And end-to-end introduction to building meaningful strategies for organic search. This course addresses:  
<ul><li>What is an organic search strategy?</li>
<li>What you need to know and do before starting a project with a client?</li>
<li>The research process</li>
<li>Organizing and prioritizing action items</li>
<li>Building, editing, and presenting presentation</li>
<li>Along with general tips and tricks</li>
</ul>This class is targeted to SEO practitioners with 3-6 year of experience (particularly management to director levels). However, anyone can glean insights from this class, as it will be focused on building general critical, strategic thinking for the organic search channel.
Materials Needed: 
<ul><li>Internet connection / Google search</li>
<li>A Creative mind</li>
<li>Whiteboard</li>
<li>One of the following would help with keyword analysis: SEMrush/aHref/Moz/getStat/etc.</li>
<li>Site crawlers: Screaming Frog/Sitebulb/DeepCrawl/OnCrawl/aHref/etc.</li>
</ul>

Introduction

What is an Organic Search Strategy? 

Things to Know Before Getting Started

Considerations

Research the Problem

Determine the Message Format

Ideating

Prioritizing

Setting Timelines

Building

Editing 

Presenting 

Closing

organic search strategy - presentation.pptx

template.pptx

editing checklist.docx

Developing Organic Search Strategies

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Developing Organic Search Strategies

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Company

Community

Teaching

Mobile

English

English