Prepare your business to scale up, identify and eliminate potential threats and prepare for smooth steady growth.
When Holly Rutt started Little Flower Soap Co. she felt stuck in her corporate job and was looking for a way out of both her windowless office and uninspiring career path. After testing a few different side hustles and learning from both mistakes and successes, Holly runs a handmade, e-commerce business full time and makes over seven figures a year on Etsy, Amazon Handmade, and Shopify. 
Now Holly is sharing how she prepared her business for further growth and smoothly navigated the rollercoaster of selling on platforms like Etsy and Amazon. In this class, you’ll learn to reduce risk and smooth the path ahead for your e-commerce business by diversifying where and what you sell, documenting processes and systems, hiring training, and growing your customer list. 
With Holly as your teacher, you’ll:
<ul>
<li>Analyze your business to identify possible threats early enough and take steps to eliminate them before they cause trouble.</li>
<li>Convert Etsy and Amazon customers to purchase repeatedly on your website by growing your subscriber list.</li>
<li>Simplify your workflow by documenting systems and processes to make your routine effortless and help train support staff properly.</li>
<li>Hire and train your dream team to avoid burnout and maximize growth potential.</li>
</ul>
Holly provides a downloadable SWOT worksheet that will help you easily identify how to build on your business’ strengths and keep an eye on any potential risks.
Whether you have a more established business but you’re working long hours doing it all yourself or your business is having great success now but you’re worried it’s not sustainable, you’ll leave this class knowing how to ensure the longevity of your business  and stay prepared for any surprises tomorrow might bring. 
While you don't need to be a business expert to take this class, you do need to already have a business—or a business idea—to get started. You’ll need your laptop, paper and pen and the worksheets Holly has provided in the class resources. To continue improving your ecommerce business skills, explore Holly’s <a href="https://www.skillshare.com/en/paths/sell-handmade-products" rel="nofollow noreferrer noopener" target="_blank">full learning path</a>.

Introduction

Future-Proof Your Business

Diversify Your Offerings

Reach More Customers

Optimize Your Systems and Processes

Build Your Team

Final Thoughts

Job Description Template.pdf

Job Description Example.pdf

How to take a product photo - Process Example.pdf

How to create a new Etsy listing - Processes.pdf

SWOT Analysis worksheet-2.pdf

Sustainable E-Commerce Success: Prepare, Protect and Propel Your Online Shop

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Sustainable E-Commerce Success: Prepare, Protect and Propel Your Online Shop

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