How to Rank Content on Google: Small Business SEO for the #1 Spot! | Ciaran Doyle | Skillshare
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How to Rank Content on Google: Small Business SEO for the #1 Spot!

teacher avatar Ciaran Doyle, Digital Marketer & Entrepreneur

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Kickstart Your Content SEO Journey: An Introduction

      2:41

    • 2.

      Demystifying Content SEO: What It Really Means

      0:14

    • 3.

      The Big Content SEO Mistakes Small Businesses Make

      3:59

    • 4.

      Inside the Search Engine: How They Really Work & Keyword Basics

      0:24

    • 5.

      Diving Deeper: The Mechanics of Search Engines

      3:12

    • 6.

      Keyword Essentials: What You Must Know

      4:09

    • 7.

      Ranking Simplified: An Introduction to Ease of Ranking

      0:32

    • 8.

      The 1-100 Scale: Decoding the Ease of Ranking

      3:15

    • 9.

      Small Site Woes: Why They Struggle in SEO

      2:17

    • 10.

      Introducing the NOOR Strategy: An Introduction

      0:23

    • 11.

      NOOR Explained: Your Secret Weapon in SEO

      5:44

    • 12.

      Peek Behind the Curtain: How to View Actual Searches

      3:18

    • 13.

      Discovering NOOR Keywords: Tools & Techniques

      0:26

    • 14.

      Crunching the Numbers: NOOR Calculations Demystified

      2:29

    • 15.

      Essential NOOR Tools Every SEO Enthusiast Needs

      2:37

    • 16.

      Mining Gold: How to Find Untapped Keywords

      4:29

    • 17.

      Mastering Keyword Research: Tools to Elevate Your SEO

      3:11

    • 18.

      Deciphering Keyword Intent: Think Like Your Audience

      3:50

    • 19.

      The Art of SEO Content Creation

      0:33

    • 20.

      Crafting Irresistible Content

      2:03

    • 21.

      Structuring Your Content for Maximum Impact

      3:36

    • 22.

      Optimizing Images: The Key to Faster Load Times & Better SEO

      4:12

    • 23.

      Wrapping Up: Course Recap & Key Takeaways

      3:41

    • 24.

      Put It to the Test: Your Class Project

      3:07

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About This Class

Attention Small Business Owners! Are you eager to learn Content SEO and boost your visibility on search engines?

Navigating the SEO landscape can be daunting. But with the right strategies, even Content SEO beginners can outshine competitors and become the go-to in their niche. This course isn't just about SEO for content; it's your blueprint to driving a surge of organic traffic to your Website/WordPress site.

Here's what you'll gain:

Understanding Content SEO's Power: Discover why SEO for your content is pivotal for small businesses and how crafting high-quality writing amplifies your online presence.

Mastering Keyword Research: Dive into SEO content creation tips, uncover untapped keywords, and learn how to strategically place the focus keyword to magnetize traffic.

The NOOR Method Unveiled: Get acquainted with the No Other Option Ranking (NOOR) strategy. This innovative approach reveals valuable keywords that strike the perfect balance between search volume and competition.

Art of Content Creation: Writing SEO-friendly content articles is a blend of your unique voice and essential structure. We'll guide you on seamlessly integrating targeted keywords to supercharge your search rankings.

Hands-on Learning: This course emphasizes practical application. With various tools at your disposal, you'll confidently refine your SEO strategy and see tangible results.

By the course's conclusion, you'll be able to navigate the ever-evolving world of SEO, ready to skyrocket your website's traffic.

Maximize your learning by actively participating in our Q&A sessions and practical exercises. Our team of Content SEO experts is committed to supporting you throughout this transformative journey.

Ready to elevate your small business's digital footprint? Join us, and together, let's ascend to unparalleled SEO heights!

Dive in and transform your SEO game!

Meet Your Teacher

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Ciaran Doyle

Digital Marketer & Entrepreneur

Teacher

Hello, I'm Ciaran, a digital marketer and online business person.

In 2009, I ventured into the vast and thrilling world of online marketing, launching my first successful business selling mobile phone subscriptions via Google SEO and Adwords. Over the years, my passion has shifted towards what I love most, creating niche websites and empowering individuals with the knowledge to do the same.

My journey into digital marketing wasn't always a smooth one, and I know firsthand how daunting it can be for beginners, trying to navigate the constant waves of new software and strategies.

That's why all my training simplifies this process, to make online business feel less intimidating and more accessible for everyone.

