
which you can try it. Or there is I made that face. The other reason
I made that face is because the papers and is far better and you can do a lot more things on the page version. So I will be bringing you through what the paid
version looks like. So I do recommend the
paid version for you. I think it's like $67 or $97 or something
like that for the theme. So you can use across
multiple websites as well. So that's pretty good. So it's really important getting your website
looking professional, okay? And the great thing
is you don't have to span hundreds or thousands of dollars on a graphic designer or a developer to actually
create the website for you. And that's what's so good
about generate press. It allows you to create a we, I got bitten by
mosquitoes. Mosquito. It allows you to create a really good looking
website with loads of cool added
functionality that will enable your Canar increase your conversion
rate on your site. So yeah, like follow
along with me, see if you like the
theme that I have. If you don't like that theme, then go and choose a theme
added at the library or my recommendation to
you is January press. I'm going to show you how
to use Generate breast. So let's get stuck into it now. So here we are in the
dashboard and what we're gonna do is we're just going to
come down here to appearance. And what we're gonna
do is click Add New. Now as you saw before, you can actually search for the different themes
that there are here. And if you like any of them, you can basically say Preview. And then that will
show you fought. It will look like on your site. Okay, So it's really
cool and really easy. So just have a look
down through it. You can also search like let's
say you were doing tennis. Potentially, there's a
team in here for tennis. Okay, yeah. So look, well, you could do is you
can preview that if your niche was tennis
or something like that. Look, it's got a green
background on whatever. Um, but they're not
the ones that I use. Okay, So as, as we said earlier, we're gonna do generate press. I hope it's here. Generate press. Okay, Yeah, generate
precedence here. Okay, so we're just going
to click Preview on this. And it's a very
simple theme here. Okay? Now what you can do is
once you've got that, once you've found it,
just click Install. Okay, and once you've clicked installed, just click Activate. And now what you're going to
see on the side of your page here is you're going to see this button here
called generate press. Okay, so click on this. And then to purchase a new one, you'd go to premium here. Okay? Or else you can
click the link below this video on it will bring you to the generate Press website. Okay? So if you wanted
to click premium, then it's going to ask you
pricing or click pricing. So you have two options here. You've got the yearly
or the lifetime, and yearly is $59 per year. Basically use upon
to 500 websites. Okay, so just honestly get the yearly want
to start off to keep your costs down
low. It's very simple. You get started. And then once you've actually
purchased it, you'll be brought into a
section that looks like this. Okay. So this is your account. You'll obviously get the
emails and stuff like that. And you've already
installed the theme. But the next thing
you need to do is actually download
the plug-in, okay, so you're just
going to click Download. And then what you're going to do is you're going to come back into your generate press
here or into this section. And then you're gonna
go to plug-ins now. Okay, so you're going to
click Add new plugin. And you're going to
upload a plugin here. You've got to choose your file and you're going to
click Install now, gonna click Activate Plugin. Okay. What we're gonna do next
is we're going to go to generate press here. And it's going to ask
us for our license key. Okay, so what we do is we go back and find our license key inside of our generate
press account and then would copy
our license key. We're just going to
enter our license key in there and we're
going to click Save. Okay. And then after
we've done that, we're just going to click
on this button here. I'm going to add all of
these elements into our, into our site, activate
and click Apply. Okay, and then what we
can do is we can look at site library to just go
to the slight library. And what this is going to do is this is then going to give you options that you can actually
import into your site. And the reason that they're
so good is because they're optimized for the
search engines. But also you can add
some cool elements, extra functionality
on to them as well. So if you wanted to
do something like this or you choose
whichever one you want, I personally use this
one, the marketer. And then I click on it and I have a look what
it's going to look like. And you can check
what it looks like on tablet and on mobile phone. As you can see, very simple. It's got a title, your image introduction, and
then your Read More section. Okay, So then I'm just
going to click Get Started. And then just make sure
that you're down here. Okay, so import themes,
import demo content. So it's going to
import demo content. What do you need
to do is actually delete that demo content, okay? And just click
confirm, I understand. And then you're going
to click Begin import. And the reason you want to
delete the demo content is because it's non-relevant to what you're actually doing. So just find the pages and find the posts that
are put in as demo. You'll realize them straight away and then just
go and delete them. And once that's been done, you can click View Site. And here's what the
site looks like. I'm because there's already
content on the site. You'll see it though. So this would be one
of the articles. And then you can see all of the different elements that
are down in here as well. But that's it like so
you've got your home, you're about all those
kind of things in here. So that's, that's
setting up your site, so that's getting
your theme ready. And so, yeah, go ahead
and get that done.
29. Adding Extra Functionality To Your Website: In this video, what
we're gonna do is we're actually going to
look at plugins. Now. Plug-ins basically are
a piece of software. What it basically
does is it extends the functionality of
WordPress itself. So you add these. There's a section within your WordPress dashboard
called Plugins. And you can go and search for the type of plugins that
you're actually looking for. Now, plugins do a
Marriott, my God. So many different
things for a website, but the main things that
we'll be looking at our slogan that
actually helps you do search engine
optimization or SEO. And we'll be using
a plugin called Rank Math will also look for plug-in for keeping
your website secure. So we'll be using a website
or a plugin called defender. And we'll also look at plug-in for optimizing your images
and minimizing their sizes. So there are so
many other plugins that you can actually use them. We will, out of nine or 10, I think logins to your website. So that's what they are. You don't need to know
anything about them. Most of them just sitting
in the background and they make your
website better. Some of them you use all
the time like drachma. Others you check
from time to time, update security settings
like the security plugins. So just follow along with what I'm doing here and get them
on it onto your website. I'll bring you through
all the steps of the things that need
to actually be done. So let's get stuck
into this now. Okay, so this is a
security plugin. It blocks attacks from bots and hackers trying to
break into your website. There. This actually happens more
than you would recognize. And it's super annoying. Sometimes it can delete
your website for good. Others. It can just kind of make a really annoying issue that can cause you hundreds of
dollars to actually fix. And there are many
to choose like so there's things like
word fans as well. But I like defender. I think it's really
good and I've never had any problems with it. So install defender
or you've got the option of word
fence there as well. After that, you want to look
at Table of Contents plus, and this is really,
really simple to set up. So what you wanna
do is you want to install now and the Activate. And the next thing
that you're going to do is once it's installed, you're going to go into settings and you're going to
just follow the, the, how I've set this up here. So position after first heading, show when four or more
headings are present. And auto insert for the
following pages and posts. Okay? So what you're doing is you're just setting
up how to Table of Contents actually looks
like on your posts pages. After that, you're going to put the text that it will show. So show title on top of table of contents so you can
call it whatever you want. What you learn table
of contents with, the choice is up to you, but Table of Contents for me, I just leave it as it is because it's very
self-explanatory. People know what a, what
a table of contents is. And then basically
allow the user to toggle the
visibility of the tab. So basically, they, if they, if they wanna see the tab or if they don't want
to see the tab, they can easily
just click a button that says show or hide. And also I hide the table
of contents initially. So if a person just wants to
view the table of contents, then they can open
that themselves. After that, we have
sections that are showing the hierarchy kind
of like so if you're showing hashtag H one tag, H2 tag h3, h4, a tetra, etc, number list items. So 12345. And then the rest, I
like to set it up gray, just a very simple
looking presentation here of what it will look like. And then light blue
if you want that. I think there are about
five different colors that you can actually choose. After that, we're
going to set up the official Facebook pixel. The Facebook pixel is an analytics tool that helps you measure the effectiveness of your advertising and also track people who come to your site who are
actually on Facebook. So you understand it
or you install it. And it basically helps you understand the
actions that people are taking on your website and reach audiences
that you care about. So you'll add the pixel ID code from your Facebook into here. And that's basically going to help you track your visitors. After that, after you've
got that one setup, I want you to set
up social warfare. Okay? So the social where
warfare plug-in. It, it's kinda cool. It actually looks
really, really good. This is what it
looks like, okay, so you have the ability to have share buttons like
this on your website. So it adds social media sharing functionality
to your website. And this is only one view
of what it looks like. But there are other, there are many others as I'll just
show you right now. So first off, there's kinda
like social networks. You can drag and drop the different social
networks that you actually want to use. You can also decide
if you wanted to show how many shares you have or if you don't want that you don't have to show how
many shares you have either. It gives you the
ability to choose where you want to
have it positioned. Okay. You wanted
on your homepage, you wanted on your
archives and categories, your posts on your pages. And then it's kinda like for
your posts and your pages, both above and below content, but above and below content. Just set it up like I've
set it up here, guys. Floating share buttons on. This basically means that as somebody scrolls down the page, the share button is right there. So they have the
ability to actually share the content for you, which obviously
increases the chirality of your posts as well. And next of all, if you wanted to, you got adding your
Twitter username, your Pinterest username, and your Facebook username
in there as well. So after you've installed
social warfare, the next plug-in that you
wanted in store is pixel. Okay, so it's easy to use lightweight install
and forget about it. Image optimization
plugin that can compress all of your past images and PDF documents with
a single click. New images are automatically
resize and re-scaled and optimize on the fly in
the background. Basic. I know that's a
very long-winded, basically what it
is is your website. The speed of it is very
important for us to rank. Now the more images
that you have on your website that the longer it takes for your
website to load. So sometimes people put really big images onto
your Web, their website, not realizing those big images actually cause problems for
your websites loading time. So what's short pixel
does is it basically optimizes all of your images
and resizes them for you. So you don't need to
worry about that at all. There's a free and paid version. I'd recommend getting
the paid version. Okay, So as you can see, for 999, it will optimize
10 thousand images for you. So that will
obviously last year, very, very, very long time. There are loads of
different image resizing. But I think this is kind
of the coolest one. Okay, so very simple to set up. So your request, an API key
and the setting section. And what they'll do
is they'll email you the key and you just
placed the key in here. And then you make sure that
you click all of these boxes. And then what you wanna
do is you want to basically click this off, okay, so I'm going to show
you a cool ranking hack that basically will
help your images rank at a later stage in this
training and you want to keep the EXIF data, okay, after that, we've
got auto optimized. So this is pretty much the
best plugin for speed on your website focuses on
optimizing your code. Basically things like HTML,
CSS, JavaScript, etc. Don't know what they are. Don't worry about it. Because hopefully you
won't have to deal with very much of that at all. Look at over time, your knowledge and this
kinda stuff will grow. But at the start and for
at least the first year, don't worry about it. If you have any
serious problems, I recommend just
going and finding somebody who can actually look after this
information for you. Now widowed or optimize, you do need also
a cache plug-in. And for this, you
can use W3 Cache. It improves the overall
speed of your site by caches multiple
elements on your pages. Now because you run
auto optimized, you don't need to run
all the options in here. So as you can see, you don't need to
run minify in here. So make sure you just
set it up like this. And when you've done
that, click save changes. So by the end of this, all of the plugins, you should have the
ability to go in and set up all of the plug-ins
for your website. So go ahead and do that. Now, you're a huge way along the setting up
your website now.
