Studeo is my own business/brand – I recognised an opportunity to create a business that helps design students and studios to build better brands.

Studeo is a design company with a focus on building memorable brands and promoting creativity in the everyday. Committed to helping business owners and tomorrow’s leaders to build a lasting legacy. Furthermore I empower ambitious designers to level-up their skills and become masters of their craft. Studeo's ultimate mission is to enable everyone to make a positive impact.

If you consider yourself a student of life, have a thirst for knowledge, growth and improvement and want to create something beautiful you and others will love, then you are in the right place.

Some initial language ideas were:

1. Imagine a world where we can all make a positive impact
2. Let's build better brands

Finally I have settled on the following:

• Let's create beautiful brands together.

This tagline summarises the why of what I do, and the passion I bring to working with brands big and small.

The tagline is applicable to all of my target audiences, as it resonates with Design Agencies who want to build better brands, it communicates how Business Owners can create something beautiful and long lasting, and it also speaks to Design Students who want to learn alongside me to be able to craft memorable and strong brands.

Now share your business name and tagline thoughts and shortlist – I'd love to see what you come up with through the techniques described in this class!

Check out Studeo on Instagram!