Tv Commercial Process Master Class: Create 3D Motion design for your Product | Khalil Sediqi | Skillshare

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Tv Commercial Process Master Class: Create 3D Motion design for your Product

teacher avatar Khalil Sediqi, Yes I'm a Digital Arts Instructor

Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Course Introduction

      1:48

    • 2.

      3ds max Intro & setup image for modelling

      9:00

    • 3.

      Use editable poly and apply materials

      8:05

    • 4.

      Create logo brand mark on your 3d model

      5:51

    • 5.

      Import 3D models into element 3D

      14:16

    • 6.

      Create Camera Motion in Adob After effects e

      15:13

    • 7.

      Create Sound Fx & Bg Music For your Video

      10:36

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About This Class

Are you looking to Master In Cretivity Ads? Then look no further! Whether you are a beginner or just seeking to improve your skills, this course is perfect for you.

In This Course You Learn All Steps From Zero About Create 3D Motion Design Commercial 

  1. How to create ads video script 
  2. Take Photo Shoots from your product 

  3. Then import photo to 3D Application to create 3d modell 

  4. Simple Introduction about 3ds max 

  5. You will learn 3ds max Primary Shortcuts

  6. Starting 3d modelling of your product with editable poly

  7. Short info about edge, polygon, and vertices 

  8. Creating materials by using material slate editor in 3ds max

  9. Create logo lable 3d model for product

  10. Export your model from 3ds max to Adobe After Effects

  11. Short info about Element 3D plugin 

  12. Import your 3d product model into element 3d and setting 

  13. Apply materials and reflections for model intro element 3d

  14. Create 3 Camera Animation for your video 

  15. Export in Ultra Quality from Adobe After Effects 

  16. Create New Project in Adobe Premiere Pro for editing your video 

  17. Edit and arrengement music for your video bg 

  18. Create Match beats Fx for video 

  19. Create Sound Fx and Jump Cuts for video 

  20. Render Your video in Ultra HD from Adobe Premeire Pro 

    Good Luck and Thanks Before

Meet Your Teacher

Teacher Profile Image

Khalil Sediqi

Yes I'm a Digital Arts Instructor

Teacher

Khalil is a graphic designer and an Adobe certified instructor. He is the founder of a media production company. He has more than 13 years of experience in teaching graphics and working in productions and television channels. And has taught as a lecturer through Google Zoom Life. More than 10,000 students from more than 100 countries are studying in his various courses.

He has worked as a Graphics designer, 3D Animator, Av. Editor, for companies such as Tolo Tv, BBC Farsi, Pixel Production, Dreamworld Media Group, and Teaching in Kabul University Fine Arts etc.

