Design For Meaning: Creating Effective and Artistic Book Cover Designs

Peter Mendelsund, Associate Art Director at Alfred A. Knopf

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9 Lessons (1h 2m)
    • 1. Introduction

      3:51
    • 2. Identifying the Goals

      5:20
    • 3. Reading as a Designer

      7:10
    • 4. Turning Narrative into Design

      9:20
    • 5. Sketching Ideas

      7:46
    • 6. Considering Audience, Medium, and Examples

      6:44
    • 7. Designing the Cover

      12:03
    • 8. Troubleshooting: Ideas and Alternatives

      3:52
    • 9. Conclusion

      5:49
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About This Class

It's not just what design looks like, but what it says. In this 66-minute class, acclaimed cover designer Peter Mendelsund shares his process for creating a book jacket that conveys the author's vision, sells the book, and pushes you as an artist.

Learn how to read as a graphic designer, iterate with imagination, and break the "rules" to make your message stand out. Nine video lessons follow Peter as he designs a Skillshare-exclusive cover for Wordsworth's "I Wandered as a Cloud," and a detailed project guide helps you create a cover of your own.

This smart, inspiring class is a must-take for graphic designers, illustrators, and everyone who loves to hold a book in their hands.