Web Design and Copywriting: Build Insanely Effective Landing Pages With Old School Secrets

By ·Founder and Designer of Flavors.me and Goodsie

Class Project
Create a landing page that converts

Enroll in this class and get started on your project right away. 

Why take this class?

Are you frustrated by the fact that you have an AMAZING product but have no idea why more people aren’t signing up or buying?

Does it drive you NUTS that people are coming to your site, looking around for 3 seconds, and leaving for your competition?

It took me awhile to figure it out, but once I did, it changed my mindset forever.

Customers only care about ONE thing...

What is it you might ask?

What can it do for THEM!

They want to know what your product DOES, not what it IS.

They don’t want to hear about your 1,854 features.

They want to believe that your product can make their life easier.

_____________________________________________________ 

“Yea yea, but JACK I've heard all this stuff before! Boooorrring”

“If I hear one more person say “Lean Startup” I’m going to quit the internet and live in the woods.”

That's what I thought too.

Until I started studying legends of copywriting industry.

Old school writers of the 50's, 60's, 70's and 80's.

Guys with really sweet beards and awesome 80's hair.

These dudes were talking lean WAY before it was hipster.

_____________________________________________________

Take this class and you’ll get answers to questions like these:.

What can Joe Sugarman, the guy behind Blue Blockers, possibly teach me about building a highly effective landing page for my new so-lo-mo iPhone app? How can Gary Halbert, the godfather of Direct Mail Marketing, help me write an amazing email newsletter for my blog? What time tested formula does AppSumo use to sell thousands of dollars of product in one day?

_____________________________________________________

Why listen to me?

I've done every single thing these guys talk about wrong, over and over and over.

I've seen what works and what doesn't.

We built Flavors to over 720,000 users doing a lot of things wrong, and I kick myself every time I learn something that could have DRAMATICALLY increased that number.

I also saw first hand, as an early member of the Vimeo team, what led to the vibrant community that it is today.

But mainly, my job is to inspire you to learn from the greats of the past and get you so fired up to dig so deep into their material that you can't sleep until you’ve read everything they’ve written.

What will we walk away with?

You will walk away with how to build an insanely effective landing page.

You'll also know how to fix your current landing page (if you have one), and start to see other landing pages through an entirely different lens.

Bottom line, I guarantee you'll sign up more customers.

If you don't I will buy you lunch at Chipotle.

 

Prerequisites
Just a browser and some hustle. We’ll be using online mockup tools to build a landing page mockup. No coding required.
  • Beginner Difficulty
  • 48
    Student Projects Submitted
Project Guide by Jack Zerby

Founder and Designer of Flavors.me and Goodsie

I'm the founder and designer of Flavors.me and Goodsie.com. My products have appeared in Forbes, NY Times, ...

95% Positive Reviews (22 Reviews)

    At a Glance

    • Self-Paced Online Class

    • Project Guide

    • 13 Video Lessons

    • 439 Students

    • 95% Positive Reviews (22)