Fiverr SEO Fundamentals: Learn How To Set Up Your Fiverr Gigs The Right Way | Mike Van der Voort | Skillshare

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Fiverr SEO Fundamentals: Learn How To Set Up Your Fiverr Gigs The Right Way

teacher avatar Mike Van der Voort

Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Intro

      0:35

    • 2.

      Low Competition Keywords

      2:15

    • 3.

      Optimizing Your Title and Tags

      2:40

    • 4.

      Optimizing Your Description

      2:53

    • 5.

      Don't Ever Do This

      1:32

    • 6.

      Optimize Your Gigs Photos

      1:51

    • 7.

      Use Videos Instead Of Thumbnails

      1:59

    • 8.

      How To Get Favorites

      2:27

    • 9.

      Avoid This At All Costs

      1:15

    • 10.

      How To Get Reviews

      2:18

    • 11.

      More SEO Tips

      2:05

    • 12.

      Keep Your Orders In Queue

      1:14

    • 13.

      Class Project

      0:37

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About This Class

Are you struggling to get sales on fiverr? Do you want to learn how SEO works on Fiverr?

Hi my name is Mike and I am a level 2 seller. I have made over 5,000 dollars on the Fiverr platform and completed over 350 orders.

In this class I am going to teach secret SEO tips for your Fiverr gigs.

This class is a step by step guide for setting up your gigs the right.

At the end of the class you will have a clear understanding on how SEO works on Fiverr and how to set up your gigs correctly.

This class is perfect for beginner fiverr seller or for people think about getting started on fiverr.

I am extremely excited to share these tips and tricks with you. So what are you waiting for? Become a student today!

