Using AI for Graphic Design with Adobe Express & Firefly

1. Welcome to this Course!: AI is everywhere, and of course, graphic design is no exception. Sometimes it's really hard to know where to start. What models do you use for making pictures? What do you use for text? In this course, I want to take you through some different models using Express and Firefly. But we won't just use the Firefly AI. We will also go into some of the other models out there. Hi. My name is Tim Wilson. I live on a boat with Ali and FujiuKat and we travel the canals around London in the UK. I would love to show you how to use AI in Adobe Express. Not only have I trained for some of the world's leading companies, including Disney, BBC, Nissan, Nikon. But I've also worked as university lecturer in the graphic design department, so I know how to give you the perfect course. In this course, we'll be covering using AI not just for text or for pictures, but for video effects as well, and we'll actually get the AI to write a prompt for us, so you don't even have to worry about getting the prompt correct. There's so many things that you can love about using AI because you can use your own creativity and mix it with the AI and create something absolutely incredible. You'll have seen some of the amazing things that we're going to be doing popping up over here as I've been speaking, and I know you're going to thoroughly enjoy this course and create some amazing work. What are you waiting for? Start right now. I can't wait to help you to create amazing graphic design work using AI. 2. Finding Your Way Around - Intro: In this section, what we're going to do is we're going to look at the interface and how to find your way around Adobe Express. Now, of course, you might have done the previous course that I've done of Adobe Express from start to finish, or, of course, you might be using Express already. In which case, you probably don't need this section. So if that's the case, jump into the next section straightaway. If you're not sure about Express, keep watching. Let's go. 3. Interface: Now, before we jump into using Express, for those of you who haven't used it before, I'd like to give you a little tour of the interface so you know where things are, and more importantly, how to get back when you've gone somewhere that you think, Oh, my goodness, I'm a bit lost. Anyway, when you first start out with Adobe Express, it looks something like this. And I say something like this because it changes all the time. Adobe add in new features and they'll pop up over here as well. So if yours doesn't look exactly the same, don't worry about it. I'll show you where everything is. Now, at the top, we've got to create anything quickly and easily. Those are some shortcuts to getting started with your content or generating AI that we'll get into later on. Then over here, we've got more quick editing tools further down, we've got blank canvases. We're going to be using this quite a lot. Then there's guided help creation and templates down there, all sorts of other bits and pieces that Adobe think you might like. Now, on the left hand side, we've got these well, I'd like to call them tools, but they're more shortcuts to little panels. So if you click on them, a little panel will pop up. And along the top, we've got another menu as well, and right over here, there's more shortcuts to other Adobe areas. But let me just open up something very quickly. So I'm going to go to the blank Canvas. I'm going to click on Instagram Portrait Post, and what it'll do is it'll just make me an Instagram portrait post very quickly. All it's done it's made the page. But you can see over here some templates come well, I don't want those. If I want to make something, I want to make it myself rather than using somebody else's template, so I might just close them down. And then once again, things have changed slightly from the initial window. We've got a slightly different it's not really a menu because these are our little panels along the top and panels over here. So, for example, if I clicked on something like the elements because I want to put an element in it opens up a panel for me over here and shows me all the elements that I can use. Not only that, I could say, Well, you know what? I would like to actually go along to the shapes, and I want to view all the shapes. So it's taken me into the shapes. But how do I get back to all those elements again? Well, it's because over here, you can actually just flick through the different areas. So you can either go up and down or you can go left and right in there. Watch out for these little icons over here. It's easy to get lost and you think, Where on Earth am I? You just click over there to come back again. So wherever you go, whatever you're doing here, you can just click over there. And when you've added something, then once again, this area will change for you and you'll see if you add animations, you might get another little area down here to animate in. But I can close those down. I can go to any of the other options in here. But what about if I didn't really want to create this? I want to go back to my main area, that initial window or home. Well, if you just go to the top to the little Adobe Express icon and click on that, that will take you back to this home area. You'll see there's also a home button over there. They don't have that once you get into the document itself. Now, Adobe like to give you three ways of doing everything. So although we can do things from here, we can also click on the little plus, and it says, Oh, you want to get started. So there are different areas that we can go to for things like video, photos, documents, prints, web, websites, et cetera. I'm going to close that one down. The most important thing to know here is if you get lost, you can always go back to the little icon. Now, anything you've been working on will appear down here in the recent at the very bottom, and I could view all of those, and you can see everything that I've been working on in there. If you've created something you think, I really don't want that, we'll just go up to the three little dots in your stuff because that's where we're in. We're actually in your stuff there. Click on those dots and you can just delete it. And that's it. It's now gone. If you can't see these recent items along the bottom, just go along to your stuff over there, and that will take you into the same area once again. All of these little documents that you're creating are all stored on the cloud, so you don't need to worry about saving as you go along. They will automatically save to your Adobe Cloud space. Try it out, have a bit of a play, and then if you already know this and you've just watched to see what it's about, move on to the next video. A 4. Using AI in Express + Non Firefly Models: Now, when it comes to using AI in Express, we're going to be using it for a number of things. First of all, we're going to be generating images with AI, and we will be using Firefly and a number of other models. We'll also use text to Well, we'll also use AI to adjust our text, and we'll also go out and use hat GPT to generate ideas for our different social media posts. Now, when it comes to Adobe, Adobe have their own model. So this is called Firefly. So if you bit confused with what is firefly, Firefly is a model or an AI model. Like think in terms of hat GPT or Gemini, those type of things. The difference between Firefly and the other ones are that Firefly are trained exclusively with Adobe's images, images that they own the copyright to or they license from photographers, and also any other images which are royalty free. This is unlike the other models which train on anything they can scrape from the web. At the moment, everything seems to be okay, but who knows what'll happen in the future with legal issues. So why doesn't everybody use Firefly because it's so moral? Well, it's because it's not as good as the other ones. It's trained on a much smaller database of images. So the images that it creates are not always that great. Some of them are very good, but sometimes you might want to use the others. So how do we incorporate this sin? Well, for example, I've got a generate with AI button there, and I can just say generate an image and you get an image prompt over here, and it'll pop the image over there. But this is the interesting part. Adobe realized that firefly is not as good as some of the others for certain things. So they give you the option to choose any of the non firefly models over here. So you could use flash 2.5, it's nanobanana. You could use Open AI. Ha GIPT in here. Now, there's also, as I said, a way of bringing in text and using text with an NAI. Once again, we'll be doing all these things later. But if I go to the text over here, I'll say add my text. I'm just going to make it a lot smaller over there and paste some text in there. Like so. Then you've got a rewrite option in there. And once again, if I click on this, this is kind of like hat GPT, where you can get it to rephrase it, shorten it, lengthen it with just some simple little buttons in there. Sometimes it's easier to do it in chat GBT in a separate window, browse window, and then copy and paste it into Express. Anyway, if you want to have a very quick look at those, and then we're going to move on to the next section. 5. AI Models - Intro: In this section, we're going to be looking at different models, so that you can see how different models give you different results where you're creating images as well as text. So there's lots and lots of AI stuff to do in here. Let's get started. 6. Use Generative AI - Firefly with Reference: Now, let's start off by creating something with a blank canvas. And we're going to do an Instagram post. I'm going to use this portrait post over there. So just scroll down to the blank canvas area, and we'll click on that. Now, I'm going to do everything with AI for this particular post. I'm going to have a background. I'm going to bring an image or two into the background, and I'm going to have some text. And we're going to start off with the background because what I want to do the thought that I had for this is a silly little post about how having a cup of tea is as good as having a holiday in the sun. So what I'm going to do is I'm going to start off by going along and creating an image over here for my background. And I want that image to be a sort of a sunny type of scene. I like it to be a beach scene, actually, and I've got an idea that I want to be looking down on the beach. So I'm going to go along to generative AI. That's this little button on the left hand side here. Doesn't matter that this is up, you can close it down if you want, but click on Generative AI. And over here, we're going to say generate an image. Now, you can generate an image, video, templates or text effects, not text as such. The There's another way of doing the text. But I'm going to say generate image, and I'm going to choose portrait. Now let's just make this large because this is going to be big. I like the background. And I want to have a beach scene in here. So straightaway, I go up to the left hand side, and I need to choose a model. Now, we're going to have a look at a few models here and to see how they generate things differently. And what I'm going to do is I'm going to put in my prompt now, the prompt that I've put in says generate an image of a beach scene, seen from above the sea, sorry, seen from above. The sea is to be stunning blue and the sand golden brown. So I want this sort of bird's eye view of the beach. Now, if I were to just click on Generate at the moment, I won't do anything else, just make sure that's on photo because I want this to be photographic. I'll click on Generate and just wait a few moments and see what happens. Well, there we have it. You can see it's given us some images of beaches from above, but I'm after something a little bit more specific because these have got too much detail in them. So what I've done is I've actually gone along, and I've found the type of image that I want. So I've found the style of image. You can see there's a style there and the composition method. Now, have a look at these. I'll show you the pictures that I found. I found this one over here. And that's sort of the colors that I like, the sort of the style that I like, and this one is the composition I like where it's looking directly down on the beach. So I'm going to