This class helped me a lot and guided me towards the right messaging I want to get across. Thank you Peggy and here's what I made out of it.

The offer

The Alice Wonders is a children's book that combines the magic of tales with the wonders of science. 

The end goal of the email list

Build a community of people who are interested in the book and vision and keep them engaged until the Kickstarter campaign launches. It's planned for September, so don't miss it ;) 

The value I provide

Subscribers are the first to know about the progress I make with the book and related efforts. They will get to peek behind the scenes and receive exclusive content. I also throw in a happily ever after for now but might add another motivator, like a free printout of an illustration from the book to color when people share the link.

Where to sign up?

If you want to see the fairy tale journey unfold, sign up on https://thealicewonders.yours.ninja 

Here are some insights:

Landing page

Welcome email

I ended up going for a white background because the blue didn't work well with the template on the platform I went with.

Hope to see you follow me on Instagram too. I post playful eye candy that sweetens your day in there.

Would love to get some opinions on it, so what you think?

Yours,
Alyssa-Ninja
www.yours.ninja