Viral Faceless Videos: Create High-Engagement Content Using AI + CapCut | LAMZ | Skillshare

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Viral Faceless Videos: Create High-Engagement Content Using AI + CapCut

teacher avatar LAMZ, Creative Internet Pioneer

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Masterclass Introduction

      2:20

    • 2.

      Class Project: Produce Your First Faceless Video

      1:14

    • 3.

      Understand Faceless Content

      18:56

    • 4.

      Choose Your Niche & Identity

      21:10

    • 5.

      Find Viral Faceless Niches

      14:24

    • 6.

      Deep-Dive Viral Niche Research

      13:06

    • 7.

      Turn Research Into Viral Scripts

      9:48

    • 8.

      Create Custom Viral Prompts

      6:45

    • 9.

      Design Your First Viral Video

      8:23

    • 10.

      Generate an AI Voice That Converts

      14:18

    • 11.

      Edit & Trim Audio in CapCut

      12:40

    • 12.

      Source Footage Using AI

      14:42

    • 13.

      Sync Footage With Audio

      14:36

    • 14.

      Add Sound Effects & Music

      12:15

    • 15.

      Add Captions That Boost Retention

      11:40

    • 16.

      Decode the Short-Form Algorithm

      24:37

    • 17.

      Final Thank-You Message

      0:41

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About This Class

Want to create viral short-form videos without ever showing your face?

In this class, you’ll learn a complete, beginner-friendly workflow for designing high-engagement faceless videos using AI tools, smart niche research, and CapCut editing techniques.

Whether you want to grow on TikTok, Instagram Reels, or YouTube Shorts, this class shows you exactly how to produce content that stops the scroll and gets people watching.

We’ll go from idea → script → voice → footage → edit → publish using accessible tools you can start with today.

What You Will Learn

By the end of this class, you’ll be able to create a viral-ready faceless video from scratch. You’ll learn how to:

  • Identify profitable faceless content niches with viral potential

  • Use AI tools to research trends and generate script frameworks

  • Turn data into story-driven, high-retention scripts

  • Generate realistic AI voiceovers for your videos

  • Source high-quality footage using AI and royalty-free tools

  • Sync audio and visuals seamlessly in CapCut

  • Add captions, sound effects, and motion that boost watch time

  • Understand short-form content algorithms and what makes videos go viral

Everything is broken into simple, actionable steps so you can follow along and build your own video.

Why You Should Take This Class

Faceless content is one of the fastest-growing opportunities in short-form video. It allows you to:

  • Stay anonymous while building a strong online presence

  • Create videos quickly using AI, even without filming yourself

  • Monetize your creativity through TikTok, Instagram, YouTube, and brand deals

  • Build a content library without needing expensive gear or a personal brand

This class gives you a proven workflow used by top faceless creators today — so you can spend less time guessing and more time creating content that performs.

You’ll also be learning from someone who has taught tens of thousands of students, runs multiple creative businesses, and has produced dozens of high-performing courses on content creation and digital growth.

Who This Class Is For

This class is designed for:

  • Content creators who want to grow using short-form video

  • Beginners who want a simple, AI-assisted workflow

  • Social media managers or freelancers looking to expand their skill set

  • Anyone who wants to create videos without being on camera

  • Creators who want a repeatable, reliable system for generating viral content

No previous video editing or AI experience is required. All you need is curiosity and a phone or laptop.

Materials / Resources

To follow this class, you’ll need:

  • CapCut (mobile or desktop – both are free)

  • ChatGPT or any AI writing tool for scripting

  • An optional AI voice generator

  • A device to edit on (phone, tablet, or laptop)

You’ll also get access to downloadable resources such as:

  • Scriptwriting templates

  • AI prompt frameworks

  • Viral content research checklists

  • Sample project files

Meet Your Teacher

Teacher Profile Image

LAMZ

Creative Internet Pioneer

Top Teacher

I'm LAMZ!

A former doctor who turned creative professional, dedicated to helping people enter the new era of the digital renaissance.

My classes empower people to master content creation, content marketing, and content monetization so they can thrive in the modern digital economy.

With over 60,000 students worldwide, 35M+ views on my content, and three active creative businesses, I share everything I've learned through six years of trial and error on my creative journey.

Through proven strategies and direct coaching, I guide creators to understand the fundamentals of content creation, attract the right audience, and build a sust... See full profile