use those two images and tell it this is the style and the composition that I'd like. So I'll go back in here again. I'll click on the style and let me go and find the style, which was this one here. Those images come from Unsplash, by the way. And composition I'll click on that and we'll find the composition. If you've never used Unsplash, it's a picture library with a lot of free images on there. I tend to use it quite a lot. So, it's great for free images, but it's also great for reference like this. Once again, I've got exactly the same prompt. I've got the word photo in there, and I'll click on Generate and we'll see what happens now. Oh, look at that. That's so much nicer. This is the sort of thing that I had in mind. I was thinking about it first. So it's use that composition in there. Absolutely brilliant. I'm going to stop there. If you'd like to have a bit of a go without using the generative image, I've included the two images over here that I've used with the assets from this course. So you can use them. Or you can go and find your own images as well. As I said, I use unsplash.com. There's another one called Pixabay, also, freeimages on there, or you can use Adobe stock, and you can click on the free option in there to get free images. Otherwise, they cost quite a lot. Have a bit of a go with that. 7. Use Gemini and Open AI: Now let's have a look at what the other models do. I'm just going to move this over to the side for a bit and go and do another one. So over here, generative AI generate image, once again, portrait, we just make this a reasonable size. And I've copied that bit of text I had before, so I can just paste it straight in again. So it's exactly the same text. But let's see how Gemini gets on. And once again, you can choose a reference image if you want. I'll go with that same reference image that I had over there, which is that one. I have told it to look from the top down and we'll generate this one and see what happens. Now, Firefly is very good at certain types of images. Beaches, it's great at, because there's so many pictures of beaches in Adobe stock. So it's got a lot of very, very high quality reference. Some of the other things which are not quite so popular in stock, you'll find it's not so good at because it hasn't learned quite so well. That's interesting. It's not the idea that I had looking down on it, but it's an interesting option. Let's see what happens if we try something like Open AI. And once again, we'll click on Generate. By the way, you'll find over here, you can add and you can remove these models. You can see over there we've got flux, which I haven't added in at the moment. So I'm just going to go with Open AI, click on Generate and see what it can do with this image. Oh, that's interesting. It doesn't really have the colors that I'm after, but it's more of the type of image that I wanted. Now, I'm going to go with that original one over there, but just remember, if you're putting in a prompt, try to be as exact as you like. So, for example, if I'm not getting the sort of image I want, saying, generate an image of the beach seen from above, what I might need to do is to say seen directly from above. So be a bit more specific about where I'm looking down on. Anyway, have a go with some of the other models and see what you can get from them. 8. Adjust Your Image - Brightness & Color: Even if you've created something with AI, you can still do some adjustments. I'm going to click on the image. I've gone back to my original one from Firefly, by the way, and over here, this image option comes up. So remember, if you can't see any of this over here, when you click on your image, it should bring up the image options on the left. Now, I'm going to click on adjust, and there's so many things that I can adjust in here. First of all, the contrast, so I could make it a lot more contrasty, sort of lightening up the whites over there and darkening down the darks of the sea. I can brighten the whole image, or I can darken the whole image down. Can change just the highlights, the lighter areas. You can see I can just affect those highlight areas, and I can affect just the darker areas over there, which is the sea. What I'm going to do is I'm going to increase the saturation, the vibrance of those colors. You can see it's really over the top, but just a little bit of vibrance we'll give them a little bit more. Um, mph. And then the warmth, I can make this much warmer so yellow, or I can make it cooler, which is blue. I'm just going to add just a little bit of warmth in there. Be careful adding too much yellow. Your blues are going to obviously go green in there. So I'll just add a little bit of warmth on there to get that really lovely sunny type of feel. And that's it. I'm done over there. I'm going to go back again to here. So if you like to just have a bit of a go and adjust your image a little bit to well, bring out the detail or bring out the color. Okay. 9. Cut out an Image: What I'm going to do now is I'm going to add in a little tea cup. As I said, this is all about a cup of tea tasting like a sunny holiday. Now, I'm going to use Generate Image again, so I've gone to generative image there, Generate image, and I'm going to use a portrait again. Now, this doesn't have to be huge. We'll just make it a reasonable size like so. And I'm then going to put in what I want to see. Now, once again, there's probably a lot of cups of tea on Adobe stark. So Firefly will probably work quite well. Let's see what happens. So I've put in generate a cup of tea in a transparent cup, and let's click on Generate and see what happens. Right, so I've got my cup of tea there, but I want to be on a transparent background. So even if I were able to get rid of this background here, because it's a transparent cup, you'll see some darker areas around there won't look quite so good. Now, if you try putting the prompt or telling the prompt you want it on a transparent background, it doesn't work very well. Let me show you what happens. So I put in make the background transparent, and let's see what it does. Well, that's not terribly good because it's just made a black background for that. I could try again and choose a different prompt over here. So I've tried the cup should be on a transparent background and click Generate. And you'll find that mine seem to generate very quickly, but that's because I'm actually cutting the video. Sometimes it does take a little while and also depends on your Internet connection because it's not doing it on your local machine. Ah, now, that one looks just as bad as well. We might have to try a different model, and let's try flash and generate from there. Now what it's done is it's done the effect of transparency. This effect here is what you'd see on well, most Adobe software when you want something to be transparent because it means that it's transparent. But on here, it's just put the transparent effect on there. It hasn't actually gone in and made it transparent. So what I'm going to do instead is I'm going to go back to Firefly, and instead of having a transparent background, I'm going to put it onto a white background over there so we can then cut it out at least. Okay, that's a little bit better. I think we've got one on a pure white background over there. Now, this seems to be cut out, but it's showing the whole thing over there. So what I can do is I can just pull this out a little bit over there until I've got the whole of that cup in there. Now, once we've done that, we can actually just cut it out straight away by going along to the effects and using a little cut out tool. And then what I can do is just click on it. And over here in the image option, we've got remove background, and that will just get rid of the background for me very, very quickly. Anyway. Look at that. We'll just make it a little bit smaller, and there's my cup in the corner ready to go. Try it all out. There's so many things that you can do with those prompts, but be very, very careful because sometimes they can just go horribly wrong, and it really doesn't understand transparency as in cutting an image out, transparency very well. 10. Rewrite with AI: Let's get some text into this. So I'm going to go over to the T tool, the type tool there, and I'm going to add in my text. And I've just got some text here that I'm going to paste straight in. And the brand itself is called seaweed. So I'll just put that in inverted comms over here, and, um capitalize the S. And then I want to actually get this to be a little bit more well, in your face, because I've got seaweed tea is a refreshing drink that'll make you feel like you're on the beach. And I misspelled some things in here, but that's absolutely fine. We're going to see what happens. I'm going to choose rewrite. What I want to do is I want to try rephrasing this as an inspirational quote. So let's click on Generate, and it'll give us three versions. So over here, we've got with every sip of seaweed T, you'll feel the invigorating H of a beach getaway. That's quite good. Enjoying that is like basking on the shore and sipping transport you to a beach revitalizing your spirit. I'm going to take that one there. And click on replace. Then I'm going to go back again and I'm going to shorten it, once again, keeping that on inspirational and click on Generate. We should get some really nice quick short ones. SIPC, we T feel the sun. That's brilliant. Beach vibes Awaken or your sunny paradise. I really like that, so I'm going to click on Replace and there it is. I've got my text in there. We just have to move into the right position and make it look good. Do try that out. Experiment with those rewrites because that's using an AI to rewrite your text for you. 11. Add Text Effects: I like this text to stand out a little bit more, and I'd also like to be a bit bigger. So if I select it, I've just clicked a few times to select it. I've got bold as an option in there, which looks okay. You can see there's also a little bold button over there. I'll just switch that back on again, but I really needed to jump out further. So what I'm going to do is I'm going to go over here to the text out and click on that. And we've got different layouts over here. I could try a circle and then maybe put the cup in the middle and you'd have the T inside that, let's try that out and see. So if we move that down there, we can move that into the middle, something like that. You can't really read it. It's great for maybe a logo or something that people would take time to read, but that's very, very difficult. So let's go back again over here. I would like to use, though, is the dynamic text, because the dynamic text is interesting because as you drag this around, it just changes the size of the characters, so we can have something like that. So I've got my seaweed your sunny paradise. The tea and the sunny can't really be read very well. So once again, we need to do something else. So, what else can we do? Well, we've got more effects over here. If you click along the top, you can see we've got effects. So I might try a shadow over here, and you can see we get a not so subtle shadow on that. That's okay. There's also some other options though that we can do. We could try going to the generate text effect options. And over here, you've got a few options, let's say, view all, and we can click on these, and it will just generate that particular effect. Now, this is a gold effect. I'm hoping will look good with the gold T. Sometimes it takes a moment for it to kick in. As you can see, it's kicked in, but honestly, it does look a little bit tacky. But if you want to have a bit of a go with those and see what you can get, there's some very, very interesting type of effects. I think I'm going to remove the effect. So to get rid of it, I'll just go back here. Click on that little back button over there and just choose none from the generate text effects. And I'm just going to take something like that drop shadow so we can see what the text actually says, and I'll just move that to the middle a bit. Anyway, do have a bit of a play with those options and see what you can get. Try out generating some sort of text effects in there as well. Have some fun with it. 12. Create Other Format Shapes: Now, we're ready to download, and we're going to be using the download button here. But there's something extra that I want to show you. I've got this as a portrait form, and I might want to square