With my training, you're not just learning from som... See full profile

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Transcripts

1. Kickstart Your Content SEO Journey: An Introduction: Hanging online entrepreneur or an SEO has opened so many doors for me. Now I want to do the same for you. I wanted to share with you what I've learned throughout the years on how I've been able to enter into markets that are massively competitive and still rank great pieces of content. Hi, my name is Carolyn Doyle. When I first got involved in all the way Marketing back in about 2005 and I fell in love with it. I absolutely love it still to this day. And the reasonably got involved in it because I didn't want to work for anybody. I realized that my life was entrepreneurial. And then in about 2008, I started teaching people how to implement online marketing into their online business. You know, it's given me a very free life, travel all over the world. I worked for myself. I consult with companies all over Asia, all with the power of one I'm going to teach you. Now, by the end of this training, you're going to know exactly how you can actually start getting visitors from the Search Engines even if you're brand new. This is beautiful. I absolutely love this Strategy and you're gonna love it too. Because not only is it going to get you more customers, but it's going give you kudos is going give you trust and credibility because there's nothing as good as being appearing on the Search Engines when somebody searching for what it is that you offer. But ranking online, as you probably know already, isn't as easy as a one to use to be honest, especially for small business sites entered the North strategy, the No Other Option Ranking strategy. A strategy that's going to allow you to find untapped keyword opportunities. So over this training, you're going to understand what the Noor Strategy is about. You're also going to understand how to actually utilize nor strategy calculations to ensure that you are pieces of Khaldun are appearing at the top of the Search Engines. You're also going to have the handy guide that's going to bring you through the steps that you need to take when it comes to creating your Noor pieces of content. This guide isn't just a follow step-by-step. It's basically getting you to think that's really what the key to building your online businesses. It's about thinking about who you are as a business, who your customers are, and how you can actually target them. And don't worry, I break down all the technical aspects of who isn't reading very many technical pieces, but some people might feel a little bit overwhelmed by SEO. It isn't, It's very simple. I'm super excited about how this is going to transform your business, how SEO and nor is the key to actually starting to get customers to your website. So let's take this journey, Let's get into it and I'll see you in the class 2. Demystifying Content SEO: What It Really Means: So welcome. In this video, we're going to look at what is SEO, but we're also going to look at some benefits of SEO for small business out of why you are doing the right thing to get started with it now. So let's get into this 3. The Big Content SEO Mistakes Small Businesses Make: Now before we actually get into the actual process of this for you, I just wanted to share some SEO stat width you to give you an understanding of how and why this is so important, right? So first off here, as you can see, 93% of web experiences begin on a search engine, mainly Google searches, images and maps. What that basically means is that when people are actually looking for information, they're not going directly to the website itself. There are actually searching on the likes of Google, Bing, or Yahoo for the most relevant answer to what it is that they're actually searching for that mass of 93%. So already you can start to see that, you know, if you are there and you're creating content that is relevant to what the person is searching for, you want to be showing up there, okay? 75% of people will never go past the first page of Google search page results. That's not, that basically means that you've got ten or so listings on the first page of Google and most people won't even go past it. Actually, if you read the next one, the first organic search results on Google gets 31.24% of the clicks. Okay? So that's 31.24% of those 75 people just click on the first, the first listing, and then the other two, number two and number three, it breaks down that 12.3 get 54.7% of clicks. So as you can see, if you're not in the top three positions, you're massively missing out. If you're not on the first page, like, there's really no chance of benefiting from this. So it's super, super important to be able to get onto the front page of Google for the content that you're actually creating an for the keywords that you're targeting. Another great start here is Seo generated leads have a 15% closing rate that is huge. That basically means that the person has gone, has searched, have found what they're after. 15% of the people out of legs. So, so 15 out of 100 people are actually closing on what Google is giving. That basically shows the mass of relevancy of the content that's actually being created on how you have to be relevant to those searches as well. Here's another one. This should bring it home for you Really, at a point to 8% of SEOs charge $150 an hour for their services. So basically, you, it's inexpensive job, okay? Being an SEO is inexpensive job. Okay? So if you can learn this stuff yourself on apply what I'm teaching you here. You don't have to be paying out those amounts of money. And potentially even you fall in love with SEO. That will be my whole goal for you to fall in love with SEO and to not only apply it in your own business, but then utilize it as an income stream as well. Alright, so next off we have Google has 85.55 per cent of its logo search engine market. So learning how to optimize for Google is the most important thing to start with, okay? Then 92.1% of internet users access the Internet through their mobile phone. Now this is huge. This basically says that when you are creating, creating content, you need to be creating content with the mobile phone user in mind. So that basically means that, you know, you've got to understand the screen that the person is looking at your content on. Now, if they're looking at a big wall of text on their screen, that's not gonna be a great user experience, is it? That's not gonna be easy to read. So you've got to understand how content looks like on mobile screens when you're actually creating your content as well. So there's just some things to, to get. You get your juices flowing in terms of how important SEO is for your business? 4. Inside the Search Engine: How They Really Work & Keyword Basics: So over the next few videos, what we're actually going to look at is how the search engines work. So I mean, like, you know what he's going on when you're actually searching online. And then we're also going to look at how keywords work. So keywords are so important when it comes to SEO, pretty much it's that it's the starter point for you on your business. So let's get into these 5. Diving Deeper: The Mechanics of Search Engines: So now I just wanted to give you a brief overview of how the search engine works and where you as a website on a content creator and a small business actually fit within it. So we're not going to start with the URL or the spider or the indexing. We're going to start with understanding and categorizing, okay? Because that is basically what Google does when it looks at content. So Google, over the years has built up huge, vast resources of content. So it understands all the different types of content within a particular niche. And I'm pretty much every niche. So what it basically does is it finds all of that content on the Internet, understands exactly what it is based off of its vast knowledge basis, and then categorizes the content that people create into specific categories. And then it indexes those in those categories and the specific keywords that they're actually inside of those categories. Now, when it comes to see you because you've released new content, what it basically does is it sends out its spider to your URL. The spider scans your website. It comes back into the categorizing and understanding section. And then it adds it into that section based on what it understands from your website, how you set up your content, the keywords that you've actually used, okay? It's going to weigh up your content against all of the other content online, all of the other content that it basically has in its massive, massive databases of understanding. Well, it looks at your content, it looks at your website, it looks at the age of your website, looks at your domain name, it looks at the other content on your website. And it basically tries to get a picture of understanding of what your website is, how authoritative that website is, that that's a term I'll use again. How authoritative like is it