30. Setting Up Your Website SEO Basics: Welcome to another video. On, in this video, what we're going to be doing
is we are going to be looking at how to actually
set up the Rank Math login. And this is a separate
video on its own. And the reason being is because Rank Math is just so important, I want you to have this settle. You don't need to worry about any of the
other settings again. Okay? But the reason that you set this up and
the reason that it is so important is because every
single article that you create or every single
post and page and all those kind of things that
you create on your website, you're going to be
using Rank Math to actually optimized m. Okay? So this is super important. Make sure you follow the
steps and get it setup. Let's get into this. Now, I've mentioned
this to you before. This is what's going to turn
you into an SEO expert. So you just follow simple
instructions and you'll be able to get some great
on-page SEO results. It's packed full of features. And once you know a
few certain steps, you'll be able to start ranking any article
that you create. So what you wanna do
is you want to go, go to Plugins and you
want to install it. And then you want
to activate it. Once you've activated it, you're goanna setup
a free account. So you're going to click
on Connect your account. The next step is going
to basically ask you to login to Rank Math. And for this, I'd normally sign in with my Google account. Because the thing is you can change Google accounts, okay? And what it'll do is
it's gonna send you your login details to your
Gmail that you set it up with. And it's also going to
direct you to the next page, which basically is your login. And you'll click Login
and then you're going to click on plugin files. Now once it's been started, you're most likely going to be redirected to what's
called the setup wizard. But if you don't get
it doesn't redirect, you just go back into your dashboard and
on the side of it, you'll see Rank Math now. So on the side, the sidebar on your dashboard, and you will see
Rank Math there. And then just go and
click Setup Wizard. Okay, after that you're going
to want to click Advanced. And in the next
section, my blog is, I choose small business
size and business type. I click Website. After that, what you're
gonna do is you're going to insert your company name. This will be the name of
your website most likely. And then after that you're
going to add a graphic. I made this simple
graphic using Canva. And the dimensions
are one hundred, two hundred pixels
by 630 pixels. And they're super
simple to make. You've made some already, I'm sure when you uploaded it makes sure that you
add the oldest texts, like in the image shown here. Okay, we've mentioned about all texts and water
meant who was the alternative texts
of the image to tell Google and the search engines what the image is
actually about. After that, we're going to
look at Google services. You won't have created these, so you can skip this step. So what will be crate
creating and later on is Search Console and
Google Analytics. The next step you
want to look at is sitemap and SEO tweaks. Okay, so first of all, just makes sure that you copy exactly the way
this is selected here. Okay, so sitemaps
on include images, public posts, posts and
pages, and public taxonomies. Okay, Let basically means that you'd just be indexing
those things or other, making note of them in your
sitemap makes them all. You've got your SEO tweaks. And so this is
basically where you do know index just fall again, follow exactly what it is. No index, empty category, title tags, nofollow, external links. Make
sure that's off. And then open external links, links in a new tab. And then you're just going
to click, Save and Continue. And it's going to tell you
that your site is ready. Now after that, when
you're finished, click Set up advanced options. So you want to actually skip roll manager as you will be
doing this alone to start, then click on these, the 40 for on
redirection to make sure it's done exactly
like it's shown here. Finally, we're going to
do the ski mask section. So you're going to set it up at the schema
for your website. These are just some
technical details that Google likes to know. So just set it up like the information that
I've shown here. This tells Google what kind
of content your website creates and it gives you
instructions on how to do that. So once you've done that, that completes the initial
setup for Rank Math. Now we have to just
go back and make some extra tweaks back
on the dashboard. So let's go back into
the Rank Math dashboard and we're looking at images now. So make sure the images
button is turned to blue, like you can see right here. Then click on settings
as you can see. And then you wanna
make sure that these sections are turned off. Okay? Now, the reason you
want to do that is because image SEO is important and you're gonna pay a lot
of attention to it. So these do not need
to be turned on. Because what they'll do
is they will just do random generation of what they think is the best practice. But I'm going to show you
the real best practice of how to actually
optimize your images. After that, we're going
to go to global methods. So you're gonna go
Rank Math titles and Meta and global Meta, okay? And what this basically is
is we're going to look at how we separate our,
our post titles. Okay? So sometimes you
will have seen these on posters in small little
hyphens and dashes and lines. Now, this is called a
separator and it's basically, I like to use this thing here. Now this is called a pipe, but others like to use hyphens. So what I want you to
do is it's up to you, but preferably choose this
one, That's my recommendation. Okay? Next you want to
make sure that you click capitalize the titles. This puts a capital letter in the first character of
all of the title tags. Okay, So it helps
your site title is actually stand out better. So as you can see here, so P is a, a is a capital, T is
the total capital, M is a capital B capital. So that's basically
what that does. After that, you're going to
look at the homepage section. This is where you fill
out the information about your homepage. For the search engines, the titles will have
up to 70 characters, your brand name, and your
main keyword permutation. Okay, So we'll go through
and we'll set this up during the demo part of it,
meta description. We'll have a 160
characters on it. Again, it will have
your main brand or your brand and your main keyword and a permutation in there. After that, you've got
your social media. So this is where you'll add your social media pages so that they can be connected
to your website. You only need to deal with
your Facebook page URL, but can look after days, after you set it up. And that's how you set
up Rank Math. Okay? So very simple. Make sure you follow along the steps here and
actually do it.
31. How To Use Images and Categories in Your Website: In this video, what we're gonna do is we're
going to look at the categories and the images sections
within your dashboard. Now, both of these are extremely important as you
know your images, obviously, you've heard that
saying and image paints are, it says advance and words. Well, images are really, really important on the
search engines as you can understand and optimizing them to appear on the
search engines can actually bring you
in so much traffic. There's a section within the WordPress dashboard
called media, where you can actually go in and you can look at the
images you've got, optimize them, you
can edit them, you can do loads of different
things inside of there. So we'll be having
a look at that. We'll also look
at categories and categories are like topics. And then underneath that you've got subcategories or subtopics. So they've basically,
they have, would you say, they organize your content into specific silos of what
it is that there are banks. So an example of this would be your main topic
being fitness. And then potentially
is some topic being weights training, and another subtopic being Yoga. Okay. So if you were
to do website on yoga, then you potentially
would have subtopics on yoga underneath damaged. And so we'll be looking
at those two things now. While it might seem, again, a little bit a little bit
difficult or a little bit, you know, lots of things to do. Don't worry. Like
all of this stuff. You don't have to get
correct straight away. You just follow along with
what I'm saying I'm over time, the more you do it, the better you're
going to get out. And that's really it. So you can't expect perfection
straight away, okay, just, just follow what I'm
actually saying, do with your own
website and that's it. So let's get stuck
into this now. The next section
you'll notice is categories of
categories are awaited. You organize your website, okay? So it helps Google to
understand what are the specific topics that
your website focuses on. So the better that Google
is able to understand that, the easier it's going to be for Google to rank your pages. And that's super,
super important. So if your site is a
bad letter jackets, then your category would
be called letter jackets. You don't have to be
confusing about it, okay? The easier it is, the easier it will
be for Google, okay? So you can also add a
description to your category, which helps Google understand
what your category about. So it would be something
like the name of your site. We review only the
best letter jackets for men available in
the United States. We're doing this for years
and our advice as much sought after in the world of
designer letterman's jacket. Okay, so now this category, what it will be is so any leather jackets that are that you put onto
your affiliate site, when anybody goes to
the category page, they will find all of those different letter jackets
actually underneath there. And from that category page, people will be able to click on the individual
letter jackets and go to those specific
pages to purchase. After categories, we have
the media library, okay, so this is where all
of your media is stored from all your
posts and your pages, images and PDFs and videos. And it's really, really
cool you can edit or add or delete any media
that's actually inside here. You can also make changes
to SEO elements of your images by editing what is called the
alternative text. So this, I'll tell you what the alternative text is first. So imagine this is
your image, okay? Now, Google cannot
read this image, okay? It can only read
the information. You tell it about the image. Okay? So that is what is
called alternative text. So you've gotta tell Google
what the image is about, and this is where you
put your keywords in. So when the Google spider comes along and it
meets the image, it can't read, bought
the image actually is a part from what you tell
it the image actually is. So this is really cool. You get edit this
kind of content or the information inside
of the media library. And these things help you
rank in the search engines. Okay? You can also add images and add PDFs and add
videos into here, and you can drag and drop it. Okay? You also understand
that you can search for images and videos
in here as well. So it's a very intuitive
system, WordPress. So once you actually start
playing around with it, you're going to see how similar each of the
sections are to each other.
32. The Difference Between Posts and Pages: So in this video, what we're gonna do
is we're going to look at posts and pages. I'm also going to look
at Rank Math, okay, so I'm gonna give
you a difference between hosts and pages, how to actually use them for. And also then I'm going to
go and I'm going to show you how to use that login rank man, but you're going to be using to optimize your post and ages. So this is being done on
PowerPoint presentation. So take your time, go through it, understand the steps are
associated with that. I also speak on the slow in the video because
I'm trying to know me. I speak very fast. So anyway, enjoy this one. In this section
we're going to run through the overview
of posts and pages and actually how to use it within, within WordPress. So what basically our
posts and pages, right? So posts, you understand
that posts are time-bound. Pieces of competence are
time-bound articles, pages are not, and it's very, very simple to
actually write them. The layout of them is pretty similar in terms of how
you actually create them. So as you can see,
it's laid out. So this is what the posts and pages section
actually looks like. So it's laid out with
a title section, then what is called
block sections, okay? So you start off, you add your title, and then you start writing
your content in here. Okay, so I just added this a little bit
lower, as you can see, but normally this content
here would start here. So I wrote exactly what it is. This is a block and these
are sort of like paragraphs. They are easy to
use and make adding text and images
along with videos and anything else
much easier process than when using a
normal text editor. When you want to go
to the next block, you can just press Enter and you will enter a
new block space. This is like a new paragraph, but you can also add images
into these blocks spaces. So we'll go through a live
demo of how to use it as well. But pretty much what
it is is this, okay? So your posts and your
pages are broken down into a title section and
then a block section. Now, these blocks
are like paragraphs, but also you can add images and videos into
these blocks as well. The way did you get to a next
block is by pressing Enter. It's really, really simple. If you want to turn any of
your texts into titles, or you do is just like
in a Word document, you press the button
and you shift on it. And it will highlight
the section of what will happen is it will, it will actually give
you a drop-down at last you do want to make
it a heading, okay? Or do you want to
make it a list? You wanna make it a close. But so all you do is you choose which one that
you're actually after. Okay, so it's got all of the
information just right at your fingertips so
you don't have to go looking for lots
of different things. Also, there's a plus sign that sits at the side
of the document. And you can just hover
over it and click it and you're able to turn things
into different things. So let's say you wanted to add a functionality of
click to tweet. And a click to tweet is basically you'd highlight
a piece of text. And then he had pressed,
clicked a tweet, and then that would add that text into a
clickable tweets. So when it's posted, if somebody clicked on the text, it would automatically load
up in their Twitter and then they would click the tweets them to text
from your website. Also has things like forms
and an FAQ by Rank Math, which we will be using later. I'll explain it in
a, in a little bit. But things like short code
and social where warfare. And if your text was actually as a title and you wanted to turn
it back into a paragraph, you just press that as well. Okay, you'd click
paragraph there as well. So when writing it, it may sound a little bit
confusing at the moment. When writing, just treat everything as a
separate paragraph. And that's the easiest way
that you can understand this. So the difference
between posts and pages, here's the big difference. Wordpress posts have an
official published date and are displayed by date
on a site's blog page, okay, something like this here. Okay? Whereas WordPress
pages do not have a published date and are meant for static timeless content. Two common examples of
content that should be a page or your site's contact
or About Us pages. It doesn't make sense to list that content that by
date because you want people to be able to see it no matter when they
visit your site. Okay? And we're going to be creating more pages
than posts because our affiliate sites are based on great content that doesn't
change very often. Now, on the right-hand
side of the screen, you're going to have
another dashboard. And this is from a
plugin called Rank Math. Okay, this is fought, turns you into an SEO, SEO pro. I'm helped your
articles rank really, really well in the website. Now, what it basically is
is you'll see a lot of, it might look a little bit confusing at the moment,
but don't worry, I'm just going to explain
some brief things about it before I go in and
show you how to use it. Okay, So it's broken down
into separate sections. Basic SEO, title readability, additional stuff, and
then content readability. Okay? It also gives you a score of one out of a 100 or 0 to a 100. Now your goal is to make
as many as many Your, to turn from red, from being down at
five out of a 100, up to around 80, 81 out of a 100. You don't need to get a 100
out of a 100 all the time. And what you'll see
is all of this is information that you need to do to make your content better. So if it says out of focus
keyword to the SEO title, then you add a focus
keyword to the SEO title. If it says out of
focus keyword to your SEO meta-description,
then you do that. Once you've done these things, it gives you the green tick. Okay? And I'll walk you
through step-by-step during the optimization
process of how to turn pretty much most of these
from red into green and have your score rise
from five up to 100. It is kind of fun seeing
the numbers going up. So I'm sure you'll
actually enjoy it. And the better you
become at this, the easier it's going to be to get to those high figures
much, much quicker.