one, as well, but let's go to Download first. And if I go in to JPEG over there, and I'm going to click download. Look what happens. It downloads it as it stands, but it also gives me a little area here that I can actually choose a square from. Now, it's just jumped across to the right hand side over there, and I can choose the Instagram square there. And if you scroll, you'll find that there's more options over there. So I'm going to say, Well, I'd also like to have an Instagram square post. Click on that, and it just generates me a square post of what I've done. Perfect. That's in a little square now. So once again, I can go to Download and I'll download that and it's now giving me another option for an Instagram story. Yet, I'd like that, so I'll click on that one as well. Now, all of these are separate files, so you can actually work on them independently. And then we go, there's my portrait one. Once again, I'll just move things around a little bit like that. And when we go back to this main area and we have a look at recent files, you'll see that if I choose View All, there's actually several versions of that document over here, so I can always go and tweak them independently later. Anyway, try that out. It's a really nice quick way. 13. Use AI for Branding - Intro: Branding is such an important part of any design process. I want to show you how you can use AI to help develop your brand, whether it's a personal brand or working for a business. Now, what we're going to be doing is we're going to be taking AI and getting it to help us with color choices so it will find colors for us that will work together and it's very, very good. We'll also use it to help create fonts or font pairs. That's where you have two fonts together, and I'll explain a bit more about that as we go along. We'll also use AI to help you create logos. Now we can put all of these together into our branding, or, of course, you can just use it in any other software that you want because it'll give you the things you need like the numbers, the hex numbers for the colors or the fonts that you need to use. So although we're working with Adobe Express, you can use these techniques everywhere. 14. Branding with ChatGPT: Now, although we've created an interesting post here, we really haven't looked at what the whole branding of this little seaweed T company is going to be like. And we're going to look into that now, but we're going to be using AI to help us. So what I'm going to do is I'm going to find some fonts. I really want two different fonts, one for the headlines and one for the body text, and these are known as font pairings. And then I want some colors as well, and we probably also need some sort of little logo. Now I'm going to do that using chat GPT. And what I've done, and I'll just paste this in and read it to you is I've written, I'm creating and I've misspelt creating. I'm creating a design for a fictional business called seaweed Tea. The tea is a refreshing drink that should remind one of the seaside in summer. I need some colors and fonts that will portray this. So I've just told it roughly what the feel of this little business is. And let's see what it comes up with. Sometimes it's absolutely brilliant. Sometimes, well, you might need to tweak it a bit, but it's come up with a color palette over here of primary colors, so main colors in there, secondary colors, and maybe highlight colors in here, too. So it's given us the deep sea and deep teal, sea foams, sandy corals there. And then when it comes to fonts, it's given us some font pairings. So the headline font over here, and then a body font and then another headline font and a body font. Now, this is what I like. It said, Would you like me to create a sample color swatch from the font mockups like a mini brand board? Absolutely. So let's just pop in, in there so we can actually see this visually. Now, sometimes this takes a little while for it to do. That looks really good because we can now see the colors all in one area over there. There's our sea foams and our deep teals in there. That looks really good. It says, Do you want me to also put together some font mockups? Well, yes, we may as well have that as well. So I'll pop in, yes in there. 15. Add Color to Your Brand: Now, back into Express. What I'm going to do is I'm not going to make a new document. I'm actually going to go to brands over here. We're going to put our brand guidelines or our brand details together in here. So I'm going to say create a brand. Now, there are two options. One is a manual setup, which we're actually going to do, but the other one is extract the brand from an upload. Now, what happens then is that it looks at something that you upload and it will find fonts and it will find colors and also items as logos, as well. Sometimes it works, especially if you've got brand guidelines which are clearly set out. Sometimes it makes a bit of a mess of things, and you spend more time trying to sort it out. So by all means, try it. All you've got to do is extract from upload and tell it or give it the file. I'm going to use manual setup, though, I'm going to give it a name. So I'll call this CT. Let's click on Create. Now, it says, add your brand logos, graphics, colors and fonts. I'm going to click on Add, and I'm going to start off with my colors. So the color palette over here, and I can click over there, and then I can just put in my colors down here. So all I've got to do is to go back to chat, find that first hex number because I want that deep teal in there, copy that, paste it in there. And save that my first color. Let's do another one over there. Once again, over to here, find the next color that I want to use. So I want that as a primary color. Secondary colors. I think I would like this coral. We can always add other colors later on as well if we wish. I just don't want to want to spend too long doing this. There's coral, and let's just have a third color for now. You can add as many colors in as you like. And I'm going to go with the crisp white over there. Now, crisp white is seriously white because it's just FF FF, FF over there. So that is pure white. And maybe pure white is not quite what we need. Let's try the lemon yellow, and we'll copy that and bring that in. As well. If I go in here, I could choose pure white by just typing in FF, FF, FF and click on Save. I'd actually have white as one of my colors in there. And we'll click on Add to add all those colors in. I'll stop there so that you can get your colors in. So remember, click on brands, make a new brand, set it up manually, go to your colors, and you can then add your colors in over there. You'll see that you can kind of flick between the overview logos, colors, et cetera, and then we'll do some fonts in a moment. 16. Add Fonts to Your Brand: So I'm going to go to the fonts over here, add fonts, and then I'm going to go and have a look for the font. Now I need to find it. In here, the fonts. The quicksand. I really like the look of that quicksand, so I'm going to copy Quicksand. Go back into here, type in quick or paste in quicksand, and it shows me quicksand in there and we'll add in quicksand. Then I can just keep adding more of them into here. Let's choose Add again and we're going to add another font once again, go back in here. And if you remember that Quicksand was, I think it was with Montserrat as a pair. But if we're not sure, we can just go back here again and say, Oh, what is it? Our note wasn't? It was with Laura. Let's have a look at Laura. I'll copy that and once again go back in here. Paste that in. Over there, and that gives us our header text and our body text in there. I'm not sure about Laura. I might just add in another one over here as well. So let's go with fonts back into chat. And I think Monset was an interesting one over there. We'll copy that and pop it in over there. Right, yes, I kind of like those two. Over there, I'm not so fond of the Laura font, so I'm going to click at the top and just delete that one. So those other two will be my header and my body fonts. Have it go and bring in a pair of fonts into your brand. 17. Add Logos to Your Brand: Now, what about a logo? You might have a professionally designed logo that you already want to use, and you can just upload that logo here. But the other thing is that we can use AI to design us a simple logo. Now, there are a few ways to do this. One of those ways is you can actually go to the little plus at the top there, the little blue plus, where it says, Get started. You can click on Quick Actions. And then over here in the quick actions, one of them is a logo maker. Now, you put in the name of your business in here. So seaweed, tea, and, um, seaside drinks. I'm going to click on next in there. Then this stage, it says, choose an icon. Now, there's a few icons over here, and you can also just choose an icon by sort of typing in something similar, like, for example, restaurant or tea leaf or something like that. Once that's done, it will take it across and give you some variations on that with different colors and different typefaces. Now the thing is we've already created fonts, so I want something that's going to be sympathetic for that. So if you want to do it like this, by all means do so. Once you've done this, you can change the font and the colors. But the other way to do this, and this is the one that I'm going to actually do now properly is let me get rid of that is I'm going to go along to ChatGPT and I've done this already, just to save a bit of time for you. Put in, Can you make me a simple logo for this brand? And it came up with that one there, which I thought that's pretty good, but I don't like the typeface it's used. So I said to it, Can you do it using the Quicksand font? He says, Yes, do you want me to recreate the same one again? Yes, I did. And that's what it came up with there. Now, all I need to do is to download this over there. It will have this color in the background. So let's just choose Download over there, and we're going to put it into a document in here. So I will just create a brand new document. There, let's just go with Instagram post. I want you to see what it looks like. And I'm going to go along and bring that picture in. So I'm going to say upload over there, find the picture. That was the last one in my Downloads folder, and there it is. Now, that is absolutely brilliant, and of course, I can put that into my branding. So I'm going to go to my brands. You can see so far, I've got colors and fonts. If I go to the logos, there is no logo in there yet. But I can say upload logos, and I can just upload that picture. You don't have to open it by the way, like I've done there. I just did that to show you what it would look like. And that's uploading now. And there I've got my logo in there. So with the brand's overview, you can see we've got a logo, we've got colors, and we've got the fonts down here, too. One of the things that you might notice is that my colors here don't include this background color or the lighter greens. So if I wanted to bring them through, what I can do is I can actually go and edit this particular set of colors. I'm going to go in here and I'm going to just go into edit and on the plus, I can click on that little plus over there, go to the little eyedropper and then click that color to choose it and save that. Let's do that again. So click over there, click on the eyedropper, pick the green. And save it. And I'll do one last one over here. Once again, I drop a choose that green there. Click on Save. And you can just add as many colors as you want to your existing palette really, very, very easily. Once again, have a go with that. 18. Add Photos & Graphics to Your Brand: Now, we've still got one more of these branding things to add in, and that's going to be some graphics or photographs. So I'm going to click on graphics, upload graphics, and then I can just go and find the images. Now, I went along to Unsplash, and I downloaded lots of pictures. You can download anything that you like. I kind of like that as a seaweed type of picture, so I'll upload that one. And I'm just going to keep going and uploading quite a few of them. I won't get you to watch because, well, it'll just take a while for me to do all of them. Have a little bit of a go with that and add some pictures into this graphics area. 19. Add Transparency to Your Logo: Let's have a look at how we can bring our logo in on a transparent