I am a very indecisive person so this page might go through some changes soon. The logo is going to start as a watermark in the corner of my YouTube videos, will be my profile pic on social media platforms, and might be an animated element in video title cards. I want the brand to feel fun and approachable for Gen Z, metamodernism rather than folksy or modern, eclectic rather than polished (except if the polish is an ironic nod to my training in architecture).

(i'm saving up for a commission just in case i decide to outsource this work)

Brand Inventory:

printed - business cards, letterheads, invoices

online - own website, email newsletters, animation/video, Facebook, Pinterest, Instagram, Tumblr, YouTube, Twitch

 above: my screengrabs and sketches from the past month. The symbols I chose are related to the excited and non-focused aim of the brand, to explore various inter-disciplinary ideas and follow impulses with no regard for doubts or expectations. I have ideas for a lot of things that roughly fall under the umbrella of design, but could run the gamut from making a greenhouse out of upcycled glass bottles to playing video games in homemade costumes. The light bulb is of course for ideas and creativity, the cloud is for the tangential and impulsive nature of my often clouded brain and thus of my projects, and the brain abstracted as a scribble is for finding purpose and order within chaos and mess. Any one of these symbols could work, but I'd like to incorporate two or three if possible.

 the Pinterest board I used to collect logo images I liked: https://www.pinterest.com/jackieyundesigns/logos/

(from a prior project)