Haylee Jordan

Branding für Instagram

I have been working on my instagram images for my other brand.  The words I picked were natural, mystical, earthy, calm, and family.  I haven't settle on a USP yet but my words are something like Nourishing Parenting + conscious parenting + large family minimalism + free learning (unschooling)<img src="https://static.skillshare.com/uploads/parentClasses/0d5210bde8ea11b8b4928430b1abe3cf/33be8ee7" class="zoomable rounded-image-wrapper" alt="33be8ee7" />

Hey Amy! This is great, your grid is very consistent so far. I love the black and the crystals you've added in. I also love how you are using empowering statements throughout the grid. Something that may help is adding in photos that allow your customer to feel your tone words.  How about adding in some darker photos, perhaps you can think about the lighting of the photos. I love the lighting you have now and I think you should use these, but maybe try to get a few in a darker space or a less bright form of lighting. Or how about using some macro shots of the plants, so we can see the veins or texture on the plant to open up the grid a bit? It looks great!

I would love to get some macro shots.  I think that is a wonderful idea.  Unfortunately, for now, I am working with an iPhone (and an old one at that. not a fancy new one).  I will definitely keep that in mind for the future!  My lighting right now is just natural light from the window.  Most of the tarot draws are going to be the solid black background which will add more darkness as well.

Thanks for responding!

That sounds like a good plan.

Remember, you can get some stock photos as well. I think you should be able to find some here- <a target="_blank" rel="noopener external nofollow" href="https://www.pexels.com/">www.pexels.com/</a> and <a target="_blank" rel="noopener external nofollow" href="https://unsplash.com/">unsplash.com/</a>

Great Job, Amy!

great tip!  I will look to see if I can find some that fit the style I am trying to convey!  I really enjoyed your class and now need to backtrack to take your other class!

I feel like I am pretty confident about my nourishingexistence.com online branding (from which this IG grid is from) but I have been trying to figure out my branding for nourishingparenting.com (I have been struggling with that one for a year!).  Thank you for the great class.  I think I will be able to figure out the direction soon

My tone words are natural, dark, empowering, eclectic, edgy (I used planoly instead of preview and some have obviously already been posted.  I currently have 47 followers) I would love any thoughts/opinions
<img srcset="https://static.skillshare.com/uploads/project/0d5210bde8ea11b8b4928430b1abe3cf/0e79ea7d 600w, https://static.skillshare.com/uploads/project/0d5210bde8ea11b8b4928430b1abe3cf/0e79ea7d 1000w" sizes="(max-width: 600px) 600px, 100vw" src="https://static.skillshare.com/uploads/project/0d5210bde8ea11b8b4928430b1abe3cf/0e79ea7d" loading="lazy" alt="Nourishing Existence IG Spread - image 1 - student project">

Nourishing Existence IG Spread

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