I'm a freelancer, so I'm working on a strategy for branding and marketing myself as an individual rather than a large company. I've been fortunate to have connections to the industry already so I haven't had to expend much effort seeking out new clients, but as I seek to develop new independent projects and highlight different areas of my skill set, I'm trying to create a unified brand for my ventures and services. 

Already the worksheets have been helpful in making me set goals for my social media efforts rather than sporadically post when I remember I have a Twitter. I'm also retooling my website at the moment, so I'm hoping to get a realistic social media plan in place to launch with the creation of my site. 

First step's the hardest!