Increase Your Video Creator Visibility: Stand Out and Get Noticed

1. Introduction!: Did you know that 80% of people would rather watch you on a live video than to radio blog? Video content is a great opportunity to be get noticed, seen and heard. But it is just one part of the visibility equation. Now, don't worry. We are not going to do any math here, but I'm going to show you the formula to be seen and heard as a video content creator. Hello, I'm Manton Pate, a course creator. I'm a video or content creator, and I will be sharing my five years of experience in content creation, as well as in building my content brand online. I want to invite you to join me on this journey to discover the practical steps to build a digital brand with video content that will create impact and influence. This course is practically from video creators, content creators, or can I see from everyone? Yes, because content economy. And here you will learn how to maximize your digital brand with video content. All right, I will see you in the first lecture. 2. Sell Your Story: How to Stand Out Online: Facts tells, but story sells. Let us explore the current story you are telling online, and if you need to make any changes or adjustment. Social media is the new handshake. A firm, authentic handshake with a smile, is a powerful way to make a good first impression. A handshakes create a connection between two people. The same is true when you are telling your story. But before you open your mouth to tell a story, there are things speaking for you. Let's focus on this three. Your profile picture, your content and how you engage with other content creators. Your visibility starts even before you speak. Scientists discover of our five senses, by far the most important organ of our senses are our eyes. Your profile picture tells a story. Are you showing up as an expert? Can you be seen as a trusted authority in your industry? Your profile picture is your brand picture or your brand image? Show up your face closely. Include a bright smile and a bright smiles always frames. I'm glad to meet you. A talent agency discovered me for a video creator or video course by my profile picture. After looking at my picture, they went nosing around and watched one of my courses. I was auditioned and was hired for the lead role. So how is your content telling your unique story? When you create content posts like social media post, newsletters, articles, or even videos, you have the opportunity to share your journey, expertise and knowledge. While creating content may be seen as popular thing, but it serves a bigger purpose. Creating contents gives your visibility legs. It carries your message beyond your present location. And finally, the question is, how you are engaging with other content creators. In this online space of increasing your visibility, sharing is carrying, and serving others is always a winner. This is something you can do right now or today. So go to your favorite content creators page, like their comment, like their post, or add a value added comment or even make a point to be given in their space? Now, I want you to invite to open your Smartphone or computer to your social media profile. And here's a few question to answer. How you are presently showing up. What changes can you make? How is your virtual handshake for the next person who comes to your profile page is 3. Crafting Your Unique Story: You know your story? A simple yet powerful question. Your story is as unique as your fingerprint, and no one can tell your story better than you. International motivation speaker, Charles Wood says, your story is about you, but not for you. Your expertise, your experience and your journey contributes to your story. When people think of story telling, they think it means a long story. But in fact, you can tell your stories in three words. It's just like it sounds. Three words to summarize your story. For example, I am a video creator coach. I believe you should be seeing, heard, and paid. My three word story is your visibility is power. These are not just random words strung together, but a complete sentence with a complete meaning in it. In this three word story process, you identify what makes you unique. This process also keeps you focus on your story thing. Now it's ten. Take a few moment right now and try to tell your story in three words. What did you come up with? After deciding your theme, you can create video content ideas. Post block post. Well, the ideas are limitless. My favorite Native American proverb says, those that can tell the stories can rule the world. Now it's your chance to rule the world that you have been given, and it can happen with your story. 4. Hook Your Audience: Hook, Bait, and Reel: So far, we have learned story tellings can build credibility and visibility. We have also learned the ways in which we can tell our stories. Now, there is a lot of discussion around video content creation, but great content is built around a story. When you effectively tell your story, it creates a visibility equation. Here it is. Credibility plus visibility equals profitability. Your stories establish your expertise and authority when you decide to show up and tell it, and that will create a profitable brand. In the last lecture, we have worked through three word story activity. Now, in this lecture, we will deep diver into story frameworks for content creators. This is concise and compelling storytelling. Remember, you only have a few seconds to grab your audience attention. Make it count. I want you to think this as a fishing. My dad took me fishing when I was kid, and I learned that fishing involves a rod, a hook, wait, and the rail. For this illustration, we will focus on the hook, the bait, and the ray. The hook is the opening line of your story of your video. It sets the tone of the topic and a hook calls out a specific problem or a specific person. Bait on that hook is your story, but not just any story, the one your audience can connect to. They have to see themselves in your story. And finally, the real is all about how you will al them into your story. This will be clear call to action, and I have learned on my contained creation journey that to tell people what you want to do next, and they will do it. Well, again, to summarize hook, wait, and the le. This is just one way to attract peoples. You can also keep in mind the forces or storytelling. Write this down as a reminder or jot it down somewhere important. Keep it concise. Remember context, everyone has a conflict and a conclusion. Your stories connects the dots with your audience. So tell more stories. Now it's your ten. Before you create your next video, script the hook, the bait, and how you will rill them into your story. 