Ruth Clowes

Copywriting for Beginners: Essential Skills for Persuasive Marketing

Hello again, Ngọc! Lovely to see your second project — and a different style from the first, which is great to see. This one has a warmer, more personal tone that suits the brand well. The opening question draws the reader in gently, and "Sounds not practical but magical" is a charming line — it acknowledges the slight absurdity of the claim while leaning into it, which gives the copy real personality. The closing line is probably the strongest part: "May your day complete in a better way than your sleep does" is warm, a little poetic, and leaves the reader with a smile. That kind of ending is hard to write and you've pulled it off nicely. A lovely pair of projects overall — well done on completing both! If you'd like to keep building your skills, take a look at the other classes on my profile page 😊 Best wishes, Ruth

<img srcset="https://static.skillshare.com/uploads/project/8cba481c1a2aa66b27d6fcd84797d1a4/4bc6ce73.png 600w, https://static.skillshare.com/uploads/project/8cba481c1a2aa66b27d6fcd84797d1a4/4bc6ce73.png 1000w" sizes="(max-width: 600px) 600px, 100vw" src="https://static.skillshare.com/uploads/project/8cba481c1a2aa66b27d6fcd84797d1a4/4bc6ce73.png" loading="lazy" alt="Copywriting for Beginners: Essential Skills for Persuasive Marketing - image 1 - student project">Hi Ms. Ruth, this is my project. Hope you can take a look and give some valuable inputs! Thank you for the lesson!

Copywriting for Beginners: Essential Skills for Persuasive Marketing

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