background. I've just got a blank page app over here, and I'm going to go to Media. No, sorry. I'm going to go to uploads. And I'm going to find that logo that I had and we'll upload it. Now, just make it a little bit larger now. All I have to do now is to go along to the image. It shows image there and click on Remove Background. It's going to get rid of the background, and it even removes these little bits in between the words as well. So it's quite clever the way that it does it. Once it's done, we're going to export this out or download it. There we go. You can see we've got all that transparent areas in there. If I were to just make a copy of it, you can see there very clearly that it is transparent. I'm going to go up to Download. Click on Download, and I'm going to choose PNG for this file. I'll choose Download. The reason I've chosen PNG is PNG allows you to have transparency. Let's have a little bit of a look at what I've got. And here's the file, but there's no transparency in it. It's just on a white background. So what can we do about that? Well, what you do is you go to your background color over here and choose none. That's the little forward slash over there or backslash. And now you can see we've got this transparent effect, the little checked effect that I was talking about earlier. If I now go to download and download that as a transparent PNG. Now, it says transparent because we've got the transparent background in there. I can download that in there, and there's my transparent PNG over there. Now, of course, I can then go over to my brands and just bring it in as another logo with a transparent background. So let's find my brands. Go in there, click on the plus for logos, choose that one, upload it, and I've now got a normal logo and a transparent logo in there as well. Do be careful because these are quite low resolution at the moment because we're only working with low res for social media right now. Try it out. 20. Social Media Project - Intro: I love projects, and we're going to create something really cool. Now, we're going to create a social media post, and we're going to use all the things that you've learned so far and put them together. But I'm going to be adding in a few little extra hints and tips as we go along as well. So keep your eyes open. Let's start. 21. Import Image and Get Business Name from ChatGPT: Your business has developed this new super duper long life shoe, and it's this little one over here. So it's got sort of special canvas so you can just wear it forever and a day. And we want to put it purely in the line of a long term travel type of shoe that you can wear anywhere and will just keep going. Now, by the way, I've got this image from Adobe Stock. It's one of the free ones. I will put it in the course for you so you can download it. But if you want to go and find your own, that's absolutely fine. I just searched for canvas shoe vintage in Adobe stock. But do make sure unless you're actually paying for stock that you click on the free button up there. So what we want to do is we want to create all the branding around this particular brand new shoe. And we're going to look, first of all, at the image itself and see what sort of feel we want from the whole of this first post. Now, I'm going to go along. I'm going to click on the Plus button in Express, and I'm going to the Create. And over here, we've got all sorts of different types of sizes and things that we can create. I'm just going to choose a square for the moment. And I'll bring in that picture so we can have a proper look at it. So this is the kind of thing that maybe the photographers will have given to you after you've given them the shoe. I'm going to click on Upload, and I'm going to go and find my shoe and bring it in. Now, let's make that a little bit larger over there. So we need to get some help about the branding from this. And we're going to do that by using ALM, and we're going to ask it for ideas around this shoe. So straightaway, we're going to go in to chat GBT and have a chat. I've started off by telling Chat GBT what I actually want from it, and I've told it that it is the brand expert, and I need help with the product that I'm developing so it understands what is expected of it. And then I've said, the product is a canvas sneaker very like the converse all star. The shoes aimed at people who travel the world without fear, don't mind discomfort, and are likely to end up in an old sailboat. I need a name for my shoe and a tag line. So it's done that. It's come up with some interesting names over here, nomadics That's very very nice tide way, one line, drift step, outbound. And then we've got some tag lines over here. So the tagline for those who don't stay docked, not sure on that one there. I like this one. Walk the world fearlessly. Have a bit of a go with that. Um, just tell Chat what you expect of it and then give it the information. 22. Set Up Colors with ChatGPT: I'll click on Add Text, and I'm going to add in the title. I've changed it. I like actually nomadics. And then for the tagline, once again, I'm going to add some more text in over here, and this will be the road the tide, the unknown. So I've got those two in there. Now, we also need to start to look at things like our branding colors and the fonts that we're going to be using with this. So back to chat again. Now, what I've done is I've used the same text that I had before about describing the product. And then I've said, I need some colors for my brand that reflect the feel. The main color is, and I've put in a hex number in there. So what is that main color and how did I find it? Well, to find a color, I've decided to use something from this picture because I really love the feel, the old brown in here. So I want to pick up that color and find what that color is. So there's so many ways that we can find it, but I like to just go into my text tool over there if you click on the text, you'll see there is a little fill button in there. If you click that, it brings up your colors. What I'm interested in, though, is this little button up there and the custom window. So I'm going to go to that tiny little button. It's the perpet. And I'm going to move over my document, and I'm going to click. On the area that I want. And you can see over here it's just sample that color in there, and it's given me the hex number. So you can keep going over there, so we can try different one. Let's go and do that once again. Click on that down here, maybe a slightly darker brown near the bottom, click once and pick it up. And you can even go in here and adjust it yourself, go, Yep, that's just the color I want. Copy that hex number and then go back into chat and paste it in. So what hat's now done is it's gone in and given me some main core brand colors in here. And you can see we've got all the different hex numbers in there with a bit of a description of how that actually is. Now, these are great, by the way, because if you're setting up some sort of branding, it makes it look like you've been a lot more thoughtful about your choice of colors than, well, maybe you have. Anyway, we've got the colors in there. And then what I've asked it to do is I've got it to actually make or design another more vintage version. So you can just tell it, you know, make them muted, make them vintage. And then I said, Mock up a vintage palette so I can actually see the colors and here are my colors side by side in there. So I can look at those and go, eh, those are pretty much the colors that I wanted. Now, if I want to take that in so I can actually compare it on the picture, I could then just download that very quickly. So we just download that chart in there, and I can bring it back in here so I can always have a look at it. By the way, it doesn't matter that my text is a funny color. We're going to sort that out later anyway. But what I'll do is I'll just to upload, find that image, and just bring it in and go, Yeah, you see those colors work so beautifully with this particular document. Anyway, we're going to take those colors, we're going to use them for our branding just now. But we've kind of gone around a different route to doing the branding first. And the product we've gone product first, branding after that. Try that out and have a bit of a go. Once again, in here, all you've got to do is to give it the same information and tell it what the main color is over there. Tell it that you want a vintage or a muted version and ask it to do a mockup of that so you can actually see the colors as well. Try it out. 23. Add the Colors from ChatGPT to Brand Guidelines: Now, I've gone over to the little brands button on the left hand side, and I'm going to make a new brand. So I'm going to click on this little B with a plus on it, and I'm going to say manual setup. You can try extracting the brand from an upload from a picture and video sorry. You can try extracting the brand from an image showing the different colors that you've got. I don't always find that quite so useful. I'm going to manually set it up. Let's give this a name. So this is going to be nomadic. And I'm going to click on Create. So now what we can do is we can go along to our colors over here, and I can add colors to that brand. Let's add in the colors over here, click on the plus, and I can just start copying and pasting them over. Now I'm not going to do every one of them with you watching, but I will do one or two of them. I'm going to start off with this main ochre, copy that. Paste that one in and save. And we'll just keep adding in like this directly from Chat GPT. And with that, there we go. And I'll just keep adding all the rest of those colors in while you tried out. So have a bit of a go and get your color palette working. 24. Add the Fonts from ChatGPT to Brand Guidelines: We're going to go and find the fonts that we want to use. So back again into chat. And then what I did after that was I asked it. What about font pairing? What fonts would you suggest? Well, this is still part of that same long chat, so it understands what I'm talking about. So I want a vintage muted palette, worn in explorer, and it suggested a few type faces over here. And saying we're going to be using serf Serif or the little curly bits at the top for the main headline type of text. And it's given us three options in here, and we can try those out and see what we think. We can also try the body, as well. Now, the body is more of a clean look. So remember, with your fonts, treat them like a comedy double act. You've got one which is a little bit wild and one that is more upright and serious. And just have a look and see what you like with those type faces. I'm going to experiment with them, so I'm going to have a look at this one first. Copy that one, go back into Express and go to my type over here. So I'll go to fonts and add fonts. And then if I paste that font in over there, it's found it for me, and it actually looks quite interesting, especially in upper case over there. But let's look at the other ones as well. So this chaparral pro, I'm going to copy that one. Paste that one in. Oh, let's try that again. Do you ever do that? Sometimes when you go to paste something, you copy it again by mistake. It's most annoying when one does it. There. Very, very similar type face over there, the type with a little seraps on the edge, and we can try the other one as well. But I'm actually going to go with this one in there. So I brought in the first font, and I'm then going to go back and I'm going to find one for my body text. So I'm going to add in lato over here, I'm going to copy ato, go back. I'm going to click on the little plus at the top there to add, and I'm going to be adding another font again. I'll just paste lato into the top over there. That's the one that I want, and it'll bring it straight in to the side. Try it out. 25. Make a Logo in Express: What about a logo? Because we don't have any logos in our brands area. If you've got one that you've already created or lien has given you or a design has done for you, you can just upload it from there. What I'm going to do, though, is I'm just going to go back to the beginning again over there. Don't forget your document will be saved automatically in the recent options. And I'm going to click on Little plus at the top. And we've got some quick actions here, so I'll choose quick actions. And one of those quick actions is a logo maker. So this is not necessarily about making a