33. The Secret Of Child Pages - So Clever: So we've got another
short video here, and this is about creating
structure in your website. So what we're actually going to be doing
is we are going to be creating things
called child pages. Now, how does works is
so you've got a much in just like a family structure
of AC guide your parents, and then you've got your
child or your children. Okay. So if we look
at our main page or money page as our
parent page, okay. And we look at our child pages
as our supporting pages, then you will understand
the structure of it. So our main page is
our parent page. On our supporting pages are our children or
our child pages. So what we're actually
going to be doing is setting these
up now it's super, super simple to actually do. So what I've done
is I've outlined it on a spreadsheet for you
are not on a spreadsheet, on a presentation and then often a live demo of actually
putting it into place. So there's no techie with stuff or anything
along those lines. You just when you create
your supporting pages, you're then going to put on the, on the left-hand or
the right-hand side of the WordPress dashboard, you'll see a little dropdown
that says parent page, Page Attributes,
then parent page, and then you choose the parent. And what you'd be able to
do is then just update your your article and you
have the structure in place. You're going to want
to do that for all of your supporting
articles as well. So this is very easy. Let's get into it now. And so the structure is
called child pages, okay, So WordPress comes with the
ability to sort your contexts are sort your content into
a hierarchical structure. Okay? So when you're using post, you'll be using things
like categories. But when you're using pages, you'll be using things
called child pages. Okay? So we ranked pages
because they're just far easier to rank and
more easy to customize. And how we lay out
our structure is based on our keywords
we found earlier. So these pages are
called Money pages and they're going to have all
of your keywords in them. So once we've
created these pages, once we create our homepage, which is our main page
on our supporting pages, we link our supporting
pages to our money page. So every Monday page
that we have gets at least five supporting
pages to boost its relevance. And our money page
should be our homepage. So to start out, you're just going to have
five of the supporting pages, but guys, over time, build and develop
more pages, okay? Because as I said before, the money's in the keywords. And the bigger we
make our entity, the more that it's
going to reach to further spaces all over
the Internet for us. Okay, So start with five, get them up and then build, you know, build out these sites. Okay, So you've got, you've got such an opportunity
here to actually find affiliate expired domains that can be used for affiliate sites that can bring in income time
and again day after day. And then potentially you can sell them for huge sums of money after a couple of years or even a year if you've
done them correctly. So what does this structure
actually look like? Well, the structure looks
like this homepage, which is your main
keyword and then you're supporting which are your
contextual keywords. You've seen this before, homepage linked to by
S1 supporting one, supporting to, supporting three, supporting for, supporting 5. So this gives us
relevance and tells Google that our homepage
is really good. And it's really simple to
create these child pages. So this will give your
website a form of hierarchy. As I said, the first
thing you'd need to do have your homepage set. And even after it's set, you can update that
at a later date, but don't worry about
that at the moment. The first thing you
need to do is get your homepage created and set. This enables us when
we're creating our child subpar are supporting pages
to make them child's pages. And we do this by
using a function in the left sidebar of pages to select who the parent actually
is or the right side. So it could be on the left or
the right depending on how your WordPress is
actually function there. So our static pages,
our homepage, this, then in the right or
left side of our page, it's going to give
us the option to choose our parent page. And that is it. So all we do when we're actually creating our supporting
pages is go to the page attributes section and choose our child pages are choose
our parent pages. That's it. That is a super simple as it is. Okay. So I've given you the
demo just right here. You know why these
things are important. Now I'm going to give
you a hands-on demo of actually optimizing a
piece of content myself. Okay, so follow along with that. It's super, super important. But make sure you go back
over these slides as well. Because that's going to give you the good basic understanding of why they are important and also the basic understanding
of how to do them. And now here's a quick
demo of actually how to set up these child
pages for yourself. So what you're gonna do is you will have created your page, okay, so this is a page is okay. So once you've created
your supporting page and you followed all
the optimization elements and things like that. So potentially you've watched
those videos already, how to actually do
that and optimize it. And as you can see, it's got the titles and all
these kind of things. The next thing that you need to do is actually make this a child of your main page, okay? And all you do is you
come over here into the right-hand bar
and you're look for page attributes. Okay? Next the ball, you're just
going to look for parent page. And you're going
to find your page, which is going to
be this one, which is my main money page. I'm going to click
that. All right? And so then you could
have one or two, but just leave it as 0
for what it actually is. And then once you've
actually done that, what you're gonna do is you're just going to click Update. All right? And so that is how easy it is. So you're gonna do that for all of your different
supporting pages. You're going to
make them child or children of your
main parent page. Okay, so very simple. Go ahead and do that
with your content now.
34. Turning Your Into An SEO Wizard: So now in this video we're on to something really,
really, really cool. And that is basically
the optimization sheet. Now, this optimization sheet is basically you can take it, you can optimize pretty
much any article or any piece of content on
the Internet anywhere. And it's gone in that content. Such killer boost. Okay, So this is the optimization
sheet that I basically built up over 12 years in
search engine optimization. So all of the elements within
here are Google tested. So that basically means
that you follow along, you do exactly what
is said in that. And your website is going
to rank somewhat so that I've ranked brand new
websites with no links, know anything along those lines, no authority in the domains of both high ranking
business websites and high-ranking other
niche related websites. So what you're gonna do
here is just follow alone. Get to understand all of the different elements within
the optimization process. And once you have that, you're just, you can
optimize any pages like you. You can go onto mediums, you can go onto any blogs, you go onto Pinterest. All of these different
things just follow along. And this is, this
is your doorway to two ranking in the search engines are
making a full-time income. This part right here. And over the next few videos, because we'll be
going in and doing a live demo of the
optimization itself. So take a deep breath. This is going to unfold. This
is super, super exciting. It's my favorite parts. Okay, so let's get
stuck into this. Okay, So this could be probably my most favorite part
of the whole course. And that's because we take absolutely
everything you've done so for Sofar and we
bring it together. So this is the
complete optimization of all of the work that
you've done so far. I mean, your articles, your keywords, the videos, images, absolutely, everything
that you've done so far. So how do we go from a
simple article looking like to a fully fledged coup last article looking like this. And that's what we're going
to go through right now, the steps to actually do that. Now, before you do any of this, you need to have your
list of keywords that you developed in the
previous stages, okay? And you need those for each page because it all starts
with your keywords. That's pretty much
as simple as it is. These are the money, as I've mentioned
many, many times. So getting these right is key to the optimization process. So after that, you
have the content, the content that's
actually on the pages. Then you've got things
called headings. You've got paragraphs,
you've got bullet points, you've got media being
images or videos or PDFs. You've got FAQ schema, and you've got a good URL. Okay? So what you'll have is
you'll have your keywords like this laid out in
your Google Drive. And these will be for
each one of your pages. And you'll also have the
video or the text from the videos that you've
got created now, potentially you made
it yourself and you've edited it
yourself already, taking out all of
the bad parts and the ohms on the ERs that
people naturally have. So once we have these
things together, what we gotta do
is we're going to focus on keywords
for the moment. That's because keywords
are so important. So we've talked so
much about keywords. So by now you should have your main keywords together and you should have your
extra keywords as well, totaling about 54 each page. So when you're using
these keywords, you have to put them
into your articles. But you don't want
to put too many. And you don't want
to put too little. You want to make
sure that you put the right amount of
keywords into your content. So you want to put
about 2% keywords related to the number of words that are actually
in your article. So let's say that was a
thousand word article. 2 percent would be 20 times. Now that's not 20 times
the phrases said. It's 20 times the words from the phrase is
actually mentioned. So if we look at
the top one here, 1234, so that is forwards, okay? So your main keywords, your top keywords, your 1, 2, 3 here, should be said two
to three times each, okay? And then the other
ones, your 45s, they should be said
about one time. A long tail keywords
are important even if they have
small search volume, pop the singular
keywords into the copy. So these can be extras
that you found. So just scattered m almost
throughout your copy. Okay, so after we've
done keywords, what we gotta do is
we gotta do content. Okay? So what you need to
know about content is this. Whitespace is good, it's crea, it creates a visual focus. Okay, so less can be more, and simplicity isn't a waste. So I'll give you an example of what potentially people do. So they cram so many
words together like this, when in actual fact, they should be making much more whitespace to enable
it to be easier to read. Now we're going to
take it even a step further than what this is here, because that's too much
texts together at one space, we're going to be breaking
our content down into lots and lots of different
headings and paragraphs. Okay? So what are headings? Well, these are so, so important and Google needs them to understand what
your content is about, the easier you make it
for Google to better day. Like you remember,
Google is a robot, so you need to tell the
robot what the pages are about as it only sees
texts and not images. So these hate tags
or heading tags, page 123, they're used to
break topics, intersections. Okay. So H1 tag, there only should be one
of these on your page. This is your main topic that
you are looking to rank for. So like cheap Minecraft
hosting server, okay, something like that. Your H2, these are the
subtopics of the page. There can be multiple
of these, okay? And they go underneath
the hate one. All right, Now H trees, these are subtopics
of h twos and they only go under the h two's. Okay? So the idea is to add your lesser keywords into
your h twos and threes, but don't do it too much. So dependent on the amount of
hashtags that you actually have and topics and word count, the more you can add. Okay, you want to make
it look to Google as if you're not
an SEO doing it. And another section that we're
looking at is a good URL. The URL only applies to your supporting pages as the homepage doesn't
really have a URL. Okay, so what would
be your domain name? So when you're
creating these URLs, it's called a slug, okay? Slug as anything that happens
after this dash here. Okay, So image of my domain
name was online game genius.com forward slash
Minecraft hosting server mode. So my slug is Minecraft
hosting server mods. Now it should be limited to three to four words max, Okay? And you do not repeat words
limited to one of each word. Okay? So an example here, this is completely fine
because no matter in all this whole
line of text here, that is all counted. So even if it's in
your main domain name, you shouldn't mention
it In your slug. Okay, So if we had an example
online Minecraft Modes.com, Minecraft hosting server mode. So we've got duplication
of keywords in there. So it would be better to look at something like best
hosting server realms. Because you've already got
Minecraft and modes in their Google and the
search engines can pick up on that URL is about, and that's very important
that you get that right. After that, you have what
is called the SEO title. So this is what
appears in Google. The main goal here is to try
and get every single word, your top keywords
into the title. So keeping to about 60
to 65 characters also. And you also want to keep
your main keywords together. So best Minecraft
hosting server, okay, So and you want to place it as close to
the front as possible. So as you can see,
my subtopic is best Minecraft SOS
hosting server, and I've got my best Minecraft
hosting server mods. Okay, so I've used my
main keyword there, okay? Now I put a colon and then I'm going to look at
my other keywords in here. How to host mounted servers, okay, so muddied server, okay. So as you can see, I'm trying to face
my keywords in here and the reason I can
use 2021 if I wanted. So next we have the page title. And so what we gotta do is, so this is the first area of your WordPress
page post section. Okay. This is what
will be the H1 tag. So the main topic of the page, it should use the same
keywords as the SEO title tag, but jumbled words about. So my SEO title tag was best Minecraft
hosting server mods, how to host modern servers. So I changed that to house the host
Minecraft Server modes. Best hosting modern
servers. Okay. So as you can see
how I did it here, I just used the same
words and then I jumbled them about to make a new, a new keyword sentence there. And that's a really good
way of actually reusing your best keywords on telling
Google that they are super, super important
for your website. So after that, what we
have is paragraphs, okay, and before, as I mentioned, whitespace really works. Okay? So as you can see here, something like that
is just a big wall of text and it doesn't
work very well. So what you've gotta do is you've got to break up
your content like this, okay, with lots of
whitespaces and paragraphs. Okay? And, and think of it
like this mobile mentality. So when somebody's on
their mobile phone screen, they can potentially leave
your content at anytime. Okay, So what you've got
to be thinking is to leave them with an
impressionable content, impressionable content, content piece every time they read because they
could leave at any time. Okay, So you don't want to have long sprawling sentences
because a lot of people will be reading your content on
their mobile phones. After that, what we
have is bullet points. So these are what is
called structured data. Google absolutely loves this. So they can be
either bullet points or numbers or
something like that. And you know, they are
great for creating lists are the top 10
something or other, or the top five something
or order are the nine best, something or other. And there are great to grab what is called
the featured snippet. Now the featured
snippet is not cool. Little bit of real
estate on top of Google. That basically looks absolutely brilliant and grab
so much attention. Okay, so if we set
our content up with bullet points
and lists, lists, numbers in there, we have a higher likelihood of grabbing
this featured snippet. So after the featured snippet or after the bullet
points, we have images. We're going to look at
optimizing the images. So these are super important for your pages and they're also thought is called
super optimized. So again, if we
think that Google is a robot and we have to tell
it what we want to have, what we have on our pages
as it can't see the images, the better we
describe our images using our main keywords, the more Google understands
those and ranks us. Okay, so as you can see here, so image settings, all text boss best modeled
Minecraft Server review. Okay? So there are two parts
to the image optimization. So there is the filename, what we named the filename. So we wouldn't name it
kind of something like the one that it comes from the Internet or the one that
it comes from your phone, which could be DSC 000 53
for dot JPEG or a PNG. We'd name it something like best Minecraft mod reviews 2020. Okay, so what it is
basically is it's a permutation of your
main key term, okay? And then what you do
is for the old tag, you change the old tag
so it's not the same, but quite close to
your filename as well. So as you can see, we're telling Google these
are super important. This is what it's about. So after images, we have the
media and we have videos, and Google loves videos. Well, they fight, they keep
visitors engaged them. That means that they stay
longer on the pages. So the great thing about the
content that we actually create is we've taken
this content from videos. Okay? So normally the video should be placed exactly
where it is supposed to be, sort of talking about
a specific topic. They shall be placed
beside it or above it, below at the closer the better. It's really contextual
and Google reads that. Okay, The great thing is
you can reuse the videos from the videos we took for our texts and place
the video anyway, normally at the top of the page. So we have multiple use for the content that
we're actually using. And that's why these niche
relevant websites ranked so high because everything
is completely relevant. And Google has told us these things are what
we like to rank. So we're, we're getting hit by so many content relevant
avenues here in our text, in our images, in our
keywords in our videos. It's really cool. Next we have the
FAQ schema section and what the FAQ schema or FAQ page schema
is used to answer frequently asked questions that people have about
specific topics. And Google absolutely
love these questions. So they also give us information of questions that
we can potentially answer. Okay? So when we're searching
for keywords, we'd go to Google and we look at the keywords
that are ranked, or we look at the questions
that are ranking. And we can potentially take those questions and
adapt and modify them. We could also look in
places like answered the public and look at the questions that
people are asking. We can also look in also asked and look at the
questions that people are asking and then answer
those questions in the FAQ schema that our show you how
to do in a little bit. And we can get links like
this underneath our website. So there's much more
real estate and potentially more people are
gonna click and more people are going to read the content
that we have and hopefully click on our listing and
then go to our website. And after that, what
we have is buttons. So, buttons are so important here because these are the things that people
are going to be clicking. So whatever the color
is that you choose, the simple rule is
this contrast, okay? You want to make the
button standout. You're not a conversion expert
yet, so don't try to be. So what I want you to
do is look at what is working on some of the biggest
websites and use that. So as we can see, a
couple of sites here, you probably know
this all very well. That's Amazon. These things are
ebay here and these are some other websites
that I liked as well. Now if you're ever stuck
in terms of kind of finding out the color
of these buttons, then you just go and you go copy and paste
that button into PowerPoint and then
use the eyedropper on PowerPoint and click on it and it will show
you the color. Okay? Now creating these buttons
is super-simple as well. So you can create
these buttons in a cool little tool
that I'll show you in a bit cold click minded
button generator. And you just go
in and you create the buttons like at
the card or by now. In there you choose the
colors and it will give you lots of cool
graphical elements that you can play
around with it. Super simple to use, and I use it for
all of my websites. So that is the main
optimization side of on-page. So what we want to
look at after this is we want to look at actually
creating the structure. Okay? So what I mean
by this is you've got your main pages and then you've got your
supporting pages. So we're gonna look
at actually setting up the structure of
those pages now.
