SOCIAL MEDIA MARKETING STRATEGY GOALS

CREATE BRAND AWARENESS THROUGH SOCIAL MEDIA USERS, PASSIVELY GAINING MOMENTUM, GOING FROM 100 TO 1000 FOLLOWERS IN 2 MONTHS AND PROJECTING FUTURE INCREMENTS, WHILE ACTIVELY PARTICIPATING IN THE SPACE, POSTING CONTENT AND TALKING, RESOLVING QUESTIONS, GAINING LEADS AND BUILDING TRUST WITH YOUR COMMUNITY
INCREASE SALES BY AT LEAST 20% IN A MONTH, WITH AROUND 80% OF NEW CUSTOMERS BEING RECURRING SOCIAL MEDIA COMMUNITY MEMBERS
ORGANIC GROWTH: BY HAVING AT MOST 1/3 OF CONTENT SALES, COMMUNITY MEMBERS WONT FEEL BOMBARDED WITH ADS TRYING TO SELL THEM STUFF, INSTEAD FEELING CONNECTED AND INTRIGUED WITHING THE FIRST FEW INTERACTIONS ON THE PAGE. USER GENERATED CONTENT CAN AND WILL CREATE BRAND LOYALTY AS WELL AS MORE CUSTOMERS, EXPECTING TO BE AT LEAST 50% OF ALL NEW FOLLOWERS AND CUSTOMERS FOR YOUR BUSINESS WITHING THE FIRST 2 MONTHS