The Unlimited Video Idea Method | Aaron Willems | Skillshare

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The Unlimited Video Idea Method

teacher avatar Aaron Willems, Film-maker & Content Creator

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Welcome!

      1:04

    • 2.

      What Is A Dream Avatar?

      2:16

    • 3.

      Preparating For Our Dream Avatar

      2:16

    • 4.

      The Basics & Goals

      2:42

    • 5.

      The Problem List

      2:39

    • 6.

      Prepare For The Future

      3:02

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About This Class

How often do you struggle with getting ideas for your videos? You want to make content but don't know what? The endless struggle of having 'no inspiration' destroys a lot of creative dreams.

I will help you solve this problem for good. The "Dream Avatar Method." Never heard of it before have you?

In this course you will learn everything you need to know to start pumping out endless amounts of content. And the best part is, it's really simple! You just need an hour or so to get started.

A new chapter of your content creation journey will start today. Goodluck!

Meet Your Teacher

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Aaron Willems

Film-maker & Content Creator

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Level: Beginner

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Transcripts

1. Welcome!: How many times have you been wanting to make content but you just couldn't come up with ideas? Probably a lot of time, so have I in the pets and I thought it always was about inspiration until I discovered a technique called Building Your Dream Epatar. This technique allowed me to get endless of Videodas. Yes, you verdict endless of video. Das. My name is Alan Williams. I've been in film school. I now own my own film brands. I'm a Conan creator and I've made some courses in the past. In this course, I'll teach you this technique and together we'll eliminate the endless struggle of getting video ideas. These are the things that we'll go over. First of all, what actually is a dream Efatar. Once we know that, we'll start to prepare for the build of the dream Efatar son three, we'll make the basics of our dream ephatar and we'll set some goals in lesson four. We'll think about your viewers problems in lesson five. We'll prepare for the future and expand and upgrade our dream Pati. After I've implemented this golden strategy, I've never struggled with getting video ideas again. I thought that this was just a curse that all creatives had. But it's not, there's actually a way to fix this. And this is the course where this struggle will end. It's time to get your videos to recognition that they deserve. Whenever you're ready, click on the first lesson and let's get started. 2. What Is A Dream Avatar?: That's gonna do the first lesson. From here on, I'll teach you everything that you need to know to start creating endless amounts of content. Right now, this concept of a dream avatar might all seem a bit vague. So we'll start at the beginning. What actually is a dream avatar? It's a method and technique created by the entrepreneur called Russell Brunson when he was looking to create a product for his clients, which in our case is a video for our viewers. He didn't know where to start until actually sat down and thought about who am I going to sell to? Instead of thinking, what should I sell? Or in our case, what video should I make? He thought, who shall I sell to? Or once again, in our case, for who will I make this video? And so he sat down and he thought about who his dream customer actually is. Once he did so, he had end less of ideas on what to actually do. We will do the exact same thing. We will make a document on who our dream viewer is. We will write about his or her goals, struggles, habits, ambitions, and everything else. After we've made this, all we have to do is look at this document. Think about a video that would be perfect for this character. And of course, this perfect person doesn't actually exist. It's just a document. But millions of copies who actually are very similar to this document exist in the real world. And those people need to find your videos. And after you've made this document, you know them so well so that when they click on your video, they will love it to them. It will feel like this is the perfect video made for them. Maybe you've had that feeling in the past. You clicked on a video and for some reason you just felt right. Your viewers are going to get that with every single video that you create. It's okay if you don't fully understand the concept right now. I'll explain more later. For now, you just need to know this. Your dream avatar is your ideal viewer. When he or she clicks on your video, he or she will love the video. Second of all, we can use a Dream Epatar as a guideline to what videos we need to make. A very simple example, You know that your Dream Ephatar is a 21 year old photographer, so you have to make videos for 21 year old photographers. This is the most basic version of using a Dream Epatar. However, the reason that this doesn't really work is because you don't have any personal information about your Epatar. Actually get a lot of video ideas, we need to know more. So it's time to make your dream Epatar and start this new chapter of your content creation journey. But first we need to prepare. You can click on the next lesson and there we'll do some preparations before we start making this Epatar. I'll see you in there. 