35. How To SEO Your Content Marketing Efforts: Okay, So in this video we're going to do the
optimization you've done. We've gone through the
optimization sheet. We've gone through the
article creation element. This is actually putting that article onto your
website and going through step by step to ensure that absolutely
everything is optimized. And as I've said before, this is the key to
you rank, okay? This is the key to your ranking on any website that
you create content. It's on free blogs, it's on free content
syndication websites, even on Pinterest and
places like that. All of the different
elements that are actually inside of this sheet. You can use and adapt on any, pretty much any other platform that is actually out there. It even comes into
play when ranking on Facebook to actually rank
on the search engine. So you're right
content on Facebook. Then you write in the search
engines for those keywords. So these, this is the key, okay? So I really want you to
understand that doing this, spending time on it, is gonnna make the difference between your business
and accessible. I'm not successful. So please go over, go over it, go over it, and don't
miss out the details because there are so many
small little pieces in there. What I want you to go and take
care of all of those pay. So really, really
looking forward to this, This is a demo of
me going through and actually doing
it hands-on hands. Okay. If that's a thing,
hands-on. Hands-on. So let's get stuck in here. Okay, welcome back, guys. In this video, what we're
going to be doing is we're going to be optimizing
your content. This is fun guys. Where this is what's going
to separate you from somebody who attempts to rank
pages and rank websites, okay, the optimization
of your content. Now you've done so
much work already. You've got the
transcriptions, you know, your keywords, you know, you're supporting
pages, all of that. And that's going to come
into play right here. Okay, so the first thing that
we need are our keywords. Let's say we're going to start
with our main topic page. Okay, so let's
have a quick look. So we need our keywords. What makes it great ranking
and selling article. We need our keywords,
we need the content. Okay, so Here we go. We have our content as well. So this is one of
the transcriptions and what you'll notice is, I broke it down like so I made lots and lots of
different spaces in here and I put full stops and I put commas
and things like that as well. And I also broke it down
into kind of headings. Okay. So when they were talking about multiple products
or different areas, I made a heading for
each one of them. Then I just placed it there. So I haven't actually put
it into header tag yet because we haven't uploaded
it to WordPress just yet. So if we go back, we have our keywords, we have our content, and what we do, we do. I've also put paragraphs and
things like that in there. But our headings and our bullet points and all of this and our media and our FAQ, FAQ and good schema. We're actually going to do
them on WordPress itself. So let's get into WordPress now and actually get
our content uploaded. Okay, so here I am inside the WordPress dashboard
and the first thing I'm gonna do is come over
to pages and click Add New. You know how this looks like. Okay, so first thing I'm gonna
do is I'm going to go back to my transcription and
I'm going to copy it all. And we're going to
clear formatting, okay? And I'm going to copy it. Come back here. And I'm going to
paste it in here, paste as plain text. Okay? So there you go, there
you can see it's in here, so that is step 1. Okay? So it's getting the
content in here, okay? The next step is actually
going through it and making breaks in the content and making sure that the
content looks well. Okay, so that's what
I'm gonna do now. If I gave you an
example, it will be. So here we are in the backend of my hosting account at apex. And I might put
in Haiti hosting. I took the two gigabytes, gigabyte package up to
10 players variation. And you can see it here where you can easily modify
anything, okay? And then I'm going to put
a break in here, okay? So as you can see, I'm changing words as well because I want it, I want to make it really, really simple and for anybody who's reading it to
understand what it is. So as you can see, two lines, three lines in total, that's all you're really,
really looking for. If you don't want the
vanilla Minecraft, which is the latest version, you can go with
the Java edition, book it, alright, and
make it click here. If you are into
spigot forge Egypt, even from curse forage,
they have other stuff. Okay, so as you can see,
it, very, very simple. So what I want you to
do is I want you to go through and actually do that. Okay? So that's step one, is getting your content
looking good on your website, okay, lots of
white-space, remember? So now, once I've done
this, as you can see, it's all broken down into
good little paragraphs. The next thing we're gonna
look at is our keywords. Okay, so remember, we
need to do a calculation. We want to keep our
keywords around 2%. So 1000 keywords
equals 20 times. Okay? What it basically
is for us is this, this article here is 2000 words. So if we did a
calculation that's 40 times in our keywords, get to be in our, in our article here. And remember they're
single keywords. So this here is counted as one, this is two, this is
three, this is four. Okay? So we just double this here. So our top one to three keywords can go four to six times. On our top, four to
five can go two times. Okay? So as you can
see, it's very simple. The calculations work very, very simple on the
keywords here. So the next thing
is we're going to create our page title, okay? And as I mentioned
to you before, we're going to try and fit as
many of the key words into our page title in 60 to 65
characters as possible. So what we have is let's
open up a notepad quickly. Now, our main keywords that
we're actually going to be using for the title
are obviously cheap. Mine, Kraft server hosting
but also dedicated and also best 2021 and also host list. And potentially even
review in here as well. Okay, cheap Minecraft
server hosting Review 2021. And then we could go best
dedicated host list. Okay, so there we've got a very long keyword
here that goes cheek, Minecraft server
hosting review 2021, best dedicated hosts list. And that has pretty much covered every single
keyword in here. So I'm just going to copy this. Again guys, for me, this is fairly easy, okay. But for you, it's going to take a little
bit of time, okay? So don't worry if you can't fit all of your
keywords in there, okay, I'm potentially
I could be over 60, 65 characters that
don't think I am. Okay, so what I'm gonna do
is I'm gonna go back here. And I want you to
notice this up here. We're at 15 over a 100. Okay? So I'm going to paste in my
keyword here, dedicated. Okay, so as you can see, it's popped my score up to 80. But that's because I haven't added in what is
called my focus keyword. Okay? So this is the keyword that
I'm going to be targeting. Okay, So once I do that, I can see that my score
has popped up the 57 and it started to give me these green
marks then decide. So none in there. But title readability like it. So my title readability
is very good. Okay. That's a good sign there. So now there are different
areas in here okay. That we're going to need
to go and optimize. Quick mistake I actually
just made there guys, I should have been putting
keywords into my SEO title. Okay, So that's what
I'm gonna do here. I'm going to type,
click edit in here, and I'm going to
paste it in here. Okay? And so it was 68
characters in total. Okay, So I'm not happy
with that at the moment. I'll try to make it a little
bit less in a moment. But for the time being, I'm going to put it
into my SEO title. This is going to be the
title of your page. And the reason I put
it here is because this is one of the first thing that Google actually looks at. People look at as well. So this is the
title of the page. Okay, Most, one of
the most important. There are three elements
that are really, really important to your page
and Google understanding. There, your, your URL, your page title,
and your SEO title. Okay? So this is your
SEO title here, okay? And as you notice, the figure has gone
back up to 57 again. So now what we
gotta do basically. We gotta go back to our
keyword here, okay? And we're going to adapt
these keyword for our title. Okay, so that's dead. So we're going to adapt
it for our title to using the exact same keywords as
we used in in our SEO title. So I'm just going to copy this. And potentially, if we
open up this as well, I might be able to
get some more ideas. So let's give this a try now. So best Minecraft server
hosting less 2021, cheap dedicated hosting review. So did we multiply M word, Minecraft server hosting
list 2021, cheap, dedicated hosting review,
TPP dedicated host review. Okay, So there we go. So that we're going to put
into our section here. Okay, so that's going
to be our title. Okay, So that's a really,
really good title. We've got part of our
main keyword in here, which is Minecraft
server hosting. And the next thing
we gotta do is we've got to optimize our URL. So we'd go back into
here and it's snippet. And this is our permalink. So we're just going to be
cheap Minecraft Server or hosting server. Alright, that's great. And now we've gone up
to 62 as you can see, and a couple more. There's your focus
keyword using the URL. And so that's it. And so we've, we've gotten
this far now as you can see, the numbers are
starting to rise. Now we've got our H1 tag done, which is this right here. We're going to look at
some of our H2 tags. Okay, so if we scroll
back up to our keywords, best Minecraft
server hosting 2021, dedicated Minecraft
server hosting 2021. So let's go and look
at and one of these. Okay, so let's just look at dedicated Minecraft
server hosting. Okay, So what we do is like, so this is one of
the titles here. So let's make sure that it is a title and it's
acting as a title. What we do is we're
going to make this a H2 title.