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Transcripts

1. Intro: Are you struggling against sales on fiber? Do you want to learn how SEO works on fiber? Hi, my name is Mike animal level to seller. I made over $5 thousand on the Fiverr platform. I've completed over 350 orders in this class. I'm gonna teach you a secret SCO tips for your Fiverr gigs. This class is a step-by-step guide for setting up your gigs the right way. At the end of the class, you'll have a clear understanding on how SEO works on fiber and how to set up your gigs correctly. This class is perfect for beginner Fiverr sellers, or for people thinking about getting started on Fiverr. I'm extremely excited to share these tips and tricks with you. What are you waiting for it become a student today. 2. Low Competition Keywords: Hello and welcome to the first lesson in this class. This class I want to talk to you about the importance of Benin and nice loan competition. The first thing that you wanna do is you want to find out what nice urine and you want to search it. So let's say for example, you want to do logo design. If you type in logo design, you're gonna see that it's very competitive. What you want to do is you want to type in the keyword and you're gonna see right here, you can see there's a 176 thousand services available. That's how many people you would be competing with. You wanted to avoid niches or keywords that are very high in competition like this, what you want it down, or you want to find out what your niches and if it's very competitive, then you want to niche down. So for example, I'm in the etcd. A lot of my gigs are about Etsy and sees e-commerce platforms. I teach people how to do the FC0 Etsy equities. But if you type in Etsy for example, you're gonna see that there is a pretty good amount of competition, 7 thousand and that's a lot less, so that's a lot better. But I think it's even better to even go a little bit lower if you can. So what I've done is if you go like Etsy SEO, you're gonna see that it gets lower. So now we're down to 2022. So this would be the type of niche or keyword that you want to use. You can get even lower if you go like it. A little more. Research could do Etsy critique. See that there's only 86. So this is really good for this keyword. Actually on the first page it says me right here. You'll see what the fiber choice. So the point I'm trying to make here is that you want to try to be in niches or use keywords in your listing that are lower competition. So first, just type in the niche that you're in, for example, Etsy. And if you see that it's very high than try to niche down, you'd like Etsy SEO, critique. Use your keyword here, example and just try and find low competition keywords that are relevant to your niche. 3. Optimizing Your Title and Tags: So now that we've reached down and found in nature a keyword that's a lot lower and competition, we want to go ahead and we want to find keywords related to that. Nice to add to our listing, to the title, to the tags into the description. I'm gonna stick with the ETC niche. And for this example, I'm gonna make a gig about Etsy SEO. You want to go to Fiverr and you'd want to type in the broad niche, which would be ETC. And we're gonna see some suggested keywords that fiber is suggesting to us right at the top here. You're gonna see CASEL is one of them Etsy listing as a promotion Etsy shop, Etsy rank at the traffic and Etsy store. And what you want to do is you want to do write these down. So I went ahead and I actually already did this right here in my notes. Then we're going to want to go to Fiverr and make a Fiber gig. Here is the Fiber gig page and here's where we want to write in our title and we want to use our main keyword at the very beginning of the title. So that's gonna be, I will write SEO or Etsy shop. So here you can see I'm using two keywords from the suggested keywords that fiber has given us at CASEL, which was my main keyword that I want to make sure it is at the very beginning. Then I'm also using Etsy shop, which is a second suggested keyword towards the, The title. So this is a really good title or a fiber. Then we want to go in and we went ahead and select the categories. So we're gonna go let us see what would work best. Digital marketing, maybe e-commerce service. We're gonna go e-commerce SCO, and we're gonna go with Etsy. Then right here we want to add in our tags and we're gonna use the suggested keywords that fiber is given a. So the first one, we want to make sure we're using as our main keywords. So that's the SCO. We're just gonna go ahead and we're gonna type in the other ones. So it's SI listing. I don't think it was Etsy shop. Let's see traffic. See pro motion. Here. This is a really good example right here of how your gig Keitel, and attach should be. Again, you're using your main keyword at the very beginning, your main suggested keyword at the very beginning. And then you're also using a suggested keyword at the end of the title. Make sure your categories filled out correctly. And we're using those suggested keywords again in our tags. That's how you want to have that setup. 