an authority site? Is it not an authority site? Is it a new site? Isn't an old site. So it takes onboard all of these things. And then it decides how it's going to index your site, what position it's going to put your website into. That is the idea of how the Search Engine works. Basically, let me put it into layman's terms for you. You create content. Now if that content is really, really good, then Google will start to give you a ranking in their search engines. So that basically means it will put you into a position on their search engines based on what they believe of your content, but also of your website. Okay, So this is super, super important. It's not only about the piece of content that you create, but it's about what they understand about your website in relation to all of the other website in your category online. So that's what makes Google. We're gonna go more in-depth in this, in the next few slides to give you a better understanding of exactly what this is. 6. Keyword Essentials: What You Must Know: If you remember a few videos back, I mentioned keywords, so they categorize your content based on the type of content it is to keywords that you're actually utilizing in your content. Well, keywords basically artists, this is a keyword. This is what we talk about. When we talk about keywords. We talk about the keywords that people type into Google when they're actually looking for something. When a person types of keyword into Google, what Google is basically going to do is it's going to deliver the most relevant results to that keyword search. So if you typed in this as a keyword and just press Enter, what Google is going to do is It's going to go through its vast repository and knowledge base of understanding of this niche. And then basically it's going to serve up in a millisecond all of the best results related to this as a keyword. Now, we're not going to be looking for DC as a keyword because that's just a silly keyword. Okay, but let's focus on what is the golf niche. Now I want to differentiate between keywords here to give you an idea. So this here, golf is what is called abroad keyword. So this keyword is just a singular keyword. And you don't really understand what the person is looking for when they type in golf. What did they wanna do that I want to know about the latest news, a golf that I want to know about kind of like the closest golf club to them. What is it that they're actually looking? Now? Gulf in itself just seems like an informational search. So it seems like a person who's just looking for some news updates or something along those lines. Alright, so not something that is going to be very easy to rank in Google for, because you're up against news outlets, massive authority sites, sites that have been around for a very, very long time. If you put in the keyword golf gun, try it yourself. But then what we have is we have a different type of keyword, as you can see here, left-handed golf clubs. Now, this is what we call a long-tail keyword. It's long tail basically because it has a few keywords in it. Okay, So it's more than one or two or three keywords. And as you can see, you could even extend this long-tail keyword to be left-handed golf clubs for women. Now, what's happening when you go into what we call the long tail is you're becoming more specific and more targeted towards what people are actually looking for when you put in golf. We don't really know what somebody is looking for. But when we put in left-handed golf clubs, we know that somebody, Alright, there a left-hander. They're looking for golf clubs. Now we can even take it further, as I said, we could go women. So potentially there's left-handed golf clubs for women. And that basically means we're able to create content that is much more tightly targeted towards what the person is actually searching for. Now if we're able to create this much more tightly targeted content, then we have a better opportunity of showing up in the search engines for those keywords. Because here's something that you should know as well. Long-tail keywords are not as competitive as shorter tail keywords like the likes of golf. So be aware of this, but that's not to say you as a new business website or you haven't been around a small amount of time, are going to rank immediately when you create a piece of content around left-handed golf clubs, it just depends how competitive that keyword actually is. I want you to keep that Word in your head, competitive, because that's really what this is about. Seo is about being competitive in what you actually do in your website, in the content you create, in the authority you create for your website, the more authority of your website becomes, the better your content becomes, the more easy it's going to be for you to rank for something like left-handed golf clubs. So that's what you have. You've got an understanding of what keywords are. Now you've got broad keywords and you've got longer tail keywords as well. Now we want to be focusing on longer tail, but we'll show you something extremely special in a couple of slides that is going to change the way you actually start getting traffic to your website utilizing long-tail keywords, but not probably what you've seen before. 7. Ranking Simplified: An Introduction to Ease of Ranking: Now these next few videos are super, super important to know, especially for a new small business. And it basically comes down to how authoritative your website is on, what actually is authority when it comes to websites. And also, this plays into what we'll talk about called Ease of Ranking. I want, I mean by Ease of Ranking is how easy it is for small business website to actually get into the Search Engines and start appearing at the top of the search results. So that's what we're going to talk about now 8. The 1-100 Scale: Decoding the Ease of Ranking: So now briefly what I want to talk about here is the authority of a website. So the authority of website's are based off of 100 point scale. This is called domain authority. So a new website is going to have what is called a worn or a zero domain authority all the way up to what is called the high-authority. Would you be something like Google or Facebook? This is how we rank website on an authority Scale. So a new website, as I said, that's gonna be very, very low, one or two or zero. We'll start off at zero and then it will grow and develop. Then you've got things like low to medium. So that's kinda of like a low to medium authority site. It's probably a year old, couple of years old, potentially. Good bit of Content on there started to grow in its niche, in its category. People are starting to link to it. It's starting to build. It's not, not massively authority of at the moment, but it's on the way and we'd like to see that next of all, what you've got is you've got good authority. So you've got a website that has a domain authority over 50. Now this basically means that they've been around awhile. They create consistently good content and they're growing and growing all of the time. So basically, these type of sites, maybe It's been around for 56789 years. They're building up, they're putting content up every day. They've got great writers. They're Content is loved by people, it's easy to read. You know, Google has seen that people are returning to their website as well. So this is the type of site that will lock to get to. But initially, when we start off when we're a new site or a low to medium site, it takes time to build a website. It takes time to build that authority into our website, but we do that would consistent SEO. But here's what I want to just say when we start out as a new site or a low to medium size to actually Ranking in Google. So to Rank for the left-handed golf clubs, here isn't going to be that easy. It's actually a little bit difficult. So if you go to, go-to authority, it's gonna be much easier. Like if you're niches is golf or golf clubs. And you're writing a bad left-handed golf clubs and you've got lots of Content about golf clubs already, then it's gonna be easy to Rank a new article for you about left-handed golf clubs, but not so much on the new site and the low to medium site. And then all the way up to higher authority. If it was a higher authority golf site, well then it's gonna be super easy to Rank for that. But again, the content that the high-authority golf site is going to be creating has to be related to golf. So it has to be related to something that potentially is in the topic of what they actually focus on. The same with the go-to authority and the same with the new site and the same with the low to medium. You want to be making sure that the content that you're creating is fit into a nice, comfortable topic that basically people are happy to go to your website about. So it's gonna be golf, it's gonna be a little specific inside of that big golf niche. So we're going to look at how difficult it's going to be to Rank next 9. Small Site Woes: Why They Struggle in SEO: Now I just wanted to show you this quick diagram based off of what