Packaging Design: Sketching Concepts That Surprise and Delight | Evelio Mattos | Skillshare

Packaging Design: Sketching Concepts That Surprise and Delight

Evelio Mattos, Creative Director of Packaging & Design

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11 Videos (55m)
    • Introduction

      2:09
    • Packaging Types and Purpose

      4:08
    • Warm-Up Sketches

      7:22
    • Thumbnail Sketches

      6:04
    • Concept Exploration

      4:50
    • Defining a Concept

      7:27
    • Refining Your Sketches: Open View and Closed View

      7:10
    • Exploded View Sketches

      4:16
    • Assembling Your Presentation Board

      7:45
    • Final Presentation

      3:04
    • Explore Design on Skillshare

      0:37
34 students are watching this class

About This Class

Join Evelio Mattos — editor in chief of beloved packaging design blog The Dieline — for a hands-on, one-hour class that gets to the heart of crafting packaging for real-world products!

Creators, makers, and designers of all levels will love learning how to sketch an "unveiling experience" — unlocking the skills to get ideas down on paper and convey form, function, and features in a retail space.

Key lessons cover sketching, concept development, communicating 3-point perspective, and client presentation — all peppered with valuable insights into the print and packaging industries.

All you need to get started is a pencil or pen! By the end, you'll have an inside look at the creative process of an industry pro, and a tangible series of sketches to start bringing your packaging concept to life.

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Evelio Mattos

Creative Director of Packaging & Design


Known for consistently delivering market-first B2B and B2C packaging design solutions from clicks to bricks. My passion for design is rooted in my competitive nature and entrepreneurial spirit. I believe in collaboratively developing and pushing to identify strategic and creative solutions based on design strategy as well as user experience. As Creative Director of Packaging & Design I combine the physical user experience of unboxing with the visual aspects of graphic design. The goal of ...

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