4. Optimizing Your Description: So now we're gonna go over the description. And the idea with the description is that we want to continue using those suggested keywords that fiber has given us in our description. And the main keyword you want to use three times and then the other keywords you want to use at least once. So we're gonna go to the notes here. We're going to go ahead and take another look at all of our suggested keywords. And I went ahead and already wrote this out. Just to kind of save some time. We're gonna go over it real quick. This is how I would start the gig. You just want to make sure that you have something that kinda makes sense, but you're also using all the keywords. So right here, this is how I like to do it and I'll, I'll leave this as a template so that you can use it. You just kinda mix and match your own keywords for your niche, for your gig. But I'd like to start off with a couple of questions where I say, are you struggling with Etsy SEO? So here you can see I'm using the keyword once. I say, do you want do you want an expert to do your SEO for you? I guess. So here I'm using the keyword twice and I say you are going to absolutely loved this SEO gate. This is really good right here because I'm using the main keyword at CSU 03 times at the very beginning. Then you're going to see that I use the remaining keywords throughout the rest of the description. So I say this game will help your Etsy shop. That's one keyword, will help your Etsy rank second keyword and each Etsy listing here you can see I'm using so far almost all except for two of the suggested keywords. And then this is just how I like to have my gigs set up because I like to offer three tiers. You can copy this if you'd like. Like I said, This. Just say what you will get for $5. Well, you will get for $10, which we get for $15. You can also add in keywords here as well. Maybe you can like 13 tags for one. And see listing right here. You're gonna see that I use the other keywords, the remaining two at the very bottom. So are you ready to take your Etsy shop to the next level? Click the green button to increase SE traffic and Nancy promotion. So again, your seat, you see here that I'm using additional keywords in the description and this is how you want to have your description setup for your Fiverr gigs. You basically want to use the suggested emerge from fiber and your main keyword. You want to make sure that you're using it at least three times. And then the other suggested keywords, you just want to have them sprinkled out throughout the rest of your description, using them at least once. So again, this is how it's set up. Study those suggested keywords on fiber and then make sure you're using them in your description. The main keyword at least three times and then the other ones, at least one sprinkled throughout. 5. Don't Ever Do This: In this lesson, I want to share with you something really important to understand. And this is something that you should never do regarding your titles. If you do this, your Fiverr gigs are basically going to get fall off a cliff and then going to stop getting sales. And you're not really going to understand why. And the tip is, It's never change your titles. So you really want to make sure that once you've made your title, that's correct. And it's how you want it because you don't want to go back and change your titles. And the reason why is because if you look at this is my Fiber gig right here, if you look at the title, you're going to see that the title matches the URL up top here. Etsy SEO, Etsy lyse NFC tags for your Etsy shop. You'll see it's the same up here. So if I were to just come in back to my Etsy gig or to my fiber gate and edit it and change this title to something else. They're not going to match anymore. The title is not going to match with the URL anymore. And that's really bad for SDL. That's going to confuse fiber. Fiber is not going to understand what this gate is anymore if a cliff. So I would highly recommend that make your title correct at the very beginning and never change it. If you do want to change your title for whatever reason I would recommend is making a brand new gig because brand new gay will always perform a lot better than if you edit the title on your current gig right here. The reason why it's going to start off fresh and the title is going to match the top here. All right, so the point I'm trying to make here is never change your titles. If you do want to change the title, just make a brand new gig. 6. Optimize Your Gigs Photos: Hello, and in this lesson I'm going to share with you a really cool fiber SDL tip to get you found on Google. So basically what you want to do is the images that you use in your gig in the gallery, you want to title them, are named them by your main keyword that you're using in your title. Let me just show you an example right here. So if I just go to Google and let's just say I'm looking for an ACS narrator. And ACS narrator, someone who does audio books for Amazon. I'm just going to type that in real quick. I'm gonna go to images, social and types in ACS narrator. And they click on the images. And if you scroll down right here, if we look at this listing right here, you're gonna see it says fiber. If I click on it, and if I click on it again, it's going to take me to that person's getting on fiber. This is a really good way to actually get found for your gig. Whatever keyword or main keyword that you're using. For your Fiverr Gig. You want to make sure that you're using it in all of your photos. You want to make sure that you're naming that file that you're using in your gallery for your photo using the main suggested keywords, your main keyword. Here you can see that he has these PNG files that he probably made on Photoshop. So when he, when he saving them, he's using ACS narrator as, as a way to save, save the PNG file. And that way he's able to get found on Google when people search on Google for his keyword search by using the images, because people search like that. That's a really cool out pro tip. Make sure that you're naming all of your PNG files that you're using in your gallery for your gig, by your main keyword, by the suggested keywords. 