we had looked at in the last video. So new sites, low to medium, good authority and high-authority. Okay, So how easy or how difficult is it to rank keywords when you are this type of site. So for a new sign-up, brand new site, it's going to be extremely difficult to actually rank your website or rank content. That's because so many other websites are within your niche and are targeting the keywords that you're actually looking to target, okay? Um, because you have no authority and you're a new site, well then they're going to overlook the content that you're creating. And here's the sad thing. You could create the best content in the world thought, if your website is brand new and has no authority or no links back to it or anything like that, then Google isn't going to rank your content well in the Search Engines yet. What about the low to medium authority, which is like the 20 here? Well, you have a better chance ranking. You really do. You have a lot better chance of Ranking, but it's still going to be difficult for you to rank. This is just the truth of it, okay, if you're going after a semi competitive keyword, then basically it's going to be difficult for you to rank. How about the authority? Okay? Well, with the good authority, you have a good chance of Ranking. Obviously, you've got to make relevant content to your niche. And you've got to understand that the content that you're actually creating as related to your niche. But you do have a good chance of Ranking in your positions that you're going after. Depend again, on the competition of the nation, the competition of the keyword, and how about your high chance? Your high-authority? Again, yes, not gonna be a problem. But again, you're going to have to create content that's relevant to the keyword that you're actually looking to target. And you're gonna have to have other content on your website associated with that content. So with that topic of the keyword that you're actually targeting. So it's not easy for a new business to rank keywords. It's really not. There is a way around this and I call it the NOR, which is the No Other Option Ranking strategy, which we're going to get into next. 10. Introducing the NOOR Strategy: An Introduction: Over the next few videos, we're going to look at something that's gonna be in game changer for you and your small business. This puts you on a level playing field with big established sites. And it's actually called the Noor strategy or the No Other Option Ranking strategy. I'm basically, it's going to give you power. So over these next few videos, pay a lot of attention and let's get stuck in 11. NOOR Explained: Your Secret Weapon in SEO: Now, when it comes to actually Ranking Content for a new website or for a semi new website. It isn't always as easy as just actually creating content and then expecting it to rank on Google as I've shown you, you've got your new website, you've got your low to medium website, you've got your authority of Website, and then you've got your massive high-authority website. So we didn't new or close to new website, it's going to be a little bit difficult. How do we actually force Google to think of us almost like an authority within our niche, even though or not, there's a strategy called the Noor Strategy, the No Other Option Ranking strategy. And it basically comes down to this. We give Google content that doesn't have lots of competition. What has Searches for it? And what Google basically does is it, it doesn't have much to go about for the keyword that we're looking to rank. So it has no real Other Option down to rank the new site or that keyword. This is based on a strategy called the golden keyword ratio. And it's basically a super simple way get organic page visits. And what I mean by organic page visits is visitors from the Search Engines when they're searching for a particular keyword related to what it is that you're offering. And because the keyword is so targeted to people who are going to come to your site are really interested in what it is that you're actually offering. So why is the golden keyword ratio or the Noor Strategy so good for you as a small business. Well, to start with, it's really not just for small businesses, anybody can use it and everybody should be using it. So number one, it makes your site rank really, really easily. So when it normally takes months for sites to rank or four Content to actually rank. And even if they do rank, they're not high up ranking. It overcomes this. It also helps you rank your website and rank your content without backlinks. Backlink, so are the votes of confidence from people who have liked your site or Like Your Content, or I've liked your products and they've written about you, and then they've linked back to your website, their vote of confidence, which help articles rank. So this strategy helps you rank without getting them. And this is especially good for small or new businesses. Another thing is, it's one of the easiest ways that I know, especially for a small business with very little authority to actually get that number one position on Google, which is awesome. And of course, it is low competition. So it's almost like that blue ocean strategy. So where it's not a red ocean packed full of competition. So it's blue ocean, it's open. There's no competition or very little competition in there. So you very little competition to actually fight against for your position within the Search Engine. And we do this by targeting long tail keywords. So not short tail keywords like golf, we target long-tail keywords like left-handed golf clubs for women, meaning that these are non general terms, but actually super, super specific In terms. So how does the golden keyword ratio work? Well, It's really simple. While you have to do is you have to find keywords that are low searches per month, lower than 250. So that's gonna be the search volume of your Keyword. Now a lot of people will actually say, Oh, I don't want to target a certain volume with 250. And here's the truth when it comes to new or Small Business websites. If you go to target big keywords that have thousands upon thousands of Searches, luck, you're just not gonna rank. So you have to be smart when you're a small business website, okay, you have to think smart. You have to think, how do I get these small wins in place? Buildup my authority. So then overtime, I can actually get those big wins. But it's lots and lots and lots of little small wins that we're actually after. These small wins are far easier than going after big wins. So what you do is you're looking for a search term that is basically 250. And under then what you do is you do an allintitle search to see how many listings are actually utilizing that keyword in their title tag. So I'm going to show you exactly what DID is like. I'll show you an example of actually how to use this. But in all allintitle search is a search operators search on Google. So you type in allintitle semicolon, and then you put in your keyword and it's going to tell you how many websites actually use that keyword related to the amount of listings on the Search Engines. Then what you do is you divide the number of searches by the allintitle number results. Now what you're looking for is this, if you can get less than 25 or 0.25, this is a prime candidate keyword to create content around. Now, if you get 0.2 521 than it might work, and you can either try it or move on. I would focus on the 0.25, less than 0.25 myself personally, especially as a new site, but I wouldn't say, don't make a list of the keywords and actually apply them. But first, start with the ones that are less than 0.25. If it's over one, then I don't bother trying adult, especially for a new site. Here's what I do even for a new side Small Business site that has setup, okay, I will find 30 golden keyword ratio related to what it is that I'm doing and create an article a day. Thousand words, pretty much give or take. And I will bang, bang, bang, pop them up. Not every single one of them is going to rank for me, but some of them are gonna rank and they're going to rank from multiple keywords. And it's going to flood my site. We're traffic. So that's what we're going to look at doing. It's that simple. That's what the cage ER is the KG or ratio for Content finding. In the next video, we're gonna look at the tools that you're going to need for actually doing this. 12. Peek Behind the Curtain: How to View Actual Searches: So what we're going to look for now is actually what the Searches look for on the likes of Google. So we've already got Keywords Everywhere installed, and I've done some research and found some keywords, etc. etc. utilizing people also ask and also just searching with your main keyword as well. So something related to your business as well. If you've went, you've got Keywords Everywhere installed, you're going to see a list of keywords besides the Google search listings that will be related to the keyword that you've actually searched for. But anyway, here's how simple this is. I found a keyword. This is after