VRTGO Vodka Ad

VRTGO Vodka Ad - student project

The main idea for this edit was to emulate the brand through movement. I used digital movement, mostly rotations, and scale. I had planned on creating a digital vertigo shot but it didn't seem to work as planned. When filming this project, I had the SMALLEST ROOM to work in (I made a YouTube video on this: https://www.youtube.com/watch?v=CNUuM_aBKEg&t=140s), so the lighting changes due to space limitations made this challenging to get consistency throughout the shots. The moral of the story, if you can, don't film in a small space.

There are things that can be improved. I also did intend to mask the bottle add text, add sound effects and even match the colors of the shots better but working on the lessons and the class project in tandem I wanted to prioritize getting the class released sooner. The complexity of this project can ramp up quite fast and like I said in this class: KEEP IT SIMPLE. I may still do some more work on this, but for now, I'm ready to move on to the next project.

Story is your guide

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