Level: Beginner

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Transcripts

1. Masterclass Introduction: So I'm pretty convinced that we're currently experiencing the biggest revolution in content and media of the last 20 years. What if I told you that currently, people like me and you can literally build a fully operating online content brand without ever even showing their face. And with the exponential growth of artificial intelligence, during the past few months, we've seen that faceless content creators are actually growing faster, posting more consistently, and gaining more views than traditional creators. I'm telling you, it's getting crazy. This course right here is a complete A to Z guide on faceless content creation. I assume that you have no clue around content and recovering every single element that you need to understand in order to be able to produce faceless content in bulk by the end again of these three next hours. Again, by the end of this course, you'll know exactly how to research what's trending script powerful videos, record clean voiceovers or even generate them completely automatically with AI. Generate stock footage with AI. Everything together in the editing installment that I'm also having inside of this class. And guess what? All of the tools that we're using are completely free, and you can even do this with just your phone. You have literally no excuses on not giving this a try. And trust me, faceless content is actually way cooler than you think, and it's a huge opportunity to tap in right now. If you ever wanted to create content that don't like the spotlight, or you've struggled with consistency, or you just want to keep things private, this class is exactly designed for you. And here's a cool bonus by joining this class, you'll also get free access to a prompt list that we have been engineering together with my team inside this Ostrate here with every single faceless concentration prompt that you will need to automate your production process with GBT. Again, these are engineered prompts that took hours to build. And you can literally download them and plug them straight to JA GBD to generate books, scripts, and visual story lines literally instantly. So if you're finally ready to create consistent build an audience and a powerful presence online without needing to show your face, you are in the right place. So I'm going to see you in the first lesson of the square. 2. Class Project: Produce Your First Faceless Video: Oh, congratulations for joining this course. Now, this first super short lesson is just a description of the class project that you're called to complete by the end of this class. Now, of course, this class project couldn't be anything else rather than you submitting your faceless short form content that you will be producing alongside with me through these next lessons. Again, in the next lessons, I'm going to be taking you in a step by step process on how to research your knee choose your niece, choose your target audience, scriptwrite your first short form content piece, and then produce the voice over, the content, edit everything together. So we will be editing and creating faceless content together. So the class project that you're called to complete and submitting the class project description is to actually paste the link of your first faceless short form video that we're going to be creating together. I will be personally reviewing every single video that you guys submit. And again, completing this class project is both an awesome way to practice your skills while following along in this course right here and also to connect with me as your instructor. So I'm super excited to have you here. I'm going to see you in the first lesson of this course. 3. Understand Faceless Content: Welcome to the first lesson of the course. I am super excited to have you here. And in this first lesson, we're just going to be analyzing what is faceless content, how it pretty much applies into every single niche and every single industry. It's not just very specific type of videos. Literally, anyone can create faceless content for every single industry and every single niche. Why algorithms favor faceless content and why they will be favoring faceless content for the next years to come and how you can enter this awesome creative space. So I'm super excited to have you here. Let's launch presentation. So again, in this lesson, we'll explore what faceless content is and why it has become one of the most effective formats online today, one of the most effective, let's say, ways to create content because it really just removes multiple limiting beliefs that keep people from becoming content creators, which we're going to be elaborating in just a second. So what actually is faceless content? So again, it's pretty self explanatory faceless content. I pretty much any type of video or post where the creator just never shows their face on camera, right, faceless. So instead of personally appearing on camera, creators use visuals, such as stock footage, screen recordings, AI clips. Again, AI plays huge, huge role in faceless content. And back in the day, I can guarantee you that it was super harder to create faceless content. But now with AI and the rise of artificial intelligence, especially in the next months and years, right, the scene of faceless content will completely change, and it will be just so, you know, democratized the opportunity to create faceless content. So again, this style works perfectly, of course, across short form content platforms mostly, such as TikTok and Instagram reels and YouTube sorts. But actually, there is a huge opportunituniy to create faceless content long for videos, right, which is also a huge market. So again, faceless content allows anyone to publish high value content without needing confidence, equipment, or on camera presence, which are three things that, you know, you acquire through time in the creative space as a content creator. You might not be super confident in front of the camera from day one, or you might not have, let's say, equipment, right, cameras, lenses, video editing software, but you can still create content without that. And that's exactly what I'm going to be showing you in this course right here. So here's some examples of faceless content, right? So the first one is many viral list style videos, right? When you're creating list style type of videos, which, again, just only use text, voiceover and fast paced stock footage. And as I'm elaborating on this point right here in this slide, I want you to just imagine all of the different adaptations of faceless content across industries. You can create list style videos for cooking recipes, cars, camera gear reviews, right, the best dog beds to have for your house. So you can imagine that this really applies into all niches, right? Tutorial creators, again, often film their screen instead of themselves, making the focus purely on the information. So educational content can 100% be faceless, right? Motivational content, right? Motivational pages use inspiring quotes over dynamic video clips without showing a presenter. So you can create motivational content, right? Or review and UGC creators demonstrate products only using their hands or screen while keeping their identity fully hidden if you want to also monetize your, again, content as a faceless content creator, UDC, and again, review creating reviews is also an awesome pathway. And we will be discussing. We'll have a separate lesson on faceless content monetization later on in this course right here. So I want you to remember that, again, faceless content applies in pretty much every single industry, every single niche out there, and a faceless content creator has nothing to be jealous, right? Compared to a normal traditional content creator. So why is faceless content growing so much, right? And how can we capitalize on this exponential growth of faceless content? So, faceless content is booming because it removes the pressure of being on camera. Now, I want you to remember that when you remove, let's say, barriers to entry. So, for example, presence on camera and talking to a camera and having gear, right, was a big barrier to entry for people, right, to enter the content creator space. So now this barrier to entry is completely removed. You can create faceless content. I'm going to show you how to create faceless content. As you keep in mind that yes, now creating content has been has never been easier to create content, but this also means that more and more people will be creating content in the future. So this is something that you want to understand, master, and apply immediately before it gets, you know, too saturated, this whole field. And especially with AI tools, it has become incredibly, incredibly easy to create professional visuals and voiceover in minutes. You know, on one hand, that's good because you can now create content in bulk in minutes and potentially, you know, magnetize tens of millions of use with your content, but it's also easier for other people to do that, too. So it lowers the barrier to entry, letting complete beginners start creating content immediately, right, which is super cool. Content is, in general, like my passion, and I feel like it's one of the coolest things of, like, the modern technology that modern technology has given us. So again, the demand has exploded as more creators look for fast, scalable ways to publish consistently. And scalable is a keyword here because one of the biggest assets of faceless content and the fact that you don't need to show your face right when producing content is the fact that this can be outsourced and scaled when using a team. And we're going to be talking about the business side of faceless content and how to scale this whole, let's say, content business of yours in the last part of this course. So how do algorithms actually support faceless content? And this is a fact right here. Algorithms nowadays love faceless content. Why? Because modern algorithms prioritize audience retention and engagement. Right? They do not care if the creator shows their face or not, right? If you manage to retain and engage people on your videos, the videos will be successful and your videos will be viral regardless of if it's you in front of the camera or if you're showing anything, right? So, short, caption heavy, fast paced videos often perform better than talking head videos, right? So again, short, caption heavy, fast paced videos, which is let's say the bread and butter of faceless content creation, especially if you're going for the virality of it, right? Offer perform better than again, talking head videos. Faceless content formats make it much easier to test multiple styles of content quickly. So you are able to test what fits on your nie and what doesn't fit on your kies, what type of content performs better in the market. You have chosen. And platforms reward creators who publish frequently, and faceless content again, enables high output. So creators are happy because their content, again, can be scaled and they can produce content without having to sacrifice their personal time and energy as they can scale this. And platforms are happy because they receive much content, right in more volume from creators, from faceless content creators. And the audience also loves it because audience again, enjoy continent delivers value quickly without unnecessary intros or long explanations. It's just information information information, right? Faceless videos take a straight to the point approach across multiple different niches. So regardless of the niche that you're creating faceless videos, right, the approach is pretty much like straight to the point, and this really matches modern attention span. Right, which are, of course, decreased due to the rise of short form content. And these videos feel super simple. They feel super minimal. They're highly digestible, making them easy to binge, especially if all of your videos are under the umbrella of the same niche, right? So let's say you're creating lists of top ten cars, and someone really finds value in one of your lists, which is, like, straightforward and it's edited and created in a way that is engaging. Then you will probably also see the rest of the lists that you have on your profile, which will increase, let's say, the engagement of the viewer across your profile, and this is really good for the algorithms, right? We're going to be talking about this later on in this course. But again, the focus stays entirely on the message, the visuals or the storytelling instead of the presenter. And again, the message, the visuals, and the storytelling can be improved and outsourced to be scaled to a way larger again, number compared to if your face is tied to your content, right? So it also works, again, for multiple niches. Faceless content works across pretty much all niches. You have zero excuses not to create faceless content regardless of what your niche is, right? So again, niches such as AI, finance, tech productivity, and motivation perform exceptionally well without showing a face. Why? Because again, AI finance, tech productivity, motivation, those are niches based on information. Right? And many storytelling channels also thrive by using only narration and visuals, because at the end of the day narration and visuals are the only thing necessary to deliver information in an engaging, modern way. Again, people who consume content on these niches that we just mentioned are there for the information. They want to learn the latest AI trends. They want to learn the latest finance, tech, and productivity trends. They do not care about who conveys the information. They just care about the information. So finding a way to successfully deliver this information and pack this information with, again, a faceless content approach keeps the audience satisfied, the algorithm satisfied, and at the end of the day, the creator also gets rewarded. On top of that, again, product review pages and UDC creators can showcase items clearly without needing any personal branding, which is also super, super cool because now you do not even need a personal brand, all you need is just some creative variation on how you will present the products. So again, faceless formats allow creators to enter niches where the information, right, matters more than the personality. And those are specific niches and in the modern times of content and where content has evolved, 'cause trust me, I've been around for multiple years. I've been around for more than seven years up until this point in the con creator space. And I've seen the content creator space, you know, move from personality based creators and just big creators and millions of subscribers dominating the field, right? To again, being more democratized now that everyone has access to a mobile device, right? So the power has shifted from those big names, those big creators to again, people like me and you who just love what they do and they're able to create. So who is faceless content perfect for, right? It is ideal for creators who prefer anonymity or simply want to keep their private life separate, which is a big point, and it's completely understood. And again, respect and understand this. And this it's awesome that people, again, prefer anonymity and want to keep their private life separate, have the opportunity to enter the ship of faceless content creators. It helps beginners avoid the fear of being judged on camera, right, if you don't want to be on camera or you appear uncomfortable, but still want to give content a try because you know that there is a huge opportunity out there, and I can guarantee you that there is huge opportunity out there. Busy entrepreneurs, right, that don't want to invest so much personal time and energy into this, but they again want to tap in the ship of content creators, right? They can use faceless content to publish more frequently and scale without extra effort, and businesses can produce educational content without relying on a single spokesperson to become the face of a business, potentially if they want to leverage this and sell the business afterwards. You don't want to have, let's say, a personal brand of a business that you want to sell. So again, FaceLsstor faceless con creation can be perfect. That. So what are the advantages of faceless over traditional content creation? Well, the first one and the most important one is that you don't need a camera setup, a perfect lighting or polished on camera personality. If you have this, you have a creative advantage, and it would be cool for you to try Let's say conventional content creation. But you really don't need a camera. You don't need perfect lights. You don't need microphones, you don't need backdrops, right? You all you can do all this digitally, right? And if we were having this conversation one or two years ago, I would say that it's pretty much harder to create faceless content. But nowadays with AI and what I'm going to show you in this course right here, you will be surprised on how easy it is to create awesome looking videos in literal seconds with this awesome software that I'm going to show you. So production becomes faster, more efficient because you rely on templates and repeatable formats that can be repeated over and over and over again and managed by other people. What's super important. And you can scale to multiple niches or multiple channels without being tied to your identity. Suddenly, you're not, let's say, the car guy or the recipe guy or the camera guy. You are a content creator, right? You're a FaceLs cont creator, you're the mastermind behind the videos, and you can produce videos on whatever niche you want and whatever niche you like now that you have the systems into place. So faceless content allows you to outsource, again, editing, scriptwriting, voiceovers much more easily. That's pretty much how we're going to be creating faceless content. We're going to be doing some script writing, then some voiceovers. Then we're going to be adding some viral in front of the voiceovers, don't worry, I'm going to show you what viral is. We're going to be editing everything together and then spreading it across all the different algorithms out there. Now, let's end this lesson right here with some common misconceptions about faceless content. So the first misconception is that people believe that faceless content looks like low quality, but modern tools actually create super, super polished visuals. And again, the space of image generation and video generation is only going to get crazier and only it's just going to get better. So do not worry about videos looking low quality in some months or maybe years. I can guarantee you that faceless content will look much better than conventional content. Others think that brands won't work with faceless content graders, which is a huge, huge mistake because faceless user generated content is one of the fastest growing industries out there. Again, brands have realized that it's not worth spending hundreds of thousands of dollars on big personalities out there because those big personalities, those big creators, those big names are losing power due to the fact that the average person who could resumes content just wants to resonate with the creator, and it's much easier for them to resonate with someone like me and you, which is, like, smaller and are more attached to reality, if you will, rather than those big names. So you have the same opportunity. Right across different formats of content creators, right? Others think that faceless content cannot build trust. But again, storytelling and consistent value creates strong credibility. So you can definitely build trust with your faceless content. And again, the idea that faceless content is too saturated is still again, false. If you manage to produce high quality content, you will dominate your niche and high quality content isn't saturated, low quality slush, right, and bad content is saturated. I'm going to show you how to not create, low quality content and only create the best quality content out there. So now, funny enough, is the best time to start with this faceless content creation journey of yours. I'm super happy to have you in this course here and just show you break down the whole process, the whole framework of creating faceless content. Be again, AI voices, AI video generation, and those editing tools have made faceless content easier than ever before, right? AI is virtually free. It's so accessible, and the content that can be produced is just on a level, and it would be a shame for you not to give this a try. So you've taken the first step, you've enrolled in this course, which is awesome, and I'm super again excited to have you in the next lessons. Social platforms continue shifting towards short form, again, fast paced, information driven video formats, and information driven is the keyword here because information can be moved from one person to another with faceless content with just again, audio, video, and text, which can be resourced, again sourced and automatically distributed across channels. And the opportunity is massive, again, before the next wave of automation makes these formats even more competitive. There is a massive opportunity right now. So to summarize faceless content is a powerful, scalable format where creators stay completely off camera. It works because it is fast to produce, easy to watch, and algorithm friendly across all platforms. It's also super easy to adapt your content based on algorithmic changes of the future. Faceless creators can grow again, large audiences, monetize effectively, and stay fully private while, again, leveraging the fact that their content is completely faceless and scalable. And in the next lesson, we will be exploring how to choose your niche and your faceless content identity. So I'm super, super happy to have you here, and I'm going to see you in the next lesson of the square. 4. Choose Your Niche & Identity: Previous lesson, we discussed about what faceless content is, the advantages and disadvantages over conventional content creation and why I personally believe and evidence has shown that in the future, faceless content will just get bigger and bigger and bigger. One of the key reasons why I genuinely believe that faceless content will change the way and will democratize completely content creation for everyone is the fact that it's just super accessible and it applies to all niches. But what does this actually mean, you know, this phrase that it applies to all niches? Well, this is exactly what we're analyzing in this tasson right here. In this lesson, in the next few minutes, we're going to be talking about choosing your niche and your faceless content identity. It is super important to niche down, right, and keep sub niching to make the most out of your faceless content journey. Because imagine everyone, right, having the ability, which they do have, right, to create faceless content. This means that content right? We'll start being produced in bulk, right, and multiple niches will be saturated. This means that great opportunity lies in sub niches, and this is exactly again what we're analyzing in this lesson right here. So welcome to choosing your niche and your faceless content identity. Again, in this lesson, we will define how to pick the right niche and build a unique, faceless creator identity that stands out and gives you this creative competitive advantage. So why does your niche matter in this content faceless in this faceless content space? So your niche determines the type of content you create and how fast you can grow on any platform, right? There are ceilings to niches, right? There are certain numbers of people on each niche. As you can imagine, like Apple Magic Mouse enthusiasts, right, the niche of Apple Magic Mouse enthusiasts is way smaller than the niche of, let's say, baking apple pies or tennis players, right? You can imagine that choosing the correct niche and choosing the correct way to position yourself in this space of content is super important. A clear niche helps you build consistency, which algorithms again, reward heavily because, again, audience rewards consistently heavily, faceless creators succeed fastest when they follow a focused niche rather than posting random content. And this is the biggest point that I want you to take from this lesson right here that it's much more worth staying consistent in a super narrow and super focused niche now that everyone has the ability to create faceless content rather than just producing random content. On topics that are just interesting to you. And you can definitely produce random top content on topics that are interesting to you, but with a specific strategy that we're going to be analyzing later on in this course. So what are the three elements of a profitable niche? And when I say profitable, I'm not just referring to the monetary value that you're going to be getting from your content. When I say profitable, I mean a niche, right, that will be growing in the future and will just reward you the most when producing the content and when seeing the results of your content. So a good niche must have high audience demand, right? So your content is always relevant. You want to be focusing on a niche that has high audience demand, a niche that is growing, not shrinking, right? It should be easy to produce faceless visuals for the topic that you're covering, right? So you also I want you from now to keep in mind the fact that we will be generating visual content, too, right? So the content that we're targeting shouldn't be that hard to produce regarding visuals. So imagine, let's say that your niche is something associated with Sci Fi. I mean, now with AI, it isn't actually that hard to create Sci Fi videos, but you get the point. It should be easy to produce faceless visuals, right? And it must also align with monetization opportunities such as Philip Links, UDC, brand deals or digital products if you're also considering to monetize your faceless content, again, business, right, which is completely possible and it's completely doable. And maybe now it's not your number one, let's say, priority to make money out of faceless content, but it is a chance there is a chance that you will be able to do so. There is a high chance you will be able to make money from your faceless content. And it would be a shame to set wrong foundation from now maybe in one year in two years from now, you wish to make some buck out of your faceless content. So why not align your niche from now with something that, you