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Transcripts

1. Course Introduction: Hey, what's up, this is elicit, and welcome to my production site. Today, I want to show you how to create Ty motion design commercial for these products. These products were brought by a customer to make Ty motion design commercial for him. So I have created five easiest steps for you. The start from the first one, the most important, you know about the video advertising details. A tween, you must create your video in 15 seconds. Motion design in ultra quality 30 frame per second. In next step, take few photo shots from your product. Then in third step, move your photo image to treaty obligations. No matter which one you want to use. TDs Max Ma 40 pendent. So I use three DS Max. In three Ds Max, create your treaty modeling of these products. Next step, move your OBJ model or three D models to Adobe After effects. In Adobe After Effects, use Element three D. In element treaty, you can create lighting, texturing, and camera animation in Adobe After effects. So, after Adobe After effects, render your video, move the video to Adobe Braman Pro to create sound effects, background music, and render your final video. Submit your video to customer. Thanks for joining us. Let's start the course. 2. 3ds max Intro & setup image for modelling : Hello, guys. Welcome to treat modeling section of Products. So before going to Tread DSMC, you must take a few photoshoots of your products like this. Let's go to TDS Max. First, you must know about primary sharkets of TDS Max to control the viewport. The most important s harket is hold old wet W for maximize viewport old plus W. Next, select a sample of Treaty model for controlling your Veo press Medal Moss bottom, for moving, scrolling for zooming, and then hold old on keyboard Medal Moss button to orbit your project. If you need to control your model, press W E for the date, press r for the scale. Let's delete this one, and let's start our treaty modeling, s a plan old W, and then Zooming create a simple plan there. Change plan to one, one segment. And then go to Mial, select the compact material, and then go to render setup, change render engine to scan line. I need to set my marial to sample render engine. Select the first one and click on physical marial. Go to scan line, expand this option, select the standard. Make copy for these six materials slit. Select the first one and click on none. Go down. There's the general section, select the Bit Mp. Select the screenshot, select this one, and click on info. The size or resolution is very important. 69, 641. Click Okay and open. Change your plan to 64.1 and the first one, change to sorry. Change this one, 64.1 and change the second, 60.9 60 point n. Okay, good. And now we drop drag and drop on the plan and turn on from the wire frame face. Minimize your material editor and go to create a cylinder in perspective viewport. Create a simple cylinder. Then click on front board, press all Db. Scroll zooming, right click, slick move to set there, and go to, modify, press old on keyboard to control the reds slowly, and move down there, change the height. I. And then right lick on the face, turn on the He faces, change the sides more to 15 to create a smooth and high quality treaty model. After this, more the model, Then right click convert to headed poly. Salate the vertices, control the vertices, down there. I'll I'll come out again. This model is divided in three parts, the plastic part, golden part, and the glass part. And the t to the Plastic part, golden part and the glass part. Let's move these vertices center of the glass part. No matter. Okay, now time to make more smooth model. Select the edge and go to modeling. Expand, select swift loop, one click are, and one click there. So Zooming and one click there. So after this, press Old W and Paul W D. Zooming, right click, select the polygon. Select the top and create insert Zooming. Hold old on keyboard, Mali a little bit. Ba size insert. Apply and select button. Click on Insert, apply. Okay, now let's apply the materials. First, go to material section. The first mario select bent, eye dropper, the first matrio, make more brighter and select your model. To from port, select and drag and drop. Okay. Select the golden part zooming golden part, change to golden. Make more reflection. Apply insulate, glass part, then apply the glass part. Okay. Is, I think this model is 50% ready to use. But another 50% is the cream, how to create cream part, select and then press for the scale, then who shift on keyboard, make a copy. Make a copy. Then press or click. Press over for the scale by y to make a little bit small and make more smaller, press every f the mo, mold up there. Then apply another material for that. Select third and fifth. Eye dropper, select the material, mo writer, K, then apply direct selection. Change the name, select the glass part, chain of pasty, to look or test. This is the first part of the Treaty paradix model, and let's go to second. 3. Use editable poly and apply materials : Hello, guys. Welcome to second part of Treaty modeling of the product. On its start. The second part is very easy. Go to create geometry and select the cylinder. Then create a simple cylinder there. Press old Al there and sit on the screen on the photo of the product, press for the scale, and a scale from the X Xs like this. And then press for the move down Okay, and now create the top Al, Al. Zooming, go to modify the side is 45 is O, and right flick, change to added poly. Take a look. There is the difference between these two products, or this is ten, and this is little bit fat, and top, one is, a little bit more smaller than bottom parts. Okay. Turn on age phases, select, age, zooming, sling the first age and make loop. Move up and select this part, make loop, move up, down, and sel this one, make loop, move, press of the. Turn off again, select your model, move the side, and select He, Zooming, move a little bit up. I can move this part of the mine, and move down there, and know how to create the top part. Select polygon, select, and click on Bavel. First, change