doing a little bit of research, I think it took me a minute or so to actually find this. And it was, what is a stronger yoga good for? The search volume is 70. As you can see here, this is what Keywords Everywhere dose. So it gives you this information here. Search volume is 70, CPC. We don't need to bother with at all because CPC is for paid advertising. But look at this. The competition is 0.01, which is low. So much low competition, that to me is really, really good. We don't want massive competition. So all you do is you put your keywords in the Google and you see how many searches are actually showing up. 70 Searches is a good amount of Searches. Now, what I do want to say to you is if you find a keyword that has 70 Searches and then you basically, you create a piece of content around that and you think, Oh God, 70 Searches isn't a lot. Well, you gotta think about it in a couple of different ways. Number one is how many people coming to your site related to a Keyword about what you offer, can you convert into a sale of a product or service or elite? Now, if you can convert three of those people into a sale, and let's say your product is $200 each. Well then that's $6. And it could take you 20 to 30 min to write an article. I'm put it up onto your website related to this, let's say an hour in total to create one article, you're making $600.01 article per month. So that basically means after you've created a onetime, you don't have to create it again, body you're getting pre-sales in. So that's part one, part two, you can also show up for different variations are permutations of that keyword as well. So I'm just saying to target, what is your standard you with good for. But other people might be writing that keyword or that Intent of Search in a different way. And you have the ability to show up for that as well. So small numbers don't mean small amounts of visitors are what they do mean is very targeted visitors. So first off, you're going to look and you're going to see how many searches are being made. You can see it obviously utilizing Keywords Everywhere. Next of all, what you're basically going to do is you're gonna use that allintitle thing that I've said before. So you're going to put all entitled just like this. This is called a Google search operator. I know it's kinda like a fancy word, but it allows you to limit search engine results to only pages that have specific keywords you have chosen in the webpage title, type in all entitled, as you can see here, and then put your Keyword, no spaces, alright? And then as you can see, it's only got four results. So that's what you're looking for. You're looking for this here, 70, and then you're looking for the results as well. And then you're going to make a list of them. And in the next few videos we're going to look at the calculations that you're actually going to make 13. Discovering NOOR Keywords: Tools & Techniques: So over these next few videos, you're going to take the Noor Strategy to the next level. And what we're actually going to do is we're going to look at the tools that you utilize when you're searching for these NOR keywords. We're also going to look at a thing called Keyword Intent. So what is the intention behind the search, all of the keyword and actually how that applies to you on the content that you're creating. Do you create it or don't you create it? So let's get into these 14. Crunching the Numbers: NOOR Calculations Demystified: So after you have both these numbers, after you have the allintitle results and you have the search results, you're gonna do a quick calculation. Alright? So what you're gonna do is you're going to divided, have the allintitle divided by the search results. And that's gonna give you a figure, your Keyword golden ratio. So it's 4/4 search results divided by 70 searches per month. So as I mentioned before, if you get less than 0.25, this is a prime candidate keyword to create content around. If you get 0.2 521, then it might work. And you can either try and our move on. And if it's over one, then don't butter. So when you have these keywords, then you're going to make a piece of content around that keyword. And as I said before, especially for a new business or small business or something like that. But try to find at least 30 keyword, golden ratio keywords to start with, and then create a piece of content on them each day. So let's have a look at another one. So we got 48 corner tub, shower combo. Let's have a look at our keyword, golden ratio, RR, allintitle. As you can see, 260 Searches and seven results. So we're gonna do a calculation, a 7/2600 0.2. Again, let's look again. So we got best website builder for therapists and volume 50 on how to look out how many Searches? Seven. Okay. So again, what we're gonna do 7/500, 0.14. Again, this can be used. I'm just trying to give you an idea of what it is that actually works so you can see how easy it is to actually find these next door. You've got how to build a website from scratch, okay, so have a check at a search volume here. Now this doesn't work. I know it can be tempting to start to Rank for higher Searches. Please do hold off. Now, while the Numbers do fit in terms of it kind of like within the keyword golden ratio numbers, the number of results is just too much. Okay, so you've got 4,400 Searches and you've got 758 pages that are targeting these keyword. So it's far too much competition for you to try and Rank quit. And especially for Small Business site that doesn't have very much authority. So as you can see, it does fit. So be aware of this. You on the stick would about 250 to 60 and down. You don't want to be going very much over it, alright? 15. Essential NOOR Tools Every SEO Enthusiast Needs: Now we're going to need to set up a couple of tools for actually doing this, okay? Now, one of them is a paid tool. It's only going to cost you something like $10 or $12. And that's gonna give you 100,000 searches for keywords on the likes of Google and all of this, what it does is it applies the Searches to any search that you do online in different platforms like on Google, on being on Yahoo, on YouTube, all of this. And when you're typing a Keyword, you're going to be able to see a rough estimate of the amount of searches that are being made for that keyword. That tool is called Keywords Everywhere. And that's an absolutely brilliant tool. It's a Chrome extension and it fits onto your browser. So there are really expensive tools out there and they just don't match up to this. This is just a really, really simple tool to use. It's just you should always have it. And it just gives you great insight into what keywords are competitive, how many searches are being made on them. I will leave a link to Keywords Everywhere within the sheet of links. And I want you to go and actually set that up and sign up for your subscription for it. Like you, you'll pay $10 or $12 for a year or something like that. Now, the next tool that we actually use is called answered a public. You might have heard of answering the public before. So what is doses? Again, this is a freemium tool. So you get two free searches a day. And what it's gonna do is it's going to give you a whole list of questions that people actually ask online related to the keywords that you actually are searching for. The great thing about this is, is when you utilize Keywords Everywhere, you can actually see the amount of searches that are being made on those keywords directly on Answer the Public. So that's the power of Keywords Everywhere. It's kinda like this thing that just sits on top of search listings. I love it. An example here is I did a search for a keyword called piano for all. And what it's done is it's just given me a huge list of keywords that I can potentially use for an article related to piano for all. But before I go ahead and say, Yeah, that's right, That's that's exactly what I'm going to jump on. What I want to make you aware of is this, just because of Keyword Tool actually gives you a keyword associated with your keyword or your topic that you're after doesn't mean that you're going to use it. So what you want to do is you want to go through that keywords and see which ones are actually relevant for you. If they are relevant, that absolutely brilliant, but if they're not like an if they don't make sense to you. So you just delete them out of your sheet. Again, I'm going to show you how to do all of these things in a couple of moments. 