We just got that. Click that button heading and it automatically
becomes a H2 titles. Okay, So what we could put it
in here if we look back at our so desecrated
Minecraft server hosting, dedicated Minecraft
server hosting. Okay. So that can be one
of the titles. Okay? What we could do is we could add another
title as well. So we know that server
blend is a title. So we know that that's
going to be H2. Remember, we're going
to change these guys. Let's scroll down. We know that Scala cube
is going to be H2. We notice shuck byte
is going to be H2. And we know that flux, this hosting is
going to be as well. And okay, so great. We have some h twos
created on the page now. We've got one of them that contains one of
our main keywords. So we've used our main keyword and we've used our
secondary keyword as well. So what I wanted to
start doing is actually focusing on this
area here, okay? And seeing if we can actually
get more numbers up close. Okay, So focus keyword not found in your SEO
meta-description. Okay, so that basically
means this element in here. So we click in here. And this is cheap. Minecraft Server
are hosting server. So our Meta description
is this here. So if you are looking for the Unless go and
open up our keyword here. Best dedicated. If you are looking for the best cheap Minecraft,
server hosting. Hosting server, hosting server, server to the law. To enable the best game-play for
competitive prices. Then you don't want to miss. And then what we can put
our ellipsis at the end. I think that's what they're
called. But so if you are looking for the best cheat
Minecraft hosting server to enable the best
game play or to enable on uninterrupted gameplay for the most competitive prices, then you don't want to miss. Perfect, Okay, So if
you're looking for the best cheap Minecraft Server to enable our hosting server, to enable them to recuperate a gameplay for the most
competitive prices, then you don't want
to miss, okay? And so that basically fulfills all the needs
that we wanted there. We've inserted our main keyword and we also put
those things there. What it is is that will
kind of it almost like. It's not finishing the sentence, so it's encouraging somebody
to click on the link to find out more information
about it. So click off here. And as you can see,
it's gone up to 64 and focus keyword used inside
SEO meta-description. Now it's telling us here that your focus keyword does not appear at the beginning
of your content. Okay, So what we gotta
do, hi everyone. Today we're going
to be looking at my top five cheap Minecraft
hosting servers for 2021. Strapping. Okay. Or maybe you can say
something like this. If this is what you looking for, then you want to pay attention. And so there we go. As you can see, it's gone up to 70 and all of these
have been filled in. Okay, so that's brilliant. We haven't even added any images or anything like
that in here yet. So let's look down here. Focus keyword not found
in the subheading. Add an image with the
focus keyword as OwlTest. Keyword density is low. Don't worry about
that at the moment. Link to external resources. We haven't done our
due follow links out external links. Okay? So we haven't done
any of those things. So we're we're doing pretty
well at the moment, guys. Okay, so let's get onto the next bit
and we're going to add an image in here. So the next thing we're gonna do is add an image, as I said. So let's pop it into, into here. Going to locate the
image on my desktop by just clicking on the
button and then going image. And here it is. And
as you can see, I've named it cheap Minecraft
server hosting list 2021. Now it's going to upload
what we're gonna do. If I click on this and go to this button
up here at the top, I'm going to put best dedicated, cheap Minecraft hosting
server 2021. Okay? And so what that's done is added the image or focus keyword is found in the image alt text, okay, so as you can see, it's been added in
the image alt text. Now what I'm gonna
do is I'm going to look for a video to add as well. So a video that was related
to actually I can find that in so I can find that
in my information here. So videos. And I'm going to
grab it from here. And if I go back to the page, say that I wanted to put it
in halfway through here. Wherever I put it, it
doesn't really matter. So I'm just going to
poverty and here it's better to put it at
the start though, you just going to
click on YouTube. And I'm gonna paste
that code in there. And I'm going to click Embed. And there you go. So that is absolutely perfect. Now while you don't get
any extra brownie points for that from these guys. Google absolutely loves it. And actually, so I showed you
the filename of the image. While you don't get any
brownie points by these guys, you do get it by Google. Okay, So now what we've done is we've added our keyword
into our images, and we've also added a super, super relevant video about
the content as well. Now I'm just going to show
you something very quickly. If you click on this, by using these arrow buttons, you can move this piece
of content of the data. Okay, You see that? So very, very simple. All you need to do
is click on any of the pieces and you can
move them up and down. And that's what I love about
the blocks here as well. The next thing that
I want to do really quickly is show you how to actually create a
list or bullet points. Okay? So what you're going to be doing is
you're going to be looking for a piece of content that enables you to actually
create a list from it. Okay? So you can also see, all right, so right here
you have a player listed, shows you a list
of online players for previous players
that were online. Okay. So what we do is give it
a form of a title, okay. So we can talk about
things you can do inside apex hosting. Okay? So what you do is if you just just press list here and we're going
to take it off bold. We don't want it to be bold. So one, so what we do
is things you could do. Get access to the plugin list, press Enter, do backup commands, schedule tasks, get access to MySQL database if you are really into playing on the
inside of your server. And then what I do is I
take that out of there. And I'd probably
put that down here. This is only if you are really into playing
on the inside of your server. So that's as simple as
it is to make a list. Now you can have
that as a h3 title. Okay, our h3 heading. And if you haven't
underneath the heading, then it will get more
attention from Google. Because then it would be like if somebody who
was searching for, what can I do inside
apex hosting one, you can get access
to a plug-in list. You can do backup commands, you can schedule tasks, and you can get access
to MySQL database. Okay? So if the better your lists are, obviously, the more likely somebody is going
to click on them. But that is adding
some content that is adding structured
data into your, into your article, which
Google absolutely love. So one of the next things
that asks us to do is to add an
external link, okay? So link out to
external resources. Now when we're linking out
to external resources, we want to make sure that
it's really relevant, but we also want to make sure that it's not going
to be selling something. So we're not looking
for competition. We're looking for
something really, really authoritative,
but not competition. So for this one, what I do is about
Minecraft servers. I'm going to look for
something related to Minecraft that's
going to have, that's going to be an
authoritative site. So Minecraft servers, okay. And then look at heres,
that's Minecraft servers. Actually, why don't I just
can't even go to Minecraft. Okay. So let's say I
just went to Minecraft. All right. So this is the
official mind Crafts website. So what I do then
is I'd just grab that URL and then
I'd go back in and I place it into the content so that it acts as
an external URL. So the next thing we wanna
do is we want to make sure that our keywords are
properly inserted. So we've already used up cheap Minecraft server
hosting by one. And we've used dedicated
Minecraft server hosting as well by one. And now remember I
said we've got a total of 40 keywords to enter. So what we could do now
is if we looked at that, That's a total of 12. All right, so we have 28 keywords that we
can play with. Okay? So 28 uses of these keywords that we
can actually play with. So what we do is we go back
through our content and find the best
places where we can actually add these
keywords into the text. Okay, and so let's go and
start doing that now. So I've been busy and
I've gone and found different places within
my content that I can actually start adding
my keywords into. And as you can see, I just
marked off the keywords when I'd actually inserted
them into my copy. Okay. And it came to 16, 8, 55, 55, and 39. So that's 16 like before there. And then the four there. And then the five
the five to five. So that's 39. So as you can see, I just
bolded them for you. So you can have a look cheap
and best dedicated in there. See other ones, no, not special discount code. As you can see here. Here. Here. Here we go again. And here as well. So as you can see, I went through and just added them and that's
as simple as it is. All you really need to do is make sure that you
insert your keywords, but also makes sure that
it reads quite well. Okay, So hi everyone. Today we're going to
be looking at my top five cheat Minecraft
server hosting for 2021. Okay, Or I could say server hosting packages for 2021
that reads even better. Okay, So that's basically
what you've gotta do. So you want to go and actually take your keywords and
insert them like that. After that, now
doing your keywords, you want to do your
FAQ section, okay? Or you can leave the
FAQ section to the end, which is normally a pretty
good thing to do as well. But I'll give you
a brief overview. You've already got the
video where you know how to find your FAQs and you know that you can
find questions on answer the public and you know that
you can find the answers. And you can also find
questions, but on Quora, ok, and you can also find the questions that Google
gives you as well. But it's really, really
simple to set up. You're just going to
come down to the end, create yourself a H2
would FAQ so you can separate your gonna do four
to five FAQ questions. And all you do is you
type in FAQ or rank. And you press that button. And you're going to from the
questions that you found. So there's my answer. My question was kinda host a
Minecraft Server for free. Like it. That's that's as
simple as it is to insert your question, okay. And so you want to have
these at the bottom of the page in a specific FAQ section, okay? And we want to do them for
about a 100 words or so. So you can do that. That's going to increase the authority of
your pages as well. So you want to have about
four to five of them. So finally, what I
want you to do is you've gone through lots and
lots of different sections, okay, you've added, you've
added in your titles, you've created H2 tags. You created topics like H3 tags which are
underneath the H1, H2 tags. You've added images that are
relevant to your content. You found those images online. And just a quick note on images. So when you've gone through
your content, okay, or when you've gone through
the transcriptions, you're going to notice
that they talk about different things within
your chosen niche. So all you need to do is go off and look for those
images on Google, save those images and then
upload them to your article. And as I showed you before, you just optimize them with alternative key texts
or alternative texts. That's it. That's as simple as it is. All you're basically doing is making it easy for
the person to read, giving them great information. And then at the end
telling them, God, they be stupid if they
don't buy from you. So hope this was
really in depth. If you can understand
this element here. You've made sales on auto
pilot guys like this. This is real magic when
it comes to actually optimizing and ranking and
converting people into sales. So good luck would
actually doing that, the process gets so much
easier after awhile. And also make sure
look at you've got the checklist to
ensure that you've got all of these things
in here as well.
36. How To Add An Extra Level Of Power To Content With FAQs: So welcome to the next video
and VCs to do with FAQs, Frequently Asked
Questions, Quora, and answer the public. And the reason this
is so important is Google absolutely loves FAQs. Like it ranks you based
on a wretched window. I'm not gonna say it only
ranks you based on the FAQs, but it ranks you really
well in the search engines if you are answering questions that people
might be looking for. Okay? And so what we do
with this is we use plugin called Rank Math, which we've mentioned before. And this has an FAQ
option to it as well. And then we go to
answer the public and we find questions
that are being asked. I'll announce the
public in our niche. And then we go to Quora. And we can actually, if we don't know the
answers ourselves, we got the core, we find
those answers already. And then what we do is
we use those answers. Well, we've got to
change the wording in narrow little bit so
as not copy and paste, but we use those answers in our articles in the FAQ section. And what happens is underneath
our result in Google, we get these questions being
answered underneath there. So what happens is
we actually own more of the real estate
on Google, okay, so we've got our listing
and then under needed, we can have up to five
different question that's as many as
I've gotten is five. We have five different questions being answered on top or
underneath there as well. So it's a really cool thing
and it just gives you an extra element to actually
get ranked on Google. So again, let's get
stuck into this one. So one of the next thing that we're actually
going to look at is FAQ schema and inserting
onto your page. Okay? So it's really,
these are really, really important now at the
moment because Google is absolutely loving this
structured data, okay? And we've got a plugin called
Rank Math on our platform, which you've been using
quite a bit, I hope. And what this does is this
enables you to actually add FAQ schema, excrete
extremely easily. Okay? And when we put
these onto our site, if we answered the
questions really well, well then Google is going to
see us more as an authority. And also it's going to give us these things underneath our, underneath our website domains
are underneath our pages associated with
the questions that we've answered. But
where do we find? All right, So
before I mentioned, we find them on
Google like this. So you do a simple
search for something like cheap Minecraft
server hosting. And what it will do is it's
going to give you a list of questions that you
can actually use there. So what I do is I'd go and
I'd have a look and I go, what is the cheapest? So let's say I took two. What I can then do is basically look at the answers
that they've given us. Okay? I'm not going to
use this at the moment because that is what
I'm gonna do myself, but kinda host the
Minecraft Server for free. Okay, so I'm going to take the text that
they've given me here, and I'm just going
to paste it in here. Okay, then see what
they've written here. Take it and adapted
ok. Now for us, what is the cheapest
Minecraft server hosting? We can put a list of
the products that we actually have in
our article. Okay? And so that's one way to find the questions and
also answers as well. So the answer here, we would adapt that to be our own unique answer and
make it better. Okay. Another place that
you can actually find these or these questions is in and sort of
public here, okay? So we're down to the public. You just come and you search for your main key term like
Minecraft server hosting. And then what it's
gonna do is gonna give you a load of questions here, okay, So you have
the visualization, then you've got
the data section. Okay. How does Minecraft
server hosting work? How how does Minecraft
server hosting work? Why does Minecraft
server hosting so that probably that's
not a bad one. I would imagine that
gets a lot of searches. How does it work? So if we put in, how does
Minecraft server hosting work? Let's put that as one of
our questions in here. Let's go back again. Let's see Minecraft
server hosting. So let's go back into
the questions section. Data is Minecraft
minecraft servicing. How to set up Minecraft
server hosting. Okay. So that that could
be a good one and it could give us some
good traffic as well. So now we've got four
questions, okay? And what we've gotta
do basically is we've got two answered these questions in the best way that we can. Now, you want to make
them just as long as that like a 100 words or so, you don't need to be doing crazy long answers at all. Okay? So imagine like so
we want to put, we've found the questions
that we want to answer. And now what we're
going to do is. Put them onto our page. All right, so let's say it's kinda host Minecraft
Server for free. And then we're gonna
go back to our page. And let's go in here. Or we're going to do at the
end of our section here, we're going to do
an FAQ section. We're just going to call FAQ. We're going to give
this a heading of H2. And then we're going to just
press this button here. I'm going to type in rank. Okay, I'm just going to go
FAQ by Rank Math, okay? I'm going to press that. This was our answer. We would type our
answer in there. Okay. You can add an image
into that as well. But if not, you just click, Add new FAQ or delete
that. And that is it. So that's as simple
as it actually is to create your FAQs. Now, if you're still finding
answers for your FAQs, because this can
obviously happened. The best place to find
the answers is in Quora. So I just go here, we go to Quora and I
do a quick search. Kind of host a Minecraft
Server for free. Is there a way I can get free VPS online to try
hosting a Minecraft Server. Okay, so what you do is
you just come in here. And so this, there are different
answers here about it. I mean, if I click on it and what you do is
you'd go through and you'd find the
answers that are here. And the same way that
I showed you before, you're just adapting
their answer. Two years. Okay. So edit it. Don't copy word for
word, just taken adapt. And that's it. And then
you'd come back to your post and you'd
paste it in here. So that's what you have to do for all of your
different assets. Answers to our questions. So what is a Minecraft
server hosting? Maybe you put in question there. What is Minecraft
server hosting? And that's it. Okay. And you'd go to again, you'd go to quantities. So what is a Minecraft Server? Have a look at the questions,
see what they're saying. There's a big long answer. You can take some
elements from there. Now that's kind of a cool one. So Minecraft servers allow
players to play online via local area network with
other people internally, the game runs a server for
single-player games, okay, so you could use
that and potentially adapt some of that
for your page so, or for your answers. So copy, we put back here and you take out their
links and whatever it was. And then you basically
take this and adapted to your question, Okay? And that's as simple
as it is to warn, find questions to
actually answer. I'd also find the answers
for those questions. The only thing that you
really need to do with this is to actually
edit some text. The answers are
just already there. But what you're doing
is you're adapting them and you're putting them in the content that's
about this already, so it's super, super relevant. So what you're doing
is you're just increasing your authority
of your page. That's it. So that's really what
it is and also helping increase the click-through rate of your listings on Google. So go away, try these FAQ questions
because they're so easy to actually
do as you can see. And when Rank Math, that makes everything super, super simple. You don't have to
be techie at all.