know, has monetization opportunities, right? So here are some niches that work extremely well for faceless creators. Those right here are some niches that I suggest, and they're also not hyper sub niche, which means that you can take these and just start brainstorming on them and choose a sub niche out of these niches. In general, just to keep you updated on how the niches work in the content space, there are three, again, core niches, the niche of health, the niche of and the niche of relationships, and all of the different sub niches lie under the umbrella of either health, wealth and relationships. Now, the theory states that you should be sub niche into every single one of these big three core niches until you find exactly the spot where you're better than the competition, and there's still a large volume of people that you can target. This is how you dominate in the content creation space, right? So let's talk about the niches that again, work extremely well for faceless creators. We're talking about productivity, right? AI tool. Tech tapes. Digital skills, you know, these grow fast. You will be able to grow fast in these niches without showing a face because these niches are, again, information based. All of those niches I'm going to be elaborating on in this slide grid here are information based. And when people are interested in information, they do not care about how the information is conveyed to them, right? They do not care about the medium in which information travel through, which in this case, will be your content, right? Which is good that they don't care about it because we can automate it and we can scale it, right? So they do not care that there is not a face, for example, behind the information that you're giving them. They're just there from the information, and you are just again, giving this information out in a way that you love, right? So finance, again, money tips, investing basics. This is also a niche in which if you set correct foundation and you choose to target this niche, you can also make money, right? And you can actually generate more income from this niche right here, the niche of finance, the niche of money compared to other niches. Because the audience that you're targeting usually has more budget to spend, and this is something that brands really like. Motivation, story telling, right? Quote based content, work great with music and stock footage. And this is actually the niche, which you can grow exponentially because people really get hooked on motivation. They get hooked on storytelling, and this drives engagement and view retention. These two metrics skyrocket and you can see that your content will it's very likely to go viral if you're targeting motivation, storytelling, and quote based content. Also, travel, lifestyle reviews, they perform awesomely because there's a huge catalog of viral and stock footage animations and screenshots that you can use to accompany, you know, the music or the text or the audio that you've chosen for this niche. So those are just four niches that you can think of choose which one, let's say matches your style and your vibe and your personal, let's say, interests more, and then keep sub niche. Let's say, for example, do you like traveling, I wouldn't just create a faceless let's say profile account around traveling. I would go for, let's say, best destinations in Europe to eat, right, or best canteens in Europe to eat. You know, just keep submising and subnising and subnising. You don't just want to be doing, let's say, finance, content creation. You want to be doing, let's say, finance for 18 year olds who are just out of school and haven't gone to university yet. You just want to keep subnising and subnising. So how can you actually validate your niche? Let's say you've chosen a niche, now it's time to validate it before, again, start setting up the systems of faceless cone creation, we want to validate our niche. So the first thing that you can do is that you can search on TikTok, YouTube shorts, reels and even long form again, content, right, for the top 20 viral videos, and I'm going to show you how to do this in the next lesson. I want you to choose and actually search for the top 20 viral videos of any niche, this could be faceless or with a normal creator. If many creators post faceless content in that niche, it is a strong signal of demand. I don't want you to get discouraged when you see other people posting faceless content on your niche because competition isn't a metric of, let's say, saturation and is it a bad thing? This means that there is demand there, right, and people are consuming this content. So you might be able to squeeze in this market and actually make a difference, especially if you keep sub niche. So check how frequently content goes viral to understand the growth potential of your niche. And if you can list 30 to 50 content ideas quickly, the niche is super easy to execute. You can also brainstorm different niches and brainstorm ways to validate your niche with AI and GBT, really, it's not at heart, but again, an awesome way to perform research is to just get in these algorithms yourself and start not only mindlessly consuming content, but also in the back of your mind checking out content from the stance of a content creator. So let's see some common mistakes that people make when choosing a niche and potentially some mistakes that you can avoid, right? So the first one is picking a niche only because it's trending, right? And, you know, trends, they go as waves. You can exponentially, you know, grow with a wave, but then the wave always you know, smoothens out. So you should choose one niche that you can produce content consistently, and it's not just trend based. Yes, it is good for you to tap in and align with trends, right, to experience where you grow with the trends, but you need to find a way to future proof your work. You should avoid niches that require a strong personality unless you plan to use AI avatars or voice. But again, in my personal opinion, after creating like tens of thousands of pieces of content, both faceless and with a face, I can guarantee you that currently, AI avatars cannot completely replace normal content creators. Like, you see me here. I'm a real person. Like, I promise, I'm instructing this course. And yes, I am delivering information to you, but, you know, there is, like, some sort of connection here between us if it makes sense, right? But with an AI avatar, it would be completely solas. At this point, maybe in some months, in some years when AI really advances this Again, this difference between a normal content creator and an AI avator wouldn't be so evident, but for now, I wouldn't a niche that requires a strong personality because that's something that AI doesn't have, right? Personality. So don't choose a niche that requires personality. Don't choose a niche that needs constant face to camera storytelling unless you can adapt. Again, you can adapt it to your faceless content. Gang creation. And the best niche is the one that you can create in every week without burning out. So I'm really huge advocate of choosing a niche which you love, for example, I've heard of one of my like, best content creation friends, right? He is a faceless content creator. He has literally like, generated tens of millions of s with his faceless content. And he chose to actually start a new channel around tennis just because he loves tennis, right? And he wants to be involved in the tennis space, and he wants to be informed in the Dennis space and engage with audience in the tennis space. That's why he completely shifted and created a new channel around Dennis, right? So what is your faceless content identity? Your content identity is different from your content niche, if it makes sense. Your faceless identity is the style, right, of your content, the tone, the personality that your content represents without showing your face. And this is how you can actually outsmart people and gain a competitive advantage with your style, your tone, and again, faceless identity. So this identity includes your voice style, your visual style. Where do you source visuals? Where do you source the voice? Do you, for example, manually record your voice in this faceless content journey? Do you source it from an AI Avatar? What's the pacing of your videos, the font that you use, right? The color usage, right? And this acts as your branding on your faceless content journey, even though again, you remain completely behind the scenes. You can still have a very prominent and strong brand, even though you completely remain behind the scenes. So a strong, faceless identity helps viewers instantly recognize your content. They do not need to be following you or subscribe. Subscribers and followers really don't matter. Nowadays. The only thing that matters is having a consistent identity. So people know exactly who you are, right, just by watching one of your videos regardless of if they're subscribed or not. So here's some elements of a strong, faceless identity. The first one is a clear and consistent voice style. So you can have, for example, a human voice over, and that's also a great way to add your personal touches to your content, even if it's faceless, you can still do voiceovers. And if you don't even want to do voiceovers or you have, like, let's say, a small accent or you're not a huge fan of, you know, purchasing a microphone, for example, you can still use AI voice or text only. Consistent visuals are super important, and I'm very happy because in this course, I'm going to show you an awesome way to source visuals that I have been using for, like, years now, and it has been evolving, and it will evolve, right? Moving on in this content journey, right? So again, for captions, animations, transitions, you need to source correct visuals, you know, if everyone can create faceless content, you need to have a competitive advantage. So again, a recognizable pacing style. This could be fast. This could be calm, dramatic, minimal, right, slower, but you need to have a recognizable and consistent pacing style. This is how we create branding with our content and with our faceless content. In this case, you want to have a specific value that you deliver in every single piece of content. You want your pacing be, again, the same across your content. You want the visuals, the voice to be the same because that's how we create, let's say, a brand around our content, just with consistency. You don't need to mention that this is my type of content. You just need to prove it over and over and over again with consistency across your whole videos. So let's now talk about creating your signature style. The first one is colors, right? Super cool and super straightforward to create a style of yours with color. So choose a color palette and a font style that just appears in all of your content. That's the most simple way to show consistency across your content with color palette and a font style. Secondly, comes your tone. So your tone could be educational, motivational, entertaining, mysterious, or factual. It really depends on the niche that you choose and, you know, how much you want to sub niche. So, for example, it's super weird to create mysterious content around, let's say, a sport, right? So it's not that easy to create mysterious content over sport, but it's super easy to create motivational content around sport, right? Because sports motivate people. So choose, again, your tone, define your tone based on your niche and do not go with something that is super hard to source and find. So, for example, again, mysterious tone over athlete, athletic type of content, right? Then you can use specific types of footage that can be kept consistent, right, all over your content. We're talking about viral, clean tech visuals, aesthetic clips, right? You need to be able to source footage from the same, right? Source to keep them consistent across all of your content. And your signature style should feel simple enough to recreate yet unique enough to stand out. This is the golden recipe of, again, producing consistent signature style across your content, right? Now, a faceless creator avatar is something that it's a point that needs to be addressed in the faceless creation journey of yours. And I want you to think of your faceless Avatar as the character behind your content. Now, your Facess Avator doesn't need to be seen, right? So many people actually do not show an avatar on their faceless content. They just narrate the content, and they have, like, some videos playing in the background, right? And that's it. But you can also have, let's say, a character. This could be a mentor, a storyteller, a coach, a narrator, or an expert. And this can be an AI generated character, and you will see, like in the next months and in the next years with AI, more and more AI agents, and more AI amtars will start to pop off in faceless content creation. And again, you can use AI voices or consistent narration style to make your avatar recognizable. So viewers will connect with your Avatar. Obviously, the point of connection will be a bit lower than connecting with a genuine real human being of, like, traditional content. But then again, they will be able to connect with your avatar even if they never see your face, which is something super valuable because now we can scale the content. So let's talk about combining your niche and identity for maximum growth in this faceless content journey of yours. Your niche determines, I can watch you talk about and your identity determines how you deliver it, right? So I think this is well established, and that's one of the key points of this lesson right here. When the niche and identity align, your content becomes instantly memorable and super unique and platforms reward creators with a consistent formula. So again, you need to repeat your winning style offer, and this combination becomes your brand even without showing your real self. Again, consistency around what you talk about and how you deliver it, create this brand that people value, people will follow, and you can later on monetize and keep scaling and scaling and growing. So again, to summarize what happened in this lesson, you should really choose a niche with demand, ease of production, and monetization potential. Those are the three parameters that you need to take into consideration right now, right where you're in this early stage of your faceless content journey. Create a faceless identity using visual style, voice, pacing, and tone. This is how you create your identity. You can validate your niche by analyzing viral content and idea volume from short form content algorithms like Tik Tok, Instagram and YouTube. And this strong combination of niche and identity makes your faceless content super scalable and super recognizable. So the next step, the next part of this course, right, in your faceless content journey is to explore how to actually research viral content and how to find trends that make faceless videos explode. So this what's happening in the next dozen of the squares. We're going to be talking about how to research viral, faceless. Content, we're launching these algorithms, and I'm going to show you how I also research content videos and niches that I might want to tap in in the future. So I'm super excited to have you here, seeing the next dozen of the scares. 5. Find Viral Faceless Niches: We've analyzed the importance of choosing a niche and actually sub niching and dominating this sub niche of yours due the fact that again, faceless content creation is completely democratized. I owe you guys to show you actually how to perform correct research. And we're not only going to performing to be performing like correct niche research in this video right here, but I'm also going to show you how you can validate each niche and see, for example, if the niche that you're thinking of targeting is actually open faceless content creation because as we discussed in the previous lesson, some niches, right, some niches are easier to infiltrate without having, let's say, your face to be shown on camera, but others are kind of harder. Now, in order for us to tackle this and in order for us to perform correct Niche research, I have developed a framework which I will be explaining in this again, demonstrative lesson right here. So let me show you exactly how to approach Nis research for your faceless content creation journey. So, on the left side of the screen, we have opened YouTube and more specifically, YouTube shorts because we're going to be doing our research on YouTube shorts. And I have, again, written this keyword right here, which is tennis, and we have some YouTube shorts around tennis. Tennis is the first niche that I would like to research regarding, again, faceless content, to see what's popping, see which videos are viral, how these viral videos are created, and how they are structured. Now, on the right side of the screen, I have a small document that I've created, and I will be sharing with you guys. You will be able to download it. Again, or free from the scores right here. And I have a small framework, right, if you will, a checklist that we will be completing for each and every single one of the niches that we will be researching, right? Now, for each niche, we're going to be doing a hook analysis of the video that we choose, a structure breakdown of the video that we choose, again, a length and basing breakdown of the video that we choose. And we're going to be doing this for five niches, right? So for niche one, niche two, niche three, niche four, and niche five. Now, it is super important for you to actually go ahead and write down exactly the different parameters that I am also going to be writing down with you, again, on a one on one basis in this lesson right here because these exact parameters we're going to be taking, we're going to be downloading and inputting in chat GPT to gain, again, correct data back on how we should approach this again, faceless con creation journey of ours. So let's actually go ahead and start with this demonstration, and I promise that everything will make sense perfectly. So let's say that niche one is going to be actually tennis, right? So niche one is tennis, and we will see how we would like to subnise. For example, tennis, and we could go sub niche right? Highlights, right? Because maybe we want to sub niche to tennis highlights. So actually, we're just going to be typing Dennis for the sake of this niche on the search bar. And let's see which videos, which sort videos are performing better. So you can see this one has 8.9 million views. This one has 5 million views, right? 112 million views this one. So let's keep scrolling and scrolling. 13 million views, 4.9, 3.3, one. Okay, so we got like almost 200 million views, right? So let's actually click some of the videos and let's analyze them. Let's check out, let's say, this one right here because it also seems to be edited, right? See it. Okay. So this is definitely a video from a faceless content creator, and you can see it because it's also heavily edited. Let's see one more time. Mm hmm. Okay. Okay, so it's heavily edited and it follows a very, very specific pattern that we can actually decode and utilize for our faceless congregation journey. So let's analyze the hook. What is the first second doing? What's the first second doing? You can see that in the first second, right, you can see, right? Intense gam movements from highlights, right? And let's actually make this bolt so we can see what we're writing. All right? Caption in the middle of the let's say frame titled Extended grants. Alright. What else? Music. Like, let's say, dynamic dynamic music playing. So that's what's happening. Is it a text or a visual hook? I would say that in the case of this video right here, this is actually a text hook because the first thing that you see, again, is this extended grunts with a period text in the middle of the frame. And it looks kind of normal. Like if you do not pay attention to the text in the middle of the screen, it looks like a normal, you know, tennis point. But people actually stay to see the extended grunt. So I would say that this is a text hook text hook of extended grant being in the middle of the frame, right? Let's see. Is it? Let me just make things a bit more tidy here. Alright. Is it curiosity based, problem based, or emotionally charged, right? So let's also make this bold. It's good to have things tidy when you're noting things down. This could also be me, but yeah, we're going to make this bolt, this bold. So is it curiosity based, problem based, or emotionally charged? I would say that it is curiosity, right? Based, just because, like, no one exactly knows the term extended grants, but you can't imagine what it is, but you want to see it. And it's also emotionally charged as this is, let's say, sport related. So this is actually a super, super interesting video, and let's actually paste the link for the speed rate here, right? So that was it. Now, let's break down the structure of this video. So clip sequence. And when we say clip, we're referring to the videos itself. So let's actually analyze the clip sequence. Okay. So clip sequence. We've got videos of Dennis highlights, highlights about four or played, right? Text overlay rhythm. So text and, like, a skull emoji when the grunts happen, right? To add to the dynamic of the video. And you can just, like, keeps you can just literally keep noting things down. I'm just doing it for the sake of demonstration. I'm not adding too much detail here, right? Let's say, music choice, we went for it went for, like, a viral dynamic trendy let's say, um, Victorious sound slash song, right? I don't know how I can describe this song, really, but let's actually go ahead and analyze it, see if we can find any other keywords. Okay, Oh, we also have the names above the players. So yes, definitely. Textcalimji is when the grounds happen to add the names of the player and also keyframed names above players, right? So we had sound effects. We have crowd cheering when point ends. Grunting, obviously, is, um, increased in volume and music track increases in volume when the point ends. Okay, animation motion. This is heavily edited, right? This is obviously very heavily edited video, as you can see. Yeah. So it combines highlights which are already edited with high post, let's say, production value, right? And, of course, I'm sorry about the I'm sorry about all the spelling mistakes here. When I write, like, I really I just don't think about it. I literally just write things down. I don't think about spelling, right? So let's do this, just make them a bit more clear, right? And this is pretty much how we research, the niche. We're just going to keep doing this for more niches. Let's actually add also to the length and pacing. Our videos short and snappy, right? No, the video is composed out of, let's say, four to five clips that are edited but not fast based, right? Because it's like, you know, the first third, it's just like this clip. I wouldn't say that it's so fast based regarding the editing. Are they repeating clips? So no, but there is a common theme, let's say, to be repeated whenever a point ends, right? Are they looping seamlessly, and we're talking about, like, the end of the video. Okay, so I guess it was a seamless? Yes, but it could loop better. And when we're talking about, like, looping seamlessly, we're talking about having the end of the video smoothly transition to the beginning of the video, which something that's not happening in this case, but I can guarantee you that this is a again, of course, a faceless channel, and we're going to be seeing the channel in just a moment. But this is a prime example of a faceless video that has been performing amazingly. So let's open the channel and see it. So yeah, as you can see, this channel has so many views during the past days. Wow, 15 million views during the past days. It has been uploading long form content, right, and short term content. So this is a beautiful example of a channel that is faceless and has been again, um, uploading both long form and short firm content, you can see that it has made about 21,000 $64,000 during the past month, right? And more, we get more videos. And again, if you want to investigate tennis as a potential destination of your faceless content journey, this channel would be an awesome way to see which videos work and which videos don't work. For example, this video has 2 million views. The Yanikner Los Control. Let's click it. And I don't know if you like Dennis, but I'm completely mesmerized by it. Yeah. Yeah. So you can see, like, there is a clear pattern on how these videos perform and why these videos perform. Like, for example, in this video, which has been super successful, you can see some similar patterns with a video that we analyzed before, right? For example, the videos are polished. We also have, like, the names of the titles hovering above the players, the names of the players hovering above them, like sinner, for example, and Alt Myer. Right? We got music playing. We got some motion going on here, like some post production motion going on. And I don't require you right now to understand everything, but I want you to point it out, at least. And in this case, we did validate tennis as a good niche for having a faceless channel. The fact that these channels exist and these videos gain views, and this is completely faceless. Let's do one more niche. And then in the next asson discussion I'm going to show you how to take the data from here, input into ha JBT and actually gain, let's say, all the advantages of this, again, nice research that we're doing right 6. Deep-Dive Viral Niche Research: We concluded with the basic research around the niche of tennis. It is time to actually demonstrate this niche, again, faceless content research on another great, absolutely fantastic faceless content niche, which is, in this case, psychology. Now, why is psychology such an amazing niche to create faceless content? Well, it's due to the fact that it's easy to emotionally charge viewers that are interested in psychology with your content because psychological content is, first of all, based on emotions, and second of all, it is information based. And you can see, for example, that in the niche of psychology, if I type down psychology, right, most of the content here is actually faceless and is gathering an insane number of views. So, for example, here you got 3.3 million views. And this video is purely psychological. It's called the psychology of people who treat their