About This Workshop
About This Workshop
Ready to take your creative career or side hustle to the next level? Learn how to find success selling your work online with this inspiring and practical 4-week workshop. You’ll complete three classes and projects that will demystify different element of the online selling process — from creating a cohesive product line, selecting the right selling platform, and promoting and marketing your products. Perfect for creators and makers of all stripes!
Workshop Timeline:
- Milestone 1: First up, we’ll explore the world of print-on-demand with designer Cat Coquillette’s class Creating Art that Sells: A Working Artist’s Guide. In this class, you’ll learn all the essential information you’ll need to launch and run a lucrative print-on-demand business, from creating color palettes that sell to connecting with potential customers all over the world. For your project, you’ll put together a listing for a piece of work you want to sell and share it in the project gallery by January 16th.
- Milestone 2: Next, we’ll learn what it takes to make it on one of the biggest e-commerce sites out there — Etsy. In Building an Etsy Shop that Sells: Strategies for E-Commerce Success, Parker Gard reveals insights from years working behind-the-scenes at Etsy so that you can take your business from dream to reality. From designing a winning product to carefully crafting your brand, you'll learn key strategies to help you build an online storefront that sells. Complete this class by January 25th.
- Milestone 3: Finally, we’ll take Brand an Online Shop: Create a Cohesive Product Line from designer, maker, and Big Cartel shop owner Melanie Abrantes. Perfect for independent makers and creative businesses, you'll learn lessons from her real-world experience — as well as business and merchandising essentials — to grow your shop and brand. As a final project, you’ll develop and share a branded product line of three items and share it in the gallery by February 4th.
Classes
Projects
Students
Classes
Projects
Students
Ready to take your creative career or side hustle to the next level? Learn how to find success selling your work online with this inspiring and practical 4-week workshop. You’ll complete three classes and projects that will demystify different element of the online selling process — from creating a cohesive product line, selecting the right selling platform, and promoting and marketing your products. Perfect for creators and makers of all stripes!
Workshop Timeline:
- Milestone 1: First up, we’ll explore the world of print-on-demand with designer Cat Coquillette’s class Creating Art that Sells: A Working Artist’s Guide. In this class, you’ll learn all the essential information you’ll need to launch and run a lucrative print-on-demand business, from creating color palettes that sell to connecting with potential customers all over the world. For your project, you’ll put together a listing for a piece of work you want to sell and share it in the project gallery by January 16th.
- Milestone 2: Next, we’ll learn what it takes to make it on one of the biggest e-commerce sites out there — Etsy. In Building an Etsy Shop that Sells: Strategies for E-Commerce Success, Parker Gard reveals insights from years working behind-the-scenes at Etsy so that you can take your business from dream to reality. From designing a winning product to carefully crafting your brand, you'll learn key strategies to help you build an online storefront that sells. Complete this class by January 25th.
- Milestone 3: Finally, we’ll take Brand an Online Shop: Create a Cohesive Product Line from designer, maker, and Big Cartel shop owner Melanie Abrantes. Perfect for independent makers and creative businesses, you'll learn lessons from her real-world experience — as well as business and merchandising essentials — to grow your shop and brand. As a final project, you’ll develop and share a branded product line of three items and share it in the gallery by February 4th.