5. Unveiling Your Unique Persona: Stand Out as a Content Creator: Your story is different, and so does your presentation style. Do you want people to connect with you? The most powerful secret weapon to showing up as a content creator is you. In this online space, where there are so many content creators, there could be this temptation to pretend like someone else. But please don't do it. This will impact the authenticity of your brain. It will also attract people who are drawn to you, what you are pretending to be, and not the real you. Well, this is the right time to define your unique video creator persona. Your persona or your personality is unique to you. It is a pattern of your behaviors, your emotions, thought patterns, style, and your motivations. To start, be clear about who you are and what kind of content you intend to create or make in the future. Also, pay attention to the attributes other point out about you. This will make you unique and your content more unique. Master your communication style. Tape into your personality because people by people, develop your personal style, like creating an image that feels both authentic to who you are on the inside and represent the same message you want to convey on the outside. My collection of book has become a part of my video content. People have told me they have stopped their scroll to see what books I'm reading. As a video creator, showing up more online will keep your audience engaging with you and make you stand out apart from all of the content creators. Now take a few minutes and think about what can help you to showcase your persona or your personality. 6. Lights, Camera, Action: Essential Prep for Video Creators: Are you ready to start your video creation process? Alexander Graham Bell says, before anything else, preparation is key to success. Now that you have know your unique persona and your presentation style. Let's show it off. But before we hit that record button or go live, there are a few things I want to share, which is very important, and key things that every video creator contain should know? First, create a rundown or outline? This is the sequence of events that will happen in your video? Y creating this rundown, you will know the direction of your video. Determine your location. Are you creating this content in your home, your office, or your studio? Whatever you pick, make sure the space you select, displays your brain. H should be clear of clutter free from distracting noise and have a great lighting. Creept out what you will say. I don't recommend word by word. However, a bullet style work well for me. And here's my protein. These bright index cards, put them next to the lens on your camera or computer to maintain eye contact with your audience. The words are easier to see, and if you can fit all on that card, leave it out. Figure out your call to action, obviously, because every video should have a goal. Determine this before you get started. So at the end of the video, you can invite your audience into the next steps. Let us take an example of this lecture. Go to the discussion tab of this cores page to share and engage with others on this platform. This is kind of a call to action. Taking the time to prepare beforehand can really build your camera confidence and your presentation style. You will feel fully equipped and ready to go. Trust me, you will feel a lot confident by following these simple steps. And this doesn't have to be a long process. But taking a few minutes before you get started and implementing all of these steps can ensure your content will be wonderful, impactful, and amazing. All right, I will see you in the next lecture. 7. Boosting Your Online Presence: Attract and Engage: Do you know how to attract and engage with the person on the other side of the screen watching you? Well, in this lecture, you are going to learn some practical steps you can implement right now to show up for your audience. Number one, elimate the mindset of being the best kept secret? You have learned how to tell your story. So tell it. Become the series person of your narrative? This could be letting people know where you will be live or share your videos across various platforms? Your audience will take their time or invest their time into watching you? That being said, be a good steward of your time. When you're doing a live broadcast, start on time. Don't wait for people to join. Just get started. Your favorite television doesn't wait for you. They just get started because you can catch a replay. During your video, ask or pose a question with Spark engagement with your audience. This can be an open ended question. And if you can read the responses during the live broadcast. For example, right now, I did like you to answer this. What are the three questions you might pose to your audience to get a conversation going into your comments? These are going to be unique questions from every content creator, and it will build a trust and real connection with your audience. Remember, the way to win at attracting and engaging with your audience is to being human. We are all wired from connection. According to measles hierarchy, along with the basics like food and water, we also need from belonging and connection with others. When we prioritize serving people, seeing and hearing them help us to boost our visibility too. Just as much as you can show up, your audience also desire for you to show from them. Hold the space from them, and they will do the same for you in written. All right, I will see you in the next lecture. 