7. Use Videos Instead Of Thumbnails: Another way you can get a boost in the sales rank and getting, you're increasing your chances of getting on the first page is by not using a thumbnail but using a video instead. If you see here I've typed in SES CEO and you're gonna see that the two out of the four top listings are actually videos. And fiber will actually promote your listing more if you have a video, because they'd been the research and they found that gigs that cell the best have videos. If you look at my gauge, you're gonna see that all of my gigs are videos of me. I tend not to use thumbnails, so I would recommend doing a video of yourself. Now you don't actually have to me, I record myself, but if you don't want to be on camera, you can actually, it's done, you know, do a voiceover, for example. I would recommend that now if you just don't want to record your voice or record your face or you don't have the means or whatever and you have to make a thumbnail here, that's okay. It's not gonna be there in the world when you make a thumbnail, you just want to make sure that it's simple and easy to read like for example, this thumbnail right here is a very good thumbnail. You can see that it's on the first page, first row for this keyword. And this is very simple. You want to avoid. For example, this isn't the best thumbnail because it's very hard to read. Less is more when there's so much like this, just keep it simple, easy to read. You can do a nice photo of yourself if you wanted to see a lot of people are doing that. But if you're gonna use the thumbnail, try to create some emotion. If you can study the YouTube thumbnails, they go like this or they have a bunch of money in their hand, you want to create a motion. Let me see if I can find a good one here. Or someone is like this is a good smile right here. Something that's just emotional. It's gonna get the person excited to click. All right, so very important to use a video of yourself or your voice. But if we can't use a thumbnail, but just make sure that it's simple, easy to read, less is more. And if you use a photo of yourself, just try and do something that's gonna strike up some emotion and the customer. 8. How To Get Favorites: There's another way to get a nice boost in the rankings. And that is by getting people to favorite your gig. If you look in the top right corner on your game, you're gonna see a white hart and when you click on it, it's going to turn to red. That's going to tell people that. That's gonna tell us fiber that people actually liked your listing. And that's going to give it a boost in the rankings. So there's two ways you can do this. One is you can go to Facebook and you can join groups that are called the fiber. Favorite for favorite. So you just wanted to go search for Fiverr? My favorite. You're going to see there's a bunch of groups like this that you can search for it and you can join. And so I'm on one of them right here called fiber moves gave promotion and exchange. What you can do is you can like someone's gig and they'll like, you're in return. Here, you're gonna see this person said, let's exchange favorite gigs. He puts the link to his gig. You're gonna see people doing the same. So that's a really good way to get favorites. And then you can also, you can just add like a PNG file that had infographic, just asking people to like the game. Like for example, you could say not ready to purchase right now, click the red heart above to save this gig for later. If we go to Fiverr and we just do a quick search like Etsy. If we look at some of the top rated gigs. For example, if we look at this one right here, you're going to see that it has a lot of favorites. Right here is going to have one thousand, six hundred, ten hundred and sixty five. And if you click on the heart, it's going to turn to read. Maybe because I need to be logged in. There it goes. You can see that's why this listing is one of the reasons why this is the same as is ranking. So while it has a lot of favors, so that's it, That's telling fiber that people like this. And so that's going to give it a little boost in the rankings. So join some Facebook groups, do some favors for favorites. Put a photo in your actual listing in your gallery asking people to favorite it, tell them that it's in the top right corner. And because not everyone is going to, going to purchase your listening so you at least want to get them to maybe favorite it to help boost it for other people. So give that a try. 9. Avoid This At All Costs: One thing that you want to avoid at all costs is getting cancellations in Vienna, cancellation is really going to hurt your SEO. Fiber does not like that. They're gonna put you at the back of surge and you just never want to get cancellations. So whatever you do, you want to avoid getting cancellations and there's some few things you can do to avoid that. First, you just obviously, you want to do good work. What's your gig says it would do? You want to make sure that you do it? You also want to have good communication. So in general, you just wanted to do a good service. But for whatever reason, if the customer is just being kind of like a pain in the butt or whatever, try to do whatever it takes to avoid getting the cancellation because it's really going to hurt you. So even if it means taking a loss, I would even recommend that it's going to suck that. But like I said, you just want to avoid getting cancellations at all costs because Etsy or fiber r2 will really punish you if you go. If we look at my gigs here, I just have I have two active right now because I'm just kinda busy with others. But if you look at my cancellation rate at 0, and then if we looked at all my other gigs that are paused right now, you're gonna see is all 0 cancellation rate. That has really helped me stay on the first page of fibers really helped my SCL. That's the tip there. Just avoid cancellations at all cost. 10. How To Get Reviews: The next step that I want to talk about this can help your SEO on Fiverr and give you a boost in the rankings is having a lot of reviews. So obviously we want to have a lot of reviews for our gig. And there's a couple of ways that you can get them. In my opinion, the best way is just to get organic reviews. So you basically, you just wanted to do a really good job, you know, do offer really good service or product, whatever it is that you're offering or selling, you want to overdeliver, that's a really good way to get a lot of good reviews wherever you are. If you say you're going to do this, go above and beyond, That's a really good way to get reviews. Also, if you kind of price low at the beginning and you