logo for that particular job. This is just going to design a logo that we can save. So tell us about your logo. Well, this is going to be for nomadics and the Road and Tide, I think will be the title. Let's capitalize that as well. Or I think maybe just the Road and Tide would be even better still. I'm going to click on next. Now, I can then put in something in here that will sort out any little icons that I'm looking for. I could go with a shoe. It might be a little bit obvious really to have a little icon of a shoe in there. So instead, I'm going to go with something like a compass for navigation. And we've got quite a few different compasses in here. Now, I'm thinking about the feel. This is going to be old. It's going to be vintage. I want something that looks like it could come off a map from the 1800s. And I like this little one over here, so I'm just going to click on that. And then it says, choose a logo to start from. So it's going to use one of these styles in here. And you can see we've got quite a lot of them. So once again, I'm looking for a logo style, which is, well, it replicates the feel that I'm after. This one here, Old Sun that looks really, really interesting in there. I'm going to click on that. And what it does is it takes the image I've chosen and the text and put it together into a little logo like that. Now, if you don't like it, click the black Back button and you can go and try something else. I think this lotus looks really interesting there with the text being quite simple. Let's try that one. Once again, I like that. So once I'm happy with that, I can just say download to download my logo, and it's done. Now, let's close that down and go back to our project over here. And then I'm going to go to my brands. I'm going to go to Logos, and I'm going to say upload logos. So I'm going to find the one that I've just created in there. That logo is actually a Zip file. You can see it says Logo to Zip. So what I'll need to do is to actually unzip it first. So I'm just going to go along to my downloads, double click on that, unzip it, and in there, you can see I've got a transparent version, and I've got a version with that background color. It's really cool. And I'm going to obviously be bringing both of those in so same again, upload logos in there. I'll go into there, and I want the transparent version. And I want the non transparent version. I think I might have missed clicked the button. So let me just bring that in again as another logo and the transparent one to upload, as well. So then if I drag one of those in, you can see we've got the transparent version over there or the non transparent version. I can bring that little logo in where I want it. I think over there, very, very subtle in the corner will work really well. So have a bit of a go. Try creating some interesting logos. Don't forget to download them while you're creating them, and you'll then have a transparent as well as a solid logo that you can use. Try it out. 26. Make a Logo White or Black: I would like to put this little nomadic down here on the bottom right hand corner, but you can see the problem straightaway. You just well, you can't see the see it. That is the problem. So, how could I make this logo white or if I wanted to make it black? Well, what we can do is we can go along if you click on the logo itself and go along to the edit area over here. This is the linked assets area. You can adjust it. If you click on Adjust, you'll find that you've got things in here like brightness. You can actually brighten things up or darken things down in there. You can adjust the colors if you need over there, so I could make it sort of bluer or more gray. But that doesn't give me white. So what about if I actually just went back here and clicked on effects? Well, with the effects, I'm going to go down to Duotone over here. I'm going to click on the little icon in the middle. So I've clicked to atone once, and then I'm going to click on that little button, which allows me to edit it. And then over here, we've got two options, one for the shadows and one for the highlights. If I click the highlights, over there and choose white. Well, you can see that it's got a really weird color. If we go to the shadows and choose white, A, there we go. Now we've got that as pure white. So you might need to change the colors in here. If I went and put a different color on there, you can see I can adjust the shadows and highlights in here. But if I go to both of them and make them both white, that'll be white. If I wanted black, I can just make them both black. In there and it will go black. So really nice, quick and easy way of just getting your logo to go either white or black, or any color for that matter. So, if I want something which matches that, I can choose one of these colors over there as well. I'm going to go with white so it is actually viewable in my document. Do try that out with your logo, have bit of a go with a transparent one, adjusting the highlights and the shadows, using the duo tone. 27. Add the Font Style from Brands: Let's go and adjust the text now, so I'm just going to go along to the text here. Remember our branding. In our branding, we have got the fonts down here. So I'm just going to choose the body font, and there it is. It's applied it. I'll click on maticsOce again, go to the branding, and I'm going to choose the header for nematics. This one's going to be a little bit larger, so I might pop that over there somewhere, and this one's going to be a bit smaller. And we'll just pull it out. I don't actually like the unknown in there, either, so I'm going to take that out. I'm going to say the road and tide. Have a go and make your text look interesting. 28. Use Firefly & Gemini Flash to Make Background: Now, I've changed the colors on those two over there, and I'm thinking that I've got this big space over here. Now, that's great. If I just need to put in any other details about the launch date or something like that. But don't be afraid to leave spaces as well. These negative spaces help to make your object appear a little bit more important. So if I just move that down across there a little bit over there, it doesn't matter that this is absolutely free and the text is up there. What it's saying to everybody is these objects are so important that we're just having them by themselves, and we're not worried about trying to fill every little bit of space with something. If you have a look at some top luxury brands, when they actually display the objects, the objects are displayed with lots of space around them, almost like it's a museum piece, and you're just there to look and appreciate that particular object, not see it in amongst lots and lots of stuff. Now, I want to do a second version of this where I will have more stuff in the background. So I'm going to go down to the bottom right hand corner where it says add page. I'm going to click on the three dots over there, and I'm going to say duplicate that page. I've now got two of those pages. You can see here I can flick between page one and page two. And on this page here, I'm going to click on the background picture my shoes, and I'm going to go along to the edit and say, remove the background. I'm going to try and get rid of this background over here. Now, it takes a moment to do it, but it usually actually does quite a good job. Ah ha. There we are. I'm going to just pull that down a little bit like that so the bottom of the case is not showing. So, I'm happy with that. It's cut that out really, really beautifully. But what I want to do now is I want to put a picture into the background behind this. So we're going to go down to media, and I'm going to say, generate image. And I want that to be a square. I'm going to make it the same size as my document over there. And then I'm going to describe what I want. So I'll just type it in here. Now, I've put in an old ship cabin interior with sun streaming through the porthole, so I kind of want that lovely old look to it. I think I also need to tell it that I want it to be old. Now, I've tried to be a bit more specific about it, and I've said, This should look old and a bit worn and dirty. Let's see what we can get. Now, using firefly, over here. I'm going to go down to the content type. I don't want it to be art. I actually wanted to be a photographic type of image over there, and I'm going to click on Generate. So we'll try Firefly firefly first. It's a bit of a tonguetwister there. And let's see what we get. Well, that's interesting. It's still not as old and dark as I thought. Let's have a look at that one. That's lovely. Looks like it's something from Jules Verne. Um, that's not too bad at all. There's lots and lots of really lovely wood on here. I particularly do like that one there. So if I move it down below all those other layers, we get that lovely background in there. This is a little bit too shiny, but we can adjust things later on. But let's have a go with some other ones as well. So what I'm going to do over here is I'm just going to copy all that text there because I don't want to get rid of this picture. I'm going to say, Generate image again, generate a square, and do another one. And we're going to have a look and see what the other models give us. So this time, instead of using Firefly, I'm going to go down to Gemini Flash, and we'll try that same text in there. Over there. We'll click on Generate and see what happens here. Oh, now that is interesting. It's really old and dark. Let's try that one below. Mm. Personally, even though it's bright and contrast in the background, I like the look of this one with the wood. Sometimes you'll get a better result from one, sometimes a better result from another one. So it's worth trying the different models in there. Don't forget to change them to photographic to get a real photographic look. Of course, you can then go along to the effects over here and adjust them with any of these effects. We can change the colors. You can see over here, we've got sort of portrait or darken the whole thing down shadows, sunbath. That's an interesting one. Let's get rid of that and go back to the edit because we can also use the adjustment in here to edit it. And I could lower the contrast a little bit, so it wasn't quite so bright. Darken it down if I thought it would bring out the shoes a bit more. That is coming out really nicely for the shoes, and well, I think that's not looking too bad at all. Sometimes when backgrounds are really, really busy, you can use the blur to just add a bit of blur to the image so you can sort of see the look that we're going for in there, but without too much detail. I really like the look of that. Now, all I need to do is to go to my text, and I'm going to change that to white, or I could use the same color over here, one of our colors from our branding. I'm going to just go with white on there for the main and sort of slightly off white. Or the sub. Right, so we've now got two versions of the very clean version and the one with an interesting background behind it. Don't forget with your background, you can actually then still go in and change it a little bit, as well, if I pull it out. Maybe I could get something more like that, which looks really, really interesting in the background. It's blurry, so it doesn't matter if I scale it up or down. Have fun with that. Try creating a really interesting background picture. 