3. Preparating For Our Dream Avatar: Welcome to lesson two, and here we'll do some preparation before we get started on creating our dream. At first of all, great job. You know something that 95% of creators don't and you're taking the time to educate yourself to improve your content. That's already a huge step in the right direction. Now I have a question. Do you even know who you want to help? Most people make content just because it's fun. At least they think so because without you knowing, you're probably helping someone, whether it's through education or through inspiration. So who is it that you're helping? Maybe look at your past videos and think about who might be getting help from your videos. If you don't know who you're helping, then that's okay. 90% of people don't. So I'll help you out to solve this. You can go with your best self. For example, let's say you're 23 years old now. Two years ago we wanted to get started on photography, but you didn't really know where to start. You didn't know what equipment to buy, how to make good photos, how to actually find other photographers in your area. Now, two years later, you've learned how to do this, and so you can help your past self. Of course, your past self doesn't really exist anymore, but there are a lot of similar people who are struggling with those problems that you were struggling with two years ago. And because you've already gone through these problems and solve them, you can now help those people solve those problems in way less time. In other words, there are millions of people strugglated problems that you've struggled with in the past. And it's up to you to solve those problems the easy way. So this means that if you don't really know who to help, the best thing to do is to go with your past self. You know his or her goals, habits, beliefs and ambitions. You know everything about your past self because, well, you were your past self, right? So let's actually get started. Open a Word document or something else that you prefer to write or type on and on top write the name. I suggest you just pick a random name. It's irrelevant what name you choose. It's just a way to remember your dream efatar. We're not actually making videos for your dream Efatar. You're making videos for one single person and you're going to attract similar types of people to your videos. So just giving your Et name going to help. I'm calling my dream epatar David. In the next lesson, we're going to write down all the basic information of David. Once we've done that, we will have a clear outline of who we actually want to help. And remember, if you don't know who to help, just go with your best self. You can always change who you want to help along the way, this is not a permanent choice. Alright, go to the next lesson if you want to get started on the basics of your own Dream. Epatar 4. The Basics & Goals: This is lesson three, and here we're going to start making the basics of your dream avatar. Make sure to have some sort of writing sofa or a piece of paper near you. As you know, I went with David. It's my second name, so I thought it would suit well. Now, underneath you're going to write down three sentences of who this person is. So who is David? Oh, he's a 15 year old guy who lives in a town in the Netherlands. He's always been interested in creative work like photography and filming, but he never really understood the technique. He realized that he wanted to make a career out of photography, but he just doesn't know where to start. Something like that is perfect. Now you have a fake concept of who this person is and you can once again always change along the way. On top of that, this will change as you start making content. We now have a fake concept of who our dream aftar Ashley is. Also write down way more. In this basic description, you can write down his hobbies, the foods he likes to eat, the places he likes to visit, the clothes he likes to wear, everything else. If you want to have a very deep understanding of who your dream viewer is, then I suggest you do this. But for now, it's not really needed because we're not really done with the basics yet. We still have to write down his goals. I'll give you another example. Let's say you went with your past self and now you're really into fitness. In the past, you've struggled a lot with building muscle or losing weight, and now you want to help other people with that. Some goals of the young you may have been, build more muscle or lose more weight. Be confident without a shirt on, feel healthy in your body. Be strong in the gym. It can be anything. You can add more. You need at least five goals. All right, so let's take David again. He's into photography. However, he doesn't really have a clue what to do. These are his goals. First of all, he wants to be a professional photographer. He also wants to meet other people who are into photography, and he wants to take photos with them. He wants to earn a living doing photography. He wants to travel the world and take photos everywhere he goes. And he wants to be the number one photographer in his country. Just like you already have an idea of what your viewer wants, this is already really beneficial now. You only have to think, how can I get my viewer from point A, which is where he is right now, to point B, which is these goals. You are going to be the boat that carries them to the end result through your videos and through your content. However, there's one more problem, actually, more like 50 of them. We have to make problem lists and it'll be long. We need at least more than 50 problems that our dream efator will face during their journey towards their goals. They're going to face a lot of problems, just like you did. We have to figure out what those problems are and we're going to solve them one by one. The solutions to these problems are going to be, you guessed it, our videos. That means the more problems read, write down, the more video ideas we have. Don't really get it yet or you do. It doesn't matter because in the next part I'll actually explain more about this and we'll start making this problem list. Once you've got the basic information of your dream epator done and you've actually written down those five goals, you can help it to the next lesson. So I'll see you there. 5. The Problem List: Welcome to lesson four. And here we'll create a huge list of the problems that your dream for will face on their way to their goals. We will look at these problems whenever we want to create a video. And the solution to one of these problems is our actual video. All right, I'll give you an example. Remember David's goals. One of them is to meet friends to take photos with. Let's see what problems he will face to get there. He doesn't know where to meet these people. He's afraid that they think that he's success photography, he doesn't know if anyone even wants to take photos with him. He doesn't have a car to travel towards the people that he wants to meet. He thinks he needs a good camera to actually meet people and take photos with them and the list goes on. There are so many problems associated with even one goal, but we only need one problem to get one video idea. The first one, for example, he doesn't know where to meet those photographers. We will look at this problem and think how we can