Bing Ads for Beginners: How to get targeted traffic with Microsoft Advertising

Tom Wiztek, Marketing and Recruitment Specialist

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17 Lessons (1h 11m)
    • 1. Microsoft Advertising Course Outline

    • 2. Fundamentals of Microsoft Advertising

    • 3. How to Open your Microsoft Advertising Account

    • 4. The Three Pillars of a Winning Campaign

    • 5. The Goals of your Campaigns

    • 6. The Offer for my PPC Campaign

    • 7. How to use Keywords to Get Targeted Traffic

    • 8. Keyword Tactic for Finding Your Customers

    • 9. How to Set up Conversion Tracking

    • 10. Boost Quality Traffic with Remarketing Lists

    • 11. How to Create Captivating Ads

    • 12. The Campaign Checklist

    • 13. Step-by-Step: Microsoft Ads Campaign Part 1

    • 14. Little Known Tool for Creating Professional Campaigns

    • 15. Step-by-Step: Microsoft Ads Campaign Part 2

    • 16. An Overview of your NEW Campaign

    • 17. Final Remarks


About This Class

*** 2019 Update: Bing Ads has been rebranded as Microsoft Advertising ***

This course has been updated with the new panels and features that are available in Microsoft Advertising. Previously this was known as Bing Ads but as of 2019 the brand was updated to Microsoft Advertising.

Please note: Only the Bing Ads advertising panel was updated, you will still be advertising on the search engine "Bing".

If you want to advertise your website/product online but don't know where to start then this Microsoft Advertising (formerly Bing Ads) course can help you. This training will guide you through all the basics.

All the lessons in this course are updated and focus on the Microsoft Advertising panel and how to get cheap and targeted traffic using Microsoft Advertising (Formerly Bing Ads).

You will learn how to create your campaigns, the importance of demographic targeting, choosing the right keywords and the secret to getting high quality, targeted clicks.

If you have no experience with online advertising or are just starting out, learn how to setup your first Microsoft Advertising pay per click (PPC) campaign the right way. This course will provide you with a shortcut to creating campaigns fast and getting hundreds of clicks.

Here's a fraction of what you'll learn:

  • Why Microsoft Advertising is the Best Starting Platform for your Pay Per Click (PPC) Campaigns
  • How to create your 1st Microsoft Advertising (Bing Ads) campaign using my Simple Step-by-Step process
  • Learn how to avoid the 2 Biggest Mistakes that newbies make when starting on Bing (and avoid blowing your budget in 1 day)
  • The best FREE tool to create your keyword lists for your campaigns
  • The Little Known Tool that all Professional Marketers use in Microsoft Advertising
  • The secret to getting Targeted Clicks
  • Create ads like the pros using my #1 Secret for Ad Creation

So if you are serious about getting started advertising online then enroll in Microsoft Advertising for Beginners. Take the course and 1 hour from know you could be setting your first Microsoft Advertising Campaign!