29. Download & Make Variation for Other Social Platform: For those of you who are on a paid version, if you go to your design assets, what you can do is you can go along and you can find some design assets to put on top of it. There are some on the free version. They're just not as good. So if you're on the free version, by all means, have a look through and see if you just click on View All, you'll see all the different design assets in there. Um, and we've got different overlays in here that we can choose from. So you can see we've got all these different sorts, particularly like this one over here. Now, this is one of the free ones, and what it allows you to do is kind of put this grunge type of feel on top of your documents so I can have something along that line. Over there to give it a bit more of a grungy feel. Anyway, if you are on the paid for version, there's a really nice one over here. When you first go into all of them, it's this little one over here. And what it does is it just kind of gives you the grungy look at the bottom, so I can make that larger. But this is the trick. If you then go to adjust, you can then adjust the brightness and lightness of that to get more of a darkened effect because we really want to concentrate the look or the feel onto the shoes. It's right at the top. I'll move it down the layer down, so it's just above the suitcase so then the logo doesn't get affected by it. Now, once we've got those two done over there, all we have to do is to go up to download it, and we can download either as a PNG or as a JPEG file in there ready for social posting. I'm going to choose JPEG. Click on Download. And we're done. Now, don't forget when you do this. You've got the other options here as well if you want some different sizes and shapes. If I went on to Flyer, for example, it's created another flyer version for us, but we'll still have to move around some things. So there's darkness, I'll need to move that down. Maybe I'll actually go to the case and the shoes, move them down a little bit, change the background. Over there, and then move both bits of text up a little bit and adjust the sizing on there. Let's have nomadics all the way across the top over there and rod and tide, just sitting underneath it in there. Once again, try it out, have some fun with that, do some different sizes, and once again, just click on Download to download it. I hope you enjoyed that and try some other variations on the theme. 30. Video Effects & Animation - Intro: Everybody loves video and everybody loves animation. And that's what we're going to be looking at now. How to use AI to create a really interesting intro. You can see on the side here, it reminds you of a movie. I won't mention the movie, but I'm sure you've guessed what it is. We're going to be doing animation. We're going to be looking at creating avatars and characters and voiceover, so many things. There's so much stuff in here. I'm sure you'll absolutely love it. Anyway, let me stop talking and we'll just get started. 31. Video Effect With a Prompt Generated in AI - Intro: Let's create an amazing intro for a video post. What I'm going to do is I'm actually going to do a prompt first of all, and then we're going to go into Firefly. Now, I'll tell you why we're going to do it that way around in a second. But over here, I'm going to go to add ons. So I'm in this main home area. Click on add ons, and we'll just go across to all the add ons in here. What we're looking for is an AI video add on. Now, if you can't see it, just type it in at the top. AI Video that's the one that we want, the AI video generator, and we'll just go down here and say learn more, and you can then pay for it via a recurring subscription. So if I'm happy with that, I will click on Open. Now, what we're going to do is we're going to describe the video that we want, and I want something which looks very matrix like but with words. This is what I'm going to type. Create an intro like the Matrix movie, but use words not numbers. The colors should be yellow and orange. And I'm going to click on Enhance over there. And then it's going to have a look at that and redescribe the whole thing for me in a much better way. Now, there it is. A cascade of growing lettuce falls down a dark digital screen, each character shimmering with an orange and yellow aura. I'm just checking that there's nothing in here that seems a bit strange. Occasionally, it's put in all sorts of weird colors in there, but that's quite a nice description. And I'm going to select it all and copy that description that it's given me. Now, we could sign in to generate video, and we could do it that way or the other way that you can do it is you can go across to Firefly and do it in Firefly. Now, we haven't actually gone directly into FireFly yet in this course. So I'm going to just go back to the home area by clicking on the little icon at the top, and you'll see that I've got some of the Adobe packages along the top. One of them is Firefly, I'm going to click on Firefly and that'll open Firefly up for me. It's a separate package from Express. I And then it's really easy because it just says, describe the image you want to generate. We don't want to do an image. We want to do a video. So I will paste that prompt into here, and I will click on Generate and we'll see what we get. Okay, it's finished. Let's click the Play button and see what we get. Oh, that is so cool. That's just what I had in mind. Absolutely perfect. All we need to do is to go to download and download that Now, back into Express. So I'm just going to click the Back button a few times or click on Express up the top here. And I can then bring that into a document. So what we're going to do is we're going to go and make a blank canvas, and I just want this to be something interesting like an Instagram story. And I'm going to go and find it. So I'm going to go to upload. Find my glow. There it is there. Upload that, bring it in. And we're going to go really wild with this, pull it up, like so. And let's just test it to see if it works. We can click the Play button at the bottom. Ah, that's brilliant. Just what I was after. So this is going to be the intro before we bring in the talking head into our video. Anyway, do have a bit of a go with that. Try some different intros as well and see what you can make from that. But do have a go at using that add on to generate a really interesting prompt that's probably better than just a simple one that you'd create yourself. 32. Use Title Pro to Create a Title: Let me show you how to add in a title quite easily. I'm going to go back to my add ons, and there's one called Title Pro. Now, if you can't find it, just search for it in the video options in the video search bar up the top there for addons. And I'm going to go and use that one. So let's have it Title Pro in there. Now, it pops up over here. If you've installed it, remember with these things, if you haven't added them on, you need to just click Add over there. And then what we have is something down the bottom which immediately gets your attention, says ten days to get 30% discount. Now, that would mean that it's actually paid for. Yes, it is. However, we can actually use a low res version for free. You'll see when we create this. If you create something, you think, Wow, that's so awesome, I want to use that in high res or do a high risk version, then of course, you could actually go and pay for it. But I'll just close that down for now. What we have here are all different types of intros. So you can just hover over one of them to see what it's actually going to do in there. And sorry, you have to click on it, not hover my mistake. Once you've found one that you like, like that one there. What you do is you change the colors on that. Now, what I'm going to do is I'm going to change the background color, so I'm going to click in there and make the background black. And I think this area here, I'm going to make that white. And then you can see the texts are all black as well. And now that I've done that, that's okay, but I need to still change the text. So let's click on Edit over here. And then I can choose various things. Now, this little bit of video, how many seconds that is. I haven't actually timed it. I think it was 5 seconds, so I could have 5 seconds in there. And then over here under my Edda text, you see we've got the big word that says smile in there? I'm gonna put in my name, 'cause this is introducing me. Now, you can see it's kind of sticking out a little bit there. So if I go to the font size over here, I can just reduce the font size until my name fits in there like that. And where it says more, I'm going to change that to graphics. And I'll change the last one at the top to training. Now that I've done that, I'm happy with that. I'm going to click on Render and you can see the low quality one is free, and the other ones you need to pay for. So we'll just use this low quality one because this is just going to be for an Instagram post, and it's not going to be huge. So I'll just click on Render to get it done. And once it's done, it will pop up over here. There it is. And we can just play that. So there we go. Now, if I was happy with that, I could move that down to the bottom and just have the video playing at the top. And it's okay. It doesn't look great. What I really want to do, though, I want to have these letters flowing down on top of that. That would be so cool. But anyway, I'll show you how we can do something like that in a moment. With this little piece of video, by the way, we've got it coming in and we've also got it going out, so you can actually move it if you wanted to start there and then sort of slowly fade out. Towards the end, you could get it to do it that way. Alright so. Either way, it doesn't really matter. Have a bit of a play with that. Come back, and I'll show you then how we can get these letters to go on top of that. 33. Remove Background: So how can we get the letters to go on top of the black area so we can see our logo, but without having this big black bit there? Well, what we can do is if we click on this little video, and you have to wait until it's finished rendering before you do this, go over to Remove Background and click on the Remove Background. It takes a moment, but it will actually get rid of the background and just leave the little logo over there. A, look at that. So now we've got the numbers coming over the black area in there. Let's play that. And you can see it looks so much better, and then it'll just slowly fade out like that, and then we can bring in the talking head straight after that. Have a bit of a play with that. If you want to try it the other way around, okay, you can do this. It's a little bit interesting. You could click on the background video and remove the background. Now, when you remove the background from the video, you need to change the color because if it's white, if the backgrounds white and you remove that background, it'll look a little bit funny. You'll see what I mean in a second. There we go. But if my background was actually black, you wouldn't notice that that's cut out. And if I change these to a round, now, when I do that, the numbers will actually flow on top of the logo. And it just almost covers them up like volcanic volcanic eruption. Anyway, try it either way around. Personally, I prefer the other way where the logos on the top, but have a go with both. 34. Record Yourself or Add in Pre Recorded Videos: The last thing with this intro video is that if you don't like your colors, you can click on your background, and you can go in to the video area. You can go to edit and you can adjust the colors. You can change the contrast. You can brighten them up. You can darken them down, do whatever you want. There's some saturation and warmth in there, or you can go along to the effects, and you can click on Dua tone. Now, with a duotone, if you click the little settings icon in the middle, it'll take you in here and I can say, Well, I want the dark colors over here. I'll click on them to be, Oh, let's say, this blue in there. And the highlight colors bright green or something a bit more muted, maybe even brown in there. Now, if you've done that and you don't like what you've done, just click on none to remove it. If you wish to save it out because you want to use this in other videos, what you can do is you can actually just go to download, choose MP four and just download that straight away, and this will download it and you'll then have an MP four that you can reuse in other documents. Now, let's go back to this. And what I want to do is I'm going to go and close that down. I want to bring in some more video after this. So this is my intro. Now, let's have a little look at it. I'm going to play it. That is very, very long for an intro. People get bored after 2 seconds of intro and, you know, click on something else. So we want to make it nice and short and snappy. So I'm going to just pull that down a little bit like that over there. So we've just got this little quick piece of video. Yeah, that's right. But I think let's do it this way instead. Pull it over from that side. That's better. Quick, and that's all the people need. They don't need to appreciate all your hard work in getting those numbers up. So now that I've done that, I'm going to bring in my video, and there's two ways we can do this. One way, and we're going to go along to the media and videos for that is we can actually just record