Graphic Design: A Complete Guide to Finding Opportunities

1. Introduction: Have you looked closely the previous images? They are not any random images or pattern. They have something common in them. Take a boss look again. Now tell me, I think you got it. These are all the forms of visual communication used to convey ideas, solve problems, and better present the information. In short, it is known as graphic designing. It is a very daunting task to know all of the forms at once. Especially it is very important to know which form suits your personality the best. It is very important to know nitty-gritties of these. To communicate effectively. Having an bird's eye view always helps. Keeping these exact things in mind. I have designed this practical yet informative course for you all. Hi, I'm dragging me. I'm a trained software professional, tone into designing consultant. I started back in 2016 and I have taken a lot of different projects depending upon various types of design forms. I have experimented a lot with a lot of different types of projects. This course is especially designed for beginners and graphic designing fields. There is no need to have any formal education and graphic designing. So let's get started. In the end of each lesson, I will be providing you a list of all the available options in that particular design field. Also in the resources tab of our class, I'm going to provide you a sheet which contains everything in detail. 2. Art and Illustration: The first forms I'm going to talk about is odd and illustrations. Maybe at times I have seen people considering graphic design and illustrator as same. But in reality they are very different. Let's treat those, create their own artwork. That is, graphic designers make use of existing art and templates to solve problems and communicate effectively. I just love this type of art form. I love drawing with my hands. Being an illustrator. You can design and t-shirt. You can design patterns that can be used for bed sheets or any clothes or anything that requires pattern designing. You can design comic books, and you can even design games with all your magical fantasy. 3. Environmental Design: The next one is environmental graphic design. This type of graphic design involves atoms and design that connect people to places to improve their overall experience. Whenever you enter any retail store, you get an idea whether you'll get your stuff or not. Also, whenever you are out of your country and you does not flow the local language, the signage help you to navigate better. This form of graphic design is a combination of traditional as well as digital art form. It involves adding information, signage to make people have more pleasing experience whenever they go to different places. It is a multi-disciplinary design which involves knowledge about architecture, interior design, and industrial design. 4. Motion Graphics: The next one I'm going to talk about is motion graphic designing. Graphics which are in motion, is the simplest definition of motion graphic design. As the technology has improved and is still growing so rapidly. The need for this type of designing is at 500k. Video content is ruling the world. And there are readings forms which are used very frequently, such as typos, rocky motion graphics. Earlier, it was reserved only for TV and films. But have a closer look. Now, everyone is creating video content as per their technical knowledge. These days, even the time and production costs has reduced drastically, which has opened up opportunities for everyone in various forms. Designers create storyboards, then bring it to life with the use of animation and special effects. If you have skills such as coding and marketing, along with the knowledge of 3D modeling, then it can be a great asset for you depending upon your industry. 5. User Interface Design: User interface design is how the user interacts with the mobile application. We get so much involved while using a mobile application or games. Because it is designed that way. To be a user interface designer, you need to know technical knowledge, such as CSS, HTML, JavaScript, UI, UX design principles. Along with the web development knowledge. It is designed to provide the best user experience along with the technical functionality. Once you gain enough knowledge about this, new will be able to develop mobile application or web application and desktop applications. You will be able to create layouts and put your own designs. Looking forward if there is any application or web teams available to make my own websites. And yes, there are many. You can create your own web team and sell that online too. 6. Publication Design: Publication graphic designing is not just one form, but a lot of pieces are combined together to deliver one particular message. Earlier, it was just a print medium. But these days, digitally, it has seen a very good growth. In this field. You need to have an understanding about typography, layout, design, graphics, and illustrations. If you walk in this field, you can work as a freelancer, or even you can join any creative company and work with the editors. They need to understand the color management skills, printing and publications skills. And they need to have excellent communication skills because they have to deliver the exact message the client wants to deliver. 7. Visual Identity Design: Identity graphic designing. Whenever you enter any sharp toy shop, a clothing store, or a home decor shop, you get an idea about its personality. It is how the rent communicates with its target audience. If you begin visual identity graphic designer, you need to create color palettes and Style Guide for a brand that remains consistent throughout the years, making it more authentic. In short, you are supposed to create a style guide for the brand. You need to collaborate the brand stakeholders. And you need to create assets for the company. The assets such as their ID card, the stationary is they use the look and feel of their offers along the logo. 8. Marketing and Advertising: The customer's decision to choose a certain brand depends totally upon the company's marketing strategies. Customers like visually engaging content. Hence, marketing and strategy plays a very important role to promote a brand. It is very important to know what customer wants and what is their needs, along with the satisfaction of the product. Marketing designers need communication and problem-solving skills along with time-management. The beginner position is best suited for new designers to learn new process and acquire experience. The examples of marketing and advertising graphic designing. 9. Packaging Design: I am someone who gets really attracted to products with beautiful packaging. I even keep them safe for storage purposes. I'm sure you all must have had the same experience. Every product requires some sort of packaging to keep it safe throughout the distribution process. It is a very valuable tool and it tells the story behind the brand. The skills required in this field is to have basic industrial knowledge along with the printing process. You can become a specialist in a specific type of products. Such as you can design bottles or any boxes. You can stick with a specific industry, such as put in industry. Once you become packaging designer, you need to create a mood board for the product. You need to capture the concept behind it. And then you need to shift it to mockups. You can create a few mock-ups to test which color and style look the best. After the mockups are tested, you need to create print ready designs for the product. 10. Class Project: We will do a live project together. The success and graphic designing lies in two things. First, our ability to communicate effectively with our surrounding. And another one. If confronted with any designing problem, we should be able to solve it in a logical sequence. For this, V will be doing two small projects. One way to solve the first problem and another one to solve the letter objective. For the first project, list out five objects in your home, office or any surrounding. Try to identify the type of graphic designing used in them. Make sure to identify as much types of graphic design you can use. For the second project. Imagine yourself as the founder of a startup company and list all the activities that you will do starting from concept to implementation. Consider yourself as if you are opening a food delivery system and try to identify various types of graphic design firms used in them. For example, you can use packaging in your food delivery system. So the packaging comes in the packaging type of graphic designing. Whereas if you are developing an application such as Zomato, so this is a form of UX UI design. In this way, if you are circulating pamphlets for it that comes into advertising designing. Please posted in the project section of my class, I would love to see what you all have come up with. 11. Conclusion: Now that you are aware of the various forms of graphic designing, I'm sure this will help you to decide which form suits your personality the best. I'm sure this class must have enhanced your knowledge about graphic designing. Now that you are aware of the various forms of graphic design, is it makes total sense for us to know that graphic design plays a very important role in communication all over the world. This class was helpful and fun to learn. Thank you for giving your patient sign and making my class more valuable. 12. What's next?: In the upcoming class on Skillshare, I'm going to talk about everything that I have learned over the years and I'm going to teach you each one of them. If you have any queries, please write it down in the discussion section of the class. I would be more than happy to help you guys with that. Till then, take care.