fix it the best way possible. So that's a matter of preparing the video and trying to solve this problem inside of the video. Now that's so good, but you still need the problem it. So I'm going to help you make it think about the scenarios that your dream Epor will be on his or her way to her goals. So let's say your dream Efatar is a 19 year old woman who wants to get into drawing and one of her main goals is to get good at drawing landscapes out of that goal. I'm now going to think of a few problems. She doesn't know what paper to buy, she doesn't really know how to draw on the right perspective. She doesn't know whether to use a pen or a pencil. She always messes up her drawing halfway. And after that, she just can't seem to get the motivation to keep going. The list goes on, and on, and on. Once again, take one of these problems and the solution will be your video for example. She doesn't really know whether to use a penel or a pencil. Your video can be the best equipment for drawing landscapes and that's it. Now it's up to you to make this huge list of problems and you've got to keep on solving them and your channel will grow. Write down all the problems that you can come up with, go into autistic detail on every single problem. For example, whenever she tries to create those thick lines on her paper, her pencil breaks and she doesn't know what to do, just random stuff like that. If you manage to really know your viewers through this extreme avatar, you'll be able to help them really well. They will love your channel because you just seem to be the person that has the answer to all their problems. Now in the future, you might want to help different people. Maybe in a year you'll change interests and that's totally fine. In the next lesson, we'll go over how to use this dream eat concept in the future and how you can tweak it along the way. But first write down this list of problems you need. At least 50 and don't use something like Che GTP for this. If you can even come up with a few problems that your dream epator will face, then you need to think about if this is really the person that you want to help. You really should have some few problems popping into your head right now as you think about it. If you don't, then you really need to rethink. We want to help use your brain for a bit, it's healthy. Once you're done with that, I'll see you in the next and the last lesson. 6. Prepare For The Future: Lesson five. Now that you finally credit your own dream, afatar, it's time to prepare for the future. As life changes, so do your interests, and that's totally fine. Most of us will still like the things that we like right now in about two years. But what if there are extra things that you become interested in? I first really enjoyed photography and filmmaking alone, but as I grew older, I've started getting into fitness. I really like the concept of working hard and seeing results on my body. And let's say that at that time I've built up an entire Youtube channel of 50,000 photographers. Most people would say that suddenly uploading fitness content would be stupid and to agree, yes, that's true unless you use the technique of your dream afatar. So let's take David for example. First we thought that he only wanted to take photos, but now we actually want to start getting into working out. You just got to tweak your dream aptar He's 15 years old and he lives in the headlands. He's getting into photography and he really likes it, but he doesn't know that much about it yet. He also wants to feel more confident in his body, but doesn't know where to start with working out. We can now combine fitness and photography. Now you can add a lot of things to your problem list, which means we have more video ideas. And that's where the concept of endless video DS comes from. You keep on getting new interests and you can put those interests into your dream efatar. And with that, you can create more and more and more problems to solve. So what are some problems that he might face right now? He comes home from a long day of taking photos with his friends. And once he's home, he's exhausted and finds it hard to put in a workout. He wants to eat healthy, but he finds it hard to do so whenever he's outside taking photos. Some video ideas can be how to stay consistent in the gym whilst being a photographer. Or how to eat healthy during shoot days. And just like that, you can now convince your photographer audience to start working out as well. You've literally created your own niche. Instead of just being dead photographer guy, you're dead photographer who also inspires other photographers to start living a healthier life. You become an inspiration and a leading figure. Don't be afraid to change your videos every once in a while you might lose a few people. But in return you'll get new subscribers who actually resonate with you way more. And the people that have been following you for so long will actually start to get a great connection with you. So whenever you feel like you're losing a bit of passion in making videos, just pie it up. Don't just throw away the whole concept that you previously went for. You can just go from photography to gardening videos. But what you can do is make videos about gardening. Photography. Get it. If you really find it hard to understand, then just watch back this lesson. It's a really important concept to understand and it might save you years down the line. In your career as a content creator, you don't want to be making videos that you don't even really want to make deep down in your heart. So that's it. The dream after method. This will transform your content career. I really, really hope this course helped you. And if it did, and you want to give me some support back then, I'd really appreciate it if you could leave a review and tell me what you learned from this course. If you're actually struggling with filming yourself and you want to get better at that. I've also make the course for you, just for that. So you can click on my profile and check out that course. And if you want to get feedback on your own Dream Pati, then upload it in the project section of this course. I'll check it out and I'll give you some feedback so you can make your dream ephatar even more perfect. This way you'll get even more out of this method. I'm really excited for you. I hope you can really benefit from this. Thank you for trusting me, with your time and good luck.