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The Gardener

Thanks for the great course Sean! Super helpful!

Here's my project below. I included the project brief… thought I'd try making it into a commercial for an investing website by chopping up the voice over differently :) Not sure it's perfect, but it was good practise I think.

 

1. What is the point or purpose of the video?
to advertise a financial planning firm/website, to encourage potential customers to invest for their future, that starting small is okay

2. What’s the intended tone of the video? How do you want the audience to feel?
- they should feel encouraged, hopeful, relieved from worry

3. What happens CHRONOLOGICALLY? (The beginning, middle, and end)
- Plant seed
- Water seed
- Seed grows into a tree

4. What length will the video be?
20-30 seconds

5.  Target audience
M/F 25-30 years old, at beginning of their careers, making a steady income so they can start thinking about investing for the future

6. Where will the edit be screened? What is the format?
YouTube, ads on Amazon Prime Video