to zero, these two options. Change to zero. Hold on keyboard to make a little bit, slowly move up there, a little bit slowly. Apply and then make extrude alder, take a look, extrude more Yeah. And and then click apply. Turn off the polygon and go to modeling, expand and select age. Then go to modeling, slick swift loot, Zooming to create smooth age for your tat models. One click there, and one click there. Zooming for these parts, On click there and on click d. While click there, control the undo. In right lick select podigon, slick bottom part and make insert hold out on keyboard. Me slowly size and then apply. S the top part and make insert, Zoom, hold, click apply. Let's apply from the modify mesh smooth to see smooer. Take a look, looking very smooth. Select a gain and the late. Okay guys, let's make material for this. Go to Mal sled. First, make silver, re reflection, material for the sport. Select and select the sixth matri lt, make more copy and copy. Seling this part, and mold. Apply and then select on other parts, apply the glass material. Now whole shift on keyboard, small scale to create another part of the product, move up. Apply this material for that. Finish. And slit the top part of the second move down. A and now turn off the age phases. Let's see. Co. Why this model is a little bit different. Slate all and zooming like a circle. Let's fix this, create a circle and then make a line center center, x y and z, click. Let's select all, hold all to dsl the circle and press for the scale. Goods. And now, zooming, slate, the circle shape and the late. Okay, guys, thank you for watching of this part. In next part, how to export these three D models for after fate using in element three D and make realistic golden mats, realistic glass metres and plastic metris. And then creating treat for that. Let's go to next part. 4. Create logo brand mark on your 3d model : That is welcome to P three. In this part, I want to show you how to create the label for your product. Let's start. Select plan and press all Db for the changing viewport, Al Db and Zooming. Take a look, I want to create a label here. And now zoom out. Then all debri, right click, select move, and there is your label. Zooming. Press all W and turn on phase, go to modify, change the segment length and weight, and go to press B for the band. Change to x xs and band like bits. Let's see. Let's turn off the phase and little bit move to right, press all on keyboard, Hold on keyboard. Now go to modify, press S for the shell, and then hold on keyboard, change the shell size. 0.05, right there, 0.05. Now, let's create a sample label. Create a new file, and right there. 500, 500. Create a black solid color and right there. Sample change to golden color, a little bit more golden and change the size apply set two center lightnes and create a circle hold all shift on keyboard, change the stroke size. Select the sample, move down. Hole shift, select booth. Cred it. And go to file, save a copy to desktop, select JP, right there, log out, Enter and change to the large file. Minimize now, and go to Matrio select the material. Take a matrial copy and click to none, general, double click here, Mt map, select the logo, and drop data. Change the name of the label. So there is. And go to modify, select UVW map. Okay, and right click. Clop two. Yes. Okay, you guys, take one copy more for this one. All shift on keyboard, take one more copy. Click Okay. And zoom out there, move the label there. Sit here. Press more for the skill than the sides. Love more skill than on the sides. A little bit zoom out. Um out. Okay. There is the sample and in next section or next part, take a look how to export these models with materials to Adobe After effects and create realistic material of golden glass in element in Adob Aftereffects. Thanks for watching for this section. T 5. Import 3D models into element 3D: Hello guys, welcome to After Effects section. In this section, I'm going to show you how to export your treaty models to After Effects and edit in Element Treat plugin. So let's start first. Select the picture or Photo late. Select all the models. Click on File and export selected. Selling this top and create a new folder. Double click. Write the file name and change the file type OBJ. Select TVJA and click on save. Select the face is to quotes, turn on the normals, texture, smoothing, click on Export, and then click done. So minimize this, click on after fix, click create new composition. So if you practice, select HD or your computer performance is higher, then you can practice on Ultra HD or FolHD, or HD. So I think because I want to create this project for a customer, select Ultra HD four K, select and write there final C. Set the time to 15. Click OK. Create a new solid and right there. Element three D, enter and go to effect copilot element. After this, click on sine set up. Click on Import New folder, select T model OBJ. So let's click Okay, there is the model. Zooming there. So now, let's add the first metri the second and the third third and the logo. Select the logo Zooming go to basic setting, change the ambient zero and change the glossiness, specular and environment to zero. And go to setting, click ad and now, select the first one. Ma glass, go to physical and select the glass, apply there, and go to setting, change the brain mode to add. Okay. Now, select the second material, create gold in there. The third one about white plastic, white plastic. Let's Go to the first material. There is the SS reel. Apply this one and change the lighting two, three, 60, and let's go to environment. Change the environment back lights, four k back lights, select a graphical dark back light like this. Let's go to environment and change another different back lights. Okay. You can change the lights from the presets like the cinema, change to basic, and then final is the logo. Slick logo and control, go to basic setting. M more visible. Go to environment if you need to change and go to environment, there is a more back lights. Slate, a little bit darker. Okay. Okay, guys. Let's before creating let's select the glass, and let's control. We'll