8. Building Brand Visibility: Beyond Just Videos: Do you want to be more visible for real? Because your vile is more important, and it will be not start directing everything you do thereafter. While data shows that more people like to watch videos, there are other ways to get noticed by your audience. In fact, your visibility plan should include more than just videos. Because videos are just one part of your overall brain strategy. Now, you should start building your visibility like a sandwich? Well, I am a foodie, so just go along with me for this moment. India, we typically make our sandwiches with two slices of bread. For example, one slide is traditional media such as television, radios, and newspaper. The second slice is new media, like social media, podcast, and live streaming. The meat is your story. Again, I will repeat the meat in the middle is your story. Now that I have made you hungry from more visibility, Consider creating a brain strategy from two slices of bread. For example, you may utilize live videos for the upper bread, and for lower bread, you can pitch the local medias, your story ideas. Remember, we never want to limit our visibility to just one source. We want it to be everywhere. But at the same time, we don't want to spread ourself to thing. Otherwise, we will become very overwhelming. Here are some of the questions to help you in developing your brand strategy. Pause now, take a few moments to answer this question for yourself. Where are the peoples I want to connect are hanging out. What do I need to do to start and grow my visibility? And do I have the capacity to sustain this plan? Building a visible brand and popular brand will take your time and your patience. But I know that you are ready and you are up for it. So when you decide and commit to your decision to be same as a video content creator, don't worry, you will reap the hard wasst of your hard work in soon tile? 9. Optimize Your Presence: Systems for Lasting Visibility: Everything around us run by systems. Your visibility is no different. It needs a system to function at its best. Do you have one? Creating your own visibility systems can prevent burnouts and discontent. Here's where you can get started. First, your setup. Where do you record your videos? Select your place and keep the setup set up. Next performance. Do you have more energy in the morning afternoon or evening? Because people needs to experience your energy. Select a data record label of your energy labels, and then it's slight camera and action. Now when this comes to creating the video, you can also batch create. This is the process of recording several videos at once to save it and post it later. A calendar like Notion or Google calendar is an amazing tool to be intentional with your visibility strategy. This calendar can serve several purposes. You can use it from videos ideas when you will host your live shows, recording dates, and scheduling content. Automation is your friend. Whenever you can automate or schedule your content. And finally, one of my favorite system, which is repurposing. Trust me, nothing is wasted. Repurposing is just taking video content and adapting it for a different purposes. For example, a YouTube video can be repurposed to social media content like Instagram Weil, TikTok, or even Facebook post. Video content can be turned into blog posts, articles, static post, and even television media interviews. Your audience will not see everything. And if they did, post it again, because it takes at least seven times to engage with something in order to have it down. Your visibility is about working smarter and not harder. Now I want to invite you to take a few moments to decide which one of these systems you will going to use in your content strategy. 10. Class Project: Using Content Calendars: This lecture is all about class homework or class project. Well, to get started with your class project, I'm going to share you an content calendar in the research section. Now I'm going to show you how you can complete your project by filling out this content calendar, submit in the project section, and earn that certificate. Well, this is the content calendar I'm talking about. Let's say on 1 July, you want to shoot your video. Shooting your YouTube video. Then if on that day, if your shooting a video is done, simply you can just cross market. That way, you will feel very grateful for completing this task. Well, sometimes distraction interruption at our office happens, and we tend to not shoot our videos. Simply you can check this and then copy and paste it here. Light, so you will know that you haven't done anything on Monday, and now it's time to shoot your video. That way, you can plan your entire content calendar for two weeks or even for a whole month. Let me give an example of my content calendar. Here is my content calendar, as you can see, editing my course, publishing my course, GM and book and et ca. Well, I will be sharing this content calendar in the resource section, and again, make sure to fill the content calendar, take a screenshot of it, and then upload it in the project section. Alright, that's all for this lecture. 11. Conclusion: You Made It!: Congratulations. Give yourself a round of applause for completing this course. Now that you have understand more about being seen and heard as a content creator, you can hit this digital streets like a gangster and with confidence. Remember, be consistent and be patient and embrace the progress over perfection every time. Finally, you deserve to be seen, heard, and paid. I'm rooting for you. As we wrap up, I really hope that you found this course valuable. But either way, please leave a review and share your experience. Tell me what you think about it and write a review when you can. I'm also available for any equation, and you can send me a direct message anytime.