#LikeAGirl Campaign

#LikeAGirl Campaign - student project

This is one of the campaigns that definitely had an impact on me. the concept is very creative and the message really efficient; what you'd do like a girl? What i liked the most? The fact that they used little girls to make the message even stronger. You could easily see the cliche, when the women explained how a girl walks, runs, etc., while the little girl had another image. The campaign showed the stereotype and actually, the little girls broke it.

A very strong and thought provoking campaign with over 50M views on YouTube.