For the BIKEBOOK color palette, I began by considering the brand's style. I wanted it to feel urban, relaxed, and stylish.

I chose three main colors: a deep teal (#16404C) for a bold, trusted look, a warm grey (#8E8683) for balance, and a soft blue (#A4C7DB) to add a fresh and friendly feel. These colors work well together, reflecting a calm yet modern vibe.