Ruth Clowes

Rédaction de publicité : copywriting pour la vente et l'engagement de la marque

Hi Oluchi, this is a clear and confident piece of product copy. You’ve done a great job leading with a strong, outcome-focused headline. “Flake-free scalp” is direct and benefit-led, which makes the promise instantly understandable. I also like how you’ve built credibility by mentioning that it’s formulated by a trichologist — that adds authority without overcomplicating the message. The practical reassurance around “lightweight,” “water-based,” and “no greasy residue” speaks directly to common concerns, which shows good audience awareness. If you found the class useful, I’d really appreciate you leaving a short review on Skillshare — it helps other students discover the class and supports my work. You’ll also find more classes on my profile page if you’d like to keep developing your copywriting skills. Best wishes, Ruth

Thank you Ruth. I'll definitely leave a review.

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