16. Mining Gold: How to Find Untapped Keywords: So I'm gonna show you how to use Keywords Everywhere. Now, there are two options. You can use it on Chrome or you can use it on Mozilla. I like to keep it on my Mozilla tab. And that's because when I'm searching, I don't use Mozilla mostly. Okay, so what I do is I use Mozilla just for Keywords Everywhere, just for Keyword Research. And the reason being is that every time I do a search, I don't want my credits running out of Keywords Everywhere. So what I do is I just typing Keywords Everywhere. You got two options. You got to download it from your Chrome tab here. And you just added just like you would any other Chrome Web up, it would say download now are installed now, etcetera, etcetera. Okay. What you'll notice is you'll notice all of these kinds of things on the side of your search bar. So related keywords, it's gonna give you all of these people also search for long tail keywords, etc. etc. and what it does is it gives you the volume, the cost per click, meaning how much on average people actually spend competing for these keyword on AdWords. And then CMP, which is your competition, then a trend. So that's basically saying that's a pretty steady trend in terms of the searches that people are actually making for it. So this could be anything like in terms of any of the keywords that you are actually searching for. So potentially, if we were looking for how to make puff pastry. So what it's basically going to do is it's going to tell us that the search volume here, this is from Keywords Everywhere is 2,400 per month. What is going to do here alongside is it's going to give us the related keywords to my search. What you're going to be basically doing, remember, you want to be looking for keywords that are less than 250 Searches. Now, the ones that you can find here are Mideast puff pastry. There are ones that have zero, but you don't really want to be focusing on those potentially, we could have a look at Mideast puff pastry. So I clicked on that. It's going to say 90. Alright. Now what I can do is I can just put it in my old, alright, so I just do it as simple as that. And let's see how many search results are going to show. Now, I think this is gonna be a batter and I think they're gonna be lots and lots of search results for this. But we'll look at their 30s search results for that. So what I then do is I would divide the Mideast puff pastry allintitle by the number of search results. And then I would get my calculation. The calculation would be 30/90. Then let's see. Okay, so is 0.3 333 that fits halfway in the middle, okay, so that's over 0.25. So potentially you can write for this, but I wouldn't go for it straight away. Now if we went and looked at what is, what is the standard yoga good for, it's going to tell us that we got 50 Searches. What we're going to basically do is we're going to put in are all in title and let's see how many are in there now. So five results now. And then what we do is we would again do are 5/50 and we get 0.1. So that would fit perfectly still. So that's a market that you can actually go into right now. So you're going to come to Google and potentially you're going to put in your main keyword in here. And you're going to look, so let's say if it was wass is standard. Yoga. Let's say you wanted to sustain a yoga was your main keyword. Okay, what you'd be doing is you'd be looking down the side at your results here. And there's the, what is your stagger yoga good for. And then there's What is this Tanga yogurt primary series which only has ten Searches. So I wouldn't really go for that. And you'll be looking for the ones that let's say what is your standard a yoga in the Hindi, I don't know about this one at all. Then what you could do an all in title for that, if that was part of your keywords and then you can see that would fit in again. Alright, so you could create, if your website was about a yoga, you could have two articles there. You can have one owner standpoint is you stand guy yogurt, good for I wanted to your stagger yoga in Hindi and then you could create content around them. So you putting your main keywords in here and you're going through what is on the side of their to actually find the keywords that you need. 17. Mastering Keyword Research: Tools to Elevate Your SEO: Now if you wanted to speed, that'll actually make it much, much quicker. What you're going to basically do is we're gonna look at Using answer the public. So I want you to come here to answer the public.com and you just gonna do a search for your keyword in here. And like before I showed you in the Slideshare, I just use piano for all as an example. And that's the brand name of a clique bank product is I'm just going to click Search. You can change the location to be us wherever it actually, whichever country you're targeting. What you've got is some piano for you, for all questions. So these are, how much would it cost to tune a piano? How much is piano for all? Had to learn all the keys on piano, on our piano keys all about. Okay, so we've got loads and loads of questions. These are things that people are actually asking. What you'll notice here is you've got 176 alphabetical order of piano for all keywords. What you've got is like you see these things here. You don't get this if you don't have Keywords Everywhere. So this is really cool. So it tells you which ones you can potentially target. And so what you want to do once you see all of them is you just got downloaded as a CSV. And then once you've downloaded as a CSV, delete that, delete all those. And all you're gonna do is this, you're just going to, these are the keywords that were in there, okay? You're just going to copy all of them and you're gonna go back into your Keywords Everywhere. You're just going to click bulk keyword data and paste your keywords in here. And you're going to click Get Metrics. And then you can sort by global search volume. You're going to have a low to keywords in here. So between, I'd still go to 260. Okay? Just, but what you've got is you've got a load of keywords in here, between 320, all the way down. This is what you basically do. Just going to have to go these worn out of time. So let's say it was piano for all robber Paul, I don't even know what this is that all okay. So you'd just go all it has 204 results and you know, straight away that that's not going to work for you. So you go back into your keywords and then you're going to go, what are white keys on a piano? Gold. Alright, so tasty go, you've got world article associated with piano for all or piano keys, which basically then go into the idea of piano for all. So that's how you use answered a public with Keywords Everywhere. And Google obviously, Find the keyword golden ratio keywords for you. And as I said, you want to be getting enough for a month's worth of content. So you can create stacks and stacks of Content associated with your niche. And once you've actually done that yourself, the more content that you actually create for your websites that are on topic unrelated, the better your website's going to become. So get cracking on that. You see it's a couple of moving parts in it, but they're really, really good and they're going to help you Ranking get loads and loads of traffic 18. Deciphering Keyword Intent: Think Like Your Audience: Now what I will briefly want to go through now is what is called Keyword Intent. And I thank word stream for this great graphic to illustrate exactly what it is. What Keyword Intent basically means is what is the intention of the person when they're actually searching? On the likes of Google, when they're looking for something, okay, and there are four different types of Keyword Intent that we will actually look at. The first one, which is informational, then there's commercial transactional and navigational. Informational people are looking for actually specific answers. So how, why, what tutorials like how to fix a flat tire? How tall is the Eiffel Tower? Where can I find the Big Four Here though? Something along those lines. So people want to know information after that, you've got what is called commercial intent. And so they basically, this is what when people are investigating information that they already know about, okay, So what they're looking for, this is kinda like people are searching for comparisons. They're looking for reviews on things. They're looking for sites that kinda break down information for certain topics. And here's a good example of what commercial intent keyword would be. It would be best inner tubes for road bikes. So what they're actually looking for is they're looking for an answer that's going to tell them what is the best interests for rode bikes and what is most likely going to appear is a couple of different articles related to inner tube road bikes. And there will be maybe five or six different inner tube road bikes there that basically have broken down all of the information associated with it. Next of all, you have transactional and just exactly what it sounds like. It's transacting. Now that transaction could be monetary or it could be completing an action like signing up for something or joining a subscription, whatever it actually is. And keywords related to transactional or buy, cheap for sale online download, sign up, register, quote. Here's a keyword related to the bikes by tire tubes online could even be by cheap tire tubes online, by inexpensive tire tubes online, by the best cheap tire tubes online. And then finally, what you've got is navigational searches. So this is when people are actually stay, Know exactly the site that they're looking for. And they're going to just