37. Linking Your Content For Super Boosts: In this video, what
we're going to be doing is a thing called interlinking. Interlinking is, it's a
really great SEO tactic. And what it basically does
is it tells Google and other search engines water the most important
pages on your website. And not only that, it passes, let's say, authority from your
supporting pages owe to your main page. Okay, so what we basically
do is we go on to all of our supporting articles
that we've created and we link to our
main articles. That's the limit they
interlink so they're inside link into another article in your website or another page in us and them
not being the main page. So we've got our main page, we've got our supporting pages, and we linked from all of our supporting pages back
up into our main page. And we use keywords associated with what we're looking to
write a main page four. And we also use a couple of
different which we'll go into in the video, in the following video. And then what we'll also
do is relink back from the main page to
wall of those pages. And the reason that we do that is so we give the Google Doc, the Google bot is the guy who
comes onto your website and indexes and we give it free rein to travel
between the pages, okay, so it travels up from
your other pages and then it has a loop
or I can traveled back to your supporting page and then back to your main page
of benefit wants. So it's not, we're
not disrupting the flow of the search
engine bot now point, you don't need to know
anything about how that works. You do need to know
that these are important in give value
to your main page. Okay, so let's get
stuck into this. Now, the final icing
on the cake of your website is actually
the interlinking. And it's actually very, very simple to do. So. It don't, don't think that
it's over complicated at all. All we're going to
basically doing is linking your support
pages to your main page. Okay, So here's an example of the five support pages that
I created and the main page. Okay, and all we're
going to be doing is taking a link or passing
a link to our main page. So what that basically
means is we're telling Google we put a link
on each one of these pages. And we're telling
Google that this is the most important
page on our site. So what we do is we take
all of the, the ranking, all of the authority of each of those singular pages and push it up to our
main page here, which is cheap Minecraft
hosting servers. Now we do this in a
special specific way. Okay, so what we
actually do is we take our main keywords, okay, that we are looking
to rank for our main page, but we only take the
top three keywords. Okay, so let's say in 123, we use cheap Minecraft
server hosting. In this one, we use dedicated Minecraft server
hosting in this one. And we use best Minecraft server hosting 2021 in this one. Okay? So what we're actually doing is we're placing a
link from each one of these pages back
to this page using that using that keyword there. Now for the next two pages, what we're gonna do is we're
going to use a natural link. One is going to be read more. So we're going to put
read more and we're going to have it
pointing back to here. The next one is
going to be our URL. So it could be
Minecraft hosting, co.com or MC hosting co.com, whatever your URL is. Now, here is where we're going to do something
a little bit unusual. And this is what's gonna make Google's bought
actually love us. Okay? So we're going to
put a link back from our main page to
any one of these pages, but just want,
okay, So just one. So what we're gonna do
is we choose anyone. And then we're going to fit a natural link from our
homepage back to the page. So something like this. So we're pointing to how much RAM does my
Minecraft Server need. We might put in a link that
was like understanding and then link how much RAM or Minecraft Server needs
is a good start. Okay? And we'd linked directly
back to that page. Okay, so that's the kind of structure that we
want to create. So we link from each
one of these pages. And then we link back from
our main page just to one. So let's go and do that now
would a couple of our pages. So here I am over in
one of my articles. Okay, and so this is one of
the supporting articles. So what I've got to do
is I've already made a note of where I'm going to
insert my first key term. Okay, So, uh, scroll
down until I located. Okay, so here it is. So it's cheap Minecraft server hosting. So if you can remember, that was my main, the first one that I was
actually going to use. So all I do basically
is highlight this. And I'm going to click link. And then I'm going to link
it back to my main domain. Okay? So seeing as
this is just training, I'm just putting in
my training URL, but this would be going back
to my affiliate homepage. Okay. And as you can see, it is the homepage that I'm
directing it back to you. And that's as simple as it is. Okay. So one, that is my main term and it only goes back to my
homepage once guys. Okay, remember we have another three pages that we're going to do with the next ones. And then we're going to do a
read more on a normal URL. And that's as simple
as it actually is to create the
internal links for you. So you don't have to
be going crazy at all. So simple, you've got
your three main keywords. Then you've got something
like read more. And then you've got your URL. And the URL would
just look like that. Check it out here. And then what you do once
you've done your URL, you make sure, all right, so it's already
positively linking. Edit it. Perfect. Okay. So let me see, Okay, and that's perfect. So that's how you do it now, those would obviously be on
separate, separate pages. So one of those that link there
would be on one of those, remember, one link
per page, guys. Okay. And then what we do is
form we have our homepage. We're going to link out to one of the related pages, okay? One of the supporting
pages, only one though. And now here I am
over up my homepage. So if I click on here, I realized that I've now
got to do a link from my homepage back to
one of my other pages. Okay, So just one
as I said before. So what I've done is
I've got this text in here somewhere and a bowl of it. Okay, so I've put a close to
the RAM configurations here. And so then I have
understanding how much RAM of Minecraft Server needs is a good start when
getting started. So I'm going to unbolded. And then I'm going
to get the link which is going to be here. And I'm going to come back here. How much RAM does a
Minecraft Server need? How much RAM and
Minecraft Server needs? Alright, so I'm just
going to pop my link in there and I'm going to put
it as an open in a new tab. And the reason that
I'm going to put it is open in a new tab is because I want people
to stay on this page. This is only for the
Google bought as well. Okay. So I want people
to stay on this page, which is why it's
opening in a new tab. Now you may have noticed on the last page that
I did the link, I didn't have an
opening on a new tab. And that was because
I want the person to actually go to that
page right there. Okay. Which is the
purchasing page. Okay? And I click, Okay. Perfect. All right, so that now is
setup and as you can see, this is my homepage. Look at, look at the number
that my homepage is out now. So it's gone to 93. Okay. And so that's
that's how good it is. So I've got everything apart
from the keyword density, which we don't really need
to worry about, okay, because it's into
internally setup within here with the content
that we've actually gotten from the
transcription and also our little bit of Keyword insertion that we did as well. So we're about 93, which is
absolutely massive guys. Okay, so do the linking like I showed you with the
different keywords. So you've got your
first three keywords, then you've got to
read more on a URL. Then obviously you want to do the link back from
your homepage as well. So that's how interlinking is. Very, very simple.
38. Setting Up Your Legal Page Requirements: In this video, what we're
going to look at is setting up a legal pages are About Us
page and our contact page. And the reason that
we do this is because when Google comes
to your website and it goes to
index your website, rank is on the search
engines for the first time. It's going to go through, well, it's spider or block is going to go through and
it's going to look for certain signals on your
website to tell it you are a trustworthy
entity, okay? And obviously, the things that it's going to
look for first are things about your legal pages that you're conducting
business legally, that you have a contact address, phone number, and email, that they can get in
contact with you. Our customers can get
in contact with you. And an about page about
who you are as a business. Now there are obviously loads of other pages that we
add on top of those, but they are your base pages
that you actually need to have when you set up
every single website. Okay? So what we're going to be doing is we are going
to be looking at setting up your contact page. We're going to be looking
at your contact page, and we're also going
to look at how to utilize name generators
and address generators. If this is if you don't want
to use your home address, which I don't think you should. Okay? So I recommend against
using your home address. So we're going to be using
a fake name generator to generate names and details
for the search engines. Okay, So they sort of
bots can index that. And then we're going to be
creating your pentose pages. And then we're going to go
and create your legal pages. Now your legal pages are
your terms and conditions in your privacy policy and potentially your
cookie policy as well. Okay? What we're going to actually be doing
is we're going to be going to a couple of different websites to get
these legal pages create. And so there are a couple of
different options for this. First of all, you get, you can pay for them,
which is pretty good. And I'll leave a
link down below to a service that I
actually use on Fiverr. And I think it costs like
sixty-five dollars to get all of your legal pages
actually created. But there are also
free versions. I'll run you through the free versions of
the website as well. So I think it's terms v.com, and then you can choose the
different privacy policy and the different
terms and conditions. And then just fill in the
details of your website. Now. Terms feed or when you get it for free or when you
use it for free, not going to give you all of the things you actually need. So my recommendation if you're
going to use it this way, is get those terms and
conditions completed. And then after that, once you started to
make some money, then you can go and
update them properly. But again, this is
all legal stuff. So remember, this is just
information and education. Okay. This is not I am not a financial guidance
counselor or our financial guidance person. So if you are worried
about any legal stuff, please and lock to some
professional within that field. Okay, So with that said, let's get intellectually create the free versions for
your website now. Okay, so now what we're gonna
do is we're going to set up your legal pages and have your
visitors from Europe also. Or if you're in the
European Union, you're going to need
to set up your GDPR. Also. Now, legal pages are super important while
they're worried. I'll show you how to
find them. But if you don't have
these on your site, Google doesn't like it. Okay, so one of the first
things that any website you create should be to get your legal pages
actually created. Now your legal pages
are your terms and conditions, your privacy policy, and your GDPR
dependent on where you are and which people you
are actually targeting. Okay? So there are different
ways that you can do this. Number one, you can find
a website that is very similar to yours and go and copy their terms
and conditions. And you and your privacy GDPR, and then you can adapt
it to yourself, okay? Or you can go to someplace like terms feed and actually
get it created there. And terms feed will give
you free basic terms and conditions in GDP ours,
for your website. Now if you want added extras, you're going to have
to pay for those. But the place that I get all of my stuff is actually
from Fiverr. And it's this guy. I will write a powerful legal agreements, terms
and conditions, GDPR privacy policy
for your website. The normal one that
I get is about $65. But there you go,
four or five days and you've got
your GDPR is back. Now if you want to, if
you want to keep a cheat, then find somebody else's
that has a similar website. Or use terms feed,
and then adapt. Paid versions with
copied versions of paid versions
from other websites. Okay? If you go to terms feed, what you do is you click on privacy policy like
as if I go back here. So terms, feet, go here,
get started, okay. And then a list of
different terms. Well, our agreements, legal agreements will
pop up in front of you. Just break privacy
policy to start. It's going to ask you websites, so you'd click Website. After that, you'd enter your URL and name
your website, go. I'm an individual
entity country. After that, What kind of personal information
do you collect from your user's email? Firstname, LastName, and potentially you
collect those things, but as you can see,
it's $9 for those. So if you were collecting Facebook information which
you potentially will be, you then press that. But obviously, as I said, you can find the other websites that have that information written out legally and you could copy that
information. Okay. Do you use tracking or analytics tools such
as Google Analytics? Yes, we do, but okay. So $24. Again, if
you were doing this, then you'd find somebody else's that had
similar information. Do you send your emails users, or do you send you do
again but just put no. And then do you show ads? No. Can users pay for products? No. Do you use remarketing services? No, but we will be. Do you want your
privacy policy to include CPP, CCPA wording. Ccpa applies to websites, apps, and businesses in the US, our customers from California. So again, this is vital stuff, guys that you actually need. Do you want your
privacy policy to include GDPR wording again? And then by visiting a
page on our website. So if people wanted
to get in contact, then you'd basically send people to your contact page. Okay. So fill that out as
best as you can guys. And as I said, you're going to have
to, if you are, by law, collecting any of the details which you pretty much most are, then it's a good
idea to have all of those things on your website
that covers you legally. Now, I'm not legal and
I can't advise you, so I recommend going
and consulting a legal representative who can give you the
best advice on that. Okay. But once you've done that, once it's being completed, you just basically
go to generate. What it'll do is it's gonna give you a HTML code like this. Okay? So it's going to give you a hate ones and all you do is you copy that
to a clipboard. Okay? Then you go to your pages
section and you click Add New. Okay? Once you're in your
pages section, you search the little box like
I showed you this before. Just type in HTML as you can see and click
on the button that arises. After that, what you're
gonna do is you're going to paste the text from the clipboard
into the HTML, okay? Follow that. You go in and click
convert to blocks. Okay? Next of all, you're going to put the privacy policy
into your heading, and that will be it. Okay. That's as simple as it is. The setup your
privacy policy, okay? The same is for your terms
and conditions as well. Now, once you've got your
legal pages actually set up, you want to go and set up
your contact and about pages. So real websites are businesses, so they have these pages. So you need to look as real
