Angelique's Brand Guide Design Process
For my class project, I designed a brand guide for my own personal brand in Adobe Indesign. My branding portrays a fun and playful feel to make my audience feel nurtured through all marketing touch points. I wanted this vibe to be felt throughout the entire document and across my website through colors, imagery, shapes and typography.
My favorite part of the brand guide creative process is moving from the ideation/research phase to designing the initial master pages. It's so exciting to see a brand vision come to life by including all brand collateral in a single document!
Class Project Overview:
Cover Page:
Table of Contents:
Main Content Pages:
