Tea Emporium logo design

Tea Emporium logo design - student project

Hi everyone,

First of all, I want to thank Teela for such a great class! I learned a lot here and your technique helped me to create a logo for my university project where I  study Graphic Design online.

I have created a logo for a fiction Tea Emporium company. I would descibe this tea as:

- Natural

- Traditional

- High quality

- Organic

- Unique

- Pride

- Experience & Knowledge

Here is my moodboard:

Tea Emporium logo design - image 1 - student project

I first used the watercolor kit from this class and apllied them to my first two ideas:

Idea 1.

Tea Emporium logo design - image 2 - student project

Idea 2.

Tea Emporium logo design - image 3 - student project

Then I created my own watercolor texture:

Tea Emporium logo design - image 4 - student project

And applied them to my third logo idea:

Idea 3.

Tea Emporium logo design - image 5 - student project

           

Tea Emporium logo design - image 6 - student project

Tea Emporium logo design - image 7 - student project

Each logo design looks unique and attractive, but I felt that the last logo with light green watercolor background is the best. It is It is clean,refreshing, organic and contemporary.

Final Design

Tea Emporium logo design - image 8 - student project

In order to be sure that the logo has the potential for Tea Emporium product, I have created a standart company collateral.

Tea Emporium logo design - image 9 - student project

 

Tea Emporium logo design - image 10 - student project

Tea Emporium logo design - image 11 - student project

And here is the tea container mock-up with the Surface Pattern Design for the background that I created.

Tea Emporium logo design - image 12 - student project