go to reflection and we control the reflection. Control. And there's the refraction. My the refraction, intensity, decrease, and there is the distortion. Let's see illumination wire frame. So there is another two important points. Go to setting, turn on the draw back face and go to basic setting and control gloss to looking more realistic glass like this. And let's create a the floor. Move up the products, move up and go to create a floor and change more heat floor, change scale. Zooming, there have a of materials of element three, a lot of different materials. Et's apply this one. Let's click there and turn on the reflection to mirror surface. Okay. Let's select, go to glass names. Control, Lit make blur. So if you need to change more, take a look the background, looking different. Let's apply another different background. What about this one? L et's say another folder. So there is a lot of backgrounds I have. What about this one? Let's say control and what about this one? Not bad. I need to find our first material of the floor. Yeah, this one, I need this. So go back to basic ma and changing. B. And now click Okay. So after this, right click, create a new camera and change the camera to 20 millimeter and click k. Select the element three D and go to Group one, click on Marial Lo, change the matrial, size, the huge marial and move the models down there. Okay. Let's see. And let's click Sin Setup, and let's control select the treaty model and go to setting. Let's see go to setting, controls. Good, and let's select the floor. Flitch. Let's create a new solid right there. Horizon. Enter and go to effects, go to trap code, ism. And let's say first our project to desktop right there. Trust project. And then go to Project, double click there and go to our folder of the B lights, click Environment, B le four K. This one, I think, I selected. Okay. Turn off the port JP sequins and click and port. Drop there and turn off, select the horizon, go to effects Image mud, select the layer back light, and move it down there. Okay. And then control in this. So now guys, right click, create another new solid, no matter which color you want to select. Right here, light, enter and go to effect. Go to Videocpilt, optical flares. And then click on Option. Go to precepts Flares. Click there. Let's find this lights. Flick, and move the lights up and then press afore on keyboard, change the mode to add. Okay, now, select the optical players and move down there. Let's say the position down there. And what about this position, move up there. Okay. Let's select the Element treaty and go to the render setting, turn on the motion blur and turn on the ambient all collusion. The ambient ousion is very important to see more realistic with shadow. Turn on this s and go to lighting. Let's see change the lighting to 36 is looking good. And let's close and now time to make camera animation. How to do this, how to create. Okay, guys. Let's go to project, selling the final C, go to edit and duplicate and duplicate. And now time to animate the camera in first composition. So let's right click, create a new null object. Then parent wave the camera to no object because I want to make animation or I want to move the camera by no object one like this. Control Z. Let's lay the lights and go to 6. Create Camera Motion in Adob After effects e : Control Z, let's slight the lights and go to effects. You can turn on the lights three D. It means when you move the camera, the lights moving two. Control Z, and let's move up because the source type is three D. Now, I need to start the camera emission by selecting null objects and turn on the treaty switch. Press F four, turn on the treat sedge, and select null object, go to effects and press. Click there and write start xyz. Apply this effect on the null object, and then go to effect control solve Zooming first. Zooming, zooming in zooming, and let's move out, and then let's move there and select the lights, go to custom layers and select source to element three at current time. So select the source. There is the lights. Let's move out in the lake, let's control. The source is L et's turn off the treaty to two, and let's change the lights and let's move up in the lights there, move up there, and so let's control from here. Go to project, go to effects and select no object. We move up. Control the camera, atleit, make strike, and then little bit zooming. Okay. Select the camera, let's say something I want to test. If I turn on the field. This one is and blared label. L et's turn off again, and let's make animation, select, knowledge it, and turn on these X Y Z positions. Go in 4 seconds. Move up. Let's play. Okay, good. Sell element three. Take a look. The motion blur must be on. And let's go to second part final C two. Let's create another null object and apply the xy and C. Selling the camera a parent linked to null object and turn on the three D, and selling the lights to D. Okay. Let's control, and let's change the lights move this point down and these points. Okay. And now I want to change the camera directions. Let's go to first 4 seconds. Sorry. Let's change. Change to their and go to camera, transform, turn on all, and come to first and change like this. Select the element treaty and go to Munchen Blur, make more Munchen Blurs. Play now, So there is another camera mission in part two, press control plus S for the safe. Go to final C tree. And now let's make any emission by element three. So first, select the move two and go to selling the lights and move there and move this one now. Now, select element, Group one, and there is the multi objects. Let's turn on the rotation. Control Z, let's see another one. Let's display. Let's see this one displays. And if we tate the camera like this, or like this, Let's see to replicater and rotate rotate like this. Yeah. Legs. Okay. Go to 5 seconds. I first second, go to camera and open the transform stowatg. Let's go to element three d. Stowach, the wide rotation and go to square displacement, Stoch go to in 5 seconds. First, change the rotation zero, and change where is displacement. Oh, sorry, I this one was the animation