Maggie Stara

Digital Marketing Strategy: Profitable Sales Funnel Fundamentals

Hi Denitsa - this is really clever. As someone with a toddler who is constantly looking for ways to make travel easier - I'm your target market! I would be curious to see if this is something that's already live or still in the works? The reason I ask is because personally I can't imagine planning more than 1-2 big trips per year with my toddler and even that's a stretch haha. So I'm not sure an annual membership is something I would be keen to sign up to for this reason. But I wonder if maybe you could have more than one core offer for that reason based on the frequency of travel the family is planning to do. Of course if this is something that's already live and it's working well for you then ignore me completely! I would also split test a few different lead magnets at the top there. Families are busy busy, so I would try out a super quick &amp; easy lead magnet... something like "top 10 travel toys for your toddler". I would sign up for that in a heartbeat!  As for IG/FB ads, I think for something relatively simple like this you can get away with learning on Ben Heath's YouTube channel as a start. But I wouldn't probably bother doing retargeting ads on a $7 product because you won't even break even on that I'd say... I would probably run your ads straight to your higher ticket offers :-) Just a few things to consider.

Family Travel Map is a community-driven platform designed to empower families with young children (0-5y) to travel the world with confidence and ease. Project on Canva:  https://www.canva.com/design/DAGtzBGOrGM/6HhcId80XKarLoXbu_PrNg/edit?utm_content=DAGtzBGOrGM&amp;utm_campaign=designshare&amp;utm_medium=link2&amp;utm_source=sharebutton <iframe src="https://cdn.embedly.com/widgets/media.html?url=https%3A%2F%2Fwww.canva.com%2Fdesign%2FDAGtzBGOrGM%2F6HhcId80XKarLoXbu_PrNg%2Fedit%3Futm_content%3DDAGtzBGOrGM%26utm_campaign%3Ddesignshare%26utm_medium%3Dlink2%26utm_source%3Dsharebutton&amp;type=text%2Fhtml&amp;schema=canva&amp;display_name=Canva&amp;src=https%3A%2F%2Fwww.canva.com%2Fdesign%2FDAGtzBGOrGM%2F6HhcId80XKarLoXbu_PrNg%2Fview%3Fembed%26meta" height="1123" width="794" sandbox="allow-scripts allow-forms allow-same-origin allow-popups"></iframe>

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