birthday like a normal day. And we will probably check this video out and break this video down because it follows a completely different approach on, again, retaining the engagement of people. Look at this, the psychology of people who talk to themselves. And all of these are faceless channels which we are going again, to elaborate on just a second. So we've got Reverbs Hub and the Tiny Sage, which is pretty much like the two biggest faceless channels right here. So let's actually go ahead and break down one or even two videos, right? To psychological videos. Let's start, right? Let's see. Let's identify a viral video, right? The psychology of people who treat their birthday like a normal day. Let's actually go ahead and check this video out and break it down. Psychology shows that some people treat their birthday like any other day, no big celebration, no cake, no party, another 24 hours. But here's the truth. It's not that they don't care. They've simply moved past the need for attention or validation. They don't see their birthday as a day to demand love because their self worth isn't tied to one moment. For them, maturity means not expecting others to celebrate them, but finding peace in who they already are. They don't need a party to feel alive. They live with quiet gratitude every day, and there's more to it. Studies show that people who treat their birthday like a normal day often feel more emotionally in control. It's a sign of deeper self awareness. They're not cold or distant. They've just learned to be content without needing the spotlight, and this mindset doesn't stop at birthdays. They don't crave validation because they've already found it within. Do you celebrate your birthday or keep it low? How wholesome was this video? First of all, right? And second of all let's actually go ahead and break it down because it's a super, super interesting video, I think. So Niche Do I'm noting the video down. This is the video. And let's do hook analysis. First of all, what is the first second of the video doing? And let me just make this bold from now, right? So everything bold. And this is how I want you to also be doing Niche research. So what is the first second of the video doing? You can see that we have a big, let's say, big title in the middle of the screen and a split shot with the above frame showing a let's say, cartoon of a person celebrating, right? A birthday and the below frame someone just chilling by himself, right? So is it a text or a visual hook? I would say that this is right, a text hook with a visual backdrop, right? So, right now, just like that, we are starting to identify some patterns if you remember, in the first lip that we also analyzed, this was a text hook, right, which is played in the middle of the frame. So just like that, by performing this basic analysis together, right? In this demonstrative lesson, we've understood that probably, right, text hooks in the middle of the screen work to hook people, right? So we already know this. Is it curiosity based, problem based, or emotionally charged? Hmm. That's interesting because it's probably curiosity based and emotionally charged because people will resonate with this and will resonate, you know, with their emotions with this. But it's also curiosiy based 'cause you want to know why does psychology show that some people treat their birthday like a normal day. So I would say that it is right? It is mostly um curiosity based, but also emotionally charged, okay? So I think it's like a combination of both. Let's do structure breakdown. Let's see the clip sequence. And I think this is super, super interesting and super important to break down the clips here, right? So let's start with the clip sequence. I'm not going to do it for so many videos. I'm just trying to show you, like, how you can do this. And it might seem like a pointless thing what we're doing now, but it's super important. And you can see that just from this video, we're already analyzing patterns that we can leverage for our faceless content journey. So let's see actually the clip sequence here. Psychology shows that some people treat their birthday like any other day. No big celebrate. So what is the clip sequence here? We have cartoon, right? Simple cartoon animations that look like images. No huge video production, one clip playing every, let's say, one to 4 seconds, right? Let's validate this. No cake, no party. Just another 24 hours. Yeah. And following what voice described, right? So text overlay rhythm. Yes, we have heavy text overlay. Let's say it again. But here's the truth. It's not that they don't care. They've simply moved packaging so we have a text overlay, yes. Text is captions that follow exactly what the narrator is saying, right? So exactly text is captions and follow what the narrator is saying. And the captions are prompted into let's say, cartoon animations, right? That's it. That's exactly what's happening, and I misspelled exactly, right? So music choice, we have no music, right? Sound effects. I think we have no sound effects. Alright. So no. Sound effects? Let's keep this. Animation motion. So we do have we do have animation. Let's review this once more. Ask the need for attention or validation. They don't see their birthday as a day to demand love because their self worth isn't tied to one moment. For them, maturity. Okay, so no heavy animation. Whoops. Feel sorry about this. See, we have no heavy animation. Only images playing that like, describe what is happening on the video. Alright? So let's unbold this. I have mentioned. Length and pacing. Are videos short and snappy? Not really, right? Are they Oh, let's do this bold. It's just easier for us to see what's happening here. So, are they repeating clips? No. All the videos are original and created to describe what is narrated, right? Are they looping seamlessly? I could say that there is a smooth transition celebrate them. But finding peace. There is a smooth transition because this whole video follows a story that being said at the end of the clip. I don't see a smooth transition from the end of the clip to the beginning. Keep it low key. I actually saw some two clips that we're repeating. So I would say, actually, the first and last clips actually do repeat, right? Are they looping seamlessly? I would say not really. Not really. The video is smooth, but the end and the start don't loop seamlessly, right? So this is also how we noted another, let's say, video of this niche. And Niche two is, again, psychology. Now, I'm not going to go into too much detail here because I showed you how to let's say research videos, but just show you how to perform some basic Nie research and how did I conclude in psychology, right? You want to search for this niche, which in this case, was psychology. Is a search for psychology here on YouTube. And if you click and you see, for example, the very important videos, the videos that have been going viral in short form videos, right? I want you to check out the channels. And if there are multiple faceless channels, you are good. For example, in this case, we got reverts Reards Hub. And you can see that Revert Hub is completely, again, faceless. This is a faceless channel right here. And you can see this person is actually monetizing his channels. You can see business contact. If you want to collaborate, sponsor or offer any business opportunity, you can reach me out this, right? And you can see it's making 11,000 to $33,000 a month, right? And those are the short form videos that they have created, right? People who treat their pets like humans, right, people who don't post their photos on social media. And this is another video that you can analyze. I wonder why some people never post selfies or photos online. What if I told you that choosing? So this is, again, the exact same type of content. And if we check it out here, right, this is just another video from Rivers Love. Let's see. We got also mind matrix. This also feels like a faceless content channel. Yeah, but it doesn't have so many views. Let's see another one, the Diny Sage. This is also another faceless content channel with also long form videos, right, not only short form videos. So you can see that there are way more faceless channels than you probably think, right? Look at the psychology of people who constantly reject societal norms, right? So again, more faceless channels, psychologies and actually an amazing niche to create faceless videos. Due to the fact that they're so easily digested from people. They both emotionally charge viewers psychological videos, but they also deliver information, right? And you don't need a face to deliver psychological information to viewers. And that's why these channels are so successful. Look at this 4,000 $12,000 a month with 14,000 subscribers. This is really good. So this is how we pretty much perform Nis research. Now, what have we done with this video right here? Pretty much, we've created a document that breaks down some of the most, let's say, viral and famous videos on different niches that we have chosen. Now, in the next installment of the scores, I'm going to show you how you can take this document right here in the document that you have created, and you can input this document to GPT and start training, right, HAGPT to understand and identify viral patterns, right? So in the future, when we're scripting our videos, GPT will be able to provide us with the best datasets for scripting, if that makes sense, right? So do not be overwhelmed with this information. I'm going to show you how to do everything on, again, a step by step process and more information about this in the next dozen of the sqores. 7. Turn Research Into Viral Scripts: So now that we have actually noted down the most viral videos of our niche, it is actually time to leverage JGBTi input the information that we have extracted from these viral videos to JGBT and start decoding a viral formula that we will be leveraging to create the scripts for our new faceless videos. This will set the perfect foundation for us before we even start scripting the videos and, of course, way before we start generating the content itself and the voiceovers, right? Because we need to have a correct formula in which we can build upon when creating our faceless content. And we do this with correct research. And this second installment of the research, let's say, part of this course, concludes this again, research that we do for our content. So let me show you exactly how to take this information that we have extracted from these viral videos, input into GVT and create the so called viral formula with those super, super cool and useful prompts that I'm also going to be giving you for free with the scores right here. So let's see what we have done up until this point and how we can actually use GBT to nx our output with our work. So in the previous lesson, we pretty much identified viral patterns manually. And here's the thing with GBD. I cannot read it cannot view short form content by itself. So we need to describe what is happening in the short form content, and this is exactly what we did, right? For example, in the niche of tennis, we analyzed the hook, right? We analyzed again, if it's text or visual, what's happening in the first second, we broke down the structure of the video, right? And then we also broke down the length and the pacing, and we did this also in the niche of psychology. Now, in your case, right, in which you probably know, which niche you're going to be targeting up until this point, what I would do if I were you is that I would just use one niche, right? So for example, let's use niche tennis, right? And just note down the length, the pacing, the structure breakdown, and the hook analysis of as many viral videos in your niche you can. So do not mess with multiple niches. Now, in the case of this demonstration right here, we will be like, using data from multiple niches, because again, the viral effect applies into multiple niches. It doesn't need to be on one niche. But in your case, if you've already concluded to the niche that you want to be using and the ies that you want to infiltrate, then just note down as much information as you can from as many viral videos as you can from this niche. This is how you will be able to extract the most accurate information on what makes a video go viral in your knees. So again, choose a niche, note down as many videos as you can and start decoding and breaking down as many videos as you can from this niche. On top of that, I'm going to give you a bonus tip here, right? I noted down, right, a very short amount of information, actually. So in your case, I want you to be analyzing deeply each video because this is how JGBT works. The more information you give this AI and to this language model, the better information and the most accurate information you're going to be getting out of it. So, for example, in the What's in the first second doing, I want you to add as much information as possible. And this also applies to every single again, point that we have here. So let's actually go ahead and input this to GPT. And there are two ways to input this information to HGPT. The first one is to save this as a PDF document and drag and drop this PDF document to HGPT. The second one is to just literally copy everything. Right? So I'm copying everything, all of our niches, right? And I'm copying it right here, so it's just goped and we can use this prompt right here, analyze these again, viral examples and extract the formula behind them, right to start off with. So I'm going to be pasting all of the data that we again, noted down from our research, and I'm going to be copying this prompt right here. So I don't want to create the ten Yukon ideas. For now, I just want to analyze these viral examples and extract the formula behind them, right? So let's see what GBT will give us. Give it 1 second. It's super straightforward. And here it is. Below is the clean, distilled viral formula extracted from the two examples you analyzed, one from tennis highlights and one from psychology narratives, right? So even though they're different niches, both viral examples follow the same underlying framework that you can now use as a template for any faceless content, right? So let's see. Viral hook, right? Both examples use a hook that does three things clear on screen title, right? Dual sensory trigger. And this is something that we also discovered together in the previous lesson, right? The fact that we also were able to point this out. For example, in the case of tennis, we have extended grants in the case of psychology, right, if you prefer spending your birthday alone in the middle of the screen. Now imagine you've due this into ten niches and 20 different niches, and you've noted down the most vital ties of 20 different niches. You have a bigger pool of data to give to hachBT to again, have a more let's say, a better short form viral formula. On top of that, we also had curiosity and emotional combination. So both of these niches, both of these viral videos, combine curiosity. What is this and emotion, Excitement in sports, credibility in psychology. So again, the hook should provoke both curiosity and emotional micro reaction. Then story structure, how the video progresses. Both examples follow a repetitive mini story arc, for example, setup, pattern, payoff. Setup is the first frame that sets the topic in both examples. Then we have pattern repetition, grounds in tennis and quick scene changes in psychology, and then a payoff moment when the point ends in tennis and the final conclusion of narration happens in psychology. So you can see how informative this interaction that we're having with ajiwit is right now. And it's something that I really like suggest you to do as a soon to be faceless content creator, right? And we can do, for example, again, we can analyze patterns in the tennis and psychology example patterns, right? Length and pacing formula. Like, both examples show slow to medium pacing that works when the story is clear, right? But they're not ultra fast edit, but the brain stays engaged because in tennis, we have variation in action clips. In psychology, we have new image and new sentence every one to 4 seconds. Now, TachVD also gave us the final viral template if you will. Which is a hook template, a story line template, and with a pay off moment and a text caption behavior, and also an audio formula. So it gives us actually more that we could ask for. But I also want to use this prompt right here, and afterwards, we're going to be using this prompt to create a reusable script from this viral formula. So I actually want to further let's say tweet and give this prompt to JTPT and I would suggest you do the same thing. You can download, again, this whole page right here with all of the prompts that we used in this course from description of the course, right? So I want you to copy, paste this prompt right here and actually give this Prompt JTB to make it more of a professional, if you will, on extracting the viral formula from any faceless video. So let's actually read this prompt. You're an expert viral content analyst. I will give you my manual breakdown of a faceless viral video, including its hook structure, str line pattern, pacing, timing, visual structure, and any other relevant observations. Your job is to extract the underlying viral formula, explain why this formula works, name the formula with a short, memorable title, convert the formula into a reusable template with fill in the blank fields, provide three variations of the template, list the psychological triggers used, right? Do not rewrite the original video instead, decode its structure and generalize it. So this is also, again, a prompt that you could have given in let's say, compared to this prompt right here. So if you don't want to use this prompt, analyze these viral examples and extract the formula behind them. You can also use this prompt and then paste your breakdown exactly as we did. The result from this prompt would be a bit better, but I'm not doing it because right now, JVD did an awesome job giving us the formula. So now that I think that we don't need to actually input this prompt, because HVDs already prompted right, on analyzing the viral examples and extracting the viral formula. We're definitely going to be using the second prompt now that we have actually extracted the viral formula. And this second prompt right here, the prompting to generate a reusable script template is super important because we need actually, obviously a script template before we move into generating the script of our niche. So that's what's going to be happening in the next lesson of the scores. In the next lesson, we're going to be using the second prompt here to take this viral short form formula and actually generate a template that we can be using for all of our videos regardless of which niche we target with our faceless content. So the next son is going to be your first step into actually starting to create the templates of your faceless content. I'm super excited to have you here, I'm going to seeing that lesson. 8. Create Custom Viral Prompts: Currently, on our faceless content journey, we are one step behind actually generating the script of our first video. Now, Abd point you as the student of the course of this class right here, you sort of know exactly which niche you want to target and be ready mentally for your first script to be generated. Now, here's the thing. I am not here to show you how to create one viral video or just one faceless video. The most important factor, in my opinion, for you to have a fun time in this faceless con journey of yours is longevity, and this is why I actually included this installment. This lesson right here in this course. In this lesson, we're not only going to be setting foundation for the Lex lesson, which we're going to be creating the script of our videos, but we're going to be creating together a script formula that first of all applies to all niches, right? And you can be using again and again and again and again for all of the different videos that you create. This script formula is going to be your golden ticket to pretty much never run out of video scripts, right? Because it is based on structured after again, viral elements that we have extracted from other videos. Now, in the case, in my case, which again, I'm demonstrating this whole approach to you guys, I've only used two viral videos, but as I mentioned in previous lessons, you can use as many viral videos as you want. Give better data to GPT, so you can also extract a better viral formula. So this is a very dynamic process right here of us collaborating with JachPT. So now for this introduction, let's actually go ahead and create our viral script formula before we actually go ahead and create the script. This is the prompt that we're going to be using. It is the prompt to generate a reusable script template based on the viral formula. We already created the so called viral formula. This is it right here. We got the viral hook, right? We got the story structure, how the video progresses, and we have the clip and visual formula. Finally, we have the length and basing formula, and this is the viral, let's say, the final viral template that we're going to be using right here. We got a hook template, a story template, right, a text and caption behavior, and an audio formula. So let's actually go ahead and Copy this prompt and past the GPD. So it says, Using the viral formula you extracted earlier, create a faceless content script generator that includes a hook line template, a story line template, voice over strip structure, visual instructors, on screen text ideas, pasted notes, and final CDA template lined with the tone of the formula. Keep every field fillable, so I can use it for different topics, right? I'm going to copy this. Paste it to GBD, and let's see what we will gain out of this prompt right here. So below is your master prompt, a full reusable filling the blank script generator that follows the exact viral formula we extracted, right? So let's see, this is the viral faceless script generator prompt, right? So you copy paste, you fill in the blanks, and you get a full ready to produce script. This is the prompt start. I want you to generate a faceless viral short form script following using the following structure and formula. Fill all templates based on my topic, and then you will insert your topic. This could be, for example, cinematography, camera work. Let's say, it could be running a marathon. It could be literally the topic that you choose for your Facets content journey. And I want you to remember what we talked about in the previous as of the course around validating a niche and validating a topic, right? So use the viral format below, hook lines, right, choose one, generate three hook variations following this structure, curiosity and emotion and clear context with visual and textual contrast on screen, template. So these are the templates, right? Injured, shocking, strong claim related to topic. No one's talking about it. If you've ever insert relatable experience, here's why it happens. Or this insert objection behavior looks normal until you understand, insert this, right? And then we have the timestamped story line template. Follow the viral short arc formula, so set up pattern payoff, right? So this is the hook moment from second zero to second two. You got the onscreen title, the visual contrast, right with the split screen intense motion symbolic image, right? And then we have a setup explain what the viewer is seeing, ya, ya, yada. And this right here is pretty much like the whole script of the video. And this is, again, the script writing template. We will be creating the script and everything on the next video of the scores, right? So we have the voiceover script architecture, too. So follow the system, hook line, setup Mbat mini Bet two, Minib three, payoff, right? Use language that is bunchy, conversational, emotional, or curiosity driven. And then we have visual instructions too. We got viral, stock footage type, right, animation style, key motion cues. And based on this template right here, we will have a super easy to follow guide on exactly what we need to again, do to create a plug and play awesome faceless video. Right? Finally, we have the pacing nodes. So again, create pacing guidelines based on the niche, hook, setup pattern, payoff loop, right? And a final CDA table follow for more. Save this if you're late. One part two, just say continue. If this hits you, share it with someone. And this is the prompt end. This is a huge prompt right. Here I'm copying the whole prompt. Right now, let me copy this prompt, right? Prompt, start, prompt, end. And I'm going to be pasting it right here for you guys to be able to generate and use actually whenever you want. So this is the prompt stand prom. This is a huge, huge prompt. And we will also be using this in the next Asano scores when we're actually going to be, first of all, choosing a demonstrative niche for us to target, and second of all, actually starting with the script, because the most important thing is actually have a script before you start constructing your faceless video. So now we have the viral faceless script generator prompt ready. It is time to actually generate the script of our first video, and this is exactly what we're doing in the next as of the scores. So I'm super excited to have it here see you in the next class. 