above displace. Turn off this one and turn on good 5 seconds. And change like this and change the camera position, change to zero. A let's tl it. Zoom out. We move the camera down there. Let's make more closer these models. Let's tl weit Zoom. And mold tl out here. Let's go to element and make blur. Play now. E is Okay, good. And now, I need more rotation. Let's play. There's more rotation like this. Okay. Go to first come, select the element treaty and go to a reflection. Close this one. Let's go to lighting. Where is the lighting? Addition lighting, rotation. Let's see. Mattle bit motion for this. Stop watch, go to second four and make zero. Play now. Ma any mosion. For the lighting lay and go to final Cm two, go to lighting, additional lighting, rotation, stop watch, go to in 5 seconds. Play Good. Go to final column three. Go to where, lighting, and additional lighting, rotation, stopwatch, go to in 6 seconds. Make rotation like this. Let's play So let's lick this layer, press you and make more time. What was that? I need to make more time for the reflection the lighting, motion, more time. Let's say there is the rotation. The first one, second and third on. M there, Controls go to reflection. Play. Go O you guys create another new composition and right here, o project, and the time is 15, click Okay, go to first C second C. Take a look in there. Select the second press T, Stopwatch, go there and change let's play again. Make more time in transitions. After second four, go to close of second eight, select the final C three. Drop the and set here. Select and press for the capacity, turn of, go to second eight, turn. Let's test first. Need more time let's play. I think in hurt, camera is too much slow. Select, double click. Let's go to camera. Select the camera. M in 3 seconds, and go to element three, press C, make final motion in 3 seconds. And. Let's go to final project. Here. The final project, so let's render. Our final video. Ok, guys, thank you for watching. This was about Ado Aftereffects, section, how to import from Tre DSMC in after effects by element T D plugging and how to control the textures, lighting, cameras in very simple way. And now time to export from the aftereffects to create sound, bionic, sound effects. Thanks for watching. Have a good time. 7. Create Sound Fx & Bg Music For your Video: Hello, guys, welcome, and now time to editing the product video. So open a little bit Premier Pro and click on New Project. Right Hal sample, and right here. Commercial. Click on Create. So first, go to Window workspace, select editing worker space for importing your video audio, press Control plus I for report your file or double click here. Select the final project. This is the final project created in A After Fats. Select and drop here to create a new sequence, Another way drag and drop here, to create a new sequence and right click. Select new segments from clip. Okay, let's import the audio, double click, and no copyright epic taser for the background music. Double click, select the audio, drop to composition. Double click. Let's fine. So Pepper fast two, selling this on. And now, Press plus on keyboard for zooming and select the music. Cut, start from here. Play. Okay. Let's volume up the audio play. Take a look. The music is starting from the Bats. It means select your video, press control plus D to create cross dissolve and control the transition cross dissolve. And play it, take a look. Little bit down the volume and play again. I think let's change the video from there, press Control plus K for the cut. Press control Ku select move here and s press Control D ing Delt Zoom out press Control plus K, belt. So if you don't need to delete, move the clip up there and hide. Next, s the second video. Let's play first. Select and press Control K cut and cut from here. Cut. Delete the extra music. Select and right click, go to speed duration. Turn off Draplt it, and select optical flow. Change two 5 seconds. Select your video and go to select stretch and cut. Let's play again. And now select Third video. Start from here. Press Control plus K, delt, and delete the cross Z. Move here. Play now. Okay. Let's press control plus K, the late, I need more link for this video. Go to speed duration, change, select optical flow, and press C, cut from here. Let's play first. Cut and cut the light move here, and move there, play now. And right click, go to speed duration. Change 5 seconds, optical flow for a smooth slow motion. And let's play. And play again. I need to create video effects there. Let's double click the video. Select this scene and mark out, select the video and drop here, and then select the paper sound effects. Zoom in and select cut. Select again and press press control, and move there, control, select transition crow dissolve, and cut. Okay, set in and out. And cut. Plan now. Good. Select the video and go to effects right lighting, drop here. Go to effect control, select the lighting, he, and move. L et's change some settings. L the segments and details level. And there is branch segments. Need more branch and change the color like this. Play now. Zoom out, and there we have the bits in music. Take a look. The first bit, select the video and cut. There is another pi, select and cut. There's another pit and cut. I mean, select the first one. Change to 115, go to next, 100 and next. 101st, stopwatch, right here, 130 or 100 arty. Zoom out, go to end, select 150. Let's play from here. So Good. Zoom in and select cut. Let's play from a start. And e plus me and blotted. P, guys, I think end of this editing. So I now time to export the final result, go to click on Export here, and then select the location where you want to export. I want to export to desktop. Select the range to work and select the format 2h264, P four, and go to video. S. More turn on the use maximum rando quality, and then go to arder encoding. So about video quality set target Brad MVPs is very important. And next, click on Export to export your final video. Okay, guys, thank you for watching. This was about how to create TV Commercial for some products. Have a good time. Good luck, all of you.