Hello and welcome! This is the place to find courses on illustration, surface pattern design, and general organization as a designer.

I have taught in several different capacities over the years, most notably teaching as a full-time instructor at a University, creating courses in product design, architecture, and visual communication. I think every design needs to be created with intention, apply critical thinking, and understand the bigger picture and end use (and user). I think it is more important to learn how to think rather than any particular tool because technology and expectations are constantly shifting. It is not about “keeping up” but rather about resiliency & adaptation.

I plan to keep learning, sharing, and showing how I make things and my own process. It may not be the “perfect way”; what is perfect anyway? I hope to help other creatives pick up a new tip or trick along the way, traveling down their own path and creative journey. I am very excited to continue and share what I have learned over the years designing, what I continue to learn, and be part of this lovely community of creatives.

Ali Hooten

Illustrator & Pattern Designer

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