ourselves directly from the computer. Or we can upload that from the desktop or preloaded video as well. So I'm just going to say record yourself. Over here. And you can see there I am talking to the camera, and I can just start recording in there, so I'll click Start recording three, two, one. Hi, I'm Tim Wilson, and this is an Adobe Express course. Let's stop that. And it will just go through and render that out with the sound, as well. I can play that. Hi, I'm Tim Wilson, and this is an Adobe Express course. Now, I could have clicked Save, but I really don't want that. I want to use something which has been set up a lot better where I set it up on the couch and I've got lights in there. I still use the same microphone, but it looks a little bit more professional. So I'm going to upload from the device. I'm going to find the video. Click Upload, and it says, Where do you want it? Do you want it on the same area on the same canvas over there, or do you want to add it in? So we want to add it in sequence afterwards. Let's have a quick look at that. Okay, the high should come in a little bit sooner, once again, back a bit. It's bit on the small side. I am going to scale it up. It is quite high quality video, so I'm going to pull it up like that to just get my face. That's a odd expression. Let's try that again. Hi I'm Tim. Right. So there it is in there. And I could bring in my logo again on top of that if I wanted, so it would be down over here. Anyway, have a bit of a go with that. So first of all, download your document. You can also then go in and either record yourself over here using the record yourself item, or you can upload some video of yourself or anybody else. It honestly doesn't matter. If you don't like recording yourself, just wait until you're sort of sitting on your own and then record yourself in there. Remember, when you do record yourself, it's just going to cut to this little section here. So I kind of move the camera down a little bit in there center myself in the middle because I'm just going to be using that middle bit over there. And then just click Start recording, wait for your 3 seconds, and smile at the camera and go from there. Let's stop that. And once again, I could then save that recording out, and I will then have another little recording of me over here. Now, you can see one is above the other. Let's go back there. And of course, I could then scale that up if I wanted, so I'm just going to be right in the middle over there. Right. I look really worried there. I wasn't I did look that. Let's find a smile. That's a bit better. Anyway, do try that out and have some fun with it. Record yourself or upload anything you like from a video. It doesn't have to be a person. If you want to do something different, find another video, use one of the videos that they give you down here. Most importantly, just enjoy the process. But 35. Add a Transition: Now, we've got this what's called a straight cut from the intro straight into the video there. If you want to try any fades or anything along that line, you can go along to the little plus and click and add some transition. So I'm going to click there. I'm going to say Add transision we've got some different transitions in here. There's one that pushes one out. You can see over there that one will push that one aside. We can have this sort of wipe going across. There's a dissolve which I quite like. It's a slow dissolve, and then there's this dip to black or dip to white in there, too. I'm going to choose the dissolve over. Now with the dissolve, once again, if I click on that little icon in the middle, I can then choose how long that dissolve is going to be. I put in 3 seconds in here, so it'll be a really slow dissolve that looks awful. So I'm going to take that back and just do a very fast little dissolve, maybe less than a second in there, so it just very quickly dissolves from one into the other. But do try that out. So when we get something like that, there's a quick change, it just takes away from that sudden wrench from one image into another or one video into another. As always, have a go. 36. Add More Video: This intro bit is about me just saying hi. Saying my name beautiful barge. Traveling the canals around London was my wife. And talking about the fact that I live on a boat with Ali, my wife, and Fuji. And so what I want to do is I want to bring in a little piece of video showing the three of us by our boat. So I'm going to do that, and I'm going to upload from the device, find the piece of video that I want. And I'm going to layer it on top of the canvas. I'm going to choose as layer on Canvas and click on ad. You can see it's brought it in. Now, this is quite a long piece all the way through. And the bit that I'm looking for is probably nearer at the end. So I'm just going to shorten it a bit, and then I can actually click on the video itself, and I can scroll it through. So my playback head is there at the beginning. This is the piece of video that's going to go in there, and I can just scroll that through until I get where I want. So there's Ali just waving at a Bota that's going by. If it's a very noisy boat, as you'll see in a moment, Fuji's looking as well. And what I'd like to do is I want to use this bit here where Fuji jumps onto my shoulder. He is a very, very needy cat. He loves attention there. So that's really the bit that I'm after this little section over here. So let's play that and see. Now, you can hear all that noise. That was actually from that piece of video. Some of the older boats has got these really noisy old diesel engines, and that was one of them that makes so much noise when it goes past. So what I'm going to do on that little piece of video is I'm going to mute it. There's a mute button there, so it'll mute the video down. I'm going to make it a little bit smaller and just move it down to the bottom over here so we can have that playing while I'm talking. And I'm thinking that it should come in. Let's see. I live and work on barge traveling the canals around London with my wife, Allie, and our cat, Fuji. Okay, I might just extend that a little bit out over there. But we've now got two videos, one on top of the other coming in and playing together, but only one soundtrack. A beautiful barge travelling the canals around London with my wife, Ali, and our cat, Fuji. By the way, our boat is called Sunflower Boogie. So if you're ever in the UK and you see us on the canals, just come and say hi. We're very friendly. 37. Create a Fake B Roll: Now, sometimes when you click on a piece of video like that one or that one, you think, why can't I see all the other videos? All I can see is this one over here in there. And that's because you need to make sure that show layer timing is switched on. When that's switched on, you'll see that your main track is down here, and this little one above it is whichever one you've clicked on. So if I click on this one, I'm now seeing my studio version. If I click on that, I'm seeing the outdoor version of that video. So just make sure that you click on the appropriate item in there and you'll see it. And if you don't, it's show layer timing. Now, what I'd like to do is I'd like to show you a little trick that a lot of people who are doing videos use. And once you see it, you'll never unsee it. You see, a lot of people when they're recording, actually record with two cameras, and I'm sure you've seen this. You have what's called the A role and the B roll. And the B roll is very often from the side of the person, so they can just cut from the front to the side. But of course, not everybody is able to do those two camera views. Unless you've actually got a particularly good studio setup, it's quite difficult. You know, maybe if you're doing it on your phone, you might have a phone on one side, then a phone on the other side. But here's a little trick that a lot of people do just to add some interest. I'm going to say, from this first piece of video here, so I'm just going to go I introduce myself? Over there. Hi, I'm Tim. Hi, I'm Tim. And I'm going to stop there. And then I'm going to right click on there, and I'm going to split that video into two. So it's this piece here and that piece there, which are now separate pieces. It still plays directly from that one. I'm Tim. Into that one. But if I go to this front one over here and I'm going to just make sure it's clicked on there, I'm going to zoom in a bit, so I'm just going to make this a bit bigger. So you've actually got my face a lot bigger in there. So I'm bigger there and over here, I'm smaller. It's a subtle thing, but it just makes it look like there's actually two cameras, one slightly zoomed in and one showing more of everything. Let me do that again for you, so I'll just play it through from the beginning. Hi I'm Tim. I live and work on a beautiful bump. And if you want, you can actually even go between those two add a transition, and I might add a very quick dissolve between those two, but make it very, very fast. You don't want it to be too obvious. And it just takes off that harsh jump from one to the other. Right, let's try that again. So just this bit I'm Tim. I live it. Oh, that looked like it actually zoomed in a bit. That's a bit strange. So if you need to go back again there, you can click on it, and then just go back in and change this. Maybe try making it a bit slower. Let's see what that looks like. Otherwise, we could just try something else or maybe even not have it on there. Hi. I'm Tim. I live and work there. Uh, that's right. But to be honest, I'm not that happy with that anyway, so I'm just gonna say none for the transition between those two. But you can do whatever you like on there. Have a little bit of a go with that and see what you can do. 38. My Mistake: I made a little mistake, and I want to show it to you. So when I was playing this I'm Tim. And he just went blank. And then all of a sudden, it comes back. What happened there? Because this is something you might do as well? I wasn't watching because I'm talking more than I'm actually watching. But you see over there, if I hover over that little transition button, there's a plus in there. If I click the plus, then it puts in another little blank clip. Maybe I wanted to put text in or something like that in there. So I really need to just get rid of that clip like so. So if you do have that watch out for the little plus, if you pop it in there, just delete it. And you're back again. To how it was. Anyway, carry on as you were. 39. Create Avatars and Animated Character: Now, I completely understand that there's some people who don't like to record themselves and would rather have an avatar or something like that, doing the speaking for them. And once again, it's fairly easy with Express, and I'm also going to show you a Google way of doing this, as well, which I find a lot more. Well, accurate, shall we say. Anyway, let's close this one down. And what I'm going to do is I'm going to click on the little plus up here. I'm going to go to Quick Actions. And one of those actions that we have is called the animate character. Now, you've got lots of characters here. Just scroll up and down, find something that looks like you, anything that you want to use in here. I'm gonna go with Ming. He's a lot younger than I am. But anyway, I like that character. And then we can also scale the character up and down in the little window where he's going to be talking. Let's see if there's anybody else that we might want to use. I'm pretty happy with that. So let's go to the background, and we can then choose to either have a transparent background, so you'll be able to just drop this onto any background that you've got, or you can go along and choose from one of these existing backgrounds in here. Or you can just use a custom color, to be honest or upload your own image. So let's try uploading an image in here and see what it looks like. I'm just going to go and find a picture of some description in my downloads. I'm going to use that nematics that we created before. So I'm just going to say open, and there he is standing in front of that. And then size wise, over here, we can decide where it's going to go and you've got Instagram, Facebook, et cetera, or a custom size in there. I'm going to keep that as a square. All you have to do then is to record this. So I'm just going to say enhance speech as well, so it sounds even better. So let me click on record. Hi. My name's Tim. I