type that name into the Search Engines. So that could be bike parts.com or it could be builds Best bikes.com or something along those lines so they know the brand, they liked the brand, and they're going to actually go to that website. And a dependent, if they're going for research or for buying whatever it actually is, they're going their navigation Really, this is super important to understand what is the intent of the keywords. So you need to go through it and ask yourself, what is the intent of the keyword that the person is actually looking to do an example where it might not work. Let's say that you're an expensive Julia and expensive jewelry. Okay. And you sell kind of like products that are 50,000 pounds, whatever. Okay? Then next of all, you find a great Noor keyword that basically is by the best cheap jewelry online. Now, you can tell straight away that that's not going to be relevant to the people who are coming to your site and to the products that you're actually selling. So what would be the point in creating content or rounded? So take that on board when you're actually thinking and finding those keywords. What is the Keyword Intent? Does it relate to the business that you actually have and also isn't the type of content that you want to create. And when you find out those kind of things, then you can create an related to what it is that, that keywords Intent is 19. The Art of SEO Content Creation: And finally, over these next few videos, we're going to look at creating the content or the Noor strategy. Okay, So in this we're going to look at how do you know I don't watch content to actually create. Okay? How do you know how to structure not content as well? And also things like media optimization. Alright? So these are all extremely important when you're utilizing the Noor Strategy. So you got a couple of in-depth videos here. So I want you to get stuck in, okay, Enjoy 20. Crafting Irresistible Content: Now the next thing, what we want to look at is we want to look at the type of content that you're actually going to create. Now, the best way to do this is to actually look at your competition on what is appearing on the likes of Google already. So if we look at that search term, what is the Sanger yoga good for? Then what you do is you look at the top couple of sites and see what type of content they're actually creating. Then what you're gonna do is you're going to note the word count of the top sites. You're going to know the image of media usage that they're actually doing. The number of image, the number of videos, etcetera, etcetera. And then you're going to add up the word count and you're going to divide it by the number of sites that you actually took the word count from. So normally I would do it in the top five site. Okay. Add all the words together over the top five sites and then divide by five. And you do the same for media usage. And as it says there divide by five. But what happens if there are no site specifically targeting that keyword will then a good rule of thumb is 1,000 to 1,500 words when it comes to that keyword. Now, the reason that I say that is because if you put 1,000, 1,500 words and you create a great piece of content and it doesn't rank well. Then basically you can go and you can update that content instead of going and creating a 3,000, 5,000 word piece of content that's going to take you an extremely long piece of time and then it doesn't rank, okay, and then you're going to have to Content offered. First of all, check your competition on the likes of Google, see what they are actually doing, and then make your content better, make it like 20% better. So you got the average, excuse me, I forgot that part. You've got the average and then you're going to plus ten to 10% to 20% better, which your word count, which your media image usage as well. Okay, that's how you're going to create your piece of content in the next video, what we're going to look at it is actually how to structure that content. Okay, So first off, you're going to have a look at what they're actually doing. Now you're going to look at how to structure it with your keywords 21. Structuring Your Content for Maximum Impact: So in this video, I want to talk about the structure of a content or the structure of content. And you'll notice here you've got some strange thing called the dash H1, H2, etcetera, etcetera. So what these basically are is this is how you structure content of your website so that the search engine spiders understand exactly what your content is about. And understand that you've actually created a correctly, the better you're able to create it in the structure that the Search Engines understand, the easier it's going to be for them to crawl and understand your content. It's kinda like a tick. It's kinda like, alright, these guys understand what they're doing. They've created great content structured in a way that is easy for us to actually read, easier for the user to consume. So that's gonna be a tick and that's going to help us rank them better. But also, this structure enables you to put great keywords into the structure as well. Now they structure that we see here is like headings. So which means heading one, and that is the page title. So that's gonna be about what your article is about. Okay, so that's the topic of the article. Then you've got H2, okay, so that's a subtopic that you discussed in your article. Now you can have multiple A12Z in an article where you're talking about subtopics of the H1, then you've got H 3s. Now, H 3s actually fit underneath H2. So these are gonna be sub subtopics, they're gonna be subtopics of H 2s and then h4. So subtopics of H3 and H5, or subtopics of H4. So you only have one H1 on a page. You can have multiple Choose and you're going to have multiple hates, threes, fours, and fives. But H3 can not just appear underneath H1 and H4 cannot appear underneath the H2. You've gotta put it in that order. So H1, H2, H3, H4, H5. Now most of the time I only use H1, which is the main one. And a couple of H 2s and a couple of H 3s. I don't even normally go down to H4. But if we were gonna do this, if we were kinda thinking in the ash Tanga yoga keyword that we were looking at, how would we do this? Well, we would put our main keyword. What is your stagger yoga good for then one of the H 2s, which is a subtopic of what is a standard you with good for unraveling the benefits of a stinger yoga. And again, benefits of a sangha yogurt is a keyword as well. Then underneath this one, a h3, we'd have the physical benefits of a stinger yoga. So as you can see, that's a subtopic of H2. Then underneath that you have enhancing strength and flexibility, which is a subtopic of physical benefits. And then on the H4 you've enhancing strength and flexibility and improved cardiovascular health. So all of that. So as you can see, it's layered hatred. One is the main topic, H2 is the subtopic. Now you can have another H2 tag in there as well. And underneath that, you could break down just like you've done here. So unraveling the physical benefits, you could also do mental benefits for each tangy yoga and then you could go into them mental benefits of a sangha yoga with different age fours and different age fives in there as well. So there you go. That's what I want you to do. I want you to set up your content like this. So I want you to have your main keyword in your title. And then I want you to have related keywords within your other subtitles. And then you're going to have your content written about each of those sections underneath it. So super, super important that you get this structure down 22. Optimizing Images: The Key to Faster Load Times & Better SEO: And now I want to talk about image SEO. Image SEO is super, super important because Google Images is a massive search engine and it drives so much traffic to websites. If you optimize your images correctly, yeah, you can optimize your images, okay. There are a number of things that you can actually do to optimize your images. And I'm gonna show you a few of them right here. So the first thing that we're going to look at is the filename. Now, most of the time when you go on to a website, and if you opened it up and looked at the image or copy the image, you're gonna see a filename like that. You're gonna see kind of like random numbers, all this kind of stuff, dot JPEG or PNG or SVG. Now, this is what I would classify as a badly optimized image. And why is that? Well, because it doesn't tell me what that image is about or it doesn't use a keyword to actually describe that image. And that's the filename of the image we're talking about. Okay, now below it, what you'll see is this image actually is Optimized and it's optimized for your main keyword. Let me just ask you here between these two images, which image do you think has more of a chance of appearing at the top of Search Engines for a piece of content related to what is your standard yoga good for? Well, yeah, you guessed it. Okay. So it's obviously number two, what you need to be doing with your images, all of