9. Design Your First Viral Video: Ladies and gentlemen, the long wait is finally over. It is now time to actually start producing our faceless video. And again, the foundation of faceless faceless video of this faceless content journey of ours is, of course, scriptwriting. Now, scriptwriting doesn't only refer to writing down, obviously, the script that is going to be narrated for this video. It actually refers to engineering and directing all of the elements of the video, which are visual elements, auditory elements, captions, titles, sound effects, right, beetle, and, of course, the voiceover too. Now, in order to do this, right, we have worked on this whole project of script writing in the previous lessons by prompt engineering the perfect prompt for, again, script writing short form content for our faceless channel. And this is the exact prompt that we're going to be using right now. Now, in order for you to use this prompt, you need to choose the niche that you will be targeting because this prompt is actually niche specific, right? So it adapts based on the information that you give to this prompt alongside with the prompt itself. So for the sake of this video right here, let me just show you what we've done, right, as you can see, I've scrolled downwards in this document, right? You can see that this is the prompt end of the prompt. It's a huge prompt. And somewhere here should be actually the beginning of the prompt. Yes, this is the prompt start. So this is a huge prompt that we're going to be inputting to GBT. And for the sake of this demonstration, let's just say that I choose my niche to be heart surgery, right? I'm a huge fan of heart surgery. I also have I actually have a heart surgery channel with about 350,000 subscribers and a play button, right? So in my case, my let's say, faceless content channel is going to be around heart surgery. So what I'm going to be doing is that I'm going to be copying all of this huge prompt rate here, right to the prompt end. I'm going to be copying it, and I'm going to be pasting it to hATuPT, right? So this is the prompt end, and let's go to the prompt start, right? Now, the only thing that you need to change right? In this case, too, in your case, is this line right here, the insert topic line. And if you change the insert topic line with the topic of your interest, right, the prompt JBD will understand and actually adapt the result that's going to give us to your prompt. So let's actually see what the prompt is about. It says, I want you to generate a faces vital short form script using the following structure and formula. Fill all templates based on my topic, which is, again, hard, right? Surgery for let's say, enthusiasts slash curious Oh, right? Keep it while let's say while Alright nothing. All right. Heart surgery for enthusiasts Curious People. I think that it's a pretty niche topic, and I actually feel like this would work perfectly in a faceless channel right here. So let's just give this prompt out just by changing the niche topic, right? So it says, below is the fully filled script template for your topic, heart surgery for enthusiasts, curious people. You can paste it directly into your notion or script Doc. So this means that now it is time to create our script doc. So for the sake of the demonstration, I'm just going to open a new page here in Word. Of course, this is the document that you will receive with the scores right here with all of the prompting and all of the thought process that we have gone through Dory, and I'm going to refine it and make it a bit better, right? So this right here is the so called script dog, right? Viral, short form script, heart surgery, faceless, it says faceless content. That's interesting. Uh, faceless content, right? And now it is time to actually start working on our script writing. So it says, all fields are filled according to the formula. So we got hook lines, right? This is what actually happens inside your chest during heart surgery, and no one is talking about it. Or if you've ever wondered how surgeons operate on a reading heart, here's why it works, right? This tiny movement looks normal until you understand it's movement of a surgeon stops. I understand it's the movement a surgeon stops your heart safely, right? And here's the copy template. So what's going to be happening inside of our video. So on screen title inside heart surgery, visual contrast, split screen. On the left, we have a beating heart animation. On the right, we have operating room lights, right, sensory trigger, subtle rising ambient and woosh transition. And, of course, this is what we're actually going to be applying. So I'm going to be constructing this video on a 11 basis to show you that. And this is, again, again, exactly what's going to be happening in the video, which we're going to be creating, which is super cool. And again, this is the voice over structure, right? Hook, this is what actually happens inside your chest during heart surgery. No one is talking about it. Or when surgeons operate on your heart, they don't just open the chest, they take over the job of keeping you alive. First, they cool the body down to slow everything inside you. Then the machine takes over your heartbeat and you're breathing. I hope this doesn't this doesn't creep you out. And finally, the heart stopped completely. So the surgeon can work with precision. The craziest part, your heart restarts like nothing ever happened. Follow for more heart surgery breakdowns. So this is the voice over you're going to be creating, right? And again, visual instructions. So viral, heart animations, bypass machine diagrams, clean medical illustrations. Ok fridge type, operating room lights, gloved hands prepping instruments, right, sterile environment close ups, animation style, simple two D medical graphs, right, motion graphics. It literally has all of the information that we need to create this video. And again, some screen text ideas. Use any of these one to four word overlays inside the heart, cooling phase, hard bypass, moment of stillness. No one knows this, right? Pacing notes. Hook, we need to be fast and visually bold. So again, split screen and motion immediately, set up slower, clearer visuals pattern, right? Medium base with rhythmic beats every 3 seconds. We can also do this in the final CDA template. So this is literally everything we need to know to create this video. So we're going to be doing is that I'm going to be copying everything just like that. Alright? I'm going to be pasting it. So now, just like that, we have all of the script and all of the information that we need to follow to produce this awesome video, right? This is it right here, right? The hook lines, the timestamp story line, right? Le VoiceOver, literally everything. So what is the next step now that we have created our script for our FacetLs video? So, congratulations. With the conclusion of this lesson here, you now have a super potent script written and directed for your sort from content, right? This concludes, again, the scriptwriting part and the first big part of the score, which was mostly theoretical and at some point practical due to the fact that we prompt engineered GBD and we created all of these awesome prompts that you can use for your script writing, and now it's time to actually to the second big part of the course, which is the production part. Now, in this second part of the course, we will be launching software for voiceovers, AI software to create and videos that will be used on our FaceLs content. And, of course, I'm also going to be showing you how to edit everything together in some basic video editing principles. So you stay aligned and you make your content as again, engaging as possible to drive virality. So I really hope that you enjoy the course until this point. I would really appreciate if you left a good review. This would really help me out. And I'm going to see you in the second big part of this course. 10. Generate an AI Voice That Converts: Ladies and gentlemen, I'm super, super excited to have you here because we're just now transitioning to the second big installment of the course, which is the production installment. Now, again, in order for you to produce content that can generate, tens of millions of use and tens of thousands of dollars, if you position yourself correctly, you're not going to be needing to have any cameras again, any lights, any microphones, nothing like my production right here. We're going to be doing everything by leveraging some super cool and super easy to use software. In the web, we're also going to be leveraging artificial intelligence to make the whole experience smoother and just way easier. Us to produce and for me to explain to you guys how you can produce this content without being, let's say, a content production expert or a video editing expert, right? And in this first installment of the, again, production module of this course, we're going to be starting with the first pillar that needs to be added, right? The first box that needs to be checked, if you will, in our faceless content journey, which is to actually take the script, right, the voice script that we generated in the previous lesson, and now actually turning it into speech, right? So pretty much a text to speech conversion. Now, there are two ways to pretty much do a text speech conversion. The first one is to actually do it yourself, right? So you can actually add your own element in your videos by actually recording your voice and reading out the exact script that you have created. This is completely possible, and multiple faceless channels do this, right? So if you're someone who doesn't want to show his face or her face, but you still want to have your personal character, right, your personal characteristics on your channel, it's not a bad idea for you to actually go ahead and record the voice over of your faceless videos by yourself. That being said, you're going to be missing out from the scaling factor that we talked about in previous lessons of this course. Because once you start investing your personal time and your personal energy to create these videos, you can imagine that the whole production of these videos cannot be outsourced completely 100%. So keep that in mind if you want to record your own voice and create text to speech by recording your own voice, like content, right? For the rest of the people who don't want to record their voice, I'm not going to give you a tutorial in this course on how to record your voice. I think that it's pretty straightforward, and it's nothing really hard to do. You can do it with your phone. You can do it with a microphone, right? With the rest of the people who want to create FACS content without even recording their own voice, which I feel like it's a majority of people who enrolled in this course. I'm going to show you how to do this with artificial intelligence. And I think that at the end of this video, your mind will be completely blown, right, on how many options we have to convert text to speech with AI. So let me show you exactly the software that I'm going to be using. It's going to be completely free, right? And of course, there are paid options. And you can upgrade the software. But for now, you can completely use the software for free for the sake of this face. That's first video of yours, right? And there are multiple different, let's say, websites that we can use. We can use Hagen. We can use 11 labs. We can also use GPT. But for the sake of this demonstration, we're going to be using 11 labs. I have been using 11 labs for multiple years at this point, and I have seen the way that it's updating, right, with the rise of AI, and I feel like 11 Labs right now is the best AI text to speech software. So let me show you how 11 Labs looks and how we can actually navigate through this and create our text to speech. So this is what 11 Labs looks, like, on the inside. It might seem a bit intimidating. But again, keep in mind that first of all, I hate coding. I really am not a coding expert. I'm not a developer expert. I'm just a dude that likes to create videos, right? So if you're also someone who just likes to create videos, then you're probably also going to get it. And you're probably also going to be able to navigate inside 11 labs easily. So there are multiple things that you can actually do with 11 labs, and they all involved AI content creation, content being audio content being video content being narration and all that stuff. You can create instant speech, you can create audio books. You can create imaging and videos. You can leverage agents to create these for yourself. You can even create music or translate videos to other languages, which is, again, super, super cool. Now, in the playground section right here, you can see this small menu right here. Right? We get the different products that 11 Labs offer, right, which is, again, the studio product in which you get to edit videos inside of 11 Labs. We get the music product, dubbing to again, translate videos and actually lip sync also your videos to other languages. For example, I have translated multiple courses of mine in other languages in Spanish, German, French, right? We get speech to text, right? So to convert speech to text and not text to speech to transcribe speech. We got onion native, right, productions, developers, right, so all of that stuff. And on the playground, we have a text to speech option, which is exactly what we're going to be using right now, a voice changer to even change your voice to other voices or the voice of outors that you choose. You can have sound effects, voice isolator, image video creation with AI, which we will be leveraging after this again, lesson right here when we're going to be creating, let's say, the visual applications of our Facets video, and we also have templates which are like, insanely mind blowing. We might check them out in future lessons. For now, what we're going to be doing in 11 labs is that we're going to be clicking on text to speech, and we're navigating right now in this text to speech menu right here. Now, here's what happens in the text to speech menu, right? First of all, you type your text right here. So this is where we input our text. And you can add speakers. You can subtract speakers. And let's talk about the different applications of this because this is just not only your average text to speech. You can add some crazy elements to the AI. For example, they can make AI laugh uncontrollably, right? So okay. Look at this. So, I asked my friend to tell me the most unfunny joke he knows. Like, I wanted something so dead inside, it circles back to being hilarious, right? And he just goes totally serious. Did you get that? We can program AI to actually, like, have human characteristics like I know swallowing, laughing, snorting, right, which is insane. And that was just an example. And this is one example of a speaker called Laura, and we can actually change this. Now, here's the thing. You can change the speakers in the different voice from here, right? And you can also change the stability of the voice from creative to natural to robust, right? Let's change the voice for now. So we have Laura, right? And we can explore the different voices of 11 labs from here. So you got a voice right here, and these are all of the different default voices that we can use for our content. We got Laura, for example, we can play preview of Laura. Our distrust is very expensive. Adam. Our distrust is very expensive. Al must trust yourself, then you will know how to live. As we are liberated from our own fear, our presence automatically liberates others. The thing always happens that you really believe in. And the belief, let me tell you what my grandpa. We also have grandpa sounds, right? Let's say, Mark, he's a natural conversations specialist, say. I think this is a really nice way to just talk naturally together, you know? Talk plainly. Wow. Cassidy, a confident female podcaster? I just love talking about movies, you know, TV shows. Wow. So you can see the top pics for you in the Voice library. And if you click this, those are the four top picks for us. I think for the sake of this, let's say demonstration right here, we could probably go with Bill as we are liberated from our own fear. Because he looks, like, kind of embowered and stuff, and I feel like heart surgery, which Denise that we chose could use Bill. So let's click on Bill, right? Then you click the AI model that you want to be leveraging Bill with. And in this case, it can either be the Alpha. It's the most expensive, meaning that it actually, let's say, occupies most of the AI points that you have before your free trial ends, right? And we also have, let's say, the 11 multilingual V two, which is, let's say, the most lifelike, emotionally rich model in this case, which is what we're using right now. And we also have 11 flash V 2.5, which is the cheapest one. It's again, ultra low latency model in 32 languages, ideal for conversational use cases. Let's use this one. Just because, again, I don't want to be burning all of my points for the sake of this demonstration. But again, if you want, like, better videos, you can use better videos, better text to speech, you can use 11 V three. For us, we're just going to be using 11 flash V 2.5. Now you change the speed of how your outer will be talking. And we can do like one, for example, here. Let's go with one. And you can go faster, you can go lower. Again, you can change the stability, right to more stable, from more stable to least stable and the similarity, again, a low similarity to a high similarity. So again, high enhancement boosts overall voice clarity and targets speaker similarity. Very high values can cause artifacts, so adjusting the sending can find the optimal value, um and just the setting to find the optimal value is encouraged. For this demonstration, I'm just going to keep these as they are right now. And what we're going to be doing now is that we're going to be opening the word document that we created in the previous lesson, and let's see the voiceover structure. And now we're going to be copying this voice over structure, and we can actually do this with GBT. Well, it's actually not super needed. So let's just again, copy these. We're going to be pasting them right here, right? And let's just delete all of these that we don't want to be said, like Bt one, B two, B three, right? We delete these, and we just keep only like the text that we want to add on the video, right? So we delete everything that is not only the script that we're going to add to the video, right? So delete delete, delete, delete. And just like that, I guess it is ready to be produced. Now, here's the thing. It also tells you how many characters, how many AI characters this will take. And for example, just because we used 11 flash V 2.5, this will only take 500 characters. You see that on a pre trial, we have 10,000 credits remaining, so we can generate speech, and it This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. First, they cool the body down to slow everything inside. Okay, so it generated immediately, which is super cool, like, immediately immediately. And what we can do is actually, I think we could actually increase the speed a bit. So let's strike with speed 1.10. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. First, they cool the body down to slow everything inside you. Then a machine takes over your heartbeat and your breathing. And finally, the heart is stopped completely, so the surgeon can work with precision. The craziest part, your heart restarts like nothing ever happened. And just like that, we have the voice of our first short form video, we're going to be creating, and I'm super excited because I feel like like this voice sounds great for this video right here. So, what is the next step here, right? You can play along with this. You can choose the different voices. You can choose build. You can choose like females. You can choose podcast type. It really depends on your niche. But for the case of my niche, which is, like, super dynamic heart surgery videos, I feel like this is going to be the best voice to use. So now we're going to be just downloading this by clicking on Download, and guess what? Just like that, our audio is downloaded. Let me click on it, let's open it. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. So just like that, we downloaded, right? We downloaded our clip right here. I'm just going to be dragon dropping it on my desktop. And we are now ready to move to the next part, which is actually launching our video editing software, right, and having this clip on our timeline. Pretty much what we want to be doing is that we're going to be launching, again, RVD editing software, which in this case, is going to be cap cat. It's super straightforward, super easy to use, completely free because I promise you that I'm not going to be requiring you to follow along with the scores by, again, opting in some software that is spad right? We're going to be launching Capcad and we're going to be importing this voice clip on our timeline in Capcat before deconstructing it and noting down the visuals we're going to be adding to this audio, right? And I feel like it's super cool because you're just seeing the content being produced and being constructed, and your mind is going to be completely blown on how we're going to be creating these videos, right? That we're going to be sourcing for our faceless clips. So thank you very much for being here. I'm going to see you in the next installment of Dicare. 11. Edit & Trim Audio in CapCut: So we come to the second installment of the faceless production journey of ours in which we're going to be taking care of the visuals of the video. Now that we've completed the audio part, which was super straightforward and super simple, again, you have two choices. If you will, the first one is to actually go ahead and record the script that we've created by yourself. So use your own voice on your faceless video journey. And the second approach is to actually use an AI voice avatar, which are super accessible. They're super easy to use. And we leverage the software called 11 Labs to do so. So now we've sourced the audio part of our short form video. It is time to actually work on the visuals. And the visuals are going to be pretty much of three different categories. We're going to have al video, right? We're going to have captions, and we might also have some images or some motion graphics. Those are the three different types of visuals that we want to be using on our clips. On this video here on this lesson right here, I'm going to show you how to analyze your audio, right, and brainstorm on real time. What are the best types of videos or what are the best types of visuals that you can use, right? So, A, B, I'm going to show you where to source these visuals and how to download them, right? What are the best destinations online to find these visuals? And then on next lessons, I'm going to show you how to sync everything up, how to edit everything, and how to add some touches that will make your videos retain audience and potentially go viral. So I'm super excited to have you here. Let's actually go ahead and launch our video editing software, which is going to be the foundation of our video production. So the video software that I've chosen and the video software that I want you potentially to also use is called CAPCAT. You might be aware of CAPCAt. It's a completely free video editing software. You can have it on your phone. You can have it on your computer. In this case, I'm using it on my MacBook. That being said, CAPCAT is really super straightforward. And there are multiple courses that I have around video editing and Capcat and how to use, again, video editing software. But, trust me, I mean, listen, in this faceless content journey of yours, you don't need to invest on a camera. You don't need to invest in lights, you don't need to invest in microphones, backgrounds and all that stuff. If there's one investment that it's worth doing is actually choosing a video editing software that's worth it and understanding how to use it because at the end of the day, this is going to be your production studio, right? Your production studio is going to be your video editing software. So you might as well understand it. Now, once you enter CapcAD and you create a new project, you will be redirected into this screen right here, and this is the interface of CAPCAD. And we have four different elements on the interface of CAPCAD. We have this element right here, this top left let's say small box, which is where we're going to be importing media. And as you can see, we can import again media. Audio text stickers effect transitions and captions, and we're going to be also sourcing everything from here. We'll get the middle again window, which is the player window. And once we import the video, you can see that we can preview the video that we're creating from this window right here. And then on the right window right here, we can choose and change some aspects of our video and our audio clip. Finally, this is called the timeline, right? This big lengthy part right here is called the timeline. And in the timeline, we're just going to be visualizing different um audio and visual elements that we're going to be adding on our short form clips. Now, this was a very, very simple, again, a demonstration of what Capcat is. And, of course, you can dive way deeper into analyzing the software. It's a skill that's worth understanding. And again, I have multiple courses on video editing, which I would recommend you to check out. But for the sake of this demonstration, all you are required to do is pretty much create a new project in Capcat after you download the software, and which by the way, completely free. And then dragon drop the audio that we downloaded from 11 Lab. So I'm dragging it, and I'm dropping it right now to our timeline. And as you can see, our cap at timeline changed. So what happened here, let me zoom in a bit from here. You can see that right here, we have the audio from 11 Labs. We don't have a video yet. Videos will be seen up here once we start adding them. And finally, this menu changed because in this menu, as I sowed you, you can change some parameters of your clip. You can change the volume, the fade in, the fade out, right? You can change all that stuff. So I zoom out a bit, and this is the audio. Now, another thing that I want you to note on the audio is that based on when someone is speaking, you can see the different wavelengths right here, the audio wavelengths. So I know that this, for example, from here to here is the first sentence. Then we have another sentence here, right? Then we have another sentence here. So how do we actually play the audio inside of Capta? You click on the beginning, right, or you take this, let's say, needle and you just drag it to the beginning, and then I click on space. So watch what's going to happen when I click on space. This is what actually happens inside your chest during heart surgery. So now we've imported, as you can see, the audio from 11 labs inside of Canva. And now we have the whole audio sequence right here. Nobody is talking about it. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. Alright? So now we have our audio here. What we need to do is that we need to listen, right, to what's actually being played, and we need to think, right, of what would be the best video that would accompany, let's say, this audio, right? It's super important to understand this. And we have some recommendations right here on the different again, hook lines and the different visuals that we could add. So, for example, if I scroll downwards, you can see, we have visual instructions, right? And these were generated with the prom that we used with GBT. And of course, yes, we can follow these visual instructions. That being said, I also want to try to manually brainstorm the type of videos that would better fit here. So what I'm going to be doing is that I'm going to be scrolling downwards right here and I'm going to be adding a title or a new segment on my Word document titled, let's say, Manual Media recommendations, right? So manual media recommendations. So let me do this, manual media recommendations. Let's do this. And I'm just going to be brainstorming and listening to the clips and trying to think which videos would actually go along here. So let's listen to the first segment right here. This is what actually happens inside your chest during heart surgery. So what I would probably add here is a cartoon or animation of a heart surgery, let's say, operating room, right? This would be this would be good for the first part of the clip. Let's move on. And nobody is talking about it. And maybe that nobody's talking about it, we could do a surgeon surgeon close up, right? To just add to the fact that these surgeons are keeping this as a secret, for example. Let's listen to the next part. When surgeons operate on your heart, they don't just open the chests. So obviously, surgeons operating super important. Let's move on. They take over the job of keeping you alive. First? They taking over the job of keeping you alive. So maybe, let's say, animated heart beating. This could also be good for here. Let's move on. Take over the job First, they cool the body down to slow everything inside. They cool the body down to slow everything inside you. So body being cool down of a patient, maybe. All right. Let's move on. Then a machine takes over your heartbeat. So then introduction of the heart lung machine, animation of the heart lung machine. And pretty much that's what the machine that they're referring to is called. It's called the heart lung machine. Let's move on. Final the heart is stopped completely. So cartoon animation of a heart being stopped, cartoon animation of a heart being stopped, right? Let's move on here. The surgeon can work with precision. Let's say, uh Cartoon animation of a surgeon parading on the stopped heart. All right. Let's move on. Craziest part. Your heart restarts like nothing ever happened. So start cartoon animation of heart gradually. Starting to beat again. Now, why did I add cartoon animations here? I added cartoon animations because this is just specific to my niche because in the case of my niche, it wouldn't be user friendly for YouTube to just add, you know, genuine footage of the operations. And this makes total sense videos will get demonetized, and they wouldn't be pushed as much as, you know, other videos. So I want to do animations here, and I'm trying to see if I can source some, again, animations on sec. Let me change this. Source some animations. Right? That would be like, you know, user friendly and not show, too much blood. And it's kind of interesting that I chose this niche, because it's not the easiest niche to work with. But again, I feel like we can do something great here. So those are just some clips that I'm thinking of using right here. Let's actually also see the visual instructions that we have from GBD that GBD gave us. So we got to get hard animations, right? Bypass machine diagram clean medical illustrations, right? Stock footage type, operating room lights, glove hands, prepping instruments, right? Sterile environment close ups. Good. So to the medical graphics, motion graphics of blood flow and heartbeat, zoomins on heart, swipe transitions between phases, slide camera shake for dramatic payoff, caption pop ins on every key part. Yes. We're going to be doing this, IG line transitioning between beats, flat line, restart. Okay, so that's interesting. For example, GBT also suggested in the cartoon animation of the heart being stopped, maybe we can also add a flat line shown, right? So again, it's just a combination of, you know, visual elements that you can brainstorm, in addition to visual elements that have been again, brainstorm by JGBT. I feel like this combination of your creativity, the creativity that you have as a creator and the creativity that can be suggested from JGBT is awesome, the best way to approach this whole thing. So now we've noted down, again, the stock footage, let's say, shopping list that we want to approach. And the next step here is to actually launch a software or at least a website in which we can source this stock fridge from. And there are multiple different ways to source stock fridge. You can either source already recorded genuine footage from websites Canva or even from the Internet or even from YouTube, or you can AI generate stock footage. And we're going to be doing a combination of both, right? I'm going to be approaching this in the next lesson of this course. Now that split the shot list is done, let's actually go ahead and produce our faceless media, the visual part of the media at least, right? So, see you in the next sson of this course. 12. Source Footage Using AI: So now it is time to actually start adding the visual elements in our timeline, right, in CapCut. And we have created this sort of shotlist to match our visual elements with the auditory script that we have created, brainstormed and generated with 11 labs. Now, in this lesson right here, I'm going to show you two ways to generate videos. The first one is completely new videos with artificial intelligence, and we're still going to be leveraging 11 labs. Do so. And the second one is through Canva. And with Canva, we're going to be sourcing stock footage. Now, here's the thing. Sourcing stock footage, especially through Canva, which is an awesome design tool. And I super urge you to understand how to use Canva. Again to have multiple courses around Canva content creation, which I genuinely believe are some of the best courses that I've ever created, and they're super valuable for you to check out with Canva, the fact that we will be able to source stock footage is super helpful for our faceless content creation journey, due to the fact that stock footage in Canva is pretty much relatively completely free, right? The downside of sourcing stock footage is the fact that stock footage is limited, whereas AI content creation is unlimited, right? You can describe anything to these AI algorithms, right, and they will create it. But it's a bit more expensive, and it's probably going to drain your 11 labs completely free credit. Relatively fastly depending on also which AI you will be using to render these videos. So there are two ways to approach this. The first one is combining some AI videos with some stock footage, and this is the approach that I would recommend and the approach that we'll be following in this course right here. The second approach is if you want to have a completely free, like, no expenses approach into your faceless content journey, is to just source stock footage and find also other stock footage destinations out there. I'm just using Canva as an example. And the third approach is to actually spend a and purchase 11 Labs premium in which you will be able to generate just AI videos. Like, whatever you can imagine, you can pretty much, like, generate it instantly with 11 labs, right? So let me show you exactly how I would go to source stock footage for my faceless content journey. Now, right here, as you can see, we have 11 labs launched, and we are in the image and video section of 11 Labs, which currently is on Beta mode, and you can see that this will just keep getting better and better and better. Now, all of these are actually AI generated videos, and they have already been generated. So you can actually use these as stock footage, right? So you can actually go ahead and download these videos. And those are all the different images and different videos that have been generated with, you know, from people that have been using 11 labs. That's, for example, an image of a pizza or a video, close up video of a model, right, or this video, which is a let's say mythic forest creature going on here. So supercool stuff. And at first, let's approach this content or this video, if you will, generation feature with 11 labs. So in the image and video section, you have this small from table here, and let's analyze all of the different um elements that you can add or subtract from this from stage right here. The first one is this button right here, and from this button, you can change different AI model that you're going to be using. Now, 11 Labs, again, isn't an AI platform, right? It is, let's say, a platform which enables you to leverage different AIs that are out there. For example, you can use AI Open AI SRA two Pro or open AI SRA two or Google VO 3.1 or Google VO 3.1 fast. And all of these have different advantages and disadvantages. But you can pretty much evaluate how good like an AI is based on how many credits it requires, right, to create this video. So for example, you can see for a four second, right, and you can change the duration anywhere 4-12 seconds. But for a four second, 720 P video, and you can again, upscale to ten ADP, which is full HD. So for a four second, 720 P video, that the resolution is nine by 16, which is the short-form content. Resolution. This is the aspect ratio. I'm sorry, right? You can change the aspect ratio again, 16 by nine or nine by 16. In this case, we'll be doing nine by 16 because we're creating a short-form video, again, in this faceless course of art, right? And you can choose the different AI models that will be more expensive or least expensive depending on what you're creating, right? Now, for the sake of this demonstration, because I want to be creating, let's say, one or two videos, I'm probably going to be using CDNs one P. And if you hover your mass above it, you can see what this AI does. So it says, multi shot sequences and large movement action with stable physics and transitions. For example, V one, 2.5, it says, delivers cinematic motion and high quality prompt fidelity from text or image. So this is good if you want to input already text or input already an image and have a video created from it. So let's actually create use C Dance one P because I want to be using and I want to be generating not one or two, but a bit more videos. And on top and the bottom right, you can see how much one video generation will cost. In this case, it will cost 2000 credits, right? And with the current settings, after this generation, I will be able to create three more videos. Now again, this is a problem that will be completely vanished if I purchase more credits in 11 labs. But for the sake of this demonstration in the course right here, I want to keep super simple and I want to keep it free for you guys. So this is how I'm going to be approaching it too, regardless of the fact that I have other accounts on 11 labs with more credits. So what would I go ahead and do here? There are two ways to approach prompting when creating videos on AI. The first one is to literally just copy the shot list that I have right here, which is a cartoon animation of a heart surgery operating room. I can literally just Whoops. I copied as an image. Okay, so I actually changed the prompt just a bit before I gave it, and I changed it to cartoon animation of a heart surgery operating room with the surgeons focused over the patient. And as you can see, we're going to be using C dance one P. The resolution is going to be nine by 16, right? It's going to be 720 B, and the duration is going to be 3 seconds. And right here, you will be able to see the percentage of completion of the clip. So we're going to be waiting until so we're going to wait now until this is 100% complete, so we can preview the video. And just like that, well, it is 100% complete. So let's actually see it. I'm going to click on the video and click Play. And, wow, this looks really good. Like, this is a cartoon animation of surgeons above a patient. I like it. I really, really like it, actually. So what can we do here? In our case, what I'm going to be doing is that I'm just going to be downloading it. So I click on download, and just like that, it is downloaded. I'm dragging and dropping it on my desktop. Now let's move to the second video that I want to generate here, which is the surgeon closeup. So I want let's see let's describe again. I want a cartoon animation like video of a close up shot of a focused surgeon operating on the heart, right? And let's do this now. And we just embedded this prom two. Again, so I want a animation like video of a close up shot of a focused surgeon operating on the heart. And I'm super curious to see if actually the style, right, is going to be similar. The cartoon style is going to be similar to this cartoon style right here. But I feel like this video is actually an awesome way to start faceless content channel. And it's crazy that it's original and has been created with AI in little seconds. So let's see, 34% complete, as you can see the videos are being generated relatively fastly. And this is the last, let's say, demonstration that I'm going to do with AI videos. You can, of course, get as creative as you want with 11 labs and you can input as many prompts and be super descriptive with your prompts. Okay. And this is actually a great animation. It is not medically accurate, but it is a good animation. Let's see. Yeah. Okay, interesting. I mean, yeah, it's literally not medically accurate, but I like it. It looks like a small cartoon. So I'm also downloading this, right? I'm gonna be dragon dropping this to my desktop to use later on. And I feel like we can just generate the whole shot list right here. So let's do this, again, animated heart beating, right? I want a cartoon like video video of an of a human heart. Okay, beating while being operated on in an operating room. How about that, right? And we're still giving this prompt right here. But I'm actually feeling super good about CDNs One Pro. I feel like it's the videos that are being created. First of all, they're relatively cheap regarding the credits being used, and they're also really good. Like, I feel like we can do some awesome work with these videos right here for a short-form content. And I hope you're not being bored. I just to show you, like, the whole process right here and literally everything you need to know and understand in order to create these faceless videos. But I think that we're actually doing some progress and let's wait for this final video to be produced. Again, 3 seconds, 720 P, but it doesn't really matter that it's 720 P to the fact that it's again cartoon like. And I feel like it looks, like, really good, regardless of the fact that it's 720 P. Okay, so this is a bit of a worse video, actually. And I mean, look, let's be honest here, my prompt wasn't that descriptive, but yeah, this is not like this is definitely not a video that I would like to use. Yeah. But I actually said, like, a human heart being beating while being operated on. I didn't say, like, a man a human being's heart while being in the human being, but it's just weird. Anyway, we're definitely gonna be using these two. And let me actually show you how to use stock footage in Canva, too. So check this out. I actually experimented a bit, right? And what you're going to be doing in Canva is that it's super easy to, first of all, navigate inside of Canva. It's really straightforward website you use. You just enter there, you go to the home screen and the home screen, you select video. And in the video settings of Canva, you choose the correct, let's say, resolution of the video, which is going to be nine by 16. And then you click on elements. And now in the elements, right, you can choose, for example, surgery. All right? And once we select surgery, we click on videos. And just like that, you can use all of this stock footage right here surgery videos happening. Now, these are actual, let's say, surgery videos or at least there like recreations of surgery videos. They are not animated surgery videos or cartoon surgery videos, which is one of the limitations that we have with stock footage, right? That's a problem with stock footage. The fact that we can't exactly generate the exact video that we want. Maybe we do animated surgery. Yeah, you can see, like, the videos aren't that good. Maybe we could use this one, which is like an animated heart. This could be good. This could be a video that maybe we could use. And let's say that you find, for example, the video that you're using, because in my case, again, I chose, like, a weird niche. But we can definitely feel like source the flat line, actually, flat line, heartbeat flat line. We can definitely source this because this is, yeah, a very common video, right? So let's see it. This is not a flat line. Maybe this. Let's see this one. Yeah. So let's say you want to source a video. W source, let's see this one, too. This is better. Source this video right here. This video is sourced. And now you can see it on our timeline here, you can see it actually in the middle of the screen playing. And it's just like CapCut we have this spin which we move, right? And if I click on the video, we can choose different characterists of video. We can move it around. So let's click on Play and actually see the video that we sourced, the stock footage that we sourced from Canva. Click on clay. All right. And it looks like this. Right? Cool. So let's say that you've chosen your video. I'm just going to for demonstrative purposes, I'm just going to show you how to download a video from Canada. And you can take your time. You can choose the correct video for your niche, and you can go ahead and download it. It on share, right? Download, and then you choose the quality of your video. The higher the quality, the better, obviously, you can choos your file type too if you want, like JPEG B and GM Bfore. In this case, we're going to be using N before because it's like, the best type of video that you can create. And then you click on Download. And once you click download, I'm going to be downloading this right now. But once you click on download, you will be able to download the video and again drag and drop it to your desktop. So with this approach, I showed you how you can start sourcing clips, how you can create clips, first of all, with AI and 11 labs. And I feel like if you spend the time and energy to design correct prompts, you can create exactly the clips that you're visualizing, which is super cool and how you can also source stock footage from websites like Ava. Now, before you move to the next lesson, if you're following along, I want you to download all of the videos or create all of the videos that you have added to your shot list. So then you can go ahead and actually import them to CapCut and start with the video editing process. So take as much time as you need to source all of the videos, right, from your shortlist and then tune in the next lesson in which I'm going to show you how to edit the videos and tweak everything together and create an awesome sort from Content faceless. Clip. So more information about this in the next lesson of the square. 13. Sync Footage With Audio: Now that we have sourced all of our clips, right, in order for you to **** it. So now we have sourced all of our clips, right, all the clips that we're going to be using for our first faceless short-form video, it is time to align them with our audio inside of CapCut and make the first draft of our short video. This is exactly what's going to be happening in this lesson right here. So in this lesson, I'm going to show you how to import all of the clips that we have downloaded, either from stock footage websites like Canva or from AI video creation tools, like 11 labs, I'm going to show you how to import them inside of CAtPoT and synchronize them with the audio. And just like that, we're going to be having our first draft of our video. So welcome again in this production lesson right here. Let's just get started. So right here, you can see that we are inside of CapCut and we have the audio part again, of our short-form FasaS video. So now it's time to import the visual aspect. And the visual aspect should look like something like this. I again, went ahead and created all of the videos inside of 11 labs. They're a cartoon animation again, around heart surgery because this is again the niche that I've chosen, right? And now it's time to actually import them inside of CapCat. So how do we do this, I'm going to click on all of them and drag my mouse above all of them and drag and drop them in my timeline here on Capcat. And once I release, you will see that all of the videos will be imported just like that, and you can see them right here. On top of that, these videos were times down, right? So they were created with a timestamp on 11 labs on 11 labs. So they are also imported in chronological. Again, as you can see, timing, right? So I can choose all of them, and I just want you to do exactly what I'm doing, right? So drag and drop them in the beginning of the video. And just like that, all of the clips are dragged and dropped in the beginning of the video. So the first thing that I see, right, is that the my video is actually a bit longer. The audio is actually a bit longer than the visual elements that I have. Do not want you to worry if this happens to you, there are two ways to navigate through this problem. The first one is to actually just go ahead and create or source some more videos. The second one, there are actually three ways or four ways to go around this problem. The second one is to actually slow down one of your videos, so it will take just more space and timeline. So again, your visual aspects will match your Dory aspects. And the third way is to just duplicate some videos and use some videos to time. So I'm not going to be sourcing more videos right now. We're probably going to be duplicating some of the clips and reusing them, right? But for now, this is the timeline that we have. So what is the next step here? The next step, again, if you want to learn more about CapCut, I have a CapCut video editing master class in my profile here, right? So the next step is to actually go ahead and play back the audio with the video and see what we like, what we don't like, and if we want to trim the videos down, we pretty much want match exactly what is being said in the audio with what is being shown in the image. And we do this by playing the video back. So let's click onPlay and let's see it. This is what actually happens inside your chest. I heart surgery. It's inside your chest. So I would stop this video right here where it says, This is what actually happens inside your chest, right? So I'm going to be dragging this where chest is being set right here and then inside of heart surgery. During heart surgery. Okay. So maybe I also drag this clip right here. Now, the next thing that I want to do is that I do not want my audio to have these pauses. You can see you have a big pause between where heart surgery ends and when the next phrase starts. So let's actually hear it. During heart surgery. This was a actual big pause. So what I want to do is that I want to blade this. I want to split my audio here and split it also here. And I do this by moving this needle where I want to split the clip, clicking on my keyboard to launch the Blade tool, and clicking here to cut this. Then clicking A on my keyboard for the select tool and deleting this whatsoever and bringing everything back. So just like that, this is the example that we have the final result. Heart surgery, and nobody is talking about it. Great. So no one is talking about it. Great. Let's move this to here. I'm also going to blade the audio, right? I'm going to blade the audio just as we did to remove these awkward pauses. Bring this right here. Let's see it. Think about it. When surgeons operate on your heart, they don't just open the chests. They take over the job of keeping you alive. First, they cool the body down. Okay, cool. So I'm just trying to figure out where the clips are going. So let's see the from the beginning. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. Okay, so maybe we can reuse this clip actually. And that's what I'm going to be doing. So I'm going to moving all of these clips here, moving them down, Alright? Just like let's see 1 second, selecting everything, moving it down. Okay, let's just select them one by one and move them down maybe. So for example, this here, right, this is not possible. Let me try again. I'm going to copy this, and I'm going to be pasting it right here, right? Between all of the clips, just like that. Okay, great. So let's actually place this clip here and the audio here and let's see it again. So what I did is that I pretty much duplicated this first clip here, right, just to add more visual stimulus in my video. Let's click on Play and see it again. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart. Okay, so when surgeons operate on the heart, let me zoom in a bit and just again, cut down these awkward pauses that were created from the AI video. I'm deleting this, I'm deleting this, bringing everything together now, right? It. Cool. You don't just open the chats. Let me just decrease this. You can also use this clip again, I feel like. You can paste this clip again here by again, clicking Command C, Command V, paste it. Going to shorten this, this one a bit to here. I'm just fast editing this, but you will get the point and I will explain what happens in just a second. They don't just open the chats. Okay, here. So pretty much every time that there's a sentence going on on our video, we want to fill it up on our audio. We want to fill it up with video, right? And if I have a very descriptive video. So, for example, I know that this video right here of the heart monitor, which is being shown, right, I wanted to play exactly when they're talking about the heart being stopped. And this video right here where the person is getting cooled down, I wanted to play exactly when, you know, the person is seeing being cooled down, right? So that's why I added some more clips here, and I could just gone ahead and entered in 11 labs and sort some videos, but I just didn't want to do it. So let's view this whole thing again. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. Okay, great. So now let's see it. First, they cool the body down. Great. Amazing. So we are aligned with what's happening. The cool the body down video is here. So I'm gonna be just splitting the audio here. You decrease and remove this weird pause. First, they cool the body down to slow everything inside. Then a machine. Great. So this is then the machine that is taking over, cool. So let's decrease the spouse again, delete it, bring this here. You see the machine frame starts here, but the machine actual audio starts here, so we need to extend again this clip a bit more. So what we can do is that we can actually go ahead and let's see what we can do. We can actually change the speed of this clip, make it a bit slower. You can see that when I decrease the speed, clips the clip becomes bigger, right? So maybe increase the speed a bit more. Feel like, let's see it. So it's like 0.87% now, and it's almost perfect. I wanted to match the audio. So let's just zoom in a bit, move this here. And now the audio is matched with a video. Do you see the small ending rig that we did? You understand it, right? This video is, again, played at 0.9 speed just to match the audio. And let's preview this. You alive. First, they cool the body down to slow everything inside. Then a machine takes over your heartbeat. And you're breathing. Great. So now we just remove this small pause here and you're breathing. You're breathing. And finally. Great. So now we can again remove these awkward pauses, and finally finally. Great. Zooming in a bit here, again, remove awkward pauses made from AI. And this is why you want pretty much like a video editing software to remove, like, stuff like this. Leave stopped completely. Okay. The surgeon can work with precision. Completely. Great. So we're probably going to move this here to match completely. Completely. So the surgeon can work? Okay. Split here, split here. A new clip. So the surgeon can work with precision. Okay. Amazing here. The craziest part. Your heart restarts like nothing ever happened. Great. So here, decrease this, remove this. Just remove all of the pauses you see on your video. Let's see it again. I work with precision. Amazing. So let's just take this, put it up here, or even here. Uh huh. Okay. And I want a video of surgeons operating. It's probably going to be this video right here. I'm going to be clicking on Command C, Command V to paste it right here. I'm zooming in and just adding this video just like ego, right? Just like building ego to here, right? So this, and let's play this back. With precision. The craziest part, your heart retest part. Okay? So the craziest part. And here we want our final clip to be playing. Your heart restarts like nothing ever happened. Amazing. And this is like the final video that we literally created in 7 minutes. So let's watch the video again, and let's see what we like and what we don't like. Let's go. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just yes. They take over the. So the first thing that I see is that actually, I've used these two clips, this clip of the surgeon and this clip of this surgeon twice on a very short time frame. So maybe what I want to do is that because I also like this video. I might want to use this one. So I'm going to be clicking on Command C on this video and Command V right here. I'm going to be matching the length of this video with this video by just dragging this right here and I'm going to just completely replacing it just like that. So now this video is replaced. Let's see the result. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. First, they cool the body down to slow everything inside you. Then a machine takes over your heartbeat and your breathing. And finally, the heart is stopped completely. So the surgeon can work with precision. The craziest part, your heart restarts like nothing I really like this video. Honestly, it's pretty straightforward, and we created it super fastly. It's cartoon like, and I really like the fact that it's descriptive. So what is the next step here, right? The next step is to add sound effects to add music and to add captions. Now, before we do this, and this is actually what's gonna be happening in the next son of his words, before we do this, again, let's preview this one last time and make sure that all the visual elements are in place before we start adding again, sound effects music and caption. So let's see it just one more time. Let's see the final result one more time. It's 27 seconds, by the way. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. First, they cool the body down to slow everything inside you. Then a machine takes over your heartbeat and your breathing, and finally, the heart is stopped completely. So the surgeon can work with precision. The craziest part, your heart restarts like nothing ever happened. And I feel like this is actually an awesome video. So, this concludes the first installment in the second installment, I guess, of the production again module of the scores in which we matched audio with video. And look, this is a video that you could potentially export and upload in short-form algorithms, and it might actually be digested and absorbed by the audience in the market. And be rewarded with multiple views. That being said, if you want to perfect your videos, you want to be adding music, sound effects, captions and other visual elements that will just keep the engagement, right on the roof, right? And that's exactly what I'm going to be showing you how to do in next essence of the scours. In the next lesson, we're going to be adding sound effects, right, music and sound effects. Trust me, sound effects and music are as important as visual stimuli on the video, and you're going to see the difference between a VD that doesn't have sound efect the VD right here with a VDA that has music and sound effects in the next essence of discours. So I'm going to see you there. 14. Add Sound Effects & Music: So ladies and gentlemen, now that we're done with adding the first pillar of the visual elements in our videos, right? Of course, the video itself in our Faceless content journey, right? It is now time to actually talk about sound design, right? And sound design isn't something that's, let's say, needed in order for you to upload this video. You're gonna build this video as is, right? The video that we have created, you upload as is on platforms. That being said, if you want to, let's say, exponentially increase your chances of gaining more retention and more engagement on your videos, you must tweak the sound a bit. And I'm talking about adding music and adding sound effects. Keep in mind that in our faceless journey, we obviously don't have, let's say, a persona in front of the camera. We don't have a face in front of the camera, so we need, you know, somehow to compensate in the fact that there is lost, let's say, personality here or engagement, and we do this by adding sounds and music. And in this video, I'm going to show you exactly how to research sounds, right, and how to research music to add to your video. So let's get started. Right now, we have this video. We have our video right here, and we're actually going to preview the video first and brainstorm as we reviewing our video, which music, right, and what sound effects could be added here. So let's view the video one more time. Is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. First, they cool the body down to slow everything inside you. Then a machine takes over your heartbeat and your breathing, and finally, the heart is stopped completely. So the surgeon can work with precision. The craziest part, your heart restarts like nothing ever this Okay. So definitely, I feel like in the case of this clip right here, we absolutely need to have some sort of mysterious or dramatic music to enhance the fact that, you know, the mysterious element of, you know, mysteriousness that is what drives people to view the video in the first place. So we should definitely have some mysterious vibes going on 100%. I feel like this is regarding the music clip. So I would probably search for something like, you know, dark and mysterious music right, regarding the video clip. And regarding the sound effects, I definitely want, of course, a beating heart sound effect and a flat line, you know, sound effect when the video mentions that surgeons actually stop the heart. So we'd also like to have a complete, like, flat line sound effect. So these are the two, let's say, elements that we're going to be researching for the sake of this video right here. Again, let's give it I'm going to give it very simple, very straightforward for you guys, demonstrated in this video. And, of course, in your case, you can add as many sound effects and as many different tracks right you want. So how do we actually research music and sound effects add to our faceless? Content journey? We do this on YouTube. And yeah, spoiler alert, I have already researched some dark mysterious music, and this is the clip that I found. This is like the track that I found. Let's actually go ahead and listen to the track. This actually might be too dark, right? This might be too dark or too mysterious. So let's actually copy this Epic dark and mysterious music. I'm gonna be pasting it here, and let's search for it again to see the music tracks that we will come out of this. Mm. Let's see. Mysterious suspense music. Wolf at the door. Let's see this one. Oops. There's an ad going on. Alright. Let's see how this sounds. And again, for the sake of this demonstration, I can show you how to download the previous one, but let's actually just give a shot on this one right here. It actually has a heartbeat, if you can hear it. Built in. No, I'm not a huge fan of this one. Let's actually download the previous one. I feel like it was pretty good. So how do we download um, music. How do we download videos in general from YouTube? You're going to copy the URL of the YouTube video, open a new tab and search YouTube two p three Converter, right? So we're going to open this link here, right? We're going to base in the link of our YouTube video. Convert. And just like that, you can download your clip. Our audio has been downloaded and you drag and drop it to your desktop or directly into Capcat. And we're going to be doing this too for our sound effect. So regarding sound effect, we definitely need a heartbeat sound effect. Let's click on this one to hear it. I don't like it that much. It's too echoy, I think. Oh, this is the flat line sound, which we absolutely want to. Yeah, sure. So we absolutely want this. I'm going to be copying this link, and I'm going to be pasting it right here again. Convert, download. A you tab opens. It's an ad, right? We also drag and drop this video on our desktop. And let's see heart Let's see. Heart monitor sound effect, right? Maybe this is actually better. Not the flat line too much. Uh huh, heartbeat with Monder and sound efectFree no copyright. Let's listen to this. What is. Okay, so we got another ad. Alright. Let them make some money. It's cool. Let's see it. Yeah, that's pretty good. Actually, no. I'm actually going to do the previous one with a deep heartbeat because people actually do not know. Yeah, I feel like that's pretty good. So let's download this. I'm also going to be downloading it, refresh the page, past the URL, convert, right? Download. And just like that, we also downloaded the heartbeat. So now we will be dragon dropping all of our downloads, right on our timeline in Capga. So let's start with the dark and mysterious music, right? Oh, 1 second. I actually have them on my. Desktop here. Mm hmm. Yeah, so dark and mysterious music. I just dropped it on timeline, and here it is. You can see it right here. And again, completely blindly. I'm also going to add the flat line somewhere here because I feel like this is where we're talking about stopping the heart, right? And the heartbeat sound effect, we can also add somewhere here, right? So you can see that we have all of our audio elements, right here. Now, what's the next step? The next step here is to actually go ahead and edit the music to match the beat and match in general, the visual stimuli that we have. So the first thing is that I'm going to click on these videos and on CapcatPress V. So I'm going to click on all of my sound effects and click on V on CapcAt right, so I disable them. And as you can see, this music, I just saw that it starts from here from the wavelength, and I'm deleting this. Let's actually put the music track in the beginning and listen to it as is. With the music I have downloaded. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open the chests. They take over the job of keeping you alive. First, they cool You know what? Surgeons not that bad. Like it actually pretty matches the vibe that we're going for. Body down to slow everything inside. Then a machine takes over your heart and your breathing, and finally, the heart is stopped completely so the surgeon can work with precision. The craziest part, your heart restarts like nothing And also, like, the final drum, let's see, the final piano note hits when the video ends, which is so cool. Let's hear again. Part. Your heart restarts, like nothing That was really good. Like, I didn't plan it to be so perfect, but this is actually pretty good, right? So let's actually enable now the first sound effect, which is the sound effect right here. And let's actually decrease also the audio. And you can decrease the audio of your elements from here, and I don't want it to be too big. So let's actually listen to it right now with the sound effect. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they All right. And we can definitely keep this until this point, I think. So let's hear it again with a sound effect. This is what actually happens inside your chest during heart surgery, and nobody is talking about. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. First, they cool the body down to slow everything inside. Then a machine takes over your heart and you And finally, the heart is stopped. So the heart is stopped right here, and this is where you actually want to add this sound effect of the heart stopping, which should be this sound effect here. So the surge. Yeah, that's it. So let's just decrease it because it's too loud. It's insanely loud. How about here? So the surgeon can work with it? Yeah. Like I'm going to also decrease it more there. Let's see it again. So the surgeon can work with rs. Yeah. Great. Okay. So I'm going to be trimming it right here and let's see where he says this is where the heart stops. Then a machine takes over your heart and you're breathing. And finally, the heart the heart is stopped. Can work. The heart stopped completely. To this Yeah. Great. So let's just make this a bit smoother. I think we're gonna zoom in here. Make the whole thing a bit smoother 'cause this is a very rough sound. You know, it's a very robotic, beepi sound. Let's hear it again. Heart stopped completely. To the surgeon? Maybe here and I'm going to decrease it even more because it's, again, super loud sound effect. I stopped completely. So the surgeon can work with precision. Okay, cool. And yeah, I mean, we added some sound efect and we added some music. And I think they made a huge difference in the video, honestly. So let's listen again to the video with all the sound effects and the music that we added. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open the chest. They take over the job of keeping you alive. First, they cool the body down to slow everything inside. Then a machine takes over your heart and your breathing. Finally, the heart stopped completely. So the surgeon can work with precision. The craziest part, your heart restarts like nothing ever happened. And I feel like this is actually a pretty adequate video if you take into consideration how vastly we created this. Again, the purpose of this video isn't to create the most viral, you know, video as this demonstration, right? The purpose of this video is to show you how you can actually download the sound effects and you can actually download the music and input it to the clip itself just to enhance the whole vibe of the video and increase engagement and increase retention. Now, this was the first pillar of increasing engagement and increasing retention by, again, enhancing the sound of the video. Now in the second pillar, we're going to be talking about enhancing the visual aspect of the video. And, of course, we're going to be doing this with captions, right? And captions is exactly what we're going to be tackling in the next lesson of the scores. So thank you so much for being here, seeing the next lesson in which we're going to be installing captions on our faceless short term content. 15. Add Captions That Boost Retention: Ladies and gentlemen, I would like to welcome you to the final video editing lesson of this, again, faceless congregation course of ours. And in this final video editing lesson, we're adding the final element, if you will, the final touch to enhance, again, the visual aspects of our short-form clip that we have been constructing during the previous lessons. Again, in the previous lesson, we addressed the autori aspect, and we enhanced, actually the audory aspect of the video with music and sound effects, and now it is time to add captions, right, to our video, which is potentially one of the biggest tricks that you can apply increase the engagement of your video. So let me show you how to add titles and captions inside of CapCut to do just that, increase the engagement and retention of your video. So this is a video that we have. I don't need to play it back again because we've seen it so many times, right? And how do we actually add caption? Now, from this menu right here, as we elaborated on the first interface overview of CapCut, this menu right here is the media menu of CapCut. And in the media menu, you want to go where it says captions, right? And in the captions, we're going to be clicking in the spoken language of ours, which is, of course, English, right? And you can generate captions, right? We click on generate. And just like that in about 10 seconds, we will have ready captions generated for our clip. And look at this. Just like that, our captions are generated. For some reason, there's no caption here, but let's actually see the captions if they are correct and if they're aligned to what the video is saying. This is what actually happens inside your chest during heart surgery, and nobody is talking. Okay, this is why, right? Operate on your heart. They don't just open their chats. They take over the job keeping you alive. First, they cool the body down to slow everything inside. Then a machine takes over your heart and your breath. Okay, so these are captions, and the captions are added automatically, as you can see, which is just awesome. Now, here's the thing. These captions are too big, so we cut them down, right? And of course, we're going to be changing the styles of a caption and all that stuff. Right? So let me actually select all of the captions, and that's what you want to be doing too. Select all of the captions. And right now, the captions are selected, as you can see. And this menu popped up here on the top right. And now, Ik we can change the font. We can change the font size. We can change the color of the captions. So let's, for example, change the font to one of my favorite fonts, which is boppins, right? I really like using the font popping. We can also change the font size. I feel like this is a good size, right? We can decrease it. Right there, for example, and have our captions play here. They can also be played in the middle of the screen, but let's add them here for now. So the color is white. I would like to add a background. So there you go. Let's add a background color. The background color could be either black, but I would say that gray is probably a bit better, this is good. You also round the corners. Right here. I feel like this is getting better and better. It also looks kind of like animated. Let me again, select all of the captions to make sure that these changes apply to all of the caption, all of the captions. And I think this actually looks pretty good. So now we changed how the captions look like, but I want to actually subdivide them furthermore. So how can we do this? We do this by clicking on let's see. I think it's captions. Yeah, captions. And you can see the text that is written inside of each caption, right? And now we can go ahead and actually edit the text. This is what actually happens. So, see, I just click on space, and now they're subdivided during heart surgery, and no one is talking about it. So I want to just again, keep subdividing it and subdividing it and subdividing it. They take over the job, keep of let's see keeping you alive. First, they cool the body down to slow everything inside you. Then a machine takes over, your heart beat and you're breathing. Finally, the heart is stopped completely, so the surgeon can now work with, let's see, precision. So I'm just subdividing it and subdividing the craziest part, your heart restarts, like nothing ever happened. And let's see this clip again now with the new changes. This is what actually happens inside your chest during heart surgery. Nobody. We're going to correct this minor mistake here of the automatic captions. During heart surgery. Chest. During heart surgery. I'm going to be making this caption a bit bigger here or at least at least moving these. During heart surgery. Okay, so let's move these here just to sing these titles because I guess these captions were kind of unsync. Then what I'm going to be doing is that I'm going to be copying this just pasting it here and pasting it again to match and again, to just fill in this blank. That's see it. Surgery. By. Okay, so it's talking about it starts from here. So let's also copy and paste and nobody part. It's just a small mistake that was done by the automatic caption of Kapa. I've never actually seen this mistake, but yeah, it's cool. It's knocking about Cool. And we can actually extend. Oh, we can actually extend the titles themselves, which is good. So let's try to extend this one, too. Okay,ol It's extended, which means that we didn't even have to copy and paste it. I think it's better. Actually, it looks better. Just try to keep things tidy. So we can just go ahead and extend the sub titles themselves like that. So let's zoom out and see this whole thing again. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your See, you just added gapsons Chest. They take over the job keeping you alive. First, they cool the body down to slow everything inside. Then a machine takes over your heart and your breathing. Finally heart stopped completely to this. So let's change stop completely. And I want to actually have like one word for each. So stopped completely. Let's see it again. Stop. Completely. So the surgeon can work with precision. The craziest part, your heart restarts like nothing ever happened. And that was super cool. And the final thing that I want to do is that I want to add a big title in the middle of the screen, just grab attention immediately, right? And for that, we can actually consult our Word document. So let me click on the Word document here. Oh, sorry. Let me just open the Word document real fast. So here is the word document that we have created, if you can remember. And we have suggestions, right? So suggestions from DBT. So let's see it. This is the viral short script again. And let's see some titles, right? The hook moment. I want to add on the hook moment. The onscreen title is inside heart surgery, and we might even use this, right? Inside heart surgery. I kind of like this. So we could probably add it here. We should probably remove, let's say, the captions and just have inside heart surgery in the middle of the screen played. Let's click and let's see it. This is inside your chest during heart surgery. Okay, yeah. So inside heart surgery, let me just zoom in here and you can see that I'm just going to keep this part of the title here, this part of the caption here, and let's completely remove, right? Or maybe you could even keep the captions. Let's see how it looks. So let's click on text, right? And on text, click on default text and click on this plus icon. And with this plus icon, we have this text which will be placed right here to match these two first clips, right? And in this text, we're going to be writing, right, exactly what GPT suggested, which is inside heart, right? Surgery, right? Inside heart surgery. And let's keep this in the middle of the frame. Right? Now, let's keep the font, and I'm actually going to be changing it to pop ins. And you know what? Perhaps we do this exactly like the captions. So we add a background, and right, we make this background gray, just like this, and we round the corners a bit. I think this is perfect. So let me actually delete the captions, right, and have this in the middle of the screen. Just like this, for example, or here and see how it actually looks like on video. Let's see it. We're probably going to place it here. So let's see it if we like it better than the captions. Maybe we don't. Is what actually happens inside your chest during heart surgery and nobody. I actually liked having the captions. Maybe we keep this, let's say, here. Maybe here. I don't know. I'm actually thinking about it. Let's see it again. This is what actually happens inside your chest during heart surgery. Yeah, no, I like tals more. I like the captions more. So. Actually, let's see it again. One more time. This is what actually happens inside during heart surgery. Yeah. So this is good. This actually inside your chest I like the title with the captions, actually. I feel like I like it more. This is what actually happens inside your chest during heart surgery and nobody is talking. Yeah. I feel like this actually looks better. This video is actually like dope. Let's see it one more time. I think the videos complete loud. Let's see it one more time, from the start to the end. Let me just do it full screen. So we're going to keep it from here. Let's see it. This is what actually happens inside your chest during heart surgery, and nobody is talking about it. When surgeons operate on your heart, they don't just open their chat over the job of keeping you alive. First, they cool the body down to slow everything inside. Then a machine takes over your heart and your breathing, and finally, the heart stopped completely so the surgeon can work with precision. The craziest part, your heart restarts like nothing ever happened. And that's a good clip. And that's a good clip. Yeah. So I hope you enjoyed this video editing installment in which we pretty much like tapped on every single parameter and every single aspect that you can tweak on your faceless short-form content. And just know that the exact same principles can be applied on, again, long term content, right? Faceless, long form content. You just need to tweak the parameters on 11 labs to create long term videos rather than just short-form videos. So this was, again, the video editing demonstration. I hope you enjoy it in CapCut and I'm going to see you in the final module. Course in which we are talking about some strategic approaches on how to distribute your content and grow in these again, algorithms. So I'm super, super happy that you made it until this point of this course, and let's bring it home with the final module. See you there. 