Colour Psychology for Marketing & Design

Colour Psychology for Marketing & Design

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About this product

Bernay Laity

Bernay Laity

Educator, Designer and Colour Ninja :-)

A Designers Guide to Mastering Audience Connection and Design Impact through Colour 
If you're a graphic designer, product designer, or branding expert, this comprehensive e-book is your key to mastering the art of communicating with colour. Its goal is to empower you to meet your clients’ needs more efficiently while creating highly effective designs that strengthen brand identity and resonate consistently with your target audience.


Unlock Your Design Potential
Incorporating the scientifically established theories of the Colour Affects System by foremost colour psychologist Angela Wright, you’ll learn how to identify the qualities and values that create the Colour Personality of a product, service, or brand. You'll discover how to integrate these principles to design with colour in a powerful, creative way that captivates your audience and drives brand success.


Real-World Examples and Practical Tips
Packed with real-world examples, this e-book provides a wealth of tips and suggestions for applying Colour Psychology Principles to print, packaging, and digital design. You'll gain client-centric insights, streamline your design process, and boost your professional confidence.


Achieve Greater Client Satisfaction
By improving your communication and delivering persuasive proposals, you'll enhance client satisfaction, leading to more referrals and a stronger professional reputation. Stand out in the market, elevate your career prospects, and attract clients who value your expertise.
Elevate your design skills and create impactful, client-pleasing projects with the transformative power of colour.
 

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