your images on your site is giving them keyword names. You need to be doing that. So make sure that you're not duplicating the keywords. Do you can use different permutations of keywords, but don't use the same keyword again and again and again and again. Okay? Now, if you have any difficulty in writing, what is your stagger yoga good for permutations, or you basically do is you could go to something like chat GPT. And you could say, Hey, Chuck, GPT, can you give me five permutations of what is your standard a yoga good for ensuring that you actually change them up a little bit. And it's going to give you Load of different permutations that you can actually use for the multiple images that are on your website or on, on your, in your article. So that's the first thing you need to know. This is done offsite, this is done on your desktop. This is done wherever it is on your mobile phone if you're updating via your mobile phone. Now the next thing is done actually on your website. This is called alternative text. Now, no matter what platform you're actually using, Squarespace, WordPress, ghost, whatever it actually is, there's going to be a section in it when you upload an image that's going to say add all text or alt text. Now, text basically is what is called alternative text. The idea of all texts was created back in the day when Internet browsers, not all of them could actually serve images. So what they would do is they would serve the name or the description of the image instead. And it has driven SEO forward for many, many years and is still used today. Now what we're going to be doing with the old text, again, very much like this here. We're not going to put in something that isn't related to the image. We're going to put it into something that's related to our content. So what is just Tanga yoga good for or the numerous benefits of water stank a yoga is good for how we describe it. We tried to describe the image utilizing the keywords that we're actually looking to target. And again, each image, as I said before, if there are multiple images on the page, you don't want to be using the same keyword again and again. You can use a stronger yoga a few times. You can use what is all those kinds of things, but utilize different permutations as well. So it doesn't look as if you're trying to rank for that keyword, what is your stank a yoga, you need to make it look extremely natural for Google when you're actually creating your images in putting in your filenames, putting in your alt texts, putting in your keywords into your content as well. So there you go. That is what you need to be doing in your images. 23. Wrapping Up: Course Recap & Key Takeaways: So you've gone through an absolute stack of stuff there and understand the Noor Strategy and the golden keyword ratio. So I've got a sheet here in front of me. Let's just do a recap on what it is that we've done. I still, I still write, I don't always use the in Tibet on tech so large. Okay, so first though, we found that starts about obviously small business and why it's important for SEO, super, super important, okay, we learned how the Search Engines actually work. We'll learn how they crawl and categorize content. So now you basically understand in terms of the competition that you're actually up against. We looked at keywords, we understand that we're looking to rank or more keywords. More keywords equal new visitors, more visitors equals potentially more income, more transactions. Anyway. We learned also about the problem with new or small Site. And this is unfortunate. They just don't have the Cloud to rank, okay? So we have to be smart about it. And without smartness, we learned about what the Noor strategy is. So the No Other Option Ranking strategy, we learned about tools to use related to the Noor Strategy. We learned to look for all allintitle search results to see how many keywords or on many websites are utilizing the keywords that we're after in the Noor Strategy. And we also learned how to work out that calculation to figure out if we're 0.25 or below or above us. We can make we can go for ones that are a little bit above it, but anything over one where Notes, we're not we're not going to go after. And we also then have some videos walk by, walk throughs. I've actually how to find those keywords on Keywords Everywhere, which we installed on that also in answer to public as well. We find out about Keyword Intent and understand basically that, you know, we won't target every keyword we find. It will only be if the intention relates to what it is that we offer our products or services, whatever. Okay. So remember if you sell high-end jewelry, you aren't going to be targeting cheap local, low-cost jewelry, no matter even if that keyword is available to you. Okay, we then looked at creating content on this was super, super important. We looked at kind of like doing the calculations of the top five websites, finding their word count, dividing by five and then adding ten to 20% to get our word count at goal for the content that we're actually creating. Now if there wasn't enough pieces of content actually there, then what we're going to do is we're going to look at doing maybe 1,000, 1,500 words. We also looked at the H types, the structure of the content as well. Alright, so super, super important and we do to structure, remember guys, we can obviously but our main keywords in there, but also that the search engine spiders or the bolts that come to our website can understand the structure of our content in and easy way. It's able to do that. It's able to basically give us better kudos for Ranking. Then we looked at images as well, and we looked at the file names of images, and we also looked at the old types of images and how they work together. So all in all, you have a strategy that you can implement into your business. Right now, this is super, super important. So over or in the next video, we're going go through your tasks that I want you to Complete and so that you can submit it into me here. And we can see how you're actually doing with this strategy. 24. Put It to the Test: Your Class Project: So the exercise only assignment that we're actually gonna be doing for the Noor strategy is as follows. Okay, So the objective, the main objective, I've got it written down here for you. Alright? So the main objective is to identify potential keywords for your business utilizing the strategy of the golden keyword ratio. And then we're going to be creating our first nor article. Okay, so we utilize the GK are, and then we're going to utilize the strategies that we put in place to create that article. Okay, so that's the objective. So what we need to be doing here for this is number one, I want you to brainstorm a list of ten potential keywords that are relevant to your business, okay? Thinking by terms of potential customers are actually going to be utilizing, okay? You can do this on a piece of paper that's grind. You could do it at a notepad, whatever, that's completely up to you. Now, what I want you to do then is I want you to obviously see your keywords, okay? See how many searches that these keywords are actually appearing. Four, okay? Now, you will, by now something like Keywords Everywhere on your, on your computer. Okay, this has got to tell you how many searches are actually being made. And it's a very cheap alternative to something like eight reps or SEM rush. Okay. It's just going to tell you how many searches are being made for that keyword. Now, again, you know what you're looking for here. You're looking for about 250 or less Searches, okay? Then what you're gonna wanna do is you're gonna wanna find keywords like, because the ones that you brainstormed potentially aren't going to give you the exact keywords that you want. Maybe they don't have no layers, maybe there's no Searches for them, whatever bought utilizing Keywords Everywhere you're gonna get in lists of keywords that are going to give you Numbers there, okay, so we want to utilize that. We want to find those keywords that I've numbers 200-50 is what I like about 50, 60. Okay. I'm then you're going to want to run an all-in tags search on those. Okay? Once you've done that and make note of them. And then what you're gonna do is the GK, our calculation to figure out if it fits within the understanding of what you know, PKR is. I'm not telling you you should know this, okay? Um, then what you're gonna do is you're going to create that piece of content related to your Keyword. You're going to optimize it with the Noor strategy, ensuring that it's structured in the correct way. I'll utilizing your main keyword, then you're going to pop it onto your, you've got to pop it onto your website. I hope you pop it onto your website and I'll hoping you submitted here to me, look super important. The practice of this will just make it so much easier when you've got it down. I want to see you pop, pop, pop, doing it every single day, okay, at least for the first 30 days. Okay, So great. Get on without exercise submitted to me here, I can't wait to see it.