Solo – Build and Grow Your Own Digital Products

A practical, beginner-friendly guide to creating and running digital products using modern technology and AI as a company of one—whether you code or not. Rediscover the joy of making and growing on your own terms.

What You'll Get
And why you will love it: 

• 250 pages (pdf) of straightforward, actionable insights
  A step-by-step path to turning your idea into something real— whether it's a full-time business or a profitable side project.
• Build a sustainable business that you want to keep
  Not one designed for a quick exit, but one that gives you freedom, control, and lasting fulfilment.
• Go from idea to launch, code or no code
  Use no-code, low-code, or AI-assisted coding tools to create and sell digital products—perfect for tech-savvy and non-technical creators alike.
• Hands-on exercises to move you from idea to reality
  By the end of this book, you won't just be planning—you'll have your first product live and ready to grow.

Chapter Overview
This practical guide helps beginners focus on tools and take action to create, launch, and grow—without over planning or getting stuck in theory.

The Power of Solopreneurship
Build on your terms and take control of your work and life.

Part 1: What to Build?
From idea to validation—turning your expertise into something valuable.

Part 2: Different Products & Tools to Build
Code, no-code, and low-code tools for websites, apps, and more.

Part 3: Monetise Your Digital Product
Pricing, global payment tools, bookkeeping, and handling VAT headaches.

Part 4: Put Your Product Out There
Hit publish with purpose, bring your product to life, and get it noticed.

Part 5: Grow and Convert an Audience
Reach the right people and turn interest into loyal customers.

Part 6: Scale and Automate
Simplify your workflows, save time, and grow with smart automation.

Links & Resource Collection
Curated tools, guides, and references to support your journey.

+ Exercise: Build Your Own Product
Hands-on project to apply what you've learned and create your product.

You already have everything you need. Let's turn your ideas into something real.

About Christine Vallaure
In a world fixated on rapid scaling and external funding, I found a deep, unexpected joy in staying intentionally small. By prioritising profitability and organic growth, I've built a product I truly love—on my own terms.

With today's tech, automation, and AI tools, building a successful digital product has never been more accessible, whether you code or not. In this book, I share my journey of building moonlearning.io, a UX and UI design learning platform, and explore the key steps to choosing, building, and growing a sustainable product. You'll get actionable insights, essential tools, and guidance tailored for tech-savvy and non-technical creators who are ready to bring their ideas to life.

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Or watch my SF Conference Talk about the Solo here. 
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