Getting into the Christmas Spirit? Are you wondering why, again, you have left your holiday card sending so late? Are you trying to find the perfect card? Amidst the pandemic, wouldn't it be lovely to spend an hour creating a beautiful holiday photo postcard? Receiving one of these thoughtfully designed personal items may well be the most positive part of someone's day. We, as artists, can use our skills to shape experiences and deliver specific emotions, even for a moment, whether that is to calm, or to inspire, or to bring joy. Learning to create one of these holiday postcards is just the beginning. It can also be a way for you to earn some extra money, and we can all use that around Christmas time. If you agree with this paragraph, this class may be for you.
 
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You can do anything you want in constructing your design in Photoshop, as you always do, with layers and filters and anything else Photoshop has to offer! I will share my personal experience, discuss the advantages and disadvantages of different methods to preparing your art. We will also explore the POD interface. You don't have to limit what you produce to this particular size and shape. There are so many other products and proprtions! I will explain the advantage of my workflow in creating the multi layered design and artwork proportions that can be adapted infinitely for all the other postcards or even folded notecards. I will also show you just how cost-effective it can be to follow my methodology.
Are you an artist who would love to transition into selling in your personal retail store, your e-commerce site and on the POD sites and marketplaces? Wouldn’t you just LOVE to produce my #1 best-selling product, greeting cards? You can kill 2 birds with one stone when you learn how. This is a new class for you to gain yet another of the skills that can help you move ahead with your entrepreneurial skillset! I can’t wait to see what you will produce.
 
The key concepts I will include:
<ul><li>Overview of the process of importing photos</li>
<li>Suggestions for background and imported motifs to enhance your design</li>
<li>Specific instructions for numerous products including magnets, return address labels, postcards and folded note cards</li>
<li>Methods for enhancing imported photos</li>
<li>Many ideas and workflow considerations to streamline the production of many items</li>
</ul> 
This is a relevant course for you to take no matter what your purpose for the artwork you create, whether it be for your personal use or to make and sell. Let’s get started, so you can be benefitting from your new skills now!
 
Intro: 
This short intro will give you an overview of the class and explain the processes we will go through in the following lessons.
Lesson 1: Overview and Basic Set-Up
In this lesson, you will be going through the first steps of the process and importing the photos. I will show you quick ways to align and resize.
Lesson 2: Enhancing the Photos Using A Stroke and a Dropshadow
Here we will look at my work as it has evolved over the years and we will talk about two popular current categories, line art and statement portraits.
Lesson 3: Finessing and Adding Lettering
In this lesson, we add lettering in a variety of ways. I will show you the use of purchased enhancements and tell you where you can find those.
Lesson 4: Exporting, Ordering and the POD Interface
We will go through the entire ordering process in this lesson, and I will show you the ins-and-outs there.
Lesson 4: Alternate Layouts and Products
In this last, lesson I will show you an alternate layout, if you would prefer to have a folded note-card. I will also explain the use of the attached magnet layout and return address layout. I also walk you through the ordering of these items.
Outro and Conclusion
We will conclude everything in this lesson with a chat about next steps.
Concepts covered:
Concepts covered include but are not limited to Adobe Photosohop, self-publishing, artwork layouts, artwork proportions, custom postcards, importing photos, adding drop-shadows, adding white border, white stroke, Photoshop effects,, product printing, naming and saving documents, organization and workflow.
 
You will get the bonus of…
<ul><li>around a half hour of direction from an instructor who has been in the graphic design business and education for over 40 years</li>
<li>knowledge of multiple ways to solve each design challenge</li>
</ul>

Introduction and Overview for Holiday Cards

Preparing Our Layout in Photoshop

Enhancing the Photos Using A Stroke and a Drop-Shadow

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Quick and Easy Holiday Cards to Make and Sell

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