wear these really cool blue shoes and live on a boat. Now, we just have to wait a little while while it does all of that for us. We can actually see the animation and we can play it back. Hi, my name's Tim. I wear these really cool blue shoes and live on a boat. Right. That's quite fun, really. So all I have to do is download that now or open it in an editor. If I just click on Open Editor, and then we go back again to over there. So that's one way of creating a character. And well, it's as simple as that. We can download that and then drop it into our other video. The other way that we can do that is by using Google. Now, I've opened this up. What you need to do is to go to labs dot Google forwardslash FX or just Google Google. Google Whisk. This is the one that we want in here. So Google Google Whisk. And I'm going to launch Whisk over here and I'm going to say Enter Tool. Now, it takes us into this area. If you don't see these little windows, by the way, just click on little arrow on the side. And this enables us to then create still images and mix them together with subjects, scenes and styles. And then once you've create your image, you can then do a video from that. So I'm going to go to the subject, and rather than entering text, I'm going to upload an image. And I've got an image on my desktop over here of me. I just a screenshot from one of the videos. There we go. You can see I'm sort of sitting there looking quite serious with a guitar in the background. Now, the scene, you can put in whatever you want. I'm going to leave that blank, but if you want a different scene, you can do that. And then in the style in the style, I'm going to say enter text, and I'm going to say animation anime style. And let's click on Generate. And then once again, you've just got to wait for it to do its thing. Right. You can carry on describing what you want in here as well. But I'm just going to leave that blank and click the little go button. And it will now generate an image or two based on those two prompts. Okay. That is not what I was expecting. Well, let's put in a brief description. Right. Sitting looking at camera ready to record. Right. So we've got two more, which are a little bit more accurate. I like this one over here. It's not quite me, but it's not bad at all. I'm gonna click on Animate over there, and then I need to tell it what to say. Right, so I popped in. Hi I'm Tim. I love on a boat. I live. I live on a boat with Ali, my wife, and our cat, Fuji. Let's click the button and see what we get. Well, that sounds like it says I'm Tim. I live on it. It says that I live with Ali and my wife and our cat. So I might have to just change that a little bit over there with Ali, my wife. And our cat Fuji. Um, so I can actually take out my wife. I'm going to say with Ali and my cat. But the accent is wrong because I've got a British accent with a little bit of South African added in there as well, because that's my background is. Right, so I've changed this a little bit. I've actually told it to say, Hi, I'm Tim. I live on a boat with Ali and our cat Fuji, and I've told her to use a British accent with a touch of South African. Let's see what happens. Let's see what this does. Hi, I'm Tim. I live on a boat with Ali and our cat Suji. Hi, I'm Tim. I live on a boat with Ali and our cat Suji. Well, it's put in the subtitles as well, which is quite good, I suppose. It might need a lot more work on it to get the accent vaguely right. However, what you can do without going down too much of a rabbit hole here is you can actually just download it with the incorrect accent. It's not your accent per se, or doesn't sound like you. And there's a number of different AI models that will allow you to put your voice onto a piece of video. Now, we're not going to go all the way down that. You can experiment with that by yourself. But what I did was I've done it over here myself with another one. So I put my voice in so you can see. Hi, I'm Tim. I'm your Adobe instructor today. So you can see from that you can put your own voice in there, too. So if you don't like being in front of the camera, you can always try this. It's really called. It's a lovely way of getting something really interesting. I prefer this character to the last one, but as I said, it'll need a bit of work. All you've got to do is click the download button to download it from here. Anyway, have a lot of fun with that. It's a really cool little tool, and it comes from Google Labs, and it's called Whisk. 40. Add a Last Video: Let's put in the final piece of video at the end. So I'm going to go along to media and I'm going to find a piece of video. Now, obviously, if you've got something you want to put in once you put in all the other bits of video, you can upload it. But I'm actually going to say search video because I'm looking for some rivers. And I could type it in or I just happened to have typed in before to check them out before I showed them to you. Yeah. Now, we've got a number of different rivers in here. I really like this one of the Thames, which goes through London. So I'm going to click on it. I'm going to add it to the scene at the end. Now, I want it to be full screen. Rather than grabbing the end and trying to make it bigger, there's just a fit video button up here. If you do that, you can see we can just fit it in, and then I can pull that over in there. Those of you who have never been to London. This is known as Tower Bridge in there and that's called the Shard. It's a really tall building. And yes, you can go up to the top and overlook it. And this is the River Thames. Now, I don't want the whole thing. I'm going to go to this little slider at the bottom and just drag it over to the left so I can see everything. That's a zoom in and out button over there, and I just want to use a small section like so. So, let's have a look at that ending over there. Right, I think maybe we could do with a bit of a transition in there. And once again, I will just experiment with a dissolve so we can dissolve those. I'm going to click on that and I'm going to have a slightly longer dissolve, maybe just 2 seconds over there because this is the end and it's kind slowly going out. Let's see how that looks. Yeah, that'll work. So let's just play that second bit. I live over there Fuji. And we fade into that for our end. We obviously need to put some texts and other bits in there, but have a go a video in for the ending. Yeah. 41. Add a Voiceover to the Outro & AI Enhance It: Now, I'd like to have a bit of a voiceover with this particular video, and there's an easy way to do it. I'm just going to click on the last video, not on that one there because I wanted to come in over here. And I'm going to go to Media and here it says, Record yourself. We've done this before, but this time we're going to do it slightly differently because I don't want my face in there. I'm going to click Record yourself. Over here, I'm going to start recording, and I just want a few seconds. So start recording. Join us on our Adventures. Oh, I didn't like that. Let's stop recording and start that again. So start recording. Join us on our adventures through the Rivers of London. Let's stop there. Now, I've done that. I'm going to click Save Recording. Don't just close this down because you'll lose it. So Save recording, and it pops it in. Look at that face there. Let's try that out and see if it works. Join us on our adventures through the Rivers of London. Okay, so it sounds okay. I'm happy with that. It's very loud, but we'll deal with that shortly. But what I'm going to do is I'm going to go to the layers over here, and I'm going to move this underneath the other layer. So it's just sitting behind it so we won't see it. Now, to select it, by the way, you just click it in the layers to select it there. And I'm going to go to the volume, and I'm going to pull the volume down quite a lot because I think it was far, far too loud because I was right by the microphone for that. So let's have a look and see how this works. And GatoGi join us on our adventures through the Rivers of London. It's okay. It doesn't sound too bad, but it does sound a little bit echoy. So I'm also going to do something else. I'm going to click on the Enhanced speech button over there. And that will just go through the sound using AI and enhance the speech and make you sound a whole lot better, more sort of studio quality. Right, let's see what that sounds like. J. Join us on our adventures through the Rivers of London. That's so much better now that speech doesn't sound like I'm in a sort of a small box. Anyway, do have a bit of a go with that and put in. This is called an Outro. So you have an intro at the beginning, Otro at the end, and then we'll do one more thing on here. 42. Add a Final Effect: Now, we're going to animate this out. So I'm just going to make sure that I've got the timing right. Inches through the Rivers of London. Okay, so that's about right. I might shorten that just a little bit. I'm going to click on the Plus and say, Upload from device. And I'm going to find the generated version. Well, this is a slightly different one that I generated as well when we looked at generating the other one. So slightly different brings in my name in there, and we will shorten that up a little bit, as well. So it'll just go from there. Who's of London? Into there. I just want that to come in, so you can sort of see my name appearing underneath it. And then I'm going to click between those two. I'm going to add a transition over to Dissolve. Click on the little icon to get the duration, and we'll make it say 3 seconds, so we get a slow dissolve between those two. Let's try that last bit out through the Rivers of London. And we get a slow dissolve. Into that where my name comes up at the end. Of course, I could reuse this one over here if I wanted more continuity in there. Anyway, have a bit of a go. Put in something at the end, and then we will download this to get the final result. 43. Fade In & Out and Then Download: Now, you can see I've changed my end one to the same as the beginning because I thought it would look a little bit better that way. But there's two things that we'll do very quickly before we download this, and that is to fade this in and fade it out on the other side. You see, when this comes in, it's just straight in like that. If I wanted to fade it in slightly, I can click on this first video and over here, I go to animation, and you can see we've got ins and outs. I'm going to go to out Sorry, I'm going to go to I. I'd want to fade it in. Click on the fade. I can click in there, and I can choose the duration. I want that to be quite a fast fade in, so I'm not going to even go up to a second. Now, let's play that so you can see when it starts. It actually starts as white. And that's because of the background color. If I go to the background color up here and change that to black, now it should start out being absolutely black over there, so it's black, and it fades in. Let's do the other side, go to the end over here, this one. And once again, I'm going to say fade out this time. I'll click on fade over there. I'll make it a slower fade out over there over a few seconds. So when we play this now, I just fades out. Once again, it's fading out to white. Let's just change the background color to black or any other color that you like to be honest. And now when we play it, it'll just fade slowly to black. Right. We're gonna click on Download MP four. It's gonna be ten ATP, which is the original size. We're going to download that, and there it is pretty much done. Let's have a look at the final result. Hi. I'm Tim. I live and work on a beautiful barge traveling the canals around London with my wife, Allie and our cat, Fuji. Join us on our adventures through the Rivers of London. And there it is. I hope yours look way better than mine, and that you've done something really cool. Anyway, enjoy it. There's lots of techniques in there that you can apply to all sorts of other different projects. 44. Well Done & Thank You: Congratulations. You've reached the end of this course, and I'm sure you're feeling really confident about using AI with graphic design now. Now, don't forget to follow me and leave a review. It really helps us to create more courses for you. And do have a look at the other courses that I do. There's lots of knots in Adobe, affinity, Procreate, and Canva, as well. And I shall see you in the next one.