My Beverage Brand

My Beverage Brand - student project

I'm super inspired by CENTER's work on Kin Euphorics! The packaging really communicates the ethos of the brand: a little new age, forward-thinking, holistic, and young/creative.


I feel like alternatives to alcohol are a really interesting new drink category, so I'm going to strategize a non-alcoholic beverage. I'm going to do some research and map out the strategy and will share my design here once I'm a little further along!

Obreanna McReynolds

Director, Original Content @ Skillshare