to Google as possible. So that's why we set up
contact and about us pages. And it's super simple to
make your About page. It's only about a
100 to a 150 words. You talk about your online
persona or your business. And it's as simple as this. Hi guys, Welcome to
our Minecraft website. Minecraft hosted Coase
dedicated to helping you find the best Minecraft
hosting for your gameplay. We've been in the gaming
industry for many years, but more specifically
in the Minecraft world. The main goal of
this website is to educate you and
enable you to make the best decision when it comes to choosing your hosting server. Or the best decision when it comes to choosing which hosting servers best for you and what exactly you
are looking for. Our team of Minecraft gurus and host experts are always on the lookout for the
best server where the best molds to make your
gameplay more enjoyable. So strap in and let
us help you make the right decisions
that are right for you. We hope you enjoyed
a website, okay. So you can copy that guys
copy that text and adapted to what it is that you actually do niche that
you're actually targeting. Okay? And so it's very
simple as you can see. And then what you're
gonna do is you just got to put your title. You're gonna put
your little pipe in there and then you're gonna put your brand name or your
business name in there. So Minecraft hosting Co let's say if that was the
name of my business. Okay. And next, if you want if you want
to know more about us than you can follow
this link right here and find out more about
Minecraft hosting code. Okay? So you could do something like that in your
About Us section, which just basically the thing
is the About Us section. Some people visited,
most people don't. Okay, but you just really
need this for Google. So as I can see, I've made a mistake in there, so it's good to see
that I can update that. Okay. After that, what we're going to gonna setup our contact form. Now, I recommend downloading a simple plugin called WP forms. It could already be on your hosting account or in
your WordPress dashboard. And it's very simple. Just click on all
forms, Add New, and then simple
contact form. Okay? And once you, once you're
happy, you click Submit. And then it's going to
actually have this on, on the side of the page. Okay. So it'll ask you, do you want to embed
it in a new page or do you want to create
a new page now? So if you're embedding it, all you basically do
is copy some code. But if you were, if you
were creating a new page, it will go through and create
that new page for you. So all you do is if I
was creating a new page, so I just put in some
information like that. If you want to get
in contact with us, you can e-mail us
here at hello your website.com or fill
in the form below. Wanted a team will
get back to you as soon as they
become available. Again, just like in the
last section about us, I put it in contact pipe
and then Minecraft hosting CO and then if you
want to get in contact dose e-mails
here, et cetera. And that's as simple
as it is, guys. Okay. So you've got it shouldn't
take you very long to get your legal pages
created and also your contact and about
us pages created also. So go ahead and actually
get them created now. So in this video, I'm going to show you how to add your legal pages to here. And the cool thing about
this is the legal pages are actually in HTML text, okay? So they're in this kind of text. So I'm going to
show you how to add HTML text to your pages. So what we're gonna do is I'm
going to copy all of this. So this is a privacy policy. Okay. So I've already got it on my, on my website anyway, but I'm just going to paste
copy all of that are, and I'm going to copy control C. And I'm going to come back to my dashboard and I'm going to go to pages and Add new. And now this is
very, very simple. What you do is you press this button and
you type in HTML. Click on that. And all you're gonna do
is you're going to paste. Okay? Once you've done that, click this button here, and then click convert
to blocks. Okay? And so what that's
done is that's created a privacy policy
now for my website. Okay. So it doesn't have
a title at the moment. So I'm just going to cut that. And then I'm just going to paste the title in there and if I can. All right. And so that is it. And all you do then is you
would publish privacy policy. You, once you have
your privacy policy, that's a great thing, okay, you need to have that
on your website. Now after your privacy policy, you're going to want to have your terms and
conditions as well. So if I went back out
of here, so if I left, that makes them
all and go to add another page back into
my legal documents. And now I've got my terms
and conditions here, and I'm going to copy that. I'm going to come
back to Add New. And again, I'm going
to put custom HTML, type it in there, come here and press
Convert to blocks. Okay? And again, just
like I did before, I'm going to cut
this out of here, cut and I'm going to paste it in there into the
headline, Okay? And then you just click Publish. You don't really have
to worry about getting SEO scores or anything
like that on here, so don't worry
about that at all. Now, the next thing
that you want to do is you're going to want
to add your contact page. Okay? So we already talked
about contact pages before, but I'll show you how to do it here is really,
really simple. Let's come to WP forms
and click Add New. And you're going to want
a simple contact form. Okay? So that's it. So you're going to
click this one here. Simple contact form. You can mess around with
the different settings in here if you want
at a later stage, but you just want to set
up something simple. And as you can see, It's given you this, you can drag and drop
things over into here, but this is all you really need. Name, last name, e-mail, and a comment section in here. Okay? And then what you wanna do
is you want to click Embed. And it's going to ask you, do you want to select an existing page or do you
want to create a new page? And if you click
create a new page, name your page, contact us. And let's go. And then because well, let's let's actually
put it in underneath. You're going to have to
do this for so okay. So something like that. Getting contact riddles for any issues related to
anything on our website. We are happy to help
on our team with niche gurus are on
standby to help you out. Okay, so all you're gonna do is this and click
this button again. You know how to move
things up and down. And that comes on top
of your contact page. And again, very similar before. You've got your content there, you've got your contact
and the name of your, your website as well. So all you do is
you'd click publish, and then you have
your contact pages, you have your privacy policy, you have your terms
and conditions. And again, you could do the same thing and
add an About Us page. So I've done a
draft here already. So again, Hi guys. Very, very simple. Welcome to our
Minecraft website. You know, blah, blah,
blah, blah, blah. Our Teams, minecraft
girls and hosts are always on the lookout
for the best server. That's mostly make it
gameplay enjoyable. Okay, so just do something
very, very simple. Again, edit snippet if you want. And your permalink is about us. Look at as perfect and
then just click publish. And that's how simple as it is. So get started with them. You know, what you
need to do with them. You've gotta put your you know, where to find the
terms and conditions, you know where to find
the privacy policy. You also know that you can
go online and find websites that are similar
to yours and adapt their privacy policy
to yours as well. So good, good luck with that.
39. How To Create Killer Content For Fast Visitors: Okay, So welcome to
the North's strategy, but this is a super
awesome strategy. And today, I have never shared
these with anybody before, and I've been utilizing it
for over the past two years. I want this basically does
is this enables you to, as a brand new website, to locate highly
specific search terms that have very little
competition on. Google and the
search engines have no other option to rank
your content of both. The computation I
want happens then is because they rank
you because they've got no option to do it. You're just going against
stacks and stacks and stacks of traffic
to your website, starting out from
a run new website, these probably is
the coolest strategy that I know why I
can't get to last. So that's why I get
out of it as a bonus. Because this really
is a bonus strategy. I mean, it's a bonus in terms of like it's just gonna bonus your website into your website because the traffic
is just going to come pretty much
almost instantly. And this is something
that is a firm strategy. So it's something you can
like I said, it, when I'm, when I'm entering a new niche, I am dependent on one I
wanted to do pretty much. It's kinda like do
I outsource it? Or do I want to learn
more about this nation to think that I could actually add some killer volume in space. Nice. So what I do is I said, Well, before I, before
I go to breakfast, I haven't done all
the keyword research obviously built before
I go to breakfast, I created pieces of content like I create a sense of the word
piece of content. That again, it opens my
WordPress websites and I do that every day religiously, okay, for a moment, a
buddy ended a moment. I've got 30 pieces of content. Now, each one of
those pieces of help, I might only give me a 100
to 200 visitors per month. Like give me a hell of a lot
more we did actually do. Let's say if it only gave me a 100 to 200 visits per mole, That's three times in the 6
thousand extra visitors per month to my website for free. Not our niche-specific. These specific niche,
niche, niche specific. And that turned into buyers. Okay, percentage of
those turn and buyers. So let's get into
this module are super stoked for it and
it's the final one. So let's get into this world of energy in this, Let's do it. Okay, so cool. What we're basically
going to look at now is an absolutely
brilliant strategy. And this is called the
newer strategy or the no other option
ranking strategy. Now you see when it comes to breaking out of the
Google Sandbox, there's a neat way to
actually do it because remember I spoke before about your website
when it's brand new. Google kinda put it in
this sandbox that takes about three months or so for
you to actually get out. And the reason that
they put you in this sandbox is basically this. They don't know whether
you're the real deal. Okay. They don't
know whether you're a pretend website is out there to scam people or
anything like that. And they want to see this, the signals that your
site is there for the long run to enable them to start
actually ranking you. But there's an answer. What, what that basically
means is that they're going to take the time to actually
send you traffic, okay, for your main keywords. But there's a cool
little strategy that I use to basically start getting really good traffic to your website pretty
much from day one. And what this basically
does is this gives Google the impression that
we're actually the expert in our chosen field, even before they have time to actually decided for themselves. So what it actually is a super simple way to get
your page organic visits, which are super
targeted to what it is you're offering and which
people are going to love. And all within the
first few days of starting your website. So as you can see, this
is really, really, really important for you
to actually get them. Now, while it does take a
little bit of effort to actually find the element
of the nurse strategy. Once you find them, they're gonna work for you so
well that they really are. They can bring in so many
visitors into your website. And the more of this, more of these pages and more of these keywords that
you actually find, the better it's going
to be for traffic in the long run for your website. Okay, so let's look at why this is so good for you
as a new affiliate. Well, also, just just
to make a point here. Okay, It's for
anyone that needs to prove to Google that fought they are doing on their
new website or on their website
is legit quickly. So the reasons that it's
so good is number one, it makes your site
rank really easy. When it normally takes
a few months for your sites to actually
rank number 2. You can also rank without
the use of backlinks, which is a massive bonus. And number three,
you can grab pretty much the top spot in
Google if done correctly. And that's obviously
a huge, huge bonus. And number four. The reason it's so successful
is because what you're actually doing is you're using
the Blue Ocean Strategy, which I spoke about earlier, not the red ocean packed
full of competition. You basically have very
little people to actually fight against when using
the KG are a number five. You do this by targeting
the long tail, meaning known general terms, but actually super specific
terms to your niche. Okay, So how does
the KGB our work? Well, it's pretty simple really. So number one, what you're
doing is you're looking to find keywords that have
low searches per month, lower than about 250. So that's the search volume. So that basically means
you're looking for keywords that are not searched, more than 250, okay, so the next thing
that we do is we do an all entitled Search to see how many listings
are actually using that exact keyword in
their search title tag, okay, or in their
website title tag. And then the next
part is we divide the number of searches by the number of all
entitled results, as you can see here. Now what you are looking
for is this okay? If you get less than 0.25, this is a prime candidate key word to create content around. Alright, so as you can see, is as great here, okay? Now if you get 0 or 0.25 to
one, then it might work. And you can either
try it or move on. And if you get over 1, well
then don't bother trying. And that's basically as
simple as it is, the KG, our ratio to help you create great quickly
ranking content. So there are a couple of tools that you can
actually use for this. One of them is
Keywords Everywhere. This is a great tool
that can show you how many overall searches are being made for
a search term, it's paid, but costs around $10 for a 100
thousand keywords, ideas. Plus, it's great and gives
you so many other examples of related keywords that
you can potentially use and you can
actually download that. I'll put a link
beside the video. You can download
that and add it to your desktop via
Chrome webstore. The next one is keywords
surfer Madison, a free tool and is used for
specific country locations. I actually, I use it some time, not as much as I actually
use Keywords Everywhere. And the next tool I use, which potentially
you already know about is called
answer to public. So that gives you only to
free searches per day. So only use it like you, you can pay for the
updated version, but I don't really think you
needed at the time being. But what this basically does, It's a really cool website. I like it a lot. It gives you a whole list of
questions that people ask. And when used with Keywords
Everywhere in you get really, really good information
on potential KG, our keywords to use
in your content. And as you can see here, I did a search for a
product name here. Then it gave me a huge list of keywords that I can
potentially use for articles. Before I can use them, I have to check if
they are relevant. And for this we will use
the keyword everywhere to. So what you basically got
to do is you just download the keywords and then you paste them into
Keywords Everywhere. You paste them into
Keywords Everywhere, which I'll show you
in a little bit. So let's imagine
that you've found your keywords and
