DIY Public Relations: Craft Your Press Release

Porsha Thomas, Founder at Ladypreneur League

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9 Videos (36m)
    • Hello!

      1:24
    • Introduction To The Course

      0:31
    • About Public Relations + Types Of Press Mentions

      6:38
    • How To Write A Press Release

      11:37
    • How To Build A Stellar Media List

      8:11
    • Mastering The Direct Pitch

      2:51
    • How To Contact A Journalist

      3:57
    • Course Project

      0:34
    • Bye!

      0:27

About This Class

For ladypreneurs who’ve got something to say! Learn the basics of public relations and discover how to communicate the best parts of your business to the press. In this course you will learn how to determine what’s newsworthy, how to write a press release, how to write a direct pitch, how to build a media list and the best practices for approaching the media.

38 of 39 students recommendSee All

Excellent! Thank you!
I thank you for your instructional videos. I thought writing a press release would be easy until I had my first press release returned recently (It destroyed my confidence), so now with your instructions, I have my confidence back, and I should have better results when I turn in my next press release. You did a really great job explaining the details and making the different steps of writing a press release all clear and easy to understand. I will definitely recommend this class to my all my followers. I have the greatest followers, so that is why I want to write great press releases. I want my followers to completely understand what I am announcing to them and get my free ebooks or whatever I am announcing at that time, and I can do this because of you. Thank you, again for these awesome videos.
Jerry Smales

Love, Laugh, and Learn

Covers more than I expected about PR
Tommy Howell

Math and Puzzle Guru

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Porsha Thomas

Founder at Ladypreneur League

I’m Porsha Thomas – ambassador of buzz, connector of the dots and lover of startups. I’m a Texan in Georgia (Atlanta, respectively), a reformed-party girl (because now it’s called “networking”) and I’m passionate about helping women do big things.

So that’s where Ladypreneur League comes in. I consider it the love-child of all my buzz-creatingdot-connectingfemale founder-admiring, and party-girlisms, mixed with a desire to find my tribe.

A few random things: Ten-year-old me would be proud that I still love the smell of book pages, reading magazines back-to-front and adore the color pink (because now it’s called “salmon”). I gave the Mayborn School of Journalism some bucks and hard time and got a News-Editorial BA. I’d live inside a mash-up of Domino and Bon Appetit magazines. I got over my fear of seeing and hearing myself on camera this year. I teach things.