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Margo Aaron is a former psychological researcher, copywriter, accidental marketer, and co-host of the YouTube talk show, “Hillary and Margo Yell at Websites,” named one of the Top 7 Marketing Shows of 2019 by Loomly.

Before launching her own marketing consultancy, Margo was a strategic planner behind major brand and shopper campaigns for companies like Starbucks, Evolution Fresh, Walmart, Georgia Pacific,  Bird’s Eye, Full Circle Home, Seattle’s Best, and Target.

Today, Margo teaches classes on modern marketing, ethical sales, and persuasive copywriting - including Honest Selling Secrets: How To Be Good At Sales Without Compromising Your Ethics (with over 3,603 students and over 125 positive reviews) and her Marketing Masterclass: The Art and Science of Getting People To Care right here on Skillshare.

Margo's website, That Seems Important, was named one of the Top 100 Best Websites for Writers by The Write Life and her writing has been featured in Inc, Entrepreneur, The Observer, ThinkGowth, HubSpot, Copyhackers, Thought Catalog, Thrive Global and Business Insider.

Margo is a proud graduate of Emory University (BA), Columbia University (MA), and Seth Godin's altMBA where she won the prestigious Walker Award.

You can find more about Margo and courses on her website That Seems Important.