they work for you. So what that basically
means is that they are less than 250
searches per month. So let's say you use keyword everywhere you find that the search is
associated with them. And you found, let's
say this one here. What is a stanza? Yoga, good four. And you see this
here. So keyword everywhere it gives you
this information here. So volume 70 and then
your competition exedra. Okay. So it's got 70
searches per month. What is yoga good for? Okay. And so next of all we know that the next thing we got to
look for is the Olin title. So what we do is we put in the all entitle
search operator, just, just a fancy word for all entitled colon or semicolon. What this basically
does is this allows you to limit the search
engine results to only pages that have
this specific keyword you chosen in the
web page title. Okay, so that's really,
really important. For this. You simply
do the following. You type in all entitled
semicolon and then your keyword, like in the image shown here. And then what you do is you take a note of the number of results. As you can see here,
the results are for, so that's pretty
crazy, isn't a thing. That keywords like water is
the Sangha yoga actually good for what have a lot
more searches than that, but it hasn't or a lot more
all entitles than that, but it hasn't, it only has four. So after you've got
voted these numbers, the search results and the
whole entitle results, then you're simply going
to do a quick calculation. And that is the all entitled Divided by the search results. And that's going to give you
your figure. So your KGB. And as mentioned before, if you get less than 0.25, this is a prime
candidate keyword to create content around. If you get 0.25 to one, then it might work. And you can either
try our move on. But if it's over one, then you don't bother trying. And when you have
these keywords, then you have to make a piece of content around that keyword. I like to make sure
that all of my KG, our articles and posts
are over 600 words. And the great thing
is you can write these in about 20 minutes. For me. What I actually do is I
find the huge list of KG, our articles for a
project that I'm working on and I ate
or outsource it. Or I do it as a
passion project to get to understand
the market more. So I tried to write at
least one KG our article in the morning before breakfast. You know, if I keep this up
for two weeks to a month, I have a serious amount of organic traffic coming
to my new site. And Google absolutely
love me because what I'm doing is I'm helping
the search engine by giving it good-quality
contents so relevant to their searches that they
have no other option. But to rank me. If you can do these, you're going to get
ranked by Google because there are basically
no competition there, as you saw for that search
result in the past slide, it only had four
competition, all entitled. So let's have another go. And as you can see
with this one, you can even use it
for physical products. So let's say if
you're selling via Amazon or even
your own products, you can make some serious or get some serious traffic and cash by doing the no
other option strategy. This, this search gets
260 searches per month. And if you do an all
entitled search again, you can see that the
all entitle search for these is only
seven searches. Doing our quick, ALL IN are doing our quick KG,
our calculation. Again, we can see that we're
well in the frame of 0.25. And remember, I'm just going to repeat this again for you. 0.25 and below is a prime candidate keyword
to create content around. If you get 0.2521, then you might create
content around it. And why not give it a go? But first go on the
lesser ones, okay? And if it's overwhelmed, then don't are trying. And another keyword, this
time for affiliate products. And as you can imagine,
you could potentially sell something like click
funnels for these, or even you see Wix or Squarespace sort of searches best website builder
for therapists. And it got 50
searches per month. And all entitled
best website builder for therapists is seven. Okay, and we do our KG, our calculation, and
it comes out 0.14. Now let's look at something
that doesn't work, okay? And I know this
can be tempting to start ranking for higher
searches, but hold off. Okay? So what we can
actually see here is, let's say you how to build
a website from scratch. And it has the search
volume of 4,400. Now, it has all entitled to 758. Now, while the numbers do fit, the number of results
is just too much. And if you have too
much competition, especially for a new side, with the know-what or
Option ranking strategy, you're not going to rank. Okay? So what we're looking for
is the places where we, Google has no other option
than to put us there. So when it has four or seven
or ten results there, okay? So even though the calculations
work on things like this, please make sure that
you stick on there 250. So what do you do once you've found out those keyword numbers? Well, the content creation part should be as easy as possible. So what you're gonna do is
you're going to look at what is already showing
there in the search results. And then you break
then each piece of content and make an
average word count, which I've shown you
how to do before. If there are
non-existent pages and social sites with
little or no content, well then that's pretty easy. You can actually go
and look at the sites. They're doing it on the
social sites and actually duplicate those listings
on social sites as well. But in terms of the content
creation for your own pages, well then just ignore those
pages completely, okay, and just focus on the other
pages that are actually they're the ones we've
written content on it. So make sure that there
are at least 600 words. You want to make
sure that you've got your SEO title in there. Look at what they're doing with their titles and replicated. You also want to make
sure that you have that keyword in there,
obviously as well. You have that keyword
in your URL as well, and also in your page title. So you rework your page title, just like I've shown
you how to do, and your SEO title reworked. And then you basically share your content on
social sites as well. And what you also want to do as well is you're going to use ping automatic and pink color to sell the search engines that
you are ready to be index. And pretty much that's it. So that's how easy it is to
actually get your website ranked using the no other
option ranking strategy. So I've just got a
couple more examples for you of different, of different websites
that actually are different keyword search terms that you can actually look at. So commission-based
business ideas, okay, So has 90 search volume, but the whole
entitle is very low. And as you can see, you've got all entitle
search results for this. So you could basically go and advertise commission-based
business ideas. Find a list of those
kind of things. Okay? Business ID ideas
for disabled people. That's another one. Okay? So potentially
you can find business ideas potentially
as affiliate products, and then you could
actually create content around that as well. As you can see, it's got
nine results as well. So the, the opportunities
for finding these no other option
keywords are massive. So if you wanna get your website
ranking, ranking really, really quickly, make a
list of 20 to 30 of these, no other option
ranking keywords. And basically you're goanna
and then create content, the random, as I
said, 600 plus words. Okay, so in the next video, what I'm going to do is
I'm going to go through the keyword Everywhere and show you actually
how to use that. I'm potentially then how to find those keywords for
yourself as well. Okay? So go back over this strategy. This is so, so,
so, so important.
40. Keyword Research For Easy Content Wins: So I'm going to show you how to use Keywords Everywhere it. Now there are two options. You can use it on Chrome or
you can use it on Mozilla. I like to keep it on
my Mozilla tab. Okay? And that's because
when I'm searching, I don't use Mozilla mostly. Okay, so what I do is I use Mozilla just for
keywords everywhere, just for keyword research. And the reason being is that
every time I do a search, I don't want my credit running out of
Keywords Everywhere. So what I'll do is
I'll just type in keywords everywhere. And
you've got two options. You've got two downloaded
from your Chrome tab here. And you just added just
like you would any other Chrome web thing or web app. And you just kinda
like, so you'd say, it would say download
now are installed now, et cetera, et cetera. Okay. And so once you've done that, what you'll notice is
you'll notice all of these kind of things on the
side of your search bar. So related keywords, it's going to give you
all of these people also search for long tail
keywords, et cetera, et cetera. And what it does is it gives you the volume, the cost-per-click, meaning how much on average, people actually spend for competing for these
keyword on AdWords. And then CMP, which is
your competition, okay? And then a trend. So that's basically
saying that's a pretty steady trend in terms of the searches
that people are actually making for it. Okay? So this could be anything
like in terms of any of the keywords that you are
actually searching for. So potentially, if
we were looking for how to make puff pastry. So what it's basically
going to do is it's going to tell us that
the search volume here, this is from Keywords
Everywhere is 2400 per month. Okay? What is going to do here
along side is it's going to give us the related
keywords to my search. Okay? So what you're going
to be basically doing, remember you want to be
looking for keywords that are less than 250
searches, okay? Now, the ones that you can find here are Mideast puff pastry. Now there are ones that have 0, but you don't really want
to be focusing on those. So potentially we can have a
look at Mideast puff pastry. So I clicked on that. It's going to say 90. Alright. Now what I can do is I can
just put in my all in. All right, so I just do
it as simple as that. And let's see how many search
results are going to show. Now I think this is
going to be a battered. I think they're going
to be lots and lots of search results for this. I want to look at their 30s
search results for that. Okay, so what I then
do is I would divide the the Mideast puff pastry all entitle by the number
of search results. And then I would
get my calculation. So the calculation would
be 30 divided by 90. And then let's see. Okay, so is 0.3333
and as you know, that fits halfway in the middle, okay, So that's over 0.25. So potentially you
can write for this, but I wouldn't go for
it straight away. Now if we went and looked at the what is what is the
standard yoga good for? It's going to tell us that we
got 50 searches now, okay? And what we're going to basically do is
we've got to put in our old title and let's see
how many are in there now. So five results now. And then what we do
is we would again do our five divided by
50 and we get 0.1. So that would fit
perfectly still. So that's a market that
you can actually go into right now and
actually look for. Okay? So what you're going to be doing here is you're
going to come to Google. Okay? I'm potentially,
you're going to put in your main keyword in here
and you're going to look, so let's say if it was wat is do yoga or let's
say it was staggered. Yoga was your main keyword. Okay. What you'd be
doing is you'd be looking down the side
at your results here. And there's the wattage
Tonga yoga good for. And then there's what is this
Tanga yoga primary series which only has 10 searches. So I wouldn't
really go for that. And you'd be looking
for the ones that, let's say what is your
stung a yogi in Hindi, I don't know about
this one at all. And then what you could do
an all in title for that, if that was part of
your keywords and then you can see that
would City and again. All right, so you
could create if your, if your website was
about a standard yoga, you can have two articles there. You can have one owner
standpoint is just Tonga yoga, good for what does
your shiny yoga in? Hindi. Okay, and then you could
create content around them. Putting your main
keywords in here and you're going
through what is on the side of there to actually find the keywords that you need. So now if you wanted
to speed that up and actually make
it much, much quicker, what you're going to basically
do is we're going to look at we're going to look at
using Answer the Public. Okay. So I went you
to come here to answer the public.com, okay? And you're just gonna
do a search for your keyword in here. And like before I
showed you in the, in the Slideshare, I just used piano for all as an example. And that's the brand
name of bank product. And so what I basically do is I'm just going to click Search. You can change the location to be us wherever it actually, whichever country
you're targeting us is normally the one
that you want to go for. So what you've got is some piano for your,
for all questions. So these are how much it
would cause the tune a piano. How much is piano for all? Had to learn all the
keys on a piano, on our piano keys all about. Okay, so we've got
loads and loads of questions and these are things that people are actually asking. Okay, piano for all
versus flow key. And what you'll notice
here is you've got a 176 alphabetical means that the alphabetical
order of the piano for all keywords,
sorry, excuse me. And so what you've got is, you see these things here. You don't get this if you
don't have keyword everywhere. Okay? So this is really cool. So it tells you which ones
you can potentially target. All right? And so what you want to
do once you see all of them is you just got it
downloaded as a CSV. Okay? And then what
I want you to do is, so once you've
downloaded as a CSV, just going to delete
that, delete all those. And only gonna do is
you're just going to, these are the keywords
that were in there, okay? You're just going to copy all
of them and you're going to go back into here, into your keywords
everywhere, okay? And so let's say you were, you had your keyword
Everywhere installed. You're just going to click
bulk keyword data, okay? And then you paste
your keywords in here. And you're going to
click Get Metrics. And then what you have is you can sort by global
search volume. And then what you're gonna
do is you're going to have a loader keywords in here. So between, I'd still go to 260. Okay, just, but what you've
got is you've got a load, uh, keywords in here, between 320, all the way down. Okay? So this is for you basically, do you just going to have to go this one at a time and go? Piano for all piano notes. Piano for all piano. So let's say it was piano
for all Robert Hall. I don't even know it. Okay. So you'd just go all okay. And it has 204
results and you know, straight away that, that's
not going to work for you. So you go back into your keywords and then
you're going to go, what are white keys
on a piano cold. Okay. All right. You've got woulda
article associated with piano for all
our piano keys, which basically then go into
the idea of piano for all. Okay? So that's what you do. That's how you use and to the public with Keywords
Everywhere to find. And Google obviously to find the keyword golden
ratio keywords for you. And as I said, you
want to be getting, you know, enough for a
month's worth of content. So you can create
stacks and stacks of content associated
with your niche. And once you've actually, you've done that
yourself, you know, the more content that
you actually create for your websites that are
on topic unrelated, the better your
website's going to become get writers for
your content, okay? And then you're building, and building your building a long-term
sustainable business.