16. Decode the Short-Form Algorithm: I'd like to welcome you to this faceless short-form content algorithmic strategy installment. In the next few minutes, and this installment is going to be anywhere 10-20 minutes, we're going to be breaking down the key aspects of short-form content algorithms. Now, again in this course rate here, right in the previous lessons, we analyzed how to pretty much create faceless content, right? We leveraged artificial intelligence. We leveraged video editing platforms like CapCut, for example, we analyzed how to construct the sound elements and the visual elements and how to fuse everything together to create a video that retains people and first of all, integus people to keep watching right and watch throughout the whole video. And this is pretty much the fastest, let's say, tip and the fastest secrets you need to know regarding short-form content algorithms. Now, in this installment right here, we're going to be doing a TikTok deep dive, and we're doing a TikTok deep dive and not an Instagram Reels deep dive or a YouTube Shorts deep dive because TikTok is the most demanding out of those three short-form content algorithms. If you manage to understand how to scale your content on TikTok, then YouTube Shorts and Instagram Reels will be nothing, right? Compared to the growth that you will see on TikTok and on top of that content that will be growing on TikTok will also grow perfectly well on other short-form content platforms, right, such as Instagram Reels and YouTube Shorts. So enough of this introduction, let's actually do the so called TikTok Deep Dive. Now, a few words about this document right here. Now, this document that we're analyzing is actually a paid document, right? So anyone doesn't just have free access to this document. I'm giving you again, the information right here in this course. And it's a document created, right? There are some datasets created by one of the most, let's say, successful finance people on platform, right on TikTok. And this is Eman gaze. Im Gazi has been managed has managed to grow exponentially on all platforms with his long term content, his short-form content, and again, his influence. And he has managed to generate tens of millions, if not, hundreds of millions if not billions of short-form content views and hundreds of millions of long term content views by again, uploading content that works, resonates with people. And if someone knows how to grow in these, you know, algorithms, it's Iman gaze. So we are stealing some of his knowledge, and I'm distributing this to you guys in this course right here. So, let's do the so called TikTok Deep Dive. So welcome TikTok Dig dive, right, navigate the fastest growing platform with confidence. The TikTok deep dive reveals how to create content that captures attention, drives engagement, and builds a loyal audience while staying through to your brand. Now, check this out. The algorithm has never been more favorable for new creators. You can go from zero to millions if you know what you're doing, right? And again, this is so true. As I've mentioned multiple times in the scores right here, the algorithm is super favorable for newer creators, and this also applies to faceless creators, right? If there is like one perfect time for you to start creating content, and of course, you know this because you purchased the squares, it's now. Now, let's talk about this TikTok strategy. I'm going to starting with profile, the profile that you should have on TikTok with your Faceless content journey. And even with your normal content journey, it applies to pretty much like every type of content. And then we're going to be moving to the anatomy, the content strategy. Post optimization documentation, education, the value, hook, CTA, all of the different stuff that you need to take into consideration if you're going to be creating content on bulk, right? So let's talk first of all, about the profile. Before you start creating content, you must optimize your profile, right? So below, you can find some profile optimization recommendations. For example, adding a high quality profile picture. And if you saw in previous faceless channels that we analyzed, previously in this course right here. We're talking about like those, you know, tennis faceless content channels that we checked out, right, or the psychology faceless content channels that we checked out. Again, they had profile pictures, and these profile pictures need to be aligned in high quality, of course, with the general vibe of your profile, right? So, for example, in the case of Iman gaze, this is a personal brand. So of course, it's going to be an image of Iman Gazi. Right in the case of your faceless, let's say content. Again, journey, it should be something that is aligned with your niche, right? So again, create an attention grabbing headline that highlights your expertise and unique selling point or niche. So again, adapt this to your brand. Write your about section in the first person and communicate your skills, background or how you will provide value. So that's what you want to do when optimizing your profile on short-form content algorithms. Now let's move into the anatomy. Of TikTok. Before diving into TikTok, it is important to understand the platform anatomy. In other words, how people interact and communicate. In general, TikTok trends to be tends to be fast paced and trend driven with a focus on entertaining and authentic content, right? So remember this. Fast paced, trend driven, but entertaining and authentic content really resonates with people that hang out on TikTok. So again, it goes video first, so short-form vertical videos are the primary mode of communication in this platform, right? And again, it's super informal, usually. So we're talking about casual conversational tone with heavy use of treading audio and effects, right? And we talked about, again, the audio and the importance of sound that resonates with your views, and it's also community driven. So content is shaped by trends, challenges, and user interactions. So if you create content that is sharable, for example, this is just a plus for you on TikTok. Now, let's talk about the content strategy. When it comes to TikTok strategy, right, this is a platform that will help you increase your reach, right? And of course, this also applies if you want to leverage long term content, let's say, in your FaceLs content journey. You can create long form content in which you will be delivering larger parts and larger, let's say, segments of content, and you will be able to monetize long term content in a better way than short-form content. And you can use short-form content as a way to bring attention to your long form content, which will be your primary, let's say mode of monetization. However, when it comes to sales again and conversions, it's not always the best. So again, exactly what I elaborated on TikTok is not the best on converting at and selling. It is good at raising awareness about your brand, right, and long term content is actually better on getting sales and conversions. So we'll always have the three Cs in mind. Content context and consistency. Just by following this, you will already be ahead of 90% of creators. So let's start with content. What content resonates on TikTok. We're talking about high quality, fast paced videos that share your journey or inspire or educate people. In our case, we're talking about inspiration and education, especially like in the heart surgery, faces on the niche that I demonstrated in this course right here. But again, high quality, fast paced videos are the key videos that would characterize TikTok and growth on TikTok. Now, let's talk about context. You need to understand your audience's needs and desires and deliver the right message at the right time. So again, this steps down, taps into the fact that we need to choose the correct niche and the correct sub niche and know exactly who we're targeting with our content. So remember, again, that the TikTok demographics is a bit younger, right, like younger people hang around on platform. So you should adapt your messaging, right? To understand that you're targeting younger people in general. For example, long term content, like older people view long term content because they have longer attention spams, and usually long term content is a bit more niche. And also, long term content stems from the fact that people choose to watch the video. Whereas on TikTok, people just scroll and the video just pops on their feed. Now, let's talk about consistency and more specifically post consistency. So before you publish your first TikTok video, make sure to answer the following question, what makes me different? And this is a question that will help you also sub niche and differentiate yourself from the competition. So, for example, your personal brand should stand out. In my case, I don't know if there are any, let's say, short-form content, heart surgery channels out there. Anymore. So keep that in mind. For example, if you're an educator, are you an educator, a motivator or an entertainer, right? What value will I provide to the market, right? Because if you have a unique selling point, a unique value proposition, then your video will be consumed, right? By people. So identify the core benefits your audience will gain from your account. For example, is this tips. Are there tips, right? Inspiration, humor, skills, entertainment, education, information. What are people gaining from your content you should be able to identify this and double down on it as you're creating more and more content. And you can, of course, analyze key performance indicators of your videos to know at which parameter you should double down. So, for example, if you create a video around information, you see that it performs better than a humoristic video, then you should definitely double down into information on content later down the line. Again, what is my story in the case of a faceless content channel, there shouldn't probably be a story around the character who elaborates on the content. That being said, you could have, let's say general narrative that drives your channel. So, again, people connect with authentic narratives, right? You should share your journey, your struggles, and your wins. In this case, there isn't much of a journey, struggle and win to share with a faceless content channel. But, again, the other part of this is understanding your audience deeply. So TikTok rewards content that resonates with specific audience. To in general, super rewards, hyper niche content. So you should have already identified your ICP, right, your ideal persona, if you will, in the so called ecosystem, which is another part of this program right here, this document in which we pretty much, understand and outline exactly our target avatar. And if you want more information on how to outline your target Or and how to pretty much like approach content, the theory of content in a more circular way and have a better understanding of the theory of content, you can check out my content creation master class that I have. In my channel, which is the number one destination for someone to start creating content in 2025, 2026, 2027, it's an absolute banger of a course. So you need to ask yourself regarding your target audience. What is the goal? What are the goals of my target Avatar, right? What are the struggles of my target Avatar? And what are the interests of my target Avatar? It doesn't need to be, like, super deep. It needs to resonate with the niche that you have chosen and the sub niche that you have chosen. And it really comes down to the fact that you need to choose a market which is not super saturated. There is not much competition, but you still can provide value with your expertise and your datasets, and people will be able to absorb this value. And the fastest way for someone to absorb value is to have a problem, and the value that you propose just relieves the pain of this problem. So you should speak your audience's language. You should use phrases, humor or styles they relate to, right? You should solve their problems, focus on what they need or want, even if they don't know they want it yet, right? Now, let's talk about post optimization. When crafting TikTok videos, consider the key elements below at all times. First of all, we need to optimize on virality, and we have been optimized, if you think about it, we have been optimizing for virality since the first moment that we started drafting and prompting, right, and script writing are short-form video. So you should hook viewers in the first 3 seconds to prevent them from scrolling fast. Then sound. You should be using trending, audio and music strategically as it's a core driver of content deliverability and discovery, right? So when someone listens to a song that is already viral and it's already snappy and catchy, could. There is a slight chance that he will keep on, let's say, viewing your video just because they like the music, right? So that's a quick win for you, right? Storytelling. Create a compelling narrative that fits within the short video format. Trends, stay up to date with trending effects, transitions, and challenges in your niche. Of course, spacing is super, super important and potentially the most important element of any short-form video that will go viral. You need to maintain quick dynamic editing to match TikTok's fast paced nature. And this is pretty much a race to who will capture and retain the audience's attention. And in the game of TikTok, you know, this attention is super valuable and super hard to retain the fact that content inside of TikTok is super saturated. Pability too, right? Create videos that viewers want to watch multiple times, increasing watch time and action end with a clear call to action that encourages follows, saves or shares because for every follow, for every share and for every save of your video TikTok, let's say, gives you extra points, right, which will help the video go viral. Again, enter with a clear call to action. This could be check out the full profile or check out my YouTube channel, right, that encourages I can follow shaves or shares, right? TikTok is also a great platform to get traffic and send to YouTube and other platforms. And this is what we discussed about in the beginning of the stats and Rd here. The fact that TikTok is great in short-form content in general is great. Regarding raising attention and raising awareness about yourself. And then you should funnel this attention to your long form content through TikTok. So it's one of the best platforms to use if you're looking to optimize for virality. You can do this, get as many eyeballs as possible and then send all the traffic elsewhere. This could be a digittal product that could be a YouTube channel, and we talked about content monetization multiple times in other courses of mine, which you can, of course, check out. For example, again, Ima gaze is an example of Iman gaze, but he repurposes clips from YouTube and Instagram on TikTok. This way, he creates a video chain whereby people watch more and more of his content. But remember, for 99% of people looking to build a strong personal brand and monetize it vialty should not be the main priority, right? It's not the main priority if you want to build a strong personal brand and also monetize your personal brand, right? Now, let's dive deeper into what you should be doing on TikTok, as well as what you should be avoiding on platform. And this also applies, again, to a faceless content channel. The video IDS below will allow you to provide value to your audience in one of the three main ways. The first way that you can be providing value to your audience is documentation. For example, before versus after videos. This is just a video topic idea that you could also brainstorm for your faceless content journey. A great to showcase your transformation. This could be skills, fitness, mindset. And in the case of, for example, heart surgery, faceless content, again, you could document what happens before and after an operation. Let's say the patient is in pain before and after the pain is lived through the transformative experience of undergoing a cardiac operation, or, like, day in life, videos okay. This is of course, this doesn't apply on faceless content, but day and life videos show transformation, and there are a way to engage your audience on your daily life and grow your personal brand. Opening someone's eyes is definitely something that you can do with faceless content, and it's something that I would encourage you to do. So myth busting videos are interesting because they debunk common misconceptions in your niche. And this is super both educational and informative for your audience. It's highly appreciated creating, again, eye opening content. Education in my case, I absolutely love education. I absolutely love e learning and online education. And that's why I create, like, these courses, quick tips, deliver value and provide your audience with actionable steps. And if you educate someone, slash open someone's eyes, he will appreciate you a bit more than just wasting his time with, you know, brain wrought content. So additionally, you can use the template below to help you structure your videos. And the template goes as follows. It is super important. It's the most let's say, common template out there, and it's the hook value CtA template. So you hook people with a bold claim in the first 3 seconds. Then you just deliver value value, value value to retain them throughout the video, and you end the video with a call to action, which is redeemed, right? Because if you have provided value, you've managed to retain someone and educate him or open his eyes or even entertain him. Then if you call him to take action, regardless of what this action could be, there are high chances that this person will take action. So let's talk about the hook, right? These are some hooks that you can use, right? And we discussed about hooks while we were prompting them on JAGPD. So ever wondered why X happens, let me show you. Or don't scroll if you want to learn how to again achieve X. And then the value here are three steps to X, step one, and you start delivering value value, value value. And of course, these are niche specifics, and you can use this. You can actually import this document right here to GPT to just create prompts on how to create good hooks value and CDAs. But I feel like what we did with GBT was actually better because we really created some super engaging prompts right here. Now, let's talk about the call to action. This could be call to action, whereas the action is to follow call to action for someone to share the video. And again, there are multiple ways to have a call to action. You can again, you need to hook the viewer in the first few seconds. You need to keep your videos anywhere 15-30 seconds. That's the best length for a video. You should use training sounds where it's applicable and share authentic and relatable content. You should add text overlays for context. Prioritize good lighting is also important, especially if you're creating faceless content, you need your content to be, you know, directed in a way, which, of course, the lighting is good. And you can definitely do this with AI. It's super easy to have good lighting with AI, right? You can use pattern interrupt to just keep people engaged throughout the video. And you should avoid over polished and overly produced videos. I feel like these don't perform as well in platforms. Like take took another sort from content platforms, due to the fact that, you know, again, these platforms tend push out more authentic content. Again, if you neglect trends and platform culture, this is not a very good idea. Infrequent posting or inconsistent themes also do not go that well in TikTok and again, short term content algorithms, and ignoring audience engagement like comments, stitches, and duets is also going to harm your channel. So again, content themes are also a great way to attract a qualified audience. If your content is all over the place and you talk about 100 different things, then people won't know exactly what you're all about. So decide on two, three content pillars and just stick to them. These should be your growth topics because guess what? When you stick to one or two, let's say content pillars, which are like types of content, and even these content pillars are aligned with your personal brand and what you actually talk about and the value that you provide in the market, if you call people to take action and, for example, follow your channel or check out the rest of your videos, then they will be checking the rest of your videos out because they will be under the umbrella of the same niche, right? And this will engage them even more. This will increase the average session time, right, of someone who's watching your content, and this is just super healthy for your channel, right? So Again, these are just some examples of Iman Gazis videos, and these videos fall into three types of categories. Usually, their motivational videos, their educational videos and relatable videos. So again, in order to master TikTok fully, you need to understand how the algorithm works. And watch time is one of the most important metrics on these algorithms. It's super important for you to do anything that passes from your hand to increase your watch time. And for your videos to attract your audience, you must keep viewers engaged for at least 75% of the video length. So engagement is also you should focus on creating sharable content that gets people to like, comment, share and save. Remember this, your audience is your best promoter. So make content that they want to share. So just like that, by having the took algorithm or any short-form Content algorithm, distribute your content to one person. If this person shares it with three people, and then these three people share it with one person each, then you got exponential growth of your content. Retention rate is also super important as a metric. High completion rates boost visibility. So let's talk about this bonus here. On TikTok, you should make sure to track your for page as this is an indicator of your account health. For U page percentage is the percentage of views that TikTok gets from recommending your videos to your viewers through their for U page. A low for page indicates a low quality video and may also indicate your account has been shadow bound. So you should also remember this. Now, sales and growth are a part of a content monetization strategy, and we're not going to be talking about sales and growth in this video right here and in this course right here because I'm keeping it for a separate installment, but we are going to be talking about tools. So tools and insights are super important for you to have here. So let's talk about tools. These are some tool recommendations for creating content and building a personal brand on TikTok. For video editing, you can use CapCut and you can also use CAVA. I wouldn't recommend you to use Ishot as it is a more advanced video editing tool, but definitely with CapCut and Canva as we demonstrated in this course right here, you can have awesome results, and you can be producing faceless content for sort from content algorithms. For analytics and optimization, you should use TikTok Pro and also Business Suite. They have build in analytics for audience insights and performance tracking. And again, TikTok is the fastest growing platform for personal brand exposure and offers unparalleled organic reach, right? So as of 2024, it has over 1.5 billion monthly active users. Those are 1.5 billion people that may be, again, subjected to your content if you position yourself correctly. So TikTok is ideal for those comfortable on camera and able to create entertaining educational short-form videos. And guess what? It's also ideal for people who are not comfortable on camera and they want to outsource and leverage AI nowadays to create this. So it tends to favor newer creators and it's ideal for rapid growth through trend adaptation and virality. So below are some additional insights. You can use these packaging structures right here as hoop templates. So, for example, struggling with X, here's the fix. Or a lot of people don't know this, but talk about your niche or you won't believe how easy X is. These are just hook structures. More and more and more hook structures. And, again, I think that we don't need to cover hook structures and hook templates due the fact that we prompted GPT to actually give us the best hook templates which aren't niche specific because again, these hook templates right here aren't niche specific. They just are random generic hooks, which, multiple people could be leveraging. But in our case, we just created this custom prompt that I super urge you to use because it's extremely valuable and can make a huge difference on your faceless short-form content. So this concludes this lesson about short-form content optimization and short-form content strategy. And I'm going to see you in the final thank you message of the course. 17. Final Thank-You Message: So this concludes the faceless content creation master class. I'm super excited that you made it up until the end of the master class. You should know that you belong in a very small percentage of people that again, not only managed to enroll to the course because everyone enrolls the course, but a very small percentage of people actually consumes the whole content, and I'm super proud of you. I would love to have you in the rest of my courses. We currently have so many courses around content creation, content marketing, content monetization. Found value in this course, I would really appreciate you leaving a positive review. So again, thank you so much for consuming the whole course, and I'm going to see you in the next class that I create.