overdeliver, people are going to feel like they owe you something. It a nice review. If we look here at Fiverr, I just typed in the words, ETC, critique. And here's my gig right here you can see I have a 136 reviews. And those are the most reviews for this keyword. When people type that in, there's a good chance that they're going to choose on my gig because it has the most reviews. Now you can also go to Facebook and you can find like fiber review groups. If you're desperate, I don't know if I'd really recommend that, but that might be one option. Another way is you can just ask friends or family, you know, if you have a following, you know, friends or families sending the message, send the mirror your gig price at lo-fi bison and just make sure they actually wait a couple of days. You don't want to make it look too obvious. But again, in my opinion, the best way is just to get organic reviews. All of these are organic reviews and they're all five-star. Let u be flashy two or four because when I first started my audio equipment when it wasn't that good. But if we just take a look at my gig real quick, you're gonna see that a lot of my reviews are all like really long reviews. It's not just like mine did a good job. You can see they were like a whole paragraph. That's why it's really important to overdeliver. And then if we just take a look at right here, you're going to see out of one hundred and thirty six hundred and thirty four or five-star, just really try and over-deliver, try and give more for what they paid for it. And then they're going to feel like they owe you something that gives you a nice review. And the more reviews your gig has, the higher is gonna rank. And the higher ranks, the better chances you can have to get a sale. 11. More SEO Tips: So the next couple of tips to improve your SEO on fiber and get a boost in the rankings is to have a very quick response time and to deliver your orders on time. So it's really important that you have the fiber app downloaded on your phone. If you don't already have it, you want to make sure that you get that that way you get notified every time you get a message. When you get a message, you want to respond as quickly as possible. There's a couple of reasons. One is because there's a good probability that the person might be messaging a few people at the same time. So if you're the first person to answer, the buyer is probably going to go with you since you were the first one to answer, you're giving them a good service. The second reason is because fibers in business for one reason and that's to make money, promote gigs or sellers that are doing a good job. So if you have one seller on Fiverr that responds to messages within five-minutes and you have another one that responds to messages and five days, who do you think fiber is going to promote more? They're going to promote the person that is answering questions, are responding to messages as quickly as possible. So that's why it's really important to have the Fiverr app on your phone and respond to those messages as quickly as possible. Here you're going to see that my inbox response time have responded 96%. I kind of like religious about this. Not just as soon as I get a message. Like sometimes if it's like kids, sometimes like spam messages, you know, I'll just put a period hello, I will just kind of ignored. But when it's someone that's interested, I always just reply as quickly as possible even if it's a spam this he just wanted to reply as quickly as possible. Then you also want to make sure that you're delivering your gigs on time. Because again, you want to make fiber look good. And if five are sees that you're doing a good job, they're going to promote you more. If you have one seller that completes their gigs on time and then you have another one that is always late. Who do you think they're going to promote more nos. That's why you want to make sure that you're delivering your gigs on time and making the customer happy. You just want to thank You want to make fiber look good. The more good You can make five or look better fiber is going to promote you and give you a boost in the rankings. 12. Keep Your Orders In Queue: Another tip that you can do to improve your SEO on Fiverr and to get a boost is to keep your orders in Q. So if you look at this listing right here, you're going to see that this gate has three orders and cute. And there's a reason why fiber puts us here. There's the reason why the customer can see this. And the reason is, is that they know that if a gig has a lot of orders and Q is going to increase its chances of selling. That listening is again a rank higher on an unfavorite and get more likely to go on the first page, you want to keep your orders and q. Like, if you get an order and it's doing three days, I wouldn't recommend just completing the order and the first day and then sending it, delivering it to the and I would recommend finishing it on time. And then if you can wait till almost like the last minute, like within an hour, half an hour or so. Because the more orders that you have in queue, the higher you're gonna get ranked. And it's going to convert more. Your gig listing is going to cover it more when customers see that they have a lot of listening or that the gate has a lot of orders in Cuba. So the tip here is just to don't deliver your orders right away, wait till the end, and try and keep as many orders in Q as possible. 13. Class Project: In this lesson, we're gonna go over the class project. What I want you to do is to go ahead and create an optimize gig on Fiverr. So go back over the lessons at the beginning. They're all very important, but probably the most important one is the beginning. The first lesson, we're talking about how you want to optimize the gig with as many keywords as possible that are suggested keywords from fiber. So go ahead and make an optimized using all the tips and tricks that we went over. And then once you're done, go ahead and submit the link to the project gallery.